ExpoVinis_Post Show Report 2015

APRIL Expo Center Norte Blue hall São Paulo

EXPLORE YOUR

SENSES

GOOD BUSINESS’S AROMA WITH A TOUCH OF INFORMATION

www.expovinis.com.br

Join the largest wine event in Latin America and ensure success for your business.

20 years of tradition, bringing together the main producers and importers from different continents to present new crops, labels and the most anticipated market launches.

In the last edition, the event saw the participation of over 430 exhibitors and nearly 5 500 labels in three days of accomplishment. Bringing together 10,000 visitors from 17 different countries.

The event ensures a continuous flow of qualified professionals willing to know the novelties presented by your company.

MAIN GOAL: promote big business during the hosted buyers program, professionals of the wine industry, sommeliers, importers and retailers, this unique experience to get technical information and discuss the wine in Brazil

visitor profile PROFESSIONAL Bars, restaurants, hotels and bakeries; Stores specializing in luxury goods; Sommeliers; Convenience stores; Supermarkets and hypermarkets; Retailers; Distributors and wholesalers; Importers and beverage exporters; Importers and exporters of luxury goods.

END CONSUMER Oenophiles - Class A and B; Hospitality students, tourism, gastronomy and oenology.

30%

70%

visitor profile

.000

visitors

0north .4%

% 3north east

1center .1%

1,5%

end consumer

west

% 92 south east

international

98,5%

professional

3south .5%

presence GERMANY • ARGENTINA • BOLIVIA CHILE • COLOMBIA • DENMARK ECUADOR • SPAIN • USA • FRANCE ITALY • MEXICO • PERU • PARAGUAY PORTUGAL • UK • URUGUAY

visitor profile

The ExpoVinis Brazil attracts over 10,000 visitors to the event, where 74% are influencers or responsible for purchasing in their companies, all seek good deals.

Wine producer

Supermarket

10

5%

%

Retailers Shop specialized in wine Duty free

Distributors Agents Wholesalers

13% 22%

28% 22%

Hotel Restaurant Bar Cafe Bakery Catering

Importers Exporters

visitor profile What the visitor is looking for?

85%

of visitors recognize as met its goals at the event

89%

intend to return in the next edition

1 2 3 4 5 6 1 2 3 4 5 6 7 8 9

Seek new suppliers / partners Researching new trends, solutions and market launch Networking Exchange experiences with producers and experts Buying goods and services Professional qualification

EUROPEAN WINE PRODUCERS - SOUTH AMERICA NATIONAL WINES PRODUCERS - NORTH AMERICA ACCESSORIES AND EQUIPMENT FOR WINE EASTERN WINES PRODUCERS - AFRICAN CONTINENT PRODUCERS - OCEANIA SERVICES

visitor profile visitor’s opinions

70%

of visitors are satisfied with the event

It is an excellent channel to meet both small and large producers of wines.

Opportunity to learn about trends in other countries. Great representation of Brazilian wine.

88%

recognize the ExpoVinis as the best event of the sector in Latin America

The product range at the event confirm that it is the best fair of Brazil’s wine.

Unmissable opportunity for contact with grapes and national and international quality wines.

exhibitor profile

91%

of exhibitors confirmed the generation of new business over the next 12 months, thanks to participation in the event

Participation by contry 27.4%

Brazil

21.8%

Portugal

18.4% 13.7% 7.3% 6.4% 3.4%

Italy France Spain Argentina

0.4% 0.4% 0.4% 0.4%

Chile

South Africa Germany Slovenia United Kingdom

reasons to participate Enhance sales Prospecting new customers Promote and strengthen your brand Create business partnerships Retain and connect with clients Establish contact with opinion leaders Analyze competition

exhibitor profile exhibitor’s opinions

Good event, with good possibilities to meet professionals and buyers.

81%

of exhibitors indicate the event met expectations cost X benefit

Good fair well organized with a great communication

Expovinis is unrivaled in the panorama of wine events in the Brazilian market There are many positive factors, from the importance of the event, organization, visitors, business opportunities, etc.

78%

used tools of marketing offered by the promoter, to enhance their disclosure

ACTIVITIE S

Trademark of the fair, the TOP TEN is one of the most recognized awards, on the select wine market.

A prime showcase of ExpoVinis Brazil for the most important labels of our exhibitors, selected in blind tastings by national and International experts.

The Premium Tastings are perfect opportunities for those who want more knowledge about wines.

With experimental and sensory sessions, inform, teach and exemplify, stimulating the palate of the participants.

The Premium Lectures are true lessons about the wine’s universe.

Taught by leading experts of the market, bring uncomplicated information on the main issues of the moment.

We also offer this auditorium ready for your brand to present its differences and products.

The Business Roundtable is a tool for exclusive relationship, which seeks to strengthen the trade route between exhibitors and main buyers in Latin America.

Success in previous editions, Business Roundtable were the starting point for businesses which moved around R $ 26 million in the market.

Expo Center Norte

APRIL

Blue Hall SĂŁo Paulo

The 20th edition of the ExpoVinis is a unique opportunity to do good business, present novelties, make launches and consolidate your brand, establishing great partnerships.

Geraldine AndrĂŠjac International Wine & Spirits Market Manager Phone + 33 (0)1 76 77 13 97 geraldine.andrejac@comexposium.com

www.expovinis.com.br