RAPALA 2025 by Rapala VMC France

THE

QUEST FOR PERFECTION, SINCE 1936

The anticipation levels soar with your new lure as you make that first cast, hoping & wishing that all of the decisions which have lead you to this point will give you the best chance of reaching your angling goals.

When you attach a Rapala lure to the end of your fishing line, you are improving your chance of your goals become reality. With Rapala, you are connecting to a piece of history; a product that has been refined and re-engineered using the experience gained from over 80 years of learning how to catch fish, in waters around the world.

The same attention to detail and tradition that you find in our lures is extended to all fishing tackle sold under the Rapala brand; from our tools & accessories, to our technical clothing and beyond.

SUPER SHADOW RAP JERK

X-LIGHT SHAD

SARDA

FLOATER ELITE

FLOATER SQUID

SWIMMING DEPTHS

Lure Swimming Depth BX® SKITTER FROG Topwater

FLASH-X SKITTER Topwater

WALK’N ROLL Topwater PRECISION XTREME PENCIL Topwater

SKITTER POP® Topwater

SKITTER POP® ELITE Topwater

SKITTER V Topwater

ULTRA LIGHT POP Topwater

X-LIGHT POP Topwater X-RAP®

Topwater

WELCOME TO CRUSHCITY™, A DESTINATION IN THE MIND OF EVERY ANGLER, WHERE FISH ARE BIG, AND THE BITE IS HOT. IT’S WHAT TOURNAMENT ANGLERS LIVE FOR AND EVERY ANGLER DREAMS OF.

SMART INJECTION TECHNOLOGY ™

SMART INJECTION TECHNOLOGY™ COMBINES CUSTOM COMBINATIONS OF COLOR, FLAKE, SALT AND SCENT,THAT ARE ADDED PRECISELY WHERE NEEDED FOR THE PERFECT PRESENTATION.

“ THE KICKMAN ”

THE KICKMAN LIVES UP to its name with a subtle kicking paddle tail that moves with the slowest of retrieves. The salted belly adds some flavour to the mix giving it a true stable swimming action.

NEW “ THE curl”

If the fish aren’t eating, it’s just because they haven’t seen THE CURL yet. The Curl is a soft bait with a super-responsive curl tail that undulates and flutters. The bait’s tail is designed to start the action even at very low speed, making The Curl a go-to choice when the fish are picky.

-MEET THE GANG- THEIR ACTIONS, ATTITUDES AND WILLING TO GET OUT THERE AND GET CRUSHED IS JUST ANOTHER DAY IN THEIR WORLD, WE’RE JUST LIVING IN IT.

“ THE STINGMAN ”

THE STINGMAN IS THE BAIT you want as a wingman to your jighead. This super stable swimmer is perfectly suited to vertical, darting, weightless and drop shot techniques. The pin tail is super sensitive making the bait very responsive to various presentations.

THE FREELOADER™ IS A US DESIGNED pintail that works for a variety of presentations, but will shine especially when you rig it as a trailer of bladed jigs or spinner baits. The very responsive tail reacts to even the smallest of movements of the bait.

“ NED BLT ”

EVERY DETAIL DESIGNED with functionality in mind, Ned BLT™ is a very responsive and super durable TPE worm. It is very buoyant and can take also very low temperatures while staying super soft and elastic.

“CLEANUP CRAW ”

LIKE ALL CRUSHCITY™ BAITS, the Cleanup Craw™ was crafted by leading Rapala anglers with the idea to make a dream craw bait. The Cleanup Craw™ is Rapala’s response to soft craw imitations. Every detail has been designed with action and functionality in mind.

CRUSHCITY™ IS THE COLLABORATION OF RAPALA ® AND PROFESSIONAL BASS ANGLER JACOB WHEELER TO CREATE WHAT WHEELER CALLS “THE SOFT BAITS I NEED TO WIN TOURNAMENTS”

TO CRUSH THE COMPETITION, WE’VE DEVELOPED SMART INJECTION TECHNOLOGY ™ - A TECHNIQUE TO INJECT SPECIAL INGREDIENTS INTO THE BAIT’S BODY, WE CREATED THE PERFECT COMBINATION OF LIFELIKE ACTION, BUOYANCY, SALT-CONTENT AND SCENT THAT MAKES BIG FISH WANT TO SMASH IT EVERY TIME.

Salted belly for lifelike swimming action and a better balance Scent Infused Belly

SMART INJECTION TECHNOLOGY

INNOVATIVE – SMART INJECTION TECHNOLOGY™ ALLOWS RAPALA ® TO INJECT SPECIFIC INGREDIENTS AND CREATE THE PERFECT COMBINATION OF LIFELIKE ACTION, BUOYANCY, SALT-CONTENT AND TASTE TO MAKE BIG FISH CRUSH EVERY BAIT.

Scent infused back

CASTING THE CURL

If the fish aren’t eating, it’s just because they haven’t seen The Curl yet. The Curl is a soft bait with a super-responsive curl tail that undulates and flutters. The bait’s tail is designed to start the action even at very low speed, making The Curl a go-to choice when the fish are picky. Built with the Smart Injection Technology™, The Curl has salt and scent in its belly and scent on its back. This gives the bait a responsive swimming action and attracts the fish to have a taste. Finished with a color chart designed for all kind of predator species.

Wide Tail-Kicking Action • Heavily Scented • Salted Belly • Stable Swimming Action • Smart Injection Technology™

ASH

AYU

ASH - Arkansas Shiner; AYU - Ayu; BRS - Brown Silver; CWF - Chart White Flash; DVA - Dach Vador; FF - Fire Flame; LCH - Lime Chartreuse; MOCH - Motor Oil Chartreuse; P - Perch; PBRP - Pro Blue Red Pearl; PW - Pearl White; SPSD - Sparkle Shad; SXSD - Sexy Shad

CASTING THE KICKMAN

The Kickman lives up to its name with a subtle kicking paddle tail that moves with the slowest of retrieves. The salted belly adds some flavour to the mix giving it a true stable swimming action.

Subtle Kicking Paddle Tail Action • Swim even at low speeds • Heavily Scented • Salted Belly • Stable Swimming Action • Smart Injection Technology™

CASTING

THE STINGMAN

The Stingman is the bait you want as a wingman to your jighead. This super stable swimmer is perfectly suited to vertical, darting, weightless and drop shot techniques. The pin tail is super sensitive making the bait very responsive to various presentations.

Subtle Pintail Swimming Action • Perfect for Drop Shot, Darting, Weightless, Vertical • Heavily Scented • Salted Belly • Stable Swimming Action • Smart Injection Technology™

CASTING

CLEANUP CRAW

Like all CrushCity™ baits, the Cleanup Craw™ was crafted by leading Rapala anglers with the idea to make a dream craw bait. The Cleanup Craw™ is Rapala’s response to soft craw imitations. Every detail has been designed with action and functionality in mind.

Tight Kicking Action Claws • Perfect for Flipping, Punching, Dragging or a Trailer • Soft Ribbed Hook Slots on the Back to Protect Hook Point • Smart Injection Technology™

APL - Albino Pearl; BBG - Bama Bug; BCR - Bama Craw; BKB - Black Blue Flake; CAL - California Craw; CB - Candy Bug; GPBL - Green Pumpkin Blue; GPBPGreen Pumpkin Blue Pearl; GPCH - Green Pumpkin Chartreuse Pepper; GPM - Green Pumpkin Magic; GPPK - Green Pumpkin; WMR - Watermelon Red

APL BBG

BCR

BKB

CASTING

FREELOADER

The Freeloader™ is a US designed pintail that works for a variety of presentations, but will shine especially when you rig it as a trailer of bladed jigs or spinner baits. The very responsive tail reacts to even the smallest of movements of the bait.

Enticing Tail-Kicking Trailer Action • Perfect Trailer for Spinnerbait or Bladed Jig • Smart Injection Technology™

APL - Albino Pearl; ASD - Albino Shad; BPH - Blue Pearl Holographic; CPRL - Chartreuse Pearl; GPM - Green Pumpkin Magic; GPPK - Green Pumpkin; GRSDGreen Shad; GZSD - Gizzard Shad; RCW - Red Craw; SG - Sungill; STF - Sight Flash; TSD - Tennessee Shad

CASTING

NED BLT

Every detail designed with functionality in mind, Ned BLT™ is a very responsive and super durable TPE worm. It is very buoyant and can take also very low temperatures while staying super soft and elastic.

GPPK - Green Pumpkin; P - Perch; SMSD - Smoke Shad; WMR - Watermelon Red

CASTING

CRUSHCITY BOOST

Meet CrushCity Boost – the perfect companion to your CrushCity baits. Formulated to enhance any bait (soft or hard), CrushCity Boost releases a powerful scent and flavor that lingers in the water, attracting fish from far and wide. Made from 100% natural ingredients, applying CrushCity Boost is a breeze thanks to its user-friendly design. Simply apply it to your baits and watch as the magic unfolds.

- Green Pumpkin

APL - Albino Pearl; BB - Baby Bass; BCR - Bama Craw; BGM - Bubble Gum; BKB - Black Blue Flake; CPCH - Coppertreuse; GO - Goby; GPM

Magic;

HARD BAITS

CASTING

PRECISION XTREME MAVRIK

No corners cut, no expense saved – the new member in the Precision Xtreme series is here. Designed as the ultimate twitchbait, the Precision Xtreme Mavrik 110 is built with an inner MaxCast System to provide accurate, ultra-long casts. Fish it slow with short twitches to walk the bait. With quick snaps, you can get the bait to turn nearly 180 degrees. When paused, the Mavrik mimics a wounded fish with its head-down suspended posture. Finished with finely detailed modern colors, durable construction, and three razor-sharp VMC Redline treble hooks.

Semi-Erratic Action • Suspending Minnow • Hard Cutting Action • 3D High Quality Finish • MaxCast System • Ultra Long Casting • VMC® 7544 CT Treble Hook

BLSD - Bold Shad; ESD - Emerald Shad; GHMN - Ghost Minnow; GHSH - Ghost Shiner; HTPH - Hot Perch; MGGH - Metallic Glass Ghost; MS - Metallic Silver; MTSD - Matte Shad; MYP - Metallic Yellow Perch; PB - Pro Blue; PSXSD - Pearl Sexy Shad; SNST - Snow Storm

BLSD

CASTING

PRECISION XTREME MAVRIK SALTWATER

No corners cut, no expense saved – the new member in the Precision Xtreme series is here. Designed as the ultimate saltwater twitchbait, the Precision Xtreme Mavrik 110 SW is customized to meet the demands of dedicated saltwater anglers. The built-in MaxCast system provides accurate, ultra-long casts with added tungsten weight improving performance in windy conditions. Fish it slow with short twitches to walk the bait. With quick snaps, you can get the bait to turn nearly 180 degrees. When paused, the Mavrik mimics a wounded fish with its head-down suspended posture. Finished with finely detailed saltwater colors, durable construction, and three corrosion-resistant VMC TI treble hooks.

Semi-Erratic Action • Slow Sinking Minnow • Hard Cutting Action • 3D High Quality Finish • MaxCast System • Ultra Long Casting • Heavy Duty Split Rings • VMC® 7548 Ti Treble Hook

- Anchovy; AYU - Ayu; BFH - Baitfish; BSRDL - Live Blue Sardine; GHS - Ghost Sandeel; GHSH - Ghost Shiner; MMBS - Metallic Moss Back Shiner; PB - Pro Blue; PLD - Pilchard; PW - Pearl White; RH - Red Head; SFCU - Silver Fluorescent Chartreuse

ANC

CASTING

PRECISION XTREME MAVRIK CUSTOM

No corners cut, no expense saved – the new member in the Precision Xtreme series is here. Designed as the ultimate twitchbait, the Precision Xtreme Mavrik 110 Custom is customized to meet the needs of dedicated European anglers. The built-in MaxCast system provides accurate, ultra-long casts. Fish it slow with short twitches to walk the bait and with quick snaps, you can get the bait to turn nearly 180 degrees. When paused, the Mavrik mimics a wounded fish with its head-down suspended posture. Finished with colors specific for European fishing, durable construction, and two razor-sharp VMC 75 series treble hooks. Semi-Erratic Action

BBZ - Baby Zander; FGG - Fluorescent Grey Ghost; FT - Fire Tiger; HAY - Haymaker; MBGU - Matt Black Green UV; MHLWU - Matt Halloween UV; MUIKKU - Live Vendace; PEL - Live Perch; PKL - Live Pike; ROL - Live Roach

BBZ FGG FT HAY

MBGU

TOPWATER

PRECISION XTREME PENCIL

Precise Design – Xtreme Action! Inside the Precision Xtreme Pencil’s durable and throughwired plastic body is an internal weight system that makes the lure one of the best-casting baits in its category. The internal weight doubles as the Dual Frequency Knocker: as the weight slides along the internal railing, it hits a durability-increasing plastic pillar and a stainless-steel weight in turns. This results in a sequence of high and low pitch, attracting fish from near and far! The extremely detailed Precision Xtreme Pencil features printed scales, a new 3D holographic eye, and comes in 13 fish-catching freshwater colors.

Topwater • Walk-the Dog Action • Wire-Through Construction • Dual Frequency Knocker • UltraLong Casting • Durable Plastic Body with Internal Pillar • Lead-Free • Textured Translucent Body with Ultra-Detailed Finishes • New 3D Holographic Eye • VMC® 7548 Black Nickel Treble Hooks • Floating

AYU - Ayu; BLK - Bleak; CLN - Clown; EB - Elite Blue; FT - Firetiger; GGIU - Glassy Gill UV; GHSH - Ghost Shiner; LF - Lime Frog; MBS - Moss Black Shinner; PELLive Perch; PW - Pearl White; S - Silver; SMB - Smelt on the Beach

TOPWATER

PRECISION XTREME PENCIL SALTWATER

Precise Design – Xtreme Action! Inside the Precision Xtreme Pencil’s durable and throughwired plastic body is an internal weight system that makes the lure one of the best-casting baits in its category. The internal weight doubles as the Dual Frequency Knocker: as the weight slides along the internal railing, it hits a durability-increasing plastic pillar and a stainless steel weight in turns. This results in a sequence of high and low pitch, attracting fish from near and far! The extremely detailed Precision Xtreme Pencil features printed scales, a new 3D holographic eye, and comes in 14 vivid saltwater prey patterns.

AYU

BSRDL

MBS

PRECISION XTREME PENCIL SALTWATER 127

AYU - Ayu; BFH - Baitfish; BSRDL - Live Blue Sardine; CLN - Clown; CLRS - Clear Sandeel; FHC - Flake Hot Chartreuse; GHS - Ghost Sandeel; GHSH - Ghost Shiner; MBS - Moss Black Shinner; MU - Mullet; PLD - Pilchard; PW - Pearl White; RH - Red Head; SFCU - Silver Fluorescent Chartreuse UV

TOPWATER

PRECISION XTREME PENCIL EXO

Precise Design – Xtreme Action! Inside the Precision Xtreme Pencil’s durable and throughwired plastic body is an internal weight system that makes the lure one of the best-casting baits in its category. The internal weight doubles as the Dual Frequency Knocker: as the weight slides along the internal railing, it hits a durability-increasing plastic pillar and a stainless steel weight in turns. This results in a sequence of high and low pitch, attracting fish from near and far! The extremely detailed Precision Xtreme Pencil features printed scales and a new 3D holographic eye. The lure comes in six unique exotic fish patterns and is equipped with heavywire split rings and extra-tough VMC® treble hooks for taking on monster-sized fish.

APM - Arapaima; GDR - Golden Dorado; HPB - Hot Peacock Bass; RDAW - Red Dragon Arowana; TMN - Toman; TRP - Tarpon

CASTING

FLOATER ELITE

The Legend’s gone Elite. The long-casting Original Floater® Elite delivers the fish-catching Wounded Minnow Action with heavy-duty construction and modern gilded finishes. Designed for freshwater casting and trolling in both slow and fast retrieves, the premium balsa bait has a very responsive action that starts even at super slow speeds. To increase the effect, the sides of the Original Floater® Elite’s head are completely flat, giving off an intense flash the fish can’t deny.

Balsa Body • Natural Minnow Profile • Long Casting • Floating • Lead-Free • Wire-Through Construction • Hand Tuned & Tank Tested • VMC® 7554 hooks

GDAY - Gilded Ayu; GDBT - Gilded Brown Trout; GDCY - Gilded Chartreuse Yamame; GDIW - Gilded Iwana; GDMN - Gilded Minnow; GDMT - Gilded Mediterranean Trout; GDP - Gilded Perch; GDPY - Gilded Pink Yamame; GDROL - Gilded Live Roach; GDRT - Gilded Rainbow Trout; GDVR - Gilded Vairon; GDYM - Gilded Yamame

CASTING

COUNTDOWN® ELITE

The CountDown® Elite harnesses over 80 years of lure making craftmanship into a premium balsa lure. It features the legendary controlled slow-sinking method of the original CountDown®. The new CountDown® Elite is built with a modern construction for maximum casting distance and accuracy, improved durability and versatility - and a flutter on the drop. The color patterns combine metallic plating, HD printing and new designs, bringing the look to a totally new level.

Balsa body • Heavy-duty split rings • Wire-through construction • Targeted for Trout and Perch • VMC® Black Nickel hooks • Sinking

GDAY - Gilded Ayu; GDBT - Gilded Brown Trout; GDCO - Gilded Chartreuse Orange Belly; GDCY - Gilded Chartreuse Yamame; GDGA - Gilded Gold Ayu; GDGOGilded Gold Orange; GDGS - Gilded Gold Shad; GDIW - Gilded Iwana; GDMN - Gilded Minnow; GDMT - Gilded Mediterranean Trout; GDOK - Gilded Oikawa; GDPY - Gilded Pink Yamame; GDRB - Gilded Red Belly; GDRT - Gilded Rainbow Trout; GDSS - Gilded Silver Shad; GDVR - Gilded Vairon; GDWK - Gilded Wakasagi; GDYM - Gilded Yamame

CASTING & TROLLING

SHAD RAP® ELITE

Premium balsa, fish-catching action on both casting and trolling, and a natural baitfish profile – given the Elite treatment! The Shad Rap Elite builds on the well-proven qualities of the immensely popular Shad Rap® crankbait and pairs it with modern wire-through construction in the body for maximum casting distance and durability. Resembling baitfish found the world over, the responsive lure’s action ranges from a wide wobble to a tight shimmy – depending on how fast you retrieve it. The Shad Rap Elite features VMC®’s 75’ Series treble hooks with the extra-sharp Needle Point® designed for landing large and spirited fish.

Casting and Trolling • Floating • Balsa Body • Long-Casting • Heavy-Duty body • Wire-Through Construction • Versatile Swimming Action • Lead-Free • Hand-Tuned & Tank-Tested • VMC® 7554 2X Black Nickel Treble Hooks

RAP® ELITE 75

GDCO - Gilded Chartreuse Orange Belly; GDCP - Gilded Copper Perch; GDCW - Gilded Crawdad; GDFT - Gilded Firetiger; GDGGH - Gilded Glass Ghost; GDGOGilded Gold Orange; GDHSD - Gilded Helsinki Shad; GDMM - Gilded Mangrove Minnow; GDNIA - Gilded Night Aurora; GDP - Gilded Perch; GDROL - Gilded Live Roach; GDSS - Gilded Silver Shad

GDCO

GDGGH

GDNIA

CASTING & TROLLING

SKITTER POP® ELITE

Weighted on the tail, the Skitter Pop® Elite casts far and steady and skips through the topwater with loud and deep pops! Designed for all kind of predators, the Skitter Pop Elite’s premium balsa construction allows for several presentations. The Skitter Pop Elite’s reinforced construction and modern freshwater and saltwater finishes lure and endure.

Balsa Body • Loud & Deep Popping Sound

VMC® 7554 2X Black Nickel Hooks • Tail Hook with Feathers • Floating

GDGGH GDLF GDNIA

GDROL

GDSGO

GDBST

SKITTER POP® ELITE 95

GDAY - Gilded Ayu; GDBAP - Gilded Baby Aspius; GDBST - Gilded Blue Steel; GDCL - Gilded Clown; GDFT - Gilded Fire Tiger; GDFT - Gilded Firetiger; GDGGH - Gilded Glass Ghost; GDGO - Gilded Gold Orange; GDHWHU - Gilded Hot Wahoo UV; GDLF - Gilded Lime Frog; GDMI - Gilded Maiwashi; GDNIA - Gilded Night Aurora; GDOF - Gilded Orange Frog; GDPEL - Gilded Live Perch; GDROL - Gilded Live Roach; GDSGO - Gilded Steel Gold Orange; GDSGS - Gilded Striped Grey Shiner; GDSS - Gilded Silver Shad; GDTMN - Gilded Toman

CASTING

SOFT PETO

The Beast has gone soft – with rock-solid results. The Soft Peto takes the well-proven action of the best-selling X-Rap® Peto and combines it with the increased versatility allowed by different rigging applications. Featuring a strong paddletail kick, the sensitive soft bait can be retrieved at any speed without losing the fish-catching swimming action – allowing the Soft Peto to adapt to different situations with ease. Thanks to the soft plastic construction, the Soft Peto’s textured body provides increased vibrations in the water. Finished with a threedimensional scale pattern to give the bait a unique and life-like appearance. Wide Tail-Kicking Action With Body Roll • 3D Scales • Proven Fish Catching Colors • High Quality Finish

BGH

SOFT PETO 22

CASTING

SOFT OTUS

The Creature has gone soft – with rock-solid results. A soft bait version of the X-Rap® Otus, the Soft Otus builds on the well-proven action and combines it with the increased versatility of different rigging options. Designed for targeting large predators in various situations, the soft bait maintains its enticing side-to-side roll even in slow retrieves. When paused, the tail stabilizes the lure as it slowly swims into the depths. Thanks to the soft plastic construction, the Soft Otus’ textured body provides increased vibrations in the water. Finished with a threedimensional scale pattern for a unique and life-like appearance.

Wide Tail-Kicking Action With Body Roll • 3D Scales • Proven Fish Catching Colors • High Quality Finish

BGH - Blue Ghost; BLG - Blue Glitter; FT - Fire Tiger; HLW - Halloween; LAR - Lava Roach; MNW - Minnow; PEL - Live Perch; RTL - Live Rainbow Trout; S - Silver; SCRR - Scaled Roach; SMB - Smelt On the Beach; SNS - Sunny Snow

BGH

CASTING

SOFT OLIO

If you didn’t believe in monsters, now’s a good time to start. A relative species to the Peto and Otus, the Soft Olio builds on the well-proven side-to-side rolling action – and adds in the irresistible display of the curly twin tails. Designed for targeting large predators in various situations, the soft bait maintains its action in slow retrieves and can be rigged for optimal presentation. When paused, the split tail flutters enticingly as the lure slowly swims into the depths. Thanks to the soft plastic construction, the Soft Olio’s textured body provides increased vibrations in the water.

Double Tail-Kicking Action • 3D Scales • Proven Fish Catching Colors • High Quality Finish

BGH

CASTING

SUPER SHADOW RAP JERK

When the Super Shadow Rap® action meets a full-on jerkbait body, great things happen. Designed for versatile presentations, the Super Shadow Rap Jerk® swims with a fishcatching side-to-side action that reacts to every twitch and crank. Thanks to this responsive action, the Super Shadow Rap Jerk® can be fished almost in place with short twitches, extending the time spent in the strike zone. Use the Screw Diver System’s™ tungsten weights to adjust the swimming depth and go knocking right where the big ones lurk.

A Truly Versatile Jerkbait Designed For Cranking And Rod Twitches • Stay-In-The-Strike Zone Action • Features The Easily Modifiable Built-In Swimming Depth Modification Screw Diver System • VMC® 8651 CB Treble Hooks

BGH - Blue Ghost; FT - Firetiger; HLW - Halloween; LAR - Lava Roach; PEL - Live Perch; PKL - Live Pike; ROL - Live Roach; RTL - Live Rainbow Trout; SCRRScaled Roach; SMB - Smelt on the Beach; SNS - Sunny Snow; TRL - Live Brown Trout

CASTING

SUPER SHADOW RAP GLIDE

The pike favorite has learned new tricks. The Super Shadow Rap Glide swims in a fishcatching S-pattern, but that’s just the start. When you need to adjust the swimming depth, the revolutionary Screw Diver System allows you to modify the lure’s weight with changeable tungsten weights. Simply screw it on and off! The master of adaptation, this jointed swimbait comes with a spare tail, allowing you to choose between life-like and aggressive colors. On steady retrieves, the Super Shadow Rap Glide gives off a slow S-pattern swimming action – with twitching, the lure swims with short turns. And when the fish is on, the swiveled hooks increase your chance of landing your catch. Extra Screw Diver System weights sold separately.

Life-Like Swimming Action • Swiveling Hooks • Spare Tail Included • Adjustable Swimming Depth with Screw Diver System • 5g SDS on 11cm • 10g SDS on 16cm • Heavy Duty Split Rings • VMC® 8651BN/4551BN Treble Hooks • Sinking

BGH - Blue Ghost; FT - Fire Tiger; HLW - Halloween; LAR - Lava Roach; PEL - Live Perch; PKL - Live Pike; ROL - Live Roach; RTL - Live Rainbow Trout; SCRRScaled Roach; SMB - Smelt on the beach; SNS - Sunny Snow; TRL - Live Brown Trout

BGH

SCREW DIVER SYSTEM WEIGHTS

Modify the swimming depth with the turn of your wrist – literally. With the Screw Diver System, you can adjust the swimming depth of your Screw Diver System (SDS) compatible bait to dive right into the strike zone. The system’s easy-to-use tungsten weights can be attached to the lure by hand, allowing you to scan the waters column by column. Available in four different weights: 5, 7.5, 10, and 15 grams.

CASTING SHADOW RAP®

Designed to perfectly mimic the last struggle of a dying minnow, the Shadow Rap® makes tight turns when twitched, turns to look back and then settles to a head down position with a quiver before starting a slow fade-away dive on the pause. Can be fished almost in place with short twitches, extending the time the lure spends on the strike zone.

Responsive, Tight-Turning Jerkbait Action • Head-Down Flickering Fade-Away on the Stop • Mimics Dying Baitfish • Internal Metallic Plating and Natural Scale Pattern • Translucent Sides with Holographic Inserts and Bone Pattern • Tungsten and Steel Weights for Perfect Balance • VMC® Black Nickel Hooks • Slow Sinking

RA5819082

AS - Albino Shiner; BAP - Baby Aspius; BGH - Blue Ghost; BLK - Bleak; BLL - Live Bleak; CLN - Clown; FT - Firetiger; GHSH - Ghost Shiner; HLW - Halloween; MBSMoss Back Shiner; PEL - Live Perch; ROL - Live Roach; S - Silver

AS BAP

CASTING

SHADOW RAP® DEEP

Ideal for a slow moving, yet action-packed dying minnow presentation in a little bit deeper water than the Shadow Rap®. Can be fished with little forward movement, yet a lot of side to side action. With a fast twitch followed by slack line, the Shadow Rap® Deep turns to look back almost 180 degrees before settling with a flicker to a fade away dying dive.

AS - Albino Shiner; BGH - Blue Ghost; CLN - Clown; FT - Firetiger; GHSH - Ghost Shiner; HLW - Halloween; MBS - Moss Back Shiner; PEL - Live Perch; ROL - Live Roach; S - Silver

CASTING

SHADOW RAP® SHAD

Big fish can’t resist the tantalizing, slow-rising action of the new Shadow Rap® Shad. Swimming with the infamous horizontal struggle with a vertical “rise” on pause, they perfectly mimic a shad in trouble. Larger profile presents more flash and the option to fish from a finesse to more aggressive retrieve. Tie one on and see what monsters are hiding in the darkness.

AS - Albino Shiner; BAP - Baby Aspius; BGH - Blue Ghost; BLK - Bleak; CLN - Clown; FT - Firetiger; HLW - Halloween; PEL - Live Perch; ROL - Live Roach; S - Silver; YP - Yellow Perch

CASTING

SHADOW RAP® SHAD DEEP

The Shadow Rap® Shad Deep breaks the mold. Fish it finesse in the morning when the big ones are still a little sleepy, then ramp it up all the way to an aggressive action, matching the mood of the fish. The revolutionary new “frosted” colors absorb light and minimize flash, just right for an enhanced absence of aggressiveness.

Textured Scale Body • Translucent & Frosted Colors • Sharp Left to Right Turns • Slow Rising on Pause • Casting • 1.5-1.8 m Depth Multi-Species Gamefish • VMC® Thin Wire Black Nickel Round Bend Hooks

AS - Albino Shiner; BGH - Blue Ghost; BLK - Bleak; CLN - Clown; FT - Firetiger; HLW - Halloween; PEL - Live Perch; ROL - Live Roach; S - Silver; YP - Yellow Perch

CASTING

SHADOW RAP® JACK DEEP

The long-casting Shadow Rap® Jack Deep dives down fast when cranked. With a very slow rise on the pause, you can twitch it to imitate the flicker and fade of a dying baitfish almost on the spot, or crank it in with a steady retrieve. Fitted with VMC® treble hooks.

Through Wire Construction • Fast Diving • Slow Rising on the Pause • Runs True at High Speeds • Sharp Left to Right Turns • Casting or Trolling • VMC® Black Nickel Hooks

RAP® JACK DEEP 05

RAP® JACK DEEP 07

AS - Albino Shiner; BG - Bluegill; GGH - Glass Ghost; HAY - Haymaker; HLW - Halloween; MBLU - Matte Black UV; P - Perch; ROL - Live Roach; SFCU - Silver Fluorescent Chartreuse UV

AS HLW

MBLU

ROL

BG GGH

HAY P

SFCU

CASTING

SHADOW RAP® FAT JACK

The long-casting Shadow Rap® Fat Jack dives fast when cranked. With a very slow rise on the pause, it perfectly imitates the fade of a dying baitfish. Designed for slow presentations with a steady retrieve and built with a subtle natural rattle created by two internal glass beads, Fat Jack will draw aggressive strikes even from the most passive fish. Detailed Shadow Rap® Series baitfish and attractor patterns help cover all fishing situations while the wire-through construction withstands even the biggest fish.

Slow Rising • Subtle Rattling with Glass Beads • Wire-through Construction • VMC® 7548 Black Nickel Hooks • Targeted for Trout, Perch and Chub

AS - Albino Shiner; BG - Bluegill; BLL - Live Bleak; GGIU - Glassy Gill UV; GHS - Ghost Sandeel; HAY - Haymaker; MBLU - Matte Black UV; P - Perch; ROL - Live Roach

GHS

CASTING

SHADOW RAP® SOLID SHAD

Aerodynamic design and balance for long and accurate casts even in the most demanding conditions. Built heavy to sink fast, the Shadow Rap® Solid Shad reaches the targeted depth quickly and stays in the strike zone on the retrieve. Hard-kicking swimming action gives a lot of side flash and tracks true even in heavy current and on fast retrieves. Natural and attractor pattern Shadow Rap finishes with internal flash foils.

Durable Plastic Body Construction • Through Wire • Hard-Kicking Action • Trout and Small Predator Species • VMC® 7548 Black Nickel Hooks • Sinking

AYU - Ayu; GGIU - Glassy Gill UV; GRS - Green Shad; MBLU - Matte Black UV; MTR - Mediterranean Trout; P - Perch; PEL - Live Perch; RBS - Red Belly Shad; ROLLive Roach; RTL - Live Rainbow Trout; SFC - Silver Fluorescent Chartreuse; SVA - Spawning Vairon; TRL - Live Brown Trout; WK - Wakasagi; YM - Yamame

AYU GGIU

CASTING

SUPER SHADOW RAP®

Opportunistic predators can’t deny the Super Shadow Rap® as it kicks hard to the side, and then slowly fades away into the depths like a dying fish. Its tall body perfectly mimics the silhouette of a big baitfish while the famous Shadow Rap® action dances the Super Shadow Rap® almost on the spot like an easy meal. Twitch it gently for on-the-spot action; or rip it hard to send it gliding into the mouth of a big fish. Fitted with VMC® Coastal Black™ hooks.

Durable 2-Part Plastic with Integrated Lip • Highly Detailed Finishes • Responsive, TightTurning • Large Predator Gamefish • VMC® Coastal Black™ Treble Hooks • Slow Sinking

HPS - How Psycho; HTIP - Hot Tiger Pike; OG - Olive Green; PCK - Peacock; PEL - Live Perch; PGG - Pearl Ghost Gold; ROR - Robot Roach; RTL - Live Rainbow Trout; SCRB - Scaled Baitfish; SMB - Smelt on the Beach; UV5 - 5W-50UV; YSH - Yesterday’s Herring

HPS

HTIP OG PCK

PEL

CASTING X-RAP®

The X-Rap® is “all about the action.” It’s the perfect size, shape and 3D illusion of a minnow. Prominent scales and lateral line on the fuselage capture and flash light like a beacon. It can be fished both in an aggressive “Slashbait®” technique or with a classic Rapala wobble. The angler defines the cadence for maximum effectiveness. Small versions of the X-Rap® are ideal for targeting smaller species – or as small, snack-sized offerings for big predators that are finicky and won’t bite bigger lures.

Slashbait® Action • Suspending on Pause • Textured Translucent Body • Internal Holographic Foil • Internal Long-Cast System (XR04 excluded) • 3D Holographic Eye • VMC® Black Nickel Round Bend Hooks • Flash Feather Teaser Tail • Hand-Tuned & Tank-Tested

FTU - Firetiger UV; GGH - Glass Ghost; GLGH - Glow Ghost; HH - Hot Head; HS - Hot Steel; MD - Muddler; OG - Olive Green; P - Perch; PEL - Live Perch; ROL - Live Roach; S - Silver; SB - Silver Blue; SCP - Scoop; SFCU - Silver Fluorescent Chartreuse UV

CASTING

X-RAP® COUNTDOWN®

Fish the Xtreme Attitude consistently at any depth. Based on the CountDown® method introduced by Rapala in the 1960s, the X-Rap® CountDown® brings modern X-Style finishes and details to the game. It swims with a strong rolling action and flutters down on the pause. The X-Rap® CountDown® sinks 30% faster than the classic CD. Due to its weight and body design, it is also very long casting.

Consistent Depth Control • Strong Rolling Action • Flutter Action On Drop • Sinking • X-Rap Finish • 3D Holographic Eye • VMC® Black Nickel Round Bend Hooks • Hand-Tuned & TankTested

AYU - Ayu; GGH - Glass Ghost; MD - Muddler; PEL - Live Perch; ROL - Live Roach; RT - Rainbow

CASTING

X-RAP® HAKU

Built tough for big fish, X-Rap® Haku features Rapala’s proprietary 3R System Titanium Release Rig with VMC® Coastal Black hooks. When rigged for action, the hooks are positioned just like on a regular glide bait, and the rig rests in the lure’s belly groove, out of the way and protected from weeds and snags. At hook-set, the hook rig will release from the body, letting the fish have no chance to breakf ree. The rig also makes removing the hooks easier the fish as the body of the lure is not in the way. X-Rap® Haku can be used for different presentations and it is super easy to use. Gliding action can be created by either twitching with the rod or by using a stop & go retrieve.

High-impact ABS Body • 3R Release Rig System • Walk-the-dog • Glide Bait Action • Targeted for Freshwater Predators • VMC® 4551 Coastal Black 3/0 Hooks • 100 lb Titanium Wire Rig

3R – Rapala® Release Rig – System is built in to lure and out of the way when rigged. Upon hook-set, the clip at the tail will release the rig from the body, allowing a direct contact to the fish and letting the fish have no chance to use the lure as leverage to break free. The durable rig is built with 100 lbs titanium wire and features a solid connector ring, heavy-duty split rings and premium VMC® Coastal Black round bend trebles.

Trout; RTL - Live Rainbow Trout; S - Silver; TR - Brown Trout; TRLLive Brown Trout

Product Number

CASTING

X-RAP® PETO

The Finnish Beast, X-Rap® Peto, combines Rapala’s fish-catching X-Rap® construction with a beautifully color matched soft tail to create a seamless hybrid bait. With its slow sink rate and perfectly horizontal fall, X-Rap® Peto is the ideal choice for cold water & challenging conditions. The soft tail is firmly secured to the body with a 6-point stainless plate. Spare tail included.

BGH - Blue Ghost; GMTU - Green Motoroil UV; HLW - Halloween; HTIP - Hot Tiger Pike; PEL - Live Perch; ROL - Live Roach; RTL - Live Rainbow Trout; SCRRScaled Roach; SMB - Smelt on the Beach

BGH

GMTU

HLW

HTIP

PEL

ROL

RTL

SCRR

SMB

CASTING

X-RAP® OTUS

A formidable creature, the X-Rap® Otus, combines Rapala’s fish-catching X-Rap® construction with a beautifully color matched curl tail to create a seamless hybrid bait. With its slow sink rate and wide wafting tail, X-Rap® Otus is the ideal choice for cold water & challenging conditions. The body rolls side-to-side as the enormous curl tail pulses behind when retrieved. When paused, the tail acts as a parachute, stabilizing the lure as it slowly swims into the depths. The soft tail is firmly secured to the body with a 6-point stainless plate. Spare tail included.

ABS Body with Soft PVC Tail • 6-Point Stainless Plate Tail Locking System • Wide Tail-Kicking with Body Roll • Large Predator Gamefish • VMC® Coastal Black™ Treble Hooks • Slow Sinking

BGH - Blue Ghost; GMTU - Green Motoroil UV; HLW - Halloween; HTIP - Hot Tiger Pike; PEL - Live Perch; PGG - Pearl Ghost Gold; ROL - Live Roach; RTL - Live Rainbow Trout; SCRB - Scaled Baitfish; SCRR - Scaled Roach; SMB - Smelt on the Beach

BGH

GMTU

CASTING

X-RAP® TWITCHIN’ SHAD

X-Rap® Twitchin’ Shad is designed to perform a wide twitching walk-the-dog swimming action. Predator colors with X-Rap® attitude trigger the attack instinct in fish. Slow sinking allows a glide and drop technique that lands the Twitchin’ Shad into pockets where predators love to ambush their prey.

X-style Translucent Body • 3D Holographic Eyes • Slow Sinking • Subsurface walk-the-dog • Casting • For Predators • VMC® Black Nickel Round Bend Hooks

CASTING & TOPWATER

X-RAP® POP

This X-Rap® brand, lure surface version, “pops” and “splashes” in a remarkable way thanks to its arched back. The concave shape of its mouth creates a string of bubbles imitating the sound of a fish hunt, when animated by dry drawing. Very easy to animate, the slightest movement gives it life. It is as effective in freshwater as in the sea, for example to fish for bass in oyster beds.

Large Concave Mouth • Sounds of splash and Pop • Floating • Long Cast • 3D Holographic Eyes • VMC® Black Nickel Hooks • Shine and feathers in teaser • X-Rap Finish

CGH - Chartreuse Ghost; MBS - Moss Back Shiner; PGS - Pearl Grey Shiner; YP - Yellow Perch

CASTING & TROLLING

X-RAP® JOINTED SHAD

Savvy anglers turn to the XJS when a slow presentation is key. Built with all the premium qualities of the X-Rap® line, its slow, seductive action triggers finicky fish. Neutrally buoyant with a slight rise on pause.

CASTING

X-RAP® LONG CAST SHALLOW

Heavy-duty construction, weighted extra heavy for extreme casting distances and featuring a darting baitfish action, the X-Rap® Long Cast Shallow is an ideal tool for fast and aggressive presentations when predator species are feeding on top or in the shallows. Equipped with VMC® In-Line single hooks. Perfectly balanced, flutters down on the drop.

Lipless Design • Weighted for X-treme Casting Performance • Darting Baitfish Action • Flutters on the Drop • Perfect Balance • Designed for Aggressive, Fast Presentations • Heavy-Duty Construction • High-Flash Flat Metallic Insert and Internal Scale Pattern • Durable In-Line VMC® Single Hooks • Sinking

CASTING

X-RAP® SALTWATER

Cast & twitch the X-Rap® Saltwater lure where big fish live. The classic Rapala® “woundedminnow” wobble calls them out and the extreme, erratic Slashbait® action when twitched creates the strike. Built tough for tough conditions & hard-fighting fish.

X-Rap® Slashbait® Action • Textured Translucent Body • Internal Long-Cast Mechanism • X-Rap® Finish • 3D Holographic Eye • Suspending on Pause • VMC® Perma Steel® Hooks • Perfect Match Saltwater Patterns • Hand-Tuned & Tank-Tested

Anchovy;

Baitfish;

Mackerel;

TROLLING

X-RAP® MAGNUM®

The precision diving-lip takes the X-Rap® Magnum deep unassisted. Nothing to hinder the action. Each dives to its preset depth – the XRMAG10 to 10 feet, the XRMAG15 to 15 feet, etc. Run up to 13 knots for big game fish worldwide. Rapala Custom HD Printing patterns now also available on this saltwater hero.

X-RAP® MAGNUM® 20

- Blue Fusilier UV; BSRD - Blue Sardine; BTO - Bonito; CG - Pearl Orange; D - Dorado; FFU - Flying Fish UV; FT - Firetiger; HDBSRD - HD Blue Sardine; HDFFU - HD Flying Fish UV; HDLLU - HD Lime Light UV; HDRHU - HD Red Head UV; HDRRB - HD Real Red Bait; HDSBM - Hd Silver Blue Mackerel; HDSFU - HD Sailfish UV; HDSQ - HD Squid; HDWHU - HD Wahoo UV; HH - Hot Head; HPU - Hot Pink UV; LBU - Leaping Bonito UV; PM - Purple Mackerel; PSYP - Psycho Pink; RH - Red Head; RHU - Red Head UV; S - Silver; SB - Silver Blue; SBM - Silver Blue Mackerel; SFU - Sailfish UV; WHU - Wahoo UV

BFU

TROLLING

X-RAP® MAGNUM® XTREME

The shallow running X-Rap® Magnum® Xtreme trolls true at over 15 knots, allowing you to cover more water and trigger the speedsters of the deep. Sleek flat sides create a tight rolling action while its tail keel adds stability at all speeds. Troll the X-Rap® Magnum® Xtreme fast or slow through reef terrain or around rocky outcrops, amongst skirted lures or other Rapala lures in your spread.

High-Speed Trolling Design • Shallow Diving Lip • Magnum Durability • Textured Translucent Body • Internal Holographic Foil • X-Rap® Finish • Stabilizing Tail Keel • 3D Holographic Eye • VMC® 3X Strong Perma Steel Hooks • 3X Split Rings • Floating

HDBSRD - HD Blue Sardine; HDD - Hd Dorado; HDFFU - HD Flying Fish UV; HDRHU - HD Red Head UV; HDSBM - Hd Silver Blue Mackerel; HDSFU - HD Sailfish UV; HDWHU - HD Wahoo UV; RH - Red Head

CASTING

X-RAP® MAGNUM® XPLODE

The over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala’s Magnum level of strength to absorb the most vicious strikes. A low positioned tow point pulls the popper downwards, keeping the X-Rap® Magnum® Xplode stable in all weather conditions; while its deep cupped face generates a thunderous surface explosion with each sweep of your rod.

Through-Wire Durable ABS Body • 3D Holographic Eye & Internal Foil • Explosive & Loud AllWeather Stable • VMC® 75 Series™ 6X Tropic Spark Point • Floating

X-RAP® MAGNUM® XPLODE

AYU - Ayu; BSRD - Blue Sardine; CLR - Clear; CON - Convict; D - Dorado; FFU - Flying Fish UV; GGH - Glass Ghost; HWHU - Hot Wahoo UV; PSC - Pink Scad; PSYP - Psycho Pink; RH - Red Head

AYU BSRD

HWHU

PSYP

CASTING

X-RAP® MAGNUM® CAST

Built heavy and aerodynamic for extreme casting distances, Rapala X-Rap® Magnum Cast delivers even in the most demanding saltwater fishing conditions. Heavy-duty construction stands up to the strongest of saltwater beasts. Perfectly balanced swimming action for fast retrieves, it will run straight even with the fastest cast & burn presentations. Fluttering action on the drop adds lifelike flash.

Through-wire

CASTING

X-RAP® MAGNUM® PREY

Built heavy and aerodynamic for extreme casting distances, Rapala X-Rap® Magnum Prey delivers even in the most demanding saltwater fishing conditions. Heavy-duty construction stands up to the strongest of saltwater beasts. Lipless design and fluttering action on the drop allow natural baitfish-imitating presentations. On fast retrieve the lure will skip on the surface like a fleeing baitfish.

Through-wire Construction • Magnum Durability • Xtreme Casting Distance • X-Rap Finishes • Saltwater Prey Patterns • 3D Holographic Eyes • Ti-coated VMC Heavy-duty Hooks • Sinking

ANC - Anchovy; HDBSRD - HD Blue Sardine; HDGH - Hd Ghost; HDHPU - HD Hot Pink UV; HDSBM - Hd Silver Blue Mackerel; HDSFU - HD Sailfish UV; HDWHUHD Wahoo UV; PHV - Purple High Voltage; PLD - Pilchard

CASTING

X-RAP® MAGNUM® STICK

Designed for fast and aggressive retrieves, the X-Rap® Magnum Stick 17 swims in wide S curves on the retrieve. Horizontal line tie allows for a wider swimming action. Once stopped, this lipless stick bait dives head-down with a fish-triggering flutter. Heavy-duty construction with strong through-wire withstands savage big blue water predators. Weighted for long-casts, the scalloped internal reflective construction gives life-like flash even with the slightest motion.

Magnum Durability • Through-wire Construction • X-Rap Finishes • Textured Translucent Body • 3D Holographic Eye • Saltwater Prey Patterns • Long Casting • Internal Holographic Foil • VMC® 7266 TI Inline Single Hooks

ANC - Anchovy; HDBSRD - HD Blue Sardine; HDGH - Hd Ghost; HDHPU - HD Hot Pink UV; HDRHU - HD Red Head UV; HDSBM - Hd Silver Blue Mackerel; HDSFUHD Sailfish UV; PHV - Purple High Voltage; PLD - Pilchard

CASTING & TROLLING

ORIGINAL FLOATER®

The legendary first Rapala® and still the number one “go-to” lure. Whether twitched on the top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depths or bottom walked off a three-way swivel or bottom-bouncer, the wounded minnow action continues to be irresistible to gamefish on every continent around the world.

ALB - Bleak; B - Blue; FT - Firetiger; P - Perch; RT - Rainbow Trout; RTL - Live Rainbow Trout; S - Silver; SFC - Silver Fluorescent Chartreuse; TR - Brown Trout; TRL - Live Brown Trout

CASTING & TROLLING COUNTDOWN®

Consistently reach suspended fish at any depth with the CountDown®. Whether the fish are suspending at certain depths, at the weed tops or on bottom structure, the CountDown® can get you to them consistently. Weighted lure creates slow-rolling Rapala® action.

Balsa Construction • Custom Swimming Action • Controlled Depth Technique • Large Size Range • VMC® Black Nickel Hooks • Hand-Tuned & Tank-Tested • Sinking

ALB - Bleak; ART - Artistic Rainbow Trout; ATR - Artistic Trout; BTR - Brook Trout; FT - Firetiger; GFR - Gold Fluorescent Red; GJTR - Gold Juvenile Trout; MDMuddler; MN - Minnow; P - Perch; PRLU - Pearl UV; RFSM - Redfin Spotted Minnow; RT - Rainbow Trout; RTL - Live Rainbow Trout; S - Silver; SSH - Silver Shiner; TR - Brown Trout; TRL - Live Brown Trout

CASTING & TROLLING SHAD RAP®

A Rapala staple, the Shad Rap® is equally effective whether cast or trolled, and is designed to be fished from ultra-slow speeds to super-fast with superior results. First introduced in 1982, The Shad Rap® has undoubtedly accounted for a large portion of Rapala’s +500 world record catches over the years.

Classic Rapala Action • Balsa Wood Construction • Diving Lip Design • Floating • Natural Baitfish Profile • VMC® Black Nickel Hooks • Hand-Tuned & Tank-Tested

CASTING & TROLLING

SHALLOW SHAD RAP®

The Shallow Shad Rap® is ideal for fishing in shallow water. Cast it out, let it sit until the ripples fade away, then begin a slow, enticing retrieve. It is equally effective when twitching, casting or slow trolling.

Balsa Wood Construction • Shallow Running Lip Design • Classic Rapala Action • Natural Baitfish Profile • Floating • VMC® Black Nickel Hooks • Hand-Tuned & Tank-Tested

ALB - Bleak; FP - Fire Perch; FT - Firetiger; GF - Goldfish; HT - Hot Tiger; P - Perch; ROL - Live Roach; S - Silver; SB - Silver Blue; SD - Shad; SFC - Silver Fluorescent Chartreuse

CASTING & TROLLING

SUPER SHAD RAP®

From the clear lakes of Scandinavia to the murky waters of the Amazon, the Super Shad Rap® patterns offer perfect imitations of the prey of predator fish and attractor colors. Natural swimming action at any speed.

Balsa Wood Construction • Natural Baitfish Profile • Life-Like Patterns • Floating • VMC® Coastal Black Hooks • Stainless Through Wire Construction • Hand-Tuned & Tank-Tested

- Bluegill; CH - Chrome; FP - Fire Perch; GF - Goldfish; HLW - Halloween; HTP - Hot Perch; HTPK - Hot Pike; P - Perch; PEL - Live Perch; RFSH - Redfin Shiner; RH - Red Head; ROL - Live Roach

CASTING & TROLLING

JOINTED®

Slight exaggeration of Rapala’s unique baitfish in distress action. Can be fished like the Original Floater®, top to bottom. It is the perfect choice when fish are finicky and in a negative feeding mood.

Balsa Wood Construction • Broken Back Design • Classic Minnow Profile • VMC® Black Nickel Hooks • Floating • Fished Top to Bottom • Hand-Tuned & Tank-Tested

ROL

CASTING & TROLLING

DEEP TAIL DANCER®

The Deep Tail Dancer® features an enlarged, extreme diving lip that plummets the lure as deep as 12 meters unassisted. The banana-style body swims with a wide tail, dancing action that can only be created with balsa. Cast it or troll it deep for a large number of species worldwide.

TAIL DANCER® 11

BFL - Blue Flash; BLT - Bleeding Tiger; FLP - Flash Perch; FYP - Flash Yellow Perch; GTU - Green Tiger UV; HT - Hot Tiger; PRT - Parrot; RDT - Red Tiger; RH - Red Head; ROL - Live Roach; S - Silver; SFL - Silver Flash

CASTING & TROLLING

FLOATING MAGNUM®

Floating, shallower running version of the legendary Magnum®. This high-speed lure can be cast at fast moving fish, or trolled behind your boat amongst other diving or skirted lures. Suitable for a large range of salt and freshwater species.

Super Tough Abachi Wood Construction

Floating • Anti-Broach Design

Rugged Stainless Hardware • Natural and Stimulator Patterns • VMC® Perma Steel

Hooks

Hand-Tuned & Tank-Tested

CASTING & TROLLING

COUNTDOWN® MAGNUM®

The world’s number one saltwater hardbodied lure and No.1 choice for open water trolling. Controlled sinking rate is perfect for fishing suspended fish or submerged growth and structure. Deep diving lip with Rapala® “wobble” action.

Super Tough Abachi Wood Construction • Controlled Sinking Model • Deep Diving Metal Lip • Anti-Broach Design • Rugged Stainless Hardware • Natural and Stimulator Patterns • Sinking • VMC® Perma Steel® Hooks • Hand-Tuned & Tank-Tested

BSRD

HPU

ULTRA LIGHT CASTING

MINI FAT RAP®

For convincing finicky fish to bite, the tight swimming action is just right. The sinking Mini Fat Rap® works with unmatchable action for attracting trout and other smaller predators.

BSRD - Blue Sardine; CG - Pearl Orange; FT - Firetiger; HPU - Hot Pink UV; RH - Red Head; RHU - Red Head UV; S - Silver; SM - Silver Mackerel; WHU - Wahoo UV

CASTING

TWITCHIN’ RAP®

A perfect combination for predator fishing: the classic Rapala® shad body design with an easy-to-use gliding action. Extremely responsive abachi construction with every lure body hand-picked to guarantee the right density and therefore the right sink rate for every lure .The wide-profile Twitchin’ Rap® glides side-to-side just below the surface staying within the strike zone throughout the presentation. Twitchin’ Rap® can be fished with the rod tip down, twitching the rod tip to create a walk-the-dog action, or holding the rod tip still while with a start-stop retrieve mimicking a struggling baitfish.

Abachi Body Construction • Modern Predator Color Patterns • Responsive Action • Large Predator Gamefish • VMC® Coastal Black Nickel Hooks

CASTING & TOPWATER SKITTER POP®

Topwater fishing can be extremely exciting, with explosive strikes often catching you offguard. With its unique loud popping, cupped plastic lip and balsa wood body, the Skitter Pop® can be popped, blooped, walked and skittered across any aquatic surface with ease.

BAP - Baby Aspius; BLK - Bleak; CH - Chrome; F - Frog; FML - Live Field Mouse; FT - Firetiger; LF - Lime Frog; SB - Silver Blue; STGS -

CASTING

FLAT RAP®

Built of balsa with a slow-rising response on retrieve pause, the Flat Rap® swims with a hard-flashing modification of the classic Rapala® “wounded-minnow” action. The triangle lip assists in creating the unique, quicker flashing action while deflecting off obstacles in its way. Sticky sharp VMC® black nickel hooks. Hand-tuned and tank-tested to ensure it embodies the action Rapala® is known for.

Balsa Wood Construction • Flat Sided Hard Flashing Action

Triangle Lip Enhances Action

Long-Casting Design • Slow-Rising • VMC® Black Nickel Hooks • Hand Tuned & Tank Tested

BAP - Baby Aspius; BLK - Bleak; CH - Chrome; CLN - Clown; S - Silver; SB - Silver Blue

CASTING & TOPWATER

BX® SKITTER FROG

Designed to be fished through heavy cover where the big ones lurk and ambush their prey, the BX® Skitter Frog will skitter and jump with a fast, steady retrieve creating a lot of splash and noise. Made with responsive balsa and surrounded by a strong copolymer shell; the BX Skitter Frog with its extra tough skin will help you land toothy predators time and time again. Up-turned, heavy-duty premium VMC® double hook and thick rubber skirt allow for snag-free presentations.

Balsa Core Copolymer Outer Shell • Floating • Jumping Frog Action • Big Splash & Commotion • VMC® 7925 Black Nickel Hooks

FSN - Fire Snake; HPB - Hot Peacock Bass; LFL - Live Leopard Frog; MCH - Matte Chrome; NIA - Night Aurora; PBN - Pale Bone; THF - Thai Frog; TMN - Toman

FSN HPB

LFL MCH

NIA

PBN

THF

TMN

CASTING

BX® BRAT

The BX® Brat features a heavy-duty shell for extreme durability and an extra buoyant balsa inner core, perfect for shallow contact fishing. It has a hard-rolling action with a traditional Rapala square lip for unique deflections.

Balsa Core Copolymer Outer Shell • Modified Flat Side “V” Cut Belly • Hard Flash, Wild Tracking, Kick Outs • Bass/Multi-Species Gamefish • VMC® Black Nickel Round Bend Hooks • Floating

BRAT 06

CASTING & TROLLING

BX® SWIMMER

The flat-sided BX® Swimmer features an articulated body with a double pivot joint which in combination with the responsive, solid balsa core creates a rolling, moderate swim bait action that starts on a very slow retrieve. The durable co-polymer hard shell protects the delicate balsa and allows highly detailed, life-like finishes. The BX® Swimmer is weighted to be slow sinking and balanced for long casts.

Balsa Body Inside

Flat-Sided with Strong Flash on Roll

Incredible Life-like Finishes

3D Holographic Eyes • Hand-Tuned & Tank-Tested

CASTING

BX® MINNOW

With the patent pending construction combining a balsa core with a durable co-polymer outer body, the BX® Minnow features a super responsive action that comes alive with the slowest of retrieves and the most delicate twitches. Yet it can handle fast, aggressive retrieves and take a beating from toothy, strong predators. Precision weighted for perfect balance and long casting.

Balsa Body Inside • Durable Copolymer Shell • Molded 3D Head, Gills and Scales • Internal X-Foil • Flat-Sided with Strong Flash on Roll • VMC® Black Nickel Round Bend Hooks • Floating • Incredible Life-like Finishes • 3D Holographic Eyes • Hand-Tuned & Tank-Tested

CASTING

MAXRAP®

Tip to tail, everything about the MaxRap® is premium. Designed for maximum casting distances via internal MaxCast mechanism. Rip for darting, wild searching action or straight retrieve for hard-flashing “wounded-minnow” Rapala® wobble.

Internal MaxCast Mechanism • Balanced with Tungsten Balls for Accuracy • Aerodynamic Body Shape • Premium VMC® Needle Sharp In-Line Hooks • Suspending on Pause • Oval Line Tie Ring • Internal Laser Etched Scales • Deep 3D Holographic Eyes • Hand-Tuned & Tank-Tested

AYUL - Live Ayu; BSBL - Live Baby Sea Bass; BSRDL - Live Blue Sardine; FANC - Flake Anchovy; FAYU - Flake Ayu; FB - Flake Blue; FHC - Flake Hot Chartreuse; FPGH - Flake Purple Ghost; FRH - Flake Red Head; FS - Flake Silver; HGSP - High Speed; MUL - Live Mullet

CASTING

MAXRAP® WALK’N ROLL

The “do-all” topwater bait, MaxRap® Walk’N Roll spits, bobs, skitters and slides across the surface in all conditions. Developed in partnership with pro anglers fishing the Atlantic, this lure is weighted for Maximum casting distance and ultimate stability in bad weather and rough seas. Under a steady retrieve the MaxRap® Walk’N Roll spits and rolls from side-to-side; or try a twitch & pause to create a walking action. Crank it in fast to imitate a fleeing baitfish; or when at rest with your rod tip down, twitch it in place for a head-down bobbing motion. Fitted with VMC 7554 2X-Strong Ti coated inline treble hooks.

High-impact ABS Body • Long-Casting Internal Weight System • Aggressive, spitting, walk-thedog • Saltwater Gamefish • VMC® 2X-Strong Ti Hooks • Floating

BAP - Baby Aspius; FAYU - Flake Ayu; FHC - Flake Hot Chartreuse; FS - Flake Silver; GHS - Ghost Sandeel; HDBSRD - HD Blue Sardine; HGSP - High Speed; MULLive Mullet

BAP

CASTING

MAXRAP® LONG RANGE MINNOW

Designed for fishing that requires ultimate casting distances in the most demanding conditions. The patented Max Cast weight transfer mechanism and aerodynamic shape of the lure guarantee that it will cast farther than any lure in its category. Ideal for fast and aggressive presentations, but also performs perfectly with slow retrieve.

Aerodynamic Shape for Optimal Casting Performance • Balanced with Tungsten Balls for Accuracy • Aerodynamic Body Shape • Internal Patented Max Cast Mechanism • Internal Holographic Foil and Natural Scale Pattern for Strong Flash • Designed for Aggressive and Fast Fishing • Strong Rolling Action • Low Resistance on the Retrieve • Responsive to Twitching • Slow Sinking on the Pause • Premium VMC® Needle Sharp In-Line Hooks

AYUL - Live Ayu; BSBL - Live Baby Sea Bass; BSRDL - Live Blue Sardine; FANC - Flake Anchovy; FGGH - Flake Glass Ghost; FRST - Flake Red Steel; FS - Flake Silver; MUL - Live Mullet

CASTING

FLASH-X DART

CAST, RETRIEVE, PAUSE, STRIKE! - The wired-through Flash-X Dart is heavily weighted to cast farther than other lures in its class. Thanks to its prismatic design, the lure sinks with a sideflashing fluttering action on the pause and remains stable when retrieved at high speed. This unique shape makes the Flash-X Dart catch and reflect light like a mirror ball, attracting fish from a wide area.

Designed for Long Casting Distance • For Saltwater Predators • Side-to-Side Darting Action • Sinking, Flutters on the Drop • Durable Wire-Through Construction • Lead-free • Plastic Body with Metalized Coating for Extreme Flash • Unique Prismatic Design • Premium VMC® 7556 3X Ti-Coated Treble Hooks • Sinking

ALB - Bleak; AYUL - Live Ayu; GHS - Ghost Sandeel; HDBSRD - HD Blue Sardine; HDBTO - HD Bonito; HDFFU - HD Flying Fish UV; HDHPU - HD Hot Pink UV; HDPSRD - HD Pink Sardine; HDWHU - HD Wahoo UV; MAHI - Mahi Mahi; RH - Red Head; S - Silver

ALB

CASTING

FLASH-X EXTREMO

Built with Rapala’s MaxCast system, the wired-through Flash-X Extremo gets you closer to those distant fish. When you begin your retrieve, the MaxCast tungsten balls shift to the head, enhancing the lure’s rolling (and flashy!) action. Jerk it aggressively to imitate a distressed baitfish or crank it fast with a pause in between to entice a bite.

ANC - Anchovy; AS - Albino Shiner; AYUL - Live Ayu; BLL - Live Bleak; FAYU - Flake Ayu; FS - Flake Silver; GHS - Ghost Sandeel; MBLU - Matte Black UV; MBSMoss Back Shiner; PD - Purpledescent; PLD - Pilchard; STBL - Live Stickleback

CASTING

FLASH-X SKITTER

Built to soar and skitter, the wired-through Flash-X Skitter perfectly mimics one of the most hunted saltwater baitfish in the ocean – the needlefish. The tapered prism design creates impressive flash above and below the water while also acting as a keel to improve stability during a high-speed retrieve, keeping the head up. Crank it fast to send it skittering across the surface like an escaping fish that no predator can resist.

Designed for Long Casting Distance • For Saltwater Predators • For Aggressive Retrieves

• Floating • Skittering Topwater Swimming Action • Durable Wire-Through Construction

• Lead-free • Plastic Body with Metalized Coating for Extreme Flash • Unique Prismatic Design • Premium VMC® 7556 3X Ti-Coated Treble Hooks

AYU - Ayu; GM - Green Mackerel; HDHPU - HD Hot Pink UV; HDRHU - HD Red Head UV; HDWHU - HD Wahoo UV; MAHI - Mahi Mahi; MU - Mullet; NF - Needlefish; S - Silver; SBM - Silver Blue Mackerel; SFC - Silver Fluorescent Chartreuse

CASTING

SARDA

Built like a steel torpedo, the Sarda hits hard and fast. Designed for high-speed trolling for saltwater species like tuna and wahoo, the Sarda features a heavy-duty stainless-steel frame and an internal rib structure for uncompromised durability. The black nickel split rings are attached to the lure’s one-piece frame, giving the fish minimum leverage. Thanks to its stable construction, the Sarda tracks true even at speeds of 14 knots. Loaded with two forged VMC® 7286 TechSet® single hooks for unyielding results.

Stainless Steel • One-Piece Construction • Reinforced Body • Internal Rib Design • Fast Stable Action Up To 14 Knots • Multi-Species • Saltwater • VMC® TechSet Hooks Split & Welded Rings

BSCD - Bigeye Scad; BSRD - Blue Sardine; D - Dorado; FFU - Flying Fish; FT - Fire Tiger; GFR - Gold Fluorescent Red; PKD - Pink Dorado; PM - Purple Mackerel; RHU - Red Head UV; RRB - Real Red Bait; SBM - Silver Blue Mackerel; SFU - Sailfish UV; WHU - Wahoo UV

BSCD

CASTING RIPSTOP®

The RipStop® tail design creates a fast ripping, hard stopping, flashing swimbait action. Its forward motion stops on a dime, with a subtle shimmy before coming to a rest, then ever so slightly lifts its head with a super slow rise. Cast & wind, wind & stop, twitch, snap, rip and suspend, fish it your favorite way for all species of gamefish.

Durable 2-Part Plastic Integrated Lip • Dual Control System Hard Plastic Boot Tail • Fast Ripping & Hard Stopping • Multi-Species Gamefish • VMC® Black Nickel Fine Wire Hooks • Suspending

AS - Albino Shiner; CBN - Carbon; CLN - Clown; EB - Elite Blue; FT - Firetiger; HER - Herring; HLW - Halloween; MBS - Moss Back Shiner; ROL - Live Roach; SSilver; YP - Yellow Perch

ROL

CASTING

RIPSTOP® DEEP

Available in a deep diving model, the RipStop® tail design creates a fast ripping, hard stopping, flashing swimbait action. Its forward motion stops on a dime, with a subtle shimmy before coming to a rest, then ever so slightly lifts its head with a super slow rise. Cast & wind, wind & stop, twitch, snap, rip and suspend, fish it your favorite way for all species of gamefish.

CASTING

RAP-V PERCH BLADED JIG

The Rap-V Perch Bladed Jig combines elements from multiple lures and blends them into a full-sensory attack! Fitted with a welded silicone skirt and a uniquely printed and snagreducing blade, this lure swims with irresistible flash and vibration. The versatile and easy-tofish Rap-V Perch Bladed Jig is effective in any type of situation. The lure’s construction allows for using a trailer for increased volume.

Printed Blade • Lead-Free Construction • Welded Silicone Skirt • Rap-V 3D Holographic Eye • Trailer Keeper • VMC® 7250 Black Nickel 3/0 • Sinking

JIG 15

PERCH

BB - Baby Bass; CW - Crawdad; FT - Firetiger; G - Gold; HT - Hot Tiger; ROL - Live Roach; SFC - Silver Fluorescent Chartreuse BB

CASTING

RAP-V PIKE BLADED JIG

The Rap-V Pike Bladed Jig combines elements from multiple lures and blends them into a fullsensory attack! Fitted with a welded silicone skirt and a uniquely printed and snag-reducing blade, this lure swims with irresistible flash and vibration. The versatile and easy-to-fish Rap-V Pike Bladed Jig is effective in any type of situation. The lure’s construction allows for using a trailer for increased volume.

Printed Blade • Lead-Free Construction • Welded Silicone Skirt • Rap-V 3D Holographic Eye • Trailer Keeper • VMC® 7250 Black Nickel 6/0 • Sinking

RAP-V PIKE BLADED JIG 17

PIKE BLADED JIG 21

PIKE BLADED JIG 28

CASTING

RIPPIN’ BLADE

A cross-over between a blade bait and the Rippin’ Rap, the Rippin’ Blade delivers versatility and performance in one mean-looking package. Designed to excel at both casting and vertical jigging, the Rippin’ Blade has three attachment points to modify the swimming action to suit the situation. The heavy and slender-profiled lure falls upright and gives off intense vibrations – even at slow speeds. When jigged, the fast-sinking lure gives off a tight side-to-side action. Tie on the Rippin’ Blade when going after big fish, in open water or through the ice.

Instant Tight Vibration on Lift or Retrieve • Three Line Tie Holes • Long Casting • 3D Holographic Eyes • Metal Frame with Durable Plastic Body • Tungsten Belly Weight • VMC® snap • VMC® 5541 BN Treble Hooks

CHB - Chrome Blue; CLN - Clown; CRT - Chrome Tiger; FT - Fire Tiger; G - Gold; GCHT - Gold Chrome Tiger;

CASTING & JIGGING

RIPPIN’ RAP®

The Rippin’ Rap® features a lipless, tall body profile designed to crank, swim and rip. Hard vibrating action accented with loud, distinctive BB rattle system. Long-casting with variable running depth.

RIPPIN’ RAP® 07

CBG - Chrome Bluegill; CH - Chrome; CHB - Chrome Blue; DRTB - Dirty Boxers; FNTC - Fantacola; FT - Firetiger; HLW - Halloween; HSD - Helsinki Shad; OLMOlive Minnow; PEL - Live Perch; PNKD - Pink Dreams; RCW - Red Crawdad; ROL - Live Roach; SLVT - Silver Time; THDB - Thunder Black; YP - Yellow Perch

CASTING

X-LIGHT SHAD

Go far, little shad. Thanks to its aerodynamically bulky design, the X-Light Shad casts far and accurate. When in water, the finesse bait dives to target depth and uses its internal rattle system to let the fish know it’s dinnertime. Excellent for targeting freshwater species, the X-Light Shad features digitally printed finishes for a deceivingly life-like look.

Durable Plastic Body • Natural Shad Profile • Long Casting • Slow Sinking • Wire-Through Construction • Hand Tuned & Tank Tested • VMC® 7554 hooks

- Ayu; BAP - Baby Aspius; CLN - Clown; FT - Firetiger; GFR - Gold Fluorescent Red; GGIU - Glassy Gill UV; GHSH - Ghost Shinner; PCL - Pink Clown; PEL - Live Perch; PUPU - Purple Prawn UV; PW - Ox Blood Red; ROL - Live Roach

AYU

CASTING

X-LIGHT MINNOW

The new standard for modern ultralight baits. The X-Light Minnow features an upgraded weight distribution for casting the miniature lure into the far-off spots. And when the lure hits the water, the showdown begins. The slow-sinking X-Light Minnow swims with a perfectly rolling and kicking swimming action, even in slow retrieves. Thanks to the L-shaped diving lip, the lure retains the action also in heavy currents – making it an excellent choice for fishing streams.

Minnow Action • Modern Finishing • Long Casting • 3D Holographic Eyes • VMC® 4651 BN Treble Hooks

AYU - Ayu; CLN - Clown; FT - Fire Tiger; GFR - Gold Fluroscent Red; GGIU - Glassy Gill UV; GHSH - Ghost Shinner; PCL - Pink Clown; PEL - Live Perch; PW - Pearl White; ROL - Live Roach; RTL - Live Rainbow Trout; TRL - Live Brown Trout

AYU

GGIU

CASTING

X-LIGHT POP

Light in weight – big in pop. The X-Light Pop is the topwater snack every small predator fish has been looking for. The aerodynamically designed lure casts far into the distance and returns with loud, pronounced pops. The effect is amplified by the lure’s internal rattle. The modern life-like finishes and teaser tail make the X-Light Pop a bite that small predators will find hard to resist – especially when the bite is finicky.

Loud Popping Action • Modern Finishing • Long Casting • 3D Holographic Eyes • Tail Feathered Treble Hook • VMC® 4651 BN Treble Hooks

AYU - Ayu; BAP - Baby Aspius; CLN - Clown; FT - Fire Tiger; GFR - GFR Gold Fluroscent Red; GGIU - Glassy Gill UV; GHSH - Ghost Shinner; LF - Lime Frog; PELLive Perch; PW - Pearl White; RH - Red Head; ROL - Live Roach

AYU BAP

GFR

GGIU

GHSH

PEL

CASTING

X-LIGHT CRANK SHALLOW RUNNER

Ultra-light construction for finesse presentations, weighted body for effortless casting. Designed for targeting any small freshwater predator species, the Finesse Crank swims with a tight kicking action while emitting an enticing rattle. Fit for cranking, twitching, and steady retrieving, the Finesse Crank’s life-like action is perfected by detailed and textured finishes.

Strong Kicking Action • Plastic Body with Rattle • Long-Casting • Small Freshwater Predator Species • Lead-Free • Hand-Tuned & Tank-Tested • VMC® 4651 BN Treble Hooks • Floating

AYU - Ayu; BAP - Baby Aspius; CLN - Clown; FT - Firetiger; GFR - Gold Fluorescent Red; GGIU - Glassy Gill UV; GHSH - Ghost Shinner; PCL - Pink Clown; PEL - Live Perch; PUPU - Purple Prawn UV; PW - Pearl White; ROL - Live Roach

AYU

CASTING

X-LIGHT CRANK MID RUNNER

Strong Kicking Action • Plastic Body with Rattle • Long-Casting • Small Freshwater Predator

Species • Lead-Free • Hand-Tuned & Tank-Tested • VMC® 4651 BN Treble Hooks • Floating

AYU

CASTING

NAUVO

A classic restored – the Rapala® Nauvo brings a modern update to a tried-and-trusted traditional metal spoon. Originally appearing in the 1990’s, the Nauvo swims with a life-like wide tail wagging action on a steady retrieve while a faster retrieve adds irregular kicks into the action, breaking the rhythm and adding flash. The fluttering and rolling action on the drop adds additional attraction. Modern finishes combine updated traditional spoon colors and realistic HD baitfish patterns. Available in two sizes: the bigger option is perfect for targeting larger predators while the smaller all-rounder is well suited for trout and salmon.

Metal Body • Leadfree • Unique Shape • Sinking • Designed for Pike, Trout, Rainbow Trout & Salmon • VMC® Black Nickel Treble Hook

CASTING

WEEDLESS MINNOW SPOON

The Weedless Minnow Spoon has a light-weight spoon body that has a wide-sweeping action for slow presentations in shallow water and over vegetation. The heavy-duty wide-gap single hook has a metallic weed guard that protects the hook from weeds and snags, making the lure ideal for fishing heavy cover and through reeds and weeds.

CASTING & TOPWATER

SKITTER V

This topwater bait features an exclusive design that radically alters the action of the lure. V-Rap® Technology combined with tail weighted balance allows the lure to cut quick with the snap of the rod, ending with a soft, long glide on slack line. X-Style Translucent Body • 3D Holographic Eyes • Quick Turning Walk-the-Dog • Casting Topwater • VMC® Black Nickel Round Bend Hooks • Floating

BNC - Bone Chartreuse; CH - Chrome; GCH - Gold Chrome; GGH - Glass Ghost; GO - Gold Olive; HO - Hot Olive; HP - Hot Pink; RGH - Red Ghost; S - Silver

CASTING & TROLLING

HUSKY JERK®

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, painted or glass patterns.

HUSKY JERK® 10

JERK®

CLN - Clown; FT - Firetiger; GMN - Glass Minnow; GP - Glass Perch; RH - Red Head; S - Silver; SB - Silver Blue

CASTING & TROLLING

DOWN DEEP HUSKY JERK®

The Down Deep Husky Jerk® is perfectly balanced and reaches depths near 6 meters when trolled. Cast it against deep drops and roll it back, as the lure quickly dives to its casting depth of close to 3 meters.

Deep Diving Lip • Suspending • Long-Casting • Loud Rattles • VMC® Black Nickel Round Bend Hooks • Runs Straight and True • Hand-Tuned & Tank-Tested

FT - Firetiger; GBM - Glass Blue Minnow; S - Silver; SB - Silver Blue; SBR - Silver Brown

CASTING

JOINTED SHAD RAP®

A plastic, jointed version of the legendary Shad Rap® that sends out a “distressed-minnow” signal loud and clear. Its jointed tail section creates a slightly exaggerated action which helps to trigger otherwise disinterested or tentative fish.

Wide Strong Kickin’ Swimming Action • Suspending • Rhythmic Rattle • VMC® Black Nickel Round Bend Hooks • Hand-Tuned & Tank-Tested

SHAD RAP® 09

- Blue Shad; CH - Chrome; FT - Firetiger; HT - Hot Tiger; P - Perch; SD - Shad; YP - Yellow Perch

BSD

CASTING

DT® (DIVES-TO) SERIES

The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the “strike zone” longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with carefully placed internal weights, tapered fuselage and thin tail design creates the ultimate crankbait action, found only in the DT family.

Quick-Dive Resting Position • Extra Thin Polycarbonate Lip • Perfect Balance • 3D Holographic or Painted Eyes • Long-Casting up to 45m • Thin Tail Design • Internal Rattle Chamber • VMC® Black Nickel Hooks • Balsa Wood Construction • 3D Holographic Eyes • Hand-Tuned & Tank-Tested • Floating •

DT® (DIVES-TO) SERIES 04

CASTING

ULTRA LIGHT MINNOW

When the bite is tough, downsizing to a smaller presentation can often tempt shut-down predators with an easy meal. The Ultra Light Minnow acts like a big bait, but in a small weighted body. It casts incredibly far, is slow-sinking; and creates a hard-kicking action through its unique lip design.

Weighted Body • Unique Lip Design • Hard Kicking Action • Slow Sinking • External Scales • 3D Holographic Eyes • VMC® Black Nickel Round Bend Hooks • Hand-Tuned & Tank-Tested

CASTING & TROLLING

FLOATER® SQUID

Take the Wounded Minnow Action to the squids. The Floater® Squid combines the classic Original Floater® construction with squid hooks, resulting in a new go-to choice for squid trolling. Living up to the Original Floater® name, the lure starts its side-to-side rolling action even at extremely slow trolling speeds. Available in a variety of fluorescent and glowing colors for striking presentations.

Classic Original Floater Minnow shape • Color chart features beautiful fluorescent, UV and glow colors • Floating • Action starts at very low trolling speed • SQ Hook

- Blue Sardine; CG - Pearl Orange; FRHF - Red Hologram Flake; FT - Firetiger; GFR - Gold Fluorescent Red; GGRT - Glow Gold Red Tiger; GGT - Glow Green Tiger; GRT - Glow Red Tiger; GT - Glow Tiger; HP - Hot Pink; HT - Hot Tiger; YETA - Artistic Yellow Tail

CASTING & TROLLING

COUNTDOWN® SQUID

Countdown® Squid is balsa cephalopod lure. Equipped with a double basket of high quality stainless steel. It allows you to fish with the famous Countdown® method, by casting the lure of 30 centimeters per second to the desired depth. Balsa Lure • Natural colours and flashes • Double Basket Stainless Steel 2x12 Sharpened points • Sinking

BSRD

BRH - Black Red Head; BSRD - Blue Sardine; CG - Pearl Orange; FRHF - Red Hologram Flake; FT - Firetiger; GBT - Glow Blue Tiger; GFR2 - Gold Fluorescent Red; GGT - Glow Green Tiger; GRT - Glow Red Tiger; GT - Glow Tiger; HP - Hot Pink; HT - Hot Tiger; OTU - Orange Tiger

PTU - Pink Tiger

SFC - Silver Fluorescent Chartreuse; YETA - Artistic Yellow Tail

CASTING & TROLLING

DEEP SQUID

Deep Squid is balsa cephalopod lure. Equipped with a double basket of high quality stainless steel. Thanks to its large bib, the Deep Squid dives quickly very deep to evolve close to the bottom, rocks and cracks in which the calamari hides.

Balsa Lure • Natural colours and flashes • Double Basket Stainless Steel 2x12 Sharpened points • Sinking

CASTING & JIGGING

JIGGING SHADOW RAP®

Following in the footsteps of the original Rapala® Jigging Rap®, the much lighter Jigging Shadow Rap® features a slower darting action. Designed for vertical jigging, the broader silhouette, modern internal metallic finishes and belly-flashing action are ideal for targeting large wary fish, whether they are suspended or close to the bottom.

Plastic Body

Leadfree

Sinking

Slow Darting

VMC® Black Nickel Hooks

Targeted for Perch & Zander

CASTING & JIGGING

JIGGING RAP®

Swimming in tantalizing circles under the ice or in open water for suspended game fish, the Jigging Rap® features a balanced, weighted minnow profile. Single reversed hooks with center treble and eyelet, this bait can also be bottom bounced, yo-yo style off the bottom with unbeatable results.

Sinking

CLN - Clown; GT - Glow Tiger; GTU - Green Tiger UV; GZBP - Glow Zebra Blue Pink; GZFR - Glow Zebra Fluorescent Red; NP - Nordic Perch; OTU - Orange Tiger UV; P - Perch

CLN

ULTRA LIGHT (SHAD, MINNOW, CRANK) ULS04TR, ULM06RT, ULC03CH

RA8900088

TOOLS & ACCESSORIES

RCD MAG SPRING SPLIT RING PLIERS

Built with two opposing magnets to hold the pliers open, the Mag Spring mechanism cannot fail, unlike conventional plier springs. The split ring nose on the 4” model opens rings from size 0 up, while the 6” pliers are ideally suited for size 3–5 rings. The cutter on both sizes cuts all line sizes. The pliers feature stainless steel jaws and co-molded grips. 6” pliers come with a molded plastic sheath.

RAPALA CUSTOM DESIGN SERIES

RCD MAG SPRING PLIERS

Rapala’s proprietary Mag Spring mechanism on the pivot point of the pliers has two opposing magnets that push away from each other and hold the pliers open for easy one hand operation. Unlike springs, the magnets won’t break or lose their power in use. The durable stainless steel jaws with gun metal finish have serrated tips for secure grip. Ergonomic, comolded Soft Grip handles for comfortable hold. Patented design.

RAPALA CUSTOM DESIGN SERIES

RCD PRECISION LINE SCISSORS

A spring-loaded, single-hand operation tool for intricate work and precise cuts. With its off-set shears, these scissors excel in cutting micro super lines and all other non-wire fishing lines. A sliding lock secures the blades closed for safe storage.

RA0119005

RCD HOOK REMOVER

This one-handed, stainless steel, spring operated hook remover gives maximum hold on hooks when removing them from fish. Hook-centering groove ensures non-slip grip of your catch. The thick, forged head stays strong against the biggest of hooks and strongest fish. Its long barrel reaches deep & maintains a safe distance between you and your catch. Drainage holes help to keep it rust-free.

RAPALA CUSTOM DESIGN SERIES

RCD 25 KG DIGITAL SCALE

The palm-sized RCD Digital Scale has 8 storage locations for recording fish weight. The scale has an easy to read LCD display and shows min, max and total weight of stored catch data. Weight can be shown in kilograms or pounds. Soft Grip coating on the body for secure hold. The top loop features a built-in bottle opener.

RAPALA CUSTOM DESIGN SERIES

RCD MAGNUM 50KG DIGITAL SCALE

The true bragging scale for an honest angler! Double screens – one on each side of the scale – show weight simultaneously to both angler and camera. Durable two-handed construction to ease lifting heavy loads and ergonomic handle design for secure hold. Hanging loop to accurately weigh big fish. Metric and imperial units.

RAPALA CUSTOM DESIGN SERIES

RCD LINE REMOVER

Strip old line off the reel with ease. Dual-directional motor for comfortable left- and right-hand use. Line removal rate is 2 meters/second. Operates on 2 AA batteries.

RCD RETRACTABLE LINE SCISSORS

Safety takes priority when it comes to the RCD Retractable Line Scissors. Two super sharp stainless steel blades retract into the surrounding casing when the triggers are released, only exposing the blades when in use. A built in carabiner allows you to keep these scissors close by at all times.

RCD FLOATING AERATOR

Water activated RCD Floating Aerator starts automatically when it’s in contact with water. Sleek, modern design offers compact size with big performance. Aerator mixes air into water, keeping bait alive for extended time. Operates with 3 C batteries and aerates 1.5 liters per minute. 18 hour continuous runtime or 36 hour runtime on 15 minute interval setting.

RCD COMPACT FLOATING AERATOR

Smaller size version of the water-activated floating aerator, RCD Compact Floating Aerator starts automatically when it’s in contact with water. Aerator mixes air into water, keeping bait alive for extended time. Operates with 6 AA batteries and aerates 1.2 liters per minute. 14 hour continuous runtime or 31 hour runtime on 15 minute interval setting.

RAPALA

RCD MAGNETIC RELEASE

Powerful magnetic release with a carabiner clip is ideal for hanging nets and other big tools and accessories to fishing jackets or vests. Break-away magnets allow easy one hand operation, releasing the hung tool with one pull. The magnets also make the re-attaching quick and easy.

RCD RETRACTABLE LANYARD

Durable retractable lanyard with a quick-release clip. Zinc carabiner rotates 360 degrees for ease of use. Strong, 130 lb test HMPE cord with 92 cm / 36” reach (medium model) or with 70 cm / 28” reach (small model).

RAPALA CUSTOM DESIGN SERIES

RCD KNIFE SHARPENER

Easy to use knife sharpener for knives and fillets with a two-stage process: First the black sharpener for coarse sharpening on very dull knives, then the fine-tuning finishing touches for a razor sharp cutting edge with the white sharpener. Co-molded grip for secure hold.

RAPALA CUSTOM DESIGN SERIES

RCD MINI SPLIT RING TOOL

A lure fisherman’s custom tool designed to open small split rings without damaging them. Durable stainless steel body endures extended use. Lightweight construction and ergonomic design for easy operation. Built in bottle opener at the tail end of the tool.

RAPALA CUSTOM DESIGN SERIES

RCD MINI CLIPPER

Line clipper’s sharp, ground jaws cut monofilament and most braided lines with ease. Built of durable stainless steel, the RCD Mini Clipper features an ergonomic, curved design for easy use. Built in bottle opener at the tail end of the tool adds a recreational function.

RAPALA

RCD ROLL RULER

Spring-loaded retractable tape measure is easy to store and use. The tape measure extends to 150 cm and features large, easy to see numbers with one cm increments and highlighted indicators every 10 centimeters. The UV and waterproof material has a non-reflective surface to make sure the fish length shows properly in photos even with a flash.

SCALES

25 KG MINI DIGITAL SCALE

The Mini Digital Scale measures up to 25 kg with precision accuracy. 4 minute shutoff feature ensures long-life with one 9V battery (not included). An angler favorite; it easily fits in glove box, tacklebox or coat pocket.

SCALES

25 KG DIGITAL SCALE

High-end features at a value price. 500 hour life from a single 9V battery (not included). Large display. 4 minute shutoff saves on battery life while battery life indicator makes sure you don’t get caught off guard. Stainless steel hook is rust resistant allowing years of untiring service. Measures in both kilograms and pounds.

HIGH CONTRAST DIGITAL SCALE

It’s not easy to decide what feature you will like the best with this new scale. The reverse image LCD illuminated screen makes reading the light text on dark background easy, even on bright, sunny days. The directional pad operation offers familiar and intuitive navigation through the menu options. Quick reference for min. & max. bin & total weight. Packed with “must-have” features and a fish friendly gripper to secure your catch. Runs on 2 AAA batteries (not included).

Reverse Image LCD for Enhanced Viewing • Directional Pad Operation • 8 Storage Locations • Choose lb./oz., decimal lbs. or kg • Tare Weight • Memory Back-Up

SCALES

12 KG MINI DIGITAL SCALE

Simple and easy to use, this compact design is the perfect size for storing anywhere. Digital scale powered by one lithium coin battery (included) includes tare weight function and 4 minute auto shutoff. Water resistant & chrome plated hook. This scale is sure to become one of your “must have” items. Measures in pounds and kilograms.

SCALES

TOUCH SCREEN SCALE

The Touch Screen Scale adds ease and convenience to weighing and tracking your catch. Large digital scale is packed with features, yet intuitive in use. Displaying weight in lbs./oz., decimal lbs. or kg., easily record and determine the position of current catch in your weight total. Simply hang catch from heavy-duty composite clamp, or included stainless steel hook to view weight. Tap on one of eight storage locations to enter fish into memory and add to total catch weight. Runs up to 400 hours on two AA batteries (not included). Back-up memory retains stored data in battery power is lost. This “TOURNAMENT MODEL” features a 15lb. digital scale, plus an eight-piece culling system that allows easy management of your catch. Quickly record and determine the position of current catch in your weight total. Culling system permits easy identification of fish to be released for maximum total weight. Includes storage bag with sewn in instructions.

Large Digital Touch Screen • Heavy-Duty Composite Weigh Clamp or Stainless Steel Hook • Back-Up Memory • 8 Piece Culling System • 3 Weight Display Options • 8 Storage Bins • Total Catch Weight • Back Light • Ambient Temperature • Tare Weight • Water Resistant • Storage Bag with Sewn In Instructions for Quick Reference

FISH & GAME SHEARS

Multi-purpose tool for a multitude of cutting tasks • Heavy-leverage cutting and fine trimming scissors • Straight knife and serrated knife/fish scaler • Bottle opener, nut cracker and vegetable peeler • Two-piece design for single blade use and easy cleaning • Heavy duty construction, made of high grade stainless steel • Oversize grip design for ideal size and leverage for large or gloved hand

28 CM LONG REACH PLIERS

Reach deep hooked baits and other hard to reach hooks with ease. Truly one of those “How did I live without it” tools. Co-molded grips for a secure hand while digging deep to save your “lucky Rapala” lure. Nickel plated carbon

Co-Molded

construction for years of rust resistant service.

FISHERMAN’S PLIERS

STAINLESS STEEL PLIERS

MINI SPLIT RING PLIERS

These Split Ring Pliers make it a snap to change out or replace hooks. Soft grip handles and wrist lanyard.

PLIERS & TOOLS

CURVED FISHERMAN’S PLIERS

The most popular size pliers, these curved nose models help get at hard to reach hooks. Nickel plated carbon steel, they include split shot crimper, a side cutter and a double leaf spring for easy, one-handed operation. Also includes handy Patented Rapala lure tuning tool.

PLIERS & TOOLS

FISHING CLIPPER

Clipper, Rapala lure tuning tool, line pick & cutting knife. Supplied with lanyard (RFC-1 only).

PLIERS & TOOLS

SUPER LINE SCISSORS

Grips braided line for non-slip cutting. Serrated cutting edge. Oversized finger holes. Stainless steel construction.

RA0100152

RA0100087

RA0114005

EZ STOW BRAIDED LINE SCISSOR

Retractable design features serrated cutting edge that grips and effortlessly cuts tough braided line. Neck lanyard.

PLIERS & TOOLS

FISHING FORCEPS

Must-have tool for removing hooks, rigging and knot tying. Built-in scissors, oversize thumb holes and hand lanyard.

PLIERS & TOOLS

SPLIT RING SCISSORS

The angler’s multipurpose tool. With the Rapala Split Ring Scissors, you can refigure your lures, change hooks and split rings, and trim excess line. The jaws can be used to open split rings sized #1-#3. Made from premium stainless steel, the scissor’s ultra-fine serrated cutting-edge cuts braided line with ease. Designed for all waters and finished with a springloaded opening.

FLOATING FISH GRIPPERS

Securely holds fish eliminating injury to angler and catch. Easy one hand operation • Quick release mechanism for easy use

COMBOS

KNIFE/PLIERS COMBO

16 cm pliers • Knife with net (16 cm blade with case) • Clipper pliers

COMBOS

PLIERS/SCISSORS COMBO

16 cm pliers • Special braid scissors • Sheath

RA0116005

GIANT RAPALA

LOCK ‘N HOLD ROD RACK

Expandable System holds many rod blank sizes. Base holder eliminates damage.

ACCESSORIES

HOOK SHARPENER

Retractable design for compact storage. Fine grit Aluminum Oxide stone restores point in seconds. Neck lanyard.

ACCESSORIES

PROGUIDE FISHING GAFF

Lightweight, aluminum construction • Very easy to handle • Hook protector: do not get entangled with the line when using • Length Unfolded: 60 cm - Folded: 25 cm • Ideal for storage on board a boat, during transport or by car

WEIGHT & RELEASE MAT

Lets you measure, weigh and release your catch in the best conditions and safely • Made of highly resistant PVC • Can accommodate fish up to 125cm • Robust handles • UV resistant • Easy to clean • Compact size

ACCESSORIES

JIG BOX

The Rapala Jig Box is the perfect place to store and protect your jigs!

Heavy-Duty Four-Sided Tackle Storage • Waterproof Seal • High Compression Hook Clips • Slotted Compression Foam for Protection or Extra Jig Storage

RA0118006

ACCESSORIES

TACKLE TRAY

Store, organize, access – repeat. The Rapala Tackle Tray is designed for keeping your tackle protected and in perfect order with heavy-duty construction and smart design. The Tackle Tray features rigid, customisable dividers for accommodating various-sized baits and accessories, with open and foam insert models available. The Quick Latch System allows opening and closing the tray with an effortless single-hand motion. The stackable tray comes with integrated feet for vertical storage and re-writable labels for systematic storage. The UV-proof Rapala Tackle Tray is made from rigid plastic that’s resistant to both cold and heat, making sure your tackle is protected even in the most demanding conditions.

Suitable for hard baits, soft baits and accessories • Quick Latch System • Re-writable labels (2 included) • Stackable design • Rigid dividers secure tackle in place • Customizable to accommodate various-sized baits • Highly rigid, cold & heat resistant material • Integrated feet for vertical storage

ACCESSORIES

LUREBOX FOR BALANCED JIGS XL

The pocket-sized Rapala Lurebox for Balanced Jigs allows you to keep your lures right where you need them. Fit for ice fishing and open water, the practical box features a super-clear ABS lid that makes picking the right lure quick and easy. The rubber insert has slits to keep your Jigging Raps, Jigging Shadow Raps, spoons, and jigs locked in place.

RAPALA KNIVES

FISH’N FILLET® SUPERFLEX

The incredibly thin blade provides unparalleled flexibility and control. PTFE non-stick coating for unparalleled glide. The stainless steel blade, sharp as a razor and sharpened by hand, runs the full length of the handle (full tang). Polished brass ferrule. Handle: Reinforced Birch / Hand-sanded / Baked. Case: Genuine leather worked by hand. Blade: European stainless steel, sharpened by hand. Due to the artisanal manufacturing, the exact length of the blade can vary slightly.

The updated Nordic design creates a classic modern look. The version with the brown plasticized handle has a stainless steel blade. The one with the grey plasticized handle has a blade with a PTFE coating. The tapered blade runs the full length of the handle (full tang) for better leverage. Matching handcrafted genuine leather case, snap closure. Handle: laminated birch / varnish. Case: Genuine leather worked by hand. Blade: European stainless steel, sharpened by hand. Due to the artisanal manufacturing, the exact length of the blade may vary slightly.

RA0124004 Black Brown

STEALTH FXF KNIFE

Introducing the New Stealth FXF Fillet Knife Series, a cutting-edge fusion of tradition and innovation. Drawing from over 50 years of quality craftsmanship with the FNF series, these knives are engineered for Xtreme sharpness. The Stealth “Fish X Fillet” series elevates the standard with premium upgrades in handle ergonomics, materials, blade design and esthetics; setting a new benchmark in excellence

Made with German stainless steel • Armed with Cerakote®, a high performance, lightweight coating • that protects against abrasion, corrosion & UV rays • High-traction contour grip is lanyard ready • Vacuum heat and sub-zero treatments improve hardness, • material strength and resistance to wear. • Full tang construction, blade extends through handle for maximum strength • Technical high compression, easy-clean sheath • 16,5 cm handle length •

STEALTH FXF

RCD FOLDING FILLET KNIFE

Fold in half for added security and to protect the stainless steel blade • Designed to keep the blade in place when in use • Soft grip anti-slip grip • Security screen

RCD FILLET KNIFE

Polished and flexible monobloc blade in Japanese quality stainless steel • Tapered handle, ideal for threading and removing bones • Ergonomic “Soft Grip” non-slip handle with safety guard • High compression technical sheath for safe storage of the knife • Molded anti-slip handle. Stainless steel blade. High compression case.

DELUXE FALCON FILET

The Deluxe Falcon Fillet with a stainless steel blade has a multipurpose sheath that protects the blade and user plus allows “in-the-field” sharpening via its built-in fine grade ceramicsticks sharpener. Comfortable handle Ebony. Molded resin safety case. The length of the blade can vary slightly due to the production “handmade”.

RAPALA KNIVES

HAWK FILET KNIFE

Contoured hard plastic handle with textured finish for sure grip and substantial finger guard to protect against slips. Stainless steel blade is flexible enough for the most delicate filleting projects yet stout enough for steaking. 15 & 20 cm blades options. Each knife is protected by easy clean open sheath.

SALTWATER FILLET

White “Comfort Grip” handle resists heat and fatigue. Super sharp stainless steel blade for years of service. Flexible tip for delicate work. Easy-clean sheath.

RCD CERAMIC UTILITY KNIFE

A ceramic blade that’s up to 2x sharper than steel with 15x the edge retainment. Will never rust. A great choice for all cutting purposes. Openwork case for easy cleaning of the blade. Stainless steel blade.

CERAMIC BAIT KNIFE

2X sharper than steel with 15X edge retainment comparatively, this is a never tool... never sharpen and they never rust. Super-sharp, super-tough ceramic blade is lightweight, nonporous and incredibly corrosion resistant. Molded soft grip handle for ultimate comfort. Compression sheath holds tight for safe storage and transportation.

RAPALA KNIVES

BAIT KNIFE

4”/10 cm blade with serrated upper and razor sharp blade is the preferred size for preparing bait and other boatside tasks. Ventilated sheath. White comfortable handle. Openwork case for easy cleaning of the blade. Blade: stainless steel.

RAPALA KNIVES

SOFT GRIP® FILLET

The famous Rapala flexible blade with a no-slip, soft grip handle for filleting comfort. Enlarged finger guard for added safety. Comes complete with coordinated black textured sheath. Includes single-stage sharpener.

RAPALA KNIVES

FISH’N FILLET® + SHARPENER

Treated birch handle that protects the wood of cracks and water • Guard guard with safety catches • Base of the blade very resistant and sharpened • PTFE coating: optimizes sliding and cutting • Notched part: facilitates the cutting of the bones • Flexible blade: easily marry the bones • Presentation in blister • Comes with a sharpener + a leather case Handle treated birch. Leather case. Stainless steel blade. The length of the blade may vary slightly due to “handmade” production.

RA2200117

KARBON KAYAK NET

Developed specifically for use whilst kayak fishing - floating so your net is always ready to hand. Big enough to net most predator species but still manageable even with a strong current. Simply snap the karabiner onto your kayak with the 50cm long bungee cord and you are ready to go with no risk of losing your full carbon net.

Rubber-coated net (hook friendly) • Carbon 3k loop and handle • Folding construction • Singlehand operation • EVA handle • 50cm bungee cord with stainless steel karabiner • Additional EVA on the net loop to increase flotation

KARBON TROUT NET

The perfect full carbon net for trout fishing. Extremely light and compact. Simple to hang on your back using a magnetic clip and the supplied karabiner to clip to your belt for extra security, leaving no chance of losing your net. You will always have it ready when needed in 2 seconds !

Rubber-coated tangle-free mesh • Carbon 3k hoop and handle • Folding construction • Single-hand operation • Non-slip handle • Additional loop on the handle to hang the net with a magnetic clip • 30 cm elastic lanyard with stainless steel carabiner • Length 82 cm – weight 309 g

KARBON ALL ROUND NET

An extremely versatile full carbon net with some useful features. Can be used wading, fishing from a boat or from the bank. Perfect for all kinds of medium sized fish such as perch, large trout or aspius.

Rubber-coated tangle-free mesh • Carbon 3k hoop and handle • Folding construction • Singlehand operation • Additional loop on the handle to hang the net with a magnetic clip • EVA handle • Length 108 cm – weight 359 g

RAPALA KARBON NETS

RAPALA KARBON NETS

KARBON ALL ROUND NET XL

An extremely versatile & large full carbon net with some useful features. Can be used wading, fishing from a boat or from the bank. Perfect for all kinds of predator fish such as zander, pike, salmon, aspius or sea bass.

Rubber coated net (hook friendly) • Carbon 3k loop frame • Carbon 3k handle • Foldable • Single hand opening • Additional loop on the handle to hang the net with a magnetic clip • EVA handle •

RAPALA KARBON NETS

KARBON FLOAT TUBE NET

Developed especially for use whilst float tube fishing - floating so your net is always ready to hand. Nice deep mesh to net those large fish, including large pike up to 1m. Simply snap the karabiner on your float tube with the 50cm long elastic lanyard and your ready to go with no risk of losing your full carbon net.

Rubber-coated tangle-free mesh • Carbon 3k hoop and handle • Folding construction • Single-hand operation • EVA handle • 50 cm elastic lanyard with stainless steel carabiner • Additional EVA on the hoop to increase flotation • Length 118 cm – weight 500 g

RAPALA KARBON NETS

KARBON FRESH & SALT NET

This large full carbon net is built with a 1,8m telescopic carbon handle. Can be put to great use from the bank or from a boat in both fresh or saltwater. This net is perfect for many species of fish including zander, sea bass or even salmon.

Rubber-coated tangle-free mesh • Carbon 3k hoop • Carbon 3k two-piece telescopic handle • Aluminium head with stainless steel screws • EVA handle • Length 256 cm – weight 820 g

RAPALA KARBON NETS

KARBON JETTY NET

There’s nothing more frustrating than fishing from a jetty or high bank and not being able to net your fish. This full carbon innovative design net is the answer. It has a very compact 8-piece carbon telecopic handle that extends to make a full 3m handle. Problem solved - you can net any fish however high the bank!

Rubber-coated tangle-free mesh • Carbon 3k hoop and handle • Folding construction • Singlehand operation • Shoulder strap • 8-piece telescopic handle • Length 313 cm – weight 582g

SCOOP-R SILICON NET S

Versatile, fish-friendly, and easy to carry – the Rapala Scoop-R Landing Nets are designed to make securing the catch as effortless as possible. The nets’ anodized aluminum frame is finished with alloy powder coating and fitted with a 100 % sinking silicon mesh designed to suit a wide range of fresh and saltwater fish. Easy on the fish, the silicon mesh makes securing and releasing the fish both quick and gentle. The medium and large models feature a collapsible handle for easy storage while the small model has an elastic retractable lanyard with a built-in clip for attaching the net to your bag, kayak, or wading belt.

SCOOP-R SILICON NET M

RAPALA NETS

SCOOP-R SILICON NET L

RAPALA NETS

PRO GUIDE NET

RAPALA NETS

FOLDING NET

RAPALA NETS

TELESCOPIC FOLDING NET

FLOAT TUBES

Rapala offers Float Tubes of high quality and designed to provide comfort and absolute safety to fishermen.In addition, many accessories come with and others are available as an option to complement your equipment.

RECOMMENDATIONS

• In strong heat, we advise you to under-inflate the flanges of your Float Tube

• For a maximum of safety, the wearing of the lifejacket is important

• Learn about local regulations before using the Float Tube

FLOAT TUBE

FLOAT TUBE FT 160

The Rapala FT160 Float Tube is made of 0.7mm high strength PVC. This high-end model is robust and secure. Thus, it is perfect for specialist fishermen and for competition. Its implementation is fast, allowing you - even if you have only a little time - to be able to support your passion. Very well equipped, it has two independent floats of diameter 32cm, each with an inflation valve. Its seat and back are inflatable. The seat is high for maximum comfort in fishing. The inner space between the tubes is expanded for more comfort (48cm). Thanks to its two valves, it inflates and deflates easily and safely. A protective reinforcement is present under each of the flanges. It also has two removable side pockets, fasteners for 2 or 3 Velcroadjustable rods, a security bar with graduated safety net in centimeters, two “backpack” carrying straps for easy movement and two carrying handles on the front panel to easily place the Float Tube in a car or to carry it. Tubeless (without inner tube). Delivered with:

FLOAT TUBE

FLOAT TUBE FT 150

Buit with ultra strong 0,7mm PVC, the FT150 Rapala float tube is made for the avid float tube angler looking for comfort and technical features. The inflatable seat gives additional buoyancy and a higher seated position. The 2 large pockets are big enough to each hold 2 3700-size boxes plus other tackle items. A front velcro strap let’s the angler safely secure up to 4 rods. Easily removable straps allow you to comfortably transport the float tube on your back to easily move fishing spots. The design is tubeless so it’s easy to inflate and deflate. Supplied with pump, carry bag and repair kit all included. Pockets 45x20x12cm

FLOAT TUBE FT 140

The Float Tube FT140 Rapala is made entirely of PVC, allowing it a better glide on the water and thus promoting its maintenance by a simple blow of sponge. Compact, with two oversized rolls, its foam seat allows the fisherman to position himself slightly above the water. Very secure, it has a stabilizer bar maintaining the spacing of the flanges while protecting the user. The FT140 is equipped with two large detachable pockets allowing you to carry a maximum of material. Confirmed fishermen will appreciate this model. Many accessories come with such as the handles at the front, the carrying straps, support of a stick by velcro, fixing eyelets ... This resistant model offers a maximum of security. Delivered with:

pump

FLOAT TUBE

FLOAT TUBE

FLOAT TUBE FT 120

The Rapala FT120 combines both canvas and PVC. The seat and back are made of high density foam. The main advantage of this Float Tube comes from its storage: its two side pockets are detachable, allowing the fisherman to prepare but also to store his equipment more easily. The FT120 also has a stabilizer bar that keeps the spacing of the strands while securing the user. This model is ideal for regular anglers. Delivered with: Foot

FLOAT TUBE

FLOAT TUBE FT 100

The FT100 is the lightest in the range, ideal for beginner anglers. Its light weight makes it possible to travel light to get into the water in the most remote spots and catch fish that never see a fisherman! It has wide pockets open by a zipper along their entire length, allowing them to slide the boxes of lures very easily. A bar at the front, associated with a net, is a rigid workspace and large enough to redo the rigs, change lures and pick up the fish. At the front, there are also Velcro on the tubes to secure the canes during travel. The high-density floating foam seat and backrest make it easy to spend a day fishing as in an armchair. At the back, a net allows to evacuate the water quickly when it is necessary to leave the Float Tube of the water. It is possible to attach rod-type accessories to the side of the tubes with the rings attached to the pockets. Under the Float Tube, there are eyelets and straps that can be worn on the back, and a handle. Delivered with:

Foot pump • Repair kit • Carry bag • Fins • Inner tubes also available

FLOAT TUBE DELUXE FINS

Rapala Deluxe fins offer the perfect combination between comfort and performance. The wide adjustable strap enables the tension to be preset and adapt to any kind of shoesensuring a perfect fit even when using maximum paddle effort! If you are an avid float tube angler, those are the fins you need.

Well fitting • Large adjustable strap

FLOAT TUBE

ECO FINS X2

Eco fins are equipped with straps whose length is adjustable to fit all waders boots. The straps are closed by clips for a quick set up. The palm is made of a very durable and durable plastic.

FLOAT TUBE FINS X2

Short fins that allow you to move easily without fatigue. The system of attaching fins will allow you to attach them in a jiffy whether you are on the bank or in the water. The other advantage of this system is to be able to instantly adapt without adjustment to all shoes. Whether you are with wading shoes, waders with boots, these fins adapt automatically without adjustment.

FLOAT TUBE

HAND PUMP

Compact model with multiple tips that will allow you to quickly inflate your float tube or other inflatable vehicle. The double action can inflate both the descent of the piston and the recovery, ultra efficient.

FLOAT TUBE

6-ROD HOLDER

It adapts to any float tube, easy and fast assembly, it will allow you to have all your rods mounted in a jiffy. The preformed high-density foam rod retention system adapts to all rod diameters and allows you to take the rods or rest them with one hand. The PVC canvas bin has a water drain in the center (net), which is the perfect place to drop some lures in anticipation of changes.

FLOAT TUBE

FLOATING NET

FLOAT TUBE

CLOTHES & BAGS

PERFORMANCE GLOVES

Durable protective gloves for serious fishing. Breathable, quick-drying fabric with reinforcements on high-wear areas and double reinforcements on index fingers. Non-slip palm. Soft microfiber wipe pad on the back of the hand. Hook & loop closure. Rubber tab on wrist for easy pull-on.

CRUSHCITY BLACK SNAPBACK

Polyester cap (snapback style) • With embroidered patch • One Size

RED UNMATCHED QUALITY SNAPBACK

BLACK MESH SNAPBACK

Polyester cap (snapback style)

LURE CAMO CAP

Pattern “camouflage lures” with sublimation printing • 100% polyester • Black stitching

APPAREL

LURE CAMO FLAT BRIM CAP

Flat visor with pattern “camouflage lures” • 100% cotton front panels • 100% polyester visor • Black stitching

APPAREL 5 LED CAP

Design “camouflage lures” • 5 integrated LEDs (CR 2032 batteries 3V provided)

BLACK FLAT BRIM CAP

Rapala® Black Flat Brim Cap is a black flat brim cap with 3D embroidered logo on front. One size fits the most. It is made of 100% polyester and weighs 93 grams.

RED BOX LOGO HOODIE

320 GSM - 80% cotton 20% polyester hoodie • Kangaroo pocket • XS - XXL

APPAREL

BLACK RED LOGO T-SHIRT

GREY WHITE LOGO LONG SLEEVE

180 GSM - 60% Cotton, 40% Polyester t-shirt • XS - XXL

ARCTIC NECK GAITER

Long and warm neck gaiter for cold conditions

Comfortable micro fleece lining

Grey and black Rapala logo print pattern

LURE CAMO NECK GAITER

Protect your neck and face from UV rays and wind with this stylish necklace with “camouflage lure” patterns.

PROWEAR X-EDITION WADING SHOES

Shoes for versatile use. Soft nylon upper and padded lining for comfort. Durable insole, reinforced toe and heel for extra protection. Felt soles provide a stable support and prevent slipping. Stainless steel grommets will not rust, even with heavy use. Grey color.

APPAREL

SPORTSMAN’S RUBBER BOOTS

Made of EVA • Perfect for fishing, hunting or agriculture • Great durability • Light (300g each) • Removable inner sock reinforced and washable • Khaki color

SPORTSMAN’S SHORT RUBBER BOOTS

Made of EVA • Perfect for fishing, hunting or agriculture • Great durability • Light (300g each) • Removable inner sock reinforced and washable • Khaki color

ACCESSORIES

X-PROTECT® 3+4 WADERS

Made of 4 layers fabric for the lower part, for a better resistance and a high level of comfort • Rest of the body made of 3 layers for greater breathability • Elastic “H” braces with buckle • Chest pocket with waterproof zip closure • Adjustable belt • 4mm neoprene socks with very resistant high density black sole • Breathable gaiters • Very discreet Olive Green colour • Available from sizes S to XXL

COUNTDOWN ®

COUNTDOWN® HIP PACK

Handy hip pack for quick trips and when not too much tackle is needed. Easy-access main compartment has internal pockets and accommodates two tackle boxes in size 23x13x3cm. 3D mesh ventilating back support and padded adjustable hip strap with quick-draw plier holster. Side pockets at both ends, one open and one zippered. Horizontal daisy chain on the front with removable hook & loop straps. YKK zippers. Tackle boxes not included.

COUNTDOWN® BACKPACK

Multi-purpose backpack for daytrips and everyday use. Spacious main compartment features handy side access and internal zipper pockets. Main compartment accommodates two Rapala 356 Tackle Trays. Padded back pocket fits laptops up to 15”. Zippered top pocket for small gear. Expandable side pocket for a water bottle. External daisy chain with removable hook & loop straps for carrying rods and a landing net. 3D mesh ventilating back support and 3D mesh padded shoulder straps with chest strap and tool attachment points. YKK Zippers. Tackle boxes not included.

COUNTDOWN ®

COUNTDOWN® SLING BAG

Keep your tackle and gear out of the way when fishing and on the move, but still an easy swing of the bag away when you need them. Easy-access main pocket with side entry that’s on the top when the bag is sideways in the front. Sized to store two Rapala 256 Tackle Trays, internal pockets for smaller gear. Padded back pocket accommodates laptops up to 13”. Expandable side pocket for a water bottle, top pocket for additional necessities. External daisy chain with removable hook & loop straps for carrying rods and a landing net. 3D mesh padded shoulder strap with quick-draw plier holster and quick-release buckle. Zippered pocket for mobile phone on the shoulder strap. YKK zippers. Tackle boxes not included.

LURECAMO

LURECAMO TACKLE BAG

Waterproof Rapala LureCamo-printed fabric with molded, waterproof EVA bottom to keep water out. Accommodates four Rapala 356 Tackle Trays inside the bag plus one on top for quick access. Front pocket features an eternal daisy chain for easy access tool storage and multiple organizer pockets. Zippered see-through pocket inside the lid. Neoprene panels on side pockets for extra capacity. Padded, adjustable shoulder strap. YKK zippers. Tackle boxes not included.

LURECAMO

LURECAMO TACKLE BAG LITE

Waterproof Rapala LureCamo-printed fabric with molded, waterproof EVA bottom to keep water out. Accommodates four Rapala 256 Tackle Trays inside the bag plus one on top for quick access. Front pocket features tool attachment points and multiple organizer pockets. Zippered seethrough pocket inside the lid. Neoprene panels on side pockets for extra capacity. Padded, adjustable shoulder strap. YKK zippers. Tackle boxes not included.

LURECAMO

LURECAMO TACKLE BAG MAGNUM

Waterproof Rapala LureCamo-printed fabric with molded, waterproof EVA bottom and lid to keep water out. Accommodates seven Rapala 356 Tackle Trays inside the bag plus on top for quick access. The multi-layer front pocket features secure tool storage that opens wide for easy access, zippered leader line dispenser pockets and organizer pockets. D-ring attachment points in the front. Zippered see-through pocket inside the lid. Neoprene panels on side pockets for extra capacity. End pockets double as rod holders. Padded, adjustable shoulder strap that can be pulled down to a top carrying handle. YKK zippers. Tackle boxes not included.

URBAN CLASSIC SLING BAG

Revolutionary bag for mobile fisherman.

Two main compartments for Rapala 276 Tackle Trays

• The bag swings to the front for easy access

• Both main compartments open to form a work tray

• Secondary compartment for large accessories

• Internal mesh pocket

• Retracting tool holder

• Easy access pocket on shoulder

• Quick draw plier holster

• Adjustable across the shoulder strap • 3D back panel on shoulder sling

URBAN BACKPACK

25 liter backpack with detachable hip belt.

Main compartment opens fully for easy access

• Zippered padded back pocket fits 14” laptop or 2 liter hydration bladder

• Multiple organizer pockets inside main compartment

• 3D mesh ventilating back support

• Molded EVA hard case pocket for sunglasses

• Numerous external attachment points for tools and other accessories

• Rod holder system on both sides

• Expandable front pocket for extra gear

• Detachable supportive hip belt can be used separately as a full-featured hip pack

• Adjustable chest and waist straps for comfortable wear

URBAN SERIES

URBAN MESSENGER BAG

20 liter messenger style shoulder bag.

Main compartment fits Rapala 356 Tackle Trays • Padded inside sleeve fits 14” laptop or Rapala 276 Tackle Tray • Quick draw plier pockets • Molded EVA hard case pocket for sunglasses • Numerous external attachment points for tools and other accessories

• Rod holder system on both sides • 3D mesh ventilating back panel

• Adjustable waist strap can be stowed away when not in use

• Adjustable padded shoulder strap

URBAN SLING BAG

Technical soft-sided sling bag .

Main compartment fits Rapala Tackle Tray 276 • Zippered padded back pocket fits 10” tablet • Quick draw plier pocket • Molded EVA hard case pocket for sunglasses • Rod holder and transport system • Touch screen compatible, flexible window on shoulder strap pocket • Additional pockets and attachment points • 3D mesh ventilating back panel

URBAN HIP PACK

Compact tackle organizer pack worn on the hip.

Main compartment fits tackle boxes in size 23x13x3cm • Quick draw plier pockets • Molded EVA hard case pocket for sunglasses • Rod holder system on both sides • 3D mesh ventilating back panel • External attachment points for tools and other accessories • Thigh strap secures pack for comfortable wear on the go • Compatible for left and right hand use

URBAN VEST PACK

Full-featured fishing vest with integrated back pack.

SLING BAG

Revolutionary bag for the mobile fisherman. The bag swings to the front and the main compartments open up as a work tray together with the 3600 tackle boxes that fit inside. Two main compartments with double pullers. Includes two 3600 tackle boxes. On the padded shoulder strap: Spiral retractor, D-ring, a zippered pocket on the back and front side and a plier pocket. On the adjustable shoulder strap:

SLING BAG PRO

The popular Sling Bag design with added features. The volume of the main compartment is easy to adjust with the expansion gusset. Inner compartment has a pocket for a hydration pack with a feedthrough access point for the hydration tube. The waterproof pocket on the shoulder strap features a touch screen compatible, flexible window.

Two 3600 size tackle boxes included • Adjustable volume: the main compartment is expandable • Pocket for hydration pack/water bladder • Water proof pocket on shoulder strap for valuables with a touch screen compatible window • Made of strong 600D Nylon Oxford

SLING BAG KING SIZE

Same characteristics as the “Sling Bag”, this version “King Size” allows the storage of boxes 3700. Two main compartments with zipper. 600D waterproof material. Comes with two boxes 3700. On the adjustable shoulder strap:

3-IN-1 COMBO BAG

A daypack and a traditional tackle bag that combine to create a perfect weekend fishing combo. The connection is easy with a zipper and two side release buckles. Padding on the back of both bags makes carrying comfortable.

TOP: • Easy access to both main compartment and front pocket with double puller zippers. • Padded shoulder straps with adjustments and D-rings for tool attachment. • Quick release top doubles as a perfect daypack. • • BOTTOM: • Main compartment accommodates four Rapala 256 Tackle Trays. • Inside a zippered see-thru pocket on the lid. • Removable shoulder strap.

RA0700017

SUNGLASSES

PRECISION VISION GEAR®

RGrip anti-slip and hypoallergic nose pads and earpieces.

MADE IN ITALY

LENSE

BASE COLORS

fishing purposes, our multi-layer polarized lenses reduce glare whilst enhancing contrast and colors.

Absorption. the lens to avoid any reflection entering your vision.

ANTI REFLECTIVE COATING COLORS *Transmittance is the percent of light passing through the lens.

Anti slip and hypoallergic material located on nose pads and earpieces to keep your sunglasses secured in place.

OLEOPHOBIC : Outside coating that repels everything that is oily: skin oil, sunscreen… Make the lens easier to clean.

HYDROPHOBIC : Outside coating that repels rain and water drops. Avoid water drop marks on the lens.

This unique lens material gives outstanding performance in term of clarity, weight and strength. It’s 3 times more transparent, 3 times lighter and 30% stronger than polycarbonate. The result makes them incredibly comfortable to wear even after long hours of fishing.

Oleophobic & hydrophobic coating

Anti reflective mirror coating

RClear RClear

Inside anti reflective Polarized layer

PRECISION VISION GEAR

The polarized lenses of the Rapala Precision sunglasses block 100 % of UVA and UVB rays while enhancing contrast and colors – giving you a crystal-clear view of what lies beneath the surface. Like many of our baits, each pair of Rapala Elite sunglasses is 100 % handmade and painted by hand. Designed for long days on the water, they provide unparalleled comfort.

Rclear lenses • Polarized • 100 % UVA & UVB Protection • Anti-Reflective Coating Inside • Hydrophobic & Olephobic coating outside • Hand-Made & Hand-Painted in Italy • RGrip antislip and hypoallergic nose pads and earpieces • Rigid Box & Cleaning Cloth Included

SOCA - EVG-2316GM

SOCA - EVG-2316YM

AGATTI - EVG-2323BM

AGATTI - EVG-2323GM

LUZIA - EVG-608SM

URBAN VISION GEAR®

RODS

SPINNING

MAX FIGHT

The Max Fight’s tapered carbon blank delivers fast and balanced action with a lightweight construction for saltwater anglers who want to cover several techniques with one rod. The Fuji® ‘O’ Concept guides ensure reliable and tangle-free casting, and the Aluminum Blank Connector transmits the line’s vibrations directly to your fingertips. Built with saltwater components, the Max Fight offers premium looks and feel without breaking the bank.

SPINNING

SHADOW BLADE

A result of rigorous testing, the versatile Shadow Blade’s tapered blank delivers fast and balanced action and lightweight feel for anglers who want to cover several techniques with one rod. The Fuji® ‘O’ Concept guides ensure reliable and tangle-free casting, and the Aluminum Blank Connector transmits the line’s vibrations directly to your fingertips. Finished with stylish black, the Shadow Blade offers premium looks and feel without breaking the bank.

Carbon Blank

SPINNING

CLASSIC COUNTDOWN® 2-PIECE

Great pleasure to fish with Classic looking rod but with the newest technology available, this is the Classic Countdown ! Keeping classic feeling, the Classic Countdown fulfills all the needs of modern fisherman: fast response, light and perfect balance are only some of the many key features that are the CORE of this rod. The action is optimized for lure fishing in all conditions. Vtx45 Carbon blank construction gives extreme power still keeping the rod super light. Fuji guides ensure high performance and reliability. Custom made reel seat grants you an extreme confort in every occasion. VTX45 carbon technology • Fuji Alconite • Exclusive

RCDS602ULF

SPINNING & TRAVEL

CLASSIC COUNTDOWN® 4-PIECE

Rapala Classic Countdown 4-pc rods include all the key features of Classic Countdown 2-pc version. Due to it’s 4-pc construction it is a great travel rod packed to a durable and very protective hard case. Action is optimized for lure fishing in all conditions. Vtx45 Carbon blank construction gives extreme power still keeping the rod super light. Fuji guides ensure good performance and convenience. Custom made reel seat grants you an extreme confort in every occasion.

VTX45 carbon technology • Fuji Alconite • Exclusive Rapala Design • Custom wooden/ aluminium reel seat • First grade cork handle • Fast action • Classic look • Travel case and rod sleeves

RCDS664LF

TROLLING

MAGNUM RH STAND UP

These new series of high end Rapala trolling rods, fitted with premium Alps and Fuji components will be your best ally for your trolling sessions. Field tested with the Rapala Magnum trolling lures, this model is strong and versatile for any kind of modern trolling lures.

Top quality components • Compound Zone Structure Blank • Alps Alu detachable

RMRHST1220

TROLLING

MAGNUM RH ROLLER

RMRHST3050R