Global Surfactants Market Industry Report, Growth, Challenge, Opportunity and Application Forecast 2020 The Surfactants Market is expected to garner $44.6 billion by 2020 during the forecast period 20142020. Surfactants are the organic compounds with presence of both hydrophobic and hydrophilic group. Surfactants allow oil molecules to mix with or ‘dissolve’ in water. Their properties such as wettability, detergency, emulsion, dispersion, stabilization, and foam/froth have vast practical applications in variety of industries. The key drivers responsible for the growth of the global surfactants market size includes growing end user industry, changing lifestyles in developing economies. However, factors such as volatility in raw material prices, stringent regulation on the environmental issues, pollution control laws for manufacturing processes, increasing inclination towards green products, and governmental pressure for implementation of eco-friendly chemical processes would impede the market growth. Surfactants are organic compounds with presence of both hydrophobic and hydrophilic group. The wetting and penetration effect, emulsification, dispersion, foaming, detergency, conditioning, and substantively are some of the important properties of surfactants. The key drivers responsible for growth of the surfactants market include growing end user industries and improving lifestyles in developing economies. Easy availability, low price, and broadened application areas are few other factors fuelling the demand for surfactants globally. Surfactants were mainly used in the detergent and soap industries; however, this trend is changing, and they are currently used in several other industries such as fabric industry uses this as a softener, paper industry to de-ink the recycled paper, agrochemical industry to manufacture herbicides and insecticides, the cosmetic industry in shampoo, hair conditioners and toothpastes, as firefighting agent, in the oil industry, and others. Thus, broadened applications in variety of industry segments has increased the overall surfactants demand. However, factors such as volatility in raw material prices, increasing inclination towards green products, and governmental pressure for implementation of eco-friendly chemical processes is expected to hinder the market growth. Asia-Pacific Review: In the Asia-Pacific region there are vast economies, developing as well as developed. Some of the world’s richest and developed nations lies in this region. Hence, this region offers huge potential for market players. Presently, surfactant industries are looking for new areas of
Global Surfactants Market Industry Report, Growth, Challenge, Opportunity and Application Forecast 2
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