Upcoming Events:
Attend REALTOR Day at the 57th Annual Parade of HomesTM n Licensed REALTORS get free admission into
hood in Lakeway. REALTORS® are invited free of charge
Parade of HomesTM on REALTOR Day
F
on REALTOR® Day. REALTOR® Day is from 11 a.m. to 7 p.m. on Thursday, Oct. 21. For free admission that day, a or 57 years,
REALTOR® must present his/her business card at the ticket
the
gate (does not include guests).
Builders As-
sociation Austin
Home
of
Greater
has
made
The tour features a stunning line-up of seven Tuscan and Hill Country contemporary custom homes ranging in price from $750,000 to $1.5 million.
dream homes become
Come explore “attainable luxury by the lake” right here
reality at its annual Pa-
in Central Texas. Visit www.AustinHomeBuilders.com and
rade of Homes™.
the “Greater Austin Parade of Homes™” on Facebook for
This year ’s tour is at Rough Hollow’s Bluffs neighbor-
more info.
October 16-31 Parade of Homes The Bluffs at Rough Hollow 11 a.m. to 7 p.m. (closed Tuesdays) October 18 ABoR TREPAC Golf Tournament Grey Rock Golf Club - 8 a.m. October 20 NAHREP Monthly Luncheon Cool River Cafe - 11:30 a.m. October 21 REALTOR Day at Parade of Homes The Bluffs at Rough Hollow - 11 a.m. October 21 SMC “Strike Against Hunger” Bowling Tournament Showplace Lanes - Noon to 5 p.m. October 21 NAPMW Austin Mortgage Monster Mash Bottle Auction Bash Norris Conference Center - 5:30 p.m. October 27 Realty Round Up Austin Convention Center - 8:30 a.m.
—Associates—
In Progress october 2010 • Vol. 15 • Issue 6
enjoyable. entertaining. It’s all about you.
October is Time to Invest in TREPAC; Calendar Year Begins this Month
R
EALTORS may think they are in the business
Line asked Christy Gessler, TREPAC Trustee for Region 8
the road, fully insured and being cautious as you drive
of selling houses, but if keeping more of their
of the Texas Association of REALTORS, to deliver a mes-
along, then WHAM! Out of nowhere, you are broadsided
sage to her colleagues to encourage them to “Do Your
by another vehicle. After checking to make sure you are
commissions is important, then politics is also
their business. The best way to make their voice heard in that constantly competing arena is by contributing to the
Dues” and here is what she had to say:
okay and checking to see if anyone else was injured, you
When someone mentions TREPAC, what do you
check for damage to your vehicle and the other driver’s
Texas Real Estate Political Action Committee (TREPAC),
think? Hopefully you think of a powerful force pro-
vehicle. Then you attempt to exchange insurance in-
the non-partisan, voluntary, and non-profit political grass-
tecting private property rights and the real estate in-
formation. You learn the other driver is not insured.
roots fundraising program which supports candidates for
dustry in Texas. Hopefully you think of a TREPAC
Now what? You have a big problem on your hands:
federal, state and local elected office who create a favor-
investment as insurance for your business.
able business environment where REALTORS can make a
You don’t? Well it’s time to change your
profit, protect the rights of property and homeowners, and
train of thought.
enable the real estate industry to flourish. In short, TREPAC protects pocketbooks. Proof of that is seen in a long string of successes, including Prop 6,
extra costs to have your vehicle repaired, possible costs to repair the other vehicle, and increased
TREPAC is one of
rates
for
your policy as soon as
the strongest political ac-
you file the claim. Com-
tion committees in the state.
pare this to investing in
which prevented an ad-valorem (property) tax on personal
Why? Members!! We have
TREPAC. If you are not con-
vehicles. If left unchecked, this new tax could have spread
strength in numbers but cur-
tributing, you are at risk. We
statewide to all Texas REALTORS® and other independent
rently only have approxi-
contractors.
mately
October is the time to take pride in having such an effective grassroots political program by investing back into
40
percent
need to encourage all Texas
of
REALTORS® to do their
members participating (that means in-
part and contribute. Again, our
vesting!) in TREPAC. Can you imag-
strength lies in numbers and the more
TREPAC because it marks the beginning of the TREPAC
ine the benefit we would enjoy if
we can spread the word about
calendar year when dues and pledges are solicited. Realty
everyone invested their fair share?
TREPAC and the benefits of insur-
P. O. Box 81366 Austin, Texas 78708-1366
Presorted Standard U.S. Postage PAID Austin, Texas Paid Permit #715
You can visit us online 24/7 at www.realtylineonline.com
We can get
ing our business, the more our in-
there, but we need YOU! Let
dustry and the interests of private property owners in
me roll out a scenario for
Texas will be protected.
you:
Another reason to invest: The Texas Legislature is fac-
Every responsible person
ing a multi-billion dollar budget shortfall and will be
insures their car, their home,
searching for new sources of revenue, including taxes on
their lives, their health, even
your commissions and sales taxes (i.e., transfer taxes) on
their computer and smart
real estate transactions. Just include your TREPAC invest-
phone…. so, why wouldn’t
ment on the upcoming dues billing cycle. One time, once
you insure your business?
a year, $35 fair share. Those funds are then re-invested
For as little as $35 per year,
into candidates that support our issues and agree that
you can protect your interests
Texas real estate is one of the backbones of our local econ-
and those of private property
omy and should be carefully protected. It is so easy to “Do
owners in Texas.
Imagine
this….you are driving down
Front page: Continued on page 2
2
www.realtylineonline.com
October 2010
realty line of Austin
Front page continued Your Dues!” If you want to learn more, visit www.texasrealtors.com and click on
All photographs, press releases and article submissions can be e-mailed to: realtyline@austin.rr.com
viewing candidates. Another thing REALTORS can do to
the TREPAC tab. You’ll see some great
protect their interests is to register to vote.
new videos, filmed with local REALTORS,
An amazing 24 percent of Texas REAL-
emphasizing their commitment to “Do My
TORS are not registered to vote. If you are
Dues!” You will also find other tools to
registered to vote, please encourage at least
help you stay informed, including the free
one other REALTOR to register. We are
Legislative Liaison.
blessed to be in Texas and have a strong
Beyond investing, all local Associa-
real estate industry. But just like the exam-
tions are looking for more Texas REAL-
ple of the car that got blindsided, all that
TORS to join in the process. There are
could change in an instant, if we don’t rally
local TREPAC and Government Affairs
together as Texas REALTORS.
committees that would love your partic-
Be sure to “Do Your Dues” and do the
ipation, whether it is event planning and
best you can to encourage more Texas RE-
fundraising, committee work, or inter-
ALTORS to participate! RL
Realty Line of Austin is published monthly by Caxton Publications, Inc.© as a non-subscription publication for the more than 8,000 members of the Austin Board of REALTORS® (ABoR), the more than 1,100 members of the Williamson County Association of REALTORS (WCAoR) and the Home Builders Association (HBA) of Greater Austin. Caxton Publications, Inc.© dba Realty Line of Austin is an active member of the Austin Board of REALTORS®, the Williamson County Association of REALTORS® and is a honorary member of WCR. Caxton Publications, Inc.© dba Realty Line of Austin is not responsible for opinions or facts expressed by non-staff writers or for errors and any by-products in advertising or editorial copy. REALTOR® is a registered trademark. The word REALTOR® sometimes appears in this publication without the registered trademark symbol (®), for the purpose of saving space. Wherever the word REALTOR® appears in this publication, the registered trademark should be assumed.
Doren L. Carver
PUBLISher
Tawanna K. Carver
MANAgINg edITOr Stacy Stroud
CONTrIBUTINg wrITer Linda McNabb
CONTrIBUTINg edITOr/wrITer/PhOTOgrAPher COLUMNISTS
John Horton, ABoR Chairman Steve Zbranek, HBA President J. Rene Ward, WCAoR President Cheryl Jenkins, WCR President Cassandra Majors, Gracy Title
P. O. Box 81366, Austin, Texas 78708 Office: (512) 821-1900 www.realtylineonline.com
A PUBLICATION OF CAXTON PUBLICATIONS, INC.©
Connie Spelce of Wilson Goldrick and Denise Dyke of Private Label Realty secure a great spot to take in important information at the MCE class at Mission Mortgage. AYREP president Sumina Bhatti of Private Label Realty, Gwen Johansen of North American Title and Gary Hoffarth of Austin Advantage Real Estate check out some models at Verdance Condominiums, which feature 16 luxury, eco-friendly units in Austin’s Central Heritage District.
Thanks Austin! We appreciate your referrals and value our long-standing partnerships within the Austin real estate community.
SWBC Mortgage—The Breed Team 7000 North Mopac, Suite 305 Austin, TX 78731
NMLS #305157
(512) 531-1805 www.cameronbreed.com
FHA
|
VA
|
Conventional Loans
|
Jumbo Loans
October 2010
realty line of Austin
Austin Board of REALTORS®
www.realtylineonline.com
3
Chairman’s Column
Boulevard. Registration will begin at 7:30 a.m.,
but now, these courses are offered at a conven-
John Horton
and the program will officially run from 9 to
ient south location. A variety of courses, free
11:30 a.m.
n
2010 Chairman
LAST CALL: GET YOUR TICkET TO REALTY ROUND UP NOW
A
re you ready to learn about the
throughout the day with topics ranging from
latest tools in the real estate in-
safety tips to an economic forecast, Realty
dustry and attend exciting infor-
Round Up provides a great opportunity for
mational sessions on recent real estate trends?
you to take flight and spread your profes-
Then don’t miss out on your opportunity to
sional wings. For more information and a
attend this year’s Realty Round Up trade
complete
schedule
of
events,
visit
to MLS subscribers, are available, including
Eldon Rude, Director of the Austin market
MLX System Customization and MLX Web-
for Metrostudy, has been confirmed as the
site Management on November 18 and Realist
moderator for the event and will also deliver
Tax on December 16.
the Austin housing market forecast. Addition-
All south courses will be held at the Wyn-
ally, John Duca, vice president and senior Pol-
dham Garden Hotel, located at 3401 South IH-
icy Advisor for the Federal Reserve Bank of
35. Registering for these courses is easy. Visit
Dallas, and Susan Davenport, vice president
www.Abor.com/education and log in to your
of Business Retention and Expansion for the
Abor.com account to view the available MLS
Austin Chamber of Commerce, will present at
training courses. You will notice the south lo-
the event, discussing the national economy
cation highlighted in each course title. For
and economic development in our region re-
questions regarding the MLS training courses,
spectively.
contact ABoR’s MLS support team at mlssup-
Advertising opportunities are available for this event and range in price from $500 to $5,000. Interested parties can select from a va-
port@abor.com. Garner knowledge on the Latest in Real Estate Technology
show. Hosted by the Austin Board of REAL-
www.Abor.com/roundup. Everyone at ABoR
TORS® (ABoR), Realty Round Up will take
looks forward to seeing you at the show on
Speaking of educational offerings, ABoR is
Oct. 27. Don’t forget to wear your spookiest
Shirley Williams in ABoR’s Education Depart-
place on October 27 at the Austin Convention
ment by phone at 454-7636, ext. 1603 or by e-
now offering a new hands-on technology
Center, located at 500 East Cesar Chavez
Halloween costume, as prizes will be
mail at swilliams@abor.com for more details.
course titled “What’s New and How Do I Use
Street.
awarded for the best costumes.
Tickets for Realty Round Up can be purchased
online
at
Contact Gina Willemsen, Trade Show coordinator, by phone at 454-7636, ext. 1601 or
www.Abor.com/events/roundup.cfm until 5
by e-mail at roundup@abor.com for questions
p.m. on Oct. 25. After this time, tickets will
regarding Realty Round Up.
only be available at the door on the day of the event. Costing $15 each, your ticket to Realty Round Up will provide you access to all of the
New South Location for ABoR MLS Training Courses
it?” Join instructor Chad Cardani on November 12 to learn about the latest real estate software, hardware and services available, and
Good news comes for ABoR’s MLS sub-
how to put these tools to work for your busi-
scribers, as ABoR began offering MLS training
ness. Students will earn three hours of manda-
2011 Housing Forecast Set for January 13
courses in south Austin this September. These
tory continuing education (MCE) credit by
courses provide the same educational experi-
taking this course. Register today at
Mark your calendars as ABoR and the
ence you’d receive if you took a class at ABoR,
www.Abor.com/education. RL
day’s festivities, including admission to the
Home Builders Association of Greater Austin
Exhibit Hall, educational sessions and the
(HBA) will bring you the latest insights on the
After Party. Your ticket also comes with a $5
housing market and economy at the 2011
coupon that can be used at any of the Conven-
Housing Forecast on January 13, 2011. The
tion Center’s concession stands.
forecast will take place at the Renaissance
Featuring several educational sessions
riety of options to fit their budget. Contact
Austin Hotel, located at 9721 Arboretum
Check out our Calendar of Events
www.realtylineonline.com
4
www.realtylineonline.com
realty line of Austin
October 2010
Tiffany Stillwell of Patten Law Firm and Amy Oehler of PrimeLending chat before Tiffany introduces the top producers panel to more than 200 REALTORS who attended the Spotlight Austin event at the Westwood Country Club.
Kevin Finch and Jim Goldrick of Texas American Title relax atop a picnic table outside the Kinningham House, where WCAoR held Cheeseburgers in Paradise, a TREPAC fundraiser.
Jacob Youngblood and Stephanie Powell, both of Champions School of Real Estate, get a Jedi welcome as Luke and Princess Leia enter at the second annual celebrity dinner that WCAoR hosted at the Wingate Center. Jennifer Wells and Gary Warren mix with members of the Home Builders Association of Greater Austin at the organization’s 5th annual BBQ Bash and Elected Officials night.
October 2010
realty line of Austin
www.realtylineonline.com
The KB Kronicle OCTOBER 5, 2010
KBHOME.COM
512-651-8059
TWO DAYS ONLY! SATURDAY, OCTOBER 16 & SUNDAY, OCTOBER 17 BRING YOUR CLIENTS IN FOR THE BEST PRICES ON QUICK-MOVE-IN HOMES!
KB Home Appreciates YOU! (Left) Colette Fitzgerald poses at the entrance of the Green Expo with Victoria Reviel, Broker/Owner of 98th Meridian and President Elect of WCAOR. KB Home was a Partner Sponsor for the event.
(Above) JB Goodwin new agents received training on how to sell new homes at the Lakes at Northtown KB Home community. We at KB Home look forward to working with you all! (Left) Colette Fitzgerald, with KB Home, chats with Tephanie Hargrove-Wilbur, with E-Infinity Realty, before the Staging class hosted by KB Home.
(Right) Marcy Urban and Linda Morrison, both with Urban Homes & Land, enjoy a tour of the new KB model home in University Park in Georgetown. KB Home hosted a Realtor grand opening for the new model home to showcase the beautiful and functional Open Series floor plans offered at KB Home communities throughout the Greater Austin area.
Get pumped up for sales with KB Home! With our Tanks-a-Lot program, you’ll earn valuable gas cards to keep you fueled all October. Simply visit ShadowGlen and earn a $20 gas card. Register a client at ShadowGlen and receive an additional $10 Target gift card on top of the $20 gas card. Plus, you’ll be entered in a weekly drawing to win a $50 gas card. Take Hwy. 290 East from Austin and pass SH-130 to community entrance 3 mi. ahead on left. Turn left on Shadow Glen Blvd. and right on Shadowglen Terrace to model homes on left. (512) 278-8815
Need a sponsor for an upcoming meeting or event? Need a space to hold your next meeting, class, or event? KB Home is always looking for opportunities to work together with our local Realtor partners. Please contact Colette Fitzgerald, KB Home Broker/Realtor Liaison at cfitzgerald@kbhome.com, 512-651-8059, for more information!
5
6
www.realtylineonline.com
realty line of Austin
October 2010
Marshall Durrett takes some tips from HBA president Steve Zbranek, as he will be presidentelect for 2010-2011. They were with Steve’s wife Susan Zbranek at the organization’s 5th Annual BBQ Bash and Elected Officials Appreciation Night.
Holly Rivers of Keller Williams Realty and Linda Schulman of Independence Title use a sunny day to check out downtown properties.
WCR president Cheryl Jenkins keeps up with TREPAC events by visiting with Earl Hairston of ABoR’s governmental affairs department prior to the Women’s Council of REALTORS meeting.
October 2010
realty line of Austin
Williamson County Assoc. of REALTORS®
7
President’s Column
includes the state and federal income tax required)
If you haven't read Clauson's "The Richest Man
which equates to an annual income of $72,000 per
in Babylon," I highly recommend it. In it Clauson
J. Rene Ward
year.
gives us the "Seven Cures of a Lean Purse."
n
2010 President
Now let's pick a conservative rate of return.5% (you can change this as well; if you can get more
CAN MONEY BUY YOU HAPPINESS?
than 5%, you will need to accumulate less, but we must make some assumptions or we remain stuck in inaction).
Income = Principal x Rate (x Time, Time being 1 year) cific funding objectives.
said "Whoever said money can't buy
Consider there are 3 primary methods of generating income:
happiness isn't spending it right."
In these challenging times, money may not buy
2. Put my money to work earning more money, and that money to work in turn. in value; b. Earn income; and c. Increase in value and earn income) 4. Guard my money from loss. Know about what I do. (Knowledge)
Our Financial Freedom Target is the amount of everal years ago, Lexus had an ad that
1. 10% of all I earn is mine to keep. I will learn to live comfortably on 90% of my income.
(Saul's note: Invest it in assets that: a. Increase
The formula we use is one that is familiar to most real estate professionals:
S
www.realtylineonline.com
money invested (Principal) at 5% (Rate) resulting in $72,000 per year (Income). Dividing $72,000 by 5% (.05) results in $1,440,000.
5. Own my house. 6. Provide in advance for my old age and the needs of my family. 7. Cultivate my own powers. Become wiser and more skilled.
happiness but it is sure hard to manage without it.
1. You at work - slavery; 2. Others working for
To generate $72,000 in income from capital in-
Many people (REALTORS included) are trying to
you — slave owner; and 3. Your asset at work —
vested at 5%, you need to accumulate $1,440,000
put food on the table, keep the electricity on, or
Money is the best employee; money never sleeps,
over your working career. You must accumulate
Pay the most important person in your life,
prevent the bank from repossessing the car; and
money never gets sick, money never takes a vaca-
this money from the money you earn and from the
you, first. You pay yourself 10% of what you earn
tion. Ultimately, you want the bulk of your income
money your invested money earns.
before you pay anyone else. You then discipline
making ends meet would make them very happy. My friend Saul Klein, had some wise words of advice for REALTORS and with his permission, I thought they would be good to share with you.
derived from this income generating method. Your goal is less of 1 and 2 above and more of number 3.
How is that possible you might ask? If you are like most people, there is too much month at the end of the money.
Pay Yourself First
yourself to live on the other 90%. Master this and you are on your way to Financial Freedom. Financial Success Secret: Small amounts of
“When you mention retirement to many peo-
To arrive at this point in your life (some call this
ple in the real estate business they will tell you that
retirement), you must increase your net worth over
they "never want to retire." If selling real estate for-
your working career, saving what you can to get
1. Increase savings; 2. Reduce taxes 3. Reduce
ever is your idea of a good time, then you are re-
to a point where your financial needs are met by
luxuries (for the time being); 4. Live more effi-
If you were to save 10% of your annual income
tired right now and you still need a reserve fund
the money you have accumulated, suitably in-
ciently (financially); and 5. Make your invested
for 16 years, earning an average of 16% com-
for those slow periods in the economic cycle so
vested (suitability is a conversation for another
dollars work harder.
you can do "whatever you want to do, whenever
time).
Simply stated you must:
Of all the areas we consider in financial plan-
money accumulated and compounded over long periods of time really add up. The real magic is time and consistency.
pounded annually, you could replicate that income forever on the interest earned on the accumulated
So how much money must you accumulate,
ning, effective month-to-month cash management
and how do you accumulate what will no doubt
can contribute most to your goal of increasing your
Of critical importance to achieving Financial
be a substantial sum? Let's tackle the amount first.
net worth and gaining control over your financial
Freedom is the magic of compound interest. Let us
nancial Freedom is that they fail to quantify their
You begin by deciding how much money per
affairs. It doesn't matter how complex your finan-
know what you think of my friend Saul Klein’s ad-
objectives. How can you get to where you want to
month you require to maintain the standard of liv-
cial situation is, it all boils down to this: you earn
vice. Send your response to wcaor@wcaor.org.
go if you don't know where it is? You must have a
ing you are looking forward to in retirement. You
money on one hand and spend it on the other.
Looking for more info on Tax deductions,
target. From there you can develop a planning
can change this number anytime you like, it is your
What remains before investment spending is
budgeting, etc. Sign up for the BBB on Wednesday,
horizon and a savings and investment strategy.
retirement, but we need to start somewhere. Let's
"gross cash flow." This is the amount you can ma-
Nov. 9 at 1 p.m. Call 255-6211 to register or check
The methodology is the same for any of your spe-
assume that number is $6,000 per month (and that
nipulate to increase your net worth.
the Web site for more info at www.wcaor.org. RL
you want to do it, with whomever you want to do it with." One of the reasons so few people achieve Fi-
capital!
8
www.realtylineonline.com
realty line of Austin
October 2010
Colette Fitzgerald of KB Home educates Stacy Adams Mansoor and Angela Osborne, both of JB Goodwin REALTORS, about the advantages at the company’s University Park community.
Speaker Randy Smith gets ready to discuss “Marketing Toward Possibilities and Opportunities” at Champions School of Real Estate. With him are Stephanie Powell of Champions School of Real Estate, Rodney Rodriguez of Keller Williams Realty and Sam Wigginton.
NAHREP members Steve Gangey and Kamryn Walden take the opportunity to network at the NAHREP meeting at Cool River Cafe.
RE/MAX Austin Associates’ Mark Minchew, a certified mentor of Brian Buffini, teaches the fiveday course called 100 Days to Greatness.
Texas American Title Company See what our clients are saying about Texas American Title’s professional experience, knowledge and going the extra mile to get the job done for you and your clients. “Texas American Title closed my last deal that could have turned into a nightmare. Summer Pavliska and Krystal Watts from the Cedar Park office went above and beyond their jobs and helped do their parts to save the deal. They have the best professionalism and kindness you could ever ask for. I can’t wait to have more closings with Texas American Title.”- Kari Bradfield - JBGoodwin Realtors “ I have been utilizing services from Texas American Title for over 10 years, and I feel that I am appreciated and my business is important to them. The service is Texas friendly, accurate, and I have always gotten quick answers to difficult questions! I will keep bringing my business to Texas American Title!” - Marianne Iamele - Coldwell Banker
Your Williamson County Team! Summer Pavliska - Account Executive Cedar Park Office 715 Discovery Blvd., Suite 205 Cedar Park, Texas 78613 Office 512-259-5950 Fax 512-259-0540 Mobile 512-577-5166 spavliska@texasamerican.com
Jim Goldrick - Account Executive Round Rock Office 1001 South Mays Round Rock, Texas 78664 Office 512-255-1550 Fax 512-255-2329 Mobile 512-699-5750 jgoldrick@texasamerican.com
TEXAS FRIENDLY. AMERICAN PROUD. WE KNOW TEXAS.TM
October 2010
realty line of Austin
www.realtylineonline.com
9
Melinda Carroll of Independence Title makes introductions at the MCE class, “Linking Your Listing,” at Keller Williams Lakeway.
Jon Offord, Randy Maley and Gil Alires, all of Realty Executives, get ready to enjoy a nice breakfast at Marie Callender’s and learn about owner financing during the company’s regional meeting.
Puttin’ on the Ritz at WCAoR’s second annual celebrity dinner are these JB Goodwin agents.
Bambi Watson of Coldwell Banker United REALTORS brings her dog Chasey to WCAoR’s Cheeseburgers in Paradise, which was a dog-friendly event since it was outdoors at the Kinningham House in Round Rock.
Synergy(n. (n.)) Greek for “working together together.” .” At RE/MAX, the whole is greater than the sum of its parts. By leveraging our strengths with your entrepreneurial drive, you’ll join the most successful and productive agent community in the world.
@
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With RE/MAX, agents enjoy unequalled advantages in the three areas that impact profitability:
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Revel in the truth and find out more by visiting
joinremax.com joinremax.com Each Offfi fice independently ow wn ned and operated.
10
www.realtylineonline.com
October 2010
realty line of Austin
Kindra Zepeda Rodriguez and Kim Keighley, both of Independence Title and Lacey Warren, far right, of Gracy Title, check out the Verdance Condos with Chris Brown at the AYREP sneak preview event.
Rick Ebert, Austin NARPM chapter president Eric Pesek of Sienna Properties and Karl Jennings of Smart Source Realty enjoy themselves on deck during the Austin National Association of Residential Property Managers annual bat cruise on Lady Bird Lake.
Kent Prickett of WCAoR arrives as Chris Farley from Saturday Night Live, dressed as a Chippendale dancer. He was among the “famous” models who participated in WCAoR’s second annual celebrity dinner.
Austin Area Market Update from your friends at Gracy Title
7KH 7LPH WR 5H¿QDQFH LV 1RZ 3 0-Year C onventional Mortgage Mortgage 30-Year Conventional Average IInterest nterest R ate 1 971 - 2 010 Average Rate 1971 2010 18.0% 1 8.0%
16.0% 1 6.0%
14.0% 1 4.0%
12.0% 1 2.0%
10.0% 1 0.0%
8.0% 8 .0%
6.0% 6 .0%
4.0% 4 .0%
2.0% 2 .0%
20 09
20 07
20 05
20 03
20 01
19 99
19 97
19 95
19 93
19 91
19 89
19 87
19 85
19 83
19 81
19 79
19 77
19 75
19 73
19 71
0.0% 0 .0%
For more market information, please contact one of our sales executives.
www.gracytitle.com
October 2010
realty line of Austin
www.realtylineonline.com
October 27th 27th October _ 10 a.m. a.m. _ 4 4 p.m. p.m. 10
Visit us at booth booth ##700 700 at Realty Roundup This year more than ever, Gracy Title is looking forward to the Race for the Cure to support and commemorate the survivors and fighters of breast cancer. This is our 8th consecutive year to participate as a team and we’re looking forward to the support and company of our friends and family for this worthwhile cause. We are encouraging our employees to participate in the $125.00 personal challenge. A $125 donation will fund 1 mammogram, so if you are unable to join us on race day consider making a donation to one of our team members to help meet their goal. With your help we hope to make this the most successful year ever and make a great impact contributing in the fight against breast cancer, raise awareness and find a cure! Trick or treat over to booth #700 during Realty Roundup to register with Gracy Title for the Race for the Cure or to Sleep in for the Cure, Sunday, November 7th. Gracy will match the entry fee of participants who join our team at Realty Roundup and provide you with a team t-shirt to wear the day of the race. Shirt size and availability is determined on a first come first serve basis. Register for the race anytime online at:
http://austin.info-komen.org/goto/gracy You may also find the link to our team from our home page at: Partnerships Built on Trust
www.gracytitle.com
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October 2010
realty line of Austin
ABoR president and CEO David Foster, second from right, gets ready to moderate this panel of top producers at the Spotlight Austin event at Westwood Country Club. From left: Trey Garrison of AvenueOne Properties, Kathryn Scarborough Bechtol of Turnquist Partners, Dave Murray of Coldwell Banker REALTORS, United Laura Gottesman of Gottesman Residential and Kirk Lewis of HomeCity.
Mike Coy, instructor, and Mission Mortgage team up to provide an MCE class to a full house in the new event room at Mission Mortgage.
Jasper Augustine, David Matthys and Craig Smyser of RE/MAX Capital City attend a two-day ninja selling class in Colorado with Ninja master Larry Kendall. Lisa Ormsby of JB Goodwin REALTORS gets in the tropical spirit at Cheeseburgers in Paradise, a TREPAC fundraising event that the Williamson County Association of REALTORS hosted at the Kinningham House.
Realty Round Up 2010
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October 2010
realty line of Austin
HBA of Greater Austin
13
President’s Column
• $10 for active military (with I.D.)
dents in the Lake Travis Independent School
• Free for children three and under
Steve Zbranek
District. The contribution will further Rough
Free parking and shuttle service is also
Hollow developer Haythem Dawlett’s ongo-
n
2009-10 President
available.
VISIT THE 57TH ANNUAL PARADE OF HOMES AT ROUGH HOLLOW OCTOBER 16-31
F
www.realtylineonline.com
or 57 years, the Home Builders As-
ucts, a stunning line-up of Tuscan and Hill
sociation (HBA) of Greater Austin
Country contemporary custom home de-
has had a rich history in hosting its
annual Parade of Homes™. Besides being a
The luxury homes span in size from 3,500 to 4,900 square feet and are priced from the
ple, the home tour is an excellent way for Re-
$750s to $1.5 million. The best news? Three
altors® to showcase a builder’s finest
of the seven residences on display at the Pa-
product to clients.
rade of Homes™ have already been sold.
I am pleased to be one of the seven
Those who wish to tour their “dream
builders in this year’s 57th annual Parade of
home” have an excellent opportunity to ex-
Homes™ at Rough Hollow’s Bluffs neigh-
plore “attainable luxury by the lake” right
borhood in Lakeway. The tour is from Satur-
here in Central Texas. Here are the details:
and view exquisite homes built by Zbranek
Wednesday through Monday (closed Tuesdays). The event will close in case of bad
Masters Touch Custom Homes, Jenkins Cus-
weather. To check the status, call the HBA at
tom Homes, VII Custom Homes, Stonewood
454-5588 and press one for an update.
Many of you attended the HBA’s RealHomes™ in August. The HBA appreciated your compliments and now encourages you to bring your clients to see the final prod-
For more information about the 2010 Pa-
non-profit organization whose mission is to
rade of Homes™, visit www.AustinHome-
develop financial resources to promote and
Builders.com and the “Greater Austin
support an exemplary education for all stu-
Parade of Homes™” on Facebook. RL
Mark Hairston of Mortgage IQ takes a moment to address Women’s Council of REALTORS members prior to their meeting. Mark’s company was one of the luncheon’s sponsors.
• Event hours are 11 a.m. to 7 p.m.
Custom Homes, Triton Custom Homes,
tor® Preview Party at the 2010 Parade of
ucation Foundation (LTEF). The LTEF is a
the Lakeway community.
signs with the latest in architectural, interior
great opportunity for a builder to showcase
Homes and Rostrata Builders, Inc.
year’s proceeds benefit the Lake Travis Ed-
ing financial commitment to education in
design and landscaping trends.
his or her talents to a large number of peo-
day, Oct. 16 through Sunday, Oct. 31. Come
I am also proud that a portion of this
• Tickets are available at the gate, cash only. They are good only on the day of purchase and are non refundable. The cost is:
View our Calendar of Events today.
• $15 for adults 18 and over • $12 for seniors 62 and better and children 3 to 17 years
ww w. rea ltyline online . com
14
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realty line of Austin
Now itâ&#x20AC;&#x2122;s easier than ever to get your Social Life together. Subscribe to our Calendar of Events...
W W W . R E A LT Y L I N E O N L I N E . C O M
October 2010
October 2010
realty line of Austin
www.realtylineonline.com
15
Anna Flores and Debbie Horridge always keep things running smoothly at the Home Builders Association of Greater Austin, including the 5th Annual BBQ Bash and Elected Officials Appreciation Night where several dozen elected officials from the five-county area made a record appearance.
Manny Alarcon of KB Home tells Terry Graf of J. Paul Aubin Real Estate about the amenities offered in University Park, where KB Home held a pizza preview party.
Glenn King of RE/MAX Round Rock got a special treat at Cheeseburgers in Paradise when his name was drawn as one of the door prize winners at the WCAoR event that helped raise funds for TREPAC.
Register Today... All 3-hour MCE courses are FREE! earn 3 MCe credits at one of our upcoming valuable seminars. RSVP@TexasMortgageIQ.com REGISTER EARLY - LIMITED SEATING
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Standard Pacific Homes Whispering Hollow 239 Serene Hollow
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Mark@TexasMortgageIQ.com “I would give your credit scoring class a 10! I think this course is a MUST!” — Vickie Boozer, CRS, GRI, ABR, e-Pro, REALM Professionals
16
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October 2010
realty line of Austin
Sheri Davis and Donna Wallace, both of Coldwell Banker United REALTORS, enjoy the perfect Austin weather during teh downtown property tour.
Corrine Costabile, right, of Keller Williams Realty sells raffle tickets at the Women’s Council of REALTORS meeting to Cathy Coneway of Stanberry & Associates and Carol Medley Parker, ABoR Foundation chair.
WCAoR’s Marge Phillips enjoys some time outside of the office with Harry Pokorny of Lone Star Properties at the organization’s TREPAC fundraiser, Cheeseburgers in Paradise. Chris Ott of Keller Williams Realty and Ann Carson of Independence Title, as John Kennedy and Jackie O, wave to the crowd who gathered at the second annual celebrity dinner. The Williamson County Association of REALTORS hosted the event.
Austin Title: Receiving standing ovations for over 57 years.
October 2010
realty line of Austin
Associates In Progress
Advertiser Profile By Stacy Stroud
www.realtylineonline.com
17
nity, and their widespread
involvement
within the community is one reason North Ameri-
North American Title
Locally Grown, Nationally Owned
N
can Title is so well known in Central Texas. North American Title professionals actively participate in professional and
orth American Title’s Austin
and a diversity of experience that sets it apart
nonprofit organizations
branch began 28 years ago as
from other title companies. The 24-member
such as: Austin Young
Texas Professional Title, Inc.
Austin team includes ex-real estate agents,
Real Estate Professionals,
and was the very first female-owned title
investment professionals, social media ex-
ABoR, WCAoR, Austin
company in Texas. Though the company be-
perts, hands-on escrow officers, closers and
Centennial Rotary Club,
came part of nationally owned North Amer-
title professionals with backgrounds in
Helping Hand Home for
ican Title in 2000, many of the original team
everything from corporate global communi-
Children, Central Texas
Alisa LeBlanc, Bette Cook, gwen Johansen and Tiesa hollaway
Over the past 15 years and through hundreds
members, including its two principals, Geor-
cations to high tech. “Adapting our styles to
Commercial Association of REALTORS
of transactions with North American Title, I have
gia Duke and Jeanine West, are still with the
match each client’s preferred customer serv-
(CTCAR), TLTA, CREW, RECA, investment
continued to be impressed. The staff have become
company today. Since Texas Professional
ice needs is our specialty,” says Alisa
groups, and even the local PTAs—to name
trusted allies and made my business life so much
Title opened its doors in 1983, it has weath-
LeBlanc, sales and marketing representative
just a few.
simpler, and my clients always tell me later how
ered cultural shifts in Texas business, seen
for Central and Northwest Austin—who also
“We are our customers’ biggest cheerlead-
laws change, and adapted to drastic changes
happens to be the company’s IT and social
ers,” says Tiesa Hollaway, Round Rock sales
in the landscape of the industry. Yet while
media guru.
this Austin-grown family of professionals
The supportive company culture at North
impressed they were. In my book anyone who that can pull that off is top notch!"
and marketing representative and 2009
– Peach Reynolds, Kaleido Properties
Williamson County Association of REAL-
North American Title operates locations
still maintains close ties to its roots, it has
American Title means that each client bene-
TORS (WCAoR) Affiliate of the Year. The
across the Austin area covering Travis,
grown into one of the most diverse and
fits from the experience of every professional
North American Title team holds a commit-
Williamson, and Hays County, with in-house
multi-talented firms on the scene.
on the team. “You don’t just get one of us;
ment to helping clients build their book of
examiners and proactive escrow officers who
you get us all,” jokes Bette Cook, sales and
business by tailoring a program for each
personally read every line of each file.
marketing representative for North Austin.
agent based on personality, style, networking
Whether their client is a residential or com-
While certainly not interchangeable, each
interests, and property preferences. And the
mercial real estate agent, custom or volume
Johansen, sales and marketing director. With
professional on the team has a specialty
proof, as they say, is in the pudding:
homebuilder, investor, or lender, this locally
seven underwriters to choose from, a team of
that’s complemented by a willingness to pick
in-house examiners, and an expert on hand
up the phone and reach out to a colleague to
cellence in the title industry by providing profes-
quick turnaround on title commitments,
for just about anything a client might need,
provide whatever the client needs. They be-
sionalism, attention to detail and impeccable
careful troubleshooting and a personalized
North American Title is well known for its
lieve that real success comes from supporting
service in every transaction."
approach to serve clients with care in every
proactive, hands-on way of doing business
one another, REALTORS, and the commu-
Residential, refinance, commercial transactions—you name it, they do it. “And with a touch of sass,” adds Gwen
"North American Title set the standard for ex-
– Jackie Good, Moreland Properties
grown, nationally owned company delivers
transaction. RL
We’re rolling out the red carpet! I’m delighted to join the team at United Lending! I have access to great marketing tools, incredible service, and unparalleled support. I know the support I receive from United Lending will be evident in my career and with my clients. Janet.Widmer@unitedlendingusa.com | m: 512.619.9050 | d: 512.592.5391
Welcome
Janet Widmer NMLS #232054
18
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realty line of Austin
October 2010
Chris Rodriguez of Realty Executives assists attorney Terry Belt before he gets ready to address owner financing, wrap notes and lease purchasing at the Realty Executives regional meeting.
Diane Acuna of A m e r i P r o Funding/Land Mortgage and Jo Hall of Century 21 HSK & Associates glean insights from members of the top producers panel at the Westwood Country Club, where the Patten Law Firm hosted its recent Spotlight Austin event.
Amanda Matragrano, Kyle Grace of Parrish and Associates, REALTORS, and Kylie Lynch pass out their materials at Verdance Condos, where the Austin Young Real Estate Professionals held a sneak preview party.
October 2010
realty line of Austin
Real Estate
News & Notes
www.realtylineonline.com
19
Berkbigler earns CGA designation Gayle Berkbigler of Capital City Sothebyâ&#x20AC;&#x2122;s International Realty recently became one of
Independent Bank welcomes Stone, Borders and rinehart
the select group of building industry professionals nationwide who have earned the Certified Graduate Associate (CGA) designation, identifying her as one of the building industryâ&#x20AC;&#x2122;s top professionals. Gayle is the only REALTOR in Austin that holds this designation and one of two REALTORS in the State
McKinney-based Independent Bank Group announced an agreement with principals Jim
of Texas holding this designation.
Stone, Josh Borders and Eddie Rinehart, formerly of Austin-based Treaty Oak Mortgage, to
CGAs earn the building industryâ&#x20AC;&#x2122;s premier professional designation by
join Independent Bankâ&#x20AC;&#x2122;s mortgage team effective immediately. This transaction comes on the heels of the recent announcement of Independent Bankâ&#x20AC;&#x2122;s
successfully completing an intensive series of four six-hour courses. The
acquisition of Town Center Bank (Coppell, TX) and im-
CGA curriculum incorporates training by leading building industry prac-
Berkbigler
titioners and academics on a range of topics, including business manage-
pending acquisition of First Bank (Farmersville, TX).
ment, emerging technologies and market trends. After earning the CGA designation,
Johnny Galyean, senior vice president of Independent Bankâ&#x20AC;&#x2122;s mortgage team said, â&#x20AC;&#x153;We are extremely pleased to
program graduates are required to maintain their designation through completion of an ad-
welcome Jim, Josh and Eddie as we enlarge our footprint
ditional 12 hours of training every three years.
across Texas. This dynamic team has a proven reputation for delivering a level of service that is indisputably exceptional. We share a common commitment to excellence and
Local real estate firms announce merger plans
Rinehart, Borders, Stone
Local real estate firms ERA Star of Texas of Austin and ERA Colonial Real Estate of
to providing highly personalized customer careâ&#x20AC;Śand we feel privileged that their entire
Harker Heights have announced plans to merge operations, effective October 1. The com-
mortgage team has joined the Independent Bank family!â&#x20AC;?
bined firm will conduct business as ERA Colonial Real Estate with main offices located at
MileStone Community Builders, LLC introduces its newest community: Southbridge Villas
777 Indian Trail, Harker Heights, Texas 76548, according to Charles Bujan, broker/owner of ERA Star of Texas. â&#x20AC;&#x153;For the last nine years, we have been serving the Williamson County/North Austin areas from our Georgetown location near Sun City. Our merger with ERA Star of Texas al-
MileStone makes the move to South Austin with the opening of its newest community,
lows ERA Colonial Real Estate to cover our so called â&#x20AC;&#x153;donut holeâ&#x20AC;? between Georgetown
Southbridge Villas. This incredible location provides easy access to downtown, plus a vast
and San Antonio from our newest location on 5818 Balcones Drive at RM 2222,â&#x20AC;? says Den-
array of entertainment, shopping and dining alternatives, all just minutes away.
nis DeWine, Broker/Owner of ERA Colonial Real Estate. "With growth and service pro-
Southbridge Villas offers a carefree, low-maintenance lifestyle in an architecturally dis-
ductivity as company priorities, we're pleased to have our newest location in Travis
tinctive setting with professionally maintained outdoor spaces.
County.â&#x20AC;?
Each of the six one-and two-story garden homes includes a spacious first floor ownersâ&#x20AC;&#x2122;
â&#x20AC;&#x153;By expanding our companyâ&#x20AC;&#x2122;s reach and resources for our sales associates, we are able
retreat and attached 1- or 2-car garage, plus many luxury features and finishes rarely
to provide additional real estate services to more Austin Area consumers," says Bujan.
found at such an affordable price point, like granite countertops, tile floors, garden tubs, arched openings, vaulted ceilings, media and game rooms.
www.realtylineonline.com
Homes from the $180s. Visit our newest community at 7233 Manchaca Road. For more information, please call our associates at 804-2605.
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www.realtylineonline.com
October 2010
realty line of Austin
Audree Bohm of Century 21 Westbank Summit, Vi Atchison, REALTOR, and David Garcia of The Elite Group Real Estate, share the couch during the Big Deal Sale Preview at KB Home in McKinney Heights.
Speaker Randy Smith introduces himself before a MCE class about marketing possibilities and opportunities at Champions School of Real Estate.
Joe “Condo Joe” Bryson of Real Estate Alliance, Megan Gattis of Avenue One Properties and Denise Moody of Gracy Title get ready to check out downtown properties by gathering at 616 Ranch Restaurant.
Anita Spadaro, as Marilyn Monroe, sings happy birthday to David Schneider, seated, and Greg Cooper and Amy Keillor, all of Goldwasser Real Estate, at WCAoR’s second annual Celebrity Dinner.
You Y ou are in invited vited to to join the Austin Austin Board Board of REALTORS REALTORS® REALT
Annual Installa Installation Inst allation alla tion and AAw Awards wards Brunch Friday, Frida y, December 3, 2010
MEMBERS FIRST MEMBER-DRIVEN
Austin Countr Austin Countryy Club 4408 4 408 Long Cham Champ p Driv Drive, e, A Austin ustin 8:30 - 11:30 11:30 a.m. Tickets Tick ets $25 Buy tickets tickets online at www.abor.com/events/installation.cfm. www.abor.com/events/installation.cfm. Tick Tickets ets will be mailed out in No November. vember.
October 2010
realty line of Austin
www.realtylineonline.com
• 200% Growth Since 200 2009 9 • Full Broker Support • No Hidden Fees Ever • Build Value Value in Y Your our Brand • 100% Commission Less your Progressive Transaction Transaction Program fee
To T o join the fastest growing brokerage in Austin visit booth 300 at Realty Round Up or call us to discuss your qualifications. 512-524-8880
Once our Agents reach a new program level they are guaranteed that fee schedule for the remainder of that year and the entire next year year.. W We e value our Agent production, and we want our Agents to keep more when they sell more.
7719 Wood Wood Hollow Drive • Suite 102 • Austin, TX • 78731 • 512.524.8880
© 2010 P Private rivate Lab Label el R Realty ealty ®, A Allll R Rights ights R Reserved eserved
21
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realty line of Austin
October 2010
Phillip P hillip P Pense ense Escrow Escrow O Officer fficer ppense@ReliantTitleUSA.com ppense@ReliantTitleUSA.com
SSheila heila Balagia Balagia Escrow Escrow O Officer fficer sbalagia@ReliantTitleUSA.com sbalagia@ReliantTitleUSA.com
101 EE.. Old Old Settlers Settlers Blvd Blvd • Suite Suite 140 • Round Round Rock, Rock, Texas Texas • 78664 • 512. 524.8850 • 512.646.7335 fax
When W hen Y You ou N Need eed IItt TTo oC Close lose
October 2010
realty line of Austin
www.realtylineonline.com
Escrow Fees for all new Williamson County orders sent to the new Reliant Title Round Rock Office. Cutting Client Costs Times are tough and we want help clients save money on their closings. Any new Williamson County order brought to the Round Rock Office from now until the end of the November 2010 will have a $5 charge for Escrow Fees. At Reliant Title, we have grown Year-Over-Year by 300% since 2008. With a superior team of Escrow Closers, your clients receive the full benefit of their expertise while realizing a significant savings on their Escrow Fee.
Open Title Today Call 512.524.8850 reliantrr@ReliantTitleUSA.com 101 E. Old Settlers Blvd • Suite 140 • Round Rock, Texas • 78664 • 512. 524.8850 • 512.646.7335 fax
When You Need It To Close
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October 2010
realty line of Austin
Allison Ullrich of Patten Law Firm thanks Josh Penland, left, and Patrick Odom, both of Sente Mortgage, for being a platinum sponsor at the recent Spotlight Austin event.
Michael Ikeya and Terri Miles, both of Mission Mortgage, proudly show off art work from various local artists during a recent MCE class held in the company’s new event room.
Susan Patterson of Independence Title and Ruby Johnson of Realty Executives check out the silent auction items, especially the dinner for six, at Cheeseburgers in Paradise. The Williamson County Association of REALTORS hosted the event at the Kinningham House to raise funds for TREPAC.
The Perfect Fit for Your Clients’ Home Purchase Needs In this bus Ultimate L your clients’ pur on-time closings. for informa
Harper Ra Ray Senior L NMLS 2086
Direct: 512.314. hray@houseloan.
www.HarperRay.com w w w.HarperRa y. c om
October 2010
realty line of Austin
Experts Speak Out
Commentary Cassandra Majors
n
Gracy Title
THE PSYCHOLOGY OF REAL ESTATE
an article called â&#x20AC;&#x153;The Psychology of Pric-
choice similar but slightly inferior to A,
ing,â&#x20AC;? which draws on data to show that
most people will choose A instead of B, be-
there are very clear psychological break-
cause they can easily contrast it with
points when it comes to the price of a
Choice A-.
home.
The difference between a home
priced at $201,000 and one priced at $199,000 is only $2,000, but the first price seems much higher. Pricing your listing just underneath a breakpoint increases the number of buyers who will find it, since most buyers have a maximum price in
S
ome of the latest psychological
chologically mired in the mindset of an en-
research can be used to draw in-
tirely different market.
teresting and sometimes surpris-
(You may be interested to learn that
ing conclusions about human behavior
out-of-town buyers pay, on average, 5%
when it comes to real estate. Below are
more for a home than locals do. Itâ&#x20AC;&#x2122;s not a
several concepts from recent studies that
bad idea to market your listing to out-
can help you better understand your
siders relocating to Austinâ&#x20AC;&#x201D;you may just
clients and sell smarter.
get a better price for your sellers!)
mind. Check out the NYT article for more
Research shows that out of town buyers
Polls show that homeowners are tena-
are psychologically â&#x20AC;&#x153;anchoredâ&#x20AC;? to the
Relative value also comes into play in the
market.
For
example,
Williams-
Sonoma did not do well with the first bread machine they put on the market, but as soon as they created a more expensive â&#x20AC;&#x153;deluxeâ&#x20AC;? version, sales of the original machine skyrocketed. The first machine was-
details on where the breakpoints fall. (Fun
nâ&#x20AC;&#x2122;t any cheaper, but it seemed like a good
fact: in Australia, it is typical for agents to
deal because there was another, more ex-
list a price range instead of a specific sell-
pensive choice.
ing price, e.g. $148,000 - $151,000, because
What does this mean for real estate? If
the range will reach those potential buyers
your buyers are having a hard time decid-
who have set a limit at $150,000 and would
ing between two houses, introducing an-
never have otherwise seen the home in a
other house similar to one or the other can
web search.)
help them draw a comparison and make a
Optimism and Pessimism
Anchoring
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www.realtylineonline.com
decision. If your buyers arenâ&#x20AC;&#x2122;t sure that a
Relativity
home is worth the asking price, showing a
ciously optimistic when it comes to their
The human mind draws on compar-
similar more expensive property can make
isons to make decisions, and it may sur-
prices of their current market and have
belief that their homes will increase in
prise
them realize theyâ&#x20AC;&#x2122;re getting a good deal
difficulty adjusting to the new market as
value over time, even in a softening mar-
decision-making process can be affected
they relocate. Buyers moving from higher
ket. While an agent should never appear
by the choices in front of us. Experiments
to lower-priced markets often move into
to be pessimistic, itâ&#x20AC;&#x2122;s good to be aware that
have shown that when faced with two
much larger houses, rather than finding a
too much optimism can blind sellers to the
equal but distinct choices, a surefire way
property more comparable to their current
vicissitudes of the market. Buyers and sell-
to influence the choice is by introducing a
home. Conversely, buyers moving in the
ers benefit most when they work with an
third element similar to one choice but not
make it easier for them to understand the
other price direction will have difficulty
agent who is both optimistic AND realis-
quite as desirable. Put more simply, if you
market value of their home. Without a
accepting that they cannot afford as much
tic.
have Choice A and Choice B, very different
comparison, human beings are more hesi-
from one another but neither clearly supe-
tant to make choices, and your market ex-
rior to the other, the mind has trouble de-
pertise can be invaluable in helping your
ciding. But if you introduce Choice A-, a
clients move forward. RL
house as they used to. Agents can handle both situations when they know up front that their out-of-town clients are often psy-
Psychological Pricing The New York Times recently published
you
to
learn
how
our
Subscribe to our Calendar of Events
(just like the bread machine). On the listing side, sellers may have a hard time accepting your recommended listing price. Showing your sellers a list of similar properties that have sold in recent months will
Youâ&#x20AC;&#x2122;re Invited to a Grand Opening Preview 0<;E<J;8P (:KF9<I K? a 'FFE )&
G+ ' O) '"'
www.MyMileStone.com
at Single Family Homes from the low $200â&#x20AC;&#x2122;s s Mark Lee 512-567-3669 5200 Cypress Ranch Blvd, Spicewood Be among the first to preview MileStoneâ&#x20AC;&#x2122;s luxurious new Pinnacle Collection at West Cypress Hills. Enjoy a delicious lunch from Gumboâ&#x20AC;&#x2122;s restaurant. Tour our new designer-decorated model home.
From Mo-Pac, take Hwy 71 West to 620. Travel 7 miles from 620 & turn left on Cypress Ranch Blvd. into West Cypress Hills. The Sales Center is on the right.
Preview homes at different levels of construction and explore our beautiful greenbelt homesites. Register to win an iPad and Lake Austin Spa Get Away. Space is limited, so call or email today! RSVP@MyMileStone.com or 512-264-0900
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October 2010
realty line of Austin
Dewayne Naumann of First American Title mingles with incoming HBA president Hank Smith, Austin City Councilman Bill Spelman and Robert KleeHBA’s vice man, president of government relations at the HBA’s Elected Officials Night, Appreciation where officials from city, county, state and federal government visited with members and enjoyed a delicious BBQ dinner.
David Pavliska of RE/MAX Round Rock signals his unwavering support of the Longhorns at WCAoR’s Cheeseburgers in Paradise event. This was before the OU game, but we bet he is still a fan.
Amy Keillor, Kiffen DeLeon, Rachel Templeton, Greg Cooper, Terri Cooper, Samantha Conkey and Matt Conkey enjoy the Goldwasser Boat Cruise. Amy and Greg are with Goldwasser Real Estate and Kiffen, Rachel and Samantha are with First American Title.
Colette Fitzgerald of KB Home and Estrella Cudmore of Keller Williams Realty check out the open spaces at McKinney Heights, where KB Home hosted the Big Deal Sale Preview.
EARN 3-HOURS MCE CREDIT AT AN UPCOMING SEMINAR • ALL SEMINARS ARE FREE
The Inside Line To Clear Buying Power
Nov. 2nd
9:30am to 12:30pm
Nov. 9th
9:30am to 12:30pm
Nov. 12th
11:00am to 2:00pm
Nov. 16th
9:30am to 12:30pm
John Simpson
TREC Instructor Provider: Mortgage Acuity Provider No. 0688 mortgageacuity@austin.rr.com 512.789.5250 Direct
October 2010
realty line of Austin
www.realtylineonline.com
If you can dream it, we are building it by the lake. You are invited to see the seven most influential new homes in Central Texas. The 2010 Parade of Homes™ is showcasing these exquisite dream homes in The Bluffs at Rough Hollow Lakeway, the premier lakefront community on Lake Travis. Priced from $800,000 to $1.4 million, three homes are sold but this is your chance to tour all seven. See the very latest design trends and architectural features from some of Austin’s finest builders.
Realtor ® Day Thursday, October 21st Tour all homes free with your business card. (Offer valid for active, licensed realtors only.)
ROUGH HOLLOW LAKEWAY October 16–31, 11 AM to 7 PM. Closed Tuesdays. Tickets available at gate for $15, $12 for seniors 62 and over and kids 3 to 17. With a military ID, tickets are just $10. Cash only please.
For directions, visit our website www. AustinHomeBuilders.com or follow the signs in Lakeway to Rough Hollow.
Benefiting the Lake Travis Education Foundation.
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October 2010
realty line of Austin
The ABoR Foundation and the ABoR Education Committee partners in support of the
24th Annual Coats for Kids The Coats for Kids program, lead by The Junior League of Austin, collects and distributes warm winter coats to eligible children and teenagers in Central Texas each year.
When: Monday, Nov. 15 - Tuesday, Nov. 30 What: New or gently used coats Where: Visit www.abor.com/foundation/home.cfm for a drop off location nearest you, or Make a monetary donation: Make check payable to “Coats for Kids”
“Friends of the Foundation” Laura Pagnozzi
Independence Title
512.567.5491
Alisa LeBlanc
North American Title
512.923.0191
Mary Ellen Schmidt
American Home Shield
512.784.8919
April Downey
Independence Title
512.658.0660
Sandy Mann
Keller Williams Realty
512.496.9640
Diana Taber
Keller Williams Realty
512.657.8367
Linda Schulman
Independence Title
512.940.2376
Vicky Gouge
Full Moon Design Group
512.428.9072
Shelly Roark
National Reliable Lending
512.470.4808
Lilli Dominy
Quick Assist Services
512.940.9818
Meredith Cain
Team West Real Estate
512.906.7884
Cindy Mims
Envoy Mortgage
512.529.9288
Crystal Smith
David Weekley Homes
512.563.2536
Leslie Brvenik
Austin Title
512.415.6706
Kylie Lynch
Austin Inspectors Exchange
512.458.6666
Melissa Mandry
Austin American-Statesman
512.296.4714
Lynn Bates
Patten Law Firm
512.797.7972
All proceeds from this event will benefit the ABoR Foundation 501 3 (c). The ABOR Foundation is a non-profit charitable organization promoting Realtor/community relationships by providing scholarships to graduating high school seniors from the Central Texas Area and helping REALTORS during catastrophic time such as Katrina, Rita, and the Memphis Flood this past spring.
Amy Kobza of Austin Title, Sandy Battise of AmeriPro Funding/Land Mortgage and Chris Rodriquez of Realty Executives discuss the merits of the Verdance Condos at the sneak preview party that the Austin Young Real Estate Professionals hosted.
If you or your family needs any help with mortgage financing, please call or come see us at our new location:
The Komm Team Linda Komm, VP—NMLS #219050 James Barnes—NMLS #215987 Rhona Bogie—NMLS #222089 Emily Franke—NMLS #223977 Ann Jones—NMLS #221084 Danielle Norris—NMLS #221829
The Palmer Team Jim Palmer, VP—NMLS #216331 Jeff Engeling—NMLS #222024
The Avallon, Building 1 10415 Morado Circle, Suite 100 Austin, TX 78758
Terry Ripperda—NMLS #218625 Todd Lessig—NMLS #221302
866-766-5252 | 512-531-1800 swbcmortgage.com
October 2010
realty line of Austin
www.realtylineonline.com
29
Find out whatâ&#x20AC;&#x2122;s happening in real estate. Visit our online calendar.
www.realtylineonline.com
Vivian Daywood of RE/MAX Austin Skyline keeps up with her professional educational requirements by attending an MCE class at Mission Mortgage.
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October 2010
realty line of Austin
SHOW OUR NEW HOMES AND YOU’LL HAVE SOMETHING TO SHOW FOR IT.
NAPMW president Laura Rosales is pleased to have Bob Burton, a licensed attorney, who specializes in condominium developments address the organization about condo rules and changes.
Barbara Wigginton and Edmond McEnany (both standing) of Central Texas Realty Experts are greeted with smiles from WCAoR’s Kent Prickett, Linda Hall and Christy Gessler as they and others arrive for the Cheeseburgers in Paradise event at the Kinningham House that helped raise funds for TREPAC.
Now, each time you register a new, qualified prospect at the Steiner Ranch Welcome Center, you will receive a $20 Gift Card to Nordstrom. The more you show, the more you collect! And the best part of all, these cards never expire. Call or visit the Welcome Center for details and start eyeing that new pair of shoes! Showing your clients new construction in Steiner Ranch is always in style.
Supreme Lending has all the tools that you will need to be successful in today’s changing market place! On-site Underwriting and Processing
Supreme Lending in Austin is looking IRU ZHOO TXDOLÀHG
Mortgage Professionals.
Homes from the $250’s to $3+ million Welcome Center: 512-266-5833 or 800-783-4640 For more information, visit www.steinerranch.com
Builders: Taylor Morrison, Drees Custom Homes, Highland Homes, Monterey Homes, Sendero Homes, Partners In Building Custom Homes: Affinity Homes, Randy Rollo Homes, Echelon Homes. Information contained within this advertisement is correct at the time of publication and subject to change. In order to receive gift card, Realtor must accompany prospect into the Welcome Center on first visit.
If you want to join a winning team and ÀQG RXW PRUH LQIRUPDWLRQ DERXW WKLV opportunity call 512-279-1150 or e-mail John.McClellan@SupremeLending.com Listen to the radio show “The Real Estate Zone” every Sunday 11 to Noon on News Radio 590 KLBJ and 99.7 FM JOHN MCCLELLAN Branch Manager Supreme Lending - Austin NMLS #207768 3420 Executive Center Dr. #300 Austin, TX 78731 2IÀFH
Supreme Lending is an equal opportunity employer and does not practice discrimination based on age, gender, race, religion, national origin, as well as any other rights afforded to applicants under state and federal law.
October 2010
realty line of Austin
www.realtylineonline.com
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October 2010
realty line of Austin
John Glenn discusses membership opportunities with NAPMW officers while checking in at the organization’s monthly meeting at the Norris Conference Center.
Sytha Minter of Horizon Realty is glad to see Ann Marie Sandlin of Reta Kays REALTORS back at the Women’s Council of REALTORS meetings and looking well.
Michael Clawson coordinates the downtown property tour by checking with Roland Galang and Will Steakley, both of Urban Space REALTORS, who have a listing on the tour. Cynthia Mattiza of JB Goodwin REALTORS, Steve Myers and Nicole Cooke of Schmooze Networking attend a marketing class at Champions School of Real Estate.
North Ame North American A merican Title’ Title’s s Res Research earch ear ch B Branch ranch Team Team
Dawn Da wn Schwete Schweter r Branch Branch M Manager anager (VFURZ 2IÀFHU (VFURZ 2IÀFHU
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Alisa LeB LeBlanc lanc
M Marketing arketing Director Director C entral, N Central, Northwest orthwest Austin Austin
Your Y our Cl Closing osing Pro Professionals. Pr ofessionals. We are We a re your yo u r escrow e s c ro w team t e a m in i n the t h e closing c l o s i n g process, p ro c e s s , providing p rov i d i n g solutions s o l u t i o n s to to tthe h e ccomplicated o m p l i c a t e d procedure p ro c e d u re of o f buying b u y i n g and a n d selling s e l l i n g real re a l estate. e s t a t e . We We go g o above a b o ve aand n d beyond b eyo n d to t o provide p ro v i d e peace p e a c e of o f mind m i n d to t o all a l l parties p a r t i e s involved. i nvo l ve d .
www.nat.com www.na www .nat .na t.com
DOWNTOWN DOWNTOWN AUSTIN AUSTIN &RUSRUDWH 2IÀFH & RUSRUDWH 2IÀFH 823 Congress Congress Ave., Ave., #1400 Austin, TX 78701 512.482.0851
A AUSTIN USTIN RESE RESEARCH ARCH 12301 Resear ch Blvd. Research Bldg. 4, Suite 120 Austin, TX 78759 512.249.0576
NORTH NORTH AUSTIN AUSTIN 5608 Drive 5608 Parkcrest Parkcrest Drive Suite 150 Austin, 78731 Austin,TX TX 78731 512.302.3892
ROUND ROCK ROUND R OCK Trail 1Chisholm T rail Suite 3100 Round 78681 R ound Rock, Rock,TX TX 78681 512.255.6550
October 2010
realty line of Austin
www.realtylineonline.com
33
Your clients can try Teravista on for size and live as a Teravista resident for a day. Golf, lunch, swim. Visit Teravista.com/tryit for details.
Get your clients to move here. New friends will make them stay. When you show clients the real Teravista, helping them to move here becomes less of a decision and more of a foregone conclusion. Round Rock has become a vital part of the cultural capital of Texas. And Teravista’s Golf Club, with the breathtaking homes, make it impossible not to love. This makes your next sale a lot easier. Because the feeling your clients have is something they’ll share with all of their friends, especially the ones who don’t live here. Yet.
New homes from the $150,000s to the $350,000s • 1,534 - 4,570 sq. ft. CastleRock Communities • Centex Homes • D.R. Horton • Lennar Meritage Homes • Ryland Homes • Spicewood Communities • Wilshire Homes
teravista.com/tryit
Newland Communities is the largest private developer of planned residential and urban mixed-use communities in the United States. We believe it is our responsibility to create enduring, healthier communities for people to live life in ways that matter most to them. www.newlandcommunities.com
*Access to, and use of, the Teravista Golf Club is not included in the purchase of homes or homesites and requires separate membership and membership requirements. NNP-Teravista, LP (‘Fee Owner’) is the creator of the Teravista Community (‘Community’). Certain home builders unaffiliated with the Fee Owner or its related entities (collectively ‘Newland’) are building homes in the Community (‘Builder(s)’). Newland is not co-developing, co-building or otherwise responsible for any of the obligations or representations of any of the Builders, and Newland shall have no obligations to any buyer regarding a home purchase from a Builder. Purchasers of homes from any of the Builders waive any claims against Newland arising out of their purchase transaction. No guarantee can be made that completion of the Teravista community will proceed as described. Prices, specifications, details, and availability of a builder’s new homes are subject to change without notice. All square footage is approximate. © 2010 Newland. All rights reserved.
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October 2010
realty line of Austin
Colette Fitzgerald of KB Home shows Sung Cho of Keller Williams Realty and Steve Zalewski of Austin’s Home Realty a cozy spot to enjoy refreshments at the Big Deal Sale Preview in McKinney Heights.
Karen Ebert and Rick Ebert, both from Austin Landmark Property Services, enjoy the top deck views of Lady Bird Lake during the recent NARPM annual bat cruise.
Laura Fraunhofer and NAHREP president Olivia Lerma sign in new members at the organization’s monthly meeting at Cool River Cafe.
You’re Invited to...
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Thursday, Oct. 21st 5:30pm - 7:30pm The Enclave at Hudson Bend 4000 Ranch Road 620, 78734
"The Future of Lake Travis Real Estate" Development issues, water rights, and more!
*We'll have free food, drinks, and live music by Voices! Valet parking is also complimentary. * RSVP at www.pattentitle.com/spotlightaustin.
$WWHQWLRQ /RDQ 2IILFHUV DQG 5HDOWRUV Your solution to RESPA’S new Good Faith Disclosures has arrived! Introducing our new web application: It’s easy to use. Visit www.pattentitle.com and click on:
Patten Law Firm A Closing Office for Texas American Title Company
Raising the Bar for Closing Services
October 2010
realty line of Austin
CHRIS RODRIGUEZ MARIE AUSTIN NORTH DANG-SCHWARTZ (512) 921-1431 AUSTIN NORTH (512) 431-5365
MELINDA DE ROECK MARKETING (512) 716-0300
www.realtylineonline.com
35
CAROLYN ABBOTT AUSTIN NORTH (512) 633-7080
ROBERT ABBOTT AUSTIN NORTH (512) 627-3711
JOY HERRING AUSTIN NORTH (512) 659-2386
SUSAN BROWN AUSTIN NORTH (512) 844-5553
JON OFFORD WESTLAKE (512) 659-7318
DIANA KROPKA AUSTIN NORTH (512) 292-6476
GILBERT ALIRES WESTLAKE (512) 636-1019
MARY MEALY AUSTIN NORTH (512) 554-8335
SUE BARNES WESTLAKE (512) 300-5527
LEE BAUERMEISTER LINDA TODD AUSTIN NORTH AUSTIN NORTH (512) 470-4390 (512) 785-8303
RANDY MALEY WESTLAKE (512) 569-1978
GARY FRAME AUSTIN NORTH (512) 249-8046
JOYCE SHORTER AUSTIN NORTH (512) 255-8940
LARRY SAULS AUSTIN NORTH (512) 585-3830
BOB INZANO AUSTIN NORTH (512) 423-3398
RUBY JOHNSON AUSTIN NORTH (512) 215-1737
DONNA DOBBS SCOTT CUNNINGHAM AUSTIN NORTH AUSTIN NORTH (512) 689-1732 (512) 497-6116
CHERYL JENKINS AUSTIN NORTH (512) 699-6530
LINDA HALL AUSTIN NORTH (512) 250-0909
Central Texas
Austin North Downtown Austin Westlake 13740 Research Blvd #D-2 801 W. 5th Street #2003 5524 Bee Cave Road #F-2 Austin, Texas 78750 Austin, Texas 78703 Austin, Texas 78746
Residential, Commercial, Farm and Ranch Property Management
MICHAEL NEUMAN CCIM, CRS, CRI, RPA REGIONAL BROKER, OWNER
www.REXAustin.com (512) 716-0300
www.AustinHomeRealEstate.com
(512) 745-7777 Come see us at Realty Round Up!
• • • • • • •
Original 100% Commission Company Company Founded in 1965 in Phoenix, Az 700 Offices in 23 Countries Promote Yourself From Agent to Executive Team Concepts Available Franchises Available in Protected Territories Call For a Confidential Conversation
KEITH STEWART COMMERCIAL DIVISION
ROMAN C. ESPARZA
BROKER, ABR, GRI, RSPS
DOWNTOWN & SOUTH PADRE ISLAND
(512) 745-7777
EXPERIENCE THE ADVANTAGE OF BEING AN EXECUTIVE
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realty line of Austin
October 2010
Victoria Reviel of 98th Meridian, Shannon Powers, Jamie Sullivan of 98th Meridian and Alisa LeBlanc of North American Title draw looks from the crowd — or was it the red Ferrari they were standing in front of — at the sneak preview party that the AYREP held at Verdance Condos.
Michael Ikeya of Mission Mortgage shares relevant information with agents who were attending a class in the company’s new event room.
Matt Stillwell and Patten Law Firm’s Natasha Puccio and Ashley Patten move around the room during the recent educational top producers panel where more than 200 guests attended at the Westwood Country Club. Christy Gessler of RE/MAX Capital City brings back high school memories as Britney Spears during the Williamson County Association of REALTORS’ second annual celebrity dinner.