in this issue…
Putting a Face on Real Estate since 1995™
• First American Title Lakeway Grand Opening • ABoR Realty Round Up • WCR Bras 4 a Cause • KW Lake Travis Casino Night • and much, much more!
Associates in Progress
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page 25 NOVEMBER 2014 • VOLUME 19 • ISSUE 7
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Surprising benefits of giving thanks regularly By Autumn Rhea Carpenter
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ong after the tryptophan has induced sleep, the family dynamics have played out and bragging rights are awarded to this year’s winning football team, the traditional words of gratitude shared at the Thanksgiving table should remain. When more business professionals—like REALTORS—embrace gratitude in their daily routines, their professional and personal lives will flourish. As children, we are taught to show appreciation to our parents, teachers, business owners and even strangers. Yet this fundamental habit weak-
ens in the work environment. The workplace remains a place where employees are starved for positive recognition and acknowledgement. Traditional beliefs standby the idea that an employee is thanked for his or her work by receiving a paycheck, yet today’s worker and client expects more. The act of showing gratitude increases loyalty and morale as well as promoting a more productive professional environment.
best. I think this practice needs to be brought back in this modern world of texting and social media. Nothing gives you a warm and fuzzy like receiving a thank you note in the mail handwritten and signed.”
Personalize your appreciation
Sending simple handwritten thank you notes goes a long way in showing appreciation. “We are constantly sending personal thank you cards as well as hosting client appreciation events,” says Seth Koppel of TexHomes Realty. “When I hand a document over to an agent, I always include a thank you note.” In our instant, electronic world, a handwritten note makes a lasting impression. “I love a thank you note over a gift,” says Denise Arndt of Coldwell Banker United REALTORS. “Random thank you or thinking about you notes are the
Gifts are a common way that REALTORS show their gratitude. Making the gift personal is an important step that some people skip. Taking the time to show individualized gratitude can make a bigger impact. “Everybody loves feeling appreciated, but it’s important to match the gift with the client,” says Koppel. “Giving a bottle of wine to someone who doesn't drink emphasizes that you don't know them very well. Take the time to get to know your clients and give them a thoughtful gift. It isn't about the price or monetary value—you want to show them that you truly care about them.” “Most of my clients know how much it means to me for them to do business with me not only as clients but also business referrals,” says Kirk
Upcoming Events
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Tuesday, November 18 WC REALTORS TREPAC on Tap WCAoR Office - 4 to 7 p.m. Thursday, November 20 Pure Gold Realty Grand Opening 1410 W 6th St - 5 to 8 p.m. Tuesday, December 2 HBA Lakeway/Bee Cave Chapter Fore - 11:30 a.m. to 1:30 p.m. Wednesday, December 3 CRS Installation Luncheon Westwood Country Club 11:30 a.m. to 1:30 p.m.
Tuesday, December 9 HBA Presidential Awards & Installation Luncheon HBA Office - 11:30 a.m. to 1 p.m. Thursday, December 11 WC REALTORS 2014 Installation & Awards Banquet Loan Oak Barn - 6:30 to 10:30 p.m. Friday, January 16 ABoR Awards & Installation Ceremony New ABoR Office - 9 a.m. to 12 p.m. Tuesday, January 20 HBA 2015 Housing Forecast Renaissance Hotel Austin - 7:30 - 11 a.m.
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Lewis of HomeCity Real Estate. “I purchased a Big Green Egg for a client that
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Chairman’s Column By Bill Evans • 2014 President
As the year winds down
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nother year has come and gone and I can’t believe we’re already in the middle of the holiday season. As REALTORS, we’ve had a busy and productive year, and now it’s time to take a minute to look back on everything that we’ve accomplished.
There have been changes! There have been changes in many ways. At ABoR, we began featuring a newly designed series of ABoR Forums, which were the most informative and valuable we’ve had to date. Those accomplishments were the result of member attendance at the forums, and the feedback you provided along the way. Hundreds of real estate professionals gathered at the forums to listen, learn, and weigh in on important topics to our industry. Over the past year, discussion topics included urban rail, “coming soon” property marketing, AustinHomeSearch.com, and the MLS. We’ll be hosting more forums next year, and I hope to see some more new faces! And let’s not forget the big decision on
syndication. ABoR was recognized as an industry innovator for the decision to return syndication back to the brokers. This decision received national attention and fostered local, state and national conversations about data integrity, professionalism, and the best way to serve Austin-area homebuyers and sellers. Speaking of change, the new ABoR headquarters at 4800 Spicewood Springs Road is almost complete! During the last two weeks of December (beginning on Dec. 22), the ABoR Stonelake office will close, and all business will be conducted from the south office at 2028 East Ben White Boulevard. During those two weeks, staff will be transitioning into the new offices, where they will be ready for business beginning on Jan. 5, 2015. Join us for an official open house on Jan. 16, as we celebrate our annual Installation and Awards Ceremony, honoring the 2015 Board of Directors and recognizing this year’s industry award winners. Event tickets are only $25 and can be purchased at Abor.com/Installation.
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Prepare for the runoff elections I hope everyone took advantage of their democratic right and voted in the landmark election held earlier this month. I ask you all to please prepare for the runoff elections, which will be needed in several of the Austin City Council races, including mayor and many of the new Council Districts. Early voting for the runoff election will run from Dec. 1-12, with the main runoff Election Day
taking place on Dec. 16. As important as the mid-term election was, this run-off election is probably more important, since the elections that were not decided earlier this month will now come to be resolved with the run-offs. Remember to get out the REALTOR vote! Thanks for giving me the opportunity to serve you over the past 12 months. It has been my pleasure and privilege, and it has been one of the most rewarding things I have ever done. You guys are the best! RL
ABoR Academy Educational Courses Nov 19: Broker Responsibility MCE Course (TREC #06-06-124-24214) Nov 20: zipForm Plus (TREC #03-00-085-26006) Dec 3: Green MLS: The Key to Unlocking the Green Home Market (TREC # 03-00-064-24332) Dec 8: REALTOR® Code of Ethics: Your Promise of Professionalism (TREC #03-00-055-25463) Dec 8: Know Your Code Article 17 (TREC #Pending) Dec 9:
CMA’s Adjustments and Theories (TREC # 03-00-046-26939
Dec 9:
CMA’s and Unique Properties (TREC #03-00-025-25307)
Dec 10: Broker Responsibility MCE Course (TREC #06-06-124-24214) Dec 10: What is RPR and How Can It Help Your Business? ABoR South Office (TREC #01-00-035-2547) Dec 11: TREC Ethics MCE (TREC #03-03-125-26393) Dec 11: TREC Legal Update MCE (TREC #03-03-125-26392) Dec 15: All Things Propane (NO MCE CREDIT) Dec 16: TREC Legal Update MCE—ABoR South Office (TREC #03-03-125-26392)
More at www.ABoR.com/courses
First American Austin is growing and we invite you to grow with us.
Please join us in welcoming Kim Correa and Tara Adelman to our First American Title Family. Kim Correa Escrow Officer
Tara Adelman Escrow Assistant
They are excited to add their industry expertise along with their passion for unparalleled customer service to our NW Hills Location. When experience and value matter, First American is all you need to know. 3520 Executive Center Drive, Suite G-100 | Austin, Texas 78731 phone 512.795.9755 | www.firstamaustin.com First American Title Insurance Company makes no express or implied warranty respecting the information presented and assumes no responsibility for errors or omissions. First American, the eagle logo, First American Title, and firstam.com are registered trademarks or trademarks of First American Financial Corporation and/or its affiliates. TX - 10/2014
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©2014 First American Financial Corporation and/or its affiliates. All rights reserved. | NYSE: FAF
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Gilbert Gonzalez of Keller Williams Realty lets Stacye Blake of Landmark Home Realty inspect his bra so she can see for herself that it is made of 300 Legos. He was one of the models at the Women’s Council of REALTORS fundraising event at the Shoal Crossing Event Center.
Buy photo: RL_111314_I.JPG at www.myRealtyLine.com
Team Milestone Community Builders gets ready to host dozens of REALTORS at its VIP REALTOR Night at Woodford Gardens.
Buy photo: RL_100914_H.JPG at www.myRealtyLine.com
Lisa Altamirano of Gracy Title and Diana Mitchell of Keller Williams Realty chat between games at the Keller Williams Realty Lake Travis annual Casino Charity Event.
Buy photo: RL_110814_E.jpg at www.myRealtyLine.com
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A great new neighborhood is coming to Round Rock!
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We’ve put the finishing touches on some innovative new-home designs, and in a few short months, Forest Grove will be open for business. Beautiful new homes. A great new neighborhood. KB Home Built to Order ™ is coming.
Forest Grove in Round Rock • 2,325–4,036 sq. ft., 3–5 bdrms., 2–4.5 baths • minutes from sports and entertainment at the Dell Diamond • close to shopping at Round Rock Premium Outlets® From IH-35, head east on Hwy. 79/W. Palm Valley Blvd. Turn right on Red Bud Ln., right on Forest Creek Dr. and right on Forest Ridge Blvd. (888) 524-6637
Broker Cooperation Welcome. ©2014 KB Home (KBH). No affiliation or sponsorship is intended or implied with Dell Diamond or Round Rock Premium Outlets®, and all trademarks are owned by the trademark owner. See Built to Order™ options and upgrades offered at KB Home Studio. All options/upgrades require additional charges and ordering at predetermined stages of construction, and are subject to change/discontinuation anytime by KB Home. KB Home is not a custom homebuilder. Plans, pricing, financing, terms, availability and specifications subject to change/prior sale without notice and may vary by neighborhood, lot location and home series. Buyer responsible for all taxes, insurance and other fees. Sq. footage is approximate. Photo may depict upgraded landscaping/options and may not represent lowest-priced homes. Photo does not depict racial preference. See sales representative for details. AUS-121257
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Jolene Weinstein, left, Jan Kelly, second from right, and Mandy Krivohlavy, right, all of Realty Austin, tell Sarah Tallman and Dana Bateman, both of First American Title, how happy they are to see a First American Title office in Lakeway. The company recently celebrated the grand opening of its office there. Buy photo: RL_110614_D.jpg at www.myRealtyLine.com
Partners in crime Joy Herring and Marie Dang-Schwartz, both of RE/MAX 1, have a bunch of laughs at the company’s Beer & Bratz REALTOR Appreciation event.
Buy photo: RL_110414_F.jpg at www.myRealtyLine.com
Gregg Klar of Keller Williams Realty, Phyllis Avery of Independence Title, Terri Wood of United Lending, Melinda Carroll of Independence Title, Stephanie Neckar and Melissa Mandry, both of Keller Williams Realty, have a blast at the Keller Williams Realty Lake Travis annual Casino Charity Event.
Buy photo: RL_110814_A.jpg at www.myRealtyLine.com
Buy photo: RL_100214_C.jpg at www.myRealtyLine.com
Giving thanks to our Real Estate Partners for a great year. As we gather together with family and friends to give thanks this season, we also want to share our gratitude with our partners in the Austin real estate community. Our continued growth and success are a result of our lasting relationships with you.
Thank you
Sente Mortgage NMLS ID# 132111 | www.SenteMortgage.com 901 South MoPac, Building IV Suite 125, Austin TX 78746 | office 512.637.9900
Christine Frizzelle, left, and Jared Glazar, both of Milestone Community Builders, give Kim Stanley of RE/MAX 1 a personal tour of the new model home in Woodford Gardens at the VIP REALTOR Night event hosted there.
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Williamson County Assoc. of REALTORS®
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President’s Column By Gary Cocanougher • 2014 President
Tis the season to be “Giving Back”!
T
is the Season to be “Giving Back”! That is certainly the focus of this time of year, but with all the marketing media, Christmas ads, trees and wish lists its seems more like the year of “What’s there for me?” It becomes really difficult in this season between now and Christmas, to not get caught up in the merchandising marketing, but really as REALTORS, we are in the business of “making dreams come true” and certainly that includes “Giving Back.” Sure we get that commission check, but we also hope that we are giving more than we receive. Are we giving those extra moments to our clients to help them find the house of their dreams or get the offer of their dreams? Are we taking the extra time to visit about their concerns, or do we just forget to return those phone calls? When an offer falls through, do we feel bad with them or just move on? Giving back can have so many different connotations and meanings to each person. This season let’s think about how we can give back to our clients, our families, friends, and
those who are ill or who have lost someone recently. One of our members was just at the Association today with samples of the over 140 handmade Christmas cards her group had made to send to our military this year. Giving back doesn’t always have to be about money time and talent works too. Your giving back can also be a reflection of your business and who you are as a REALTOR. Maybe you are involved in sports and could give back to some of the neighborhood leagues. You spend your spare time with animals, and maybe it’s time to shelter those over the holidays that need a vacation from the Humane Society. Cooking is maybe up your alley – shower your talents on those who don’t have a talent or desire – especially some of your clients. Let your home skills pour over into your business and build those relationships. Make yourself memorable and “Give Back”, as that’s how memories are made. I read a sign once that said, “People will never remember what you said, nor will they always remember what you did, but they will
www.myRealtyLine.com always remember how you made them feel.” This is a wonderful motto by which to run our businesses. We want our clients to remember how we made them feel when they reach out and take those keys for their first home and know that it was you who helped make that possible. Or maybe you helped someone sell their home so they could move back to another area of the country or to be with family, and you made it possible. It isn’t always about just doing the deal; it’s all about how we do the deal and what do they remember about how you made them feel during the process. I encourage everyone during this season of Thanksgiving to be thankful for the clients who have come our way, the new friends
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we’ve made, and mostly for the opportunity to help them make their dreams come true. Our Association is thankful for all you’ve “Given Back” to help other members succeed in their business – either through teaching, working on committees, bringing food for the students in class, or providing help and support to do all the events and activities of the Association. I hope you will mark your calendar for the 2014 Awards and Installation Banquet, Dec. 11 at Lone Oak Barn in Round Rock. What a great opportunity to “Give Back” by coming together and sharing in the celebration of all that 2014 has brought to the REALTOR community. RL
SOMETHING SPECIAL HAPPENS IN A RE/MAX OFFICE. It’s hard to define exactly what it is, but it seems to be built on a mix of great people, great attitudes and great results. When you join RE/MAX, you become part of it. And you start to see how important your professional choices are. Come, see for yourself.
©2014 RE/MAX, LLC. Each office is independently owned and operated. 140987
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Representatives from the Georgetown Chamber of Commerce help Sheri Bonnell, second from left, of Milestone Community Builders open the company’s new model in Teravista.
Buy photo: RL_110314_A.jpg at www.myRealtyLine.com
Ernie Hernandez explains to his broker Tim Kress that the 2010 Corvette helps him get to his listings quickly. Both are with RE/MAX 1.
Buy photo: RL_111314_B.JPG at www.myRealtyLine.com
Buy photo: RL_110414_A.jpg at www.myRealtyLine.com
Women’s Council of REALTORS President Victoria Reviel of 98th Meridian admires one of the table decorations that WCR member Amy George of Impact Interiors designed for the organization’s Bras for a Cause fundraiser.
EXCITING THINGS THINGS ARE HAPPENING AT KELLER WILLIAMS NORTHWEST
BRIAN CHRISTI MARTIN DAVIDSON
K W No r t hwe st an d M a r y Te n n a n t , P re sid en t , Ke ll e r W ill i am s In t e rn at ion a l, Wel co m e s New Te a m Le a d er : C h r i s t i D av i d s o n . NORTHWEST BRIAN MARTIN/
Call and see what has made Keller Williams #1 in Austin since 1987! SOUTHWEST
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Thanks to Everyone who Attended Austin Title’s 1st Annual
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Halloween Bash!
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Patricia Wagner of DHI Mortgage and WCR President Victoria Reviel of 98th Meridian Real Estate are serving up kibble and bits for Austin Pets Alive at the recent WCR meeting.
Buy photo: RL_110214_E.jpg at www.myRealtyLine.com
John Mick and Mickey Pazos, both of RE/ MAX 1, head to the line to get a plate full of brats at the RE/ MAX 1 Beer & Brats REALTOR Appreciation event.
Buy photo: RL_110414_C.jpg at www.myRealtyLine.com
Capital Title representatives admire the embellished undergarment that Brandon Bartlett of Keller Williams Realty models during the Bras for a Cause fundraiser. From left: Morgan Jackson, Sandy Sneed, Becky Bell and Kay Milligan.
Buy photo: RL_100914_T.JPG at www.myRealtyLine.com
Melanie Kenneman and Jessica Tennant, both of Keller Williams Realty, live it up Vegas style at the Keller Williams Realty Lake Travis annual Casino Charity Event.
Buy photo: RL_111314_F.JPG at www.myRealtyLine.com
PrimeLending Capital City Conventional, FHA, VA, USDA, HomePath & Jumbo just to name a few loan products!
Candy Buzan Branch Manager Sr. Loan Officer The Candy Buzan Team
Marie Cyr Loan Officer The Candy Buzan Team
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Kim Nielsen Production Manager The Candy Buzan Team
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Jori Stern Sr. Loan Officer The Leaman Team
Missy Driskell Sr. Loan Officer
Sherri Eckert Loan Officer The Leaman Team
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Two Great Locations! All loans subject to credit approval. Rates and fees subject to change. Mortgage financing provided by PrimeLending, a PlainsCapital Company. Equal Housing Lender. © 2014 PrimeLending, a PlainsCapital Company. PrimeLending, a PlainsCapital Company (NMLS: 13649) is a wholly owned subsidiary of a state-chartered bank and is an exempt lender TX V121013. NMLS 179412 (Buzan), NMLS 269403 (Cyr), NMLS 184428 (Hoffman), NMLS 292478 (Stewart), NMLS 280093 (Lynch), NMLS 176530 (Smith), NMLS 180307 (Nielsen), NMLS 268025 (Clark), NMLS 179666 (Kennedy), NMLS 180066 (Driskell), NMLS 180854 (Savage), NMLS 151263 (Leaman), NMLS 225339 (Bailey), NMLS 177299 (Stern), NMLS 357516 (Eckert).
810 Hester’s Crossing, Suite 150 Round Rock, TX 78681 7719 Wood Hollow Drive, Suite 155 Austin, TX 78731
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Recognition
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Fueled by Employee Pride
Find out more on what our employees have to say about Gracy Title at www.gracytitle.com/about-us/awards
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Matt Holm of Team West Real Estate and Eddie Garza de Haro of DHI Mortgage are eager to hear tips on how to deal with savvy buyers at the monthly WCR meeting.
Buy photo: RL_110214_C.jpg at www.myRealtyLine.com
Melia Gardner of Capital Title helps make sure the male models are ready for their onstage cues at Bras for a Cause, a fundraising event at the Shoal Crossing Event Center to combat breast cancer.
Buy photo: RL_110414_D.jpg at www.myRealtyLine.com
Craig Cherico and Tammy Kress, both of RE/MAX 1, show off a 2009 Corvette at the company’s Beer & Brats REALTOR appreciation event.
Buy photo: RL_111314_N.JPG at www.myRealtyLine.com
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804 Las Cimas Pkwy. Suite 140 Austin, TX 78746 Office: 512-306-9009 Fax: 512-306-9180
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Chad Perkins, center, of Lennar shows Mauricio MacGregor, left, and Jeremy Frost, both of Keller Williams Realty, how great both the new model and the Sola Vista community is while hosting a special REALTOR grand opening event there.
Buy photo: RL_110914_A.jpg at www.myRealtyLine.com
Shaunna Terry and Mark Murrell, left, both of JB Goodwin REALTORS, join Dana Lynch, Joy Stokes and Cheryl Scully, all of Austin Title, at the ABoR/TREPAC Wine Tasting fundraiser to taste a few wines while networking and giving back to TREPAC. Buy photo: RL_110114_F.jpg at www.myRealtyLine.com
Event chair Amy Kobza and emcee Christy Gessler gather all the male models to thank them for being willing to don female garments for Bras for a Cause, an event to raise funds to fight breast cancer. Buy photo: RL_100914_AR.JPG at www.myRealtyLine.com Buy photo: RL_111314_BB.JPG at www.myRealtyLine.com
Sean and Pam Sutton, both of Keller Williams Realty, are impressed with the variety of games at the Keller Williams Realty Lake Travis Market Center annual Casino Charity event.
Visit One of Our Great Locations Today
For the agents, buyers and sellers we have served throughout the year, we give our heartfelt thanks that we have earned your trust. We wish everyone a safe and happy Thanksgiving holiday. As we prepare for Thanksgiving, we invite you to help those less fortunate by donating to “Operation Turkey”. This local nonprofit cooks, prepares, packs and delivers thousands of hot meals and other necessities to the homeless and less fortunate in Austin on Thanksgiving Day. We ask our friends in the real estate community to drop off hats, gloves, scarves, socks and toiletries during the month of November at any of our four local branches. Learn about this effort at www.operationturkey.com and be one of the generous community volunteers who make a difference, sharing the spirit of Thanksgiving in the town we love.
NORTH AUSTIN BRANCH 5608 Parkcrest Drive Suite 150 Austin, TX 78731 t: 512.302.3892
RESEARCH BRANCH 11044 Research Boulevard Bldg. D, Suite 100 Austin, TX 78759 t: 512.249.0576
SOUTH AUSTIN BRANCH Grand Oaks Office Park 8700 Manchaca Road Suite 605 Austin, TX 78748 t: 512.482.0851
ROUND ROCK BRANCH 1 Chisholm Trail Suite 3100 Round Rock, TX 78681 t: 512.255.6550
www.nat.com/Texas www.facebook.com/Austin.NAT Like Clockwork ®
©2014 North American Title Group and its subsidiaries. All Rights Reserved. North American Title Group and its subsidiaries are not responsible for any errors or omissions, or for the results obtained from the use of this information. | TX14-5744 R 09.30.14
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Ashley Deleon and Jessica Valenzuela, both of DHI Mortgage, attend the WCR luncheon to learn something new and support their favorite charity, Austin Pets Alive. The monthly meeting is held at the ABoR office.
Buy photo: RL_110214_B.jpg at www.myRealtyLine.com
Laura Tumulty, left, and Susan Ledesma, second from right, both of Home City Real Estate, get the complete low-down of Lennar floorplans offered in Sola Vista from Tess O’Neill, Daniela Villante and Savannah Carter, all of Lennar Homes, while attending a grand opening event there. Buy photo: RL_110114_B.jpg at www.myRealtyLine.com Buy photo: RL_110914_C.jpg at www.myRealtyLine.com
ABoR President Bill Evans and Carrie York, both of Austin Real Pros, donate to support TREPAC at its annual wine tasting event held this year at Red Room Wine Lounge.
Putting a Face on Real Estate since 1995.™
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November 2014
New Models NowOpen Rim Rock • Offering the Provence Collection from the mid $400s 780 Bluff Woods Drive • Driftwood, TX 78619 • 512-894-0028
Reserve at Caballo Ranch • Offering the Provence Collection from the mid $300s Ronald Reagan Blvd & CR 180 • Cedar Park, TX 78641 • 512-470-3925
*
5% COMMISSION st on ANY sale through December 31 ! VILL AGEBUILDERS.COM/AUSTIN FOR REAL ESTATE PROFESSIONALS ONLY: In order to earn a broker co-op fee, broker must bring client into a Welcome Home Center and register them on the client’s first visit. No commission will be paid when agent/broker is acting as a principal/buyer. Not valid if client has previously registered with Village Builders or Villagebuilders.com, whether individually or with a broker. Village Builders reserves the right to discontinue this program at any time. Other terms and conditions apply. See a New Home Consultant for more information. Price subject to change without notice. *Effective 11/17/14, 5% Commission will be paid on any sale on or between 11/17/14 and 12/31/14. Contracts signed prior to 11/17/14 are excluded. Not valid in conjunction with any other offer. Offers, incentives and seller contributions are subject to certain terms, conditions, and restrictions, which may include use of designated lenders and closing agents. Offer good for a limited time only. Copyright © 2014 Lennar Corporation. All rights reserved. Village Builders, the Village Builders logo are registered service marks or service marks of Lennar Corporation and/or its subsidiaries. (9748) 10/31/14
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Putting a Face on Real Estate since 1995.™
Putting a Face on Real Estate since 1995.™
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November 2014
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Putting a Face on Real Estate since 1995.™
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November 2014
Annoucing the 2015 PT50 Semi-Finalists... AshLaur Real Estate Inc. Russell Tam
Diane Dopson Properties Diane Dopson
Assist 2 Sell, Buyers & Sellers Preferred Realty Donna Chance
DEN Property Group William Steakley
Austin City Living Derrick Jones Austin Home Girls Realty Reinae Kessler Austin Nest Seekers Kathleen Latto-Wainwright Austin Portfolio Real Estate, Keller Williams Realty Eric Copper Francie Little Jeannette Spinelli Kathleen Bucher Leslie Gossett M.E. Cook Shannon Schmitz Austin Real Estate Partner Bob McKenna Avalar Austin Real Estate Cindy Ann Thompson Lou Cartwright Berkshire Hathaway TX Realty Kent Redding Best Agents In Texas J. Rene Ward Bettersworth Realty Scott Bettersworth Betty Hood Real Estate, LLC Betty Hood Carol Dochen, Realtors Arlene Maze Carol Dochen Century 21 HS & Associates The Power of 4 Team Excellence Coldwell Banker United, REALTORS Brian Fahey Debbie Pruitt Debora Flores Diane Kennedy Doreen Dillard Elicia Michaud Jacquelyn Foreman Janette Friend-Harrington Lili Maliner Mary Battaglia Pat Vincent Sandra Alvarez Curve Realty Jackie Horton David Brodsky Properties David Brodsky Denny Holt Realtors Denny Holt
Fine Austin Living, REALTORS Todd Smith Give Realty, Inc Laurie Loew Gottesman Residential Real Estate Dana Dean Nicole Kessler Homesville Paul Reddam Horizon Realty Austin David Burton JB Goodwin REALTORS Adrian Grabe Dylan Everett Gay Puckett Jack Stapleton Karen McGrath Leisa Ormsbee Tish & Jeff Darey Wes Womack John Horton Realty Susan Horton Tarek Morshed Juice Real Estate Company Jason Heffron John Dunham Lisa Harrell Keep Austin Weird Homes Theresa Bastian Keller Williams Austin Northwest Elizabeth Riley Jill Leberknight Keller Williams Southwest Market Center Carole Martin Gary Gentry Jeremy Frost Jessica Bruehl Justin & Carly Gonzalez Kat Brooks Kristen Williams Lalo Herrera Linda Welsh Michael Harrell Ricky Cain, Cain and Co. Roman Lopez Ryanne Vaughan The Oldham Group Wendy Papasan Keller Williams Realty Lake Travis Amber Hart Ashley Pope Ashley Stucki Edgar Georganna Zaba Gregg Klar Jan Busse Rise’ Johns
PRESENTING ADVERTISER
Keller Williams Realty – Round Rock Market Center Karen Halsema Robert Fischer Russ Phillips Terri Romere Keller Williams Cedar Park Leander Market Center Kevin Elliott Richard Hayden Kuper Sotheby’s International Realty Camille Abbott Sandy Cary Ryan Rogers Kay Andrews Kacy Dolce Lisa Sexton and Susan Doyle Pattie Webster Marathon Real Estate Tausha Carlson Luisa Mauro Maxavenue Paula Greenfield Kinan Beck
Cristina Valdes Cynthia Mattiza Debbie Novelli Drew Griffin Jennifer Mehis Joe Keenan Kelly Thate Lisa Munoz Lockie Ealy Lori Anne Goto Mark and France Clausen Matt Prewett Matthew Ditlow Patrick Birdsong Ruth E. Powers Sari Pearce Sherry Ellenbogen Sonny & Erin Bara Tammy Young Todd Bailey Regent Property Group Brian Talley Reilly Realtors Courtney Phelps Rivers & Oaks Realty, LLC Stacy Bass
Mike Freeman Properties Mike Freeman
Roxan Coffman Properties Roxan Coffman
Moreland Properties Bertina Schreiber Beth Carter Mike Hammonds Rita Keenan
Schaible Realty Brad Schaible
Oberg Properties Guy Oberg III Pacesetter Properties Kathy Chappell Platinum Realty Krystle McCarley Posh Properties LLC Mary Anne McMahon Private Label Realty Sheffield Properties, Lucy and Trey Sheffield Chuma Jerome Josh Bushner Outlaw Realty, Grant Whittenberger Outlaw Realty, Johnny Henion Tate Property, Anna Morrison Lee The W Group Austin, Julie Woche RE/MAX Austin Skyline, Realtors Camille Ulmann Realty Austin Alicia Kelley Allison Olson Ashley Brinkman Brandi McDaniel Bryan Greenleaf Caren Upshaw Carl Shurr Charla Housson Colette Fitzgerald
Spyglass Realty and Investments Ryan Rodenbeck Stanberry & Associates Terese Peabody Texas Property Shop Chad Sellers TexHomes Realty Seth Koppel & April Flores The Bob Guest Team L.P. Bob Guest The Gill Agency Eileen Gill The Leaders Realty, LLC Kristee Leonard Turnquist Partners Realtors Desmond Milvenan Laurel Prats Paula Jo Pierce Twelve Rivers Realty Paul Smith Kevin Bown UP Realty Christi Baylor Van Heuven Properties Karen Kelly Wilson & Goldrick Realtors Dru Brown Cynthia Goldrick
PLATNIUM ADVERTISERS
Awards Ceremony Dec 17th, 9-11am LEARN MORE ABOUT PLATINUM TOP 50 AT PT50AUSTIN.COM
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Carol Neubauer, left, and Sarah Tallman, right, both of First American Title, welcome Dianne Johnson of Moreland Properties to the company’s grand opening of its Lakeway office.
Buy photo: RL_110614_C.jpg at www.myRealtyLine.com
Michelle Star, left, of Magnolia Realty, her friend Lindsey, Doris Burson of Keller Williams Realty, Corrine Costabile of JB Goodwin, REALTORS and Jamie Rauch of Bella Real Estate gather on the patio to enjoy the beauty of Sola Vista, a new Lennar community in Spicewood, while attending a grand opening event there.
Buy photo: RL_110914_B.jpg at www.myRealtyLine.com
Karen Williams and Dawn Schweter, both of North American Title, enjoy a unique way to earn a tax deduction – by bidding on one-of-a-kind bras modeled by men at the Women’s Council of REALTORS Bras for a Cause event to raise money to combat breast cancer.
Buy photo: RL_110114_C.jpg at www.myRealtyLine.com
Ashley Boyd of the Hay Darby Group explains to Lago Lopez the benefits of working with her company in real estate transactions. The two met at the ABoR/TREPAC Wine Tasting fundraiser at Red Room Wine Lounge.
Buy photo: RL_111314_S.JPG at www.myRealtyLine.com
HILL COUNTRY LIVING IS HERE. AND HERE. NMLS #149932
Vistancia and Saratoga Hills
Create a home that’s a true reflection of your style. The homes of both Vistancia and Saratoga Hills are set on gracious homesites against a backdrop of rolling hills that define Austin. Here, our design experts will collaborate with you to weave your vision into a professional design solution. Whether inspired by the rustic country style of the surrounding Hill Country or the art and architecture of Austin, you’ll love the possibilities.
Put your Trust in our Experience
Vistancia
Saratoga Hills
• From the high $400s
• From the $500s
• Highly acclaimed Lake Travis ISD
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With over 100 years of combined industry experience, our executive team continues to take aggressive steps to innovate and improve the industry.
• Dripping Springs Schools
4807 Spicewood Springs Rd., Bldg. 1, Ste 1100
• Off Hamilton Pool Road
• Off Hwy 290 in Dripping Springs
(512) 450-1222 Richie Rodriguez
Kyle Bierschwale kbierschwale@ hometrust.com
sales manager
Vistancia 512.829.5470
rrodriguez@ hometrust.com
Saratoga Hills 512.203.8298
NMLS #1150439
NMLS #222698
ashtonwoods.com
Amy Elizondo aelizondo@ hometrust.com
Kelly McClanahan kmcclanahan@ hometrust.com
NMLS #1128166
Anthony Jones ajones@ hometrust.com
In an effort to continuously improve its product, Ashton Woods Homes reserves the right to change plans, specifications and pricing without notice in its sole discretion. Square footage is approximate and window, floor and ceiling elevations are approximate, subject to change without prior notice or obligation and may vary by plan elevation and/or community. Special wall and window treatments, upgraded flooring, fireplace surrounds, landscape and other features in and around the model homes are designer suggestions and not included in the sales price. All renderings, color schemes, floor plans, maps and displays are artists’ conceptions and are not intended to be an actual depiction of the home or its surroundings. Basements are available subject to site conditions. Home site premiums may apply. Please see Sales Representative for additional information. Most Trusted Builder in AmericaSM – Two Years Running. Lifestory Research 2013 and 2014 Most Trusted Builder in America StudiesSM. ©2014 Ashton Woods Homes. All rights reserved. All trademarks herein, including Ashton Woods, the “AW” logo, and the “AW Ashton Woods” logo, are the property of Ashton Woods Homes and may not be used without express written permission.
AUS14_019_RealityLine_November_R2.indd 1
NMLS #1166484 11/3/14 3:45 PM
NMLS #1180578
Lynn Edgar ledgar@hometrust.com NMLS #2211412
www.hometrust.com
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RE/MAX 1 A S S O C I AT E S I N P R O G R E S S - A d v e r t i s e r P r o f i l e b y K a t i e B r o w n
A
full-service real estate company comprised of highly experienced, fulltime REALTORS and professionals, RE/MAX 1’s focus on training, accountability and support has made them a go-to resource for homebuyers and sellers, as well as one of the top work environments in the city. Recently, RE/MAX 1 was named one of the Top Workplaces of 2014 by the Austin American-Statesman. “This is a really exciting time for RE/MAX 1,” says Molly Marino, marketing manager for RE/MAX 1. “It was great just to be nominated, but to actually be one of only 50 workplaces selected was a huge honor for us.” Marino, who focuses on helping agents market their business, says the company’s positive, collaborative work environment enables RE/MAX 1 to better serve its clients. “Each REALTOR associate is an expert in guiding buyers and sellers through the home buying and selling process,” Marino says. “To keep our associates at the top of their profession and on the cutting edge of changes in our real estate market, our office has weekly training and accountability meetings exclusive to RE/ MAX 1.” Additionally, Marino holds free, monthly marketing classes on subjects ranging from
social media and blogging to SEO and payper-click campaigns. Whether new or veteran, RE/MAX 1 REALTORS have a variety of experience and knowledge of the real estate industry. From REALTORS with decades of work experience to those just beginning their career, agents are constantly collaborating and educating one another, whether it’s a long-standing best practice or a new, innovative selling tool. Many of the agents hold multiple designations and certifications, including Accredited Buyer’s Representative (ABR), Graduate REALTOR Institute (GRI), Seller Representative Specialist (SRS) and the difficult-to-attain Council of Residential Specialists (CRS). “Our REALTORS come from all different backgrounds and walks of life, and that's something we're very proud of,” Marino says. It’s this diversity that Marino says leads to excellent collaboration among the REALTORS. From brainstorming and problem solving sessions to joint holiday parties for clients, RE/MAX 1 agents are constantly coming together. “If an agent specializes in a certain area, he or she is often asked teach a class on the subject to other agents,” Marino says. “One of our agents is currently teaching a 10-week real estate-specific Spanish course,
www.myRealtyLine.com and another agent just taught a class on how to host a successful open house. It's a learning environment, and everyone is willing to share their expertise.” To further help support the REALTORS, RE/MAX 1 has an office team that is comprised of staff and expert resources, including a director of agent development, a full-time accessible broker, office manager, marketing manager and receptionist. “Our office team works very hard to embody our mission statement: ‘To help real estate agents generate the time and money needed to fund their abundant lives,’” Marino says. “Everyone on our office team is here for the agents 100 percent. We work hard for them so they can succeed, and we're so lucky that they're a part of the RE/ MAX 1 family.” Ultimately, it’s RE/MAX 1’s focus on training, accountability and support that leads to highly successful REALTORS and a better experience for the consumer. “RE/MAX 1 REALTORS are some of the most knowledgeable and caring experts in the Austin area,” Marino says. “They are highly acclaimed, award-winning professionals who strive to serve their clients in the most compassionate way through what can be a tough process.” For REALTORS interested in becoming part of the RE/MAX 1 family, Marino encourages you to reach out. “If you're a licensed or soon-to-be licensed REALTOR, we would love to have a conversation with you to see if becoming a RE/MAX 1 associate would be the right fit for you and your career,” she says. “Our Director of Agent Development David Matthys can be reached at 512-337-0200.”
November 2014
Tammy & Tim Kress, Broker/Owners
While the REALTORS at RE/MAX 1 may be best known for their dedication and success in helping clients buy, sell or rent properties, Marino says the team’s kind, personable nature, coupled with a positive company culture, make for the ideal work setting. “I have never worked with a group of people so willing to drop what they are doing to help anyone—no matter what,” she says. “Everyone is so warm and friendly, and if my friends and family were looking to buy or sell, I would recommend them to anyone at RE/MAX 1. Both inside and outside the office, they are a group of people I enjoy being around. Their work ethics are inspiring and their smiles are contagious." RL
Building Connections
The Austin Board of REALTORS®
2015 Installation and Awards Ceremony
Honoring 2015 Incoming President of the Austin Board of REALTORS® Barb Cooper
Buy your tickets now at Abor.com/Installation
January 16, 2015 9:00 a.m. – 12:00 p.m.
at the 4800 Spicewood Springs Rd Austin, TX 78759 NEW ABoR Headquarters
Thank you to our advertisers
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Supreme Lending Austin Real Pros, REALTORS® Joe Babb, J.D. Coldwell Banker, United REALTORS®
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P. O. Box 81366 • Austin, Texas 78708-1366 (512) 821-1900 www.myRealtyLine.com E-mail: info@myRealtyLine.com
Publisher: Doren L. Carver doren@myRealtyLine.com
Associate Publisher: Tawanna K. Carver tawanna@myRealtyLine.com
Managing Editor: Naomi Bludworth naomi@myRealtyLine.com
Contributing Editor: Linda McNabb
Contributing Writers: Autumn Rhea Carpenter, Katie Brown, Naomi Bludworth, Linda McNabb
Contributing Photographers: Doren L. Carver, Linda McNabb, Naomi Bludworth
Columnists: Bill Evans, Gary Cocanougher, Wayne Morgan Submission Guidelines: Submit photos, press releases and calendar items to naomi@myrealtyline.com. All photos must be at least 300 dpi and include a caption with first/last name and company affiliation. Press releases must be fewer than 300 words. Non-advertisers submitting calendar items will be charged $25 per submission. All submissions must be received at least seven calendar days prior to ad copy deadlines published at www.myrealtyline.com/blog/advertise.html. Submission items will be included as space allows. Realty Line Austin is published monthly by Caxton Publications, Inc.© as a non-subscription publication for the more than 8,000 members of the Austin Board of REALTORS®(ABoR), the more than 1,100 members of the Williamson County Association of REALTORS® (WCAoR) and the Home Builders Association (HBA) of Greater Austin. Realty Line Austin is printed on recycled paper. Realty Line Austin is a proud member of the Austin Board of REALTORS®, the Williamson County Association of REALTORS® and is a honorary member of the Women’s Council of REALTORS. Realty Line Austin is not responsible for opinions or facts expressed by non-staff writers or for errors and any by-products in advertising or editorial copy. REALTOR® is a registered trademark. The word REALTOR® sometimes appears in this publication without the registered trademark symbol (®) for the purpose of saving space. Wherever the word REALTOR® appears in this publication, the registered trademark should be assumed.
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DON’T FENCE ME IN
Now Open Tour 10 New Model Homes Sienna House Parks & Trails System RanchoSienna.com
A new-home community in North Austin Priced from the $200,000s – $600,000s Centerra Homes • Chesmar Homes • D.R. Horton • Emerald Homes Partners in Building • Ryland Homes • Sitterle Homes • Wes Peoples Homes
Newland Communities is the largest private developer of planned residential and urban mixed-use communities in the United States from coast-to-coast. Together with our partner, North America Sekisui House, LLC, we believe it is our responsibility to create enduring, healthier communities for people to live life in ways that matter most to them. www.newlandcommunities.com and www.nashcommunities.com Map not to scale. This community map is for illustration purposes only, based upon current development concepts, which are subject to change without notice. No guarantee is made that the features depicted will be built, or, if built, will be as depicted. NASH Rancho Hills, LLC (“Fee Owner”) is the owner and developer of the Rancho Sienna Community (“Community”). Certain homebuilders unaffiliated with the Fee Owner or its related entities (collectively, “Rancho Sienna”) are building homes in the Community (“Builder(s)”). Fee Owner has retained Newland Communities solely as the property manager for the Community. North America Sekisui House has an interest in one of the members in Owner. Newland Communities and North America Sekisui House are not co-developing, co-building or otherwise responsible for any of the obligations or representations of any of the Builders, and shall have no obligations to any buyer regarding a home purchase from a Builder. Purchasers of homes from any of the Builders waive any claims against Newland Communities and/or North America Sekisui House arising out of their purchase transaction. • Actual development may vary from developer’s vision. No guarantee can be made that development will proceed as described. • Prices, specifications, details and availability of Builder’s homes are subject to change without notice. • 2014 © Rancho Sienna. All Rights Reserved. Rancho Sienna is a trademark of NASH Rancho Hills, LLC, and may not be copied, imitated or used, in whole or in part, without prior written permission. 007685RS_Fence_RL_17NOV14.indd 1
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Ken Rhodes of Lucille’s Catering ensures Marie DangSchwartz and Pam Flintton, both of RE/ MAX 1, that he cooks up the best sausage and brats on the planet — perfect for the RE/MAX 1 Beer & Brats REALTOR Appreciation event!
Buy photo: RL_110414_B.jpg at www.myRealtyLine.com
Susan Horton of John Horton Realty, a Private Label Realty company, tells Greg Miller and Christine Frizzelle, both of Milestone Community Builders, how great the location of Woodford Gardens is for her clients looking in Cedar Park.
Buy photo: RL_111314_O.JPG at www.myRealtyLine.com
Patricia Wagner of DHI Mortgage snaps a photo of the unusual attire at Bras for a Cause, where local men modeled decorated bras to help the Women’s Council of REALTORS raise funds to combat breast cancer.
Buy photo: RL_110814_C.jpg at www.myRealtyLine.com
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Realty Line Ad - Revised.indd 1
A Closing Office For Texas American Title Company
7/17/2014 9:38:33 AM
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fouXr M O V E - I N SI
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READY
new homes FOR THE HOLIDAYS
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104 BARLOW COVE – $271,990 · 252 NORCIA LOOP – $299,538
COME VISIT! 101 Norcia Loop | Liberty Hill, Texas 78642 | 512.201.8507
SANTARITARANCHAUSTIN.COM/NEWHOMES Prices, specifications and details are subject to change without notice. Homes within Santa Rita Ranch are constructed and sold by builders not affiliated with Santa Rita Ranch or Mariner Development. 11.3.14 N
AUSTIN’S NEWEST MASTER-PL ANNED COMMUNIT Y, HILL COUNTRY ST YLE.
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From the creators of Crystal Falls . . . Liberty Hill, Texas
Custom Homes on Acreage Home sites from $350’s+ Liberty Hill
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29 620
Austin
www.clearwaterranch.net/realtyline
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Earning one or more designations continues to make a difference in REALTOR® earnings. Based on 2013 NAR survey data, the median income of REALTORS® without a designation was $33,500 and the median income of those with at least one designation was $61,100: a difference of $27,600.*
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3 hrs
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3 hrs
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3 hrs
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|
512-244-3545
3203 S I-35 Ste 520, Round Rock, TX 78664 - Located at I-35 & 45 Toll Road *Source: 2013 NAR Member Profile; Prospering 09-00-125-26446; Ethics 03-03-125-26393; Legal 03-03-125-26392; Hottest 03-00-064-24483; ABR: 15-00-053-22956; ALHS: 15-00-034-24105; Broker: 06-06-124-24214; CHMS: 09-00-084-24324; CNE: 12-00-045-25534; Farm and Ranch: 09-00-065-25732; SRES: 15-00-124-25031; SFR: 09-00-014-23890;
Designations
Dec 4 - 5th
Loan Origination
Home Inspection
Thurs/Fri, 9am - 4pm
Appraisal
$250 Business Etiquette
Find us on Social Media Open to the Public; TREC #0005; Lone Star College Tomball Provider #0123
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November 2014 Front Page: Continued
loved BBQ as a Christmas present and he loved it. This client remains my biggest cheerleader.” “A good friend had an injured leg as well as two small children and was in the midst of moving,” says Arndt. “I brought her family a meal, and they were so appreciative; they also fed the movers. It made me feel good to see the chain reaction that unexpected acts of gratitude create.”
Daily practice REALTORS who strive to incorporate thankfulness as a daily routine are more successful. While the regular practice of saying thank you is ideal, just making the focused effort can alter relationships. “At the end of every year, I just want to be a better person,” says Lewis. “We live in such an affluent place that it is not that easy to find someone to help; you certainly have to work at it. To quote the motivational speaker
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Zig Ziglar: ‘You can have everything in life that you want if you just help enough other people get what they want.’” “I don’t show gratitude everyday but I definitely practice it on a weekly basis,” says Arndt. “When you are feeling down or mistreated, it is good to remind yourself that this is just a small thing in this big wonderful world and to look at all the great blessings around you. We live in a free country, are lucky enough to own a home, have a healthy family and are able to take time to do a hobby or sport.”
Community Clients who appreciate your professionalism are more likely to provide referrals and become lifetime customers. Since REALTORS are interconnected with the community, it’s important to express gratitude in public ways. “We participate in a cookie exchange at Christmas and
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monthly lunches to show appreciation for hard work and excellence,” says Arndt. “We also give back to the community at the American Cancer Society, The Caring Place and the Nelson Tennis Scholarship Foundation. We get to know a lot of different people and appreciate the journey they have traveled.” “Our company is all about giving not just gifts, but also giving back to the community,” says Lewis. “I have never worked at a company where they set up ways for their agents to give back almost on a monthly basis. Our next project is volunteering at Habitat for Humanity. Our management team does a spectacular job of making gratitude an important part of working for HomeCity.”
Establish a grateful environment Showing thoughtfulness is a powerful method for creating a positive atmosphere that attracts
Putting a Face on Real Estate since 1995.™
more customers. “Positivity breeds thankfulness,” says Arndt. “I surround myself with my great friends that always see the bright side, appreciate their own situations and are grateful for the people in their lives. They are never too busy to be bothered; these kind of people help me be a better person and keep passing the gift of gratitude along.” It’s simple. Fill your days with people who you appreciate and who appreciate you back,” says Koppel. “I believe you will find life more fulfilling. I think you can show gratitude in a multitude of ways because today there are so many types of communication, including handwritten notes, e-mails, texts, Facebook messages and gifts. To me, the most important thing is that it is genuine.” Everyone loves to be appreciated. Spend two minutes praising a colleague or sending a client a personal thank you card. Soon those small acts of kindness will equal a professional culture of gratitude that makes it all worthwhile. RL
DHI Mortgage Austin
WE ARE GROWING TO BETTER SUPPORT YOUR BUSINESS The DHI Mortgage Austin team is growing! Welcome our newest Mortgage Loan Originator, Shira. She is excited to be a part of our team and looks forward to providing new opportunities for clients. With the support of DHI, Shira can provide: • Potential financial savings • A variety of products and choices • Convenient online prequalification • Personal assistance for your clients
Shira Zippe
EQUAL HOUSING OPPORTUNITY
www.dhimortgage.com
Mortgage Loan Originator, NMLS #217058 10700 Pecan Park Blvd., Suite 200 Austin, TX 78750 Direct: 512-533-1565 | Cell: 512-969-9985 Efax: 844-240-9226 sdzippe@dhimortgage.com www.dhimortgage.com
Financing offered by DHI Mortgage Company, Ltd. 10700 Pecan Park Blvd., Suite 200, Austin, TX 78750. Branch NMLS #38686. Company NMLS #14622. DHIM is an affiliate of D.R. Horton. For more information about DHIM and its licensing please visit http://www.dhimortgage.com/affiliate/. Provided for informational purposes only. This is not a commitment to lend. Not all borrowers will qualify. REV: 10/27/14 | EXP: 10/27/15
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now Selling Fall 2014
Beautiful New Homes in these Three Amazing Communities
Highland Terrace Rough Hollow, Lakeway
from the mid $300’s
512-608-9610
Santa Rita Ranch Georgetown
from the mid $300’s
512-525-8003
Abrantes -
Cedar Park
from the mid $400’s
512-291-6158 www.GrandHavenHomes.net
Pricing is preliminary and may not include all decorator options. Call sales professional for details. 3NewCommunities-RL.indd 1
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November 2014 Experts Speak Out
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Commentary By Wayne Morgan Austin Institute of Real Estate
Are you earning what you are worth? We all have two valuable resources: time and money. How we spend those now will determine how much of each we will have in the future. Your future is created moment by moment by what you do in the present. Making sound decisions now increases the odds of a brighter future tomorrow. As business people we must be good stewards of our resources, the two most important being time and money. We must spend them both with thoughtfulness and care now if we hope to have more of each in the future. This is what I refer to as the time/money cycle. We all have the same amount of time, so how do some people manage to get a lot done while others seem to accomplish so little? It’s not about how much you have, what matters is how you spend it. The goal is to make better use of time; focus on using time to make more money, use the money to buy your time back; use the extra time to make more money; use that extra money to buy more time back. Soon you will have more time and more money. If you find yourself saying “I don’t have
time” over and over, then maybe it’s time to take a new look at how you deploy your resource called “time.” Step one: Assign your time a dollar value. Since you no longer have an employer telling you what you are worth, it is up to you to determine this for yourself. What are you worth? What is your time worth? What is one hour of your time worth? Write it down. “I am worth $300 per hour.” Assign yourself a value. No one else will. This is something you must do. Now that we have that, watch your watch. Your personal burn rate is $300 per hour. We can’t manage what we don’t measure. Now that we agree we are worth $300 an hour, we can begin to track and measure the cost and productivity of our time. It now has value. Step two: measure your time. For example, pretend you meet a buyer. How much time do you spend on each of the following activities? 1. Initial meeting and interview? 2. Discovery of wants and needs? 3. Searching MLS for properties that meet buyers’ criteria?
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4. Making list of properties to preview and show? 5. Previewing these properties to ensure they meet buyers’ criteria? 6. Loan app? 7. Showing properties? 8. Writing an offer? 9. Negotiating the offer? 10. Finalizing documents? 11. Inspection? 12. Contract-closing tasks? 13. Closing? 14. Total hours? Now add up all the hours and multiply by the $300 per hour you are worth. How much money should you have from all these activities? Now look at your commission check. Which number is greater? Now we can begin to see the reason why we need to value our time and measure it. When we are working, what activities make us the most money in the least time? Focus on those. These are known as Income Producing Activities. Step three: How many buyers can you work with at once? How many sellers can you work with at once? Now that we know the value of time, we now know we are far better off listing properties than putting buyers in our cars. With good systems we can probably work with 30 to 50 listings (Sellers) at one time while we can only work with one buyer at a time. Now
Putting a Face on Real Estate since 1995.™
we know where to focus our efforts. Our IPA’s (Income Producing Activities) become listing as much as possible. This shift will allow us to start making more money in less time. We don’t work less, we just make more. We take that extra income and hire an assistant. Now we no longer do administrative tasks like follow up and contract-to-closing paper work. We focus even more of our time on IPA’s called listings, which produces even more money in even less time. As the cycle continues to repeat itself, we will see that we are generating more income in less time, taking that extra income and buying our time back. Instead of doing the administrative tasks ourselves, we hire an admin person to help us. What does that cost? Less than $300 per hour. Get rid of admin tasks. Focus on IPAs. Unless it makes money, hire someone else to help you. We are now generating two, three, four even five or more times our income in less time! Step four: Build the team. Why don’t more people do this? Because they don’t know how to get the right people to do the right thing at the right time. Hire people who are excellent or very good at things that you are fair or poor at and stop doing them. Focus your energies on just a few tasks that you are excellent at or very good at. Start earning what you are worth today. RL
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HAPPY
SELLING SEASON!
The holidays are the perfect time to find your clients the perfect home in Lakeway’s friendliest community for adults 55 and better. Bring them by Tuscan Village’s
Buy photo: RL_100914_BA.JPG at www.myRealtyLine.com
right-sized villas and townhomes, brand-new Central
Joe and Anila Cardyn of United Lending place their bets that they'll win some prizes at the Keller Williams Realty Lake Travis Market Center annual Casino Night & Charity event.
Park and resort-style clubhouse to make your holiday selling season all the merrier.
What should you look for in
A MORTGAGE PROFESSIONAL? Expertise. ®
As Professional Mortgage Advisors, we have the experience to see you through the home buying process. There’s no substitute for expertise. Our areas of expertise include: 1) Quick pre-approvals for confidence when placing offers on homes. 2) Providing guidance to maximize your financial portfolio. 3) Assistance with coordinating inspections, appraisals & contingency dates. 4) Ensuring adequate qualifying ratios so you get a loan you can afford. 5) Credit counseling and guidance.
Dana Cook Loan Officer NMLS# 308653
O (512) 287-2656 C (512) 221-6193 DanaCook@eaglehm.com
Jim Vigliotti
Jeff Tenney
NMLS# 1177300
NMLS# 998737
Production Assistant
O (512) 287-2652 C (512) 844-0968 JimVigliotti@eaglehm.com
Loan Officer
O (512) 287-2653 C (512) 517-7941 JeffTenney@eaglehm.com
Doug Scott
Branch Manager NMLS# 730302
Homes from the $300s to $600s for Adults 55+
(512) 327-1200 | TuscanVillage.com Prices are subject to change without notice. Exclusively marketed by Legacy International Resort Properties. Obtain the Property Report required by federal law and read it before signing anything. No federal agency has judged the merits of value, if any, of this property.
O (512) 287-2650 C (512) 971-2233 DougScott@eaglehm.com
Committed to Seeing You Home. 12301 Research Blvd., Bldg. 4, Suite #185 Austin, TX 78759
Universal American Mortgage Company, LLC dba Eagle Home Mortgage - Company NMLS #1058, Branch NMLS #1068413, 12301 Research Blvd., Bldg. 4, Suite #185, Austin, TX 78759; NMLS #1020880, 15950 N. Dallas Pkwy, Suite 400, Dallas, TX 75248; NMLS #1075077, 2201 South W.S. Young Drive, Suite 111-A, Killeen, TX 76543; NMLS #1084944, 18756 Stone Oak Parkway, Suite 200, San Antonio, TX 78258. Certain restrictions apply. This is not a commitment to lend. Applicants must qualify.
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November 2014
Great Hill Country Views in West Cypress Hills
Homeowners here enjoy: Less than 30 minutes to downtown Austin, West Cypress Hills’ location combines the best of both worlds: urban amenities amid the scenic natural beauty of the hill country.
• Easy Access to On-site Lake Travis Elementary School • Amazing Amenity Center
Nearly every home site adjoins a greenbelt, and MileStone homeowners enjoy an outstanding array of amenities on over 1,000 acres of ruggedly-handsome terrain.
• Greenbelt Homesites Available • Access to Nature and Trails • Affordable Luxury in the LTISD • 10 Minutes to Great Shopping The Galleria • Whole Foods
West Cypress Hills Scenic Homes from the $300’s
5200 Cypress Ranch Blvd. • Spicewood
512-264-0900
Offer, prices, plans, specifications and availability are subject to change and/or cancellation at any time without prior notice. Please contact community sales counselor for additional details and restrictions.
www.MyMileStone.com
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Congratulations October
Top Producer Julie Black, NMLSR # 232023 Senior Loan Officer Phone: 306-6357 e-Fax: 866-561-8955 jblack@starkeymtg.com
Patty Chapman, Senior Processor Gerald Scott, Loan Officer Assistant NMLS # 1155612
A Solid, Proven, and Committed Lender! WR Starkey Mortgage, LLP NMLSR# 2146 807 Las Cimas Pkwy., Suite 150, Austin, TX 78746
This is not a guarantee of financing. All borrowers must meet certain underwriting guidelines and credit criteria. Rules and Regulations may apply.
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November 2014
LENNAR®
5
% Commission
*
on ANY sale through December 31st, 2014!
Lennar has beautiful new homes ready NOW for Quick Move-In, throughout various communities in Austin and Central Texas. Find your dream home today with prices ranging from the $160s - $500s.
LENNAR.COM/AUSTIN
512-596-7703
FOR REAL ESTATE PROFESSIONALS ONLY: In order to earn a broker co-op fee, broker must bring client into a Welcome Home Center and register them on the client’s first visit. No commission will be paid when agent/broker is acting as a principal/buyer. Not valid if client has previously registered with Lennar or Lennar.com, whether individually or with a broker. Lennar reserves the right to discontinue this program at any time. Other terms and conditions apply. See a New Home Consultant for more information. Price subject to change without notice. *Effective 11/17/14, 5% Commission will be paid on any sale on or between 11/17/14 and 12/31/14. Contracts signed prior to 11/17/14 are excluded. Not valid in conjunction with any other offer. Offers, incentives and seller contributions are subject to certain terms, conditions, and restrictions, which may include use of designated lenders and closing agents. Offer good for a limited time only. Copyright © 2014 Lennar Corporation. All rights reserved. (9746) 10/31/14
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Christina Isaac and Jennifer Oden, left, both of North American Title, Elaine Maxey of One Guard and Elizabeth Manzutto enjoy a little “wine down” and networking at the TREPAC Wine Tasting event at Red Room Wine Lounge.
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First American Title Division President Jason Vasek turns over the management of the new Lakeway office to Dana Bateman. They celebrated the grand opening with staff, friends and colleagues.
Buy photo: RL_100714_K.JPG at www.myRealtyLine.com
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Former mortgage professional and breast cancer survivor Harper Ray dances with model Taylor Cotton of Centerra Homes in Newland Communities’ Teravista at Bras for a Cause. She was representing the Breast Cancer Resource Center at the WCR fundraiser at Shoal Crossing Event Center.