PROFILE I’m an architect who likes solving puzzles. I love everything that has to do with
design and crea�ng solu�ons, from brand
iden�ty to development branding, working with �ny homes to masterplanning communi�es, bespoke interiors to architecture. I believe that good design is founded on both a strong idea and a relevant narra�ve. I have over 11 years of experience working as a freelance and working in a studio and have been an architect, designer, stylist, event planner, decorator, graphic ar�st, art director, execu�ve assistant, and a brand consultant. I love working with people, especially those with the same transdisciplinary passion that I have. Research, concept idea�on, and branding are in my DNA.
DESIGN
CONCEPT
DIRECTION
TEAMWORK
RESEARCH
PRESENTATION
COORDINATION
MANAGEMENT
HELLO! I’m Red. A designer and puzzle-solver.
PERSONAL Name
Guillermo Lorenzo C. Fuertes
License
Architect (0030086, UAP)
Birthday 25 June 1983 Status
Single
Language Tagalog, English
ASST. STUDIO MANAGER 2020-PRESENT DESIGN MANAGER 2017-2020 LWK + PARTNERS - MANILA BRANCH Principal role in the monitoring of output in ac�ve projects, managing staff alloca�on and workload to hit deadlines and targets, nd is a consul�ng designer to the architecture department. Handles a team of 50 people spread
C O N TAC T Mobile
+63 916 678 4243
redthemod@gmail.com
Address
#24 Basilan Street, Barangay Malamig, Mandaluyong City
across interior design, planning, landscape architecture, and architecture departments. Also handles daily opera�ons and administra�ve func�ons. Notable projects involved in include Ventria Residences, Changsha Towers, Lanzhou Mixed-Use Development, and Wetland Community.as
SENIOR DESIGN ARCHITEC T 2010-2016 DESIGN ARCHITEC T 2008-2010 CADIZ INTERNATIONAL Primarily func�oning in the design and planning of: large-scale commercial and mixed-use developments; specialty, lifestyle, and des�na�on malls; and special-use projects. Involved in projects such as the Manar Mall expansion and renova�on (Ras Al Khaimah, UAE), Gurney Paragon (Penang, Malaysia), Deira 4-Districts Masterplan (Dubai, UAE), Pantai Indah Kapuk Gateway (Jakarta, Indonesia), and the Souk Al Khabeer Iconic Mixed-Use (Dubai, UAE).
REFERENCES Available upon request.
Prepared concept idea�on for most of the projects, all of which were approved by clients throughout my tenure. Restrucured and improved workflow for material and color swatch documenta�on and helped standardize the quality of graphics and presenta�on outputs.
LINKS
In
www.linkedin.com//in/red-fuertes07129025 www.instagram.com/redthemod www.issuu.com/red.fuertes
DESIGN ARCHITEC T 2005-2008 ABESAMIS+GUERRERO ARCHITEC TS
Responsible for the design of commercial and retail spaces, restaurants, and single-family residen�al projects. Handled the concept and design of projects of various scales such as the Megatrade Hall renova�on and rebranding, SM Foodcourt interiors of Megamall, SM North EDSA, Mun�nlupa, Southmall, Marikina, Sta. Mesa and others, common areas of the SM Ska�ng Rink at SM Mall of Asia, renova�on of SM North EDSA entrances, Marka� Palazzo at The Podium Mall, interiors of all Kickers, LA Gear, Gingersnaps, and Travel Club branches, among others. Personally handled the design look for specific brand clients such as Grilla, Kickers, LA Gear, Res Toe Run, Travel Club and Travel Express, the SM Foodcourts (na�onwide), Tender Bob’s, among others.
R E C E N T P U B L I C AT I O N
E D U C AT I O N
SOFTWARE
2015 Vol 3 - BLUPRINT MAGAZINE 35 Unbuilt Designs Issue, “Jebel Jais Mountain Hotel” and “The Silhoue�e”
UNIVERSITY OF THE PHILIPPINES COLLEGE OF ARCHITECTURE 2004 Cer�ficate of Building Technology 2007 Bachelor of Science in Architecture
ADOBE CREATIVE SUITE
2014 May - REAL LIVING MAGAZINE Form + Func�on (feature on a condo unit I designed in 3Q 2013)
INTERESTS
2011 Vol 1 - SHOT MAGAZINE The Carnivale Issue, “Caffeinated Bliss” and “The Carnival of Life”
D E S I G N F O R S M A L L S PA C E S DY N A M I C F U R N I T U R E I D E N T I T Y & I M A G E P O S T M O D E R N L I T E R AT U R E SPECULATIVE FICTION D O C U M E N T A R I E S CROSSOVER MUSIC GENRE
COREL GRAPHICS SUITE MICROSOFT OFFICE AUTODESK/ AUTOCAD TRIMBLE SKETCHUP VRAY/ RENDERING SQUARESPACE/ WEB DEVT