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The Best Gateway to Enter the

Japanese Fashion Market !

Outline

FASHION WORLD TOKYO

2015

SPRING

FASHION WORLD TOKYO is renowned as one of the largest trade shows for fashion industry in Japan and held twice a year in April and October. Due to the huge expectation for the Japanese market, FASHION WORLD TOKYO has been growing rapidly and is the best platform to one of the highest fashion-conscious market, Japan.

1 ST

TOKYO M EN ’S FASHION E XPO —

M EN ’S TOKY O

SPRING

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1st FLOOR (WEST HALL 2)

Men s Fashion Accessories Zone

FLOOR PLAN (Preliminary)

Men s Wear Zone Entrance/Exit

Entrance/Exit

*

Women s Wear Zone

Entrance/Exit

­ High Fashion Zone ­

Fashion Jewellery Zone Fashion Accessories Zone

* What is “PLUS+ High Fashion Zone”?

PLUS is an exclusive area only for exhibitors with high fashion products. Many of high fashion brands will gather from Paris, Milan, and New York at once at the venue.

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2nd TOKYO BAG EXPO

SPRING

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Women s Bag Zone

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Exhibiting at FAS FASHION WORLD TOKYO

-

SPRING- , You canâ&#x20AC;Ś

Find reliable distributors/agents in Japan Take orders for autumn/winter season from retailers Take OEM orders from retailers and manufacturers

Why FASHION WORLD TOKYO? Japan is the 3rd largest market arket in the world.

Japanese Fashion Market Size Japan (JPY billion) 13,500

(Million clothes) 4,000

13,396

(USD 131 billion)

13,400 13,300

Annual Import Volume of Clothing in Japan Annu

3,937

3,950 3,900

13,253

(USD 130 billion)

3,850

13,193

3,800

(USD 129 billion)

13,200

3,750 13,100

13,014

3,700

(USD 128 billion)

3,748

3,747

2009

2010

3,660

3,650

13,000

3,600 12,900 12,800

3,550 2009

2010

2011

2012 (Year)

3,500

2008

2011 (Year)

Source: Yano Research Institute Ltd.

Source: Yano Research Institute Ltd.(1USD=JPY102)

Japan is one of the three largest single country for apparel and accessory markets in the world worth 131.3 billion USD in 2012. After years of contraction due to structural changes, the market is growing again and expected to remain unchanged through 2015. On top of that, demand for imported products is on the rise recently. Now is the best time to break into this lucrative market.

A great number of qualified buyers will visit FASHION WORLD TOKYO 2015.

Number of Visitors Numb

Excerpts from visitors who visited

(Visitors)

65,000*

60,000

50,000*

50,000

38,000*

40,000 30,000

25,000*

20,000

12,579 10,000 0

2014

2015

2016

2017

2018 (Year) (*expected)

As Japanâ&#x20AC;&#x2122;s leading B to B international exhibition for fashion industry, 25,000 buyers will assemble at FASHION WORLD TOKYO 2015 -SPRINGto place orders and look for business partners.

The Solemn Declaration of No Inflated Numbers We consistently count visitor registration numbers clearly and stringently and, without deception, continue to release the real numbers.

Please refer to the following URL for details on the counting method. www.fashion-tokyo.jp/en/spring/doc/TAC/

FASHION WORLD TOKYO 2014

-

SPRING-

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A business platform to the huge market.

FASHION WORLD TOKYO is expanding its scale every year.

FASHI Number of Exhibitors Numb (Exhibitors)

1,200*

1,200

880*

900

630*

Along with FASHION WORLD TOKYO 2014 -AUTUMN- (October 20 - 22, 2014), it will be the best business platform in Asia-Pacific market in 4 years.

600

450* 300 0

241 2014

2015

2016

FASHION WORLD TOKYO -SPRING- will gather 450 exhibitors and provides fashion companies all over the world with an opportunity to display their autumn/winter collections.

2017

2018 (Year) (*expected)

Excerpts from international exhibitors at FASHION WORLD TOKYO 2014 -SPRING-

From FRANCE

From ITALY

From TURKEY

From USA

TAIWAN PAVILION

From MEXICO

BIRKEN BAGS (MEXICO)

Just wanted to say our first FASHION WORLD TOKYO was wonderful. There were so many qualified buyers such as department stores, select shops, bag shops and shoes shops walking by and coming in our booth. Though we had exhibited in several fashion trade shows in the world, FASHION WORLD TOKYO was the most fruitful show we have ever participated.

We already booked doubled size of booths for the next show so that we can save the space for customers and tables for business meetings.

ZANI DEL FRAâ&#x20AC;&#x2122; (ITALY)

We had a lot of contacts at FASHION WORLD TOKYO and met a great variety of distributors, retailers and online shops at the show. We were glad that most of visitors were interested in our products. As a result, we are now in the negotiations with several clients. FASHION WORLD TOKYO is very promising fair. We will definitely take part in the next show again.

MICHAEL ANTONIO FOOTWEAR GROUP (USA)

FASHION WORLD TOKYO is very well-organised show. We have met visitors such as boutiques, importers and department stores more than we expected. We are now in contact with them, and probably will get orders soon. We are satisfied with the business result at FASHION WORLD TOKYO and will surely come back to the next show.

FASHION WORLD TOKYO is held twice a year. By exhibiting at both shows, you can explore maximum business opportunities to expand your business in Japan. Consider exhibiting at FASHION WORLD TOKYO SPRING & AUTUMN to obtain optimal benefits for your business.

Reed Exhibitions Japan organises 110 large scale exhibitions per year. We will continue making full use of our experiences and knowledge to develop FASHION WORLD TOKYO into another successful show. For more information and show dates visit www.reedexpo.co.jp/en/schedule/

Asia's leading optical trade fair gathering latest eyewear and related products from all over the world.

Japan’s leading trade fair for all kinds of gift items with 1,080* exhibitors and 80,000* visitors in 2014. (*expected)

Japan's largest and international jewellery trade show with 1,200* exhibitors and 30,000* visitors in 2015. (*expected)

and expand your business in the Japanese market!

FASHION WORLD TOKYO Show Management

Attn: Akira KONO (Mr.), Lee Ji Sung (Ms.), Tania IKEDA (Ms.)

Reed Exhibitions Japan Ltd. 18F Shinjuku-Nomura Bldg.,1-26-2 Nishishinjuku, Shinjuku-ku, Tokyo 163-0570, Japan Web: www.fashion-tokyo.jp/en/ TEL: +81-3-3349-8519 FAX: +81-3-3349-8530 E-mail: fwt@reedexpo.co.jp A division of Reed Business Registered in England, Number 678540