Introduction

Multi-funtional Minimalism combines the idea of living with less with dual-purpose design. As climate crisis becomes an increasing concern, consumers are looking for ways to adapt to a minimal and more sustainable lifestyle. In addition to this, the shift to more minimal consumption may not only be a sustainability choice, but also something that we do out of neccessity. As we come out of a global pandemic and into a recession, consumers will be looking to simplify their life, and retailers must find a way to accomodate this with no expense to style. The idea of multi-functionality fits with this perfectly with this as the postpandemic recession mentality will mean we will value a products purpose and quality, and it allows us to de-clutter our lives and maximise efficiency.

Introduction

Multi-funtional Minimalism combines the idea of living with less with dual-purpose design. As climate crisis becomes an increasing concern, consumers are looking for ways to adapt to a minimal and more sustainable lifestyle. In addition to this, the shift to more minimal consumption may not only be a sustainability choice, but also something that we do out of neccessity. As we come out of a global pandemic and into a recession, consumers will be looking to simplify their life, and retailers must find a way to accomodate this with no expense to style. The idea of multi-functionality fits with this perfectly with this as the postpandemic recession mentality will mean we will value a products purpose and quality, and it allows us to de-clutter our lives and maximise efficiency.