The 3rd International Private Label Show
22–23 MARCH 2016 Crocus Expo, Moscow, Russia, pavilion 2, hall 6
The Only Private Label
Exhibition in Russia and CIS! *According to research of Infoline Information Agency
www.ipls-russia.ru Organiser:
*
VISITORS: RUSSIAN TRADE OPERATORS IN ONE PLACE Manufacturers 30% According to visitor survey analysis.
Wholesalers, distributors 26%
Other (online stores, pharmacies, HoReCa, etc.) 18%
Retail chains 26%
95% visitors are planning to return at IPLS 2016 Visitors geography – 18 countries 80% visitors are private-label manufacturers’ clients (retail chains, wholesale companies, distributors, local manufacturers, pharmacy chains, HoReCa and online stores)
79% Visitors are decision makers or influence decision making 46% visitors attend the show to make contracts!
What products do visitors want? FOOD
60% NONFOOD
25%
Bakery & Confectionery
Perfumery and cosmetics
Groceries
Household chemicals goods
Tea & Coffee
Personal Hygiene & Care
Soft drinks
Packing
Dairy food
Household goods
Infant food
Paper products
Meat food
Office suppliers
Frozen food
Textile
Snacks
Medicines and medical goods
Fruit, vegetables
Household appliances and electronics
Canned goods Dry fruit and nuts Alcoholic beverages Ready meals
Autochemistry
Both 15%
Aerosol products Animal food and accessories
5 reasons to exhibit
• Explore the opportunities in Russian market • Establish business relationship with key Russian federal and regional retail chains • Develop your overseas business network • Highlight your company’s product • Exchange information with your colleagues
EXHIBITORS: LEADING WORLD MANUFACTURERS
of private labels in their turnover
FOOD: 20% According to exhibitor survey analysis.
123 exhibiting companies in 2015 55% exhibitors have more than 50% share
NONFOOD: 80%
19 countries: Russia
Israel
Belarus
Italy
China
Poland
Czech Republic
Serbia NEW
Denmark
Slovakia NEW
Finland NEW
Slovenia
France NEW
Taiwan NEW
Germany
Turkey
Italian Trade Agency (ICE)
Hungary
UK
Hungarian National Trading House
India NEW
national pavilions Supported by:
*NEW – compared to IPLS 2014
First time at IPLS?
Special opportunities arew available to make new exhibitors get noticed by potential clients: Online before & during the show • Logo ‘New’ in the online catalogue • Filters in the online catalogue • Your news at www.IPLS-Russia.ru and in Social Media • Your news for our newsletter subscribers.
Onsite during the show • Special highlight in the official catalogue • NEW-sign at your exhibition stand
BUSINESS PROGRAMME: MATCHMAKING CENTER FOR RETAILERS AND MANUFACTURERS Active Chain Sales and Chain’s Wholesale CenterTM are 2 parts of a unique matchmaking programe providing manufacturers and suppliers of various products with an opportunity of direct offering their goods to decision-makers from federal, regional and international chains More than 1,000 negotiations during 2 days of the business programme! IPLS 2015 results: 29 retail chains participated in the programme: A5 GROUP, BILLA, METRO C&C, SPAR RUSSIA B.V., Alpari, Bars Retail, Vivat, Viktoria. Division Dixy, Druzhba, Euroopt, Europa, Monetka, O’Key, Petrovskiy, Protek, Raicenter, Real , Regionmart, Rigla, Sangi Style, 7 Days, Sem+ya, T3S, Citymarket, Spar Retail, Spar Tula, Uyuterra, Shic, Enter
Andrey Teterin, Spar Russia:
Vladimir Baryshnikov, General Manager, StockEast Ltd.
Aleksey Boitsov, Region Mart, advisor:
“The show was well-build and productive, only specialists and right contacts. Private labels assortment was very diverse and interesting this year. We have noticed many foreign manufacturers at IPLS”.
“I think Trade Forum experience was helpful, significant and enjoyable. Helpful – a good way to work closely with colleagues from retail and manufacturing companies on important subjects and open new business horizons. Significant – an exchange of private label experience with other companies allows you to better understand how the market works and correct your current strategy and tactics. Enjoyable – you feel a great pleasure working side to side with thoughtful experts of the same business or professional area, sharing your time and passion with them”.
“The business programme proved to be very rich and productive. Trade Forum was on the highest level thanks to its brilliant speakers and participants and significance of subjects. The organisation, especially accompanying assistants, made visiting the show and meetings not only effective, but also comfortable. Chain’s Wholesale Center features business-like and friendly show environment, and no doubts this format of the discussion is the most productive. I would add that those meetings resulted with at least 10 preliminary contracts for PL manufacturing for our company”.
Olga Smцirnova, Protek: “I came out with the very interesting ideas and a great pleasure from communicating with my partners”.
Trade Forum: A source of current analytical information and expert recommendations on how to be a success on Russian and international PL markets. 280 delegates, including 30 retail chains at IPLS 2015
88+12+D 88
%
of Trade Forum visitors occupy top-level positions in companies
Why Russia?
Russia & CIS are among the most dynamically developing markets for private label goods. 2015-2016 are extremely promising for private labels development, a share of chains’ own brands has already increased rapidly and continues to grow. Store’s brands establish higher credibility among consumers and replace manufacturers’ brands. IPLS has proved to be an ideal platform for a dialog between retailers and manufacturers concerning private labels. During 2 days of the event, manufacturers of thousands food and nonfood products exchange business contacts and negotiate terms of future contracts with the key customers.
Testimonials Continentale Nutrition (General Sponsor), Francis Nouvier, General director: “We are happy to be at the show as the General sponsor. IPLS presents a good opportunity to strengthen our positions in Russia. Our market is growing fast equal to standards of living and we need to keep up with it”.
Accent (Major Sponsor), Inna Kozak, distribution director: “We aimed to find new partners and by the middle of the first day we have obtained some good ones. What is more, our partners recognized a reliable partner in us. The show was perfect!”.
Pobeda, confectionery plant, Irina Petrova, PL director: “Exhibition was held in an intense pace, we had a lot of negotiations with prospective buyers as well as existed partners. The exhibition is strictly specialised, which is good because the discussion stays focused. We have been happy to see the flow of ready-to-buy and target customers at our stand”.
Cosmoproject, Anna Guarneri, marketing & communication manager: “We’ve been here last year and we decided to come back because we had great contacts and possibility to develop it. IPLS helps us to find ways to do business in Russia, to understand how the market works and the consumer behavior”. Galil Chemicals, Vladimir Spirt, export department: “The exhibition was surely held at the highest level. We have reached our goals, and thanks to participating in IPLS for the second time our products attracted more visitors’ attention”. Acetum, Marco Pellacani, Export Manager Europe: “This is our first experience at IPLS, and we had plenty of visits, some of them have already been arranged, other buyers showed up during the show. The organisation is efficient!”. Fattorie Giacobazzi, Angelo Giacobazzi, owner: “I liked IPLS show a lot, as usual. This was very helpful for our company because it allows us to enter the market with our product at a competitive price giving the benefit to final consumer”.
ABOUT Dates: 22-23 March 2016 Venue: Crocus Expo, Moscow, Russia Pavilion 2, Hall 6
ORGANISER Reed Exhibitions is the world’s leading events organiser, with over 500 events in 43 countries. In 2014 Reed brought together over seven million event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organised by 41 fully staffed offices. Reed Exhibitions serves 43 industry sectors with trade and consumer events. It is part of the RELX Group plc, a world-leading provider of information solutions for professional customers across industries.
Why REED EXHIBITIONS? •A nnual collection and analysis of both exhibitors and visitors opinion surveys • Regular researches on industry features and trends • Implementation of the best ideas and trends of our global team • Target network of professional contacts constantly renewed and improved
• E fficient, user-friendly, and informative webplatforms of our exhibitions. • C onstant development and improvement of loyalty programs for our customers. • S mart opportunities for the industry cooperation: match-making online directories and mobile applications, social media activity, etc. • C ommitted, loyal and professional team.
• Unique visitor communication mix: rich informational and advertising channels, i.e. industry media and associations, TV, radio, web, etc.
Roza Deberdeeva Project manager Tel. +7 926 900 6121 Roza.Deberdeeva@reedexpo.ru
Contact us today
+7 (495) 937 6861
Elena Gorbunova
Margarita Maltseva
Sales Manager Tel. +7 926 520 1094 Elena.Gorbunova@reedexpo.ru
Marketing manager Tel. +7 926 217 3429 Margarita.Maltseva@reedexpo.ru
www.ipls-russia.ru Reed Elsevier LLC