contents Contents.
Introduction
2
About Us
3
Relevant Skills and Experience
4
Ideas
6
Concept 1
7
Concept 2
8
Concept 3
9
Case Study 1: Austin Reed
10
Case Study 2: Levi’s
11
Case Study 3: Monsoon
12
Case Study 4: Morgan Stanley
13
Summary
14
1
welcome Welcome.
2
relevant skills Relevant Skills and Experience.
Design
Media Advice
Your Account Team
Production
Costs
3
ideas Ideas.
4
cs_levis
case study Case Study 2: Levis
15/9/05
3:20 pm
Page 1
CASE STUDY
Levis Jeans
5
In order to reclaim its rightful
leader, Levi’s was repositioning i Quisque suscipit sem vel felis egestas scelerisque. Donec
profile product launches such
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Twisters marque. In tandem w
adipiscing. Mauris hendrerit, ipsum sit amet suscipit
image change, there was w
fringilla, lorem orci vestibulum risus, quis consectetur
internally. They needed to re-ali
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they could better service cli
urna malesuada posuere. Aenean interdum ligula ac
commercial opportunities. And
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increase the productivity of t
placerat. Vestibulum vel lorem vel elit sagittis ultrices
sure everyone was involved with
vitae vitae dolor. Phasellus purus lorem, consectetur nec
to the change.
accumsan vitae, fringilla sed orci. Morbi mattis ante consequat diam facilisis ac faucibus enim fringilla. Cras
Levi’s commissioned us to man
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communication.
in. Sed sollicitudin auctor diam vel viverra. In hac habitasse platea dictumst. Pellentesque ut ipsum augue, eleifend tristique libero. Donec gravida, eros id iaculis molestie, nisl diam iaculis leo, tempus porttitor turpis odio eu magna.
The campaign had to perform
Firstly and fundamentally to co
that the business was embarking exciting period, and what h
dictate the future. And secon Nunc hendrerit lacus non velit tempor tempus. Mauris nec augue luctus magna placerat bibendum. Sed vel risus vitae mi tempus aliquam sed eu orci. Nam tincidunt elit sed nulla vehicula viverra dictum turpis tristique. Fusce sagittis lacinia aliquam. Sed eget tellus in justo adipiscing
people with the Levi’s core va
originality, courage and integrit
staff on board with the brand greater success.
dictum et id libero. Proin vel orci id ipsum varius semper.
Working alongside the HR Dire
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interviewing a selection of emp
diam.
– in their own words – what it
S e r v i c e s u t i l i s e d : Quisque suscipit sem vel felis
Levi’s. From this research we d
egestas scelerisque. Donec condimentum turpis et nisi
core values were recognised, b
vulputate quis vulputate ante adipiscing. Mauris
embedded in their approach or o
hendrerit, ipsum sit amet suscipit fringilla, lorem orci
day-to-day activity. >>>>>>
vestibulum risus, quis consectetur massa lectus sit amet velit. Quisque sollicitudin orci ut urna malesuada posuere. Aenean interdum ligula ac libero
cs_monsoon
16/9/05
case study
11:02 am
Page 1
Case Study 3: Monsoon
6
CASE STUDY
Monsoon
Nunc hendrerit lacus non velit tempor tempus. Mauris nec augue luctus magna placerat bibendum. Sed vel risus vitae mi tempus aliquam sed eu orci. Nam tincidunt elit sed nulla vehicula viverra dictum turpis tristique. Fusce sagittis lacinia aliquam. Sed eget tellus in justo adipiscing dictum et id libero. Proin vel orci id ipsum varius semper. Sed et erat in ipsum malesuada condimentum ac porttitor diam. Quisque suscipit sem vel felis egestas scelerisque. Donec condimentum turpis et nisi vulputate quis vulputate ante adipiscing. Mauris hendrerit, ipsum sit amet suscipit fringilla, lorem orci vestibulum risus, quis consectetur massa lectus sit amet velit. Quisque
Axis offers professional Search and Advertised
together a targeted campaign which included an
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Selection services for senior and specialist roles. We
advertisement in the Sunday Times and a restricted
pellentesque dapibus placerat.
use our recruitment and sector expertise to put
search of competitor companies.
together targeted strategies to attract the very best
We managed the campaign from brief through to
talent. Our unique set up and pricing policy means we
short list – providing the client with 4 exceptional
sollicitudin orci ut urna malesuada posuere. Aenean
summary Summary.
7