RCN & GBC - Manifesto by Herbert Tombia

RCN & GBC The Making of a Great World-class Reality Show

World Tribal Hero

About this Manifesto This manifesto is the first of an elaborate blue-print between the partnership of RCN and GBC in the production of a world-class reality show, namely World Tribal Hero. Here, the developmental process of starting and ending a prospective twelve-year business joint-venture is outlined for one and all to peruse.

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Reality Cable Network Ltd (RCN)

Table of Contents Part One The Challenges to take Head on

Part Two The Contingencies to look out for

Part Three The Overcoming of the Challenges and Contingencies

Reality Cable Network Ltd (RCN)

Part One The Challenges to take Head on

Reality Cable Network Ltd (RCN)

The Executive Summary For the first time in human history, a new inspiration is borne. The idea is to unravel one other segment of human nature, namely tribalism. Much has been covered on science, religion, and astronomy, but very little is still known about the existence of the tribal man. Each individual, in one way or the other, has the makings of a tribal man. Very little has been covered on this note by the encyclopedia and dictionaries in the world over. Very little is known by the United Nations Organization. Hence, rampant conflict of human interest permeates humankind on this planet. It is only a matter of tribal orientations, but because very little is covered on this area in the epoch of human civilization, there exists a lot of misunderstandings and wars. Now with the initiative of the Executive Board of Directors and other brilliant advisors on the board of RCN, there is a great cause to champion the unraveling of this human enigma for the entire human race to behold, wonder, and yet embrace as a way of life. For this reason, Reality Cable Network Ltd (RCN) is calling upon the government arm of broadcasting in Ghana, Ghana Broadcasting Corporation (GBC) to use the resources within its reach to accomplish this objective in the world over. Of course, this global reality show is one in which different tribes from different localities will contest against each other on tribal values. The overall winner of the contest, on a global competitive game show, will rake home USD1.5 million, whilst the community upon which the winner hails from gets a Community Development Fund of USD1 million. By having GBC sell the Local and Foreign Broadcasting Rights all over the world, the synergy between RCN and GBC will garner as much as USD196 million annually for twelve years running, which generates a portfolio of USD2,352,000,000 in the longterm. Besides, NBC is always there to buy the exclusive broadcasting rights to the Olympic Games for USD4.38 billion. Since this show exceeds the average sixteen-day running time frame of the Olympic Games, and encompasses the entire nations on the planet, RCN believes that either NBC or other powerful media organization will buy into the ideal worldwide reality show, World Tribal Hero, global broadcasting rights once the right pitch is advanced to a suitable candidate. Reality Cable Network Ltd (RCN)

1. Partnering with Reality Cable Network Ltd The Ghana Broadcasting Corporation (GBC) and Reality Cable Network Ltd (RCN) will partner to take on the ten biggest media organizations in the world. This is because GBC and RCN are both in the media industry and have a common ground with the ten biggest media organizations, which together accrue more than USD150 billion in annual revenue. Reality Cable Network Ltd (RCN) has uncovered the global media market, known the key players, the talents and resources upon which the collection of the ten giant media organizations have dominated the media world for centuries. Now with an establishment such as Reality Cable Network Ltd (RCN) , the Ghana Broadcasting Corporation (GBC) will rise up and rank amongst the big ten in the foreseeable future. Should GBC and RCN partner to explore the media world, and gain 10% access to its customer base, this implies that the target revenue that will gravitate towards this joint venture is USD15 billion annually. Actually, money is made at the marketplace. From projected revenues, investments can be made to attain gigantic returns as the rest of the media organizations are now doing. Reality Cable Network Ltd (RCN) will show and lead the way to this mountain of wealth once GBC agrees to undertake this delightful and exciting adventure alongside RCN in the near future. RCN believes that GBC has what it takes to access global markets. All it needs to do in order to tap into this global marketplace is to have a flexible and adaptable private sector that can do the legwork on its very behalf.

Reality Cable Network Ltd (RCN)

2. Setting the Vantage Point for Success Once the Ghana Broadcasting Corporation (GBC) and Reality Cable Network Ltd (RCN) agree on generating revenues from its local base and abroad, there is every reason to believe that this synergy of human and material resources will go a long way to add to the positive stance of the GDP in Ghana. The Ghana GDP is currently standing at USD80 billion. By going further to tap into the global media industry to accrue USD15 billion, GBC and RCN are boosting the local economy by 18.75%. This increase will make a great impression on the current government of Ghana. It will boost the local economy, create jobs, and raise the standard of living for the citizenry and residents alike. Business will thrive and flourish. Reality Cable Network Ltd (RCN) recommends that the entire Board of GBC and the Executive Board of Directors of RCN meet monthly or so at a central location to discuss, review, and plan ahead of time. A most suitable place to do so is on the 9th Floor of the World Trade Centre, which is owned and operated by the management of Mr. Togbe Afede XIV. This facility will both serve as a meeting ground for the boards of GBC and RCN to converge once in a while, and at the same time, it shall be used as an asset to generate thousands of U.S. dollars in revenue by running it as a supplementary executive office for international businesspeople and local companies. Reality Cable Network Ltd (RCN) is also looking at having three standby Ford Brand of SUVs to convey the Board of Directors for official meetings if need be, and to facilitate prompt mobility to visiting foreign guests, particularly when it comes to picking them up from the airport. These three fleeting SUVs are assets to the joint venture, and shall generate thousands of dollars when used as limousine service during the auditioning and event-making occasions once the shooting of the global reality show is up and running. Reality Cable Network Ltd (RCN)

3. Doing the Necessary Legwork to Succeed As a matter of fact, both GBC and RCN will need to access the global marketplace in order to succeed. There are key players at the marketplace who consider other incoming players as a new threat or competition. In order to avert conflict of interest, RCN has access to all the contractors, consultants, publicity agencies, actors, movie studios, and global accounting firms. These organizations believe that once you are in the market, patronize their services, and add value to their bottom lines, you are an ally and a force to reckon with.

Therefore, Reality Cable Network Ltd (RCN) will rope in all the key players at the marketplace to make the agenda of shooting the PILOT SHOW on World Tribal Hero a reality. Again, all payments are made on the basis that revenues accrued as a result of this venture will be used to offset costs. The initial or upfront payments are considered as investments, which further generate profit.

For this, shooting the PILOT SHOW on World Tribal Hero will need the services of a great media production company, such as IMAX, Sony Pictures, and Warner Bros. All of these studios will need an agreement, a little financial commitment to meet costs and vital resources, and then full payments be made once sales are realized. There are many investment banks working with them, and they are all on the lookout for profitable business opportunities. Already, Stanbic Bank Ghana is on the lookout to invest on this project. Nonetheless, they are seeking for the PILOT SHOW before they understand what they are investing their financial resources on. This need can be met in more than one way. MTN is also keen on sponsoring the PILOT SHOW. GBC and RCN only have to harness the assets of other organizations , if necessary, to achieve this very end. Reality Cable Network Ltd (RCN)

4. Establishing the Contracts to Succeed In fact, all business ventures in the modern world are now sealed with contracts. Ghana Broadcasting Corporation (GBC) and Reality Cable Network Ltd (RCN) need to agree that they are going to run the World Tribal Hero venture together. They also have to agree that all investments are based on pro rata basis, that means the more investments that any one organization injects into the operations of the business, the more ownership and voting rights the concern may have on the entire enterprise. This is logical and it is the model set in place on all publicly traded companies in the world.

GBC and RCN could sign contracts with the salesmen or distributors who made the selling of the Titanic, the Averter, The Avengers, and the recent James Bond movie, Skyfall, possible, because all of these movies sold beyond the USD1 billion mark. These international distributors know the market too well, have the contacts and networks, and then can easily beat the market as long as our joint-venture is able to meet their terms and conditions for doing business with them.

Furthermore, the shooting of this PILOT SHOW, and 104 Episodes of the reality show, World Tribal Hero, will require the partnership of all governmental cinematic agencies worldwide, which are all looking out for great opportunities to invest on an annual basis. RCN has all the data to the state-owned cinematic investment organizations in the world, and with the credible position of GBC, a union of global investors can be reached within a short space of time. Like the Olympic Games, which has Commissions in every participating country in the world, GBC and RCN will begin to do the same thing. The total investment of different state-owned media-related organizations are worth millions of dollars in the investment portfolio of this joint-venture. Reality Cable Network Ltd (RCN)

5. Building the Infrastructure for Success The first step to success is to commence producing the product upon which the basis for generating revenues will hinge on. In this case, the PILOT SHOW and the 104 TV series. To produce a great commercial PILOT SHOW for the global market, there is every need to find renown names and talents that sell at the marketplace. Any movie that incorporates Bruce Willis, Angelina Jolly, Tom Cruise, Denzel Washington, and so on immediately hits the box office. In essence, GBC and RCN are turning a universally acceptable product, TRIBAL VALUES, into a commercial venture. Willy-nilly, there are no free resources at home or at the marketplace from Adam. Everything has a value element to it nowadays. Therefore, the nature of the product that Reality Cable Network Ltd (RCN) has chosen for the marketplace comes with enormous value. The expected net assets at the end of the first season is estimated at USD15 billion, though the Executive Board of Directors have resolved to approach the market with a very conservative value, USD6.5 billion. This is only if they do not have the support or backing of Ghana Broadcasting Corporation (GBC). However, if RCN and GBC partner on this joint-venture, the business will have a commanding presence locally and overseas since the market evaluates GBC as a seasoned media broadcast organization capable of greater heights once the opportunity manifests itself, and RCN has the opportunity, the zeal and force, to take GBC to the global marketplace, and make an impact on the lives of people across the globe. The global market is accessible through cable and satellite transmission companies, telecommunications, Internet, social media, broadcast media, newsprint, aviation, and international trade. Reality Cable Network Ltd (RCN)

6. Giving out the Opportunity for Success For the production of the PILOT SHOW and 104 TV series to succeed, it needs to share this opportunity with all major players at the marketplace. Any monopoly or singular approach to this global event will be counter-productive. After all, the show is about the tribal values of all of humanity. Therefore, there are a number of experts and resources out there in the real world, which need to be accessed, harnessed, and mobilized in order to bring this product to the door front of every household on the planet. If Disney World could be a household name today, without the help of the government sector in America, what will become of World Tribal Hero if the public sector, such as Ghana Broadcasting Corporation is committed to this project? In fact, on his State of the Nation Address, President John Dramani Mahama has emphasized the need for creativity, developing the media front, creating a media development fund this year, 2013, and advising all administrative staffs in his cabinet to think out of the box. Reality Cable Network Ltd (RCN) is duly resolved that funds allocated for any particular project should be self-sustaining and growing rather than being squandered as if every project is a charity.

On page 16, Paragraph 6 of the State of the Nation Address by His Excellency, John Dramani Mahama, it reads, â&#x20AC;&#x153;Mr. Speaker, the government has taken a decisive step to locate private sector coordination under the Office of the Presidency to coordinate and supervise Private-sector initiatives. In this effort, government will play a facilitative role for private sector development.â&#x20AC;? Therefore, the facility, resources, and potential for growth and success has been put in place for progress under the current regime of President John Dramani Mahama. The only obstacle to drive this point home for the happiness of the government and the people of Ghana is for organizations not to tap into this resource ASAP. Reality Cable Network Ltd (RCN)

7. Reaping the Rewards of Success As a matter of business philosophy and corporate policy, the Executive Board of Directors of RCN are of the idea that not a single dollar is lost in business as a matter of cost. Instead, it believes that every money invested in business is simply an upfront payment for goods and services, and by financial accounting terms, this investment comes back as capital with dividends. Therefore, RCN is advising GBC to allocate USD560,000 to getting a joint-office space at the World Trade Centre as a meeting ground and executive office to the public at a premium, three fleet SUVs for corporate transportations and limousine services, and furniture and fittings for the facility at the 9th Floor of the World Trade Centre, Accra. Where GBC does not have the financial resources to set up the joint-venture, the Presidential Media Development Fund can assist with this, or the Minister of Finance can make recommendations to the Ministry of Trade and Industry to invest in this regard. As a public-private partnership venture, the government has several agencies that are giving out grants to grow the private sector and create employment for the citizenry.

Reality Cable Network Ltd (RCN) has approached MTN Ghana to provide seed money of USD3.5 million to start the production of the PILOT SHOW on the World Tribal Hero global reality show. RCN has further approached Stanbic Bank Ghana to establish its corporate bank account and sponsor the worldwide reality show to the tune of USD80 million. These two institutions are still looking into the possibilities while RCN moves forward with its corporate vision. GBC could step in, talk to MTN or Stanbic Bank to partake in this glorious world event, and share in the accolades that will follow suit once the event, no doubt, turns out to be a resounding success. Each of these two organizations were promised 100% return on their investment sums. The same financial policy is extended to GBC and other state-managed funds. Reality Cable Network Ltd (RCN)

8. Looking Back Reality Cable Network Ltd (RCN) is of the view that a joint effort in business yields maximum returns as no company or corporation is an highland onto itself in the modern world. RCN also believes in bringing the right people, institutions, private or government agencies to achieve positive results. By so doing, and during the process. RCN monitors, evaluates, and takes stock of the ease and impact that its economic and financial policies are having on all stakeholders. For this reason, RCN will be sending weekly or monthly bulletins to all investors, staffers, and interested members of the public with its publications. It also makes room for feedback to check on the appropriateness of corporate strategies. Reality Cable Network Ltd (RCN) is looking at producing the global reality show for twelve years, during which it will take stock to see if public interest is waning or growing beyond expectation. It shall keep creative models in place to ensure the continuity of the business by applying innovation and change that suits the needs of the public from time to time. The aspiration of RCN is to be at the forefront of change, innovation, new technology, and play ahead of all cable, TV, and media organizations worldwide. RCN aspires to be the next Walt Disney Company in the world over. Its entire business model depicts this fact. Reality Cable Network Ltd (RCN) aspires to team up with all TV stations in Ghana to catch up with the developed world. It shall allocate resources within its reach to invest in other broadcast media to ensure that they remain competitive, excellent, and up-to-date in the media industry. RCN will never relent in its corporate objectives to ensure that all stakeholders in the dayto-day operations are economically viable, living the good live, and remaining fulfilled in all areas of human interest. This is the unequivocal and indisputable preference and policy in the corporate structure of Reality Cable Network Ltd (RCN). Reality Cable Network Ltd (RCN)

Part Two The Contingencies to look out for

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9. Government Establishment versus Private Sector Looking back at the Budget Statement and Economic Policy of the Government of Ghana as presented to parliament on Tuesday, 5th March 2013, there is every indication that the private and public sector are intertwined in business and economic development.

On the State of the Nation Address, His Excellency, John Dramani Mahama, voiced out, “Mr. Speaker, a well-designed and efficient public sector working in partnership with the private sector will be instrumental in our objective to deliver a prosperous nation. Over the next four years, we will build an economy that rewards hard work and nurtures Ghanaian entrepreneurs and businesses whose prospects will not be tied to political cycles and patronage. As President, I am firmly focused on these goals, because these are the right things to do.” Reality Cable Network Ltd (RCN), its Executive Board of Directors, and policy advisors take the President’s economic and financial policies very seriously to heart, and willing to implement them. RCN believes that this motivation and drive is endemic in Ghana as a nation, and is the basis for economic and social growth of the nation. Therefore, with great appreciation of public and private policies, Reality Cable Network Ltd (RCN) is today tying up with the most popular and widespread TV station in Ghana, GTV, to create a huge fanfare across the nation and world within a short frame of time. The success of this operation will be equally shared with the ruling party, NDC, and other patriotic citizens of Ghana. Reality Cable Network Ltd (RCN) is small, viable, nimble, and effective in taking the world by storm with the concept of the global reality show, World Tribal Hero. GBC is the ladder upon which this height and success can be attained. Therefore, the partnership offer. Reality Cable Network Ltd (RCN)

10. Sourcing for the Necessary Funds to Secure a Great Asset (Office Space) As a private company limited by shares, Reality Cable Network Ltd (RCN) does not operate its business matrix on waste or loss of resources. In fact, the spirit of entrepreneurship is very high in the private sector, operating on the verge of flexibility. RCN is of the conviction that good corporate governance and transparent accountability are paramount in any viable enterprise that chooses to outlast its time and competition. Thus, in RCN, all tangible and intangible resources are turned into assets. Reality Cable Network Ltd (RCN) has the wit to turn a USD210,000 annual office space to an executive office that will be profitable, whilst other organizations simply lease office spaces as overhead costs. RCN is also capable of turning an otherwise official motor vehicle that will rather be turned in as overhead costs with depreciation account to replenish stock in the long term into an asset. That is to say that once RCN procures three SUVs as vehicles for the transportation of its external joint-board members during meetings, picking up of VIP guests from the airport, and running the essential corporate affairs of the company, it shall still turn some USD150,000 investment into an asset that generates thousands of dollars by tying up with first class hotels and airlines in Ghana to just achieve that end. Reality Cable Network Ltd (RCN) knows that Stanbic Bank Ghana is a division of Standard Bank in South Africa, and together with Standard Chartered in UK, they form the Standard Chartered Bank Group which controls about USD180 billion in net assets. Its sponsorship offer of USD80 million will be met with a return in its equivalent. This same proposal has been issued to MTN Ghana , the largest mobile service operator in Ghana with 46% of market share. By having MTN invest in the production of the PILOT SHOW, at USD3.5 million, it stands a good chance to reap twice its investment. This is because initial advertising revenue from the PILOT is estimated at USD16 million. Reality Cable Network Ltd (RCN)

11. Signing Contracts with the Help of Different Lawyers Reality Cable Network Ltd (RCN) and its Board of Directors believe that Ghana Broadcasting Corporation (GBC) has a great deal of experience in crafting contracts between its other partners and clients. Therefore, RCN is counting on GBC to now activate its legal expertise to come on board and establish a workable jointventure agreement between RCN and GBC for the long-term. The contract could be reviewed by both parties, and if need be, revised to suit the mutual interests of both corporations.

Reality Cable Network Ltd (RCN) also believes that there will be a lot of contracts to sign with the global distributors of the PILOT SHOW, actors, investment banks, sponsors, and TV Production Companies. For this, with little resources available to the partnership, the joint-venture can rise up to these necessary legal frameworks as building blocks to success. Appropriate legal agreements form the bedrock of trust and confidence in a business relationship. It also aids all parties concerned to seek legal counsel or redress in a court of law, should any misunderstanding arise from time to time. This is a very civilized way to run a business empire. Therefore, RCN subscribes to the idea of having properly documented procedures to establishing the joint-venture, and keeping it running that way to meet its ultimate objectives. RCN, for a start, may depend on the existing resources of GBC, such as a temporary office space where three officials of GBC will constantly meet with RCN personnel to forge the way forward with the broad vision of the joint-venture. The Executive Directors of Reality Cable Network Ltd (RCN) also may advise GBC to establish a contingency or impress account worth USD100,000 to meet the needs of stationeries , communications, equipment, and transportation. All of these financing should be met with well-established financial instruments, such as bonds, preferred or common shares, which reflect as investments or assets in the books of Ghana Broadcasting Corporation. Reality Cable Network Ltd (RCN)

12. Reviewing all Contracts for Success It is very important to take stock of all the liabilities and assets of the joint-venture. The statement of account of the joint-venture will remain the report card of the business. Therefore, all bond-holders and shareholders be provided with proper documentations to indicate the stake in the venture. Ghana Broadcasting Corporation (GBC) may be having a handful of legal practitioners who could handle this aspect of business. Otherwise, RCN will source for the best licensed brokers to issue such financial instruments. RCN wishes that all stakeholders hold onto appropriate documentations, dividends, and interest payments as the case may be.

Reality Cable Network Ltd (RCN) also believes that, based on the theory of capitalism, corporations and governmental institutions can and will provide credit from time to time to the joint-venture between RCN and GBC. In this wise, such stakeholders know that they have controlling interest in the business of RCN and GBC. Of course, Common and Preferred Shareholders are defined in corporate law as joint-owners of the business outfit, entitled to voting rights, and attending board meetings. It is always good to let investors to know that every investment is a risk, bothering on corporate laws in accordance with the Companies Act of the State. The case in question is that, should the business underperform, the assets and resources of the venture will be liquidated by an authorized agency, and its yields be shared amongst all stakeholders. This is normal or standard business practice all over the world. Reality Cable Network Ltd (RCN) is rather looking at the upside. The company is a going concern and managed by great entrepreneurs who have explored business in different levels and industries. For this joint-venture, much is to be gathered from the input of the vast resources under the auspices of Ghana Broadcasting Corporation (GBC) with seasoned Board of Directors and media know-how. Therefore, meeting the needs of all stakeholders that come into this venture from the local or foreign terrain will not be a challenge that cannot be met by the joint-board of directors of the partnering corporations. Reality Cable Network Ltd (RCN)

13. Leaving it for the Salesmen/ Distributors to make it happen Success in the media industry comes at employing the services of the best at the marketplace and at a premium. Nonetheless, most of these experts accept bonds, preferred and common shares in a corporation with a share-buy-back plan once sales figures are realized. Most of these folks or companies have sufficient liquidity that they buy into the idea of having assets in corporations, which they can sell at anytime and bolt out. The more reason why the joint-venture between Ghana Broadcasting Corporation (GBC) and Reality Cable Network Ltd (RCN) has to be registered as World Tribal Hero Productions Limited, and should go public as soon as possible. The government has outlined in its 2013 Budget that all startups in Ghana are now eligible to go public.

“Mr. Speaker, with the aim of providing avenue for SMEs to access the capital market, the Ghana Stock Exchange developed the framework, structure and rules for Ghana Alternative Market (GAX), which is parallel market that will accommodate companies at various stages of their development, including start-ups and existing enterprises, both small and medium.” – The Budget Statement and Economic Policy of the Government of Ghana for 2013 Financial Year, presented on Tuesday, 5th March, 2013, Page 199, Paragraph 5. With the help of one or two licensed stock brokers, as advised by Ms. Joyce Esi Boakye (Manager/ Business Development at the Ghana Stock Exchange), “Reality Cable Network Ltd (RCN) and its affiliates can go public and be listed at the Ghana Stock Exchange by April or May, 2013.” Therefore, most of the great international DVD and movie distributors can be employed and offered with common or preferred shares that are too good for them to refuse, since they can cash out these stocks from the market at any point in time. The best salesmen and distributors are the networks of retail shops and renown agencies, which specialize in dealing with these merchants. With the teaming up of GBC and RCN, this need can be met. Reality Cable Network Ltd (RCN)

14. Promoting, Marketing, and Publicizing In the modern world, hardly any business, product or service is adequately patronized when consumers worldwide are not aware of the existence of these commodities. Hence, the need to always employ different media to reach out to people. The cost invested in these means of communicating with the world at large is normally recouped from total turnover. For example, Messrs. James Cameron and Jon Landau, both co-produced the movie, Titanic, invested $200 million, and generated USD2.18 billion in box office within a short frame of time. The top ten publicity and advertising agencies in the world can be employed to play the role of bringing in the top sixteen actors in the world to cast in the PILOT SHOW, which is the major product with which an advance of USD16 million could be gotten from the top ten advertising corporations in the world, which together expend more than 10 billion U.S. dollars annually just to get the public to know that their products and services exist. With the help of Ghana Advertising Association, GBC and RCN can reach out to these global business promoters, marketing and publicity agencies in the world over. By bringing in the best of the best, the joint-venture between GBC and RCN will triumph like any other great product or service at the marketplace. The happenstance for fortune is not based on the vagaries of time nowadays, it is rather deliberate and intentional, to project a vision, and then make it a reality. The Executive Board of Directors is quite certain that all of these experts are looking onto their bottom lines yearly. Each wants to make a fortune by means of selling a product or service to the world at large. Therefore, they are all approachable. They all have standard charges for their products and services as professionals. With the collective efforts of all parties that be, the jointventure is already a done deal, and the success is a predictable one. Reality Cable Network Ltd (RCN)

15. Paying off all Segments of the Enterprise Of course, by employing both human and material resources, investments have to be made. The good thing is that nowadays, there are investment banks that are seeking for great opportunities to invest their shareholdersâ&#x20AC;&#x2122; funds. There are mutual funds and venture capitalists who are needy to find the next great opportunity to invest their capital and make substantial returns. By harnessing this universal theme of every individual is a tribal person in one way or the other into a product that the best merchants can put to market, the capital that will accrue to this joint-venture could surpass expectation. The twelve Olympic Games sponsors raised USD866 million to launch the Beijing Olympics in 2008. GBC and RCN can as well employ their expertise to raise much-needed capital to achieve its collective aim, that is, produce a global world-class reality show, World Tribal Hero.

Governments worldwide scramble to host the Olympic Games, FIFA World Cup, and Ms. Universe Pageant. World Tribal Hero Productions Limited could as well sell the rights to host the first finale of the global reality show, World Tribal Hero, at a good price. The questions are: Which is the best country to first of all showcase the global reality show in? Is it Ghana, the U.S.A., Australia, China, India, Japan, or UK? This choice of nation is what the entire Board of Directors of GBC and that of RCN will research into, and come up with a conclusive arrangement before pitching the governments to place bids. RCN and its senior management believes that there are so many avenues to generate revenue even before the show comes on air. The hosting city will pay a premium. The advertisers on the PILOT SHOW will generate USD16 million to cater to the cots of hiring the advertising agency and initial payment of sixteen actors. Besides, the 104 series will generate (USD16 million x 104) USD1,664,000,000.00. A great advertising agency can pre-sell these sixteen slots of 60 seconds of advertisement way ahead of time. This in itself is sufficient capital to run the setup costs of launching the worldwide reality show, World Tribal Hero. Ghana Advertising Agency with its know-how can reach out to the top ten biggest advertising agencies in the world to secure these contracts way ahead of time. If need be, the Minister of Finance and the President of Ghana can give their support on these prospects for the good of the nation, public and private sectors, for this joint-venture will generate a lot of taxable income to the state coffers. Reality Cable Network Ltd (RCN)

16. Evaluating the Pros and Cons of all Segments of the Enterprise No nation in the world has faced the plight and contingency upon which Singapore experienced in 1965, whereby its parent country, Malaysia has resolved in parliament to disown the territory of â&#x20AC;&#x153;Singapuraâ&#x20AC;? due to the enormous presence of alien migrants. But then Prime Minister Lee Kuan Yew shed tears on television for dropping out of Malaysia. Malaysia left Singapore with no foreign reserves, military defence, or national economy. Yet, the government sorted assistance from their colonial masters, Britain, and got some leverage there.

Upon independence in 1965, Singapore had no natural resources, even pipe-borne water. The country was in a state of chaos and anarchy. But then, this brilliant Minister, Lee Kuan Yew, did not bulge to contingency. He figures a way to sign a contract to procure water from Malaysia, and got it. He recruited his own military and law enforcement. He went further to study the legal, economic, and social frameworks of Switzerland, New Zealand, Britain, and America. He copied the best systems and imbued it into his country, and within thirty years of unrelenting effort, Singapore is listed among the developed nations, the safest country in the world, the cleanest country in the world, and then the country with the highest proportion of millionaires in the world with enough foreign reserve to take the country to sustain itself five years ahead of time. Today, several countries send delegates to visit Singapore, consult with the government, and model their own nations after that of Singapore. Reality Cable Network Ltd (RCN) envisages working with Ghana Broadcasting Corporation (GBC), the top-five media organizations in the world, the top-five best studios on earth, and the top-five best investment banks in the globe. The company is modeled to catch up with the best media organizations in the world by partnering up with GBS. Reality Cable Network Ltd (RCN)

Part Three The Overcoming of the Challenges and Contingencies

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17. GBC â&#x20AC;&#x201C; a Boon to the Private Sector

Ghana Broadcasting Corporation was established in 1 January 1954, and it is publicly owned. It is funded by broadcasting television commercials, and the levying of a television licence, costing 3 GHC. Throughout its history, it has been independent of the government's Information Services Department. The GBC operates one television station, GTV, and then the following broadcasting stations: Radio 1, Radio 2, Uniiq FM, Volta Star, Twin City Radio, Radio Central, Radio Savannah, Garden City Radio, URA Radio, Radio Upper West, Sunrise FM, Obonu FM, and Radio BAR.

GBC's partnership with RCN is in line with the governmentâ&#x20AC;&#x2122;s vision to boost the production capacity of local companies and create employment through Public Private Partnership (PPP). For example, The Corporation for Public Broadcasting (CPB) is a non-profit corporation created by an act of the United States Congress and funded by the United States federal government to promote public broadcasting. In 1969, the CPB talked to private groups to start the Public Broadcasting Service (PBS). The CPB's annual budget is composed almost entirely of an annual appropriation from Congress, plus interest on those funds. For fiscal year 2012, its appropriation was USD445.2 million, including USD1M in interest earned. The distribution of these funds was as follows: USD222.36M for direct grants to local public television stations; USD79.87M for television programming grants; and USD69.18M for direct grants to local public radio stations. Thus, Reality Cable Network Ltd (RCN) believes that the current government can assist in the development of the worldwide reality show, World Tribal Hero, through the Ghana Investment Promotion Centre (GIPC), Private Sector Advisory Council (Chaired by the Ghana President), or Minister of State in the Presidency to coordinate and supervise Private Sector Initiatives. Reality Cable Network Ltd (RCN)

18. MTN, Stanbic Bank, VISA, and GBC Bankers can invest in this Enterprise MTN Group is a South Africa-based multinational mobile telecommunications company, operating in many African, European, and Middle Eastern countries. Its head office is in Johannesburg. Its total assets stand at USD22.23 billion as at 2011. MTN came into rugby sponsorship after a gap of 13 years. Their last sponsorship was for Falcons team in East Rand. MTN sponsors the Falcons with 20 million dollars a year for over three years. Stanbic Bank is a division of Standard Bank, a member of the Standard Chartered Banking Group, based in Johannesburg, South Africa. It operates in 30 countries around the world, including 17 in Africa. The total assets of Standard Bank is USD201.90 Billion as at 2010. The Managing Director of Liverpool, Mr. Christian Purslow, has confirmed that the Standard Chartered Banking Group has a four-year sponsorship deal of ÂŁ80 million. Visa Incorporated is an American multinational financial services corporation, headquartered in Foster City, California, United States. It facilitates electronic funds transfers throughout the world, most commonly through Visa-branded credit and debit cards. Its total assets stand at USD40.01 billion as at 2012. Visa does not issue cards, extend credit, or set rates and fees for consumers; rather, Visa provides financial institutions with Visa-branded payment products that they then use to offer credit, debit, prepaid and cash-access programs to their customers. In 2009, Visaâ&#x20AC;&#x2122;s global network (known as VisaNet) processed 62 billion transactions with a total volume of USD4.40 trillion. Reality Cable Network Ltd (RCN) has opened talks with Visa for sponsorship. According to Visa Inc., international visitors to the London 2012 Olympic Games spent nearly USD700 million on their Visa accounts during the opening week of the Olympic games in London, that was, July 23 - 29, 2012. RCN and GBC can as well engage their individual corporate bankers to invest in this business opportunity in the future. Reality Cable Network Ltd (RCN)

19. Signing in Worthy Actors for the PILOT SHOW Reality Cable Network Ltd (RCN) recommends sixteen great actors that can sell a billion U.S. dollars at the marketplace. They are: 1. Brad Pitt, acted in the movie, Se7en. 2. Tom Cruise, acted in the movie, Top Gun. 3. Matt Damon, acted in the movie, Good Will Hunting. 4. Jean Reno, acted in the movie, LĂŠon: The Professional. 5. Bruce Willis, acted in the movie, The Sixth Sense. 6. Robert De Niro, acted in the movie, Goodfellas. 7. Al Pacino, acted in, the movie, The Godfather. 8. Leonardo DiCaprio, acted in, the movie, Inception. 9. Will Smith, acted in the movie: I, Robot. 10. Samuel L. Jackson, acted in the movie, Pulp Fiction. 11. Morgan Freeman, acted in the movie, The Shawshank Redemption. 12. Anthony Hopkins, acted in, the movie, Hannibal. 13. Clint Eastwood, acted in the movie, Gran Torino. 14. Forest Whitaker, acted in the movie, Platoon. 15. Russell Crowe, acted in the movie, Gladiator. 16. Kevin Spacey acted in the movie, American Beauty. The idea is entertainment is a global business, and the best products at the marketplace outsell any other stuff. This is a commercial venture, and needs to be treated from a professional angle for unfettered success to reign supreme. Reality Cable Network Ltd (RCN)

20. Great Media Products always sell in the Billions Here is a snapshot of fifteen most profitable movies of all times: 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15.

Avatar Titanic The Avengers Harry Potter and the Deathly Hallows â&#x20AC;&#x201C; Part 2 Transformers: Dark of the Moon The Lord of the Rings: The Return of the King Skyfall The Dark Knight Rises Pirates of the Caribbean: Dead Man's Chest Toy Story 3 Pirates of the Caribbean: On Stranger Tides Star Wars Episode I: The Phantom Menace Alice in Wonderland The Hobbit: An Unexpected Journey The Dark Knight

$2,782,275,172 $2,185,372,302 $1,511,757,910 $1,328,111,219 $1,123,746,996 $1,119,929,521 $1,108,561,013 $1,081,041,287 $1,066,179,725 $1,063,171,911 $1,043,871,802 $1,027,044,677 $1,024,299,904 $1,016,893,299 $1,004,558,444

2009 1997 2012 2011 2011 2003 2012 2012 2006 2010 2011 1999 2010 2012 2008

Reality Cable Network Ltd (RCN) will assign the best screenwriters in the world to come up with a suitable theme, write a great story covering the universality of different tribes in the world. The market is there, the resources are also in place. With the collaboration of state-owned resources and the private sector, Ghana can rise up to become a major player in the global market, especially using the World Tribal Hero show as a break through. Reality Cable Network Ltd (RCN)

21. Using Key Performance Indicators to Succeed at the Marketplace Entertainment is big business in the United States. The sector as a whole generated around 464 billion U.S. dollars in revenue in 2011, and forecasts predict that it will grow by a further 5.2 percent over the next four years, proving its worth not only on the domestic market, but also as a major U.S. export. The film industry is one of the biggest if not the biggest player in the broader entertainment sector; it is considered a cornerstone of the industry. Even though Warner Bros Pictures produced the most movies in 2011, including the blockbuster of the year â&#x20AC;&#x201C; the second part of â&#x20AC;&#x153;Harry Potter and the Deathly Hallowsâ&#x20AC;?, it was Paramount that held the biggest share of the market and generated largest total and per-film revenues. Drawing on formidable strengths, the U.S. film industry has a proven ability to produce blockbuster movies that generate hundreds of millions of dollars, including revenues from distribution across strong domestic and international networks. Success in the industry is based on creativity and financing, and the industry is largely self-regulated. The U.S. market has a large talent pool of writers, actors, producers, directors and technical experts, and is home to a variety of film crews, post-production firms, backdrops, and infrastructure to support production. U.S. filmmakers also receive critical protections for their intellectual property. With support of the creative industries in Ghana and abroad, Ghana Broadcasting Corporation (GBC) and Reality Cable Network Ltd (RCN) can access the U.S. and global markets with ease, and generate huge revenues for the Ghana economy and tax authorities. Reality Cable Network Ltd (RCN)

22. Engaging the Best Human and Material Resources The best man for hire by Ghana Broadcasting Corporation (GBC) and Reality Cable Network Ltd (RCN) is Mr. James Francis Cameron. Mr. Cameron's Titanic and Avatar are the two highest-grossing films of all time at USD2.19 billion and USD2.78 billion respectively. Mr. Cameron's directorial efforts have grossed approximately USD2 billion in North America and USD6 billion worldwide. His biggest film at the time, Titanic (1997), which won the Academy Award for Best Picture and him the Academy Award for Best Director & Film Editing. The best International distributors for hire are 20th Century Fox (International), which has sold the movie Titanic for USD2.19 billion and Avatar for USD2.78 billion, Walt Disney Studios and Motion Pictures have together sold the Avengers in 19 days for USD1.51 billion, Metro-Goldwyn-Mayer and Columbia Pictures have sold Skyfall within four months of production for USD1.10 billion. The best studios for hire are 20th Century Fox, Paramount Pictures, Lightstorm Entertainment, which have together produced the Titanic; Lightstorm Entertainment, Dune Entertainment, Ingenious Film Partners, which have together produced the Avatar; Marvel Studios, which has solely produced The Avengers; and Eon Productions, which produced Skyfall.

The best directors for hire on the PILOT SHOW are James Cameron (directed the Titanic and Avatar), Joss Whedon (directed The Avengers), and Sam Mendes (directed Skyfall). The best cinematographers for hire are Russell Carpenter (Titanic), Mauro Fiore (Avatar), Seamus McGarvey (The Avengers), and Roger Deakins (Skyfall). All of the above-mentioned experts can be employed by Ghana Broadcasting Corporation (GBC) and Reality Cable Network Ltd (RCN) with a little assistance from the President of Ghana and the Minister of Finance, who will together liaise with their counterparts in the countries upon which these professionals are based, offer deals, and sign contracts. Reality Cable Network Ltd (RCN)

23. Making Sure that all Parties are Content with their Investments

Reality Cable Network Ltd (RCN) finds that majority of the corporations that join to sponsor international games are happy to do so.

Coca-Cola first sponsored the Olympics in 1928 when a freighter delivered the U.S. team and 1,000 cases of Coca-Cola to the Olympic Games in Amsterdam. Dow joined the TOP program in 2010, making this its first four-year cycle as a sponsor. Dow says its partnership will enable the company to demonstrate the important role chemistry plays in athletics and in everyday life. General Electric joined the TOP program in 2005 as the exclusive provider of a wide range of innovative products and services that are â&#x20AC;&#x153;integral to staging a successful Olympic Games. The company is also supplying local hospitals with diagnosticimaging equipment and healthcare technology solutions to help doctors treat athletes.

NBC, which was formerly controlled by General Electric, secured the U.S. broadcast rights to the Olympics from 2014 through 2020 for USD4.38 billion. Reality Cable Network Ltd (RCN) is quite optimistic that the joint-venture between GBC and its organization will skyrocket the global position of Ghana Broadcasting Corporation within a short frame of time. Reality Cable Network Ltd (RCN)

24. The Last Call to all Parties to indicate their Displeasure/ Satisfaction At the end of the first trading year, partnering with GBC, RCN will conduct a survey to see how the Board of Directors of each corporation fared during the running of the reality show. It shall also look at how happy the government of the day is with the entire project. The government, the Ministry of Finance, Ministry of Foreign Affairs, Ministry of Tourism, and Ministry of Trade and Industry, and Ministry of Communications might have a major role to play in this project Ghana abroad. They shall all be interviewed to get feedback on how the show has an effect with the local and foreign communities. For Example: Atlanta hosted the Olympic Games in 1996 with USD1.8 billion, generated taxes of USD500 million, made profit of USD10 million, paid off all the investors in the same year, 1996. However, despite the profit, Atlanta's heavy reliance on corporate sponsorship drew criticism of commercialization. Besides, Beijing government invested USD43 billion and made a profit of USD146 million in 2008.

Reality Cable Network Ltd (RCN) believes that hosting nations almost always invest billions of U.S. dollars, and make or lose money. However, they are happy with the development of the environment, tourists attraction, and for putting their brands and names on the map of the world in an instant. For a start. The Ghana government might choose to host the first season of World Tribal Hero at a price. However, this event is not inclusive in its 2013 budget. For the sake of legacy or so, the Ghana government might be interested to be the first nation on earth to host the Ghana Chapter of the global reality show, World Tribal Hero, from its contingency funds. Reality Cable Network Ltd (RCN)

The Conclusion In the end, how would it look like when this very medium of media product is all that GBC, RCN, and the good citizens of Ghana see as the very touchstone that reverses the poor infrastructure, national development, employment for one and all, and where fortunes are amassed to bolster the standard of living of the people? At the onset, the entire Business Plan of this global reality show, World Tribal Hero, will only make an impression as one of those big dreams that will never ever come to pass. Nonetheless, FIFA World Cup, The Olympic Games, and Ms Universe Pageant has come to pass. Thus, the theme of this worldwide show encompasses and embraces the entire fabric of human society. As Dr. Spio-Garbrah once commented in a board meeting between the staffers of RCN and the Executive Board of Directors, “The United Nations Organization will also be interested in this show once it comes on air”. And as Mr. Mike Amon-Kwafo rightly indicated on the first meeting that RCN executive personnel is to ever have with a board member of GBC, “The African Union Broadcasting Association, which grants licenses to FIFA World Cup, could also be interested in this global reality show”. The hour has come. The time has come when Africa as a nation will champion a cause that borders on all of humanity. Tribal and cultural values have, and always have, been the building blocks of the African society. The concept of the global reality show, World Tribal Hero, is now here before one and all to explore, and make manifest. It is projected that the resources worthy of harnessing, all over the world, in order to make this distinct show a reality, are worth more than 6 billion U.S. dollars. Nevertheless, the starting point is the first challenge on this presentation, and that is, to have a common agreement between RCN and GBC on overcoming the entire eight challenges on this manifesto in order to bring this global feast to the doorstep of every household on the planet, starting at once. Reality Cable Network Ltd (RCN)

The Appendix â&#x20AC;&#x201C; The Success Matrix at a Glance

Reality Cable Network Ltd (RCN)