PROFILE I’m an architect who likes solving puzzles. I love everything that has to do with design and creating solutions, from brand identity to development branding, working with tiny homes to masterplanning communities, bespoke interiors to architecture. I believe that good design is founded on both a strong idea and a relevant narrative. I have over 11 years of experience working as a freelance and working in a studio and have been an architect, designer, stylist, event planner, decorator, graphic artist, art director, executive assistant, and a brand consultant. I love working with people, especially those with the same transdisciplinary passion that I have. Research, concept ideation, and branding are in my DNA.
HELLO! I’m Red.
DESIGN
CONCEPT
DIRECTION
TEAMWORK
RESEARCH
PRESENTATION
COORDINATION
MANAGEMENT
A designer and puzzle-solver.
PERSONAL License
Architect (0030086, UAP)
Birthday 25 June 1983 (33) Single
Language Tagalog, English
C O N TAC T Mobile
+63 916 678 4243
redthemod@gmail.com
Address
#28 Old Buenconsejo St., Barangay Plainview, Mandaluyong City
REFERENCES Available upon request.
LINKS
In
www.linkedin.com//in/red-fuertes07129025 www.instagram.com/redthemod www.issuu.com/red.fuertes
2005
Status
RECENT EXPERIENCE 2015
Guillermo Lorenzo C. Fuertes
2010
Name
SENIOR DESIGN ARCHITEC T CADIZ INTERNATIONAL Primarily functioning in the design and planning of: large-scale commercial and mixed-use developments; specialty, lifestyle, and destination malls; and special-use projects. Involved in projects such as the Manar Mall expansion and renovation (Ras Al Khaimah, UAE), Gurney Paragon (Penang, Malaysia), Deira 4-Districts Masterplan (Dubai, UAE), Pantai Indah Kapuk Gateway (Jakarta, Indonesia), and the Souk Al Khabeer Iconic Mixed-Use (Dubai, UAE).
8
Prepared concept ideation for most of the projects, all of which were approved by clients throughout my tenure. Restrucured and improved workflow for material and color swatch documentation and helped standardize the quality of graphics and presentation outputs.
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DESIGN ARCHITEC T ABESAMIS+GUERRERO ARCHITEC TS Responsible for the design of commercial and retail spaces, restaurants, and single-family residential projects. Handled the concept and design of projects of various scales such as the Megatrade Hall renovation and rebranding, SM Foodcourt interiors of Megamall, SM North EDSA, Muntinlupa, Southmall, Marikina, Sta. Mesa and others, common areas of the SM Skating Rink at SM Mall of Asia, renovation of SM North EDSA entrances, Markati Palazzo at The Podium Mall, interiors of all Kickers, LA Gear, Gingersnaps, and Travel Club branches, among others. Personally handled the design look for specific brand clients such as Grilla, Kickers, LA Gear, Res Toe Run, Travel Club and Travel Express, the SM Foodcourts (nationwide), Tender Bob’s, among others.
R E C E N T P U B L I C AT I O N
E D U C AT I O N
SOFTWARE
2015 Vol 3 - BLUPRINT MAGAZINE 35 Unbuilt Designs Issue, “Jebel Jais Mountain Hotel” and “The Silhouette”
UNIVERSITY OF THE PHILIPPINES COLLEGE OF ARCHITECTURE 2004 Certificate of Building Technology 2007 Bachelor of Science in Architecture
ADOBE CREATIVE SUITE
2014 May - REAL LIVING MAGAZINE Form + Function (feature on a condo unit I designed in 3Q 2013)
INTERESTS
2011 Vol 1 - SHOT MAGAZINE The Carnivale Issue, “Caffeinated Bliss” and “The Carnival of Life”
D E S I G N F O R S M A L L S PA C E S DY N A M I C F U R N I T U R E I D E N T I T Y & I M A G E P O S T M O D E R N L I T E R AT U R E SPECULATIVE FICTION D O C U M E N T A R I E S CROSSOVER MUSIC GENRE
COREL GRAPHICS SUITE MICROSOFT OFFICE AUTODESK/ AUTOCAD TRIMBLE SKETCHUP VRAY/ RENDERING SQUARESPACE/ WEB DEVT