Q h Quinn Huffstetler I n d u s t r i a l
D e s i g n e r
About Me As a child, I was always interested in building things: skateboards, pine-wood derby cars, tree houses. Fast forward nine years, and I am now an energetic designer with two internships (at Insight and Rocketship) under my belt. I now strive to build meaningful experiences and holistic designs. Since my Junior year of college, an interest in branding, design strategy, and especially interdisciplinary team design has developed. I am currently seeking professional opportunities that promote and implement a collaborative, holistic design methodology. I am also an avid sketcher, practicing this skill every day. In addition to design, I cycle, snowboard, and enjoy the outdoors and photography.
What I Believe My design philosophy is constantly evolving and maturing as I myself mature as a designer. Good design to me is not a hot sketch or a flashy render. While these tools are essential to thinking and communication, they are not the solution. Good design serves a purpose. It assists the user to complete a desired task and helps create a more enjoyable experience. Good design is emotion. Design should evoke a sense of connectedness that ties the user to the product. And, it is responsible. Designers should be aware of their impact on the environment: the types of materials used and the type of manufacturing processes required to produce design.
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How can a computer add a human element to collaborating, socializing, and working among college students?
Dell sponsored a semester long project that focused on designing the next generation computer to address the needs and wants of college students, the project’s target market. This was a team project composed of four students including myself, Andrew Chin, Tori Brock, and Matt Manganti. I was appointed as team leader for this project.
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ConceptBrief Project Development
Photo ethnography Virginia Tech students Insightful observations
1
Observations = The Problems
The form-factor of a traditional laptop makes it extremely difficult for students to collaborate and share visual information
1
Students use unusual locations to perform work while onthe-go in between classes
+ Students require the ability to view information through a large-format screen on-the-go
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2
Ethnographic Research
2
Unusual workspace
+ Students require a multitude of devices to multi-task and perform work
3
Hard to collaborate
3
Awkward socializing
Online survey 165 Participants Insightful results
our team going over our research findings
use laptops
User demographic overview use laptops in an Social networks
Organization
Communication
Portability
38% at home 62% academic setting
have never
the most
the most
23%
backed up their computer before
Social/Involved
Documentation
Personalization
Storage space Artistic/Creative
Computing power
Components
Specialized
Customization
Survey + Analysis Tech-Savy
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Phase II
Phase I
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Non-traditional forms Intuitive physical computer to computer interactions
Permanent workstation with a removable, portable interface Idea was dropped because college students require more flexibility
Intuitive physical forms
Concept Development
Permanent
workstation
Phase III
Portable hub that acts as an external hard drive, charger, and projector stand for an interface
Everything
on -the-go
Concept Development
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Phase IV
Form/feature refinement through digital sketching Concept validation testing the form stability through use
Project your ideas
Feel
the vibe
Get
connected
“After a even th few minute so inking about f using it, I w it [stab asn’t ility]”
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Refinement/Validation
t ce I’m no ecially sin sp e , le b a st rs” “It seems top corne g with the interactin
Projector
Project an idea The interface incorporates a projector, two USB ports, and a SD/ headphone jack. The projector allows college students to collaborate and socialize with others by projecting on a table or wall surface.
System | Collaboration
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Feel the vibe Scratch resistant glasstop The interface has a “vibe grid� which is a layer of embedded magnets that vibrate when touched, creating a more tactile
Electro-magnetic vibe
feel.
Circuit board + processors Co-injected plastic
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System | Workspace
grid
body
Get connected The core acts as the docking station for the interface: charging and backing up the interface whenever connected. It also acts as a hub: allowing the user to connect to other external devices. Finally, the core positions the interface in an ideal angle to project on a table or wall surface.
Inductive charging + auto file backup
System | Socializing
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1
2
Collaborate hQ
Concept Development
3
Work
Socialize
How can furniture provide a
multi-use within
cramped space? Increase function,
decrease footprint
This project called for a multi-functional furniture solution for the modern city-dweller in a one-person flat. Attention should be given to size and weight of the unit, possible combination or manipulations of multiple units used together, and possible nesting or stacking of units to conserve space.
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Project Brief
Natur(e)ally modern seat
+ surface
+ storage
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Project Direction
Seat + Surface
Storage
Concept Development
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Raw poplar
Finger joints
Machined aluminum
Joined/plained
Mechanical fasteners
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Biscuit joints Construction Phase
Full-Scale Design
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Seat
Surface
Storage In Context Shots
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Quixotic, your client, to perform guerrilla style performances in a way Allow
that showcases their
image
talents and brand interdisciplinary collaboration
KEM
STUDIO Selected by faculty to participate in a week long interdisciplinary workshop composed of industrial designers, architects, and interior designers sponsored by and held at KEM Studio, Kansas City, MO. Group members include: Hannah Cao (Architecture), Calli Scheidt (Interior Design), & Liz Crim (Landscape Architecture).
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Project Brief
Client Overview
Guerrilla Performance A spontaneous, surprising performance in unlikely public spaces to an unsuspecting audience
A r r i v e | R e v e a l | P e r f o r m | L e a v e
Design Direction
? dancers, aerialists, composers, designers, and choreographers
Attracting a crowd and sparking an interest through an iconic form.
composed of musicians,
collaborate to produce new
forms of artistic expression and a
total sensory experience for its audience
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Project Context
A tool that is open for interpretation and manipulation. It frames the performance or the environment in which it is in.
An opportunity for Quixotic to showcase their brand identity through their performance and a “brand mark� left by the stage.
Concept Development
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Create Interest
2
Reveal the Show
60
ft.
1
20
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ft.
The Concept
20
ft.
3
Manipulate Freely
interdisciplinary collaboration
KEM
STUDIO
In Context
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Eliminate disposable coffee cup consumption by creating an emotional user connection to a sustainable alternative.
Betacup held an international design competition asking designers to create a sustainable alternative to the traditional coffee cup-to-go. My solution explores the idea of creating an emotional bond between the user and the product through visual and gustatory senses.
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Project Brief
Current Problem Disposable cup
every year y a w a n w ro fee cups th f o c n o i l l i 58 b
Convenient Throw away easily
No emotional bond Travel Mug
Doesn’t portray user
Project Goal
Design Direction
very year e y a w a n ps throw 0 coffee cu
Give the user a reason to prefer a sustainable solution over the use of a disposable cup
The coffee cup should grow with the user over time creating a more meaningful interaction
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Project Background
It should allow the user to create a statement for why they are using it over a disposable cup
Cleaning and leaking issues Bag insert filled with coffee and disposed of when done
Collapsble cup
Phase II
Phase I
Collapsible cup
Iconic form Create an emotional bond Wood insert to retain flavor and aroma
Wood stirrer
Iconic form
Disposable bag
Concept Development
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Meet betacup Betacup is an environmentally smart coffee cup that wants to get to know you. The cup takes on the traditional coffee-cup-to go appearance with the use of non-traditional materials. Enjoy!
Hello
Wood Spout Neoprene Top Wood Stirrer Ceramic Cup Molded Wood Sleeve
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Final Design
Create a bond Good morning...
Betacup comes equipped with a wooden stirrer that can nestle in your cup before and after use. Each time it is used it will slowly start to retain the flavor and aroma of your favorite brew to enhance your drinking experience.
The Concept
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Make a statement Betacup’s molded-wood sleeve allows you to express your green actions. Each time you purchase a cup, the sleeve receives a branding from your store so that you can showcase how awesome you are being. Once it fills up, return it for a new one and your local
coffee shop can display it proudly.
Look, I’m
responsible
fill it up
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The Concept
1 coffee order = 1 brand
give it back
Be sustainable I like being
square
Betacup’s square shape allows for tighter tolerances when shipped. This means less space, less material, smaller carbon footprint. Since the majority of items are shipped in a square or rectangular form,
shouldn’t your coffee cup be square too?
The Concept
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Thanks for taking a look! qhuffstetler@gmail.com
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804.338.0976
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