Executive & Member Liaison Officer (NSW/ACT & QLD)
National Education
Email: edwina.ellicott@afda.org.au
SHERIDA GOOD
Executive & Member Liaison Officer (VIC & TAS)
Events (VIC & TAS)
Email: sherida.good@afda.org.au
SARAH GARDINER
Executive & Member Liaison Officer (SA/NT & WA)
Events (SA/NT & WA)
Email: sarah.gardiner@afda.org.au
DEANNE BROWN
National Convention Coordinator
Events (NSW/ACT & QLD)
Email: deanne.brown@afda.org.au
LUCINDA CATE
Communications & Marketing Officer
Member Services
Email: lucinda.cate@afda.org.au
CORALIE HIGGINS
Administration Support Coordinator
Email: coralie.higgins@afda.org.au
The Australian Funeral Director is published quarterly in March, June, September and December. We welcome material for publication. Advertising, artwork and editorial deadline for March 2025 edition is 28 January 2025. All material submitted is used at the discretion of the Editorial Committee.
Editor: Lucinda Cate, PO Box 1048, Mount Waverley, VIC 3149
Email: admin@afda.org.au
Registered Office: Suite 6, 27-31 Duerdin Street, Notting Hill, VIC 3168
Opinions expressed in this Journal are not those of the AFDA. The AFDA does not accept responsibility for the content of advertisements or articles appearing which may be held to be contrary to law.
Mission Statement
What’s Happening
Code of Ethics
Members of the Australian Funeral Directors Association agree to honour the spirit and provisions of the Code and as subscribers to the Code to hereby affirm and accept willingly the responsibilities and privileges that are implied by membership of the Association.
1. To maintain in all matters the highest standards of business, professional and personal conduct.
2. To respect in all circumstances the confidentiality and trust placed in us by our clients and members of the public.
3. To ensure that staff are qualified and competent.
4. To ensure that facilities are adequate for all services rendered to the community.
5. To provide information concerning the range of services available, the prices of these services, and the functions and responsibilities accepted on behalf of our clients.
6. To give a written estimate of all funeral charges and disbursements to be made on a client’s behalf at the time of taking instructions, or as soon as is practicable.
7. To respect the personal choice of clients and have regard for their diversity of beliefs in religious and cultural practices.
8. To ensure that all advertising is in good taste and directed to informing the public.
9. To be thoroughly conversant with the laws of the land as they apply to funeral service and
and professions.
10. To provide access to a client
and
to help resolve any disputes which arise between members and their clients.
February
National President’s Message
As we approach the end of another busy and rewarding year, it’s a pleasure to reflect on the achievements of 2024 and to share exciting updates for the year ahead.
This festive season is an opportunity to pause and recharge, a time to put on our own metaphorical oxygen masks and spend meaningful moments with our loved ones. Our work is demanding, yet profoundly important, and taking the time to care for ourselves allows us to continue supporting families in their moments of greatest need.
One of the highlights of 2025 will undoubtedly be our National Convention, at the New World Saigon Hotel in Ho Chi Minh City, Vietnam, from Monday 24 to Thursday 27 March 2025. The program has been thoughtfully designed, with an extended four-day structure that allows attendees to immerse themselves in the vibrant energy and culture of Ho Chi Minh City while engaging in professional development.
The convention will feature a fantastic lineup of speakers, including John Adams, Past President of the National Association of Funeral Directors UK, Simon Pugh, a respected local businessman, and our keynote
speaker, Cat Thao Nguyen, among others. Their insights promise to inspire and challenge us as we continue to adapt to the evolving needs of the families we serve.
In addition to the education sessions, we’ve curated an exceptional social program to help you experience the best of Ho Chi Minh City. Highlights include visits to iconic landmarks such as the Presidential Palace, the bustling Ben Thanh Market, the poignant War Remnants Museum, and the breathtaking Chill Skybar. These experiences will offer opportunities to connect with colleagues while soaking in the rich history and dynamic culture of Vietnam. I encourage everyone to book early, as online accommodation bookings are now open and spots are filling fast.
Our advocacy efforts remain a cornerstone of the AFDA’s mission, with a focus on raising public awareness about the value of funerals and the essential role of funeral professionals. A recent highlight was my participation in an online session for the Victorian Council of the Aging (COTA). It was a privilege to share insights into all aspects of funerals and to emphasise the importance of choosing an AFDA Member for compassionate and professional care. Such opportunities not only educate the public but also reinforce the value of AFDA membership, demonstrating our collective commitment to transparency and excellence.
Our advocacy efforts remain a cornerstone of the AFDA's mission
Back on home soil, the Branding Strategy Project continues to be a major focus for the National Council. We are working hard to develop initiatives that enhance our profile as the voice of the funeral industry. The aim is to further cement the AFDA’s position as the trusted authority on all matters funeralrelated and to ensure that our members are recognised for their professionalism and care. There are exciting opportunities on the horizon, and we look forward to sharing updates with you as we progress.
This year, I have been privileged to represent the AFDA at various industry events, including the ACCA Conference held in Adelaide in October. These gatherings are invaluable for sharing knowledge and aligning on shared goals. It was inspiring to witness the passion and dedication of our colleagues in the funeral and cemetery sector, all of whom work tirelessly to support families during their most vulnerable moments.
As we enter the festive season, I want to express my heartfelt gratitude to each of you for your dedication and service. The work you do has a profound impact on the lives of grieving families, and your professionalism continues to uphold the high standards of the AFDA.
From my family to yours, I wish you a joyous Christmas season filled with love, laughter, and the chance to recharge. May 2025 bring new opportunities and continued success for all.
Warm regards
Kelly Scott
Membership News
Welcome to New Member
QUINN FUNERALS, SA
AFDA is pleased to welcome Quinn Funerals as a funeral director member. Quinn Funerals is a family run funeral business, led by directors Kim and Mathew Quinn, both qualified embalmers and career funeral directors, with over 30 years’ experience supporting families through their journey with the loss of a loved one.
Kim and Mathew are closely connected to their community, supporting families with funeral, burial and cremation services throughout Whyalla and Port Augusta in South Australia, and have a respectful understanding of traditional indigenous cultural practices. From immaculate vehicles, thoughtful cemetery setups and meticulous service delivery, every service they play a part in is carried out with meaningful details considered.
Membership Applications
Applications are accepted subject to advertising.
Members have 21 days in which to make comment to national office.
AFFILIATE MEMBERSHIP
Talking Stones
Lucy Roper Unit 1/16 Jusfrute Drive West Gosford NSW 2250
Kim and Mathew consider it a privilege to care for a loved one before their final rest and see it as the last act of respect and compassion they can offer to honour the life of someone special. Their open-minded, culturally respectful approach means they are supportive of a wide range of services, and happy to accommodate requests to fulfil the final wishes of a loved one that reflects the legacy they leave behind and help to guide their families in capturing what mattered most to a loved one.
Membership Applications Approved
AFFILIATE MEMBERSHIP
Perrier Ryan General Insurance Brokers Sean Kenny 1/30 Lisburn Street East Brisbane QLD 4169
With respect and dignity at the foundation of their approach, they hope that with their experience, they can bring ease and reassurance at an inevitably emotional and challenging time. Every service by Quinn Funerals, no matter the style or budget, gets attention to detail with grace, dignity and respect to honour each life with a high level of empathy and professionalism that everyone deserves.
Membership Movements
NOMINATED REPRESENTATIVE
Browns Funerals
New Nominated Representative is Amanda Brown
ADDITIONAL REPRESENTATIVE
Walter Carter Funerals
New Additional Representative is Richard Gosling
North East Funerals
New Additional Representative is Katrina Watts
Supplier Spotlight
HAMMOND CONVERSIONS, NSW
Starting out in 1988 as a small engineering business in a rented shed no bigger than a double garage, Colin Hammond and his brother Bryan decided to build a stretch limousine in their spare time. When this quickly sold they realised there was a demand for locally built vehicles. Soon after, a major order from Crown Casino for multiple limousines put them on the map, with orders rolling in from all over Australia.
In 1993, they were approached by Mark and Brenda of Sapphire Coast Funerals, who suggested, “If you can build those flash things, you can build me a new hearse!” That request marked the beginning of Hammond Conversions. This first hearse was taken on tour to show a few others in the funeral industry and orders began pouring in. Over the next 4-5 years, demand for hearses had overtaken limousines, leading them to focus
exclusively on building hearses. In 1999, Bryan saw an opportunity in the caravan industry and opened ARV Caravans, which has been very successful and is still operating today.
In 2018, the factory in South Pambula underwent a major expansion, nearly doubling in size to 1,140 square metres, with partial funding from the Regional Jobs and Investment Packages grant which also enabled solar panels to be fitted. Constant innovation has been key to the success of Hammond Conversions; whether it’s incorporating client feedback or utilising new products from suppliers. A significant upgrade has been the switch to a high-quality, environmentally friendly waterbased paint system by Standox, widely used by prestigious European car builders.
The dedicated team of nine includes three senior tradesmen who have been with Hammond Conversions for 18, 19, and 21
years, alongside 13 apprentices trained through their rolling apprenticeship program. Originally a Fitter and Turner Colin has since gained qualifications as a Mechanic, Panel Beater, and Automotive Body Builder. To date, they've built 325 hearses using base vehicles such as S&E Class Mercedes, Ford LTD, Genesis Holden Caprice, Kia Carnival, XF Jaguar, Chrysler 300C, Palisade, and Genesis.
Colin's son Toby has been part of the Hammond Conversions team for five years now. In 2018, he qualified as a Painter and Director but a serious fall left him with a permanent spinal cord injury. Despite months of hospitalisation, rehabilitation, and recovery including learning to walk again Toby is now working in the business full time. He is currently gaining qualifications that will enable him to continue the tradition of Australian built Hammond hearses well into the future.
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From the CEO
Several key priorities have kept us busy in 2024: the Funeral Learning Hub, the Constitution review, planning AFDA’s 90year celebrations and our brand promotion strategy.
The 2025 AFDA National Convention is another project keeping us busy and is now only months away. We strongly suggest you book your accommodation as soon as possible for what is going to be an amazing event. The convention will be held at the New World Saigon Hotel in Ho Chi Minh City, Vietnam, from Monday 24 March to Thursday 27 March 2025.
Members have been provided information on booking accommodation via Australia Wide Conferences and how to register. Please contact AFDA National Convention Coordinator, Deanne Brown via deanne.brown@afda.org.au if you require any assistance.
After several years of silence from the Australian Taxation Office (ATO) regarding the ATO GST Determination: Is the supply of a burial right in respect of a public cemetery subject to GST?, the ATO invited AFDA for further consultation on a draft determination. AFDA submitted a response to the
draft determination in which the applicable period had been reduced to ‘on or after 26 May 2021’, which shortened the timeframe and limited potential refunds, however AFDA strongly advocated against any retrospective application.
While there is more information to come, on 4 December 2024, the ATO published the final GST determination confirming the view that:
• The supply of a right to be buried in a cemetery operated by a local, State or Territory government is not subject to GST.
• A funeral director that facilitates the supply of a burial by a public cemetery to a purchaser must not impose GST on that supply. This is the case regardless of whether the funeral director is acting as an agent. The public cemetery operator is the supplier of the burial right and this supply is not subject to GST.
Importantly, the ATO has incorporated our feedback, and the final determination will take effect prospectively from the publication date, 4 December 2024.
Having no retrospective nature to the final determination is a significant change by the ATO and AFDA’s concerns around the administration burden on the industry will now not be realised. I want to thank Andrew Pinder, Adrian Barrett, Peter Mulqueen and the National Executive who have worked on AFDA’s submissions over the past three plus years and at times travelling to Canberra to lobby politicians against the retrospective nature of the draft determination.
Continuing to grow, the online Funeral Learning Hub (FLH) now supports over 900 active learners, with members earning more than 390 digital badges through Credly. New pre-employment introductory courses are now available to the public for those considering a career in the funeral industry. These courses, priced at $99, will offer recognised
credentials to enhance job applications with AFDA Members and also assist members with their recruitment efforts. Members not yet using the FLH are encouraged to contact AFDA National Education Manager, Edwina Ellicott via edwina.ellicott@afda.org.au, who can help you integrate the FLH into your workplace.
Our work with Taylor & Grace on a forward looking brand promotion strategy for the Association continues. This partnership also aims to strengthen messaging around the significance and value of funerals. To date, two group strategy meetings have been held, along with 15 one-on-one consultations with key stakeholders, and a survey to all members. In November the AFDA National Council met to align Taylor & Grace’s brand promotion proposal with AFDA’s future strategic plan. During this meeting, the Council also worked on plans for AFDA’s 90th anniversary celebrations in 2025, which will be shared once finalised.
As we close out the year, we are excited to welcome InvoCare Memorial Parks & Gardens as a new National Corporate Partner. With memorial parks throughout Queensland and New South Wales, InvoCare Memorial Parks offers facilities tailored to meet the diverse cultural and religious needs of the communities it proudly serves. Read more about InvoCare Memorial Parks and their services on page 27.
On behalf of the AFDA National Office team I would like to take this opportunity to wish you and your family a safe and happy festive period and we look forward to seeing you all in 2025. Dale Gilson
In the News Victoria Funeral Pricing Transparency
The recent passage of the Residential Tenancies and Funerals Amendment Bill 2024 marks a significant step for funeral pricing transparency in Victoria.
This legislation will bring the state in line with NSW, QLD, and WA, which already have similar regulations in place. Under the new Bill, Victorian funeral providers will be required to display their funeral goods and services price list, and coffin price list in two key locations:
• Online: The price lists must be displayed on the provider’s website.
• At their premises: The price lists must be available at the provider's business premises. These lists can be either combined or separate, with penalties of up to 60 units outlined for non-compliance. While these foundational requirements have been defined, further regulations specifying the format and additional details are yet to be developed. AFDA is awaiting engagement from the government to commence consultation on these regulations and will keep Victorian members updated as timelines and frameworks are confirmed.
In the lead-up to the passage of the Bill, the Victorian Division submitted a letter of support to the Policy Advisor for the Shadow Minister for Consumer Affairs, emphasising the importance of clear and accessible pricing to support grieving families
in making informed decisions. The letter also outlined AFDA’s position on fostering transparency while maintaining flexibility to allow for further input as regulations are developed. Additionally, AFDA provided public support for the Bill through media engagement, highlighting the benefits of pricing transparency in helping grieving families make informed decisions.
With the Bill now passed, AFDA is ready to engage with the Victorian government once consultations begin and timelines for the development of regulations are established. Drawing on experiences in other states, AFDA anticipates playing a key role in shaping the specifics of the legislation's implementation.
Looking to other states provides valuable context for what Victorian funeral directors might anticipate as pricing transparency regulations take shape:
• NSW has required funeral businesses to display detailed price lists for goods and services at their premises and on their websites since 2020. Funeral directors must also provide written, itemised quotes to customers before any agreement is made, ensuring transparency and allowing families to compare services, plus disclose if third-party suppliers, such as crematoriums, are involved.
• QLD introduced the Fair Trading (Funeral Pricing) Regulation 2022 in July 2022. These regulations require funeral directors
to provide itemised pricing information within 48 hours of a consumer’s request, or within a longer period if agreed upon. Funeral businesses must display the price of their least expensive package both online and in the business, ensuring accessibility for all families. They are also required to disclose the location of the mortuary or crematorium they use and, if these facilities are managed externally, identify the operator.
• WA introduced the Funeral Pricing Code of Practice in May 2023, requiring funeral directors to display itemised price lists for all goods and services both online and at their premises. However, WA's approach places additional emphasis on preventing misleading practices, particularly around bundled packages, to ensure transparency in total costs. Funeral directors must also disclose if third-party services, such as crematoriums or mortuaries, are involved.
A number of Victorian member firms have already embraced pricing transparency, inspired by similar changes in other states. These proactive measures include displaying clear and accessible pricing on websites and prominently within funeral homes. While Victorian regulations are still being developed, members are encouraged to review their practices and begin aligning with standards already established in other states. AFDA will continue to serve as a key advocate and resource during implementation.
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Cyber Criminals Target Mourners in Funeral Scams
Funeral directors are being warned that cyber scammers are increasingly targeting mourners with links to fake live stream memorials.
Online farewells have grown in popularity since the pandemic, allowing people to attend from any location. But scammers are exploiting the growing trend in a bid to fleece grieving family members and friends with requests for payment, often through social media.
AFDA Member firms are being forced to issue warnings to families and their communities after being alerted to scams targeting their businesses. CEO Dale Gilson says scammers are using fake Facebook accounts with information and photos of the deceased, and may request information such as credit card details, and donations to family members.
In one case, an AFDA Member
firm in Queensland was made aware of friend requests being sent from a fake Facebook account with the same funeral notice on the funeral home’s official page. The page contained a fake link to a live stream, which the business says was “sadly for the purpose of defrauding those who are grieving a loved one”. The scammer's page contained misspelt words (“fuleral” and “livestram”) and was littered with poor grammar, which are common cyber security red flags.
Fake GoFundMe and memorial sites are other ways scammers are attempting to prey on the grieving, and Dale Gilson recommends people always check the legitimacy of sites with family members before donating.
The AFDA has partnered with the free government-funded Cyber Wardens program as part of a push to help members boost their cyber security measures. The program, an initiative of the Council of Small Business Organisations Australia (COSBOA), is accredited for professional learning, giving AFDA Members one point towards their CPD requirements when they complete the online program. The Australian government-funded course is designed for small businesses and uses simple language and comprehensive training tips to enhance cyber security.
“It's more important than ever to be aware of the everyday attempts to scam families and friends, both professionally and personally,” Dale says.
“Our members need to be at the forefront of protecting families who are grieving. We are particularly encouraging smaller operators to undertake the Cyber Wardens program, as they don’t always have the resources to hire experts in this space.”
The course highlights the importance of cyber-safe measures such as multi-factor authentication, strong passwords and passphrases, data backup, and automatic software updates. These basic tools can help equip funeral directors and their staff to defend their businesses against some of the top cyber threats such as phishing attacks, business email compromise, and online banking fraud.
Funeral businesses can also learn how to identify and respond to red flags, such as suspicious attachments on emails or social media messages, unexpected invoices and a change in banking details for a regular supplier.
COSBOA CEO Luke Achterstraat says small businesses such as funeral homes can start their cyber safety journey by enrolling in the new, 10-minute Cyber Wardens Foundations program.
This module is an introduction to the Cyber Wardens core program. He says it affords small businesses a quick, self-paced introduction to the key cyber awareness principles. “The last thing grieving family and friends need to worry about is cyber criminals trying to exploit their loss,” he says.
“The free Cyber Wardens program teaches the basic tools to defend your business against cyber threats, and the knowledge to help protect the families you work with at the most vulnerable time of their lives. It only takes ten minutes to begin the journey to securing your business.”
Enrol today to help protect your funeral business: https://cyberwardens.com.au/afda
In-house
Digital
Dedicated
Deep
Sustainable
Distinguished Service Award Allan Piddington
The AFDA Distinguished Service Award honours individuals who have made outstanding contributions to the Association and demonstrated dedication to the broader good of the funeral service profession.
The NSW/ACT Division proudly congratulates Allan Piddington on this well-deserved recognition, acknowledging his exemplary commitment, integrity, and the high regard he holds within the industry.
Allan’s involvement with the AFDA spans senior national and divisional roles, including serving as National President from 2017 to 2019 and representing the National Council for over 18 years. At the Divisional level, Allan has held executive roles within the NSW/ACT Divisional Council, including that of President, and was granted Life Membership in 2023. Allan’s consistent service to the NSW/ACT Division and the AFDA as a whole has earned him profound respect among his peers and solidified his reputation for integrity, professionalism, and dedication.
Beyond his leadership roles, Allan has contributed to key initiatives impacting the AFDA and the funeral profession.
He served on national subcommittees to develop critical documents such as the AFDA PEV Requirements and the ‘Bookings to Backfill’ guidance in collaboration with the Australasian Cemeteries and Crematoria Association (ACCA).
Allan has also represented the AFDA on the NSW Government taskforce regarding implementation of the State’s deceased persons without means contract on multiple occasions and the NSW Government Funeral Industry Council (FIC). His involvement with the NSW Health Department helped shape the Disposal of Bodies Regulation 2002 Legislation and he represented AFDA for the updating of the Funeral Industries State Award in 2005. Additionally, Allan represented AFDA during meetings with the NSW Department of Fair Trading to formulate a ‘Basic Funeral Service’ as per the Funeral Inquiry recommendation.
His mentoring of younger AFDA Members has demonstrated his generosity in sharing his knowledge, all of which has served to better the industry.
“Uncle Al has been an integral part of my journey in the funeral industry, a great mentor and teacher.” – Sam Piddington, Piddingtons Funerals, NSW/ACT Divisional Councillor.
“Allan is a great mentor, there is nothing he hasn’t seen or done in his extensive funeral career. He is generous with his time and shares his knowledge. He is a credit to our industry.” – Asha Dooley, Grace Funerals, AFDA Senior Vice President.
Allan’s decades-long dedication to both the AFDA and his community, coupled with his expertise and professionalism, have made him a respected and wellliked figure within the funeral industry. His funeral home in Armidale stands as a highly reputable business, reflecting his commitment to quality and service.
Allan’s work has extended beyond the business realm to make a meaningful impact within his
community, gaining recognition from local government and his industry colleagues alike. His contributions to the local community are significant and include fifteen years as a local volunteer fireman; serving as a local Alderman on the Armidale City Council; a member of the Armidale North Rotary Club; a member and committee member of the Armidale Jockey Club; a member of Armidale Lodge Unity No 6 Grand Lodge Freemasonary Society of NSW where he often teaches Debutants old time dancing in preparation for their Debut; as well as being instrumental in establishing the local Ulysses Motorcycle organisation and staging the annual toy run with the Salvation Army in Armidale.
The AFDA Distinguished Service Award acknowledges Allan’s extraordinary contributions, loyalty, and unwavering dedication to supporting and advancing the AFDA and the NSW/ACT Division. Allan’s service, spanning over 25 years, exemplifies the highest standards of the profession, and he is truly deserving of this prestigious honour.
Vale
Michael Egan
14 June 1936 – 18 October 2024
Michael Egan was a wonderful funeral director and made many lifelong friendships in the profession.
Michael John Egan was born the son of Frank and Kit Egan at the Koo Wee Rup Hospital on 14 June, the year WOTAN won the cup (1936). He was soon brought to the farm at Cora Lynn where he spent the first 35 years of his life.
The youngest of three children his primary education was at the Cora Lynn convent school, under the guidance of the Josephite Nuns. He finished his schooling at Dandenong High School obtaining his intermediate certificate before following in his father’s footsteps in a life as a farmer.
On St Patrick’s Day 1962, at the age of 25, Mike married Mary Pitt at St Joseph’s Iona. They then leased the family farm from Mike’s parents and spent the next 10 years of their life milking cows, having babies, growing spuds, and having more babies. Five children later the decision was taken to purchase a well-established funeral home, Lester & Son Funeral Directors in Albury. With the addition of an Albury born child, the family was now complete with three girls and three boys.
The move to Albury in 1971 was a good one, except for not knowing the community there, after knowing everyone in
West Gippsland. However, this was rectified, when the late Harry Morton invited Mike to join the Rotary Club of Albury. With a weekly commitment to attend Rotary meetings, Mike was fully committed and was eventually awarded the Paul Harris Fellow Medal for his 100% attendance for around 40 years. Mike would also arrange overseas holidays around finding a rotary meeting in the country they visited to keep his 100% record intact and to meet other likeminded Rotarians around the world.
Mike served as a NSW Divisional Councillor for the AFDA for many years and he and Mary found great joy in attending the Associations’ national convention each year. At the convention Mike would endeavour to meet and have a conversation with every delegate, especially first-time attendees. Just prior to his passing Mike had spoken about meeting their first funeral industry friends Leo and Marie Tobin and how that friendship has lasted a lifetime and has continued to the next generation. He genuinely cared about the industry friends he made over the years and loved that many of those friendships have become generational.
In the year 2000 it was decided to relocate the funeral business from central Albury to a
new purpose-built premise in North Albury. This was achieved in June 2002, and Mike and Mary sold the funeral business to two of their daughters Pauline and Julie, and their respective husbands Andrew and Darren.
Retirement was the prize for Mike, and Mary and he enjoyed overseas trips for the Egan reunion held every 2 years, with every second reunion being in Ireland. In 2007, the family received the devastating news that Mary had been diagnosed with cancer, and after a courageous battle she passed away on 16 September 2009. In late 2021 Mike moved into Mercy Place Aged Care after making the decision he could no longer take care of himself in the house that he had raised his family in. At first this was not appealing but within a week of being there he expressed how much he enjoyed it and was glad he made the decision.
Mike passed away peacefully at his new home with family by his side on Friday 18 October 2024, aged 88 years. It is of great comfort to Mike’s family to know that he had such a profound impact on so many people from so many places.
This is an excerpt of the eulogy for Mike Egan presented at his funeral by his family.
AFDA NATIONAL CONVENTION
VIETNAM
24-27 MARCH 2025 | NEW WORLD SAIGON HOTEL, HO CHI MINH CITY
EARLY BIRD REGISTRATION CLOSES 17 JANUARY 2025
2025 National Convention Bereavement Awareness and Leadership with John Adams
John Adams, a highly respected figure in the UK funeral industry will be among the speakers for the 2025 National Convention in Vietnam.
John Adams is a fourth-generation funeral director at Perry and Phillips Funeral Directors in Shropshire, England, and a military veteran who served for nearly a decade in the Royal Navy. His expertise and innovative approach to bereavement awareness make him a trailblazer in a field that is evolving with the changing needs of society.
John’s professional background is steeped in tradition. Perry and Phillips Funeral Directors, the family-run funeral service where John has honed his skills, has been a cornerstone of the Shropshire community for well over a century. As a Past President of the UK National Association of Funeral Directors (NAFD), John has not only upheld the values of his family’s legacy but also driven significant changes in how society deals with death, dying, and bereavement.
At the heart of John’s current work is his campaign to incorporate bereavement awareness into the UK national curriculum. His journey began with significant resistance. “At the start of this campaign, I faced considerable pushback,” John reflects. “Death is still
such a taboo subject, but I knew that societal attitudes needed to change.” His persistence paid off, culminating in a national petition during his presidency at the NAFD. Garnering 11,322 signatures, the petition gained enough traction to prompt the UK government to publicly acknowledge the importance of bereavement education.
As part of this broader effort to tackle societal taboos, John co-authored a groundbreaking book, Don’t Tell The Children, which explores the delicate subject of introducing children to the realities of death and bereavement. The book, which has been widely praised, is a testament to John’s belief in open conversations about death and its profound emotional impact. Alongside the book, John also presents the nationally recognised podcast Death: A Changing Industry, which has acted as a vital tool for opening up these crucial conversations and been instrumental in engaging with the UK Department for Education on bereavement awareness.
One particularly poignant moment in John’s campaign was the opportunity to speak with King Charles III about his petition. Their conversation further underlined the significance of his mission to add content on death, dying, and bereavement into the national curriculum. The recognition and support from such an influential figure speak volumes about the campaign’s potential to bring about lasting societal change.
Looking ahead to the AFDA National Convention in 2025, John is eager to bring his message to a global audience. His presentations at the event will include two compelling talks: Breaking the Silence and Leadership Through Change.
The first, Breaking the Silence, will delve into why it’s essential to incorporate bereavement awareness into the education system. John will share the lessons learned from his campaign in the UK and emphasise how these lessons can be applied internationally. His goal is to empower funeral directors and policymakers to begin the conversation in their own countries, fostering a more compassionate approach to death and bereavement across cultures.
In his second talk, Leadership Through Change, John will draw from both his military service and his experience as a funeral industry leader. He will explore the challenges of navigating change within organisations, whether in the funeral profession or beyond. John regularly presents seminars to private companies on this topic, helping leaders adapt to an everevolving world while staying true to their core values of service.
John Adams’ presence at the AFDA National Convention will undoubtedly leave a lasting impression. His mission to transform how society deals with death and grief is not just about raising awareness – it’s about driving meaningful change, in the UK and globally.
Did you know?
The deceased’s super fund (AustralianSuper, Cbus, etc.) may include automatic life insurance that the family may be entitled to.
AFRM Claims Advocacy (ACA) is a proud National Corporate Partner of the Australian Funeral Directors Association (AFDA), working to enhance the support offered to families during times of loss. We make it easier and quicker for families to access the deceased’s life insurance claim.
Here’s why this can be essential for funeral directors and the families they assist:
“It is so easy – we mention to all families where the deceased is under the age of 65 in the initial arrangement, that they may have life insurance available.
Most families have not thought about life insurance – often families comment about the super amount but forget the insurance aspect, and given Bruno conducts a free check on the availability of life insurance for the family, it becomes a great value added service.
We have the conversation, hand over the flyer and we know that Bruno and his team will look after our families with compassion and expertise. ”
- Jesse, William Farmer Funeral Directors
“We have over 280,000 reasons to recommend William Farmer Funerals. We are still grieving at the tragedy, but knowing we are doing everything possible is important – Dad has indicated that the life insurance funds are likely to support me to get into the property market to buy a home – Paul would like that.”
- Peta, sister of Paul who passed away aged 38.
Over $280k was found in Paul’s Super/Insurance.
• Total Care: Funeral arrangers reminding families that the deceased may have life insurance in their super fund demonstrates total care for families. This is care that considers the family's physical, emotional, and nancial wellbeing.
• Easy: Funeral arrangers are provided a simple script and yer which they can hand to families. Once the family has the yer, there is nothing more for the funeral arranger to do. From here, Bruno and his team get to work and check if the deceased had life insurance in their superannuation (for free).
• Referrals: Families who are receiving our help often comment on how the funeral home has thought of everything. Most families are not aware that the deceased had automatic life insurance in their super fund, so when funds are found, it often exceeds expectations.
The ACA flyer is available for your families.
Contact and Support: To make it easier for your families, contact ACA at aca@afrm.com.au or call Bruno on 1300 013 328
Vale Robert ‘Robbie’ Heritage
1 December 1940 – 27 September 2024
Robbie Heritage was larger than life - a figure whose name became synonymous with generosity, humanity, and community spirit in the funeral profession.
As thousands gathered to honour him at his farewell, both in person and online, it was clear his influence extended far beyond his role as a funeral director. Robbie left an indelible mark on the lives of those he served, the people he worked with, and the broader community that cherished him.
Robbie’s journey began in the Yarra Valley, where he grew up in the family business established by his father, Frank Sperry Heritage, in 1934. At ten years old, Robbie was sealing coffins, trimming wood, and washing
cars to assist the family business and by the age of 14, he was working full-time, immersed in every aspect of funeral service culminating in him branching out on his own at just 18 years of age.
While operating as a funeral director, Robbie also embraced other roles that connected him to the people around him: driving the local school bus, hauling logs in the timber industry, and working as a grave digger at the local cemetery.
These roles not only strengthened his connection to the community but also deepened his understanding of the people he served, laying the foundation for the compassionate and professional care that became the hallmark of his career. He continued to expand and refine the business over the years alongside his brother Keith, adding chapels in Croydon and Lilydale.
In 1997, after a brief hiatus, he returned to the funeral industry, revitalising Heritage & Heritage Funerals with his son Gavan. Together, they built modern facilities in Wantirna and Woori Yallock, including what was, at the time, Victoria’s largest funeral chapel. Robbie’s meticulous attention to
detail was evident in every aspect of the business, from the design of the timberthemed chapel to his insistence on spotless facilities and vehicles.
Under Robbie’s leadership, Heritage & Heritage Funerals grew to serve families across the Yarra Valley and beyond with unparalleled care and professionalism. His staff, whom he treated like family, recall his relentless drive for perfection and his genuine care for every grieving family he served.
His family and colleagues remember him fondly as a man of contradictions: a perfectionist with a mischievous streak, a fiercely loyal friend, and a generous soul who often prioritised dignity over profit. AFDA Life Member and nephew Wes Heritage described him as “enormously loyal, business-savvy, and deeply human,” a man who left a lasting impression on everyone he met.
Robbie’s final send-off was nothing short of extraordinary. Over 2,500 people attended his funeral at the Woori Yallock Chapel, with another 1,700 watching via live stream. It was a testament to his profound impact on the community. The service featured heartfelt tributes from his children, grandchildren, Wes Heritage, and his best mate, Grant Haag.
The Heritage & Heritage staff formed a guard of honour, and his beloved wife Elaine led him to his favourite hearse, a Holden Statesman Caprice, for his final journey. True to Robbie’s character, the day concluded with a barbecue and drinks, bringing people together in the way he loved most through laughter, stories, and camaraderie.
Robbie’s legacy lives on through his family and the business he built. His son Gavan, daughter Janet, and grandchildren Jaime, Charlotte and Lachlan, along with 25 dedicated staff continue to uphold the values he instilled: compassion, excellence, and a commitment to community, serving families with the same warmth and dedication that Robbie embodied.
After the Worst Has Happened
By
Richard Gosling
‘After the Worst Has Happened’ explores the lighter side of death, as Richard Gosling guides families through heartbreak, anger and grief, all while ensuring their loved ones get the best possible send-off.
In the following article, Richard Gosling shares the personal experiences and profound moments that led him to write ‘After the Worst Has Happened’.
One evening when I went to tell my wife about a particularly long day she said, from behind a mountain of High School marking “Can you just write it down? I’ll read it later.” That was the springboard for the book. Those moments, those remarkable occurrences, that make being a funeral director such a wonderful and rewarding job, write them down.
I started with snap shots, careful to step around the personal detail of the funerals and focus more on their impact on myself. The chaos of late night on call transfers, or how quickly the sight of a deceased person becomes normal, how it is to be an atheist who goes to church every day.
The things people had said as they drew near the end of life that made me catch my breath. Delivering a coffin to Central
Station during rush hour. Being asked to read a letter from a deceased mother to her daughters at a funeral. Those things that we, as funeral directors, do.
I wrote about a close friend of mine who had asked me to arrange his cremation when his cancer diagnosis came back as terminal, and his request that I collect him after he died. This gave me the chance to write about our friendship and the sheer hedonism of knowing him.
happens, people who care for deceased grandparents, spouses, siblings, and children.
I took voluntary redundancy from a civil service job and joined the industry as a funeral assistant, learning to drive a hearse, to conduct a transfer, to dress a body. Working steadily as I moved into arranging and conducting funerals, to where I am now, Operations Manager at Walter Carter Funerals.
Being a funeral director is a heavy role but a rewarding one – Richard Gosling
I was also able to go over the time we had an SBS documentary team following us and a client who spent six months working with me preparing her own funeral after a similar diagnosis. During those six months we became friends, and it was, again, deeply rewarding to look back at our conversations and spend time, through memory, with her once more.
Once the book was becoming more than just abstract notes, I knew I would have to cover the main instigator of my move into the funeral industry. This was my daughter’s third degree burn injuries that she sustained just two days after we had found out she had a severe heart condition. For a year we were in and out of burns treatments, skin grafts, and the terror of open-heart surgery on an 18-month-old baby. This was a year where time slowed to a crawl.
Just before the surgery I was asked “What will you do if she doesn’t make it?” This led me to consider a what if that I had never entertained. What if my daughter died? Who would look after her? How could anyone do that as a job? Thankfully she came through and we are now years along from that time, the burns scars faded and heart working well.
After that time though I couldn’t stop thinking about the people who step in when the worst
I never expected the book would move beyond a file on my computer. After its release I had the pleasure of sitting down with Richard Fidler for Conversations on ABC Radio, then the madness of live breakfast television and a series of radio and podcast interviews, even a spread in The Australian. You can find ‘After the Worst Has Happened’ in all good bookstores next to MasterChef Julie Godwin’s biography. She’s selling better than I am.
Advancing the Industry Peter Fuglsang Memorial Scholarship Advancing the Industry Peter Fuglsang
Memorial Scholarship
I feel honored to have been the recipient of the 2024 Peter Fuglsang Memorial Scholarship sponsored by ICF Insurance Brokers.
Iwas invited and attended the Joint TAS/VIC Annual General Meeting weekend in Hobart at the Hotel Grand Chancellor on 23-25 August 2024. At the welcome function I was introduced to so many lovely people who are either employed within the funeral industry or are suppliers within the industry. One of my first thoughts was how I felt this to be such a supportive and inclusive environment. As I worked my way around the room and of course the dance floor, I felt an absolute sense of belonging and inclusion.
As we know conferences provide a platform for knowledge sharing, professional development and networking and it was wonderful to meet face to face some of the people I have made connections with via email and put a face to the name.
The first education speaker for the weekend was Sam Cawthorn, CEO and Founder of Speakers Institute who was bursting with energy. Listening to Sam’s presentation and how he chose to take on so much was inspirational. During the session he provided strategies to assist
in increasing our confidence and self-belief which are skills I have taken on board as well as passing these new skills on to my peers and friends. I find myself communicating and interacting with far greater confidence using both verbal and non-verbal communication. This was a fun and informative session which I greatly appreciated.
Our second speaker of the day was the inspiring Mitch McPherson, founder of SPEAK UP! Stay ChatTY. Mitch shared the reason that led him to become a powerful advocate for mental health and wellbeing, highlighting the importance of increasing public awareness on these often-overlooked issues within our communities and within ourselves. His discussion on suicide and its far-reaching impact was thought-provoking, addressing topics that are often avoided. Listening to Mitch I gained a greater understanding of how important it is to have simple conversations, such as asking someone, “Are you OK?”
This has had an impact not only on my professional life but also on my personal life. It has fostered a greater sense of community awareness and given me the confidence to approach conversations about mental health, wellbeing, and suicide prevention with newly gained communication skills, replacing the uncomfortable silence that often surrounded them in the past.
Our final speaker was the esteemed Darren Eddy, AFDA Past National President and Life Member/Life Councillor. Darren has had an extensive career within the funeral industry (35 years). This is not just a job for him; it has been his life. I feel I have absorbed an incredible amount of insight as to the change in the funeral industry over the years. Listening intently to Darren’s experiences has given me greater appreciation of how management and employment have progressed.
In the afternoon sessions we were also given the opportunity to hear from our funeral
industry suppliers. Having the chance to meet with the representatives from these various suppliers has provided me with an absolute wealth of further expertise and proficiency.
During the weekend I felt an emphasis on interaction, ideas exchange and creating new partnerships with the environment providing participants with a space to engage with their industry colleagues in a friendly and relaxed atmosphere. This will accelerate progress towards the way in which we as employees within the funeral industry empower each other and the wonderful families we care for.
Thank you for the opportunity to connect with passionate, warm, caring professionals from various locations which has given me new skills, thoughts and ideas that I shall incorporate and implement into my career and life forever forward. I encourage any person who is currently employed in the funeral industry in Tasmania to apply for the next Peter Fuglsang Memorial Scholarship as the experience of attending the AGM weekend is well worth it.
By Tanya Morrison Simplicity Funerals Launceston
E: tanya.morrison@simplicityfunerals.com.au
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Smithfield & Elizabeth Funerals Open New Chapel
On Tuesday 17 September 2024, after 40 years, Smithfield & Elizabeth Funerals opened their state-ofthe-art funeral chapel.
The new chapel is in the same location (behind the original chapel) at 579 Main North Rd, Elizabeth North, South Australia.
Smithfield & Elizabeth Funerals, owned and operated by the Forgie family, unveiled the new chapel starting with a service in the original chapel and
concluding in the new chapel, where it was officially opened by City of Playford Mayor Glenn Docherty. Ceremoniously Mark Forgie transferred the cross from one chapel to another.
Smithfield & Elizabeth Funerals was the first funeral home to be established in Elizabeth, officially opened by the Mayors of Elizabeth and Munno Para (now combined as the City of Playford) in 1985.
When the Salvation Army moved from the corner of Main North Road to Kinkaid Road in 1984, their former premises were left vacant. Mark and Gizelle Forgie purchased the site, transforming it specifically for funeral services. This allowed complete funeral services to be conducted in Elizabeth. Prior to this, all funerals for cremation were
conducted at Enfield, requiring mourners to endure a long and difficult journey.
The Forgie family would like to thank the attendees, project collaborators, colleagues, special guests and all in the community who made the new chapel possible.
Honouring life, celebrating memories for generations
InvoCare Memorial Parks offers a range of personalised memorial options throughout Queensland and New S outh Wales. Our locations feature Queensland and New South Wales. Our locations feature beautifully landscaped gardens and culturally dedicated spaces, honouring landscaped and various traditions and providing serene and respectful environments for and for remembrance and reflection.
Welcome New National Corporate Partner –
InvoCare
Memorial Parks & Gardens
As a new National Corporate Partner of the Australian Funeral Directors Association (AFDA) InvoCare Memorial Parks & Gardens extends a range of support services that honour the memory of loved ones with dignity and sensitivity.
With a network of memorial parks across Queensland and New South Wales, we are known for our dedication to excellence, cultural inclusivity, and comprehensive support for families and funeral professionals. This partnership not only benefits AFDA Members but also enhances resources available to families and communities within Australia.
Our purpose-built facilities allow funeral directors to deliver dignified services tailored to each family’s needs. Locations like Forest Lawn Memorial Park NSW, with its North and South Chapels, are equipped with advanced audio-visual technology, enabling personalised tributes through music, video presentations, and live streaming, adding depth to each service. The Skyline Function Centre at Northern Suburbs Memorial Gardens NSW, with its lounges and café, is one of many comfortable post-service gathering spaces that support family needs, while our on-site staff provides logistical support to funeral directors, simplifying coordination.
With intuitive layouts that enable smooth transitions between ceremony and gathering spaces, InvoCare Memorial Parks’ streamline the service process, allowing funeral directors to focus on compassionate support.
InvoCare Memorial Parks remains committed to innovation in memorial services, evolving to meet the needs of modern Australian families. Our Pineview Room at Pinegrove Memorial Park NSW is a dedicated space for families to hold private viewings before or after a funeral service, providing a comfortable, intimate environment for reflection.
We also offer personalised memorialisation options, such as keepsake jewellery, allowing families to carry a tangible memory of their loved ones. Our investment in technology includes live streaming capabilities, enabling family members who cannot attend in person to participate from afar.
InvoCare Memorial Parks remains committed to innovation in memorial services
All our locations are nestled within Australia’s beautiful landscapes and thoughtfully designed to harmonise with native flora and wildlife. These landscapes allow families to honour their loved ones in a way that connects deeply with nature, creating a comforting space for remembrance.
We offer a variety of personalised options that allow families to commemorate loved ones in ways that align with individual, cultural, and religious preferences. Each location provides thoughtfully designed spaces for diverse needs. For example, Allambe Memorial Park QLD features the beautiful Binnaburra Gardens, serene water features, Kauri Tree Niches at Kirra Falls, Lakeview Heritage Estates, and Crypts of the Sacred Heart, creating ideal settings for both traditional and contemporary memorial options.
Our mission is to support our clients, their families, and friends at a pivotal time in their lives. A key part of this is to serve Australia’s multicultural communities with respect and care. We offer dedicated gardens for various cultural groups and ceremonies honouring specific faith traditions. For instance, Castlebrook Memorial Park NSW features areas like the Buddha Cremation Garden, the Korean Garden of Peace, and the Hill of Peace, meeting the needs of Buddhist, Korean, and other communities. Across our parks, we provide dedicated spaces for Christian, Islamic, Coptic, Asian, Baha’i, and other communities, allowing families to create meaningful, culturally appropriate memorials.
Our extensive network within the industry offers AFDA Members access to a wealth of resources, expertise, and support. This partnership reinforces high standards across the industry, empowering funeral directors to confidently provide professional, culturally sensitive services. AFDA Members gain access to our state-of-the-art facilities, best practices, and dedicated support, ultimately enhancing the quality of services they offer.
Beyond facilities, we collaborate closely with community leaders, cultural consultants, and local organisations to ensure each service aligns with community expectations, fostering an inclusive environment for all.
For further information on how we can support AFDA Members or to explore partnership opportunities, please reach out to discuss how we can assist in creating meaningful memorial experiences for communities across New South Wales and Queensland or for further information visit www.mymemorial.com.au.
Industry Spotlight Southern Metropolitan Cemeteries
Trust’s Safety Enhancements
The Southern Metropolitan Cemeteries Trust (SMCT) is taking significant steps to enhance safety within its cemetery operations.
Recognising the risk of funeral directors, customers or employees accidentally falling from height into an open grave and manual handling hazards for funeral directors and employees, SMCT has collaborated closely with WorkSafe Victoria, Class A Cemeteries and several external consultants to develop and implement safety solutions that will change the way interments take place at SMCT cemeteries.
Background of the initiative SMCT explored multiple safety solutions including a collaboration with Geelong Cemeteries Trust (GCT), which had been testing a prototype developed during the pandemic. This partnership
proved invaluable, as it allowed SMCT to gain insights and identify modifications necessary to create a fit-for-purpose Grave Safe Rail and Gantry solution.
The SMCT team worked collaboratively with a local engineer to create the Grave Safe Rail, an improved version of traditional fall protection devices that prioritises safe handling without unnecessary stretching or lifting in uncomfortable ways. The lowering device on the Grave Safe Rail has rollers which are specifically designed to simplify the placement of coffins, ensuring the safety of funeral directors and minimising manual effort.
To address safety needs in and around monumental graves and tight spaces SMCT worked with the prototype developed by GCT and a safety solutions company. They made the necessary adjustments to develop a fit for purpose Gantry, to assist with the lowering of coffins/caskets into graves, specifically monumental graves, in a safe manner.
Innovative safety
solutions
The Grave Safe Rail safety features help to prevent injuries and accidents allowing funeral directors and employees to focus on their graveside services without the distraction of protentional hazards. Perfect for lawn graves and areas without installed monuments the Grave Safe Rail provides
peace of mind by fostering a culture of safety at SMCT, benefiting funeral directors, families, and employees.
A key safety benefit of the Gantry is its modifiable design, which enables adjustments to the portable tripod design based on the layout of surrounding environment, ensuring versatility in various cemetery environments. Furthermore, the Gantry is custom developed with bespoke hoists and harnesses, facilitating the respectful lowering of coffins and caskets. This innovation eliminates funeral director and employee manual handling risks and allows the entire process to be conducted safely and remotely from the foot of the grave.
The introduction of the Grave Safe Rail and the Gantry enhance cemetery safety and set a new standard for safety and operational efficiency in cemetery management. Additionally, the Grave Safe Rail and the Gantry have been specifically designed to meet the unique needs of cemetery settings while complying with the Occupational Health and Safety Act 2004.
Implementation
SMCT's safety program commenced with the introduction of the Grave Safe Rail, which was implemented on 30 September 2024, and marks the first phase of this transformative initiative. Phase two, scheduled for March 2025, will involve the introduction of the Gantry system for interment in monumental graves and tight spaces followed by a phased roll out across all SMCT locations.
As a key stakeholder, the AFDA Victorian Division has supported SMCT’s efforts to prioritise safety in cemetery operations. By endorsing innovations like the Grave Safe Rail and Gantry, AFDA underscores its commitment to fostering a secure environment for funeral directors and cemetery workers and are hopeful these advancements will pave the way to raising the standard of safety of all Victorian cemeteries.
Luke Gregson Member Profile
QLD Senior Vice President AFDA National Councillor
As the current General Manager of Gregson & Weight Funerals, I am a proud fifth-generation funeral director, having grown up immersed in the family business in Caloundra, Queensland.
From a young age, I witnessed firsthand the dedication and round-theclock responsibility required in this profession. I still remember the days before mobile phones or call diverting, when due to some innovative wiring by Telstra the business phone rang simultaneously at home and the chapel/office 3km away. As a teenager, I often answered the phones while my dad, John Gregson, drove between locations.
The foundation of Gregson & Weight’s success lies in the unwavering dedication of my parents, my grandfather Stan Weight, and my older brother Royce Gregson, who is also the former General Manager. Their warmth and empathy toward families and the wider community helped grow the business to the level it is today, 50 years later.
My school holidays were spent helping with the family business – trimming coffins, engraving nameplates on the old school hand engraver, washing vehicles, and taking on various odd jobs.
After high school and a 12-month student exchange in Thailand, I joined the business full-time, working alongside my father, grandfather, and brothers.
My grandfather Stan, a traditional funeral director, taught me exceptional skills that I carry with me to this day. I accompanied him to funeral arrangements as his scribe and honed the essential hearse-driving skills on service days. Working closely with each one of my older brothers in different branches across the Sunshine Coast also provided invaluable experience.
In my 20s, I took a break from the industry to travel extensively and work in hospitality – a field that reinforced the importance of customer relations and human interactions. It was during this time I met my wife, April, in Canada, and we eventually returned to the Sunshine Coast, where I rejoined the family business.
Over the past two decades, I have worked as a funeral director across our four locations, taking on roles such as Coordination Manager and Branch Manager at Caloundra. In 2019, following the passing of my mother and the sale of the business, our lives changed significantly, with my father and two of my brothers retiring. My brother, Royce Gregson, has stepped back from the day-to-day operations, and I now serve as the current General Manager.
I have thoroughly enjoyed my role over the past couple of years and the unique challenges it brings. One of the most rewarding aspects is working with families and the general public, but equally fulfilling is working with our incredible team. I deeply value the experience and loyalty of our longserving funeral directors and take great pride in mentoring our young funeral directors, watching their enthusiasm grow and helping develop their skills into well-rounded professionals.
I’ve been married to my wonderful wife, April, for 22 years, and we have two beautiful daughters, aged 19 and 16. It’s exciting to watch them carve out their own futures, and I can’t help but wonder if they’ll someday join the funeral industry. Outside of work, I enjoy live music and comedy, camping, mountain biking, skateboarding, and spending time with family and friends on the water boating and jet skiing. These hobbies keep me active and help maintain a healthy work-life balance.
Over the past few years, I’ve thoroughly enjoyed serving as an AFDA Queensland Divisional Councillor and I'm looking forward to contributing further as part of the AFDA National Council. Meeting and working with so many experienced and professional funeral industry colleagues has been an enriching experience, and I hope to continue learning and making a positive impact in the years to come.
By Luke Gregson Gregson & Weight Funerals E: lukeg@gregsonweight.com.au
Association News
NSW/ACT Division
BARIATRIC TRAINING
NSW/ACT members recently gathered for a Bariatric Training Day on 19 October 2024, focusing on practices and challenges in bariatric transfers. NSW/ACT President Shannon Scott opened with insights on statistics and trends, emphasising sensitivity and safety. Adam Hart (Central Coast Volunteers) and Jay Marlin (NSW Ambulance) demonstrated equipment and transfer protocols, while Damien Groococh (Hyqual Australia) highlighted the importance of specialised handling tools. Sue Witten (InvoCare) shared mortuary preparation techniques and compassionate family communication. Brook Reber (JD Healthcare) and Andrew Fraser (CCA NSW) discussed specialty coffins and crematorium coordination and Simon Bartlett
South Australian
/ Northern Territory Division
EVENTS AND TRAINING
The final event for the year was a Christmas function held at White Lady/Blackwell Funerals in Adelaide on 6 December with
(ACC Higgins) focused on the manufacturing process of oversize coffins and caskets. The day concluded with an optional tour of Palmdale Lawn Cemetery. Thank you to the team at Palmdale Lawn Cemetery & Memorial for hosting the training day.
CCNSW
There are ongoing member concerns related to the Industry Interment Scheme, especially related to the model contract. The NSW Executive will continue to raise these with CCNSW. In addition to this, CCNSW have announced a Review of the Cemeteries & Crematoria Act 2013 which will impact operators and funeral directors. A discussion paper is available at cemeteries. nsw.gov.au. Broadly, the review considers two areas: Strong consumer protections
guest speakers Chris Byron-Scott from Births, Deaths and Marriages and David Moran from Mental Health Partners. Planning is underway for events and training in 2025.
CORONERS COURT
The Division continues to work with the Coroners Court to improve processes. Divisional Councillors Peter Caporaso, Mark Forgie and the Executive Officer are currently in discussions with the Coroner about working conditions for regional funeral directors when collecting coronial cases and fair
and Interment Rights. The proposed Public Register of infringement and penalties has raised a number of alarms with members, many of which were aired at the recent information webinars held by CCNSW. The Division has lodged a submission developed in consultation with NSW/ACT members expressing these and other issues.
DIVISIONAL EVENTS
Building on the outstanding success of last year’s Christmas long lunch, NSW/ACT members and suppliers enjoyed another superb lunch at Café Sydney. The spectacular harbour views always deliver and again the food was exceptional. The most outstanding part of the day was the chance for members and suppliers to get together informally, enjoy each other’s company and celebrate the year.
reimbursement for PPE and travel, as well as improved communication from Coroner’s social workers with families.
ADVOCACY
The SA/NT Council continues to advocate tirelessly for Divisional members. The time and energy the Council volunteers to advocate for and support the funeral industry is greatly appreciated. Divisional Councillors reach out to members prior to each Council meeting and bring any matters raised to Council meetings to be discussed and action taken as required.
Tasmanian Division
EVENTS AND TRAINING
Dates have been confirmed for the 2025 Tasmanian Division Events and Council Meeting Schedule, with the AGM Weekend scheduled for 29-31 August. Training sessions will be scheduled and organised as needed throughout the year. In the meantime, members are encouraged to take advantage of the AFDA Funeral Learning Hub to support their ongoing professional development.
PREPAID FUNERAL REGULATIONS
The Department of Justice (Consumer Building and Occupational Services) invited feedback on the Prepaid Funerals Regulations 2015, which are scheduled for review
Queensland Division
MORTUARY TRAINING
Thank you to Sue Witten and Bonnie Eichmann for delivering an outstanding two-day Mortuary Training course in Townsville. The practical weekend covered basic infection control, manual handling, removal of cardiac defibrillators, pacemakers, chemicals used in
and remaking in late 2024 or early 2025. In response, the Divisional Council submitted a letter noting that the current regulations are effectively serving their purpose and expressing their availability to provide further input as the draft regulations are developed. The Department acknowledged AFDA’s response and expressed appreciation for the input.
ALKALINE HYDROLYSIS
Following the introduction of Alkaline Hydrolysis, TAS Divisional Councillors engaged with Tasmania’s sole operator, Alluvium Water Cremations, to address questions regarding regulatory compliance, environmental impacts, and procedures for handling the deceased. Despite strong efforts to gain clarity in these areas, limited information has been provided by the operator. Given the current limited use of Alkaline Hydrolysis in Tasmania, the Council has decided to focus resources elsewhere and engage further only as needed.
MCCDS
Correspondence continues with a medical
more difficult cases, cavity aspiration and treatment, feature setting, suturing styles and simple cosmetology. Thanks to Morleys Funerals for providing the premises and equipment.
QUARTERLY MEETING
The end of year Quarterly meeting always proves to be popular with Queensland members and the recent event in Noosa on 15-17 November continued this trend. The education sessions started with Ben Kelly, CEO of Australasian Cemeteries and Crematoria Association (ACCA) who provided a useful
practice that has raised concerns about heightened pressure from funeral directors for the timely issuance of Medical Certificates of Cause of Death (MCCD). Challenges appear to stem from issues within the aged care sector, particularly staff turnover and communication gaps, which are causing delays in issuing the Form of Declaration of Life Extinct (DOLE) and, consequently, the MCCD. The Council has emphasised that adherence to the existing legislative framework is essential for ensuring the timely submission of MCCDs and the smooth progression of funeral arrangements.
industry update and upcoming educational initiatives for the industry, some of which AFDA is collaborating with ACCA on to deliver to members of both Associations. This was followed by Byron Rienstra, founder and managing Director of B Partners Group who gave attendees an excellent leadership framework to work with by taking everyone through a very practical and hands on workshop. The weekend finished with a stunning Christmas dinner onsite at Peppers Resort. Thank you to all our suppliers who supported this and every event in Queensland throughout the year. Extra special thanks go to Hyqual Australia, Key Business Advisors and Final Touch for providing lucky door prizes on the night.
ADVOCACY
The QLD Council continues its work in fostering strong and positive relationships with industry stakeholders in order to advocate on QLD members’ behalf. The Department of Justice and Attorney-General (DJAG) now holds quarterly stakeholder meetings at which the AFDA QLD Division has representation through Council representatives. The most recent meeting was held on 26 September with Divisional Treasurer Tania Dell’Amico attending.
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Victorian Division
METRO ZONE MEETING
The Division successfully hosted its fourth and final Zone Meeting of 2024 on 16 October. The evening featured a presentation from His Honour State Coroner, Judge Cain, who shared valuable insights into the Coronial process at the Coroners Court of Victoria. The evening concluded with a surprise Distinguished Service Award presented to Past Victorian Divisional President Cathy Tobin, recognising her exceptional contributions during the COVID-19 pandemic. Preceding the Zone Meeting, members were invited to participate in a tour of the Victorian Institute of Forensic Medicine marking the first time in many years that such an opportunity had been available.
FUNERAL PRICING BILL
The Residential Tenancies and Funerals Amendment Bill 2024 has been formally passed by the Victorian Government. This new legislation, which aligns
Western Australian Division
DIVISIONAL COUNCIL
The WA Divisional AGM held in Swan Valley in September saw a Presidential changeover from Deanne McLeod of Bowra & O’Dea to Mark McKenzie of McKenzie Family Funerals. The Division thanks Deanne McLeod for her valuable contribution during her extended term of three years. For the next two years Divisional President Mark McKenzie will lead the Executive team of Craig Renshaw of InvoCare as Senior Vice President, Tina Tinetti Smith of Purslowe Tinetti Funerals as
Victoria with other states such as New South Wales, Western Australia, and Queensland, mandates funeral businesses to display their pricing information, including coffin prices, both online and at their premises. The Division is awaiting further details regarding the development of the regulations and will keep Victorian members updated on any new developments, along with opportunities to provide feedback.
CEMETERY SECTOR
In September, Divisional Councillors attended a safety demonstration at Springvale Botanical Cemetery for the new Grave Safe Rail introduced by SMCT. This equipment eliminates the risk of falls from height when working near an open grave. Turn to page 29 to read more about this and other
Junior Vice President and Bernardine Brierty of Bowra & O’Dea as Treasurer.
EVENTS AND TRAINING
The WA Christmas function held at Besk, a renowned gastropub in West Leederville, Perth on Friday 22 November, was well attended by WA members. The Division has a number of events planned for 2025 and is planning additional training opportunities throughout the year. Mark the following dates in your diaries:
• Driver Training – 7 May
• Industry Training Day – 5 July
• AGM Weekend – 29-31 August
• Christmas Function – 21 November
WA HEALTH
The implementation of Stage 5 of the Public Health Act 2016 has raised concerns with the WA Divisional Council, particularly regarding
equipment endorsed by the Divisional Council as part of its commitment to fostering a safe environment for funeral directors, cemetery staff, and mourners. Divisional Councillors met with GMCT representatives in November for a stakeholder meeting and tour of the new Northern Memorial Park Depot, which will serve as the central hub for operations at both the Northern Memorial Park and River Red Gum Precinct.
CHRISTMAS FUNCTION
Over 70 members gathered on 29 November at the Brick Lane Market taproom in Melbourne CBD for the VIC Division Christmas Social Function. Guests enjoyed connecting with one another in a festive atmosphere as they celebrated the end of the year.
the licensing of mortuaries by local councils. Despite its significant impact, there has been no consultation or communication with stakeholders. The Division is in the process of contacting the WA Department of Health for further clarification on the changes to local government licensing and the impact on the WA funeral industry.
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Supplier News Companioning the Bereaved After the Funeral
Since 2019, the Grief Centre has provided grief companionship support to over 5,000 families each year in Australia.
As a funeral director, you will be acutely aware that once the funeral practicalities are over and those who have cocooned the bereaved head back to their daily lives, your families’ emotional support needs can often increase and remain unmet. Without post-funeral follow-up in place, it is challenging for them to know where to turn for help, and for you to give reliable recommendations.
It is natural that a deep relationship can develop between the funeral director and the client, often beginning within hours of a death, when the transfer takes place. However, this can end very suddenly at the conclusion of the funeral. The gap in support that this can create for clients is an opportunity for the provision of compassionate support.
Not all funeral homes have the capacity or capability themselves to provide a personalised grief care service after the funeral and this is where the Grief Centre’s Bereavement Support Service can help.
One of the Grief Centre’s Grief Companions explains why postfuneral care is important: “After the death of a loved one, we all need support. That is how grief is, it needs holding, being with and support. None of us
are meant to go through grief alone. Having connection and care is so important when we are grieving. That is why our calls can make such a difference to the grieving person as they are having that opportunity to connect and talk about their grief experience. This can have a powerfully positive impact for the grieving person, who now feels seen, cared for and attended to. They no longer feel so alone on their grief journey knowing that support from a grief companion is there.”
Unfortunately, not everyone who is bereaved displays obvious signs that they are grieving. Delayed grief (also known as complicated grief) can occur weeks, months, or even years after loss. Examples of loss that might trigger delayed or complicated grief include the traumatic and unexpected death of a loved one, as well as those of a parent, spouse or child. It can be challenging for people to journey forward in their life following a loss of this magnitude without an opportunity to connect with others and begin processing their grief experience.
There are many possible causes of delayed grief. For example, some people feel that the best way to handle their loss is to “keep busy” with work or other endeavours instead of making meaning of their grief experience. Other people consciously or unconsciously
recognise the magnitude of the loss and block their feelings because they’re too painful and overwhelming; however, these feelings eventually emerge.
While there are many organisations offering counselling services to which clients can be referred, there can often be a lengthy wait for contact, and this usually relies on the client being proactive in making the first move. In these tender first weeks following bereavement the need for connection and being ‘companioned’ can be great.
Regular feedback from funeral home clients indicates that people who are bereaved are very happy to have someone, who is outside their circle of family and friends, to talk to at any time without fear of judgement, allowing them to openly and honestly express their thoughts and feelings and to have their experience of grief validated.
If you are interested in finding out more about the Grief Centre Bereavement Support Service, email aftercare@griefcentre.com.au or visit www.griefcentre.com.au.
AIE Update Industry News
This year has once again been a year of growth and education. All beginning with a very successful aligned AIE/AFDA conference where members of both Associations came together to learn and celebrate the funeral industry.
2025 AIE Conference
We are pleased to announce that the 2025 AIE Conference will be held in Queenstown, New Zealand on 9-12 October 2025 with the New Zealand Embalmers Association (NZEA) joining AIE members at the conference. We are in the process of putting together both educational sessions and social activities with the assistance of the NZEA and once further details including accommodation options are confirmed we will advise AIE members. In the meantime, don’t forget to organise your passport.
2025 AIE Scholarship
Careful consideration has been given to the 2025 AIE Scholarship question, inviting applicants to draw on their embalming expertise to answer the following question:
“Clostridium Perfringens is a Gram-positive, Spore-forming, Anaerobic bacterium that can cause rapid irreversible changes to a deceased person. Describe what Clostridium Perfringens is and why it is classified as Gram-positive, Spore-forming and Anaerobic? In addition, explain how you would treat such a case.”
If you wish to be considered for the AIE Scholarship application forms can be found in the Members Lounge of the AIE website. Expressions of interest are due on 31 January 2025. Applications close on 31 March 2025, with essays due on 30 April 2025 and the winner announced on 30 June 2025. The Scholarship is open to all financial members and students of the AIE, and the winner receives complimentary registration for attendance at the AIE Conference in Queenstown, New Zealand plus return airfare from the winner’s nearest capital city and accommodation. The AIE Scholarship is proudly sponsored by Bowra & O’Dea.
AIE Board
The AIE AGM was held via Zoom on the 30 October 2024. Prior to the AGM nominations were called for the AIE Board of Directors with the Board receiving one nomination on the afternoon of the AGM from Joseph Mallia and one nomination after the AGM from Amanda Clements. There was one resignation received from Kim Browne, and Ian Warren elected not to renominate. Therefore, the AIE Board of Directors for 2024-2025 is announced as follows: Andrew Mitchell (Chair), Danielle Calvaresi (Vice-Chair), John Tidman, Alistair Shaw, Travis Tann, Joseph Mallia and Amanda Clements. The AIE Board thanks Ian Warren for his valuable contribution during his time as an AIE Board Director.
Education and CPD
The AIE Learning Portal is now available exclusively for AIE members. This online learning portal is a world-class resource for
the continued professional development of AIE members. The portal contains courses and bundles that can be completed online to earn AIE certificates and digital badges as proof of your achievements which in turn will complement the re-introduction of the CPD points-based system. This is just the beginning of this significant initiative, and more courses and content will be added overtime. There is also an option for members to add educational content as well.
The AIE recently held an online education session via Zoom on the introduction to the AIE Learning Portal and how to get the most value out of it. This session was recorded and is available in the AIE Members Lounge and on the portal for AIE members to view. If you are having trouble logging in to the AIE Learning Portal, please email AIE at aie@afda.org.au for assistance in gaining access to the site. This will not take the place of face-to-face CPD training. It is still the aim of the AIE to schedule future state CPD meetings. Please reach out if you have any ideas on future CPD training sessions.
Membership fees
Thank you to all the members who have already paid their membership fees for the 2024-2025 period and a reminder to those who haven’t to do so as soon as possible. When paying your fees please don’t forget to include a reference point such as your name, tax invoice number, to identify who the payment is for. If your work or financial circumstances have changed, please don’t hesitate to reach out and we can discuss a beneficial option for you to maintain your membership.
In closing I would like to wish all members of the AIE, my fellow Board members, the AFDA Executive, Divisional Councillors, and the National Office team, a very merry Christmas and a prosperous and happy New Year.
Andrew Mitchell AIE Chairman
ACCA Update Industry News
As we approach the end of another year, it’s a fitting time to reflect on the milestones and achievements the Australasian Cemeteries and Crematoria Association (ACCA) has reached.
This year has brought transformative change for ACCA, from leadership transitions and the addition of new board members to advancements in training programs and successful events, all aimed at enhancing our commitment to the sector and its promising future.
Early in the year, we said goodbye to David Molloy, former ACCA President and long-serving board member, as he stepped down from both ACCA and Nudgee Catholic Cemetery. David’s advocacy has greatly advanced our industry, and we are pleased to support him in his new role as CEO of K M Smith Funeral Directors in Queensland.
We also bid farewell to board
member Joe Fortuna, who completed his term this year. Joe's insights and strong support have left a lasting impact on ACCA and the industry, and we are grateful for his valuable contributions.
In their place, we are delighted to welcome two new board members: Kristy Constantine from Bunbury Cemetery Board (WA) and Denise Ora from Metropolitan Memorial Parks (NSW). Kristy and Denise bring unique experience, fresh perspectives, and a contagious enthusiasm to the board, and we look forward to the ways they will help ACCA continue to grow and innovate in service of our members and the wider industry.
Looking ahead to 2025, we’re preparing for a year filled with growth and new opportunities. A key focus will be the expansion of our training offerings in partnership with Relationships Australia – Victoria (RAV). This collaboration will deliver courses tailored to the needs of our sector, including Mental Health First Aid, Business Planning and Strategic Thinking, and Compassionate Service, along with induction training for newcomers and leadership development for those in managerial roles. Additionally, we’re introducing group mentoring sessions to foster shared growth among participants.
One of our most exciting initiatives in 2025 will be the launch of the ACCA Learning Hub, an online platform to support ongoing professional development and knowledgesharing within the industry. The Learning Hub will be a centralised resource, offering access to podcasts, videos, industry data, academic articles, and self-paced courses. ACCA members can look forward to webinars and other educational content designed to support both foundational and advanced learning.
Our commitment to industry-specific, accredited training remains strong, with significant progress toward launching a Certificate IV in Supporting Grieving Clients by early 2026. This will be followed by additional operational courses that equip
industry professionals with the skills to support grieving families with compassion and empathy.
This year also marked the foundation of the Australian Safety Advisory Groups. Many dedicated members have volunteered their time to support this initiative, which seeks to enhance safety standards across the industry. We look forward to sharing more details on the group’s projects in early 2025.
Our annual conference at Adelaide Oval was a resounding success. Highlights included inspiring talks from Costa Georgiadis, who shared his insights on community and environmental consciousness, and Sally Douglas and Imogen Carn from Good Mourning, who offered perspectives on grief and support. The positive feedback from attendees has set a high bar, and we are excited to build on this momentum as we plan our 2025 conference in Sydney.
The post-conference dinner with the AFDA National Council was a valuable opportunity to strengthen our relationship with AFDA. We aim to foster collaboration, share ideas, and enhance communication between funeral directors and cemetery and crematoria staff, elevating the level of service we collectively provide to the community.
On behalf of the ACCA board and executive team, I extend our warmest wishes for a safe and enjoyable holiday season. As we enter the new year, we remain committed to providing resources, training, and support to improve how our members, alongside AFDA Members, serve the community. Thank you for your continued dedication to this important work. We look forward to another impactful year together in 2025.
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Last Word The Wind Phone: A Bridge Between Life and Death
The Wind Phone, created in 2010 by garden designer Itaru Sasaki, is a poignant example of finding unique ways to process grief.
The death of someone we hold dear may be inevitable; being paralysed by our grief is not. There is no easy way around grief. It is a natural response to the loss of someone special or something we value.
Initially designed for personal use, Mr Sasaki created the Wind Phone in his backyard as a way of dealing with the loss of his cousin. The Wind Phone was a way for Mr Sasaki to feel connected to his cousin by “talking” to him on the phone.
Mr Sasaki acquired an oldfashioned phone booth and transformed it into the Wind Phone – a white, glasspanelled structure housing a black Bakelite rotary phone, disconnected from any lines, perched on a simple metal shelf to create a place of mourning and connection.
According to Mr Sasaki in an interview with Japanese TV Channel NHK Sendai, the Wind Phone was not designed with any specific religious connotation, but rather a way to reflect on his loss. In the interview, he stated:
“Because my thoughts couldn’t be relayed over a regular phone line, I wanted them to be carried on the wind.”
Mr Sasaki opened the Wind Phone to his neighbors, who needed a place to express their grief after the 2011 9.1 magnitude undersea earthquake in the Pacific Ocean 72km off the
SASAKI'S WIND PHONE IN OTSUCHI, JAPAN
Oshika Peninsula that caused a tsunami with 30-foot waves that obliterated the Tōhoku Region killing nearly 20,000 people and injuring a further 6,000 people. This was the most powerful earthquake that had ever been recorded in Japan and the fourth largest known with modern seismographs beginning in 1900.
Over the years following this tragic event Mr Sasaki’s Wind Phone has received over 30,000 visitors who come to hold a one-way conversation with their loved ones they have lost, helping them deal with their grief.
box attached to a tree trunk, still with the same idea from Mr Sasaki’s black Bakelite dial phone.
Around the USA there are many wind phones taking on a number of different appearances from a red English telephone booth to an open front box like the one in Western Australia, to just a phone attached to a tree trunk with a notepad and pen.
Mr Sasaki's Wind Phone has received over 30,000 visitors who come to hold a one-way conversation
The booth is situated on a hill that overlooks Ōtsuchi in Mr Sasaki’s Garden. A notebook and a pen have been placed next to the telephone for messages of remembrance.
Several replicas of the Wind Phone have been constructed around the world, and it has served as an inspiration for several novels and films. In 2022 a wind phone was approved for a park in Western Australia, so the public could call loved ones that they had lost. This phone is unlike the white phone booth in Japan, but rather an open front green wooden
At its simplest, a wind phone is a disconnected rotary or push-button phone located in a secluded spot in nature, usually within a booth-type structure and often next to a chair or bench where people can “call” deceased loved ones and have a one-way conversation.
The spread of wind phones around the world suggests there is a universal need for those mourning to engage with grief and continue to connect to the person who has died.
Thank you to Jolanda Kruit and Ricky McLean of Thanatopraxis Services for the article.
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