March-09 by Recharge India

MARCH 2009

“Reduce, Reuse, Recycle... Get Ready to Rise in the Recession”

GDP

Remanufacturing

Contents Issue 20, March 2009 6

Remanufacturing Instructions

HP Laser Jet P2035/2035 Toner Cartridge

23 Cover Story

Wendy McRae Managing Editor Vijay Jamadar Design & Concept 099021 35669

Reduce, Reuse, Recycle... Get Ready to Rise in the Recession

Industry News

3rd Successful International Trip, Mr. Naveen Rakhecha – CEO, Cartridge World (South Asia) conferred the “Star Youth Achiever Award” at the Global Youth Marketing Awards 2009., Launch Of New Organisation : Indigo Prints Smart Pvt. Ltd. Track Engineers & Indigo Re-Launch their Website, India gets its first Cartridge Training Acadamy. Future Graphics Imaging Corporation Welcomes Will Niederstadt, Future Graphics Imaging Corporation Releases 2009 Digital Product Catalog, Future Graphics Imaging Corporation Offers Sealing System for HP P4515, Ink Jet: The Next Big Aftermarket Imaging Opportunity. Metrofuser Introduces StockWorks™ MPS,

30 31

Patricia Ames Publisher at Large 32

Publisher :

Veerendra Chopra

# 63, 1st Floor, 5th Cross, Malleswaram, Bangalore - 560 003. Ph: +91-80-23312014 E-mail: info@rechargeindia.com Printed at : Lakshmi Mudranalaya # 117/2, 5th Main, Chamarajpet, Bangalore - 560 018. INDIA Ph : +91 80 26613123, 26618752

37 Product Launch 33 Densigraphix Launches New Samsung and Canon Remanufactured Cartridges under its Popular imageTONE® Brand, FGIC Releases First-to-Market Compatible Replacement Chips for Remanufactured HP CP2025/ CM2320 MFP Color Cartridges. 36 Future Graphics Releases Toners for Brother HL-4000 Color Series, Jadi Releases Toner for HP LJ 4014/4015/4515 printers 37 MSE Releases HP P4014/P4015/P4515 compatibles, HP® 02 XL chips now available from Static Control, UniNet Offers Absolute Black Toner for HP P2035, P2055. 40 Densigraphix Announces Two New Compatible Cartridges under its Premium PearlTONE® Brand, Faroudja Introduces Chips for Samsung SCX 4720, SCX 6220.

While every effort is made to ensure authenticity in the preparation of this publication, the publisher and editors can not be held responsible for its contents. The views of contributors to the magazine are not necessarily those of the publishers. All trademark names cited in the magazines are property of their respective owners. Product brand names mentioned are intended to show compatibility only. Press releases, company profiles, articles and opinions are all welcome.

42 Faroudja Offers Bulk Toner for the Xerox 6180 , First To Market chips for Konica Minolta MagiColor 4650. 43 First To Market chips for Develop INEO +353, Indigo Launches Complete Solution for Refilling Canon CLI-8 and PGI-5. 45 Track Engineers Launches New Toner Cleaning Machine, Track Engineers Releases New Mini Vacuum Fill and Clean Machine

46 Company Profile West Point Products, Speeding Ahead

55 OEM News Epson Prevails on Appeal, Aggressively Scrutinizes Imported Cartridges.

58 Technical

Owned and Published by M. J. Prashanth Kumar from 733, 1st Floor, 6th Cross, Kempegowda Layout, BSK 3rd Phase, 3rd Stage, Bangalore - 560085 and Printed by Mr. Ashok Kumar.B.R at Lakshmi Mudranalaya, 117/2, 5th Main, Chamrajpet, Bangalore - 560018, India, Ph: 91 80 26613123.

58 60 63 • 65

Aqueous Aftermarket Ink Companies Positioned for Success, Private-Label Aftermarket Distributors. Fitting a Square Peg Into a Round Hole, by Steve Geishirt and Cesar Jump Parts Now! Removing the Ink Supply Station.

68 Article 70 Advertiser Index & Association Contacts

MARCH 2009

Publisherâ&#x20AC;&#x2122;s Note Hi Friends, As I write this letter we are in the middle of our final preparations for the second annual ReIndia Expo. This year is going to be very special because having Recharge India magazine as part of our family makes us feel even closer to the Indian market. We were warmly welcomed last year, and we knew from the start that our investment with India would be for the long-term. We are proud to continue to be a part of this growing, thriving market. Of course we enter this show with a bit of sadness as we remember our friend Prashanth Makam, whom we lost last October. Prashanth supported ReIndia Expo from its inception. As we prepare for the show we think of him and his pride in the Indian marketplace in which he had so much confidence. We are dedicated to preserving his memory and continuing to build Recharge India and ReIndia Expo into the resources that will be at the center of the Indian market's growth. In our two decades of creating publications and trade shows for the remanufacturing industry, we at Recharger have learned that no production is without stumbling blocks. But the lessons learned from these years of experience have taught us not to let them get in our way. Most problems can be overcome with good business sense, consistency in words and action, ethics and the drive to see our industry continue to succeed and thrive. As we enter ReIndia Expo's second year we are strengthened by the continued support of the Indian remanufacturing industry. This is a market that is going to continue to grow and we couldn't be more pleased to be part of it. I look forward to seeing you at the show! Patricia Ames Publisher at Large

MARCH 2009

Remanufacturing Instructions

MARCH 2009

Remanufacturing Instructions

MARCH 2009

ITONE

NOW IN INDIA

CANON COPIER TONERS FOR IR 400 SERIES FOR IR 8500 SERIES RICOH R COPIER TONERS FOR AF 1045 SERIES R

KYOCERA MITA COPIER TONERS FOR KM 1620 SERIES R

HP PRINTER TONERS FOR HP 1010 SERIES

ITONETM INC. www.itone-inc.com USA WEST COAST 2056 Calle Bogota Rowland Heights CA 91748 info@itone-inc.com

DISTRIBUTOR IN INDIA Units 311/312, Jogani Industrial Estate Tulsi Pipe Road, Dadar (West) Mumbai-28 Phone : +91 22 24229166 E-mail : sanghviab@gmail.com

Remanufacturing Instructions

MARCH 2009

Remanufacturing Instructions

MARCH 2009

Remanufacturing Instructions

MARCH 2009

Remanufacturing Instructions

MARCH 2009

Remanufacturing Instructions

MARCH 2009

Remanufacturing Instructions

what these problems may be. The service manual simply states to contact HP. Toner light blinking: Toner cartridge missing. Toner light on steady: Toner low. Status Alert P2030 Series : 10.X Supply memory error, 13.XX Paper jam, 50.X Fuser error, 52.0 Scanner error, P2050 Series : 10.XX Supply memory error, 13.XX Paper Jam, 21.X Print failure, 41.2 Engine error, 50.X Fuser error, 51.X Scanner error, 57 Fan error, 59.X Main motor error Messages Mike Josiah is the East Coast Technical Director at UniNet imaging. Contact him mjosiah@uninetimaging.com

MARCH 2009

Cover Story

Reduce, Reuse, Recycle... Get Ready to Rise in the Recession By Deepak M. Jalihal

It's only downturn not recession: Government It's not all that bad.

It's better for the IT â&#x20AC;&#x201C; particularly the Green IT.

ew Delhi: The Government said inflation will come down to a more realistic level, as has been indicated by the Reserve Bank of India, but there is no fear of recession. "Falling inflation is not indicative of coming recession in the economy...No fear of recession," Economic Affairs Secretary Ashok Chawla said, while commenting on the third quarterly review of the credit policy announced by the central bank.

MUMBAI, INDIA: Christopher Mines, senior vice president, Forrester, confidently said that Green IT would see sustained investments recession notwithstanding. Speaking on the third day of the NASSCOM India Leadership Forum here today, Mines picked up these trends as per an early read the Forrester had in October 2008. Therein 25 per cent of the organizations surveyed shows a slow and steady growth in Green IT action plans ahead.

Noting that inflation is coming down to a more realistic level, he said,"... definitely it shows that demand has slowed down. What we have is a situation of downturn and not recession." Having touched a peak of 12.91 per cent in August 2008, inflation came down to below 6 per cent in January and according to the RBI's assessment of economy, the rate may slip further to 3 per cent by March end.

"The early read indicates that a slow macro economy will not slow Green IT efforts and there is a significant opportunity for IT organizations to implement Green IT, which can increase from a worldwide size of half billion dollars to about 5 billion dollars in 2013," he said. He also suggested that suppliers should go for even more rigorous green procurement criteria for customers.

Referring to availability of funds, Chawla said, "RBI has taken steps and there is adequate liquidity in the system...but transmission of credit has to be more effective."

"Infrastructure vendors still underplay the Green characteristics of the service offerings like cloud computing," Christopher Mines said.

The RBI, he added, would continue to monitor situation and take steps as and when needed. As per the RBI review, the central bank has since mid-September augmented actual/potential liquidity by about Rs 3,88,000 crore.

Smart, visionary and future-suave CIO's are stocking Green IT investments prudently. It's no more about just window display but serious, ROI-driven aisles and you know it when one of India's top retailers is shopping for stuff like Variable Frequency Devices, server virtualization, SaaS or telecommuting. Says Pratima Harigunani of CyberMedia News after talking to Ranjit Satyanath, general manager, Technology, Shoppers Stop.

Although the RBI has been gradually reducing key policy rates and ratios, it refrained from taking any major initiative during the third quarterly review of the policy. In India, there is mixed economy. It means, we blend the Public Sector and the Private Sector in a meaningful way. Government's present is found everywhere in almost every crucial areas. The Private Sector too participate in economic growth. But the Private Sector just can't control the policies the Government as happened during Colonialisation. If at all is there any recession in the west, The Central Government can able to control the Indian Economy to prevent the trap of recession.

While most of then are looking at SaaS models or Green cloud computing and are making large investments in things like Variable Frequency Devices (VFDs) and in virtualization of servers etc., not many are looking at the ewaste, or more specifically cartridge waste. More than 60% of the Businesses still do not use recycled cartridges.

MARCH 2009

Cover Story

For years, the EPA has encouraged recycling. Businesses and consumers alike have embraced the recycling concept, routinely sorting paper documents, plastic water bottles and other recyclable materials and bringing them to recycling facilities. However, businesses have been much slower to implement initiatives to reuse materials and the concept has received little attention from the media.

It's best for Remanufacturers. Now that things are tight, it is time to start making the things we own last longer rather than simply throwing them out and replacing them. It is not as easy as it used to be; things used to be designed to be repaired or reused. However, the cartridge remanufacturing industry has come to an age and is ready to meet any challenge. Today the industry has matured and many serious players have made large investments, realizing the need and potential of this industry.

“Today, businesses are more receptive than ever to reusable packaging systems as they look for new ways to reduce costs. To help them, the RPA will take the lead in demonstrating how these systems can quantifiably reduce costs throughout the supply chain while reducing a company's environmental footprint through decreased energy consumption and the avoidance of solid waste.”

In spite of the recession in recent years, it appears that sales of the remanufacturing industry have continued to grow. Among the firms providing us with sales information, aggregate sales increased 20 percent from 1997 to 2000. Smaller firms with sales of $800,000 or less exhibited less growth, but larger firms had growth slightly more that 20 percent – says a special report by Boston University

The Remanufacturers Associations should provide businesses with examples, case studies, measurement tools, and resources to help them meet their sustainable solutions. “Many companies are struggling to truly understand, define, implement, and measure their sustainability objectives,” says Klimko. “The issues are exacerbated because there are many partners in a given supply chain, from suppliers to manufacturers to retailers. The RPA will be a leader in addressing these challenges by bringing together the collective expertise of all the players within the supply chain so that we can advance the entire industry. It is too difficult for a company to do this in isolation.”

The Perfect Storm Recession will create Global Awareness to Drive Adoption of Reuse. Arlington, VA: In 2009, the critical tenet of “reuse” will be embraced by businesses as they strive to reduce costs throughout the supply chain and address the global movement to mitigate damage to the environment, says Bob Klimko, chairman of the Reusable Packaging Association (RPA) Board, and director of general industrial marketing for ORBIS Corp.

The Associations in India should take a cue from the RPA who and continue to broaden its membership, adding more and more varied expertise to the association. The goal should be to include collaboration among all supply chain partners, including distributors and retailers, as well as educators and policymakers with a commitment to the value and message of re-use.

“2009 is the perfect storm that will accelerate the reuse of materials throughout the supply chain across all industries,” emphasizes Klimko. “The recession is driving businesses to reduce costs wherever possible. At the same time, there is a global awareness that businesses must truly change their practices that deplete the earth's resources. These two forces are creating the perfect storm that will result in a significant increase in the adoption of reusable products, both as a solution to decrease costs and to drive supply chain sustainability.”

Particularly this year, it should focus on educating all other stakeholders including end users, government agencies, reusable packaging providers and suppliers, university leaders, and key environmental groups.

MARCH 2009

Cover Story

The Market Sentiment….

about all the bad things that might or might not happen 8, 9, or 10 months down the line.

“The time is ripe for businesses to embrace the concept of reuse and to realize its potential to help them reach their sustainability objectives while strengthening their own companies through cost savings and improved efficiencies. Undoubtedly, the concept of reuse will be top of mind with businesses in 2009, and we are prepared to provide the tools and strategies they will need to implement remanufactured cartridges” says Sheela Jalihal, Partner – Softree India.

But when you're drowning in slow accounts receivable and you have to start laying people off, it's too late to come up with a contingency plan. You need one now, and it has to begin with a clear understanding of what you're going to face when the recession hits. Recessions are not mysterious. They're periods during which the economy gets smaller. Business activity goes down. People buy less and worry more. Everybody looks for ways to save money and conserve cash. The big fear is that you won't be able to pay your bills--and that, as a result, your company will fail.

As a marketing coach, I see a recession as an opportunity -an unfortunate one -- but an opportunity just the same. When one's competitors cut back on marketing, a business owner has the occasion to secure a greater market share. It certainly requires smarter, even more judicious marketing, but it is definitely possible. Then, when the economy rebounds, the business owner is in a more advantageous position.

To do well in such an environment, you have to turn the situation to your advantage. That means mobilizing your entire organization to focus on cash flow and then using the cash you have to maintain and expand your customer base.

I have always been fascinated at how resourceful people can find an opportunity in any situation. Each of the people we see as successful have been able to see past what most see as turbulence and found something of value.

Follow the four steps involved. Figure out how to become the low-cost provider. The first step is to determine in advance how you could compete on price if you had to.

Reminds me of an old saying that I just love...."When the going gets tough, the tough get going”

In a recession everybody competes on price. Why? Because customer attitudes change. During periods of economic growth, customers look for service, reliability, and fair prices and are very loyal to suppliers who provide all three. But when the economy goes south, customers get scared like everybody else. They aren't satisfied with a fair price anymore; they want your lowest possible price. If they don't like what you offer, they look elsewhere.

But it pays to be prepared…. Some companies automatically get a boost because of the nature of the industry they're in --collection agencies, for example, or makers and sellers of automotive replacement parts, and refillers and remanufacturers. But even if you're not in a business that usually does well in a recession, it could still turn out to be the best thing that ever happened to your company, provided you've done your homework. The people who get into trouble during a downturn are invariably the ones who go into it unprepared.

So you need a plan whereby you'll be able to reduce your prices and yet maintain your profitability. You may find that without cutting prices, you simply can't compete. In that case, you'd better have a plan to reduce prices profitably or you won't survive.

How do they get into trouble? In the first place, by thinking the recession won't affect them. That's a real danger if you've never been through one before. There's a natural tendency to approach your first recession in a state of denial. You tell yourself that you're too smart to get hurt, or that your company's in a unique niche, or that you could use a breather anyway, or whatever. You just don't want to think

Watch for the signs, and move fast when you see them. A recession is no time for procrastination. You have to be ahead of the curve or you'll lose whatever advantage you gain by being prepared.

MARCH 2009

Cover Story

That's especially true when you're dealing with customers. You can't wait for them to tell you your prices are too high. By then you've already become part of the problem. You need to approach them first, right when they're beginning to panic.

questions you are. "How can I save money?" "How can I survive?" People are willing to listen to anyone who can help them come up with an answer. They're open as never before. If you've set yourself up as the low-cost provider; if you've moved quickly at the start of the recession; if you've stayed on top of your receivables, mobilized your people, reduced your expenses; in other words, if you've done all the other things I've talked about here, you'll be in an ideal position to add new customers--provided they know what you have to offer. To take advantage of the opportunity, you need to put every spare cent you have into getting out the message.

The best indicator of an oncoming recession is a slowdown in receivables as people start to conserve cash. It can happen very gradually. With everything else going on, it's easy to miss. Then one day you wake up and discover your collection time has increased Do not ignore a slowdown in receivables. You have to jump on it immediately. You have to hire more collectors, speed up billing, do everything you can to get the number of days back down.. Why? Because cash is king in a recession. You're going to need all you can get.

Having a plan doesn't mean that you implement all parts of it at once. It helps to have a plan, so that you are prepared.

Mobilize your people to save jobs. Fear usually breeds bad morale, and recessions are scary times for employees. You can use the crisis to bring people together, however, by letting them know up front that you're committed to preserving their jobs and that they can help. How? By finding ways to cut costs. And you do have to cut costs. If you're going to reduce prices, maintain profits, and conserve cash, you need to look at every expense, both short and long-term, and decide what can go. There's only one category I'd put off-limits: sales-and-marketing expenses. I wouldn't touch them at all, for reasons I'll explain below, but everything else needs to be scrutinized closely. In a recession you need to put cost cutting back on the front burner and get your people involved. For one thing, they're likely to come up with ideas you'd never think of. More important, you'll be sending a strong message that you aren't going to abandon them in tough times.

The Deadline for receiving Advertisements & Press releases is 20th of preceding month.

Go out and sell. It's ironic to me that going into a downturn; most companies cut first the one type of expense they shouldn't cut at all: advertising. A recession is the best time to advertise. You'll never have a better chance to expand your business. Why? Because everybody is asking the same fore.

MARCH 2009

Recognized Global Leader

in Color Solutions Complete Matched Systems for R

HP 2600 ! NEW l Seation r m e s In yste S

Chemical Toner Matching Drum Compatible Replacement Chips Drum Removal Fixture and Drll Bit Toner Hopper Drill Fixture and Drill Bit Seal Insertion Fixture Drum Turning Tool Seal Doctor Bar

Authorized Full-line Distributor in India

Cantronics

Cantronics Office Equipments Pvt. Ltd Mumbai, India Tel : 0 22-28245629 / 28220880 Fax : 0 22-28244590 Email : cantronics@vsnl.net & cantronicsoffice@eth.net

Www.futuregraphicsllc.com

Recognized Global Leader

in Color Solutions Complete Matched Systems for TM

Samsung CLP-300 /CLX-3160

Toner

Compatible Replacement Chips

Drill Hold Fixture

Fill Plugs

Remanufacturing Instructional Videos Online at

www.futuregraphicsllc.com © 2008 FUTURE GRAPHICS, LLC. ALL RIGHTS RESERVED. FUTURE GRAPHICS IS A DISTRIBUTOR OF COMPATIBLE REPLACEMENT PARTS AND PRODUCTS FOR IMAGING SUPPLIES. NONE OF FG’S PRODUCTS ARE GENUINE HP® AND SAMSUNG® REPLACEMENT PARTS AND NO AFFILIATION OR SPONSORSHIP IS TO BE IMPLIED BETWEEN FG, HP® AND SAMSUNG®

Industrial News

3rd Successful International Trip Jet Tec recently took about 45 dealers of the total of 124 people from across India to Bangkok & Pattaya for 4 Night / 5 days who had achieved their scheme targets. This was Jet Tec’s 3rd trip abroad with dealer partners. “All of us are living a very stressful professional life thanks to heavy competition gifted by globalization. Jet Tec regularly offers such trips through its various schemes to motivate its partners. Scheme targets are always kept very attainable depending on the market potential of the respective area to make sure that maximum partners achieve the targets. More importantly, scheme is spread over a long period making sure that market dynamics do not greatly affect it and everyone participating can complete the scheme” Mr. Shah, President, Jet Tec said.

Jet Tec Team posing with Partners at Tiger Safari This Tour was complete fun trip having variety of entertainment programs that included the famous Alcazar show. Visit to Coral Island (Island with Water sports Undersea Walk), Noong Nouch Village (showing Thai Cultural Program & the Elephant Show) & Visits to Safari World to see Many Animals & Birds living together in lush and open environment. At Marine Park everyone enjoyed the Sea Lion Show, Dolphin Show, Whale Feeding Show, Stunt Show, Bird Show, Spy War & Urang Utang Show. Tour ended with visit to Golden Buddha one of the most famous temples in Bangkok. “Jet Tec believes in adding new products to its portfolio to keep it up to date. Latest release being matched solution for HP Color Laser 1215/1515/1518 (CB540/41/42/43A) and OPC Drums for HP 4015/4015 (CB364A)” Mr. Shah added. “Next in the pipeline is the complete range of compatible toner cartridges for HP/Canon/Samsung/Xerox including slow moving cartridges for Brother, Sharp, Panasonic & Toshiba range of Printers & Mfps. We feel that these cartridges will drive our growth in the future” said Mr. Kothari, Director of Jet Tec.

MARCH 2009

Industrial News

Mr. Naveen Rakhecha – CEO, Cartridge World (South Asia) conferred the “Star Youth Achiever Award” at the Global Youth Marketing Awards 2009. The Award was given away at the 2 day Global Youth Marketing Forum held in Mumbai on 3rd & 4th February 2009. The Global Youth Marketing Forum is the single largest rendezvous of Youth experts, Marketing professionals and Brand Specialists behind some of the worlds most successful and sought after brands across fashion, music, technology, sports, retail and lifestyle. The awards are given away as an appreciation for the good work & contribution to Industry. Some of the other winners of the award were Rahul Kanwal - Headlines Today, Farhan Akhtar - Actor / Director, Pradeep Shrivastava - CMO: Idea Cellular, Rohit Sharma - CMO, Zapak Gaming.

LAUNCH OF NEW ORGANISATION : Indigo Prints Smart Pvt. Ltd. Indigo Imaging Supplies is a pioneer in the remanufacturing industry since the early days of printer use. It has seen the growth of the printer industry right from dot matrix printers till now and venturing into new markets for the future. Indigo is the sole distributor for inkjet inks of Sensient Colour UK Ltd, for the last 10 years. Indigo Imaging has a strong customer base all over India. It strives to give the best results for customer satisfaction. Indigo is noted for its quality of products in the market. It caters to every printing need of the customer. With the expansion in business, Indigo is undergoing a makeover into being a Private Limited Company, named Indigo Print Smart Pvt. Ltd. Under this name, the company will reinforce its commitment towards its customers. The best of the products would be sourced out for the customer from all over the world. “Formujet”, an already popular brand of products from Indigo deals in inks, toners, OPC Drums, CISS, compatible and remanufactured cartridges, photo paper and other asccessories. The website www.trackengineers.com has been relaunched with the latest products and a new format of presentation. Contact : Indigo Prints Smart Pvt. Ltd. e-mail: track44@gmail.com, website: www.trackengineers.com

The Deadline for receiving Advertisements & Press releases is 20th of preceding month.

MARCH 2009

Industrial News

Track Engineers & Indigo Re-Launch their Website

India gets its first CARTRIDGE TRAINING ACADEMY.

Track Engineers, Mumbai based India's leading manufacturer of cartridge refilling & remanufacturing machines, have relaunched their website www.trackengineers.com. The website is completely redesigned with very attractive looks & new features.

“Cartridge Refill Academy” offers training classes of Inkjet and Toner cartridges refilling and remanufacturing. Based in Bangalore, the Academy is started by Deepak M Jalihal who also founded the first Association for The Cartridge Remanufacturers (ICRRA). With a passion for improving the quality standards of the refilling industry, Mr. Jalihal feels that proper training is the basic and the most essential requirement of this Industry. In India, the refilling industry has a very poor reputation due to a lot of unorganized players offering their services at very competitive prices. Lack of knowledge and training is the main cause of this. With proper training and knowledge the quality standards of the industry can very well rise. If the perception of the end-user towards refilling changes, it benefits every one, as it opens up wider markets. It is only a matter of time, persistence and efforts before this translates into a reality. Deepak Jalihal the founder of the Academy commented: “As the market for recycled inkjet cartridges continues to grow, Cartridge Refill Academy wants to help entrepreneurs entering the field create highlyprofitable, quality-driven businesses. We believe we are not only providing an important service to those entrepreneurs, but by producing more knowledgeable, quality-focused start-ups, we are helping the industry as well.”

Associate firm of Track Engineers, Indigo Prints Smart Pvt. Ltd (formerly known as Indigo Imaging Supplies) who are well known for their Formujet® products like Inkjet Inks, Toner Powders, Compatible Cartridges, CISS, Photo Papers, all Inkjet & Laser accessories also displays these products on the same website. The website is also accessible through a new url www.indigoworld.in .

The three-day course is taking place at Bangalore facility. We are confident that attendees will leave with a working knowledge of how to successfully remanufacture the most popular cartridges, using the latest tools, techniques. We are making an effort to improve the quality of the course by taking assistance from component manufacturers and raw material manufacturers, both in India and abroad.

With the whole range of products in raw materials as well as the equipments on display, the website has been made user friendly. The website is continuously updated with new products launches, news & media releases form Track & Indigo. Contact Details: Track Engineers Email: sales@trackengineers.com / trackeng@gmail.com Website: www.trackengineers.com Indigo Prints Smart Pvt Ltd Email: track44@gmail.com Website: www.indigoworld.in

We already have a comprehensive and content rich curriculum in place and the best part of the training is that it majorly hands on training. We are formalizing a franchise model and soon we will be offering franchises all over the country. For details contact: Cartridge Refill Academy. email: refillacademy@gmail.com

MARCH 2009

Industrial News

Future Graphics Imaging Corporation Welcomes Will Niederstadt

Future Graphics Imaging Corporation Offers Sealing System for HP P4515

Los Angeles, CA -- Future Graphics Imaging Corporation (FGIC) is very pleased to announce the addition of Will Niederstadt as new products development manager.

Los Angeles, CA – Future Graphics Imaging Corporation announces the release of an easy-to-use sealing system for remanufactured HP P4515 cartridges.

Will Niederstadt has worked at the highest level of the aftermarket imaging supplies industry for almost 20 years. While at Mitsubishi Kagaku Imaging Corporation, he served three years in quality assurance, ten years in research and development and a total of five years in customer technical support.

The sealing system consists of top and bottom clips, seal pull tab, a compatible plastic seal, compatible rail foam, and compatible shipping lock.

“Will brings substantial additional strength to our product development and R&D group as well as to customer technical support with his extensive experience in our industry,” said Lionel Brown, COO, FGIC. Added Luke Goldberg, senior VP, FGIC, “Will is particularly knowledgeable about MKIC products which will prove exceedingly helpful in both the development and customer support areas.” Will is based at the FGIC corporate headquarters in Los Angeles, California.

Future Graphics Imaging Corporation Releases 2009 Digital Product Catalog Los Angeles, CA – Future Graphics Imaging Corporation announces the release of its 2009 digital product catalog. The up-to-date product listing includes all the high-quality toner, OPCs, chips, fixtures, blades and other supplies offered by FGIC and is available free-of-charge for download at fgimaging.com. The highly informative catalog serves as an invaluable reference guide for remanufacturers and is an essential component of FGIC's innovative Comprehensive Systems Solutions (CSS™) approach to the aftermarket imaging industry. It contains illustrated Solid Works diagrams that break down the most popular engines -- component by component -- as well as a cross-reference guide, engine history and critical component analysis, which notes the estimated life cycle of each critical cartridge component.

The high-strength, spring steel clips secure the mag roller housing to the toner hopper, making the sealing process fast and simple. The sealing system for remanufactured P4515 cartridges is part of a Comprehensive System Solution (CSS™) which includes co-engineered OPC and toner. Instructions are included with system.

Ink Jet: The Next Big Aftermarket Imaging Opportunity Static Control's new ink jet brochure shows you how simple it is to enter a market with huge profit potential. The ink jet business can offer big profit margins and will continue to grow to bigger volumes in the future. Ink jet technology has changed and ink jet cartridge remanufacturing is now simple and profitable. Static Control's brochure, free on demand, is a very detailed analysis to show you all the revenue opportunities for remanufacturing the HP® and Canon® ink jet families. The brochure is all the right information you need to consider entering the HP®/Canon® ink jet cartridge business. Are you ready for the facts? Don't walk past the biggest remanufacturing profit opportunity ever! Static Control's new ink jet brochure can be ordered through Static Control's Sales Team and it will be mailed out free of charge; or For more information call your Static Control Sales Representative. visit our website at http://www.scceurope.co.uk or www.scc-inc.com.

Printronix Aims to Acquire U.S.-Based Assets of TallyGenicom

The new FGIC digital product catalog will be reissued at regular intervals in order to keep remanufacturers quickly informed of additions and product updates. CD versions are also available upon request.

Printronix Inc. is seeking approval from the U.S. Bankruptcy Court for the District of Delaware to be named lead bidder in the auction of the assets of TallyGenicom LP. TallyGenicom, a provider of printing solutions, has filed a voluntary petition for protection under Chapter 11 of the U.S. Bankruptcy Code in the U.S. Bankruptcy Court for the District of Delaware.

FGIC, the world's leading value-add distributor, is the only aftermarket supplier to offer this type of comprehensive desk reference to remanufacturers free of charge.

Printronix, an integrated supply-chain printing solutions company, wants to blend TallyGenicom line-matrix and serial-matrix printer series into its own offerings. TallyGenicom's U.S. assets sale through Chapter 11 should take approximately 45 days. If Printronix's acquisition goes

MARCH 2009

Industrial News

through it will be another significant mark in a series of strategic decisions made in the past year since Vector Capital bought Printronix in January 2008. Other potential bidders could come forward. If Printronix acquires TallyGenicom's U.S. assets, the company has said a number of questions, including details about possible naming and branding, will be disclosed at that time. Cartridge World Shows U.S. Growth in 2008 Cartridge World has shaken off the economic slowdown to record a 13percent rise in same-stores sales in the United States in 2008 from 2007. Refilling and remanufacturing inkjet and toner cartridges, the Emeryville, Calif.-based company has more than 1,700 franchises in 61 countries.

Metrofuser Introduces StockWorks™ MPS Advance stock program designed to help MPS providers reduce costs, improve uptime Laser printer parts manufacturer Metrofuser (www.metrofuser.com) today announced the release of its StockWorks MPS program for laser printer service companies and rechargers that are offering Managed Print Services (MPS) solutions to their customers. StockWorks MPS, while designed with the MPS provider in mind, is completely softwareindependent and does not require a specific brand of MPS software.

“We started this program to enable us to partner with our customers to save on the costly burden of overnight shipping,” said Eric Katz, Metrofuser's Co-Owner and CFO. “If we're constantly shipping parts overnight to any one customer, no matter who's footing that bill or whether we're splitting it, we're not optimizing our partnership. We're both passing our revenues on to the shippers. Metrofuser is willing to take on 90% of our customers' inventory risk ourselves if we can curtail those practices.” Metrofuser has been running a controlled introduction of the program and the response has been positive. Says one service provider in South Carolina, “Metrofuser has reduced shipping costs for me, and at the same time has allowed me to increase much-needed inventory without increasing my inventory costs. When I need something immediately, I don't have to scamper around to get it overnighted.” Adds Fotopoulos, “We believe that Managed Print Services is here to stay – and while we won't compete with our customers and throw our hat into the software sales ring, we are committed to focusing on providing services and solutions to our customers that will make their MPS model all that much more profitable.” For more information about StockWorks™ MPS or other programs at Metrofuser, About Metrofuser Metrofuser remanufactures and distributes printer parts for HP and Lexmark laser printers. The company offers a broad array of laser printer products from its Eastern and Western distribution hubs including fusers, maintenance kits, boards, and paper handling assemblies. For more information, Metrofuser

MPS providers face the challenge of keeping larger inventories and in some cases multiple remote inventory “closets” at customer sites across the country to ensure that they are able to quickly respond to their customers' printer repair and maintenance needs. Keeping a vast inventory and shipping parts overnight directly to customer sites at a premium eats away at margins already burdened by the current state of the economy. StockWorks MPS eliminates those costs and increases equipment up-time.

263 Cox Street Roselle, NJ 07203-1703 USA 888-FUSERS-1 Phone 908 245 2100 ext. 107. Fax 908-634-1038 http://www.metrofuser.com

Metrofuser Sales Representatives can do a quick trending analysis of an MPS provider's stock and with some forecasting provided by the MPS provider, Metrofuser will come up with a program that primarily consigns stock to the customer. Customers participating in the program will also be able to enjoy other benefits such as low-to-no cost shipping rates, periodic trending analysis and inventory usage reports, industry forecasting and trending information, ROI analyses, and so on.

The Deadline for receiving Advertisements & Press releases is 20th of preceding month.

“We wanted to come up with a program for all of our customers who have deployed Managed Print Services without mandating or promoting specific software to them,” said Dennis Fotopoulos, Metrofuser's Director of Strategic Business Development. “In coming up with this program, our intent was to stick with our core competencies – that is, providing high-quality remanufactured laser printer parts along with world-class logistical and fulfillment services.”

MARCH 2009

Product Launch

About Densigraphix

Densigraphix Launches New Samsung and Canon Remanufactured Cartridges under its ® Popular imageTONE Brand

Founded in 1979, Densigraphix is a privately-held distribution company serving the copier dealer and the laser cartridge remanufacturer markets. The Company has five international facilities in Canada and the United States and conducts business in over 35 countries. Its 30-year success is driven by its mission to deliver customer satisfaction and a total commitment to offering high quality products at competitive prices. With a large inventory of replacement parts and supplies for the remanufacturing, service and supply sectors, Densigraphix is truly "Dedicated to Your Image."

Contreal, Quebec (Canada), – Densigraphix, today, announced the release of remanufactured cartridges for use in Samsung ML3050/ML3051 and Canon Cartridge 104, FX9 and FX10 laser cartridges under its popular imageTONE® brand. “imageTONE® remanufactured cartridges are quickly becoming the product of choice for laser printers, faxes and multifunctional devices,” comments Dana J. Valley, Vice-President of Sales. “A l l i m a g e T O N E ® cartridges are remanufactured, virgin (one use only) cores and have new drums and blades installed. All other components are inspected and replaced as necessary. With well over a year in the marketplace, imageTONE cartridge sales continue to grow at a fantastic pace, which is a direct result of the product quality.”

MORE INFORMATION: Sales Leads: US:ussales@densi.com Canada: sales@densi.com Web: www.densi.com Media Contact: Joanne Basilieres E-mail: joanneb@densi.com

F G I C Re l e a s e s F i r s t - t o - M a r ke t C o m p a t i b l e Replacement Chips for Remanufactured HP CP2025/ CM2320 MFP Color Cartridges

The OEM yield of 2,000 prints and a density of 1.49 for the Canon Cartridge 104, FX9 and FX10 laser cartridges, have been matched, or exceeded by the imageTONE® remanufactured cartridge. The importance of high quality output on what was originally a fax cartridge is not lost on the newer models of this series, imageCLASS MF. The imageCLASS MF are Multi Function printers that perform Print, Copier, Fax & Scanner functions. The MF series is still in production and more models are scheduled to be introduced.

Los Angeles, CA – Future Graphics Imaging Corporation is pleased to announce the release of first-to-market chips for the HP CP2025/CM2025 printer cartridges. The CP2025 printer family was released in October 2008 and replaces the HP 2605 and HP 3600. Utilizing HP's latest color technology, they are referred to as the 'big brothers' of the entry-level CP1215 family of printers released last spring.

The Samsung, ML3050/ML3051 is a limited printer family, but has a huge population base. Available in multiple configurations “N” for network & “D” for duplex, they are not MFP's. Testing on the imageTONE ® remanufactured cartridge has shown matched compatibility for yield, 8,000 prints and density, 1.45.

The release of these printers is keeping with HP's strategy to make color more attractive to small- to medium-sized businesses, which will also be a great benefit to the aftermarket. Said Luke Goldberg, senior VP, FGIC, “With printer life cycles compressing, the window of opportunity is narrower than ever before and speed to market is critical. The release of the compatible replacement chips for HP 2025 by FGIC marks the fifth consecutive first-to-market for critical HP releases.”

Mitch Schwartz, Director R&D and Quality Assurance states, “imageTONE® cartridges are made in a world class, ISO 9001 and 14001 certified facility. The cartridges are completely guaranteed and remanufactured under strict STMC and ASTM guidelines. They are also protectively packaged so that transportation damage is virtually eliminated.”

FGIC conducts IP due diligence on all compatible replacement chips. The chips are in stock now and ready to ship from convenient locations all over the globe.

As with all Densigraphix products, the imageTONE remanufactured cartridges are backed with a 100 percent customer satisfaction guarantee. Each cartridge is meticulously analyzed and tested, ensuring that every Densigraphix product meets or exceeds OEM equivalent density, yield and consistency from batch to batch.

FGIC is in the process of completing a Comprehensive System Solution (CSS) for the CP2025/CM2320, including chemical color toner and matching OPC.

For more information on our products, contact your local sales representative or order through the Densigraphix on-line catalog at www.densi.com.

MARCH 2009

Product Launch

Future Graphics Releases Toners for Brother HL-4000 Color Series

Future Graphics Imaging Corporation Offers Sealing System for HP P4515

LOS ANGELES — Future Graphics Imaging Corporation has released toners for the Brother HL-4000 series printer cartridges that display OEM-like fusing characteristics critical for these relatively high-speed (21 ppm) SOHO color printers.

Los Angeles, CA – Future Graphics Imaging Corporation announces the release of an easy-to-use sealing system for remanufactured HP P4515 cartridges. The sealing system consists of top and bottom clips, seal pull tab, a compatible plastic seal, compatible rail foam, and compatible shipping lock.

The toners (color and monochrome) have undergone rigorous testing at the FGIC research and development center and consistently demonstrate OEM comparable yield and density.

The high-strength, spring steel clips secure the mag roller housing to the toner hopper, making the sealing process fast and simple.

The sealing system for remanufactured P4515 cartridges is part of a Comprehensive System Solution (CSS™) which includes co-engineered OPC and toner.

Compatible with Brother models, DCP-9040CN, DCP-9045CDN, HL4040CN, HL-4040CDN, HL-4070CDW, MFC-9440CN, MFC9840CDW, the Future Graphics toners are in stock. Contact Future Graphics E-mail: info@futuregraphicslic.com Visit: www.futuregraphicslic.com

F G I C Re l e a s e s F i r s t - t o - M a r ke t C o m p a t i b l e Replacement Chips for Remanufactured HP CP2025/ Cm2320 MFP Color Cartridges Los Angeles, CA – Future Graphics Imaging Corporation is pleased to announce the release of first-to-market chips for the HP CP2025/CM2025 printer cartridges. The CP2025 printer family was released in October 2008 and replaces the HP 2605 and HP 3600. Utilizing HP's latest color technology, they are referred to as the 'big brothers' of the entry-level CP1215 family of printers released last spring. The release of these printers is keeping with HP's strategy to make color more attractive to small- to medium-sized businesses, which will also be a great benefit to the aftermarket. Said Luke Goldberg, senior VP, FGIC, “With printer life cycles compressing, the window of opportunity is narrower than ever before and speed to market is critical. The release of the compatible replacement chips for HP 2025 by FGIC marks the fifth consecutive first-to-market for critical HP releases.”

Instructions are included with system.

Jadi Releases Toner for HP LJ 4014/4015/4515 printers SELANGOR, Malaysia — The Jadi Imaging Group has released the new HP P4515 toner (JLT-029), a dedicated toner designed for HP LJ P4014/4015/4515 printers, which use the CC364A or X cartridges. This new series of HP workhorse printers are going to replace the existing series of HP 4200/4250/4300/4350 printers. The printing speed can reach 62 ppm, among the fastest of all laser printers on the market. Due to its high-speed printing and long life cycle, the toner design needs to accommodate various requirements. They include excellent fixing quality, consistent good image density, free of OPC filming, minimum blasting defect and clean of background. Jadi new HP P4515 toner has been developed to meet these specific requirements and give a highprinting quality and performance in full cycle. This toner could produce OEM targeted page yield of 10,000 copies for standard cartridge and 24,000 copies for extra large cartridge. In addition, the toner transfer efficiency should be always higher than 90 percent. Contact Jadi E-mail: info@jadi.com.my

Visit: www.jadi.com.my

The Deadline for receiving Advertisements & Press releases is 20th of preceding month.

FGIC conducts IP due diligence on all compatible replacement chips. The chips are in stock now and ready to ship from convenient locations all over the globe. FGIC is in the process of completing a Comprehensive System Solution (CSS) for the CP2025/CM2320, including chemical color toner and matching OPC.

MARCH 2009

Product Launch

HP® 02 ink jet cartridges from Static Control are supported by two chip versions; standard yield and the XL version, giving customers economic flexibility.

MSE Releases HP P4014/P4015/P4515 compatibles VAN NUYS, Calif. — Micro Solutions Enterprises (MSE), an industry leader for quality compatibles, has released two compatible cartridge models for the HP P4014/P4015/P4515 series printers.

The chips are in stock, ready to ship and are sold in single and 10-count packages (larger pack quantities are available by request).

“These two cartridge models are important releases for our customers” said President Yoel Wazana. “They are the replacements for the HewlettPackard 4200/4300 series which are very popular network laser printers in today's business arena. These network-ready printers have print speeds up to 62 pages per minute and our cartridges are stringently tested to perform at these speeds. Both MSE cartridge models meet OEM yields of 10,000 and 24,000 pages(based upon 5 percent coverage) respectively and MSE page yields are verified on all machines to ensure their performance meets the original specifications.”

All our chips are intellectual property (IP) reviewed. For more information call the Static Control Sales Team or visit our Chip Centre online at www.scceurope.co.uk or www.scc-inc.com.

UniNet Offers Absolute Black Toner for HP P2035, P2055 LOS ANGELES —UniNet R & D has qualified Absolute Black

MSE, an ISO 9001/ISO14001 certified company utilizing 24 patented and patent-pending technologies, manufactures a full line of high-quality compatible toner cartridges, MICR toner cartridges, inkjets and thermal transfer ribbons. MSE's manufacturing capacity exceeds 300,000 toners and 500,000 inkjet cartridges per month. The company owns and operates more than 260,000 square feet in California and Pennsylvania as well as additional distribution facilities in Canada, the Netherlands, Brazil and Israel. MSE offers full solutions for outsourcing, private labeling, private packaging, and blind-drop shipping. The company also offers award-winning sales training, marketing materials and additional value-added services.

toner products for use in HP' s newest monochrome printers,the P2035 and P2055 series. This new family of printers comes in a 30 ppm version P2035) ( and 35 ppm version P2055). ( Both models have similar features, including 1, 200 dpi resolution and the ability to print on a wide variety of paper sizes from envelopes to legal size documents.The faster model P2055 includes a speedier processor and the flexibility to use either the lowyield or highyield style cartridge.The P2035 uses only the lowyield version.The standard yield CE505A cartridge is

Contact MSE Visit: www.mse.com

rated at 2, 300 pages and the CE505X is rated at 6, 500 pages.UniNet plans to release additional components to follow,which include wiper and doctor blades.

HP 02 XL chips now available from Static Control

Contact UniNet Imaging Email:sales@uninetimaging. com

Static Control announces the release of dedicated chips for use in HP 02 family XL ink jet cartridges.

Future Graphics Releases Toners for Brother HL-4000 Color Series

These new HP 02 XL chips were designed, developed and manufactured in house which means absolute control on quality and reliability. Each chip provides full printer functionality, same as the OEM, and will work in every designated printer with solutions available for geographical variations (177 type for Africa, 363 type for Europe).

Keep up to date with your ink jet range to increase profitability and maintain the competitive edge.

XL Product Code HP®02CP-CXL ® HP 02CP-LTCXL HP®02CP-MAXL HP®02CP-LTMAXL HP®02CP-YXL HP®02CP-KXL HP®177 CP-KXL HP®363 CP-KXL

Standard Code HP®02CHIP-C ® HP 02CHIP-LTC HP®02CHIP-MA HP®02CHIP-LTMA HP®02CHIP-Y HP®02CHIP-K HP®177CHIP-K HP®363CHIP-K

Visit:www. uninetimaging. com

The toners (color and monochrome) have undergone rigorous testing at the FGIC research and development center and consistently demonstrate OEM comparable yield and density.

Colour Cyan Light Cyan Magenta Light Magenta Yellow Black Black (Africa) Black (Europe)

At the time of their release, the Brother HL-4000 series printers were the fastest low-priced color machines on the market. They featured Brother's first internally designed engine and have been very popular in retail. Compatible with Brother models, DCP-9040CN, DCP-9045CDN, HL4040CN, HL-4040CDN, HL-4070CDW, MFC-9440CN, MFC9840CDW, the Future Graphics toners are in stock. Contact Future Graphics E-mail: info@futuregraphicslic.com Visit: www.futuregraphicslic.com

MARCH 2009

Product Launch

UNINET ABSOLUTE BLACK™ TONERS FOR HP P2035 & P2055

UNINET NEW VERSION X-GENERATION™ TONERS FOR HP 2600

Los Angeles – UniNet R&D has qualified Absolute BLACK toner products for use in HP's newest monochrome printers, the P2035 and P2055 series. This new family of printers comes in a 30 ppm version (P2035) and 35 ppm version (P2055). Both models have similar features, including 1200 dpi resolution and the ability to print on a wide variety of paper sizes from envelopes to legal size documents. The faster model P2055 includes a speedier processor and the flexibility to use either the low yield or high yield style cartridge. The P2035 uses only the low yield version. The standard yield CE505A cartridge is rated at 2,300 pages and the CE505X is rated at 6,500 pages. UniNet plans to release additional components to follow, which include wiper and doctor blades.

Los Angeles – UniNet announces a new version of its X-Generation brand toners, qualified for use in HP 2600 engines. The new toner address background and low image density issues, and adds another product feature improvement - higher levels of gloss. UniNet matching toners and drums combine

Product test results, based on STMC test methods, are provided as follows: CARTRIDGE

DENSITY (O.D.U.)

TONER USEAGE (mg/p)

YIELD (pages)

HP P2055 CE505A

1.48

.046

2,368

UNINET TONER/OEM DRUM

1.47

.050

2,200

For further information, please contact UniNet visit www.uninetimaging.com.

UNINET SMARTCHIPS FOR XEROX PHASER 3250 HP P2055 CE505X

1.50

.048

5,980

UNINET TONER/OEM DRUM

1.47

.050

5,788

Los Angeles – UniNet is expanding its line of products for Xerox based engines by offering the industry's first replacement Smartchips for use in the Xerox Phaser 3250 monochrome printers. This newly released printer offers affordability (prices starting at just $279.00 USD) while still offering some impressive features. The Phaser 3250 is rated at 30 ppm with a first page out speed of less than 10 seconds. Adding to that, you have 1200 dpi resolution and two sided printing as standard features. Print cartridges come in a standard-capacity version rated at 3,500 pages and a high-capacity version rated at 5,000 pages. UniNet plans to offer Smartchips for both yields to its matching line of toners, drum and roller products, with additional components to follow. Product test results, based on STMC test methods, are provided as follows: CARTRIDGE

DENSITY (O.D.U.) TONER USEAGE (mg/p) YIELD (pages)

XEROX PHASER 3250 STD. CAP. UNINET TONER AND DRUM XEROX PHASER 3250 HIGH CAP. UNINET TONER AND DRUM

1.51 1.50 1.54 1.50

.032 .033 .032 .033

For further information, please contact UniNet visit www.uninetimaging.com.

MARCH 2009

3,106 3,030 4,687 4,545

Product Launch

Densigraphix Announces Two New Compatible Cartridges under its Premium PearlTONE® Brand

Faroudja Introduces Chips for Samsung SCX 4720, SCX 6220

Montreal, Quebec (Canada), February 23, 2009 – Densigraphix, today, announced the release of two new compatible cartridges under its premium PearlTONE ® brand for use in the Samsung ML-2150 series laser printers and the Samsung SCX-4725 laser printer.

Faroudja To ner now carries smartchips for the Samsung SCX 4720 and SCX 6220, it was announced. “These Samsung SCX chips can be difficult to locate, but we now carry the complete range of toner and chips for the whole Samsung SCX series.” explained marketing director Tim Farrell. “Now customers will be able to recharge those cartridges.” Faroudja also supplies smartchips for printers such as the Samsung CLP 350 and CLP 600, and additionally offers very competitive prices for a wide range of Hewlett Packard chips like the HP 4200.

“We developed our premium PearlTONE® product line for customers who prefer a high quality, new-build compatible car tridge. PearlTONE® cartridges are 100% new-build, non-patent infringing products that carr y the Densigraphix P r o d u c t Wa r r a n t y, ” comments Dana J. Valley, Vice-President of Sales. The Samsung SCX-4725 is a complete MFP, monochrome (black only) laser printer, which was released in January 2007 and is still in production. The cartridge is rated at 3,000 prints, which is considerably small for a network printer, fax and copier with an automatic document feeder. The cartridge also has an image density equal to the OEM throughout the life of cartridge. The Samsung ML-2150 series printers have been discontinued, but the field population is extremely high. The new PearlTONE® compatible cartridge replaces two OEM skus: ML2150D8/XAA and ML2550DA/XAA. It has a print yield that exceeds the OEM (8,000 or 10,000 respectively) and an image density equal to OEM 1.48 avg.

Faroudja Toner, in San Carlos, California, stocks color toners for HP, Lexmark, Tektronix, Minolta QMS and supplies a wide range of parts and recharging tools. Contact Faroudja Toner visit www.faroudjatoner.com.

Faroudja releases HP Split-All Splitting Machine Faroudja Toner now carries an HP Split-All splitting machine, it was announced. “The SplitAll safely and reliably splits all HP hoppers, thus eliminating the need to purchase a separate splitter for each type of cartridge” stated marketing director Tim Farrell. “It also saves valuable space in your shop.”

Mitch Schwartz, Director R&D and Quality Assurance states, “PearlTONE® cartridges are manufactured to precise specifications in ISO 9001 and 14001 certified facilities.” As with all Densigraphix products, the PearlTONE® new compatible cartridges are backed with a 100 percent customer satisfaction guarantee. Each cartridge is meticulously analyzed and tested, ensuring that every Densigraphix product meets or exceeds OEM equivalent density, yield and consistency from batch to batch. For more information on our products, contact your local sales representative or order through the Densigraphix on-line catalog at www.densi.com. About Densigraphix

By simply changing the fixture plate, multiple HP hoppers can be split: the Faroudja Split-All works for the HP 2100, 2300, 4000, 4100, 8000, 8100 and Canon EX, NX, SX and WX hoppers. Different tooling sets can be purchased for specific cartridges.

Faroudja Toner sells a wide range of recharging tools, from splitting machines and toner vacuums to dust collectors, presses and custommade cutting implements. Contact : Faroudja Toner visit : www.faroudjatoner.com.

MORE INFORMATION: Sales Leads: Web: www.densi.com Media Contact: Joanne Basilieres E-mail: joanneb@densi.com

MARCH 2009

Product Launch

Konica Minolta MagiColor 4650 color printer is with the following features:

Faroudja Offers Bulk Toner for the Xerox 6180 Faroudja Toner has released color toner in bags for the Xerox Phaser 6180. 10 kilogram (22 pound) bags are sold for black, cyan, yellow and magenta, and can be purchased individually or in multiple quantities.

1. Sleek, productive package: The magicolor 4650 series features the equipment every workgroup needs to captivate audiences and remain competitive. 2. Attention-demanding, colour laser: Equipped with 9600 x 600 dpiclass contone colour, the magicolor 4650 series produces eye-catching, bold graphics and crisp text project after project at 25 ppm for colour and black and white.

“In recessionary times like these, bags are a great alternative as you can save 40% or more.” explained marketing director Tim Farrell. “So we're pleased to offer the Xerox 6180 in bulk, which should maximize profit for our customers.”

3. Countless options for complete customization: Options, including a 40 GB hard drive, expandable memory and an additional input tray, offer users endless possibilities for personalization. Compact Flash Card for downloading fonts, forms and colour profiles; electronic collation; direct PDF, JPEG and TIFF printing.

The Xerox 6180 cartridge requires carrier, which Faroudja also supplies in 10 kilogram bags.

4. Save time and paper: The magicolor 4650DN comes equipped with an internal, automatic duplexer. Two-sided printing delivers high-impact documents while using 50% less paper. It also utilizes an enhanced paper crossing system that allows the printer to maintain 100% productivity while producing two-sided documents.

Faroudja Toner, in San Carlos, California, additionally stocks color toner for Hewlett-Packard, Okidata, Xerox Phaser and supplies a wide range of parts and recharging tools. Contact Faroudja Toner visit www.faroudjatoner.com.

First To Market chips for Konica Minolta MagiColor 4650 Taichung, TAIWAN – 16th of February, 2009- Hi & Bestech company announces the release of new compatible replacement chips for Konica Minolta MagiColor 4650. “Our R&D staffs continually strive to provide the first to market chips to make a nice profit for recyclers. In December,

Konica Minolta MagiColor 4650 chip

Hi & Bestech company (Taiwan) E-mail: info@tonerchips.com

2008， we worked out Konica Minolta Bizhub C253 chips. Now we are excited to supply chips Konica Minolta MagiColor 4650 for our RE-industry,” said Alvin Hsu, sales director of Hi & Bestech. The chips we supply are for: Konica Minolta MagiColor 4650 Cyan TONER cartridge 4K Konica Minolta MagiColor 4650 Black TONER cartridge 4K Konica Minolta MagiColor 4650 Magenta TONER cartridge 4K Konica Minolta MagiColor 4650 Yellow TONER cartridge 4K

The Deadline for receiving Advertisements & Press releases is 20th of preceding month.

Konica Minolta MagiColor 4650 Cyan TONER cartridge 8K (7013K1N3) Konica Minolta MagiColor 4650 Black TONER cartridge 8K (7023N1N3) Konica Minolta MagiColor 4650 Magenta TONER cartridge 8K (8105L3N3) Konica Minolta MagiColor 4650 Yellow TONER cartridge 8K (8105M1N3)

MARCH 2009

Product Launch

First To Market chips for Develop INEO +353

Indigo Launches Complete Solution for Refilling Canon CLI-8 and PGI-5

Taichung, TAIWAN – 31th of January, 2009- Hi & Bestech company announces the release of new compatible replacement chips for Develop INEO +353. “Our R&D staffs continually strive to provide the first to market chips to make a nice profit for recyclers. In December, 2008， we worked out Konica Minolta Bizhub C353 chips. Now we are excited to supply Develop ineo +353 chips for our RE-industry,” said Alvin Hsu, sales director of Hi & Bestech. The chips we supply are for: Develop ineo +353 Black TONER cartridge 26K(A0D71D1000)

Mumbai (India) based Indigo Imaging Supplies jointly with Track Engineers launched complete solution for refilling of Canon CLI-8 and PGI-5. This includes Refill Fixtures manufactured by Track Engineers, Chip Resetter, specific Formujet Inks and Sealing caps for the cartridges. Indigo and Track are working in the printer consumables industry since 20 years and are well known for their equipments as well as raw material required for recycling of consumables.

Develop ineo +353 Magenta TONER cartridge 20K(A0D73D1000) Develop ineo +353 Cyan TONER cartridge 20K(A0D74D1000) Develop ineo +353 Yellow TONER cartridge 20K(A0D72D1000) Develop ineo +353 Black Imaging Unit120K(A0DE-13H) Develop ineo +353 Magenta Imaging Unit 90K(A0DE-1DH) Develop ineo +353 Cyan Imaging Unit 90K(A0DE-1JH) Develop ineo +353 Yellow Imaging Unit 90K(A0DE-17H) The Canon refill fixtures are developed with a magnificent design which ensures that refilling is done without drilling any hole thus enhancing the 'refillability' of the cartridge. These cartridges have a chip and it is required to be reset using the given “Chip Resetter” every time the cartridge is refilled. The sealing caps are provided for preventing the leakage. Indigo is already very well known for the best quality of Formujet inks and it has come up with specific inks for these canon cartridges.

The Develop INEO +353 is a sensible investment for any business wanting quality colour printing, economical black & white output and a greater degree of professionalism in its document production process. With colour and black & white output at 35 pages per minute, the INEO +353 has all the features required to improve an office workflow. Such features include ample paper capacity, a variety of finishing options, ease of use and sophisticated network scanning. The INEO +353 integrates seamlessly into any network and provides network administrators with all the tools to monitor and manage the device with confidence.

Konica Minolta Bizhub C353 chip

Hi & Bestech company (Taiwan) E-mail: info@tonerchips.com www.tonerchips.com

These products were sought after from a long time and many users are complementing Indigo and Track for introducing the complete solution. Contact details: Indigo Imaging Supplies Email : track44@gmail.com, Web: www.trackengineers.com

The Deadline for receiving Advertisements & Press releases is 20th of preceding month.

MARCH 2009

Product Launch

Track Engineers Launches New Toner Cleaning Machine Mumbai, India, Eyeing the serious health hazards due to spread of micro particles of toner powder in the surroundings during refilling or remanufacturing toner cartridges, Track Engineers are coming up with an affordable & preventive solution in the form of the New Toner Cleaning Machine. The machine has been designed such that it can be kept away from the worktable benefiting the people who have space constraints. The 1.6 HP machine is built with cyclone technology for better efficiency. It comes with 0.5 micron filter and approximately 5 Kg collection capacity. 94CFM, 20,000 – 25,000 RPM and 230 V/50Hz or 110V/50Hz are volume, speed and power configurations respectively. Ease of operation and power saving are achieved through a foot pedal switch. Easy cleaning of filter & disposable waste collection bag makes it easy to maintain.

Best Suited equipment for Small Refill shop, Kiosk, Refill centre. Suitable for l HP- 21, 22, 27,

28, 56, 57, 58, 850, 851, 852, 853, 854, 855, 860, 861, 23, 78, 41, 23D (Cartridge with printhead)

l New HP 801, 702, 818, 900, 901 l New Business inkjet HP 10, 11, 13, 18, 88 l Canon

BC 01, 02, BC 20, Canon Pixma 40, 41, 50, 51, 830, 831,

l Lexmark 16, 17, 26, 27, 50, 60, 70, 80

Very easy to maintain. Cleaning/Emptying station with set of 18 cleaning fixtures Works on 230 V A/c. Plug in and start operation. Versatile design backed by 20 years of experience. Attractively Priced Contact Details : Email : sales@trackengineers.com, Web : www.trackengineers.com

trackeng@gmail.com

The Director of Track Engineers, Mr. P. C. Ruiwale said, “The machine had been made seeing the importance of health of Refillers, Remanufacturers & their employees as well as to keep the work environment clean. Eco friendly work environment is certainly the need of the time & Track Engineers will continue to contribute for the cause.” Contact Details: Track Engineers, Email: sales@trackengineers.com / trackeng@gmail.com Website: www.trackengineers.com

Track Engineers Releases New Mini Vacuum Fill and Clean Machine Track Engineers, one of the most experienced Refilling Equipment Manufacturers in India have recently launched the Mini version of the Vacuum Fill and Clean Machine.

The Deadline for receiving Advertisements & Press releases is 20th of preceding month.

This is yet another

marvelous design from Track Engineers for recycling the printer consumables. The machine is specially designed for small refillers who have space constraints and or have low volumes. The machine uses the proven vacuum fill technology for inkjet cartridge refilling. Use of this device helps in removing the air pockets from foam based cartridges. It helps in even and uniform printing. The other features of the machine include:

MARCH 2009

Company Profile

West Point Products: Speeding Ahead

West Point Products managers meet, from left: John Cafarella, vice president of operations; Jackie Jamison, sales manager; Dave Stauver, quality control manager and Tom Day, CEO.

West Point Products’ home of Valley Grove, W. Va. — population approximately 400 — is on the quiet side.

West Point Products isn’t letting a slow economy keep it from making continued bold moves into 2009. From the East to West Coast in the United States and throughout Canada, West Point Products is living up to its mission statement: “To be the supplier of choice for premium replacement toner cartridges and related services that add value to our customers.”

The location fits the imaging supplies aftermarket industry company, which was started in 1972. “West Point Products has always been an under-the-radar kind of company,” said CEO Tom Day. “We’ve never been real flashy. We’ve haven’t tried to overly promote ourselves outwardly.

In 2009, West Point Products will likely show up on more radar screens as “the supplier of choice” is pushing vigorously to grow its business.

We’ve always just kind of done it from customer-tocustomer relationships.”

In April, West Point Products acquired Multi-Laser Inc., located in Gananoque, Ontario, Canada. In October, the

But don’t be lulled to sleep. West Point Products isn’t ready to take a backseat to anybody in the industry.

MARCH 2009

196

Works: B-1, GNEPIP, Site - V, UPSIDC, Kasna, Greater Noida, UP-201308, INDIA Tel No.: +91-120-2341892/893/886/895, Fax No.: +91-120-2341887 Email: sales@opcdrumsindia.com Website: www.opcdrumsindia.com Authorised Distributor for India: Ace Copiers Pvt. Ltd., New Delhi Tel: +91-11-23257310, +91-9871198220

Company Profile

company opened a distribution facility in Irvine, Calif. Plans are being discussed also for the possible long-term expansion of both its 40,000-square-foot Valley Grove headquarters and 65,000-square-foot main distribution facility in Washington, Pa., located near Pittsburgh.

“More and more of our partners need to receive their products the next day,” Day said. “The lack of distribution on the West Coast hampered our efforts to service our customers within our standard service levels.

From all signs, West Point Products is roaring. “We will continue to concentrate relentlessly on the things that got us here today,” Day said. “Just because the economy is slowing down, doesn’t mean we are going to slow down.” If anything, West Point Products has its foot firmly on the accelerator. The acquisition of Multi-Laser’s 35,000-square-foot manufacturing facility is one example of West Point Products’ growth. “The acquisition has given us a real North American footprint,” said Joe Lucot, West Point Products president and COO. “Multi-Laser brought us not only Canadian distribution but also additional experienced production capabilities that will help fuel our growth. Canadian resellers appreciate the improvement in quality and service that WPP has brought. It also helped us to initiate our managed print services offering.” “The integration with West Point Products has gone better than I could ever imagined,” said Brian Cosgrove, MultiLaser’s founder. “I am confident that the customers are receiving great products, superior service and the peace of mind that they are dealing with a reputable organization all around. The integration of the employees has gone remarkably smoothly, and I believe they are a part of a tremendous organization with many opportunities for them to grow. This experience has been a huge success.” Cosgrove brings much to the table for West Point Products. The founder of Print Fleet Inc., he is recognized as a leading expert on print management. He serves as a strategic advisor for West Point Products.

Herbie Breiding, color line supervisor, looks at cartridges at West Point Products.

The opening of the California facility shored up a spot that West Point Products management felt was a weak spot.

MARCH 2009

Company Profile

“We will continue to concentrate relentlessly on the things that got us here today. Just because the economy is slowing down, doesn’t mean we are going to slow down.” -Tom Day, CEO, West Point Products

West Point Products (above) is headquartered in this former brick schoolhouse in Valley Grove, W. Va. At right, production work takes place inside.

Coast-to-coast distribution is an aspect that was extremely important to our business model.” Along with the California, Gananoque and Pennsylvania facilities, West Point Products has distribution centers in Denver, Houston and Jacksonville, Fla. West Point Products is able to maintain next-day shipping for most locations and to the rest of the U.S. and Canada within 48 hours. Day came to head up West Point Products in 1998 when he and Lucot were part of a shareholder group that bought the company. In some ways, it was a very short road he traveled, having grown up about eight miles away in Pennsylvania. “I’d never heard of them until I started looking for a business to buy,” Day said. West Point Products’ Valley Grove facilities are in a 1920s schoolhouse, where several current employees attended as young children. It’s an appropriate home for a company built on sturdy principles.

Rick Manning, R&D manager, color products, and Deron Lemasters, quality assurance coordinator, look over materials at West Point Products.

To help achieve its mission of being the “supplier of choice”

MARCH 2009

Company Profile

and to boost its quest of “building for the future,” West Point Products operates on a foundation using five pillars. The pillars focus on quality, service, providing a wide selection of products, integrity and the people working at West Point Products. The company understands the pillars must integrate and that if one piece of the fundamental beliefs is missing, the company’s focus is weakened. In addition to a strong set of core values, West Point Products relies on its seasoned staff of approximately 400 employees. Experience is a huge company key and the company’s employment stats boast more than 60 employees with 10 years or more with the company; 45 have more than 15 years; 25 have 20 years or more; 15 have 25 years or more and five have 30 years or more of West Point Products experience.

West Point Products’ building in Gananoque, Ontario, Canada.

The plus side to this is that the customer is now more willing to try remanufactured cartridges.”

“The most important factor, which allows us to maintain our excellence, is the people behind our products and services,” Lucot said.

“They try a quality cartridge and have good success. They are then drawn to an even cheaper alternative, one that doesn’t work as well, have a terrible experience, and go back to the OEM. Our warranties and sample programs have been put into place to help bring those consumers back to quality products, while still allowing them to maintain a cost savings. It’s a battle but one that we’re winning.”

West Point Products stakes much of its reputation on its quality, where the company holds ISO 9001: 2000 and STMC certifications. West Point Products’ Canadian facility maintains CGSB certification. “Our strength as an organization lies in our quality, but not only the quality of the cartridges produced but also the quality of our service and the quality of the people working at WPP,” Lucot said. “Our product line covers all major brands of toner and inkjet cartridges. WPP also carries a line of MICR cartridge, maintenance kits and most recently drum units.”

In keeping up with the green trend, West Point Products recycles much of its industrial waste, including mag rollers, drums, wiper blades, doctor blades, cardboard and test pages. The company is currently working on a comprehensive plan that will expand and broaden its recycling work.

West Point Products’ line has more than 650 products and new products are released on a regular basis.

The acquisition of Multi-Laser also was a boost in getting West Point Products’ print management services off the ground as the company launched its program last fall.

With the quality management systems that have been put in place and a focus on continuous improvement initiatives, West Point Products has seen product quality improve for six consecutive years.

“Print management is becoming a big part of our valueadded services,” Spensieri said. “Resellers are embracing the value proposition as a way of not only protecting their business, but also becoming a true office printing specialist to their customer.”

“Keeping up with the influx of overseas products has been one of the biggest challenges to hit not only our company, but the entire industry,” said Aldo Spensieri, vice president of sales, Canada. “Sub-par products hurt because most consumers see all remanufactured cartridges as the same product. It is a difficult task to distinguish quality, especially in today’s economy. Consumers become more price conscious because they are desperately trying to find savings.

Day isn’t just into pumping up West Point Products these days, but the industry as a whole. “This is going to be a time for our industry as a whole to go out and get aggressive and get new business and convert customers over to remanufactured products,” Day said. Contact West Point Products at www.westpointproducts.com.

MARCH 2009

Company Profile

A trusted and renowned brand in Indian imaging aftermarket for its quality, service, support and reliability. This Brand is promoted by a fledgling company Indrayani Sales Pvt Limited.

Mr. Karan Jain – Chief Executive officer A thorough technocrat having business in blood responsible for daily operations, personalized customer relations and purchasing. He exploits his IT knowledge and keeps continuous efforts to seamlessly implement new IT technologies like ERP to increase efficiency, productivity, accountability. He has spent more than 8 year in china, travelled all across the world and understands the foreign and local trade very well.

The company has its traditional business in sales and service of copiers. This fruitful stint that we have had in the Imaging Industry has prompted us to confidently launch our own brand of products under the name and style of PrintIt.

Sales and Marketing Team

We proudly say that within this short span of 12 months since the launch of PrintIt brand we have flipped the scenario of Indian Imaging Industry with our quality but affordable product range.

PrintIt Sales Service is dedicated and highly motivated to provide a personal relationship to its customers. Each customer is assigned an experienced sales associate trained to identify customer needs, to maximize the quality and efficiency of personalized care, to discuss client issues, and to provide product information and technical support. In addition to its sales service, Print It provides custom pricing and fast efficient delivery at low freight cost.

PrintIt is on right track of explosive growth through hard work, integrity and dedication towards customers.

Vision:

Research & Development:

To be most admired, trusted, Indian multinational company globally providing Imaging supplies.

OEMs are coming out with new, complicated designs of cartridges to make life difficult for Refillers and Remanufacturers, we at PrintIt have dedicated, intelligent, smart R & D team to keep abreast with the latest industry dominating technology, so we can offer the best customized services to our clients. Any new product goes through this department for rigorous testing before we launch it, this way we keep our customers confident about consistency, accurate quality along with efficiency of new products. R & D department equipped all necessary testing equipments, printers, datasheets etc.

To become India's no 1 quality printer cartridge remanufacturer. Establish the best sales and service network working closely with customers and educating them about environment, legal issues and technical support.

Distribution Channel:

Mission:

Within short span of just 12 months Print It has established a very strong distribution channel in Maharashtra. We sell our products in other states through independent resellers. We have target to ascertain the same network in another 8 states of India in next 6 months. We treat our distributors as our business partners and pass on all benefits we get from our suppliers. We also cater retail customers with even small orders.

Provide entire range of products to cater all type of customers. We treat our suppliers, clients and employees as our business partners. We at PRINTiT strive hard to provide high value products that unite performance with value pricing thereby establishing a thriving relationship with our customers. To stay at the forefront of the competition by pioneering new products and services based on the needs of our customers and the continuous market demand.

Suppliers: At the outset very basic need to choose your supplier is profound technical knowledge of product with market price analysis. Based on the inputs from our R & D dept we choose our supplier without compromising on quality for price. At the same time in an effort to give an affordable product to our customer we take all benefits from our supplier by advance cash purchasing. We don't support credit policies while purchasing which makes us cheaper than other competitors and cater all customers with quality goods. We have following suppliers under our list.

Management Team: Mr. Rahul Patil – Chief Managing Director

A commerce graduate with MBA in finance from University of Pune has more than 10 years of hands-on business experience. Personally having profound knowledge of all products and responsible for budgeting, planning, import, supplier relations, piloting R&D dept by himself. He is well acquainted with the legal department's norms and procedures.

Authorised Distributor's In India For :Hanp – Baiksan Opc Korea MK Imaging – Delacamp Germany Spheritone- CBC Group Japan

A gusty entrepreneur leading from the front as a CMD, his audacity and conscience is helping us to achieve the projected growth.

MARCH 2009

Company Profile

All products are individually bar-coded with SKU and stored in warehouse. In addition to our corporate office warehouse we have huge, well planned ware housing facility at Rabale, New Mumbai with floor space of 10000 sq. feet. We have one of the best automatic bottling machine which fills toner in bottles without any manual intervention, this enables us to maintain the consistency and quality of the product at the same time it protects our employees from future drawbacks due to minute and hazardous toner particles.

Technical support: Our Technical team, R & D dept works in synergy with our supplier and share their technical findings and details. This way we give comprehensive technical support to our customers. With technical details and factsheets we keep giving accurate suggestions to customers which products to be used according to their needs. Environment Consciousness:

Remanufacturing Factory:

PrintIt has made environmental and recycling awareness its business, and strives to contribute to the savings tons of plastic waste by its sales of recycling components.

We foresee the vacuum is getting created for Remanufactured cartridges in Indian market. So we are setting up a State of art manufacturing unit for remanufacturing of toner Cartridges with shop floor area of around 15,000 sq. ft. Meticulously designed and equipped will advanced machineries.

'Re-fill, not landfill' is our motto. We, at PRINTiT are concerned about the environment and have thus started the project of Remanufacturing Used Cartridges. PRINTiT feels that the environmental benefits of using remanufactured toner / inkjet cartridges include, keeping nonbiodegradable material out of landfills and saving valuable natural resources.

The work force of skilled technicians is ready and the pilot production of Laser toner cartridges will roll out in month of March 2009. We are expecting to launch all running models of toner cartridges with the commencement of next financial year. This plant has capacity to produce more than 10,000 cartridges per month of mixed brands. We have been successfully selling the MICR toner powder and has already setup plans for remanufacturing MICR toner cartridge used in Banking sector for cheque and security printing.

PrintIt enables individuals, charity associations to start their own empty cartridge collection agency. This creates sustainable income for an individual and much needed support for charitable associations. It will help in generating considerable self employment opportunities for aspiring youth.

We assure our customers that PrintIt branded cartridges will be quality, affordable to everybody because of our low component cost, already established technical and R & D teams, strong back up of raw material inventory which is much needed in any manufacturing.

Products: Through our relentless R & D efforts, strong purchasing power, support from our esteemed customers and suppliers we are happy to proclaim that we are the no company in India to have more than 600 products in our inventory. Toner Powder

Organic Photo Conductor Drum

Rollers Primary Charge roller

Laser toner powder

OPC Drum For copier Analog

Color laser toner powder

OPC Drum for Digital Copier

Magnetic roller for laser printer

Copier toner powder

Magnetic roller for Copier

Copier color toner

OPC Drum for Multifunction Copier

Developer roller

MICR toner

OPC Drum For laser printer

Web roller for copiers.

Cleaning Blades

Chips

Inks

Wiper blades for laser Memory Chips for copier printer Cartridge Dr Blades for laser printer Memory Chips for Laser Cartridge Cleaning blades for Copier Memory Chips for Inkjet Cartridge

Printer Copier Parts

Remanufacture Cartridges

Magnetic sleeves Heating Laser toner Cartridges lamp Copier Toner cartridges

We provide the highest quality products and services at the lowest cost to our esteemed customers. Our success is our customers' success, and by working together, we have been fortunate to see fabulous results. Mr. Karan Jain - CEO

Inspite of the glooming market situation due to worldwide recession I observe that our industry is booming because we are providing a middle ground to the customers which will help them to cut the cost without compromising on quality.

DeskJet Inks For Inkjet printer CISS kit inks for Inkjet printer Wide format printer Inks

Accessories

I dreamt to create a conglomerate which is recognized by its quality and affordable products

Cartridges seal Airbag

Fuser Assembly Printer heads

MARCH 2009

357, Main Road Samta Colony, Raipur India, Phone: +91 771 4036338, Fax: +91 771 4040407, E-mail: sales @printerexpress.biz

OEM News

Epson Prevails on Appeal, Aggressively Scrutinizes Imported Cartridges

about cartridges that are not remanufactured that are being imported as “compatible,” which clearly come under the rubric of the exclusion orders.

By Tricia Judge International Imaging Technology Council

But the forms go further. An entire page of questions are devoted to cartridges that have been remanufactured. The importer must certify that the cartridges that have been remanufactured were first sold in the U.S. and recovered in the U.S. for remanufacturing (supporting documentation is required.) Other questions pertaining to the refilling and labeling of the cartridge are also required.

The U.S. Court of Appeals for the Federal Circuit in Washington D.C. on January 13 affirmed the general exclusion order of the U.S. International Trade Commission (ITC) that was entered in October 2007. The order that bars imports of most new and refilled cartridges after the ITC determined that there was infringement of Epson's cartridge patents by many foreign manufacturers, importers and U.S. distributors.

The International Imaging Technology Council (Int'l ITC) and its members of the imaging supplies aftermarket support the rights of legitimate patent holders to protect their intellectual property. Many such businesses are pleased that they won't have to compete against cheap, infringing product. And to those ends, the aftermarket applauds the decisions in the ITC cases. However Epson is creating a new import process erected upon a legal house of cards. The so-called certification that Epson will now require from importers asks for more scrutiny than the legal relief Epson has obtained requires.

An appeal of that decision was filed with the Court of Appeals for the Federal Circuit by Ninestar Technologies Co, Ltd. of China, Ninestar's U.S. subsidiaries and Dataproducts USA LLC (a division of Clover Technologies Group). The decision comes with little fanfare or effect as the ITC's order has already been implemented, and Epson has been “vigorously” policing the imports of inkjet cartridges alongside U.S. Customs.

Only remanufactured Epson cartridges originally sold by Epson in the U.S. and “recovered” in the U.S. for “remanufacturing” are deemed legitimate. This is not a result of Epson's exclusion orders, but a requirement that came from the Jazz Photo v. Fuji Film line of cases involving single-use cameras.

The Epson decision has brought cheers and jeers from the aftermarket. Inkjet remanufacturers that are tired of competing with cheap and questionably-legal Asian inkjet products are thrilled. However, some believe that Epson's patents are invalid and should be reviewed by a less big-business-oriented panel than the ITC and the Federal Circuit Court of Appeals.

That case began in 1998, when Fuji filed a complaint at the ITC, alleging that Jazz Photo and other camera remanufacturers were producing products that infringed 15 patents owned by Fuji. Also at issue was the effect of a license agreement that was emblazoned on each camera that stated it was for “single-use only,” and had to be discarded after use.

Universally, industry members believe there are sins on both side of the equation. For decades, Epson has flexed its patent muscle against the aftermarket, and extended favorable decisions beyond what the courts might have intended. Likewise, few have come forward to defend “new, compatible” cartridges on the record.

In 2001, the Court of Appeals for the Federal Circuit reversed the Commission's judgment of patent infringement with respect to cameras for which the patent rights were exhausted by a first sale in the United States. The Court found that the cameras were permissibly repaired by Jazz Photo, because the patents no longer applied.

The focus now shifts to the damage phase, as a second ITC trial was recently conducted in Washington D.C. to determine any financial penalties that may be assessed against some defendants for alleged violations of the general exclusion order. The ITC has not yet found any violations, but if it does, the penalties it can assess are substantial.

The court also found the license agreement to be invalid. The terms were not binding because Fuji could not prove that upon sale of each camera, the consumer understood and agreed to the single-use terms. In legal terms, it found there was no “meeting of the minds” between the contracting parties. In other words, the customer wasn't necessarily aware that he was bound by the single-use restrictions.

In addition to the ITC litigation, Epson filed civil lawsuits for patent infringement damages against the same 24 companies and numerous additional distributors and retailers alleged to have continued infringements after the ITC Final Determination. These cases were stayed pending the ITC Determination and Appeal, but will now proceed against those defendants that have not settled.

This decision boded well for the aftermarket, because it called into question the validity of the single-use prebate restrictions. And it reinforced the doctrine of patent exhaustion at the first sale of the product. For these reasons, the Jazz Photo decision was heralded as a great precedent for the aftermarket.

Epson's success with its lawsuits are second only to Epson's success in spreading the word of its legal victories and its aggressive action against those that might, intentionally or otherwise, run afoul of the orders. In one press release, Epson's Assistant General Counsel Alf Anderson stated, “Epson strongly recommends that all importers and distributors of cartridges for Epson printers take appropriate precautions to avoid infringement and potential seizures and liability.”

Almost as an afterthought, the court did not extend this precedent to imported cameras where the first sale of the camera occurred outside the U.S. So the patent rights of the manufacturer were retained on cameras that were initially sold overseas.

To those ends, Epson also made available forms that purport to “certify” cartridges that are being imported. On the form, there are questions

MARCH 2009

OEM News

This important case, decided by the same appellate court that just affirmed the Epson decision (the Circuit Court of Appeals for the Federal Circuit), was resolved favorably to U.S. aftermarket remanufacturers. But it spawned a precedent against products that are imported for remanufacture after an initial sale outside the United States, even though the latter issue was never briefed, argued or even discussed in the course of the litigation.

desire to curtail the Federal Circuit Court of Appeal's passion for patent right protection. (One was the Quanta decision). Congress struggled with patent reform law, but both houses seem truly interested in change. Even the U.S. Patent and Trademark Office is dramatically slowing down on the rate of patent approval. With the new administration, this wave of change is likely to become more like a tsunami. The patent system has been abused, and every branch of government has recognized it. Watch for amazing changes in the upcoming years, all to the benefit of the U.S. aftermarket.

Ninestar Attorney Ed O'Connor recognized the dilemma created by this outcome after the ITC rendered its verdict in October 2007, and suggested the following analogy. Imagine going to Canada to buy a General Motors car. The car buyer drives it across the border into the United States.

It is unknown whether Ninestar and the other defendants will appeal the Federal Circuit's decision to the U.S. Supreme Court. In this new legal environment, it may get a warmer reception. But even a favorable decision might come too late.

“You are now infringing GM's patents,” O'Connor explains. “While the guy driving the same car bought in upstate Vermont is not. It's ridiculous. It's absurd to think that one is infringing patents every time he drives his car.”

Significant damage is already done. Many remanufacturers have given up trying to determine what they can and can't do with Epson empties. It has chilled the commerce in its products to the point that the aftermarket is all but frozen out of trade in Epson empties and refilled products.

O'Connor said that “the judge didn't think this through,” because the case (Jazz Photo) dealt with single-use cameras, which are “throw-away” items. But apply the legal principle to complicated items or those with a longer life span, and the legal precedent isn't sound.

And with the new import “forms” that Epson claims must be completed by all importers of its products only exacerbate that situation. Importing brokers must come up with cartridge “lineage” that is all but impossible to prove. To the clever broker that can prove a chain of ownership, there are rewards of higher prices for empties and protection from Epson.

“The seller gets the value of the patent when it is sold,” O'Connor said. “Why should it matter where in the stream of commerce it was when it was sold?” Patent rights travel with the product, he says, and wherever the product is upon first sale, that's where the patent rights end. O'Connor's conclusions are reinforced by the U.S. Supreme Court's decision in Quanta Computers v. LG Electronics in June 2008.

So now the only cartridges that will pass muster – other than new OEM Epson product — are those that are refilled in the U.S. using an empty that was first sold in the U.S. Epson has no legal standing to check cartridges other than those that are being imported into the U.S. Local collection efforts are not subject to Epson import scrutiny and reporting requirements.

Even assuming that this precedent is legally sound, Epson added the requirement that the cartridge be sold and “recovered” in the U.S. for “remanufacturing.” There is no such requirement in Jazz Photo that there be a subsequent U.S. “recovery.” It doesn't matter where the cartridge was “recovered,” as long as that important first sale occurred in the U.S.

Inkjet remanufacturers lucky enough to have cartridges they collect in programs within the U.S. will enjoy a unique marketplace. Those remanufacturers embrace this decision. Epson has created what the government could not: trade barriers that protect it from overseas competitors.

These matters were not before the ITC, or on appeal to the Federal Circuit Court of Appeals, both bodies that have definitely broadened patent holders rights in their of existence. The latter body normally has the last and definitive word on patent issues.

Tricia Judge is the executive director of the International Imaging Technology Council. She may be reached at exec@i-itc.org.

O'Connor recognized that a year ago, and saw that he was undertaking an uphill battle against not just the court, but the Bush conservative agenda. “Right now, the administration wants to keep Chinese knock offs out of the market place, because they compete with U.S. goods manufactured by big U.S. companies,” O'Connor said. “Big companies have enormous influence with this administration. And Epson is a big company doing business in the U.S.”

The Deadline for receiving Advertisements & Press releases is 20th of preceding month.

“The rule of law requires complete objectivity in legal matters,” O'Connor said. “The ITC is acting at the behest of this administration, which is in the pocket of big business.” However, in 2008, the winds of change blew in from all directions. The U.S. Supreme Court exhibited -- in no less than four seminal cases -- its

MARCH 2009

Techanical

Aqueous Aftermarket Ink Companies Positioned for Success by Adam Florek â&#x20AC;˘ Lyra Research Analyst

There is a common misconception in the wide-format industry that

wave of compatible products. Many of the aftermarket ink companies are gaining reputations for producing reliable inks, inspiring increased confidence in third-party supplies.

aftermarket ink suppliers are simply small resellers that cater to a limited base of customers, providing them with cheap ink from Asia.

The truth is that a number of aftermarket companies have dramatically expanded their businesses over the last few years. The emergence of these third-party ink titans occurs at a challenging time for the aftermarket in general, as a result of the economic downturn and because OEMs are now designing sophisticated inks that are significantly more difficult to emulate, as well as ink tanks that feature sophisticated electronic encryption.

Despite this confidence, Lyra projects that sales of aftermarket ink for CAD printers will increase only slightly during the remainder of the forecast period (2009-2012) at a compound annual growth rate (CAGR) of 0.8 percent. Lyra expects that the installed base of CAD devices will shrink over the next five years and will be a major driver for this trend. The Ubiquitous HP Designjet 5000 Series Many aftermarket companies have rushed to develop compatible solutions for HP Designjet 5000 owners for a number of reasons.

This analysis examines several of the currently thriving third-party ink vendors and highlights those aftermarket companies that are likely to help shape the aqueous ink market for the foreseeable future.

First and foremost, hundreds of thousands of HP Designjet 5000 series printers have been sold â&#x20AC;&#x201D; HP released the Designjet 5000 in 2000 and continued to ship it though 2007.

It also explores the market niches these companies occupy and considers their relative strengths. In general, these companies have acquired more positive reputations and are becoming increasingly familiar to end users.

As a result, there is both significant demand for cartridges and a plentiful supply of Designjet 5000 series empties that potentially can be refilled. For compatible makers, the number 81 and 83 cartridges used in Designjet 5000 series printers are relatively simple to clone.

Most have established well-developed distribution channels, which has proven to be assuring to prospective customers. Western companies dominate our list of aftermarket ink manufacturers, but a couple of Asian companies are also included.

The 5000 series ink formulations can be dye- or pigment - based, and they come in six colors rather than eight. There is also an abundance of decoder chips that are specially produced for Designjet 5000/5500 printer cartridges. These chips can be easily obtained from component suppliers or from Internet stores.

Some Asian ink manufacturers have been somewhat stigmatized in the wide-format aqueous ink market, but we believe that their reputations will improve in time. Market Sizing and Forecast

The durability of Designjet 5000 printers is one more factor leading to the proliferation of third-party ink products. Most firms continue to maintain their Designjet 5000 printers even as they shift print jobs to other wide-format printers. Some Designjets find a second life as refurbished equipment.

Lyra estimates that revenue for global aftermarket aqueous ink supplies totaled $284 million in 2007. Third-party ink for 24-inch and 44-inch graphics devices will make up the majority of overall aftermarket aqueous ink sales.

Digital print providers have grown accustomed to using these devices for certain applications and are often wary of buying new printers that may require their employees to be retrained. Many of these customers also do not see appreciable benefits in productivity and image quality from new printers.

End users continue to use the older generation of aqueous printers, including the popular Epson Stylus Pro X500 and X800 series and the HP Designjet 5000 series, which have widely accessible aftermarket consumables. (See figure next page.) Third-party cartridge makers and ink manufacturers are optimistic that customers will continue to use these older devices and have released a

Finally, other end users simply appreciate the availability of reliable thirdparty inks for HP Designjets.

MARCH 2009

Techanical

Digital print providers have grown accustomed to using (Designjet printers) for certain applications and are often wary of buying new printers that may require their employees to be retrained. Many of these customers also do not see appreciable benefits in productivity and image quality from new printers. fully nurtured customer relationships in creative ways. The company publishes a newsletter and arranges training seminars throughout the country. These efforts are particularly directed at photographers. The company’s association with a customer base known for its passion for quality helps to boost LexJet’s reputation. Private-Label Aftermarket Distributors

LexJet’s collection of used wide-format ink cartridges, which can be remanufactured and sold under the LexJet brand, is a major reason for LexJet’s recent success in selling private-label supplies. Since 2005, the company has offered to take back any used aqueous cartridges.

In this section, Lyra profiles two distributors who have made a mark with private-label ink supplies. These are companies that have found a market opportunity by giving their customers a choice for ink. Distributors are essential to aftermarket firms in terms of reaching end users, providing service and support, and instilling confidence in third-party supplies.

Lyra believes that the company has collected more than 150,000 cartridges since that time. LexJet pays $2 for every HP number 81 and 83 cartridge it collects. The 81 and 83 cartridges are the only SKUs for which LexJet provides an incentive.

LexJet LexJet is a major vendor of aftermarket ink and sells its products almost exclusively in the United States. The company is best known as a major North American distributor of hardware, media, and ink.

In May 2008, HP sued LexJet, claiming the company infringed on patents related to ink formulations. HP specifically alleged that LexJet had infringed on patents related to bleed control and cosurfactants. On Nov. 13, HP announced that it and LexJet had settled the case out of court. HP said LexJet’s supplier agreed to change the formulation of the inks and had agreed to pay an undisclosed amount of money to HP.

Since its entry into the wide-format market, LexJet has grown at an exponential rate of about 20 percent since 2001, based on local news coverage. Lyra estimates that LexJet is approaching $50 million in annual revenue. The company has been selling its own brand of products for a relatively short time and only began selling aftermarket ink in 2006.

Lyra can speculate that the settlement is likely to disrupt LexJet’s privatelabel cartridge inventory and may result in expenses for LexJet, along with its ink supplier. It is also possible LexJet will exit the aftermarket business to maintain its relationship with OEM vendors.

Currently, the company only sells third-party ink for HP’s Designjet 5000 series, although it has plans to sell solvent aftermarket ink for Roland printers as well. LexJet has increased its staff to about 100 employees in order to sell the new ink and a private-label line of UV-curable hardware.

Most certainly, HP will likely succeed in deterring other distributors from selling patent-infringing aftermarket ink.

LexJet has become a major seller of aftermarket ink for a number of reasons. The company enjoys an excellent reputation in North America. LexJet is known for its efficient and reliable service.

Graphics One Graphics One is another distributor that began selling aftermarket ink to give its clients more options. Graphics One sells primarily to priceconscious print-for-pay customers.

The company has warehouses throughout North America and can rapidly deliver supplies, an essential service for print service providers. LexJet has also care

Many of its customers buy through the company’s Web site while relying on its technical centers for training and support. Similar to LexJet, the company began to sell its own brand of products as it sought strategies to expand.

The Deadline for receiving Advertisements & Press releases is 20th of preceding month.

The company has a large customer base of small sign shops, making it necessary to stock a wide variety of aqueous and solvent inks. In an effort to reach its low-end customers, Graphics One’s HP ink is sold as part of a refill system. The company’s “GO hInk” product is a less expensive alternative for discount customers. These customers typically use the system for the lifetime of the device and, thus, only pay for the

MARCH 2009

Techanical

inexpensive ink bottles. This sales strategy is common among Asian bulk ink vendors and reflects the company’s South Korean ink supplier relationship.

Conclusion

Lyra anticipates that aftermarket aqueous vendors will face numerous challenges over the next few years. The current generation of HP and Epson printers use inks that are more sophisticated than previous lines of devices. Epson has gone so far as to include green and orange in its new Ultrachrome HDR ink set.

For its part, HP introduced an advanced type of red ink with its new HP Designjet Z3200. The Z series has been problematic for the aftermarket, especially with new Vivera inks and the inclusion of more advanced encryption chips. Canon, which accounts for an increasing share of the aqueous market, has managed to stymie third-party manufacturers, especially with its LUCIA pigment inks.

Disappointing hardware sales are making OEMs more dependent on selling consumables and therefore more aggressive in combating aftermarket competition.

Canon, Epson, and HP have targeted aftermarket suppliers as the installed base of wide-format printers has aged and become more vulnerable to aftermarket competition.

As an aqueous platform ages, it provides third-party ink manufacturers more time to develop cheaper alternatives.

Companies such as Staedtler are beginning to turn out inks for the HP Z series and a number of companies are developing Canon aftermarket pigment inks as well, including the large Chinese supplies company, Ninestar. OEMs will try to neutralize third-party competition and will likely force certain suppliers to leave the business.

This article was excerpted from an article published in Lyra’s WideFormat Printing Advisory Service. This service is instrumental for vendors that are serious about succeeding in the wide-format hardware or supplies industries. Call Tom Sandock at 617-454-2621 for more information. Lyra Research collaborates with imaging industry decision makers worldwide, enabling clients to strengthen their market position and achieve profitable growth. Lyra’s expert analysts and editors help clients devise and implement creative solutions to business challenges, arming them with competitive intelligence, strategic and tactical advice, news and analysis, and market forecasts.

The Deadline for receiving Advertisements & Press releases is 20th of preceding month.

Since 1991, Lyra’s custom research and consulting, advisory services, award-winning journals, and innovative events have set the standard for analysis of imaging hardware, consumables, and digital photography markets.

MARCH 2009

Techanical

are incomplete and no service note exists even for those who are HP authorized. The result is an incomplete repair. The fix for one problem automatically creates a second problem.

Fitting a Square Peg Into a Round Hole How To Make the HP Designjet’s New Ink Supply Station Fit Into the Same Machine

Three conditions exist when this problem occurs. A “maintenance due” message or all the ink cartridges display an “X” message will require that you replace the ISS; a “22:10” error code means the spittoon is full and the ISS must be replaced. The new part number for the ink supply station is C7769-60373. The replacement looks completely different from the original. It’s not going to fit the same way the old one did. This usually spurs the first call to tech support: “Did I get the right part?” The answer is yes, so now the technician installs it, only to find a new message: “ink cartridge replacement required” for all inks. But even when new inks are put in, the message persists. Time for the second call to tech support. What’s going on here is the new ISS no longer needs the spittoon (bottom black catch tray). However the instructions don’t include that point. If techs install the new ISS according to the instructions in the service manual, the incorrect fit ends up pinching components on the new ISS. The pinched component is the cam system that is used to prime the cartridges. There are “bongos” — yes, it’s the technical term —that work with the cams to raise and lower the bongos in the ISS station. (See Figure 2.)

The Ink Supply System should fit similarly to this without the black bracket in the back frame of the printer. by Steve Geishirt and Cesar Jump • Parts Now!

When HP improved its ink supply station (ISS), they forgot to mention that the new part looks nothing like the original. (See Figure 1.) Now it’s like fitting a square peg into a round hole. Fear not! We have tips on how to replace the Designjet 500’s ISS without losing your marbles. More service technicians are servicing the HP Designjet series — that’s because the series is a great revenue opportunity. After all, if a customer spends $5,000 to $30,000 on the large format unit, they won’t hesitate to pay for a service call. But there’s a new issue facing these service techs: An upgraded ISS for the Designjet 500 and 800 series is creating a lot of headaches. The instructions to install the new and improved part Figure 2. The “bongos” work with the cams to raise and lower the bongos in the ISS station.

This raising and lowering acts like a pump, increasing the air pressure in the ink tank or ink cartridge. The ink in the cartridge is in a bag, thus as the air pressure around it is increased, the bag of ink is squeezed which forces ink into the tubes which feeds the print heads — the crane assembly. If the bongos are inactive, there is no pressure to force out the ink. This lack of ink flow leads to an error code that there is an ink out situation.

Figure 1: The new ISS part No. C7769-60373 on left and the old part No. C7769-60148 at right.

MARCH 2009

Techanical

Oddly enough, when the cams that activate the bongos don’t turn, there is no error code, even though there is a sensor that monitors it. (See Figure 3.)

Removing the Ink Supply Station Upgrade the firmware. Before you start working on this printer, you must have the latest version of firmware, higher than A.02.14. If not, expect some ink to leak. In order for the printer to be able to take the firmware upgrade, you need to get the plotter in the service utilities. Remove the right cover assembly by removing five T20 screws. (See Figure 5.)

Figure 3. The cams activate the bongos.

The solution is twofold. The first is obvious. We need to remove the old spittoon, a black bracket in the back of the printer and discard it. (See Figure 4.) It is no longer needed on the new ISS station. The old ISS station tended to leak ink, which is why the spittoon was there.

Figure 5: The ink tube system.

There are two ways of unlocking the carriage assembly. The first way is through the menus (Option 1 below). However, if the printer is in error state “22:10” or “ink cartridge replacement required” comes up, then you cannot access the service menus, so you will need to choose Option 2 below. Option 1 Go through the set-up menu. Once inside the set-up menu, press the following key combinations to access the special service menus. Press the UP and ENTER keys together at the same time to access the complete list of service tests (press for no longer than three seconds or until initializing begins the printer will keep beeping). Once inside the service tools menu, press the UP or DOWN key until the front panel displays service utilities. Then press ENTER to access the service tools. Once inside the service tools go through the service utilities.

Figure 4: The black bracket catch tray.

The new station fixes these issues. Removing the spittoon is only the first step. Secondly, an error “22:10” or in some cases the “ink cartridge replacement required” pops up after removing the spittoon. There was an aerosol/fan on the spittoon and it is now gone and no longer needed. The old firmware is looking for the aerosol/fan. Upgrading the firmware before you remove the spittoon is vital.

Select the UP and DOWN arrow keys to highlight the unlock the carriage. Then press the ENTER key to begin the work. Once this is completed, you should be able to slide the carriage assembly to the right and move it out of the way. Now you can remove the ink supply station.

MARCH 2009

Techanical

Option 2

Change: The Good, The Bad and the Scary

Go through manually by turning the white gear right under the one white spike gear (See Figure 6), and then do four turns counterclockwise or until the gray flag stops at a 45-degree angle.

By WooJin Kim Charm Regent Ltd. In late January, I attended a conference put on by a leading market research firm in our industry. It was very interesting and very informative. The keynote speaker on the first day gave a speech titled “Change is good… It's also quite scary… And, sometimes it can be really bad.” Interesting title, wouldn't you say? I thought it was strange that he said that change is both good and bad, not to mention scary. The reality of it though is that he was right. Change can be good, bad and scary. It all depends on how you react to it and what you do next. This year we will see companies succeed and some fail. I think the landscape of “players” in our industry will change drastically. The OEMs are already changing the landscape. It is no secret that pretty much all of the OEMs increased their supplies pricing fairly drastically at the beginning of 2009. In some cases, this was after a price increase just a few months before. This development could (should!) end up being a very positive one for our industry as we offer a lower cost alternative to these products. With people so focused on value nowadays, we must capitalize on this situation.

Figure 6: The white gear located right under the one white spike gear.

Another example of change… Think about the landscape of Epson compatible inkjet cartridges. Just a couple of years ago, the aftermarket had its greatest level of market share and penetration with Epson products… significantly higher penetration and share than Canon, HP or Lexmark.

Then move the carriage to the right side of the service station and park it there. This approach will reduce the repair time from days to hours. Parts Now! photos courtesy of Terry Meyers of Meyers Printer and Plotter Service.

What about now? Try to see if you can find any Epson compatible cartridges at a retailer near you. Especially a “big box” retailer. Guess what? You won't find many… if any at all. If a sizable part of your business was centered on this particular category of product, your world experienced change of seismic proportions. If you wanted to survive, you had to adapt well and adapt quickly.

Steve Geishirt is the director of training at Parts Now!. A sought-after industry expert, Geishirt’s technical articles are published in four languages worldwide and he has spoken to audiences globally. Reach him at sgeishirt@partsnow.com. Cesar Jump works in technical support at Parts Now! Reach him at cjump@partsnow.com. You can reach both at 800-886-6688.

There are examples of companies in our industry that have lost major customers and some have failed as a result, while others have rallied, scrambled and adapted, and several of these companies are now flourishing with different customers and different modes of operation. What makes one company emerge from change stronger and another one fail? Companies who are able to emerge from major change events have the ability to do two things very well… FOCUS and ADAPT.

The Deadline for receiving Advertisements & Press releases is 20th of preceding month.

That's right, the ability to focus and adapt can save your company when change occurs. More than just save your company… these skills can make it stronger. But, don't forget! Change happens fast, so you must be clearly focused and adapt QUICKLY. What does this mean? Focus means that you shut out any extraneous things, conditions, situations and influences and focus clearly on the key issues and things that matter. Sound simple? It actually is, but it is harder than you think. In the midst of any crisis or major change, especially one that happens

MARCH 2009

Techanical

quickly, it is ridiculously easy to get distracted and caught up in all of the minutiae of what I like to call the “vortex of business life”. You know what I mean… the calls, emails, daily interruptions and things that happen throughout your day that just must be addressed. You could probably spend your entire day just answering the phone and responding to emails. It's not hard, it happens to all of us.

Remember, you have to figure out what matters and focus clearly on that… but then what? Ah… you have to adapt quickly to that change. Remember a couple of things in this regard… Show no mercy. Hesitation kills. Yes, I'm serious. If we're talking about truly systemic change in your business you have to focus and adapt quickly. No other option is available to you.

One quick example of this is something I noticed at this conference I was at… something that I can easily be guilty of also…

Also, don't forget that adaptability is not a one time thing. If your first move to adapt doesn't work, you have to adapt again. Don't be afraid to make needed changes to your plan. That's part of being adaptable. In closing I'm going to list two quotes about adaptability as food for thought. The first is from Peter Drucker one of the foremost experts in modern history on the practice of management (he had book by that title). The second quote is attributed to Charles Darwin and it is self explanatory.

First, let me set the stage. This conference is a very serious one filled with some pretty deep and intense data and information. This information is delivered by really smart people, often times executive level people from some of the most influential and successful companies in our industry, often times companies at the top end of the Fortune 100. It is pretty much non-stop for two whole days, and the conference costs a fair amount of money to attend. It has strong value…

“Every organization must be prepared to abandon everything it does to survive in the future.”

So what do I see all over the place in this conference? Remember, this is a place where pretty much all of the attendees are management and/or executive level folks, and they paid a lot of money to attend, not to mention the cost of travel in terms of time and money. So they do all this to get to this wonderful conference to hear pearls of wisdom and critically important data about our industry and what do they do? They sit in the room and tap away at their Blackberries and iPhones. Dozens of them. Everywhere. Yup, me too.

“It is not the strongest species that survive, nor the most intelligent, but the ones most responsive to change.” Change – is it good, bad or scary for you? It is all in your response. WooJin Kim has nearly 30 years in the high-tech and imaging supplies industry. He currently serves as the president of Charm Regent Ltd., the firm that serves as the primary business development and strategic advisor to the Print Rite group of companies and its various subsidiaries. Contact him at woojinkim@charmregent.com

Perfect example of not focusing on what is right in front of you. Yes, I know many of us can do two things at once, but can you really FOCUS on two things? Rarely. It's pretty easy to see that someone could have missed a pretty important point that they paid a lot of money to hear because they were distracted by something that probably could have waited a few minutes. If it is this easy to get distracted in a benign environment, how much easier is it to get distracted when major change is going on around you and your company? Focus requires a great deal of effort and concentration. You must get to the root of the problem or issue at hand. Do not dwell on the symptoms of a situation, find the cause. Remember there is a huge difference between a big tactical issue and a truly strategic one… but many, many times the big tactical issues disguise themselves as strategic. Ask some questions about the issues… Is this the true root of the issue? Will addressing these one or two things resolve the lion's share of the symptoms or other issues?

The Deadline for receiving Advertisements & Press releases is 20th of preceding month.

Quick example… let's say you have a single customer that represents more than 30 percent of your revenues. The customer decides to move to a competitor. Huge problem. Not a good change at all. You do everything you can save this customer. It may work, or it may not. The thing is, whether or not it works, you didn't really address the strategic issue at hand. The strategic issue is not this customer… it's the fact that you only have one customer like this. If you had 3 of them, then you can take the hit much easier. The other alternative is to structure your business such that you have immediate contingency plans in case something like this happens… which leads me to adaptability.

MARCH 2009

Article

prominent peacock displayed on its product packaging. In addition, the front of the packaging of the Murugan Enterprises' product contained the words 'Suitable for: Hawkins Pressure Cookers' albeit in small print. The Delhi High Court in this case held that no reasonable person or purchaser could assume a trade connection between the “Mayur” brand of gaskets and the “Hawkins” brand of pressure cookers. Further, the court opined that in this case the Murugan Enterprises neither sought to benefit from Hawkins' trademark nor did it try to show a connection between the two. Additionally the court opined that the defendants' use of the “Hawkins” mark was only to show the suitability of the product to be used as an ancillary product in a Hawkins pressure cooker and that such use would evidently fall within the exception carved out under Section 30 of the Trademarks Act, 1999. Further, the use of the trademark in relation to the product is reasonably necessary to indicate the fitness of the gaskets for the “Hawkins” brand of pressure cookers. In the Hawkins case, Justice Kaul also pointed out that “The object of filing of the suit thus appears to be to create a monopoly over such (gaskets) ancillary items so that no third party is able to sell the same in the market.” The judge also goes on to point out that the use of the “Hawkins” trademark on the gaskets packaging would have been infringing if it had been used as a trademark. Since Murugan Enterprises's use of the “Hawkins” mark was only indicative and is not being used as a trademark there would be no question of infringement.

Using Manufacturer Trademarks on Compatible Consumables *By Poorvi Chothani, Esq. As awareness of protecting the environment increases, recycling or reuse of goods and resources is also on the rise, which is highly beneficial to the environment. Consumers are not only accepting recycled products, which often are less expensive than new or unused products, but are actively seeking them out, often for the price advantage. One such example is in the resale of printing toner, a market which is expanding in direct proportion to the burgeoning usage of computers. Keeping in mind the exigency of global environmental concerns governments like the European Union have adopted policies that deal with waste related to electrical and electronic equipment. Aside from this growing awareness a parallel industry has long been flourishing in computer peripheral consumables. Printer cartridges are often recycled and or new cartridges are produced by independent manufacturers that are compatible with branded printers produced by Original Equipment Manufacturers (OEMs). This newsletter is focused only on the use of branded manufacturer's trademarks on the consumable products. It does not consider other intellectual property issues pertaining to the recharging of cartridges. The OEM spends a huge amount on research and quality of cartridges. The actual brand owners may not manufacture the cartridges but the technology to manufacture is generally owned by them and the end product (OEM Cartridges) is marketed by them. Then, there are third party vendors who are dedicated to recharging or recycling cartridges, which are usually sold at a fraction of the price of OEM Cartridges. This is usually done with a commercial objective but there is a benefit to the environment as the generation of electronic waste is reduced.

Applying the Hawkins case to the issue of printer cartridges, it appears that the use of OEM trademarks on the third party vendor cartridges would be covered by the exception under Section 30 of the Trademarks Act provided that the use of an OEM trademark is in accordance with honest practices in industrial or commercial matters and is not such as to take unfair advantage of or be detrimental to the distinctive character or repute of the OEM trademark. The third party use of an OEM trademark would also be covered by Section 30(2)(d) of the Trademark Act such use is reasonably necessary in order to indicate that the goods or services are so adapted and the purpose and the effect of the use should not be to indicate a connection in the course of trade between any person and the goods or services.

The process of recharging involves the refilling of the OEM Cartridges or similar products with toner or ink once cartridge is empty. In this process, the cartridge is not discarded but is reused by dismantling, cleaning and reassembling with requisite repairs and replacements. Such cartridges are then packaged with the third party vendor's trademark and information. However, third party vendors will generally indicate on the package that the product is suitable for a particular OEM Cartridge or will print a series of numbers on the packaging and often include a small OEM's trademark indicating compatibility with the OEM's products. These numbers refer to the OEM printers and allude to compatibility. Subsequent to the emergence and growth of this parallel industry a question raised at the conference held earlier this year by Recharger Magazine in Mumbai was whether the use of manufacturer's trademark on the recharged OEM Cartridges or the compatible cartridges was a violation.

*Poorvi Chothani, Esq. (LL.M.-University of Pennsylvania, USA, Qualified as a Solicitor in England and Wales. Admitted to the Bar Council of Maharashtra and Goa and the New York State Bar) is the founder of LawQuest, a general law firm headquartered in Mumbai, India and can be reached at info@lawquestinternational.com.

The Deadline for receiving Advertisements & Press releases is 20th of preceding month.

A similar issue was raised in the Delhi High Court in the case of Hawkins Cookers Limited v M/s Murugan Enterprises. Hawkins Cookers Limited is the owner of the trademark “Hawkins” and uses it on several products including pressure cooker gaskets. Murugan Enterprises uses the Hawkins trademark in respect of parts of pressure cookers and opinioned that it had its own well-established trademark “Mayur” with a

MARCH 2009

Article

SPHERITONE - EXPANDING WINGS IN INDIAN MARKET CBC, the quality Color laser toner manufacturer from Japan,(better known for its toner brand SPHERITONETM) have announced its collaboration with the Indian printing consumables giant- Indrayani Sales Pvt. Ltd. (better known by its brand- PRINT IT) for distributing its high quality premium color toners in India. SPHERITONETM, which was launched in India during the ReINDIA 2008 show, is known worldwide for its high quality color toners. The unique manufacturing process of thermally rounding the pulverized toner particles, makes SPHERITONETM toner quality comparable to the OEM/Chemical toner and in some cases even surpassing it, giving high image density and extreme low background. CBC India Operations leader, Mr. Daichi Nozawa, informed this magazine, “After launching SPHERITONETM in India in 2008, we utilized the last one year in studying the Indian markets closely. Indian recyclers/ remanufacturers are the most vibrant and enthusiastic of all. They demand and appreciate quality. The response received by us within

the last one year for our high quality toners has been tremendous and overwhelming. With this new relationship with Print IT, we intend to come closer to the Indian recyclers and serve their requirements better. We look forward to a successful 2009 for both the companies.” PRINT IT has been synonymous with the printing consumables industry for a long time now. After supplying copier toners, OPC drums, Wiper blades, Chips, Dr. Blades, and all related printer parts, Print IT has now added another feather to its cap by introducing color toners. PRINT IT CEO, Mr. Karan Jain, had this to say, “PRINT IT is the fastest growing company in India. We are already the Authorised Distributor of HANP Opc Drum in India. We always stressed on quality and hence waited to launch color toners. The huge product lineup of SPHERITONETM and its premium quality impressed us. We are sure that we shall be able to achieve a minimum 40% market share in the Indian color toners market with such good quality toners.” It has been announced to world-wide markets that a toner for HP CP1215/1515 was developed and added in SPHERITONETM series product list. Limited numbers of samples will be available on request.

MARCH 2009

Advertiser Index Company Name

Page

Company Name

Page

Atta Bhakti Enterprises CBC Corporation (India) Pvt. Ltd. Data Prints Technology Future Graphics Itone Inke India Pvt. Ltd. Indian Toners & Developers Ltd. Indrayani Jet Info

59 50 44 26 1, 24, 25 9 64 56 72 47

Negoci OPC Technology Japan Pvt. Ltd. Print Express Pristine Care Product ReIndia Expo Real Print Technology Static Control Silver Tex Industries Uninet Imaging

19 45 54 38 4, 11, 14, 15 69 7, 28,29 61 3, 5, 34, 35

Association Contacts

Computer Media Dealers Association Delhi (Regd) Tel: 011-25702973 E-mail: cmdadelhi@rediffmail.com E-mail: pioner@ndf.vsnl.net.in

MARCH 2009

INNOVATIVE INK SOLUTIONS

P H ra e v i V

• Now in convenient 1-litre bottles • UV-proof packaging • Satisfaction guaranteed