Razan Hadidi
Candidacy Portfolio
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Contents
Sustainable Modular Wall
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Carrol Cloar Museum
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Kit of Parts
PROJECTS
EXERCISES
Axis of Light
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Inside Out
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Associated Geometries
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Form, Space, and Order
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Abstractions 36 Streetscapes 37 Cinematic Interpretation
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The Poster Project
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Cabin Renderings
VISUALIZATION
Identity Design
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SUSTAINABLE MODULAR WALL Spring 2019 l Fundamentals of Design Studio
For this project, we studied the sun patterns in Memphis, TN. Then developed a wall that best responses to these conditions for an assigned direction. The wall is to be made of modular components that can be repeated to create the wall face. This is a south-facing wall. It takes into consideration the long hours of sun exposure by implementing overhangs in the design without being a literal plank. The diagonal planks step down in thickness than the top and bottom ones to create a lighter feel to each module. Also, the modules are shifted and rotated to create different experiences throughout the wall.
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The wall was designed through a series of study models. Two factors were considered: modularity and solar protection for a southern faรงade. The design was inspired by origami paper folds, and then was interpreted into lines, which later became planes that angled to form a rectangle. This was the base that was repeated four times to form one full module. Each set of planes is extruded at different lengths, creating an overhang that is part of the design, and making for effective solar protection for the south-facing wall.
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KIT OF PARTS Fall 2019 l Design Studio 1
This project enhances spatial skills by creating a structure using masses, lines, and planes. It uses the PAVE Bank of America student competition as the core of the design intent. The project helped develop real-world design and construction skills while thinking about connections of simple forms. This project is an open-armed, welcoming space that provides students the financial help they need in a neighborly environment. The site consists of a curved, tree-lined pathway that connects two main roads in a prominent corner of the university campus. Simplicity in form and material drove design decisions, and ease of access and intuitiveness of space is the core of the plan. The highlight is a curved, concrete wall that matches the curvature of the tree path. It is the plane that connects the two main masses and creates open seating area that faces the trees and nature. The larger mass is the main structure that intuitively draws students in for main bank services. The smaller mass contains the video conference room. It connects to the concrete plane creating a shaded area where an outdoor ATM is located. The bank branch sits on a plaza that angles at intervals connecting back to the center of the arc created by the curvature of the trees. The plaza is a welcoming space for students to relax, study, eat, play, or just bask in nature.
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Floor Plan
Legend: 1. Service desk 2. Private meeting room 3. ATM 4. Video conference room 5. Open seating area/flex space 6. Restroom 7. Storage
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10’
20’
40’
Curving wall matches curve of existing path.
Two masses anchor the wall.
Connecting the three parts into a whole.
Opening up spaces.
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East Elevation
North Elevation
Section 14
0’
5’
10’
20’
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CARROLL CLOAR MUSEUM
and Center for Southern Literature Fall 2019 l Design Studio 1
The focus of this project is to produce a museum and center for literature using conceptually based design that is legible at multiple scales. Through the careful consideration of a variety architectural issues, responses were formulated based on observations and analyses of these issues, which shape the overall architectural idea. One word summarizes this project: Unpredictable. Carroll Cloar’s work is lively and unexpected for a person who had a somber childhood and later life. The Mississippi river links the two parts of Cloar’s life, which also has an erratic nature. The project highlights this unpredictability in form and experience. The structure angles out, starting with a small entrance and ending with a wide vista that pays tribute to the river. On the exterior, it is massive and heavy, yet expanses of glazing lighten up the interior. As the visitor travels through the space, ceilings expand and contract creating different atmospheres and adding to the unpredictability of the space. Also, pockets of green spaces are incorporated into the design. They are hidden by solid walls from the exterior, but connect with the interior using glass. Just as one would become surprised when learning about Cloar’s life, so would one be while in this space.
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A
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Legend:
1. Reception 2. Gallery 3. Reading room 4. Writers’ pods 5. Classroom 6. Restrooms 7. Security 8. Storage 9. Mechanical
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Floor Plan
Expand to focus on the river.
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B
0’
Split into two major programs.
10’
20’
Pull to define the two programs and add path to create a dynamic journey.
40’
Push in alcoves of greenspaces, Tie the elements to the whole creating light, nature pockets in and complete the form. the heavy mass.
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Mixed Grey Stone
Wood-textured Porcelain Panels
High+Low Spaces
To create an unpredictable experience, ceiling height varies. Entrance and ambulatory spaces are low, while the main spaces are high. Zinc Panel Cladding
Textured Wall Paneling
North-East Elevation
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South-West Elevation
Section A
Section B
0’
10’
20’
40’
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AXIS OF LIGHT Spring 2020 l Design Studio 2
It has become the norm to rely on electricity for light, but a carefully designed home can help us get back to our roots. This speculative dwelling is like a sundial, where the sun follows its occupants throughout the day. Program arrangement is so that residents live with the natural cycle of day and night. The highlight focal point is an east-west, double-height axis corridor that bathes the lower level with ambient light throughout the day. Sleeping areas have east-facing clerestories that allow morning rays to penetrate without disturbing the privacy of the neighbors. There are specially placed western fenestration giving rise to moments of sunlight during the evenings without being too harsh. Fenestrations are also placed so that they are in opposite pairs, allowing for light and views to be continuous and not have dark corners. The color scheme is neutral, letting the true nature of the materials shine. The white board and batten pays homage to the idea that true light is white. Black mullions sharply contrast it, and they make the windows stand out like picture frames. Concrete grey balances the two, and gives a texture to the palette.
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Maximize buildable area. 7
2 Open axis to provide lighting throughout the day.
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Create openings for early and late sunlight.
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Pitch roof to maximize eastern sunlight.
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Pull and define carport to engage with the street.
First Floor Plan
Carve away to create green spaces.
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5’
Legend:
10’
20’
1. Entry 2. Living Room 3. Kitchen 4. Dining Room 5. Car Port 6. Mud Room/Laundry
7. Bathroom 8. Terrace 9. Bedroom 10. Study 11. Mechanical
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Second Floor Plan
Roof Plan
0’
10’
20’
Carnes
Clayphil
Assigned Lot
Other lots
Existing Home
Site Diagram
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Master Bedroom in the Morning
First Floor
Axis of Light 26
Second Floor
View of the Front
Entrance, Looking Into the Living Room
On the exterior, white board and batten siding symbolizes light. However, the battens drop where the mass has been carved. The carport is wrapped with cmu, providing texture. A glimpse can be seen of where the cmus fall away, playing with shadow. West-facing glazing is strategically placed to minimize harsh afternoon light, while creating special moments on the interior. Downstairs, the spaces are flooded with diffused light because of the axis. It spills into the spaces throughout the day. Light floods the master bedroom in the early morning. As it does all the bedrooms. This creates a bright start to the residents’ day. As noted in the diagrams, fenestrations align along the transversal and longitudinal axes of the plan to allow for unobstructed light and views.
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East Elevation
South Elevation
Section 28
0’
10’
0’
20’
10’
20’
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INSIDE OUT Fall 2018 l Intro to Architecture + Design
We were asked to build an abstract model that touches all sides of a 6� x 6� box. The model should be designed with rules of form, space, and order. For this model, I started with thinking about the sides of the box, and how I can design about it and within it. Then I started to think outside the box: how about I design from the center out? With that concept, I started sketching versions of how that can be achieved. Rules of form, space, and order are the core of everything design, so I designed the model to mimic that idea. It is a core that branches out to reach many facets of design. These branches are not independent, but rather they connect and intertwine with each other, helping designers create fulfilling pieces.
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FORM, SPACE, AND ORDER Fall 2018 l Architecture Graphics Studio
The assignment was to create a well-designed, three-dimensional space that fits in a 6� x 6� box. The model has to apply rules of form, space, and order set by each student. Creating space with planes and lines was challenging. This design follows a 9 x 9 x 9 grid as the major concept. From then the rule of third was applied to create three spaces that dominate the x, y, and z axis each.
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ASSOCIATED GEOMATRIES Fall 2019 l Design Studio 1
This project is about creating a well-crafted, three-dimensional composition using a mass, a plane, and a line. The model should implement reasonings of proportion, organization, balance, materiality, and scale. These parts connect to form a whole. This composition is called “Young but Mighty�. A small element can have a big effect, even if it takes time. The line, which is smallest element in size, is the dominant part because it is setting things in motion. It is subordinating the largest part, the mass. Materially, the line is the heaviest part made of concrete. The mass is a soft, pastel green, and the plane is red cedar to add texture. This composition sheds light on how the human print has affected nature over the course of the last century. The concrete line is slowly but surely affecting the plane and mass, which represent nature.
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ABSTRACTIONS
Original Photograph
Value Study_Graphite
Representative Color_Gouache
Abstract 1_Gouache
Abstract 2_Gouache
Abstract 3_Gouache
Spring 2019 l Design Visualization
By zooming in on an object, we distill it to its basic forms. It no longer becomes recognizable, but rather a composition of lines and shapes. These studies have done just that. A close-up was studied in different colors and mediums, some more realistic while others adding to the abstractness of the image.
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STREETSCAPES Spring 2019 l Design Visualization
The detailed study of existing streetscapes reveals gems easily missed by passerby. These gems can be explored and enhanced to aid in the creation of a sense of place within the space. It is no longer a dead panorama, but rather an experience; both in the large scape and up close.
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CINEMATIC INTERPRETATION Fall 2019 l Computer Apps in Design 1
In The Hunger Games, there is a dramatic difference between the cleanliness, sharpness, and opulence of the Capitol, and the roughened, distraught nature of the Districts. That difference is even more apparent in the Arena. That visual tension is what I wanted to highlight in these renderings. Apprehension is created by placing a crisp structure in the middle of a rugged forest. To push the difference even further, the forest image is noisy, and its edges blurred. The Arena is man made, and its sky diffuses a blue hue at night. That is why I aimed to achieve that same cool effect in the renderings by applying blue overtones to them. Finally, I wanted to heighten the tension just a little more, so I darkened out the edges of the forest, creating a sense of mystery.
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CABIN RENDERINGS Fall 2019 l Computer Apps in Design 1
These renderings take on a different form than the standard. They break the norm and turn back to the basics. The drawings also take on a more hand-rendered and graphic approach. Objects and scale figures in the plan and section are silhouettes, while in the renderings they are simple outlines and color block. Again the emphasis is on the white outline. It is prominent even in the renderings. With regards to visual attention, the structure and its materials are the focus in the elevation and section. While in the renderings, they fade into the back, and the other elements are more saturated becoming the eye catchers.
Floor Plan
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3’
6’
East Elevation
Section 41
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*This rendering recieved the Student Award of Distinction from the American Society of Architectural Illustrators (ASAI).
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THE POSTER PROJECT Spring 2020 l Computer Apps in Design 2
Design usually focuses on the object, but for this series, I wanted to study the absence of the object. Inspired by the works of the lecturers, the poster design is a play on shadow, which is the absence of light. The object no longer is the main subject, but rather its cast creates the outline where the information is nestled. The series study shows how not only color, but also shape can change, based on the need. Form follows function.
10/5
TOD WILLIAMS +BILLIE TSIEN
9/28
NADER TEHRANI
Catalytic Structures The Cooper Union //NAADA
Head/Hand Tod Williams Billie Tsien Architects
10/26
WALTER HOOD
11/16
FRANK BARKOW
Conscious/ Unconscious Landscapes University of California Berkley // Hood Design
Bricoleur/Bricolage Barkow Leibinger
12/7
BARBARA BESTOR
Pattern Recognition Bestor Architecture
Lecture Series All lectures will begin at 7 unless otherwise noted and are free and open to the public. Lectures will take place in the University of Memphis Rose Theater. The lecture series will be broadcast live at Memphis.edu/live. For additional information including updates, gallery hours, direction and parking please go visit www.memphis.edu/architecture.
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10/6
2/26
WALTER HOOD
3/5
Conscious/ Unconscious Landscapes University of California Berkley // Hood Design
TOD WILLIAMS +BILLIE TSIEN Head/Hand Tod Williams Billie Tsien Architects
9/16
11/30 12/15
FERNANDO GUERRA: A Photography Pracitce Under X-Ray Department of Architecture Gallery Exhibit
4/16
Pattern Recognition Bestor Architecture
3/10 4/10
FRANK BARKOW
Bricoleur/Bricolage Barkow Leibinger
FERNANDO GUERRA: A Photography Pracitce Under X-Ray Department of Architecture Gallery Exhibit
SPRING 2021 Lecture Series
All lectures will begin at 7 unless otherwise noted and are free and open to the public. Lectures will take place in the University of Memphis Rose Theater. The lecture series will be broadcast live at Memphis.edu/live. For additional information including updates, gallery hours, direction and parking please go visit www.memphis.edu/architecture.
Conscious/ Unconscious Landscapes University of California Berkley // Hood Design
FRANK BARKOW
Bricoleur/Bricolage Barkow Leibinger
2/17
BARBARA BESTOR
Pattern Recognition Bestor Architecture
2/25
TOD WILLIAMS +BILLIE TSIEN
10/28
NADER TEHRANI
3/16
BARBARA BESTOR
WALTER HOOD
11/30 12/15
FERNANDO GUERRA: A Photography Pracitce Under X-Ray Department of Architecture Gallery Exhibit
Catalytic Structures The Cooper Union //NAADA
11/5
TOD WILLIAMS +BILLIE TSIEN Head/Hand Tod Williams Billie Tsien Architects
12/7
BARBARA BESTOR
Pattern Recognition Bestor Architecture
FALL 2021 Lecture Series
All lectures will begin at 7 unless otherwise noted and are free and open to the public. Lectures will take place in the University of Memphis Rose Theater. The lecture series will be broadcast live at Memphis.edu/live. For additional information including updates, gallery hours, direction and parking please go visit www.memphis.edu/architecture.
Head/Hand Tod Williams Billie Tsien Architects
3/16
FRANK BARKOW
Bricoleur/Bricolage Barkow Leibinger
3/26
WALTER HOOD
Conscious/ Unconscious Landscapes University of California Berkley // Hood Design
4/2
NADER TEHRANI
Catalytic Structures The Cooper Union //NAADA
SPRING 2022 Lecture Series
All lectures will begin at 7 unless otherwise noted and are free and open to the public. Lectures will take place in the University of Memphis Rose Theater. The lecture series will be broadcast live at Memphis.edu/live. For additional information including updates, gallery hours, direction and parking please go visit www.memphis.edu/architecture.
10/5
TOD WILLIAMS +BILLIE TSIEN
9/28
NADER TEHRANI
Catalytic Structures The Cooper Union //NAADA
Head/Hand Tod Williams Billie Tsien Architects
10/26
WALTER HOOD
11/16
FRANK BARKOW
Conscious/ Unconscious Landscapes University of California Berkley // Hood Design Studio
Bricoleur/Bricolage Barkow Leibinger
12/7
BARBARA BESTOR
Pattern Recognition Bestor Architecture
11/30 12/15
FERNANDO GUERRA: A Photography Pracitce Under X-Ray Department of Architecture Gallery Exhibit
Lecture Series All lectures will begin at 7 unless otherwise noted and are free and open to the public. Lectures will take place in the University of Memphis Rose Theater. The lecture series will be broadcast live at Memphis.edu/live. For additional information including updates, gallery hours, direction and parking please go visit www.memphis.edu/architecture.
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IDENTITY DESIGN Spring 2020 l Computer Apps in Design 2
GANACHE is a special-order cake decorating company. The mission is to provide highly crafted cakes with great attention to detail. Quality is in the ingredients and execution. The company strives for craftsmanship, elegance, and sophistication. With these three concepts in mind, the brand identity came to be. The name came from one of the most popular products in the cake industry: chocolate ganache. The graphics, “drips”, are an abstract representation of the behaviour of ganache. Using simple lines to create a minimal theme, these drips can be applied in numerous ways, each designed to fit its context. Half circles create the “roundness” of the drips, tying back to attention to detail. The typeface is one that is thin and vertically stretched, relating back to ganache. The color scheme is inspired by ingredients used in the cake industry. Chocolate is a rich hue that imparts sophistication. Cream balances out the darkness of it. Raspberry adds a pop of color to the palette, while staying elegant.
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GANA CHE
GANACHE 123 main st. memphis, tn 38038 901-671-0001 www.ganache.com
GANACHE
Mrs. Natasha Elmore 221 North St. Memphis, TN 38018 Tueday, May 5th, 2020 Dear Mrs. Elmore, It was a pleasure meeting you last Wednesday. I had a wonderful conversation with both you and your daughter. Thank you for considering GANACHE for your special day. To recap, you would like a three-tiered cake for your daughter’s sixteenth birthday. The tiers are (from top to bottom): 6” chocolate, 8”strawberry, and 10” vanilla. They are each filled with their flavors’ frosting. The cake is coated with fondant, and it has a diamond pattern on the sides. The bases are laced with a royal blue ribbon, and there is a silver “16” cake topper on top. Small, royal blue fondant flowers are sprinkled all over. The party will be held at the Cordova Event Center on May 24th, 2020. We will deliver the cake at 12:00 p.m. on that day.
GANACHE
123 main st. memphis, tn 38038
For your convinence, I have attached a sketch of the cake design. The invoice is also included with this letter. If you have any concerns, please do not hesitate to reach out to us. We appreciate you doing business with us, and hope to please you again soon.
Mrs. Natasha Elmore 221 North St. Memphis, TN 38018
Sincerely,
Razan H.
GANACHE 47