IPLS2018 presentation

INTERNATIONAL PRIVATE LABEL SHOW 2018 5TH INTERNATIONAL SPECIALIZED SHOW

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The major networking platform for private label insiders in Russia & CIS

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Know-how on a private label industry in Russia & CIS

THE ONLY EXHIBITION OF PRIVATE LABEL AND CONTRACT MANUFACTURERS IN RUSSIA & CIS

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III International Private Label Awards for manufacturers and retailers

21-22 MARCH 2018 MOSCOW, RUSSIA CROCUS EXPO, PAVILION 2, HALL 7

FOR IPLS 2017 EXHIBITORS

DISCOUNT 10%* * TILL JUNE 15, 2017

WHO EXHIBITS? SHOW SECTORS MORE 140 EXHIBITORS

69% RUSSIAN

FOOD

РАЗДЕЛЫ ВЫСТАВКИ: • Spirits & beverages

55%

31% INTERNATIONAL AUSTRIA, AZERBAIJAN, BELARUS, CHINA, CROATIA, CZECH REPUBLIC, DENMARK, EGYPT, GERMANY, GREECE, INDIA, ISRAEL, ITALY, LATVIA, POLAND, RUSSIAN FEDERATION, SPAIN, TURKEY AND UKRAINE.

• Groceries • Ready meals, ethnic food • Canned & Packaged food • Bakery & Confectionery • Frozen food • Meat, Dairy, Fish deli foods • Organic, dietary & superfoods • Snacks, chewing gums • Sauces, vinegars & condiments • Tea, coffee

of them participate for the first time

WHICH GOALS DOES IPLS HELP TO ACHIEVE?* 92% 84% 84% 81% 77% 66% 65% 33%

• Find new clients and partners • Present novelties • Support company’s image • Enter the market • Search for the new business partners • Search for the distributors • Market research • Other

NON-FOOD • Car care & accessories • Pharmaceuticals & supplements • Household chemicals • Pet food & accessories • Cosmetics & perfumery • Personal Hygiene • Packaging

*According to the IPLS 2017 Exhibitors Survey

EXIBITORS FEEDBACK

We participate in IPLS every year because our company is a private label manufacturer. First of all, it helps our clients to recognize us, second of all, here we communicate with them. This year the participation for us was very effective, our stand was visited by retailers we know and do not know as well as new companies which want to have its own private label brand. Since it is own key business, we believe IPLS must be at our schedule. It is not just an image event for us but it is a real business instrument with our clients.

Instanta Rus

Generally we are presented under our own brands in Russia and CIS, and on IPLS we came to find clients willing to develop private label. Russian market has been always interesting for us and now we have even greater interest because the market is developing, retail is growing, etc. It’s our first time at IPLS and we really like it here - the visitor are private label professionals, they came here for a reason. They are exactly the clients we are searching for. Specially we are glad to see a lot of retail representatives here. For the one who is launching private labels, IPLS is a right choice. We really would love to participate next year!

We really liked this year show. Private label is a priority market sector. Our company is a market leader and understand the importance of private label. For us participating at IPLS is a kind of quality sign, this exhibition is important in terms of our company image and networking. It is not a first time we participate at the show and for the last year we increased our private label contracts. Many thanks to the organisers for the event!

Cotton Club

Lider Kozmetik

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NEW

OEM/ODM • Furniture & Home textile • Footwear, apparel, accessories • DYI & construction • Pharmaceuticals • Electronics & home appliances • Children products, toys • Household, kitchenware & gardening • Office supplies & souvenirs • Sport & travel

VISITORS PROFILE * Over 1,900 unique professional visitors:

2,4%

Representatives of private labels departments of transnational, federal and regional trade operators, retail chains, purchasing departments of the wholesales, drugstores, HoReCa, airlines, brand owners.

Urals, Siberia, Far East

2,8%

Other countries

3,2%

80,4%

Every third visitor comes to IPLS every year

in order to find new opportunities and meet existing business partners.

1,8%

Moscow and Moscow Region

South and North Caucasus

PROFILE

POSITION Retail – 31% Wholesale – 33% Brand owners – 21% Services – 11% Other – 4%

3,0%

St. Petersburg and North West

73%

Central Region

4,2%

Volga Region

2,2% CIS

VISITORS FEEDBACK IPLS is certainly an interesting exhibition for us, we visit it every year, we look what PL suppliers are offering. There is quite interesting exhibitors profile an partners we work very actively. Here we keep in touch our contacts, learn about new products. IPLS is a global platform to meet everyone! Summit is really interesting. Sometimes there is not enough time for matchmaking but we can always to continue our dialog at the stand. Moreover, it was a great pleasure to participate at the Private Label Awards and it was specially great to receive an award.

Thanks to the Awards we are glad to develop our PL sector.

Visitors make or participate in making decisions about private label contracts with IPLS exhibitors Owner, CEO – 28% Head of Departament – 35% Specialist – 37%

*According to IPLS 2017 information

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Yulia Romanova, head of Private Label department, Alpari

We develop private label about 1 year now. We see that such specialized shows are successful and present exactly want we want to see.

Exhibitors profile is quite balanced and at the same time there are a lot of categories where we do not have private labels. Matchmaking session was very useful, very well organized, great timeline. The conference was very useful as well, it was interesting when retails are exchanging its experience.

Alexander Blinov, head of Private Label department, Real

VISITORS PROFILE*

FOOD SECTOR

Bakery & confectionery Groceries Tea & coffee Snacks Non-alcohol beverages Milk & dairy products Diet, eco-, organic products Canned & frozen food Meet products Fish products Sauces & condiments Ready-to-go food Alcohol beverages

61% visitors interested in Food sector*

FMCG chains at IPLS 2017: BILLA, Metro Cash and Carry, Azbuka Vkusa, Globus, Dixy, Division Victoria, Auchan, Okey, Magnit, Karusel X5, Perekrestok X5, Pyaterochka X5, Bars, Spar, Monetka, Real, Komandor, Europe, Magnolia, Pyatyu Pyat.

*According to IPLS 2017 information

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VISITORS PROFILE*

NON-FOOD SECTOR Packaging Cosmetics & Perfumery Household chemicals Household, kitchenware, DYI, gardening Personal hygiene Children goods Car Care & Accessories Pharmaceuticals & supplements Footwear, apparel, textile Pet Food & Accessories Office supplies Household Appliances & Electronics Furniture

91% visitors interested in Non-food sector*

Non Food chains at IPLS 2017: Sem+ya, Alpari, Sangi Tyle, Megumi, VPROK, Ulybka Radugi, NOVEKS, Leroy Merlin, Stroydepo, Ulmart, Zenden, Dochki&Synochki, Edem, Eldorado, Stroitelnyi Dvor, Krasnyi Yar, Zaodno, Prakticheskaya Magiya, Fix Price, Moydodyr, Choupette, Umnitsa.

Drugstores at IPLS 2017: Rigla, A.V.E. Group (36.6, Gorzdrav, AVE), Samson Pharma, Erkapharm Group (Doctor Stoletov, Ozerki), Bud Zdorov, VITA Drugstores chain, Pharmaimplex, Aprel Group, Planeta Zdoroviya.

*According to IPLS 2017 information

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BUSINESS PROGRAM ONLINE PLANNING

DELIVERING CONNECTIVITY. CATALYZING BUSINESS.

CONFERENCE

MATCHMAKING

INTERNATIONAL SUMMIT FOR SUPPLY & RETAIL • •

The unique combination of a relevant conference program and high-tech online tools which are both created for productive personal negotiations on supplies between manufacturers and retail chains in a business space of the leading specialized exhibitions.

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2 days 25 speakers – leading experts of retail chains, manufacturers, regulators, research and brand agencies 592 personal meetings of retailers with private label manufacturers within the negotiations program

To participate at the Summit please go to our website www.retailconect.ru

PRIVATE LABEL AWARDS (by IPLS)

PRIVATE LABEL GALLERY

The award was established to become a prestigious international recognition and indicator of the private label market development in Russia & CIS. During the Private Label Awards ceremony in 2016, 32 retail chains and 4 manufacturers of private labels have been awarded with prizes, diplomas and quality marks in 20 different categories.

A bright and spectacular exposition of the best innovative private label lines of largest retailers of various specializations (pharmacies, drogerie, fashion, household & DIY, online, etc.).

All show attendees and exhibitors can vote for thebest private label line.

PRIVATE LABEL AWARDS 2017 RESULTS 6

SHOW’S WEBSITE WWW.IPLS-RUSSIA.RU* THE KEY PORTAL FOR PRIVATE LABEL MARKET IN RUSSIA & CIS WEBSITE AUDIENCE

GENDER

WEBSITE TRAFFIC

Female ÜÂÌ˘ËÌ˚

Male åÛʘËÌ˚

56%

44%

3 MONTHS BEFORE IPLS

1 YEAR BEFORE IPLS

Pageviews

143 763

211329

Unique pageviews

123 240

182650

Sessions

66248

102430

Unique visitors

51037

79545

Подробности узнавайте у Вашего менеджера

AGE

Russia, CIS

Europe

84 316

11 656

81,99%

11,33%

18-24

3462

8%

25-34

21556

35-44

10850

45-54 55-64 65+

5149 2038 637

USA, Canada, Latin America

49%

1 917

25%

1,86%

1%

1 820 1,77%

12% 5%

Middle East and Africa

VISITORS GEOGRAPHY *According to Google Analytics on 07.04.2016 to 06.04.2017

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Asia and Australia

3 132 3,05%

PLEASE CONTACT US

TO LEARN MORE ABOUT IPLS 2018

Exhibition Director Roza Deberdeeva Roza.Deberdeeva@reedexpo.ru Tel.: +7 495 937 6861 ext. 138 Mobile: +7 926 900 61 62

International Sales Manager Elena Gorbunova Elena.Gorbunova@reedexpo.ru Tel.: +7 495 937 6861 ext. 122 Mobile: +7 926 520 10 94

www.ipls-russia.ru PLEASE FOLLOW US ON SOCIAL MEDIA

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Marketing Manager Evgeny Gorelov Evgeny.Gorelov@reedexpo.ru Tel.: +7 495 937 6861 ext. 173 Mobile: +7 926 205 96 87