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Use low-hanging fruit keywords
Low-hanging fruit keywords are those with decent search volumes and relatively low competition. Targeting these can provide quick wins for your SEO efforts and help your website gain traction.
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On-Page SEO Best Practices Checklist for 2023
On-Page SEO plays a pivotal role in enhancing your website’s search engine rankings and attracting more organic traffic. This optimization technique involves strategically implementing SEO best practices on your website’s pages to boost their relevance and user-friendliness.
To achieve the best results, it’s essential to follow an on-page SEO best practice checklist diligently.
1. Check and fix Missing and duplicate Meta Titles
Meta titles are essential elements that provide search engines and users with a concise summary of what a page is about.
It’s essential to ensure that each page on your website has a unique and descriptive meta title that accurately represents its content. Avoid duplicate titles, as they can confuse search engines and hinder your ranking potential.
2. Check and fix missing and duplicate meta description
Meta descriptions are brief snippets that appear below the title in search engine results. They give users a preview of your page’s content.
Writing compelling, unique meta descriptions can increase click-through rates and improve your website’s visibility.
Avoid using duplicate meta descriptions, as it might negatively impact your rankings.
3. Check and fix missing and duplicate H1, H2
Headers (H1, H2, etc.) help structure your content and make it easier for search engines to understand the hierarchy and relevance of your information.
Ensure each page has a clear H1 tag representing the main topic and use H2 tags for subsections.
Avoid duplicate headers, as they might confuse both users and search engines.
4. Use short and descriptive URLs
When creating URLs for your pages, opt for short and descriptive ones that include relevant keywords.
Avoid using long, confusing strings of numbers and characters.
Clear URLs not only help search engines understand your content but also make it easier for users to remember and share your links.
