2 0 1 6 N AT I O N A L M A G A Z I N E AWA R D S F I N A L I S T SUMMER 2016
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Summer 2016
14
JESSICA and CYNDE HARMON analyzing the local media scene on the couch. PHOTO BY PHIL CHIN
6
THE CHALLENGES OF A CASTING DIRECTOR
How Michelle Allen helped find the perfect performers for The Revenant.
4 ANGLE ON MARK LEIREN-YOUNG
10
SPARKING MEDIA THAT MATTERS
9
LEGAL BRIEFS HEATHER WATT
n excerpt from the new book STORY MONEY IMPACT: Funding Media for Social Change. A By Tracey Friesen
13
WESTERN TV, EH? DIANE WILD
14
THE FIRST FAMILY OF THE LEO AWARDS
The Harmons find family — and create it — on every set. By Mark Leiren-Young
20
ANIMAL LOGIC FLIES
An Australian company migrates to BC. By Nathan Caddell
22
THUNDERBIRD’S TICKET TO RIDE
Producers get animated about a new toon featuring classic Beatles tunes. By Nathan Caddell
24
A RIVER RUNS THROUGH
Petie Chlifoux shares the personal tragedy that inspired her debut feature.
23 INDIE SCENE PAUL ARMSTRONG 29 DIGITALLY YOURS ERICA HARGREAVE 30 THE WINDOW MARK LEIREN-YOUNG
@REELWESTMAG FACEBOOK.COM/REELWESTMAG
ON THE COVER: THE HARMON FAMILY. PHOTO BY PHILLIP CHIN REEL WEST MAGAZINE IS A WHOLLY OWNED ENTERPRISE OF REEL WEST PRODUCTIONS INC. IT EXISTS AND IS MANAGED TO PROVIDE PUBLICITY AND ADVERTISING THAT SUPPORTS THE
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SALES: RANDY HOLMES, ADAM CADDELL CREATIVE DIRECTOR: ANDREW VON ROSEN. ART DIRECTOR: LINDSEY ATAYA. PHOTO EDITOR: PHILLIP CHIN. CONTRIBUTORS (EDITORIAL): PAUL ARMSTRONG, NATHAN CADDELL, ERICA HARGREAVE, HEATHER WATT, DIANE WILD. COPY EDITOR: JESS EDWARDS. REEL WEST MAGAZINE IS PUBLISHED FOUR TIMES PER YEAR. SUBSCRIPTIONS CANADA US $35.00 PER YEAR (PLUS $10.00 POSTAGE TO USA). REEL WEST DIGEST, THE DIRECTORY FOR WESTERN CANADA’S FILM, VIDEO AND TELEVISION INDUSTRY, IS PUBLISHED ANNUALLY. SUBSCRIPTION $35.00 PER YEAR (PLUS $10.00 POSTAGE TO USA). BOTH PUBLICATIONS $60.00 (PLUS $10.00 POSTAGE TO USA) PRICES INCLUDE GST. COPYRIGHT 2014 REEL WEST PRODUCTIONS INC. SECOND CLASS MAIL. REGISTRATION NO. 0584002. ISSN 0831-5388. G.S.T. # R104445218. REEL WEST PRODUCTIONS INC. 2221 HARTLEY AVE., COQUITLAM, BRITISH COLUMBIA, CANADA, V3K 6W9. PHONE: 604-553-1335 TOLL FREE: 1-888-291-7335 EMAIL: INFO@REELWEST.COM URL: REELWEST.COM. VOLUME 31, ISSUE 2. PRINTED IN CANADA. TO SUBSCRIBE CALL 604-553-1335 OR VISIT OUR WEBSITE AT REELWEST.COM. REEL WEST WELCOMES FEEDBACK FROM OUR READERS, VIA EMAIL AT EDITORIAL@REELWEST.COM. ALL CORRESPONDENCE MUST INCLUDE YOUR NAME, ADDRESS, AND PHONE NUMBER.
REEL WEST SUMMER 2016
3
ANG LE O N
Reel West’s Longtime Photog Shoots for the Stars PHILLIP CHIN’S CLASSIC PHOTOS CAPTURE NATIONAL MAGAZINE AWARD NOMINATION BY MA R K LEIR EN -YOU N G
A
s soon as Phillip
Fall 2015
$5.00
nomination. The nomination in
Chin started talk-
the category of Portrait Photog-
ing about his plans
raphy put Phillip up against the top photogs at Canadian Art, Flare,
for our fall 2015 cover I knew he
Film, TV, online and digiTal ProducTion in WesTern canada
was going to deliver something
Globe Style Advisor, Toronto Life, The Walrus, S/ magazine and Vancouver
special. Our idea was to feature
Magazine - and the team at Reel
one of Canada’s most protean ac-
West couldn’t be happier for him.
tors, Michael Eklund, and some
Phillip shot his wet plate series
of the make-up artists who have
on a Deardorff 8x10 wooden cam-
helped
himself.
era from the 1950s and used the
Eklund was starring in Eadweard,
same photography process Muy-
playing the title role in the made-
bridge used. Phillip first started
in-Vancouver movie about Ameri-
experimenting
can filmmaking pioneer Eadweard
work for fun about four years
him
reinvent
viff ‘15
Muybridge. What I love about working with Reel West’s editorial ironman is that even after more than twenty years with the magazine he’s always looking to do something unique to showcase the spirit of his subjects. Phillip was so in-
Eadweard Charlotte’s Song Haida Gwaii Rock the box
the origins of Eadweard that, in addition to the digital image he took for our cover, he used a vintage camera and a truly antique approach
to
images—the
processing same
other
technique
Canadian Mail PubliCation SaleS agreeMent nuMber: 40006834
spired by the idea of honouring
wet
plate
ago.“For me it is going old school where photography was an art. Each image is unique. You have to work on each image, think of each detail.” Hair stylist, Wendy Keown (one of our cover models) described the shoot as, “the coolest thing ever. To see somebody actually using that camera and the process - this was crazy, next level stuff.” I’m delighted that the National Magazine
T h e M a n y Fa c e s o F M i c h a e l e k l u n d a n d The Many arTisTs Who help TransForM hiM
with
Awards
nominating
committee agreed. I’m also delighted that this issue features Phillip’s exceptional photos of the
Muybridge used to process his Phil’s award-nominated photos were featured in the Fall 2015 issue of Reel West.
Harmon family.
ultimately up to our art director,
online at our site on Issuu.com.
response from the National Maga-
amazing photos for Reel West and,
Lindsey Ataya, to select her faves.
The reader response to the images
zine Awards jurors that honoured
as always, I’m looking forward to
You can still see the entire issue
was phenomenal - and so was the
Reel West with our first ever NMA
seeing the next ones. n
photos. Phillip delivered a series
Thank you Phillip, for all your
of stunning photos and it was
4
REEL WEST SUMMER 2016
REEL WEST SUMMER 2016
5
PHOTO BY MAGGI WOO
6
REEL WEST SUMMER 2016
O PE NING RE E L
Michelle Allen Reviews The Revenant’s Casting Coups The Revenant was renowned as a project that tested the limits of everyone involved and the casting process of the Oscar darling was no exception. Michelle Allen was hired to handle Canadian casting for director Alejandro G. Iñárritu’s epic and part of her job was finding North America’s finest First Nations talent to bring the old west to life. Allen launched her first background casting company in Vancouver in 1983. For the last 30 years she has been finding the right faces for some of the biggest projects in BC beginning with The Accused in 1986. Since then her favorite credits have included casting Watchmen, Man of Steel, Fringe, Dead Like Me, The Twilight Zone and 21 Jump Street. A member of the Casting Society of America, a professional organization of accredited Casting Directors in North America, Allen received a 2009-2010 Casting Society of America Artios Award for Outstanding Achievement in Television Pilot Casting for helping to assemble one of the finest casts of any show of the last decade — the CBS hit The Good Wife. Allen shared the story of finding the First Nations performers for The Revenant with Reel West.
W
e started with the most conventional method of cast-
tage, and their present circumstances. Then I respectfully asked each per-
ing by sending a breakdown to talent agents across
son if they’d be willing to answer a very specific question. In that moment,
Canada with a brief description of the characters we
for those who were willing to open up (most were), I was able to access the
were seeking. Agents representing First Nations per-
unique and raw essential nature – the soul - of each person. It was about
formers made electronic submissions and we com-
gaining access to who they were as human beings, so to speak.
menced with auditions in Vancouver while performers from other parts of Canada were asked to submit self-tapes.
At the request of executives, my associate Emma Day and I later traveled to Alberta to attend auditions for local First Nations candidates set up by
During the process, we discovered that Alejandro was most focused on
extras casting representative, Alyson Lockwood. We used the same process
First Nations people who looked and felt believably old-world – not contem-
there, and selected a number of candidates for presentation to Alejandro
porary or modern. Acting experience was secondary to authenticity both in
and executives, several of whom they met, auditioned, and approved for
personal tone and appearance.
roles in the film.
We weren’t authorized by executives to use any scripted material for
Of most concern was the role of Powaqa – the Arikara Female Warrior.
First Nations roles, so we put together a summary for each role with details
Rene Haynes (an American CSA member who specializes in First Nations
about the events, other characters, and emotional content of the scene.
casting) had been looking all across the US and Canada for months - but
Another component of the audition was a video-taped interview with
we were still collectively looking for someone that Alejandro and the execu-
each potential candidate. We talked about their ancestral and cultural heri-
tives would be satisfied with. Production flew one female actress that Ale-
REEL WEST SUMMER 2016
7
“Over 100 First Nations women showed up to apply for the role...”
jandro liked in from BC. She went through a series of hair, makeup and wardrobe tests, but ultimately, Alejandro decided that she wasn’t the best visual fit with the rest of the Arikara ensemble, which was evolving from moment to moment. Following that test, Alejandro asked if we could look up North for Powaqa. We were running out of time so chose to target Yellowknife, NWT, which has an active film commission. We knew that portions of the TV series Arctic Air had been
eled her and her infant son to Cal-
shot there, so there was an infra-
gary to meet with me, and subse-
In Canada, First Nations com-
ideas and instructions as to what
structure in place that we could ac-
quently with the hair, makeup and
munities are very spread out. In
the content should be. The best
cess quickly. Within a week, Emma
wardrobe deptartments on set. Two
order to access families from far-
candidates for the role were those
and Andrea Brown (BC Extras Cast-
days later Alejandro and the execu-
flung areas, I made contact with
boys who were emotionally acces-
ing) set up and held an open call.
tives approved Melaw to play the
the executive director of the Ab-
sible. We compiled a video link for
The word got out quickly, not only
role of Powaqa.
original Friendship Centre Society.
Alejandro with candidates from
tial candidates from there.
Guardians to self-tape them with
through the film commission and
Early in 2015 we were asked to
We sent her a flyer with the perti-
Alyson Lockwood and the best self-
word of mouth, but via radio in-
seek candidates for two additional
nent details about what we were
tapes from across Canada. Of those,
terviews. Over 100 First Nations
First Nations roles: Glass’ Wife and
looking for along with an invitation
Alejandro chose one boy from a re-
women showed up to apply for the
Young Hawk. Alejandro chose an
for First Nations families to apply
mote community in Northern BC,
role. Of those, twelve were selected
actress from BC to play Glass’ Wife
to a dedicated email address. She
and one boy in Alberta. Both boys
and asked to come back for tap-
(Grace Dove) – but we had yet to
sent it out through her network.
were flown to set for testing. Ulti-
ing the following day. We reviewed
mount a far-reaching search to find
We got over 200 applications from
mately, and months later, it was
the tape back in Alberta and chose
a young version of Forrest Good-
across Canada. We went through
Isaiah
three women for video presentation
luck (lead version of Hawk). Andrea
the photos and selected a number
who landed the role.
to Alejandro. He chose one woman,
Brown and I attended a powow in
of boys who resembled a younger
It was a challenging, exciting, and
Melaw Nekehk’o. Production trav-
Vancouver and chose some poten-
version of Forrest and asked their
extraordinary experience! Magical. n
Tootosis
(Saskatchewan)
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The Art of Raw REEL WEST SUMMER 2016
LE G AL B RIE FS
Working Safely with WorkSafe BC on Loanout Companies BY HEATHER WATT
n important consideration
A
Following a 2012 decision of the
rated. Therefore, to avoid confusion
producers who hire them, may con-
when hiring cast and crew
BC Workers’ Compensation Appeal
around whether a loanout will be
sider registering with WorkSafeBC
on a film or television pro-
Tribunal (“WCAT”) finding that an
considered a personal service cor-
to ensure coverage, or to confirm
duction in BC is whether the indi-
actor, Gabrielle Carteris, who pro-
poration or an independent firm, it
that it is not necessary to register if
vidual members of such cast and
vided her services on a production
is highly recommended that indi-
the production in question has ex-
crew will be included under the
through a loanout was not a worker,
viduals planning to provide services
tended coverage.
production’s WorkSafeBC coverage.
WorkSafeBC put out a call for feed-
to a production company through
Extended coverage was Work-
Generally speaking, individuals who
back in order to address concerns
a loanout confirm the loanout’s
SafeBC’s answer to the concerns that
contract directly with a production
regarding workers’ compensation
status with WorkSafeBC. It is also
arose following the WCAT decision.
company will be considered “work-
coverage for individuals working in
highly recommended that produc-
Extended coverage is optional cover-
ers” (as that term is defined under
the film and television industry. This
tion companies obtain proof of cast
age that is available to productions
the British Columbia Workers Com-
call for feedback noted that, prior
and crew members’ loanout regis-
that engage unionized workers; in
pensation Act, and therefore includ-
to the WCAT decision, the under-
tration with WorkSafeBC (by way of
other words, productions that have
ed under the production company’s
standing in the industry was that a
a clearance letter), or alternatively,
signed a collective agreement with
WorkSafeBC coverage, subject to an
production company’s WorkSafeBC
proof that the loanout is deemed to
an applicable union or guild. Extend-
exception for “independent opera-
coverage extended to all individuals
be a worker and therefore included
ed coverage includes individuals en-
tors” that will be discussed below).
working on a production, including
under the production company’s
gaged by the production company
Things may become complicated
those providing services through lo-
WorkSafeBC coverage (by way of an
through loanouts, and independent
when it comes to individuals who
anouts, if the production company
exemption letter).
operators that are not already reg-
provide their services by way of a
paid workers’ compensation premi-
Another issue that complicates
istered with WorkSafeBC. However,
personal service corporation, com-
ums for those individuals. However,
matters is that of “independent op-
extended coverage is not available to
monly known in the entertainment
the WCAT decision determined that
erators” (as more fully set out under
non-union productions.
industry as a “loanout” company.
the relationship between the pro-
WorkSafeBC’s Assessment Manual
Incomplete workers’ compensa-
The BC workers’ compensation
duction company and the loanout
Practice Directive 1-1-3). These are
tion coverage can lead to serious
system is a no fault system, mean-
was that of a relationship between
individuals who, despite contract-
harm and liability, both for cast
ing that a worker injured in the
independent
than
ing with a production company
and crew, and the companies that
course of his or her employment is
an employment relationship, and
directly rather than through a lo-
employ them. Because of the vari-
compensated regardless of whether
therefore Carteris was not included
anout, will nonetheless be excluded
ety of factors involved in determin-
the worker or employer is at fault.
under the producer’s WorkSafeBC
from a production company’s Work-
ing which individuals engaged on
What this also means is that a
coverage.
SafeBC coverage. As communicated
a particular production will be in-
firms,
rather
worker injured in the course of his
WorkSafeBC’s Assessment Man-
by WorkSafeBC to the CMPA, inde-
cluded under the production com-
or her employment is prevented
ual states that although incor-
pendent operators are, practically
pany’s WorkSafeBC coverage, it is
from bringing a lawsuit against the
porated companies are generally
speaking,
television
always advisable to contact Work-
employer. Of course there are ex-
considered independent firms, a
stars: people who have established
SafeBC and obtain legal advice if
ceptions to the foregoing, but in a
common situation where this is not
a profile for starring and leading
there is any question about who
case where all parties involved in
the case is when the corporation is
roles, have influence over the cre-
will be covered. n
a workplace injury are part of the
a personal service corporation (i.e.
ative management of a produc-
workers’
system,
a loanout) where no worker other
tion, are recognized as marketable
Heather Watt, of Chandler Fogden Al-
compensation will be provided to
than a principal active sharehold-
commodities, and command public
dous, assists clients with all aspects of
the injured party without the need
er is employed, and which share-
interest. Individuals fitting this de-
entertainment law, including film and
to establish that another party was
holder would clearly be a worker
scription that do not provide ser-
television production, financing, and in-
at fault.
if the company was not incorpo-
vices through a loanout, and the
tellectual property issues.
compensation
REEL WEST SUMMER 2016
movie
and
9
B O O K E XCE RPT
Story Money Impact: Funding Media For Social Change BY T RACE Y FRIE S E N
Tracey Friesen has been making media that matters for over 25 years. The former executive producer at the National Film Board co-leads an annual four day conference called Media That Matters: Story Money Impact at Hollyhock on Cortes Island. We asked Friesen to share a chapter from her first book: STORY MONEY IMPACT: Funding Media for Social Change which was just released by Routledge / Focal Press. INTR O D UC T I ON : MY S PAR K
Making social issues content, with independent directors, with govern-
I’m not even sure of his name. But he is tall and rugged and somehow per-
ment money, has been a real privilege. I mean, really – I said ‘pinch me’ for
fectly fits the bill. Apparently he’s spent hours combing the Cortes Island
about two years after I got the job. But 10 years anywhere is a long time,
beach for just the right goodies – some rope, a small flat piece of driftwood,
and especially so in a publicly funded bureaucracy. I’ve had the chance to
dried seaweed (or some such fragile clump). The only item he brought to the
produce powerful films with talented filmmakers, and even on some beau-
enterprise was his single blade army knife.
tiful occasions, I’ve seen glimmers of how they’ve impacted lives. But they
After 20 minutes of crouching over the precious bundle, whittling and notching and spinning and gently blowing – oh, so gently – he straightens
could do so much more. Documentary film can spark real societal change. I know it.
his back to stretch and take a nourishing breath. Trying to coax fire out of
So does this group. We’re not simply naïve do-gooders, waiting for this
nature takes not only patience, but stamina. If it was me, I’d be flummoxed
swarthy dude to make magic in the campfire-ring. We’re international pro-
by the dozen pairs of eyes around the circle, watching intently, silent. He
ducers, and creators, and entrepreneurs, and we believe in the power of
seems quietly self-assured and leans forward again to resume.
media. We know that a compelling story, expertly told and financially sup-
I gaze up at these on-lookers. Of course any number of them may have
ported, can have impact.
a lighter in their pocket. But that’s not the point. Although this isn’t billed
His deft hand movements continue and then there’s a small puff of
as a summer camp for adults, it can sure feel like it. We’re at the Hollyhock
smoke at the centre of the bundle. Again he blows, slow and steady. I’m sur-
Leadership Institute for a conference called Media That Matters. It’s a rath-
prised to find I’m holding my breath and have one hand across my mouth.
er analog affair in a digital world. Facilitated sessions in circular wooden
In my mind I’m chanting ‘c’mon, c’mon, c’mon’, like my actual survival
buildings, deep conversations during forest walks, shared vegetarian meals,
might depend on this flame. It’s catches. There’s a spark! But we’re not out
and time spent in the solar-powered ocean-view hot tubs.
of the woods yet... He fans it, adds a small stick, and then another in Teepee
There are about 40 of us in total from across the US and Canada, and over
formation, and gives it more air. Finally a more substantial piece of drift-
the four days we talk for hours. Top of mind are new business models and
wood is gently placed on top and the small flames lick its sides and grow.
the current challenges of media financing. Most are documentary filmmak-
We have a fire! People burst into applause and hug each other. It’s like the
ers, wanting to make a difference in the world and they’re having a harder
climax of a powerful film. I’m actually fighting back tears.
time than ever finding money for their work. Hollyhock is meant to be a no-
Though I’ve enjoyed a number of bonfires on Cortes Island, something
pitch zone, so broadcasters and funders can come as peer participants, but
about the one that night tasted different. The songs were sweeter, the sto-
it generally evolves into a ‘slow-pitch’ zone. Attendees tend to be generous
rytelling more meaningful. Was that the night we saw the massive shooting
with their knowledge and networks.
star while splashing in the phosphorescence at the shore – or am I just
As part of my job with the National Film Board of Canada, I’ve been com-
getting carried away now?? But honestly, witnessing a man offering his in-
ing to this annual gathering for years. It’s a chance to meet new filmmakers,
genuity, strength and human breath to scavenged objects to create fire, had
absorb fresh trends, and personally slow down some – take time to reflect
a real impact on me. It’s so elemental.
on what we produce and what it all means, to the artists and to the public.
Like fire, stories are deeply transformative. They have the power to
I wonder though if this might be my last Media That Matters in this capacity.
change that which they touch. Turn one thing into another. And like fire
It’s been nearly 10 years at the NFB and I’m growing restless.
media needs the right combination of ingredients to create the spark. Sto-
10
REEL WEST SUMMER 2016
ge.c www.routled
lpress
.com/foca
are available
ns in a range
as eBook editio
IESEN
n om/cw/friese
Routledge titles
FUNDIN
IESEN
7-5
-1-138-8599
ISBN 978
mpact.com
neyi www.storymo
www.routledge
CT Y IMCPHA E N O GE N M A Y STORG MEDIA FOR SOCIAL
TRACEY FR
ARY DOCUMENT : © Thinkstock ges Cover ima
PACT ONEY IM STORY M
ence mative influ the transfor ncial support itation on fina guides a med world, and on the sen deftly in the k. Tracey Frie g positive change arkable boo min rem affir a is and is ring “Th .” play in stee to this shift ia that film can g requisite s Canada to make med e groundin who wants t & CEO Tide and narrativ filmmaker illan, Presiden t to every —Ross McM k is an asse ia & Social ter for Med ntial, this boo of the Cen and experie der c, enti foun and “Fresh, auth University .” American ntial that matters , Professor, ides the esse Aufderheide —Patricia Friesen prov ing read.” many do. A compell but a good Impact new space. al impact, ignite soci and exciting ive uld sho mat transfor s can or “Not all doc map and tools for this s This act. Imp Doc ding), and research, road ld, President, Hot y, Money (fun ona between Stor —Chris McD .” relationship real projects ing at the e stories of lf, Stevie) aphor for look with many concret “A new met ams, Life Itse for able resource tical guide s (Hoop Dre is book is a valu nn, Kartemquin Film sen a prac act with their Tracey Frie Qui —Gordon Change by goal of creating an imp e resources ia for Social mon with finit es Funding Med who share the com e funders ey Impact: r craft, whil sen illuminat y vists Story Mon pening thei evaluation tools. Frie Stor ers, and acti s, shar fund line are t rs, the fron s storytellers rs bring more robust media-make pendent stories from social-issue tent, and inde ed around c innovato work. Today, and strategi three pursuits. Structur umentary, digital con h, reac on s of doc these focus the core of t practices in the area the spark at bes act reveals Money Imp n, journalism. Corporatio FOUR, The as CITIZEN : find erful works Here you will ind such pow Inc. people beh d id, and Foo stories from . Stup one of tent nty, Age ing con • Twe g Caribou ting compell work. Virunga, Bein nts for crea your story ingredie rces for financing h. sou • Six key er your reac o-date sible money taining up-t goals to furth r own projects. • Six pos friesen con act outcome you change. ge.com/cw/ ksheets for • Six imp ia for social tled wor l .rou tica to use med at www prac in inspiration • Seven site located and s web ion tool innovators pan king the and social • A com for those see storytellers ional Film Board of tion ting rma por info local Nat to sup ucer at the ver, a hyper committed ia strategist, erly an Executive Prod e Radio 98.3 Vancou sen is a med ndhous . Form Rou tent for con Tracey Frie g ul of impactf Programmin Director of the creation sen is now ity focus. Canada, Frie ion with a commun stat commercial
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859975 9 781138
ss Book
A Focal Pre
TRACEY FR
TRACEY FRIESEN (pictured second from left) with other attendees at the Media that Matters conference, STEPHEN SILHA (left) BILL WEAVER (right) and SUE BIELY (far right).
ry. Money. Impact. Beginning that
the greater it grows. Stories gener-
that said, “We’ll give this film an
commit myself to. I reasoned that I
weekend, fusing these three ele-
ate emotion; like fires, no two are
award this week if it’s the last thing
could achieve more on its behalf as
ments together has grown into my
alike - and they can be devastating,
I do!” (We did.)
an independent, working to ignite
mission. This book is a part of fan-
as well as illuminating.
Not all documentary films seek
the flames of impact by bridging
to change the world. I truly appreci-
gaps between creators, financiers
MO N E Y is the wind, air that
ate that and have enjoyed working
and activists.
STORY M O N EY I M PAC T: F UND I N G M E D I A FO R SOC IA L C HA N G E
stimulates combustion. Ephemeral
with artists on other genres too, like
Once I made the nail-biting deci-
yet necessary and even life-giving
experimental, educational, musical
sion in 2013 to resign my Executive
from the perspective of the fire-
and animated films. But Spoil was
Producer position at the NFB, I start-
STORY
Funding
maker. Directing intentional breath
unapologetic in its explicit goals to
ed concentrating more heavily on
Media for Social Change is a tale of
toward embers allows them to
provoke change. Right before the
this three-legged stool: Story, Mon-
opportunity. The world contains
spark into actual flames, with the
production credit roll, viewers are
ey, Impact. (Or some days it was:
highly talented storytellers, highly
potential for an inferno. Without it,
told to take out their cell phones.
Media, Means, Mission, or Art, Cash,
principled financiers, and highly
the embers fizzle.
The next screen gives the phone
Activism...) And then, like when you
number of the Canadian Prime
buy a Volkswagen and suddenly
ning those flames…
MONEY
IMPACT:
motivated activists. The goal here is to bring them together, to better un-
I MPAC T is the fire itself, fusing
Minister, which stays up for the du-
start seeing them on every road,
derstand each other, to spark alli-
the other two elements to generate
ration of the credits. We see by the
as soon as this triad was given an
ances. What are the practical needs,
intense heat. Dynamic and power-
logos that the film is financed by a
official name I began to notice the
professional stakes and personal
ful, it alters whatever it comes into
consortium of alternative players –
needs and the opportunities every-
motivations of each?
contact with. By bringing together
like a corporate brand and a couple
where. Skilled filmmakers lacking
We can all benefit from this ex-
the fuel of story and the winds of
of non-profits. But the story is com-
access to resources, mission-driven
ploration: filmmakers, funders, and
financial resources, the potential is
pelling (the pursuit of an elusive
foundations lacking relationships
social innovators, working so hard
heightened for the flames of impact
white Spirit Bear by a National Geo-
with strong storytellers, and those
to solve seemingly intractable soci-
to burn brighter.
graphic photographer); it grabs peo-
working for social change search-
ple’s hearts on an emotional level.
ing for compelling tools to amplify
etal and environmental problems. Plus, of course we welcome people
When the lights came on after
This was a big week for me be-
impact. In STORY MONEY IMPACT:
who defy definition by straddling
Spoil (dir: Trip Jennings), a short
cause while there, screening 72
Funding Media for Social Change such
multiple pursuits, those modern
documentary about the threat of oil
adventure and nature films of vari-
gaps will be addressed. n
hybrid practitioners. The bottom
tankers to the Great Bear Rainfor-
ous lengths over a five-day period, I
line is that our need for each other
est’s waterways, I’d have signed any
had an epiphany. Something about
STORY MONEY IMPACT: Funding Me-
is mutual and our collective work
petition put in front of me. I’d have
watching back-to-back documen-
dia for Social Change was published in
will be that much stronger if done
whipped out my wallet to donate
taries of people really ‘givin-er’,
March 2016 by Routledge/Focal Press
in collaboration.
to the cause. But instead I was wip-
living their lives full-out in pursuit
and can be purchased at www.rout-
ing tears from my cheeks, stealing
of what they believe in, can’t help
ledge.com. Visit Tracey’s blog at www.
STORY is fuel for the fire. The
glances at the four other jurors in
but be a bit of a life-changer. It’s a
storymoneyimpact.com
substance of story is like the physi-
the private screening room at the
true occupational hazard. There, in
to the mini-blog at www.storymoney-
cality of firewood. Both are beauti-
2012 Banff Mountain Film and Book
the mountains of Banff, I knew with
impact.com. If you’d like to sign up for
ful and unique and contain a hid-
Festival. There was a determined
fresh-air clarity that it was the so-
the conference you can do so by visiting
den history. The more fuel we add,
expression growing across my face
cial issues media ecosystem I would
www.mtm-smi.squarespace.com.
REEL WEST SUMMER 2016
or
subscribe
11
12
REEL WEST SUMMER 2016
W E ST E RN T V, E H ?
The Age of Abundant Consultation BY DIA N E WILD
W
e live in a time of abun-
though I created a website ten years
- identical to those asked of stake-
you waste it on questions better
dance. So says the Ca-
ago to help Canadians hear about
holders including “What are the
answered through a competitive
nadian Radio-television
Canadian content, I didn’t manage
most urgent challenges facing the
analysis?
and Telecommunications Commis-
to hear about the event taking place
culture sector in the creation, dis-
Not that anyone has asked, but
sion (CRTC), and apparently they
here in Vancouver. The main event
covery and export of Canadian con-
I discover new shows through rec-
don’t mean an abundance of public
took place in Toronto in mid-May
tent in a digital world?” and “What
ommendations by real-life and so-
consultations that have little hope
and looking at the list of speakers,
are the most significant barriers fac-
cial-media friends, newspaper and
of engaging the public.
seems to have been another ex-
ing the culture sector in the creation,
web-based critics, and Netflix’s rec-
From 2014’s Talk TV hearing to
ample of industry people talking
discovery and export of Canadian
ommendation engine. I have ideas
this year’s Discoverability Summit by
to industry people about how to
content in a digital world?” I have a
on how those might be leveraged
the CRTC, plus the current federal
reach the audience, the same kind
question: in governmentese, what is
to better serve Canadian content,
government review on how to bring
of groupthink that has led to futile
the difference between “urgent chal-
and I sent them to the Discoverabil-
Canada’s cultural industries into
branding exercises ignored by the
lenges” and “significant barriers”?
ity Summit blog, where they entered
the digital age, everyone wants to
public such as eyeoncanada.ca.
In any case, the provided respons-
the black hole that is the Canadian
know how best to get Canadian con-
This summer, Minister of Cana-
es assume a level of knowledge of
television and film industry public
tent in front of consumers. The task
dian Heritage Mélanie Joly will lead
the industry that average Canadian
consultation process.
would be easier if the CRTC and the
...it could strengthen our industries and job market and make it easier for audiences to watch our content.
government could speak the same language as consumers. Talk TV proved to be a disastrous miscommunication between what the public wanted and what the CRTC mandated in terms of skinny basic. Cable companies are offering packages that conform to the letter
The focus of these consultations is important. The outcomes could change the definition of Canadian content, the funding models, the mandates of the CBC and the CRTC. It could create new laws and agencies governing our cultural industries. Done right, it could strengthen our industries and job market and
of the law, with extra fees that go
public, stakeholder and online con-
doesn’t have – tax credits, how fund-
make it easier for audiences to
beyond the $25 irate consumers feel
sultations on “Strengthening Cana-
ing is allocated, co-production trea-
watch our content. Done wrong, it
they were promised. Now the CRTC
dian Content Creation, Discovery
ties -- leading me to believe the gov-
could put the Canadian industry
is examining the offerings prior to
and Export in a Digital World.” If
ernment is not actually trying to get
further behind in a Netflix world.
renewing broadcaster licenses, but
you work in the television and film
the opinions of average Canadians.
given that the regulations specify
industry, hopefully you completed
One of the response choices was
Canadian content regulations was
a very limited number of channels
the pre-consultation questionnaire
“dealing with disruptive digital in-
in 1991, the dawn of the world wide
and did not specify that cable boxes
which will be used to frame the
termediaries.” If anyone can even
web, it’s time. But if public consulta-
or package discounts needed to be
consultations on possibly overhaul-
parse what they’re talking about
tion is just lip service – with those
part of the deal, the result will likely
ing the Broadcast Act and the CRTC,
(hi Netflix), how is that not a biased
lips speaking jargon – there’s little
be a public relations exercise that
among others. Important work, long
way to describe the concept? Two
hope that the needs of the industry
has no hope of placating the public.
overdue, but ...
questions asked what other coun-
will meet the needs of the public.
Given the last major overhaul of
n
Film
The first question was whether
tries are doing that could help with
Board Discoverability Summit events
you were a consumer or a stake-
content creation and discovery, and
Diane Wild is the founder of the TV,
aimed to find ways to help con-
holder.
two of my answers had to be “I have
eh? website (www.tv-eh.com), cov-
Recent
CRTC/National
sumers discover Canadian content
If you answered as a consumer,
no idea.” If you have the attention
ering news, reviews and interviews
in this “age of abundance.” Even
the questions were - in many cases
of Canadian consumers, why would
about Canadian television shows.
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14
REEL WEST SUMMER 2016
The Harmon Family PHOTO BY PHIL CHIN
FE AT U RE STO RY
Four Part Harmonizing LIFE, LOSS AND LOVE ON SET AND BEHIND THE SCENES WITH THE HARMON FAMILY BY MARK LE IRE N-YO U NG
S
tanding on the stage at the ballroom in the Bayshore hotel in
roles include working with the Alliance of Aboriginal Media Producers men-
the summer of 2013, glammed up in a vintage mint green gown,
toring aboriginal filmmakers and serving on committees and boards for the
Jessica Harmon picked up her Leo Award for best supporting
MMPIA, the CMPA and the Leos.
actress and laughed as she thanked “nepotism.”
During the course of our two-hour interview, Allan, Richard and Jessica
Jessica received the Award for Best Supporting Performance
all had to take calls, all for work and all were unfailingly polite when they
by a Female in a Television Movie for Anything but Christmas — a Hallmark
had to step away for a few minutes. It didn’t matter who was in the room
MOW executive produced by both her parents and directed by her dad.
though – none of them had any trouble finishing each other’s sentences.
While Jessica cheerfully acknowledged the family ties almost everyone
Asked about working with his wife, Allan grinned and explained, “I al-
in the audience was aware of, her younger brother Richard once stormed
ways refer to myself as the pretty one. Cynde puts together some deals for
out of an audition after being asked, “Are you Al Harmon’s son?” He didn’t
us to work on as a team.”
want to be known for who his parents were. That night Richard also took to the stage to accept an award for his role for Best Supporting Performance in Continuum.
One of the deals they knew they wanted to develop as a team was If I Had Wings. As soon as Cynde read the story of a blind teenager with dreams of be-
The following year both brother and sister were Leo nominees for their
coming a long distance runner, she saw it as a perfect family movie – both
performances in If I had Wings, which was directed by their dad Allan and
for audiences and her family. She and Allan felt like they’d not only found a
produced by their mom, Cynde Harmon. The movie was nominated for sev-
story they loved, but a story their kids were perfect for.
en Leos in total, including Best Motion Picture.
The catch… It took five years to get Wings off the ground. “We just
When I asked if I could interview the entire Harmon family at the same
wouldn’t let go,” says Cynde. “It was a story that resonated with us because
time, Cynde told me it had to be at their house – a modern split level condo
we all ran cross country and the story was about cross country. “When the
in downtown Vancouver. The location was easy. The scheduling was a night-
Shaw Rocket Fund finally kick-started the project for Superchannel, Jessica
mare that required her skills as a producer. Everyone in the family was jug-
was no longer old enough to play one of the kids and was cast as the coach.
gling multiple major projects.
Richard was cast as the blind runner.
Jessica had just returned from a brief vacation in Mexico and had be-
Says Cynde, “It’s not that we do all projects where we’re looking for things
gun her day recording dialogue for iZombie, the CW series where she has
but you can’t help imagining either your own family or your friends or peo-
a regular role as an FBI agent who doesn’t realize she’s chasing killers in
ple you’ve worked with and it’s a small community in Vancouver so we
a town full of zombies. On her days off iZombie, she was shooting Dead Ris-
know pretty much everybody, so it’s always heartbreaking not to be able to
ing Endgame – another adventure in zombieland. She plays an investigative
hire everybody.”
journalist attempting to break open the story on a company that started a zombie outbreak. “I fight the corporate war on zombies.” Richard was scheming away on The 100 as one of the lead villains.
Jessica looks at her dad and says, “I’ve auditioned for him and not gotten the part.” So much for nepotism. Although family connections did land Jessica one of her first real roles.
Allan and Cynde were in prep for a Christmas TV movie they were set to
At age nine she was cast in a country and western video for the song, With
shoot in Victoria in less than two months. Allan was also juggling his duties
All My Heart. The singer was Cynde’s sister, Julie Scott. “She just loved that
as Chairman of the DGC BC District Council, a position he’s held for the
experience so much,” says Cynde, “but the rule was they had to be ten years
past three years.
old before they had an agent or anything else.”
As we tried to set a date and time, Cynde repeatedly apologized explaining that her family had never been this busy. I didn’t believe her. I’ve known Allan and Cynde for almost twenty years and I don’t think I’ve ever met them when they weren’t managing multiple gigs and boasting about the myriad of impressive projects their kids were working on. Cynde’s volunteer
REEL WEST SUMMER 2016
Says Allan, “You have to earn your way in this business.” And mom and dad Harmon says that’s one reason they didn’t allow their kids to start auditioning until they’d turned ten. Jessica laughs. “That always sounds so funny to me. Couldn’t go to work till you were ten!”
15
JESSICA HARMON. PHOTO BY PHIL CHIN
Then Allan continues. “Around
because he wasn’t just the star, his
set, I know he’s going to do what he
ter graduating from high school,
ten they can understand the con-
character was blind so he couldn’t
needs to do.”
Jessica spent a year working as a
cept of rejection. And our business
suddenly
sunglasses.
The word “family” comes up a lot
stand-in. Allan sounds as proud of
is more about rejection than accep-
“When your family is there you
in conversations with the Harmons
that as he does of her Leo love. “She
tance.”
know they have your back,” says Jes-
and not just when they’re talk-
saw that side of how crews relate
Working with family creates its
sica, who says that being on set to-
ing about each other. They all talk
to actors and learned about light-
own challenges as Richard and Al-
gether made a terrible day bearable.
about sets feeling like home.
ing as well.”
lan discovered when they were on
Allan adds that it’s always a gift
“I didn’t fall in love with acting
Says Jessica, “I think every actor
working with an actor you’re fa-
first. I fell in love with set. Set is my
should have to be a stand in or work
the set of Wings.
switch
to
“Me and my dad have a great re-
miliar with, which makes it tough
Disneyland,” says Richard. “When I
in a behind the camera position. For
lationship,” says Richard, “but father
to beat working with family. “From
step on set something clicks inside
starters it curbs any attitude you
and son and director and actor are
a director’s perspective one of the
of me.”
might have and you’ll never miss
very very very very different things.
best ingredients you can bake into
Jessica enjoyed life on set so
your mark. Without the crew there’s
I was kind of curious to see how
a project is a shorthand with actors.
much that when she was ten, she
not much an actor can do and it’s
we’d do with that and him having to
One of the shorthands I used with
and her friend Sybil (the daughter
important to not only know that,
treat me as an equal and listen to
actors is that I was an actor myself,
of producer, Alan Eastman) came
but to act like it. Respect the people
my opinions and we did really well.”
but you can’t have a tighter short-
up with their own business – de-
you work with always.”
Jessica chimes in again, “A great
hand than your own family, your
livering everyone’s favourite treats
I mention that an actor who
director knows how to make an ac-
own kids. That extra shorthand
from the craft service table to the
had a small guest spot on the last
tor feel like an equal.”
makes my job easier.”
set in exchange for tips. “It was such
movie they shot in Victoria, Stranger
a scam,” says Allan with a grin.
in the House, told me how shocked
Everyone laughs as Allan adds, “I couldn’t have said that better.”
That shorthand works for the director-producer relationship too.
Says Jessica, “I was always on
she was when her director and pro-
Jessica recalls a challenging day
“What’s great for me as a producer
set and I wanted to go back to set.
ducer offered her a lift home. Cynde
on Wings when the family dog,
is that Allan and I work really well
I didn’t particularly want to act. I
and Allan are thrilled to hear this.
Clough, a 15-year-old Yorkshire Ter-
together,” says Cynde. “we cast
just wanted to be back on film sets,
“We try to be the same as everybody
rier. died in her arms just before she
together, we choose the projects
because that’s where I felt com-
else,” says Cynde.
was supposed to arrive on set. Jes-
together, we edit together. We go
fortable… As a ten-year-old there
Without a moment’s pause, Allan
sica cried so hard that she had to
right through to the final delivery
aren’t too many grip jobs floating
adds, “We are the same as every-
wear sunglasses in her scenes that
– both of us. What’s great is that
around, so acting seemed like only
body else.”
day. Richard had to hold it together
when Allan’s directing I can leave
the way to get myself back on.” Af-
16
Richard says his parents are
REEL WEST SUMMER 2016
RICHARD HARMON. PHOTO BY PHIL CHIN
“I didn’t fall in love with acting first. I fell in love with set. Set is my Disneyland. When I step on set something clicks inside of me.”
known for making people feel like family. Says Allan, “The film community is a wonderful and a warm community not unlike the circus or the carnival community in that we all have a little trick that we do and we all know that we each of us have tricks that we do and we appreciate each other for it.” Then Cynde continues, “That’s what we hope we bring to every project when somebody goes ‘they gave me a drive’ or ‘they were cleaning the bathroom’ – because every job is all of our jobs to get it done. So I think that’s kind of why we still
- R ICHA R D HA R MON
are in the business because we love what we do. Every job is important to us and everybody is important to us. There’s no class levels in our
everybody cooks or whatever… ev-
her sisters, Debra Scott (now Debra
two weeks later for three nights
erybody’s part of the team.”
Scott Fairhead), wanted to know
of shooting. After the third night,
Naturally, Allan and Cynde met
what it was like to be on a film set.
Cynde says, “Allan asked me out on
people have to put their heart and
on set or, you could say, they met by
Cynde made a few calls and ar-
a date and we’ve been out on a date
soul into it and they’re away from
Accident.
ranged for herself and her sister to
ever since that time.” She smiles at
work as extras on The Accident. Allan
Allan and he grins back.
films. Everybody is a team. And I think that’s what makes it bearable when it’s really long hours and
home. You hope that you’re their family. So we get together with the
Allan was working as Second AD on The Accident.
signed them in.
“We went on that first date, I went
cast all the time and do the Friday
Cynde was working as an ac-
The sisters were needed for
home with her and I’ve never left,”
night dinners at the Harmons and
countant on a TV series and one of
continuity and were called back
says Allan. “We never had a second
REEL WEST SUMMER 2016
17
ALLAN HARMON. PHOTO BY PHIL CHIN
date. The first time I saw Cynde,
ond AD, for his first job as a first AD.
Cynde was working on. Then the
part led to his role as a rebel leader
she was coming out the doors of
But what Cynde really wanted to
two go back and forth about how
on Continuum and likely didn’t hurt
they both love life on set, the world
when he was cast as a nameless
a church.” That’s where the extras
do was produce.
were staying to keep warm. “There
Two and a half years later they
of film and TV and champagne.
henchman on The 100. Instead of
was Cynde with her sister. A year
produced Jessica. Says Jessica,” I
Says Cynde, “It’s been great because
being discouraged by scoring a role
later we got married and that sister
spent a lot of my time on film sets
we’ve always had the same dreams.”
that was supposed to end with his
was her Maid of Honour.”
when I was young. And when Rick
Richard chimes in deadpan, “It’s
death in episode three, Richard
came along dad took a series and
wild you ever found each other.” For
decided to make a meal of it and
we moved to Vancouver in ’94.”
Richard the part that helped make
played every scene like he had his
Says Cynde, “We went from strangers to being together for 37 years.” Not long after that Cynde
Allan says it wasn’t his series
him at least as famous as his par-
own master plan. “I just want to
was working as a production man-
– Sliders (where he was originally
ents was as a suspect on season
have fun.” Instead of killing him
ager on the movie That’s My Baby
working as a first AD) – that took
one of The Killing. “The Killing was a
off, Richard got a name – John Mur-
and hired her baby – a longtime sec-
them to Vancouver. It was a movie
game changer,” says Richard. The
phy – and became a series regular.
Join Reel West Magazine’s Digitally Yours columnist Erica Hargreave for her online course in cross-media strategy and storytelling at BCIT. What’s up in Canadian television Photo: Liz KearsLey
BCST 1073:
18
Building & Engaging Communities Social Media Storytelling
BCST 1193:
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www.tv-eh.com /CanadianTV @tv_eh
TV, eh? covers news, reviews and interviews about Canadian television shows, with the odd foray into the odd industry that produces them.
REEL WEST SUMMER 2016
CYNDE HARMON. PHOTO BY PHIL CHIN
“I never thought I’d be a series lead
be hired in part because sharing a
er and he’s already done the sched-
to the other guests at a celebratory
on a CW show in my life and now
room made it cheaper to take them
uling because he was an assistant
dinner in Los Angeles as “Al Har-
I am.”
on the road. And part of how they
director for so many years. I’m also
mon’s wife,” then “Richard’s mom,”
Jessica says she’s had plenty of
get their own passion projects off
the post production supervisor.”
then “Jessica’s mom.” When she got
game-changing gigs, but it’s tough
the ground is that they still try to
to top her current recurring role on
work cheaper than everyone else.
iZombie. “Spending almost an entire
Says Cynde, “We develop projects
Last year at the Daytime Emmy
hit feature, Shana: The Wolf’s Music,
season on such a great show has
together and we won’t hire any-
Awards, the pretty one was nomi-
and was gearing up to produce sev-
taught me more than I could have
body else until about three weeks
nated for a shared award for Out-
eral other projects including a fol-
imagined and opened a lot of doors.”
before we start shooting. We’ll have
standing Directing in a Children’s
low-up to Wings, threw a fake tem-
Cynde says that when she and
done all the location scouts togeth-
or Pre-School Children’s Series for
per tantrum in front of her family.
Allan were starting out they’d
er, I’ve already done the budgets
his work on R. L. Stine’s The Haunt-
“I want to be known for me.”
pitch themselves as a couple and
because I was a production manag-
ing Hour and Cynde was introduced
Allan laughs again, then adds, “I direct and I’m the pretty one.”
home at the next family dinner Cynde – who had just produced a
n
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REEL WEST SUMMER 2016
SHARON TAYLOR. PHOTO SUBMITTED
FE AT U RE STO RY
Penguins Help Animal Logic Take Flight in Vancouver BY NAT H AN CADDE LL
F
or Sharon Taylor it start-
the years. Vancouver stood out to us
films than ever before and that fact
new employees coming into the
ed, as many things do,
because of the incredible growth in
wasn’t lost on Taylor and company.
Vancouver office, there will be a lot
with dancing penguins.
artists and technicians over the last
Indeed, it was a big reason for Ani-
of traffic. “Our recruiting teams are
In 2006, the Australian
five years. The city has such a rich
mal Logic’s three-picture deal with
working very hard to find the right
studio Animal Logic was
and diverse talent pool and is cul-
Warner Bros., the first of which will
candidates for the different roles,”
one of the primary producers on
says Taylor. “We are striving to in-
Happy Feet. The animated film about
still the same creative, fun, friendly
those
prancing,
flightless
birds
was one of the first movies Taylor worked on with Animal Logic. Call her the company’s good luck charm, because both she and the studio have been flying high since Happy Feet snared Best Animated Feature Film of the Year at the Academy Awards. Taylor worked on Happy Feet as an assistant to the financial controller, but since then her role within the company has steadily increased in responsibility.
Three
promotions
and nine years later, when the studio was looking to expand its reach across the Pacific Ocean, Taylor became executive VP and general manager of Animal Logic’s Vancouver branch. One flight across the Pacific
“We are striving to instill the same creative, fun, friendly culture that has existed in Sydney for many years over to Vancouver, but with a Canadian twist.” - SHA R ON TAYLOR
Ocean and she was walking the turally similar to Sydney.”
but with a Canadian twist.” It’s a far cry from the studio’s beginnings when there were ten people employed by the company in 1991. “Those guys cut their teeth on television commercials before expanding into feature film postproduction,” says Taylor, noting that early forays into feature-length films for the company involved movies like Babe, Mouse Hunt, Face Off and The Matrix. “While TV commercials have historically been part of Animal Logic, in the last few years I think we’ve shifted our focus more to the feature side of our business.” If the early returns are any indication, it seems as though Vancouver will make a suitable second home for Animal Logic. Taylor, for
be a sequel to The Lego Movie, which
“It’s a very creative area, buzzing
will be assembled in the new Van-
with activity, so it feels like the ideal
couver studios.
spot for us.” There aren’t any pen-
just made perfect business sense,”
Of course, the tax credits and low
says Taylor. “We’ve had many great
dollar also made Vancouver a sen-
Canadian artists coming to Ani-
sible destination for expansion. In
Those new digs aren’t anything
mal Logic in Sydney to work over
2015, the city was the host to more
to sneeze at either. With over 300
REEL WEST SUMMER 2016
for many years over to Vancouver,
one, is definitely getting used to it:
stony streets of Gastown. “For us, opening a new studio in Vancouver
culture that has existed in Sydney
guins here, but there does seem to be a large amount of happy. n
21
FE AT U RE STO RY
Thunderbird Flies with Beatles Toons BY NAT H AN CADDE LL
IMAGE C/O THUNDERBIRD ANIMATION
W
hen it came
“So I said, ‘well we’re not going to
tant to note because, though Wakely
quality over quantity. That approach
time to cast
get Seth Rogen.’ But I knew that he
is Australian, and the ubiquitous Net-
is one of the reasons why the studio
Beat Bugs, a
was in town doing Sausage Party so
flix has distribution rights, Beat Bugs
landed Beat Bugs and also why it was
new
Netlifx
I have some friends who are anima-
is chock-full of Canadian content.
able to get Netflix to distribute it. It
pre-
tors over there [Nitrogen Studios]
“It’s all Canadian grown,” says Mc-
took Wakely several years to get the
miering this summer about a group
and I called them and said ‘Hey next
Carron in the Thunderbird studios
rights to the songs, but Thunderbird
of insects that sing Beatles songs,
time you’re in dailies or a viewing
office in Vancouver’s Mount Pleasant.
never thought about quitting on the
creator Josh Wakely had someone
session with Seth, ask him who the
“Right from the voices to the story-
project.
in mind for the role of a fat slug
next kind of up-and-coming stand-
boards to the final rendering.”
named Walter. The problem was
up comic that he likes to follow is.’
Indeed, in a city like Vancouver
finding an angel investor to get him
that his ideal choice was a little
And he said ‘well, Charlie Demers is
where the animation business is
the money to back him to get the
busy. And costly.
hilarious, I love that guy, I follow his
flourishing, Thunderbird has had to
rights from Sony,” says McCarron.
“He said ‘you know, I would like
stuff online.’ And we reached out to
be careful about how much they take
“They’ve never given the rights for
somebody like Seth Rogen for Wal-
Charlie and his voice is perfect for
on. The studio currently has about
television before.”
ter,’” says Jennifer McCarron, head
it. It was his first time doing voice
250 employees, but would probably
The result is 52 11-minute epi-
of production at Thunderbird Ani-
acting but we kind of uncovered
have more like 600 if they said yes to
sodes, each featuring a song from
mation, the Vancouver company
him indirectly through Seth.”
everything that comes their way, Mc-
the Beatles, with five bugs that live
Carron estimates, as she preaches
in a backyard and go on little adven-
series
which is co-producing Beat Bugs.
22
The casting of Demers is impor-
“He spent three or four years
REEL WEST SUMMER 2016
INDIE S CE NE
tures.” Each story revolves around a
BC Films Catch Fire at Hot Docs
song,” says McCarron. “So the first episode is called Help. One of the main characters, Jay, gets stuck in
BY PAU L A R MSTR ON G
a jar and calls out ‘Help!’ and the rest of the bugs start to help him.
I
recently had the opportunity to
creating a visceral and sensual ex-
attend the Hot Docs Canadian
perience of the north, rather than a
It appears the boom in the narra-
International
Documentary
character- and content-driven sto-
tive world is positively affecting the
in the digital age, the shorter epi-
Festival in Toronto for the first time.
ry. We wanted to see if southerners
documentary one as well.
sodes were a must. The traditional
I was there as a producer, to pitch a
would understand the poetry that
John Bolton, whose film, Aim for
television season of 24 half-hour
documentary, Cool Daddy, currently
we found in the north. If our Hot
the Roses, was also in the festival,
episodes is a model that is under-
in development with the CBC Docu-
Docs audiences are proof, it would
attributes this strong BC presence
going some flux, certainly with re-
mentary Channel with the film’s
seem that KONELI NE is going to fly
to supportive BC institutions such
gard to children’s shows. “It seems
other producer and director, Roger
down south – and beyond.”
as “Knowledge Network, BC Arts
to be that as kids take content in
Larry.
So it’s a similar format for all the other episodes.” As attention spans get shorter
-
both in narrative and non-fiction.”
Another successful BC filmmaker
Council, Telus and others, such that
all different ways now, increasingly
Our film follows jazz singer Ken-
screening at Hot Docs was Nimisha
there’s as much funding available
a lot of the content that is created
ny Colman as he tries desperately
Mukerji with Tempest Storm, a con-
in BC as there is anywhere in Cana-
is shorter,” says McCarron. “It used
to be a good father after a lifetime
troversial life story of an 85-year-
da. DOC BC also does a lot to create
to be 22-minute episodes and now,
spent trying to be a great star. We
old American sex icon who, after
a sense of community.”
you know, kids watch stuff on their
had
twenty-five
decades of estrangement from her
And then, of course, there is
parents’ phones, iPads, really quick
meetings with broadcast commis-
family, is ready to set the record
DOXA -BC’s documentary film fes-
snippets, YouTube. So 11 minutes
sioning editors, funders and other
straight. “While the film is a cel-
tival, for which Bolton left Hot Docs
is more the norm now, whereas 10
producers, all keen to see more of
ebration of Storm’s remarkable ca-
early as his film was kicking off fes-
years ago that was almost unheard
the film.
reer – she was a self-made career
tival.
approximately
of. We would always do 22 minutes
This year British Columbia was
woman at a time when women had
His film is “a ‘musical docu-
or a half hour with commercials,
well represented at Hot Docs with
very limited options – at the heart
drama’ about the utterly amazing
now we’ll do an 11-minute episode.
many BC films screening and one
of the film is the struggle for self-
and complete ridiculous album by
And on Netflix we don’t need to
even winning the Best Canadian
forgiveness and acceptance,” says
Canadian composer-double bassist
worry about commercial breaks or
Feature
Mukerji.
Mark Haney, about an epic dare-
anything, they’re going to be batch
KONELI NE: our land beautiful by Net-
She selected Hot Docs to pre-
releasing 26 of those 11 minutes
tie Wild. The film is a poetic ride
miere at because the festival “grabs
on July 27 and then the other 26 in
into one of the last and vast wilder-
the attention of other key festivals
Bolton also chose Hot Docs for
2017.
nesses in North America as the land
and because filmmakers are able to
his premiere because “it’s one of the
and its extraordinary people face
make connections with internation-
best festivals for any filmmaker to
inexorable change.
al distributors and buyers. Festival
screen their film at - great venues,
attendance is massive and it grows
great audiences, great network-
every year.”
ing opportunities, and Toronto is
With the Beatles music the stakes were high and so some big names
Documentary
-
Award
–
-
devil stunt by Canadian stuntman Ken Carter.
were brought on board, with talent
KONELI NE had its world premier
like Eddie Vedder (Magical Mystery
in the tiny communities in northern
Tour) and Pink (Lucy In The Sky With
BC where it was shot. “I loaded a half
“Our objective,” Mukerji says,
lovely in May!” Not surprisingly,
Diamonds) taking on classic tunes.
ton truck full of projection equip-
“was to create buzz since we are
he feels happy with that decision,
The hope is that the artists will
ment and drove 2000 kilometres in
releasing theatrically in Toronto
as “our objectives were to get as
bring a new generation of fans to
minus 20 degrees to bring KONE-
and Vancouver on June 17. We’ve
many good reviews, as much press,
the music. And to the show.
LI NE home to Iskut, Telegraph Creek
received amazing reviews and audi-
and as much buzz, as possible, and
“Parents really choose the con-
and Dease Lake” says Wild. “Then
ence reactions have been awesome
we’ve definitely met those objec-
tent at that age and so hopefully
with 20 Tahltan elders in tow, we
with standing ovations for both
tives.”
they’ll click on it and be enam-
travelled north to the Available
screenings.”
oured with it,” says McCarron. “The
Lights Film Festival in Whitehorse
She is also happy about the in-
big question is, you know, will that
where KONELI NE had its world festi-
creasing role of women in creat-
Paul Armstrong is a film producer who
iconic music translate? I think it
val premiere and opened festivities
ing these documentaries, both as
also produces The Celluloid Social Club
will, I have kids in that age bracket
with a packed opening night gala.”
the filmmaker and the subject.
and the Crazy8s Film Event.
-
-
and I’ve noticed my younger daugh-
Wild was then thrilled to have its
“Funders and distributors invest in
ter who is six is starting to walk
southern premier at Hot Docs as –
films that are marketable and right
around singing I Am The Walrus. It’s
the biggest documentary film festi-
now we’re seeing a lot of films get-
timeless. That music is catchy. Josh
val in North America and the sec-
ting made that are about women.”
tells a story that he was driving
ond biggest in the world. “If a film is
Mukerji thinks there is such good
around listening to The Wiggles,
programmed at Hot Docs, other fes-
BC representation at Hot Docs be-
which is a famous Australian kids
tivals, broadcasters and distributors
cause, “BC really is a hub for de-
band and he said that he was going
notice,” says Wild. “We also needed
veloping documentary filmmakers,
to kill himself, no offense to The
a big festival to kick off the theatri-
and part of that is the incredible
Wiggles. But he thought ‘why isn’t
cal release of our film in the spring.”
mentorship and support offered
there better music for kids? Why
And notice they did, as her award
within the local film community.
don’t we re-introduce some of this
indicates. But she feels she also
There is such a wealth of talent
iconic, timeless music to kids of to-
connected with the audience. “We
in BC, from cinematographers to
day’s era?’” n
took a big artistic leap with the film
composers to editors, who work
REEL WEST SUMMER 2016
n
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23
DIARY FE AT U RE
The Real Life Storm that Launched the River of Silence BY PE T IE CH ALIFO UX
STAN ISADORE, PETIE CHALIFOUX, MARIEL BELANGER and MICHAEL AUGER. PHOTO BY ANTONY PACKER
Petie Chalifoux turned a personal tragedy - the mysterious death of her grandmother - into the inspiration for a thriller with a mission. “I wrote this feature film script to do our part to help stop violence against indigenous women, and indeed all women everywhere”. We asked Chalifoux to share how her personal experiences inspired her debut feature and how she made the leap from film student to filmmaker. AUGUST 8, 2001 A time in my life I will never forget. August 8th be-
sees me and parks her truck just in front of me. I get out of my car and
gan as a typical day on the Driftpile Cree Nation where I grew up. When
walk to her driver’s window. Her face looks flush with fear and anger but
I stopped in to see my ‘kookum’ (grandmother) Angeline Willier, I never
she’s trying to hide her emotions behind a forced smile. I ask if she’s okay,
imagined that would be the last day I would ever see her alive.
she looks out the window and over my shoulder and then replies, “yeah.”
I remember pulling into the driveway. I see my grandmother rush out of
I look behind to see George walking over from the house. I ask my
the house, jump into her truck and quickly pull out in reverse then race
grandmother where she’s going. She says, “I’m going to Edmonton and
forward toward me in the driveway. So I stop my car to wait for her. She
Hinton. I’ll be gone for a while.”
24
REEL WEST SUMMER 2016
As George gets closer he approaches the truck and pleads with my grandmother to stay. My grandmother looks at me then begins speaking to him in the Cree language, knowing that I don’t fully understand. She and George argue for a few minutes, then she pushes him away from her truck. George turns and walks away. My grandmother looks at me then says, “Noosim, Kookum loves you.” I tell my Kookum that I love her too. I reach my arms into her truck and give her a big hug. She squeezes and kisses me on the cheek then says, “see you.” I stand on the gravel road as I watch my grandmother smile and wave to me as she drives off. I watch her white Ford pick-up turn onto Highway 2 and head east. My grandmother would often travel to the town of Hinton and then to Edmonton to visit family. She was a tough lady at the ripe old age of 72. She was never afraid to speak up for herself. I always ad-
“I still clearly remember the last time I saw my grandmother, so full of life and love. I also remember the day we found her body cold and lifeless. These are two very strong and unforgettable moments in my life that drove me to write River of Silence.”
mired her strength. I don’t recall the day my mother called me, but I’ll never forget her voice. I had never heard her with
Highway 33. Her whereabouts are
dependent
Filmmaking’
tinue to do my research on the
that tone of fear before. “When was
still unknown.
(IIDF) Program at Capilano Univer-
Digital
hundreds of murdered and missing
the last time you saw your koo-
AUGUST 31, 2001 A body is dis-
sity in North Vancouver I enter the
indigenous women of Canada and
kum?”
covered three kilometers north of
third year in the university’s Mo-
the affected families. The more I
My heart jumped into my throat
where my grandmother’s truck was
tion Picture Arts bachelor’s degree.
read the more angered I become. I
and I could barely answer. I said
found. It is so badly decomposed
One day Micheal Auger and I
have no idea I had all this built up
“last week.” My mom says, “are you
the RCMP can’t confirm the iden-
were out on one of our regular
anger inside. Reading these stories
sure it was a week ago?” I think
tity without checking medical and
walks along a north shore trail.
makes me realize how much pain I
about it again and begin counting
dental records. We finally get an
This time our topic of discussion
am carrying at the loss of my own
the days and soon realize that it
answer: yes, this is Angeline Willi-
was indigenous women in film.
grandmother.
has been more than one week, it
er, a 72-year-old Aboriginal woman.
might be more like two weeks. My
Cause of death: “natural causes.”
I was telling Micheal that I was
My family and I believe my
finding it a struggle to have my
grandmother was murdered but
mother says, “Okay, if you see her
My family knew from the mo-
words acknowledged in one of my
the RCMP wrote her off as “a myste-
anywhere let me know.” The rest
ment that my grandmother’s truck
classes. As Micheal and I spoke
rious death” that was “due to natu-
of that day I replayed my grand-
was found that something hap-
about representation of indigenous
ral causes.” I still clearly remember
mother’s expressions, what she
pened to her and we knew that
people and indigenous women in
the last time I saw my grandmoth-
was wearing and what she said to
whatever happened to her, it was
film we came to the realization
er, so full of life and love. I also
me the last time I saw her.
not “natural causes.”
that if we wanted to see a change
remember the day we found her
Later that evening my mother
We found her truck keys buried
and to see films that carried the
body cold and lifeless. These are
called again. “You need to know
in the ground beside her body. Her
kind of substance and meaning
two very strong and unforgettable
that no one has seen your grand-
body was found 5 meters down a
that reflected accurate portrayals
moments in my life that drove me
mother for weeks now, we don’t
ravine. Police say, “perhaps she was
of women (particularly indigenous
to write River Of Silence.
know where she is and we called
lost, got tired and laid down.”
women) then we had to write, produce and direct our own stories.
There are many people from
the police. There is a missing per-
For me this was the beginning
sons report filed and it will be on
of River Of Silence. From that day
As we walked I realized that
the mysterious death of a family
the news tonight,” I try to clear
onward I held a very deep-seated
what happened to my grandmoth-
member where the murderer is still
the lump in my throat as I answer.
pain and anger inside - not know-
er Angeline Willier and all the en-
out there and in a lot of cases fami-
“Okay.”
ing what I could or wanted to do
suing feelings that I carried all
lies have not yet found the body of
AUGUST 20, 2001 My grand-
about my feelings. I just knew that
these years would form the basis
their lost loved one. It feels weird
mother’s white Ford pickup truck
I had to do something.
for River Of Silence.
to say my family was fortunate to
is found on an unserviced dirt
SEPTEMBER, 2014 After com-
OCTOBER, 2014 As we work on
find my grandmother’s body, but
road about a three hour drive from
pleting the 2-year ‘Indigenous In-
our application for Telefilm I con-
we really do feel extremely grate-
REEL WEST SUMMER 2016
across Canada who are affected by
25
ful. I wish for all missing people to be found and I wish the future of all women to be safe. I wish to help put an end to violence against all women. It makes me wonder though, with such a high volume of missing people in Canada alone, why isn’t anyone helping? Why is the indigenous women’s death toll being ignored while the mainstream media focuses on the “at risk” women. Why can’t this be accepted as an epidemic that has to stop?
NOVEMBER, 2014 A year ago today I slammed into reality. It’s like I woke up and realized what I need to do and why I am here. I sat at the kitchen table writing my first feature film and all I can say is WOW! Three years ago I never imagined writing a short story, let alone a feature. but here I am. Page thirty of River Of Silence. How many pages do you need for a feature? Oh yeah and don’t forget there is still that 2500 word essay due tomorrow (the one I started last week), the two mid-terms and that final 3500 word essay. No problem. Just wake up at 5 a.m., write a partial essay, then switch over to write a page of River Of Silence, then go to school, come home, finish the essay, write another page or two of the screenplay and repeat tomorrow. No problem. I’ve got this! Its moments like these when I feel tested. It’s the universe asking me if I really want a Bachelor’s Degree in Motion Picture Arts and if I really want to write a feature film. Of course my answer is Yes and YES! Do you think successful people became successful by sitting around waiting for something? Hell no! Back to work!!
DECEMBER,
2014
December
is an interesting and frustrating month. Prime Minister Stephen Harper comments on the high volume of murdered and missing Indigenous women in Canada in an interview and he says, “Um it, it isn’t really high on our radar, to be honest…” Wow! This is the country that we live in, a country that doesn’t care about the indigenous people, the
(TOP) The cast and crew of River of Silence. (MIDDLE) The search scene. (BOTTOM) A Pow Wow dancer performs. PHOTOS BY ANTONY PACKER
26
REEL WEST SUMMER 2016
FIRST people of the land. River Of
a completed copy of River Of Silence
APRIL 1, 2016 Here we are, only
mountain air cools us off. Fresh
Silence needs to be told! This is fuel
by July 2, 2016. On the positive side
days away from my final project,
air!! This feels more like a holiday. I
for the fire!
that gives me more time to touch
my final assignments, my final
take one more deep breath and re-
up the script. Yay!
presentation, my final exam and
turn to unloading equipment from
Capilano University, a partner that
NOVEMBER, 2015 Met our new
production of my first ever feature
the back of my pickup truck.
is required to apply to Telefilm
line producer, Patti Poskitt, she is
film. Day one of principal photogra-
Canada’s Micro-Budget Program.
amazing! She loves the script and
phy begins April 16.
They love our story and we have
is happy to help us out. I feel re-
I have fifteen days to complete
my right shoulder and see a yellow
been moved onto the next round of
lieved to have her on board with us.
all assignments, create my final
and red hummingbird that came
the selection process. We had our
She brings so much experience.
project, write an essay and study
to welcome me. What a beautiful
doubts and we had our difficulties
DECEMBER, 2015 Finally! The
for the final - all while keeping the
sight! Our 2nd AD yells out “SAFE-
but we did it. Now we sit and wait
new Canadian government an-
script up-to-date and producing.
TY MEETING” with her loud boom-
for a response.
nounces a national inquiry for
Seems like a lot, but I am start-
ing voice, the hummingbird leaves.
JULY, 2015 Great news! Just found
missing and murdered indigenous
ing to feel excited. It’s only sixteen
I look over at her with a smile. I
out we were successful in our ap-
women. Right on Justin Trudeau!
days until I hear my script come to
love this already!
plication to Telefilm Canada, WE
This epidemic is finally starting to
life. Living breathing people, actual
Micheal and I stand in a large
ARE MAKING A FEATURE!!!! Cur-
be recognized. P.S. Three months
people speaking the lines I wrote,
circle with our cast and crew, ap-
rently in Alberta on a video shoot,
to go until we are making a feature
not just me saying the words out
proximately 35 people. I light some
so much to do when we get back
film!
loud at the kitchen table in differ-
smudge as we stand and speak to
home to Vancouver.
MARCH, 2016 We started off the
ent voices.
everyone, a real mixture of nation-
SEPTEMBER, 2015 Day one of
month of March with a live event
APRIL 16, 2016 Today is the start
alities. We explain the importance
my fourth year begins now. Micheal
called “A Night Of Strong Indigenous
of principal photography and this
of starting each day out with clean
(who is directing) and I had origi-
Women” - a night to honor and re-
is truly a once in a lifetime rush.
energy, we explain how to smudge
nally wanted to begin principal
spect our women. This night was a
Here we are out in the middle of
and that everyone is welcome to
photography this month. However,
success in raising awareness about
nowhere as some might say, no cell
smudge if they like. I walk around
as a lot of our gear comes from
the growing concerns over Missing
phone reception, no WiFi, no TV,
the circle and smudge everyone
our partner organization, Capilano
and Murdered Indigenous Women
but I love this!! Just pure natural
one by one as Micheal continues to
University, we cannot begin pro-
(MMIW) as well as informing our
beauty of the land, our base camp
explain the importance of River Of
duction until after the school year
audience of the upcoming feature
is surrounded by mountains, the
Silence, why we are here and how
in April, 2016. That makes it a bit of
film. I turn 32 and prep starts now.
sun shines bright, it’s both hot and
the making of this film may trigger
a challenge for us as Telefilm wants
Crewing and casting begins.
cold as the sun heats us up and the
people and how we are all here for
We submit our application to
As I unload gear I hear a buzzing sound flying around me, I look over
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REEL WEST SUMMER 2016
27
each other. By the time I make my
want to do something to help pro-
full round the energy of everyone
tect her.
has changed. They are no longer
MAY 3, 2016 Today is the last day
stressed, no longer have fear, they
of principal photography, and I
are calm and happy. This sight
feel something, not sure what ex-
brings tears to my eyes. I love how
actly. I think I feel a bit sad. I am
we are all connected.
going to miss every single cast and
Later that day we are set up and
crewmember. We “roughed” it out
ready to shoot the first scene. It is
together, we laughed together, we
a fascinating experience to watch
cried together and we came back
River Of Silence come to life behind
together with our own perspectives
the monitors while I sit next to Mi-
changed. Thirteen days together
cheal. I sit with the same lump in
and I feel like family, we have a
my throat as the day I learnt of my
strong bond and a lifetime memory.
grandmother’s death. I’m proud of
Our last scene is at the Vancouver
this story as the silence stops now.
Friendship center’s Pow Wow night.
Indigenous voice will rise. Equality
I am excited to see how the crew
will begin amongst all people.
will be at such an event. I think a
Every day and every scene we
lot of them have never been there
shoot brings me heaviness as I
before. I am also super excited to
remember my grandmother, and
dance between takes and every
all other families who have lost
chance I get. I missed the beating
someone. I hope this film will help
of the drum, the singers singing,
to release any built up anger they
and the hoops moving through my
might have. For others who have
hands. Yes I might have forgotten
never lost someone I hope this
to mention I am a hoop dancer. I
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that person could be their mother,
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their daughter, their sister, their
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info@reelwest.com 28
REEL WEST SUMMER 2016
DIG ITALLY YO U RS
How to Hire the Right Social Media Team for Your Project BY ER ICA HA R GR EAVE
T
he ‘Social Media Expert’ or
• has previously done social me-
4) They are passionate about your
‘Consultant’ has become a
dia for other film, television or
project and are willing to put in
media work - creating content, en-
web series
the research time to be able to
gaging the audience and building
represent your project’s ‘voice’
community. Limit these reports to
with authority and authenticity.
every month or two, unless you are
This is particularly important for
just looking for a bare basics email
factual projects, science fiction
update, rather than a full report.
shingle that too many people
are hanging on their door, and I have seen too many productions miss an opportunity by hiring the wrong social media team. Here are a few of the
• own or work in a marketing or PR firm • has social media accounts of their own
common questions I run into from
Now don’t get me wrong, any of the
with a hardcore fan base and pe-
media makers trying to decide how
above individuals or teams could
riod pieces.
to handle their social media.
make for great social media story-
5) They are creative, self-sufficient
tellers, but they are not reasons for
and motivated - so they can
Why does it really matter? Why
hiring someone for the job.
our social media for us? Well, in case you haven’t noticed,
Also a few things to remember:
build on their own when neces-
can’t we just use a free intern to do
at the expense of the actual social
i) Connecting
with
your
ideal
community is more important than mass numbers.
sary - and understand that so-
ii) Actually look at the stats. I once
What does make for a good social
cial media storytelling is not a
saw some so-called ‘social media
media storyteller, then?
9-5 job.
experts’ compare the stats from a
the media landscape has changed.
1) Someone who understands that
6) They know how to build and cre-
Social media has become increas-
they are augmenting your sto-
ate community - not just audi-
a ‘1-week period’ to show an in-
ingly popular with our audiences
rytelling for the film, television
ence - shining a spotlight on the
crease to the undiscerning eye.
and with brands.
or web series, and not simply
community, making them feel a
More importantly, do a check of
marketing the show time or re-
part of the project, so that they
your own to make sure the social
Why does this matter?
gurgitating exactly what has
take a personal stake in it.
media team is actually connect-
1) The film and television funding
been said in the show. Our au-
7) They can demonstrate social
ing with your desired community
model is changing. Brands are
diences are more sophisticated
media storytelling strategy and
and not just their friends and spam
increasingly moving their ad-
than we give them credit for and
community
through
accounts. To do this look at the ac-
vertising dollars away from tra-
they don’t enjoy being blatantly
past projects and their own so-
counts they are following on Insta-
ditional television to digital and
marketed to on social media. It
cial media accounts. They don’t
gram and Twitter. If they are mainly
social media.
is important that those show
need to be social media influ-
film industry, follow4follow, and
times are shared, but in a clever
encers themselves, but that is a
major player and or news accounts,
way, and not where it is the pre-
benefit, as long as they put your
then you have a problem - they are
If you are creating quality social
dominant message being shared
project first and not as an after-
not actually connecting with your
media storytelling that is unique
on social media.
thought to their own social me-
desired audience.
2) The audience has an increasing number of options.
from your film, television or web
2) They
understand
who
your
building
dia storytelling. 8) They know how to engage influ-
‘2-week period’ to the stats from
Ultimately at the end of the day,
series and have built an engaged
audience is, how to develop a
audience on social media you are
‘voice’ on social media that will
opening up your storytelling to
appeal to that audience, where
9) They are not afraid of a chal-
or web series. By doing the social
other opportunities - both in terms
to find that audience online and
lenge and being pushed outside
media storytelling right, you can
of alternate sources of funding and
how to engage that audience so
their comfort zone as they find
create opportunities for your proj-
alternate platforms for delivery.
that they become invested in
new and creative ways to build
ect, and increase your leverage with
the film, television or web series.
and engage community around
brand sponsors and broadcasters.
the project.
Treat it with value.
Did we hire the right social media team?
3) They are capable of building and
encers and build a storyworld.
remember that your social media is an extension of your film, television
For more of Reel West’s story and
engaging an audience on social
First, let’s look at what are not
media organically, and are not
How do you know if your Social
stories from our community, con-
the key qualifications to look for in
dependent on advertising dol-
Media Team is doing the job?
nect with us on Twitter at @Reel-
choosing a good social media team:
lars. Advertising dollars help,
While it is great to have your so-
• grew up with social media
but your social media team
cial media team evaluating and re-
• cheap (or expensive, for that
needs to be able to grow and
porting the social media stats to you
Erica Hargreave gets her kicks out of
build an audience without ad-
on a regular basis, this is time-con-
weaving stories across platforms, and
vertising dollars.
suming work and shouldn’t come
teaching at BCIT.
matter) • friends with the broadcaster
REEL WEST SUMMER 2016
WestMag. n
29
T H E W INDOW
Chiming in on the Future of Canadian Content BY MA R K LEIR EN -YOU N G
D
The Tories knew they had a win-
ally living in. The current consensus
ernment is inviting us to weigh in
floated
ning wedge issue though. According
seems to be that content in the True
on the future of Canadian culture.
the spectre of the Liberals
to an Angus Reid survey released in
North is neither free, but not par-
And it looks like everything is on the
or the NDP implementing a tax on
June, a majority of my fellow citi-
ticularly strong and neither is the
table. Joly is looking at the broad-
Netflix to terrify Canadian voters.
zens agree with the idea of regulat-
existing network model.
casting act, the copyright act, the
Canadians ultimately decided we
ing our cable providers, but they’re
Networks around the world are
CRTC act, the CBC, the NFB, Telefilm
were more frightened by the pros-
cool if the only Canadian content
racing to become streaming servic-
and the Canada Council for the Arts.
pect of four more years of the Ste-
online consists of pirated hockey
es before their viewers unplug their
According to the official release on
phen Harper GovernmentTM — but
fights on YouTube, Bieber Tweets
last TV. CBC and BBC are switch-
the Government of Canada’s web-
as someone old enough to remem-
and Justin Trudeau selfies. The poll
ing focus and mandates to online
site
ber when there was nothing wrong
showed 56 percent of Canadians
content, the best programming in
culture/consultations), “The con-
with paying for content, not only
were opposed to the CRTC regulat-
the US is being developed by on-
sultations will encompass informa-
was I not horrified by the idea of
ing streaming services like Netflix
line-only outlets like Netflix, Hulu,
tion and entertainment content as
a tax on streaming House of Cards,
and Spotify, with the highest oppo-
YouTube and Amazon, while CBS
presented in television, radio, film,
I was shocked to realize Netflix
sition coming from Canadians aged
(the American network most likely
digital media and platforms, video
uring the federal election, Stephen
Harper
wasn’t already taxed. Legally watching Canadian Netflix (which I realize is an old-fashioned idea) costs just over half as much as catching Batman fighting Superman on the big screen in 3-D and nearly four million Canadians are currently clogging their web connections binging Orange is The New Black. The Globe and Mail crunched the numbers during the election and based on a 13 percent tax (the amount of Ontario’s HST), “Revenue on such a tax could account for more than $55-million a year – almost 85 per cent of the CRTC’s entire annual expense bud-
“The current model is broken and we need to have a conversation to bring it up to date and make sure we harness its full potential.” - MÉLA N IE JOLY
get.” Meanwhile, made-in-Canada,
(www.canada.ca/en/services/
games, music, books, newspapers and magazines. Working together, our objective is to begin identifying the tools and policy levers that will guide the work of Canadian Heritage over the course of the government’s mandate to foster a leading, resilient and innovative cultural sector that meets the needs of Canadians and Canadian creators.” A “pre-consultation period” is officially over – and some participants felt the questions were skewed toward an ideal outcome — but, “Next steps will be announced during summer 2016. In the upcoming months, you will have further opportunities
streamed from Canada services like
18-34 who were 63 percent opposed
to reboot Murder She Wrote to serve
to contribute to the consultation
shomi and CraveTV have to charge
to the idea. Although I think the
the dying demographic) has threat-
process and express your views. Stay
Canadian taxes.
survey would be more interesting if
ened to release their upcoming Star
tuned!” And if you’re working in the
I also thought it was shortsight-
it also included data on how many
Trek TV online only, so you’ll have to
world of content creation in Canada,
ed when the Liberals and the NDP
of the Canadians aged 18-34 who
beam it down or bust.
don’t just stay tuned, tune in and
quickly denied they had any plans
were surveyed were actually paying
So Joly knows that existing meth-
become part of the conversation
to tax Netflix — not because I’m
anything for their Netflix subscrip-
ods of supporting Canadian content
on the future of Canadian content
keen on paying extra for Daredevil,
tions or watching Canadian Netflix
creation are looking as dated as the
in the age of Netflix, Spotify, You-
but because it seemed odd to de-
instead of hacking into a US feed.
special effects in the original Star Trek.
Tube and Periscope. And remind our
clare that they would exempt what
Meanwhile, our federal Heritage
“I think the current model is broken
politicians that streaming isn’t the
is arguably Canada’s most popular
Minister, Mélanie Joly, is trying to
and we need to have a conversation
future, it’s the present, so Canada
broadcaster from tossing some loo-
come up with Canadian content
to bring it up to date and make sure
needs to develop policies that are
nies towards Canadian content like
rules that have some relationship
we harness its full potential.”
agile enough to deal with whatever
their competitors.
to the digital universe we’re actu-
30
This summer, the Canadian gov-
is coming next. n
REEL WEST SUMMER 2016
Producers. Agents. Pioneers. VFX Artists. Editors. Animators. Sound Engineers. Composers. Stylists. Filmmakers. You. For over 35 years Reel West has been covering the people, places and events that shape our industry in Western Canada.
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