Rakka saputra Portofolio 2020

Page 1

CV & PORTOFOLIO - Rakka Saputra Iqbal

Graphic designer in a package of

DIGITAL MARKETING

| +022

| 0.7893° S, 113.9213° E



C0NTENT ABOUT ME

SOCIAL MEDIA GROWTH OVERALL INSTAGRAM YOUTUBE SOCIAL MEDIA ACTIVATION BODYPACK TALKS STREETSCAPE WEB SERRIES GRAPHIC DESIGN CONTENT CREATION PHOTO COLLORING PRODUCT INFOGRAPHIC COPYWRITING PRODIGER VIDEO CAMPAIGN BODYPACK BACK TO SCHOOL


ABOUT ME where the data meets the ideas. Graduated Visual Communication which concentrated on advertising makes me an essential initiator to drive the performance of any objective on the pocket. More than planning but also a puzzle player who fits the piece of insight together into the channel, medium, and meme and media.


Experienced Digital Strategist with a demonstrated history of working in the design industry. Skilled in Adobe Creative Suite, Murals, Art Direction, Scriptwriting, and Content Management. with a Bachelor's degree focused on Graphic Design from Institut Teknologi Nasional (ITENAS).


Curiculum Vitae 2020 - Rakka Saputra I

Date of birth:

Experience

Bandung, 14 Agustus 1994

Mavens studio, Graphic designer intership Freelance 2016

Formal Education: Institut Tenkologi Nasional Bandung 2013 - 2017 Visual Communiaction Design advertising major

Muhami, Graphic designer Freelance 2016 Qeelamoslema, Graphic designer Freelance 2018 Grifen Studio, Digital marketing Freelance 2020 Eigerindo MPI, Digital marketing 2018 - 2020


Organizations:

Design Skills:

Ulinbike 2018

Brand Identity Brand Awareness Art Direction Brand Strategic Copywriting Ilustration Animating (gif) Photo coloring Photo retouch

Ikatan Mahasiswa Desain Itenas: DKV 2015 - 2016 POTRET Unpar 2012 - 2013 Burn The Flowers Bandung 2015 Personal Interest

Illustration Graffiti murals Animation Writing Cycling

Marketing Skills: Brand Communication Audience research Media Planner Content producing Brand Activation Marketing Strategy Online media ads Online broadcast SEM Content Writing SEO Social media audit

Tools Used: Adobe Illustrator Adobe Photoshop Lightroom Microsoft excel Microsoft word Iconosquare FB pixel Google analytics

+62822 1830 6139 www.linkedin.com/ in/rakkasapt/


PORTOFOLIO

Simplycity is not the goal. It is the by-product of a good idea and modest expectations.

-Paul rand



selama 2 tahun ini saya bertanggung jawab penuh atas social media @bodypack. berikut adalah growth yang saya achieve dalam 2 tahun ini.

average engagement rate at 130K followers per month (2018 -2020)

K average Impression per month (2018 -2020)

Followers

%

Reach

Impression

SOCIAL MEDIA GROWTH: INSTAGRAM & YOUTUBE

Engagement

INSTAGRAM

1500% Return on ads spent

k average followers growth per month (2018 -2020)

k average Reach per mmonth (2018 -2020)

average ROAS per month based on monthly budget


selama 2 tahun ini saya bertanggung jawab penuh atas social media @bodypack. berikut adalah growth yang saya achieve dalam 2 tahun ini.

average engagement rate at per month (2018 -2020)

K Top views earned with organic (2018 -2020)

Subscriber

%

Views

Top Views

Engagement

YouTube

k Subscriber growth (2018 -2020)

k average views per video (2018 -2020)

10 | 4 | 2 Episodes of talkshow was held on a year

Videos of Product Campaign was created

video of webserries was created


YouTbe Content Creating

ack-A-Talk adalah podcast yang membahas seputar isu-isu terkini yang inpiratif. Hosted by electronic duo bottlesmoker Dalam Pack-A-Talk juga kami coba memberikan experience baru untuk para pendengar. talkshow ini mengangkat isu yang sedang tranding sehingga dapet menarik traffic ke channel youtube bodypack, serta podcast ini juga memberikan nuasan yang�chill agar pendengar tetap nyaman mendengarkannya Full video: Bit.ly/rk-talks


talkshow ini di buat untuk menarik traffic online dimana pada tahun tersebut conten talkshow sedang di minati.

Full video: Bit.ly/rk-talks

YouTube - Content activation

Bodypack talks merupakan online activation di Youtube channel bodypack. bodypack talks merupakan konten talkshow yang menampilkan talkshow ringan dengan bintang tamu yang menarik.


Bodypack ramadhan web serries

YouTube - CONTENT ACTIVATION

Web serries ini dibuat dengan tujuan meaikan awareness di platform youtube. Content ini di buat karena content web series pada saat itu belum ada yang membawakan dengan konsep situational commedy. dari audiens yang memiliki view retention sampaidengan 10 menit maka content di buat dengan topik yng ringan dan tetap menghibur. Scoop of Work:

Content planner Producer Set manager Set designer Full video: Bit.ly/rk-serries


Bodypack: Pack O logy ( product review )

Packology merukan konten viedeo review yang ditampilkan secara live di instagram. tujuannya konten ini di buat adalah untuk menyampaikan fitur produk yang belum di ketahui oleh para user dan konten ini merupakan direct seling. dimana pada saat live terdapat promo khusus / bundling khusus berkaitan dengan produk yang di sampaikan

Scoop of Work: Director Producer Set manager Set designer

Full video: Bit.ly/rk-packs


full video at: bit.ly/rk-campushstlr

Video ads Content

BODYPACK back to campus Video ads Scoop of Work: Director Copy writer Content planner


full video at:

BODYPACK Product description for Good Design award 2018 Scoop of Work: Director Copy writer Content planner

Video Product feature

bit.ly/rk-formation


Instagram content : product infographic

Infographic Instagram content Product feature Scoop of Work: Grahic design Photo retouch Photo coloring


Product feature ini di buat untuk menyampaikan informasi mengani fitur produk tehnikal.

Onscreen preview at: bit.ly/rk-infographic


UNITE - Modular backpack


Bodypack product: Hammersmith 2.0 Hammersmith 1.0 Spoke 1.0 Unite

Instagram content : product infographic

Infographic Instagram content Product feature


Instagram content

Onscreen preview at: bit.ly/rk-pet

Scoop of Work: Content dirction Copywriting


Scoop of Work: Art directing Photo retouch Photo Grading

Instagram content

Flatlay Photo Styling


Instagram content

Product Campaign Graphic & Photo retouch

Scoop of Work: Photo retouch Photo coloring Copywriting


Full video at: bit.ly/rk-ramadhan

content ramadhan ini merupakan sumission video dari para followers yang nantinya di susun menjadi pesan singkat berupa video. video in bercerita mengnai keluh kesah followers saat bula n ramadhan ditengah pandemi

Ramadhan Activation Directing Copywriting


Instagram content

Seasonal greetings Graphic Design

Scoop of Work: Grahic design Layouting


Scoop of Work: Copywriting

Instagram content

Product Copywriting


Illustration works

Illustration that i did on a freetime


instagram.com/mightypixl


Spraypaints on the wall


Typeface trial

type, this type is adapting a very small scar of pixel and have good readability. this type have solid and strong shape and based on pixel calculation that i used on pixelart.


Thankyou for your time I hope we can merge our dreams together

Rakka saputra iqbal 0822 1830 6139 rakkasapt@gmail.com linkedin.com/rakkasapt


Rakka saputra iqbal 0822 1830 6139 rakkasapt@gmail.com linkedin.com/rakkasapt


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