Grid 2016 Gift Guide Advertising Info

Page 1

Holiday

GIFT GUIDE

coming november 2016


The Home Chef & Mixologist >> Gift cards, artisanal food items, CSAs, coffee, wine, local brews and spirits.

80% of our readers love cooking at home and 85% patronize local restaurants and bars. Advertise your products, services and dining experiences to the Philly foodie, cook, beer buff and cocktail wiz.

The Arts & Culture Aficionado >> Tickets, memberships, classes, crafts and books.

75% of our readers visit museums and 64% attend theater and concerts. Spread the word about the experiential gifts available at your museum, theater, gallery, arts space or bookstore.

The Adventurer >> Memberships, trips, tickets, outdoor gear, bikes and supplies.

55% of our readers are interested in outdoor activities and 95% attend classes and workshops. Tell the Philly urban explorer or outdoor enthusiast about the opportunities at or with your park, preserve, arboretum, organization, collective or shop.

The Gardener >> Tools, subscriptions, classes, CSAs, flowers, seeds and planters.

62% of our readers listed gardening as a favorite activity. Promote your garden centers, classes books, tools, products and services to some local green thumbs.

The Homebody >> Cleaning services, home improvement, decor, products, pillows, throws and candles 65% of our readers own their own home. Advertise your home services and products to the best hosts in town.

The Self Care Guru Bath products, massage, acupuncture, yoga, fitness classes and workout apparel >>

90% of our readers participate in an exercise activity, so we know body care is high on their minds. Tell them about your products, services, studios, memberships and clothing.

The Animal Lover >> Toys, training, classes, treats and care

57% of our readers own one or more animals. Promote your stores, services, products and pets to them this holiday season.

The Fashion Plate >> Bags, tops, shoes, hats, jewelry, oh my!

40% of our readers make between $60-$120,000 in annual income, so they have some spending money. Advertise your vintage items, hot apparel, one-of-a-kind jewelry and other retails items to these fashionistas.


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