The Guide

Marketing Your Home For Sale

Get your home photo ready: Quick Fixes. Wear and tear gives the impression that the house has not been well maintained, and that there may be hidden problems. Have carpets professionally cleaned and consider sanding and polishing tired floorboards. Also make sure bathroom tiles are in good shape with clean grout. A fresh coat of white or pale neutral paint throughout will add appeal and value.

With the Melbourne and coastal property markets becoming increasingly competitive, it’s important that your home stands out from the crowd. The number one way to do this is by investing in professional property photography and videography.

Clean and Declutter. When decluttered, rooms appear larger, and prospective buyers can imagine their own furniture in a clear space. Before each open for inspection, make sure windows are sparkling, ceilings are free of cobwebs, and even clean hidden areas such as under the sink and inside ovens – we all know potential buyers like to peek!

Style with Style. A professional property stylist understands current market trends and will know exactly how to present your property in its best light. By selecting a few key pieces of furniture and accessories such as cushions, throws, lamps, rugs, artwork, and indoor plants, your home will be given an instant facelift, designed to suit the style of the property, and its locale.

Marshall White agents know how to market your home to increase its appeal without overcapitalising, and they will discuss with you which areas you should overhaul before the first open for inspection. They’ll be able to appraise your property and advise its worth ‘as is’ and also advise on some simple styling and marketing tips that could take your home to the upper end of the estimated market price bracket.