American silver jewelry company
American silver jewelry company Founded in 1837 Initially known because Silverware. In 1851 launched 925 silver ornaments makes the brand more famous American design
Theme: Love romantic dream of America. The essence of the concept: the United States features with simple clear lines and it shows sober clarity and exciting elegance.
Emotion and Storytelling
Classic Engagement Ring: classic six-claw ring Prong Tiffany in 1886 launched the classic tiffany setting ring Audrey Hepburn - classic and timeless image of a low-key and dignified incarnation, exudes a quiet elegant beauty
Use of Medias
Use of Medias Example: Tiffany key https://www.youtube.com/ watch?v=Owr_wgJC8Tg Social marketing: Use process found love and beauty, romance and dreams of desire . Tiffany Key: find the inner strength of women as the theme of interaction with users. Three different personalities female representatives to tell their growth process Realization of life and art and inspire audiences into them through social media platforms, tiffany rich creative highlights of the event, oil painting more vivid expression and interaction, and the realization of user-generated content, interactive and consumer participation. Tiffany keys in the line items for the three platforms to develop the appropriate strategies. Using the media to disseminate
accurate population attribute touch up. Open platform and user behavior attributes. Users are encouraged to participate in the development of painting portraits exclusive tiffany. Stylized interpretation: confident strength to keep the true brave face Online Project: using digital means perfect presents information and creative essence of the brand, Superposition of various art forms to a woman as the main narrative for the media, the fine jewelry dubbed female beauty, beauty painting, dance beauty, sports beauty title, using the imagery of the recording mode, the introduction of entry music, mini-figures Interview form, dilute selling jewelry feeling. Tell women, you do not buy decorations, but a successful women's unique qualities, and you will appear in the painting, Delivery of Brand Values To develop its own set of gem platinum standard was adopted as the official US government standard. Tiffany blue flag colour quality and craftsmanship mark Tiffany blue box US succinct fashion style logo.
Use of Medias
APPS
APPS
Social marketing: Use process found love and beauty, romance and dreams of desire . Tiffany Key: find the inner strength of women as the theme of interaction with users. Three different personalities female representatives to tell their growth process Realization of life and art and inspire audiences into them through social media platforms, tiffany rich creative highlights of the event, oil painting more vivid expression and interaction, and the realization of user-generated content, interactive and consumer participation. Tiffany keys in the line items for the three platforms to develop the appropriate strategies. Using the media to disseminate
Product assortment
Bubbles Legacy
Check out process
DELIVERY AND RETURN
Within the US Free shipping when orders over $150 Ground shipping: $15 4-5 Business Day Express shipping: $20 3-4 Business Day Next-day delivery: $30 without signature confirmation or $35 with signature confirmation Sunday and holiday delivery is not available Next day delivery is not offered for the watch or engraved item Delivery of machine-engraved items: additional 2-3days Delivery of monogrammed and hand-engraved items: additional 4-5 days Return In saleable condition within 30days With a sales receipt Return to any of retail stores
PACKAGE
DELIVERY AND RETURN