Rtt june 2015 digital

June 2015

Need 2 Speed

6 A PROBABILITY OF WORDS

JUNE 2015 CONTENT

ART 9 Art Spot Art Walk

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11 BRITS 'N' PIECES BUSINESS 13 Reno Yelp 15 COMMUNITY RADIO COVER STORY 16 Need 2 Speed 25 EDITOR'S PICKS ESSAY 27 The Swan Lectures EVENT 28 Sagebrush Psychedelic FEATURE 30 Arts For All NV 38 KRZQ Raido Personality Willobee 43 Peppermill FITNESS 51 Flex Appeal

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FREESTYLE 52 Photographer Michael Higdon 63 HEALTH TIPS 64 LIT MALL 66 Virginia Street Antique Mall NEW BUSINESS 70 Culture 74 Muse Group 76 We Olive

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78 RADIUS 80 RENO COMPUTER FIX 52

REVIEW 82 What It Do 85 SALON TIPS 87 SKATE NV

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90 THE COUTURE CLOSET 92 YOGA

SNAPSHOT Photographer Kyle Volland Shot at Need 2 Speed's new black light indoor miniature golf course n2sreno.com

Editor/Publisher Oliver X Art Director Chris Meredith Contributing Designers Courtney Meredith

Design Associate

Katrina Stewart

Contributing Writers

Britton Griffith-Douglass Thomas Lloyd Qualls Rory Dowd Isha Casagrande Tony Contini Amanda Horn Rachel Douglass Michael Tragash Debe Fennel Isha Casagrande Tessa Miller Lanette Katre Contributing Photographers Shelbi Carr Whitehead Chris Holloman Tony Contini Clayton Beck Anicia Beckwith Digiman Studio Marcello Rostagni Ted Varney Jennifer Sande Kyle Volland Interns Heather McAlpine Sales 775-412-3767 Submissions renotahoetonightrocks@gmail.com Website renotahoetonightmagazine.com All content, layout and design is the property of Reno Tahoe Tonight Magazine. Duplication or reproduction is prohibited without the expressed written consent of Reno Tahoe Tonight Magazine. Copyright 2015.

Reno Tahoe Tonight is produced on 10% recycled American paper and is printed with all soy and vegetable inks.

A PROBABILITY OF WORDS Text Thomas Lloyd Qualls

Thomas Lloyd Qualls 6 Reno Tahoe Tonight

Be Kind.

I know, I touched on this topic last month. But the truth is, I spilled very little ink compared to what it deserves.

It deserves far more consideration, far more often, than almost all of us give it.

This may be the single most important thing you can do in your life. Just be kind. All we have to do is think about being kind and it instantly makes us happier.

Being kind to another creature, human or not, also has instant gratification. We instantly feel better about ourselves. Smiling at someone gives us virtually the exact same positive result as if someone smiled at us.

One of the casualties of the modern age is the lost art of civility. In this age of instant gratification, unfortunately we’ve forgotten one of the most gratifying acts of all, common courtesy. And there is not a single person that can say this rule doesn’t apply to them. Though everyone from professors to politicians forget it. Whether you are serving food or sitting on a modern throne, you, too, need to be more kind more often.

What ever your occupation, be it a magistrate or a metal worker, a senator or a city councilperson, a janitor or a judge, your first job is to be kind. Whether you’re in the grocery store or online, in traffic or on the phone, be kind. Be kind to everyone you meet, no matter the circumstances. Be kind to your co-workers. Be kind to those who work for you. And be kind to those you work for. Because we all work for someone. And far too many of us forget this far too often.

Police officers be kind to those you stop. And drivers be kind if you’re pulled over. Politicians be kind to your constituents, even though it’s not election time. Neither the black robe nor the council chair change who you are. But if you’re not careful, they change who you think you are. Be mindful that words have power.

And be kind to all who come before you, be they counsel or convict, whether they’re being sentenced or just seeking official approval.

Smile while you’re mopping the floor. And smile when you’re behind closed doors. Even though you don’t have to. Especially because you don’t have to. Make up your mind to be someone who smiles at people on the street.

Even if they don’t smile back. Remember that you have a choice. You always have a choice. Choose kindness.

I’m not naïve. In addition to being the best writer nobody’s heard of, I’m a criminal defense lawyer. I often see people at their lowest. And I know that life is hard.

I read the news. I know how ugly and mean and scared the world can be. I know about political and economic and judicial systems that too often crush the human spirit. And I understand that even the people in charge of those systems are broken.

Part of the reason we’re not more kind, more of the time, is because we're fed up. We're tired of the selfish, tightassed meanness that we see in the world, in government, in our own neighborhoods. But guess what, being fed up and acting out because you’re fed up doesn’t help. It only adds to the lack of kindness.

Yes, the world is kind of fucked up. But it’s also beautiful.

There’s an old tale of two wolves that battle inside each of us. And the young child who wants to know which wolf wins. The answer his grandfather gives him is important to remember: The one you feed.

So lets all sign up for CSA baskets for our kindness wolves. Baskets filled with wonderful things grown and raised by wonderful people with wonderful intentions.

Let’s buy those local farm baskets for our friends and neighbors, so they’ll feed their kind wolves, too.

Some of you may still dismiss this as utopian dreaming.

But it’s really not that crazy. Just stop being afraid of what people will think. Kindness does not make you weak. Or stupid. Or naïve. That’s where meanness comes from. Meanness is a defensive tool. It’s a weapon for those not brave enough to put down their shields.

What I am saying is not new. And I am not the first to say it. Plato, Lao Tzu, Gandhi, Einstein, Anne Frank, Emerson, FDR, Kahlil Gibran, Dalai Lama, Mark Twain, Aldous Huxley, Kerouac, Vonnegut, and countless others have offered us this same wisdom. It is up to us to take it up. It is up to us to remind each other.

It is up to us to practice it. It is up to us to pass it on.

We have a choice. We always have a choice.

Choose kindness.

Thomas Lloyd Qualls is a writer, a condition that is apparently incurable. He manages his condition, in part, by regular contributions to Reno Tahoe Tonight Magazine and to the borderless virtual tribe known as Rebelle Society.

(He’s also a novelist, essayist, videographer, painter, bike rider, and sometimes salvager of troubled lives.)

He also finds it helpful to talk with other humans. Feel free to friend him, follow him, or just invite him out for a beer.

Waking Up at Rembrandt’s, his debut novel, has received local and national critical acclaim. The second edition of the novel is available in print (think of vinyl, only for books) and on multiple e-version platforms. There’s also a book of poetry, love jaywalks, available everywhere ebooks are sold. Still on the horizon: a collection of essays, some new paintings, and a second novel, painted oxen, due out just as soon as all the words finish lining up. In the meantime, you can visit his website whenever you like. There's more stuff there. tlqonline.com. © 2015 thomas lloyd qualls Reno Tahoe Tonight 7

A Nevada non-profit since 1986 providing art opportunities for ALL ages and ALL abilities

ArtsForAllNevada.org

formerly VSA arts of Nevada 250 Court St in Reno | 775.826.6100 tvv

ART CLASSES FOR RENT THE HISTORIC kids & adults lake mansion Year round classes/camps including: Paint&Sips, drawing, painting, clay, acting & more!

TAKE A CLASS | GIVE A CLASS by taking a class, you help provide a class for a child or adult with a special need.

Rent the historic main floor of the Lake Mansion and adjacent Garden Pavilion for your private meeting, party or special event. You can provide your own food/beverage!

Plan your private adult or youth art parties at our location or have us at your location!

Art Spot Art Walk Geralda Miller and Eric Brooks With their slogan "more art everywhere," Geralda Miller and Eric Brooks have taken their passion for arts advocacy to the streets – literally – enlisting over 20 bars, clubs and venues to, in essence, become pop-up galleries for one night per month. “I’m thrilled we can be a conduit to convey all that’s happening in Reno’s arts community,” says Miller, “these are exciting times.” Brooks concurs, “I am so happy to be here in Reno right now. There are so many people in the arts community who have done so much over the past few years to get us where we are.

Now is the fun part...”

RTT: What was the inspiration behind you developing Art Spot and Art Walk?

Geralda Miller: I had lost my job at the Reno GazetteJournal where I wrote about the arts. After applying for positions and receiving lots of rejection letters, I decided it was time to be proactive. I asked my good friend Samantha Stremmel if I could take over Art Spot Reno, which she started, but wasn’t able to manage while running two businesses on Dickerson Road. She was elated when I asked. I was overjoyed!

ART Text Oliver X Photo Dane Haman Eric Brooks: I’m not particularly heavy into theater, but good Luck Macbeth seems to have some great energy right now. I’m curious to see how their relationship with Merry War Theatre develops. Josie has a show at Sierra Arts in August that will be interactive, educational, and really fun. Erika Harrsch is coming in June to fly her kites at the NMA, her Monarch Paradigm Immigration as Metaphor is currently installed and very moving.

Jessica White has new work coming out at the end of the year. Frances Melhop is going to do a retrospective next year. Anything Paul Baker Prindle is bringing to the University galleries is a must see. If you want to see something to fall in love with, come on the Art Walk.

Every month more than 50 artists are showing new work.

You don’t have to be educated in the arts to have art change your life. Come look at the work and find what suits your aesthetic. Reno art is fantastic and incredibly reasonable. Now is the time to start your personal art collection. If you are curious how to do that, call me, I would love to take you on a tour.

Eric Brooks: After being here for a year, there were so many great spots showing local artists, especially on Thursday nights. The Art Walk developed on its own accord to a certain extent. I was organizing some of the locations and getting ready to launch when Geralda and I had a coffee at Homage one early morning. I told her about my plans for the walk, and she was getting ready to relaunch Art Spot; so we teamed-up and became partners.

RTT: As Reno's creative community continues to emerge as an internationally recognized influencer, how excited are you to be on the pulse of this movement? What artists do you consider ones to watch?

Eric Brooks: We are in the midst of shaping our development into something incredible. I have a list of my favorite 30 artists, and I want to work with all of them on some platform. To name names, well, Michelle Lassaline, Josie Luciano, Lisa Kurt, Austin Pratt, and Sarah Lillegard. I want to lock them in a warehouse for a year and see what happens. I’m thinking it would be something close to magic.

RTT: What are some of the art events you are looking forward to this summer?

Geralda Miller: In theater, I’m looking forward to seeing Clybourne Park at Reno Little Theater. But I think “I Am My Brother’s Keeper from the Yad Vashem Museum” at the University of Nevada, Reno, will be the most riveting exhibit of the summer.

Geralda Miller and Eric Brooks

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AT ACES ACES BALLPARK BALLPARK AT

HOME OF THE

EVERY SATURDAY MAY-SEPTEMBER

VISIT FreightHouseReno.com

BRITTS 'N' PIECES Text Britton Griffith-Douglass Photo Jeramie Lu

FIRST BRIT OF EXCITEMENT Beep! Beep! Next time you hop into a taxicab in Reno you won’t have to feel so sleazy. The recent "Design a Taxi-Top" competition created

by EDAWN and the Washoe School District asked local students to design rider-friendly art to be proudly mounted on the yellow tops. The winner’s school received a check for $1,000 and Reno’s travelers get a classy ride.

BITS Discover what makes you great.

The “Maker Movement,” which originated in San Mateo, California, visited Reno in May, albeit in smaller form. The Reno Mini Maker Faire took place in the Discovery Museum, uniting scientists, curious types and tech savvy extraordinaires for a day of experimentation and education. Guests learned about the latest innovations, ideas and inventions in a setting that is much cooler than the common state Faire. We did miss the bearded lady though.

Get Sculpted.

No, not your muscles. The Reno Sculpture Fest hosted 17 sculptures created by internationally acclaimed artists. Some of the installments moved, glowed and all inspired. This first year festival sparked imagination throughout our schools, renovation in downtown and utilized space that is usually forgotten. We can only hope the founders are shaping up for another annual show.

What do Storey County, UNR and the Governor all have in common?

In the past we have seen it unlikely that this trifecta of governments work together however, as Northern Nevada continues to boom the gaps are beginning to be bridged. The three day conference focused on topics like transportation, housing and collaboration in a regional view. Attendees toured StartUp Row and the Tahoe Reno Industrial Center, two of region’s hottest attractions. Collaboration like this could be the beginning of something bureaucratically beautiful.

Yum, makeovers taste better in coffee mugs.

The well-loved community staples, Java Jungle &

Jungle Vino located in the iconic Truckee River building have combined the two locations into one shared hub for delicious downtown dining and drinking. While sipping your coffee you can skim their new website: thejunglereno.com. Welcome to "The Jungle" all the caffeine and wine you can handle without the leopard print.

All hail Tim Helion.

The Tour de Nez is here! Grab your bike, helmet and Deux Gros Nez stickered water bottle and cycle downtown on June 13th. Known as “America’s coolest race” this bicycle race isn’t just to watch tight bottoms in tight shorts but is one of the community’s favorite celebrations. After the race we can cheers some Frappes!

Whatcha gonna to do with a cowboy?

June 18th-25th you can take him to the Reno Rodeo of course. Reno’s favorite holiday of the year, is here, filled with Jack Daniels, Wranglers, boot buckles and those cute smiles under cowboy hats. Buckle up folks and get ready to two step.

LAST PIECE OF ADVICE The time of year where hanging under a bridge is not only cool it includes wine and gourmet food is here.

Dust off your picnic blanket and enjoy a summer full of food, music and friends at the weekly ‘Feed the Camel’.

This food truck event is held at McKinley Culture Center each Wednesday. Dare I say, it is the best thing you can get caught doing under an overpass.

Downtown's darling, Britton Griffith-Douglass, spends her days placing tenants in StartUp Row. As the sun sets, she plans the finest events in the Riverwalk District.

At moonlight, under the stars, she's reminded that the biggest of dreams come to life in the Biggest Little City. Britton.rec@gmail.com Reno Tahoe Tonight 11

B AT C H

m i d t o w n ' s a r t i s a n b a ke r y open 7 days a week 555 s. virginia street . reno nv 89501 . (775) 336-1622

INTRODUCING: YELP FOR BUSINESS OWNERS APP Businesses rely more and more on digital interactions to keep their finger on the pulse of their business. As one of the largest venues for consumer opinion, Yelp is excited to announce a new (and much more portable) way for business owners to connect with their customers.

As of today, business owners can download the new Yelp for Business Owners app for iOS or Android, designed to make it easier for business owners to engage with their customers and manage their Yelp reputation on the go. We’re excited to deliver a way for businesses to get real-time mobile notifications of new Yelp messages and reviews, and facilitate faster response times to consumers.

Since launching in June of 2014, consumers are now sending an average of 55,000 messages each month to businesses through our free Message the Business tool.

With more than 65% percent of Yelp searches done on mobile and 79 million monthly unique visitors using Yelp via their mobile device as of Q1 2015, it’s clear there’s a demand to conduct these conversations on the go.

In addition to providing business owners with convenient, real-time push notifications of reviews and messages on Yelp, they can also use the app to: • View Yelp Business Page activity including the number of user views and customer leads they have generated over the past 30 days • Respond to reviews by sending a private message or posting a public comment • Respond to customer inquiries from the Message the Business feature • View reports on ad clicks from Yelp users (advertisers only)

BUSINESS Yelp Text Michael Tragash

read through your response before posting. Implement a policy of responding to both negative and positive reviews. Keep replies sincere and gracious and always take the high road.

REVIEW: Spend five minutes identifying any trends in the recent reviews, and determining what, if any, action you may want to take to improve as a result of any critical feedback, and who you may want to commend for positive feedback. You can also check the success of your current check-in offer and review your photos on Yelp and upload new/relevant ones.

REPORT: Take five minutes to constructively address the feedback from reviews with your team. Talk about strategies for improvement and share positive reviews, too. It’s important to keep morale up by talking about what’s going well.

Business owners can download the app today from the iOS or Android app stores and will want to watch the video tutorial available on Yelp’s YouTube channel to get acquainted with all the features available on the Yelp for Business Owners mobile app.

The app is available in twenty-nine countries where Yelp has a presence, in all sixteen languages. We’re excited to take this step in making Yelp more accessible and easy to use for business owners, and we plan to add additional features to the app in the near future.

Lets get coffee or do lunch. Reach out to me @YelpReno on Facebook, Twitter, and Instagram, or email me at reno@yelp. com. If you’re a developer with a service the Yelp community would love, please check out yelp.com/developers or reach out to us at bizdev@yelp.com.

Now with great power comes great responsibility, so while the app offers you the opportunity to read and respond to reviews on the go, be sure to keep your process for responding the same, and don’t make a habit of checking them as often as you check your feeds on other social networks. If you don’t have a process, consider this one that will allow you to manage your online reputation in just 25 minutes: READ: Take five minutes to read your recent reviews.

Don't respond immediately; wait 24 hours before you respond. Print reviews to share them with your team later.

RESPOND: Take five to ten minutes to respond to your recent reviews. Let a trusted co-worker or friend

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Betsabeé Romero En Tránsito THROUGH JULY 26

Donald W. Reynolds Center for the Visual Arts | E. L. Wiegand Gallery 160 West Liberty Street in downtown Reno | 775.329.3333 | nevadaart.org

Sponsorship by the Nevada Museum of Art Volunteers in Art (VIA).

Dennis Romeo Promoted to Program Director of America Matters Media

COMMUNITY RADIO Text and photo Kelly Rush

Eddie Floyd & Dennis Romeo

D

ennis Romeo, co-host of AM News and the newly created Military Matters radio show, has been named on-air Program Director for America Matters Media.

lot of knowledge, and a great presence on the radio,” responded Eddie Floyd, founder and Romeo's co-host on the international AM News show, which focuses on communities worldwide.

Romeo retired as Chairman of both the Reno and Regional Planning Commissions and his employment at Truckee Meadows Water Authority. He is a longtime participant in Washoe County civic affairs. He has previously served as a member of Reno’s Ward 3 Neighborhood Advisory Board and ran for City Council in the 2012 primary election.

America Matters Media integrates radio programming, social media, and eCommerce strategies in unique ways to powerfully recreate community radio. AMM produces and distributes more than thirty-five, high-quality programs that educate, entertain and enlighten. AMM shows air on multiple major and minor market radio stations addressing such diverse subjects as business, health and wellness, law, food and beverage, cultural awareness, veterans issues, animal health, the American West, the plight of wild Mustangs, politics, Nevada tourism, current affairs, and arts and entertainment.

Romeo is a veteran of three duty tours of Vietnam.

He was a disc jockey for the troops on American Forces Radio in 1969 and 1971. He is a member of the Vietnam Veterans of America and was named “Nevada’s Vietnam Veteran” for the 50-year retrospectives by USA TODAY, the History Channel and the National Geographic Channel. Romeo is also active in the charitable work and events with the Reno Mustang Car Club.

“I am thrilled to be doing what I love in my retirement, which is live community radio. America Matters is dedicated to letting everyone know about our terrific community and I know many of the stories that need to be told,” says Romeo. “Dennis is a terrific addition to our programming team as he has many contacts, a

Tune in between 6am – 6pm daily to the America Matters Media family of talk shows on our new flagship signal, KCKQ AM1180. You can also see our full show schedule, stream live online, and download podcasts at americamatters.us, or use the TuneIn Radio mobile app on any smart device. Call in with questions or comments during our shows at 775-827-8900, or join our live studio audience at our studios in the Reno Town Mall. America Matters Media is THE home of community radio, based in northern Nevada and serving the world.

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COVER STORY Need 2 Speed Text Oliver X Cover and feature photos Frank Haxton Digiman Studio Body paint by Robert Hall and Autumn Hall Models Cameron Ackerman, Kendra Thurman and Kate Olsen

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Adrenaline junkies rejoice. Need 2 Speed Indoor Kart Racing has your fix and it's a straight up rush. The Italian made electric racing karts (fifty-nine in all) cost roughly $12,000 each for President and CEO Boris Podtetenieff to manufacture, delivering maximum thrills, while reaching speeds of up to 45 mph of spine tingling torque. With the acceleration and speed of the vehicles, Podtetenieff prepped and shot-blasted the concrete track, so there's a sandpaper texture that gives good traction.

The carts are about two and a half inches off of the ground and you pull a little bit over 1G of lateral corning force. The carts are fast enough to slide and drift the carts around the corner. As soon as you touch the petal to the metal, you're hooked, careening around the 50,000 square foot race facility's hairpin turns, as you compete for the best lap and race times.

or five friends, it doesn't matter what cart you get; you have an equal shot at winning,” beams Podtetenieff.

If your race strategy is to just gas it, you will awaken to the reality, as I did, that smooth is fast on this track, and sliding slows you down. (I was lapped several times by Podtetenieff in my heat and my ego is still bruised a bit by that. Grrrr... ). At the end of each race, drivers get a score sheet showing everybody's lap time and position, the fastest lap time, and individual lap times for every lap of the race. The software graphs the race results, showing every driver how they did against their competition.

Racers can log in online at home to see who has posted the fastest times of the week on the leader boards.

Every few months Podtetenieff runs a tournament and race leagues have already been established.

Podtetenieff has observed that women take and apply coaching better than men do, but that there are mostly men on the leader boards.

corporate event, and Christmas party here. We also just opened our nine hole black light mini golf course that's like no other you've ever seen before,” Podtetenieff states.

Podtetenieff has created a comfortable atmosphere for families, with modern arcade games, a snack bar, and leather sofas in the waiting area. The kid's carts (which go about 25mph) are designed for children 48 inches or taller – usually that's around eight years old. For the adult carts you have to be at least thirteen years old and 56 inches tall. Whew, I just barely made that height requirement.

Safety is paramount at Need 2 Speed. Racers are provided with head socks and helmets. Podtetenieff spent a small fortune upgrading the barrier system that is safer than any other cart facility. “Our number one concern is always the safety of the racer,” Podtetenieff emphasizes.

Podtetenieff certainly qualifies as an adrenaline junkie.

He did eleven years of circle track racing as an amateurhobbyist. He's done a little road track racing; he's freestyled a monster truck; driven a dragster at 240mph and flown airplanes.

“The beauty of these carts is that they're high speed electric carts made in Italy; they're the Ferrari of the go cart industry, with state-of-the-art technology,” notes Podtetenieff. “The torque is instant. And the key thing with these electric carts is that we can tune them. We tune all of our carts to within two tenths of a second of each other. That way, when you come in with your four 18 Reno Tahoe Tonight

Open 365 days a year, Need 2 Speed is always open, and has become a favorite destination for families and professionals from all walks of life. Groups of eight or more are encouraged to call ahead and make reservations.

Corporations, small businesses and organizations use the facility for birthdays, private functions and to team-build.

“We have group race packages for eight or more adults.,” says Podtetenieff. “You can come in and book a two, three or four race package. Hourly track rental is available, or, if you have a big event, you can rent the entire facility on an hourly basis. That includes anything from renting the track, to the mini golf, conferences rooms—everything in the facility. We have birthday party rooms; we have a conference room, so you can have your bachelor party,

“My brother Eric is an artist and contractor by trade.

He and his associate Sean are the two people who conceptualized, built, painted and constructed everything patrons see inside the mini golf course. They are able to fabricate basically anything. So sculpting the elements and props out of wood and out of concrete was no problem. Eric even engineered some trick shots into the course. The course design looks like you're walking through a nine hole art show piece.”

The walls of the mini golf course are alive with gallery quality anime-flavored race scenes and off-road rally action, creating a total immersion environment for players. The golf clubs and balls glow under the black lights and the course is fun and challenging. "Everything is brilliantly engineered, both for the beginner and the advanced golfer,” Podtetenieff notes.

Established in Redding, California, Podtetenieff operated Need 2 Speed there for five years. When the economy took a downturn he decided to move to a larger market with a bigger population and a tourist base – something Redding didn't have. Podtetenieff liked Reno and was able to find a facility that was suitable for his need. "The City of Reno was great to work with, helping me get established here and open as quickly as we did,” says Podtetenieff. “There are lots of activities here all the time, which is a great draw. There's a lot of tourism here as well, which is key,” notes Podtetenieff. “We've built a nice family entertainment center here, with good, clean, wholesome family fun. When people need a shot of adrenaline, they can come here.”

Podtetenieff designed the Reno track based off of the five years of experience he had in Redding. He also visited numerous other tracks and talked with various track owners. We started with the equipment and inventory we already had in Redding, but then decided to get more youth karts and adult karts to keep up with demand and shorten track wait times. Weekend wait times can be thirty plus minutes, but the weekday wait times are much shorter. The weekday member rates and specials make those racing days the most affordable means of getting your rush on.

COVER STORY

Need 2 Speed is located in South Reno near Target at 6895 B Sierra Center Parkway, Reno, NV 89511. 775-851-7223. n2sreno.com

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Dads, grads, Reno Street Food, the Reno Rodeo, Lake Tahoe Reggae Festival and a ton of other great events and celebrations are in store for Reno-Tahoe residents and visitors. Here's our off-the-beaten-path picks for a busy kickoff to summer 2015.

EDITOR'S PICKS OF THE MONTH Text Oliver X

June 6 – Monsters and Mermaids is the Morris Burner Hotel’s second annual block party happening June 6th 2015. The Morris Burner Hotel will be opening their doors at 6:30 and will have 30 acts with over 80 performers playing into the early hours of the morning as a thank you for their members. There are over 1100 members in the Morris membership system, and this is Morris’s way of a thank you for supporting us through this last year. The Morris Burner Hotel offers free events for members. To sign up as a member, go to Members.Morrisburnerhotel.com.

RLT presents, Tony and Pulitzer Prize winning, Clybourne Park. This explosive spin-off of Raisin in the Sun depicts racial issues and tensions over the span of fifty years. Reno Little Theater is proud to present the next main stage show in their 80th season with Clybourne Park. The show runs through June 14 at 147 East Pueblo Street in Midtown Reno. Clybourne Park, 2012 Tony winner for Best Play, is an honest and powerful production that provides a multi-generational glimpse at the re-gentrification of a neighborhood.

A poignant and thought-provoking play, Clybourne Park is more than “black and white”- it’s human. This powerful comedic piece starts in 1959 with community leaders actively trying to stop the sale of homes to African Americans. In Act Two, the show fast forwards fifty years to the same neighborhood, now predominantly African American, and their battle against gentrification.

June 17 – Carson Valley Community Theatre is proud to announce auditions for "A Bad Year For Tomatoes" by John Patrick, directed by Dave Josten. Auditions will be held on June 17th @ 7:00pm and June 20th @ Noon at CVCT's The Annex, 1572 Hwy 395, Minden.

Auditions will consist of cold readings from the script. Sides will be available for review 30 minutes prior to auditions for all roles. Cast includes 3 men and 4 women ages 20-70+.

Production dates are weekends September 25 thru October 11, 2015.

To submit an event for placement consideration send info on or before the 8th of each month to renotahoetonightrocks@gmail.com.

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ESSAY Text L. Martina Young

The Swan Lectures endings and beginnings ~ Greetings, and warm salutations.

In the final 2012-13 RTT essays written for my column, ‘Grace Notes,’ I began sharing my rumination on the aesthetic image of the ‘swan,’—its meaning and pervasive appearance found throughout the human imagination from antiquity’s Alchemy, Mythology, and Continental Philosophy, to the expressive arts of music, dance, poetry, literature, and film. The September 2013 essay extolled the historically renowned performances of Anna Pavlova dancing Mikhail Fokine’s 1905 improvisatory solo, The Dying Swan. In that writing, I referred too to the fact that, at eight years old, I had seen The Dying Swan performed by Bolshoi ballerina assoluta, Maya Plisetskaya,—an experience that had stirred, even then, recognition of the fragile divide between life and death.

It is thus with personal sadness and yes, with a nod to the poetic roundness of life that I acknowledge in this writing the recent passing of Maya Plisetskaya, 2 May 2015. It was August when I began writing the first of the 2013 swan essays,—August, the birth month of poet Alfred Lord Tennyson, whose poem, “The Dying Swan,” inspired Fokine’s ballet. The New York Daily News quotes Mikhail Baryshnikov remembering “[Plisetskaya’s] amazing Dying Swan from 1959 and 1986,” noting that, “in her latter performances [of The Dying Swan] she was 61 years old.” Baryshnikov’s Facebook post tributes her as “a divine inspiration.” Indeed she was; and a formative one,—for no doubt my early witnessing of her helped seed the investigatory inclination of my own life work, SWAN: a poetical inquiry in dance, text and memoir.

Recently I returned from a two-month excursion to Italy.

Selected as a 2014 Artist in Residence with Arte Studio Ginestrelle, located in the national park of Mount Subasio in the central region of Perugia, I worked on the third book and performance installation of SWAN.

Completing my investigation of the swan image in Alchemy, “Hieros Gamos/Divine Union” was presented in the 2014 International Exhibit of Contemporary Art at Gallery Le Logge in Assisi, Italy. The next evolution of the SWAN opus: THE SWAN LECTURES© A community project, The Swan Lectures is participatory. It is an immersive somatic, writing, and performance lab that addresses the image-body-empathy The Swan Lectures, L. Martina Young, Reno Tahoe Tonight Magazine, 2015 June Issue connection through engagement with the swan’s universal themes,— somaesthetic experiences that are constitutive and supportive of empathic consciousness.

The Swan Lectures finds itself, like a wildflower, embedded in the meandering ground and organic humus of a selfless self, or rather in the Soul-Self, that at once admits, listens to, and follows resonances existing within nature’s innermost natural tendencies. Thus the swan cajoles with the tenderest robustness; it comes to us to re-awaken the subtlest of our brain’s mass— enfolded amid the gray crags and quagmire of too much worldly investment—such that our own robust and tender natures might be witness to the tipping point(s) in our earthly station and begin to perceive all life and love accordingly. ©2015 L. Martina Young All Rights Reserved.

L. Martina Young, Ph.D., is a dance artist, somatic educator and theorist, and independent scholar. Recipient of Nevada’s highest arts honor, The Governor’s Arts Award for Excellence in the Arts, she’s also been a three-year Fellow of the National Endowment for the Arts. Fall 2015, The Wilbur D. May Arboretum will host THE SWAN LECTURES© Lab. For information and participant reservation, please contact: martina@apoeticbody.com Reno Tahoe Tonight 27

EVENT Special to Reno Tahoe Tonight

Sag ebrush Psychedel ic: At Play in the Desert June 6-September 30

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State's Oldest Cultural Institution to Commemorate Nevada's Rock ‘n’ Roll, Psychedelic and Counterculture Heritages

would culminate in Golden Gate Park’s fabled “Summer of Love” where the Charlatans, turned out as acid-rock cowboys, reigned supreme.

Long before the Black Rock’s playa became ground zero for the countercultural activities of Burning Man, there was the Red Dog Saloon, a hybridized rock ‘n’ roll, frontier bar and restaurant located in Virginia City, Nevada (76 North C Street.) In June of 1965, the Charlatans — progenitors of the Bay Area underground psychedelic rock scene — took up residency there as the establishment’s first house band, and they consciously crafted a sound, style, and artistic esthetic that would profoundly transform the nation’s youth culture.

To commemorate the fiftieth anniversary of the Charlatans’ first performance in Virginia City and the countercultural reverberations still being felt today, the Nevada State Historical Society will display an extraordinary collection of artifacts and photographs — on loan from the Charlatans and primary participants in the Red Dog Saloon scene circa 1965 — entitled Sagebrush Psychedelic: At Play in the Desert. The exhibit will present a multisensory exploration of Nevada place images, fantasy, tourism, and play highlighting the Charlatans, the Comstock, and today’s countercultural life sketched in a similar vein, namely Burning Man.

In the retro-fitted, vermillion-tinted saloon decked out to evoke the Kitty Longbranch from Gunsmoke, the Charlatans — along with their fans and the Red Dog’s staff and owners — settled into the roles of self-appointed actors altering the nature and character of the very community from which they derived their inspiration. Conversely, the Charlatans gained access to potent folkloric veins of Americana introducing a distinct flow of Nevada-inspired cultural and esthetic elements into the developing counterculture scene.

Innovations at the 1965 Red Dog were varied and highly influential to San Francisco’s ballroom dance/ concert scene of the mid- to late 1960s including: the first "psychedelic" poster by Charlatan members George Hunter and Mike Ferguson known as "the Seed," the light show, the proto-Hippie style of dress, long jams, eclectic electric music, and the birth of Family Dog. Back in San Francisco, the movement

The exhibit will run from June 6th to September 30th, and the Society will host an opening reception with light hors d’oeuvres and wine on Saturday, June 6th, from 5:30 to 7:00 pm. The reception will feature a talk by the Society’s Guest Curator, Engrid Barnett, Ph.D., whose doctoral dissertation explores Nevada’s dynamic psychedelic history. Many members of the original Red Dog scene will also make appearances.

The Society is located at 1650 North Virginia Street, on the grounds of UNR. Parking passes are available.

Admission to the event is free. For more information, contact (775) 688-1190 or shayeszorn@nevadaculture. org. Excluding the gratis opening reception, museum admission prices are $5 for those 18 and over, free for those 17 and under, and free for Nevada State Museum Members.

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FEATURE Text Oliver X Photo Kyle Volland

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ARTS FOR ALL NEVADA Located in the beautiful historic Lake Mansion, Arts for All Nevada is a powerhouse organization that has quietly been changing the lives of its program participants since 1986. And the good work they do ripples throughout the community, as volunteers, family members and the general public get the direct benefit of having energized, vital community members contributing their artistic talent, skills and joy to all they encounter.

Executive Director Mary Ellen Horan, certain to be nominated for sainthood, leads a dedicated staff by wearing many hats and keeping the organization funded, vibrant and relevant through their many arts programs.

RTT: Share a bit of your personal background with our readers on how you became involved with the organization as it's evolved.

Mary Ellen Horan: In 1982, wanting a change from my life in LA (born and raised in Hollywood), I moved to Reno to attend UNR for my MBA. I continued to commute twice a month to southern California for my work in marketing while also taking a job in advertising in Reno. Although it was fun to see LA family and friends on a regular basis, I stopped commuting after a couple of years. I graduated from UNR in 1986 and answered a newspaper (yes, newspaper) classified ad about a part time position as the executive director for Very Special Arts Nevada, a non-profit being established in Reno. With a file cabinet and typewriter, here we are almost 30 years later. I became full time in 1989. The organization has grown throughout the years adding the responsibility of the Lake Mansion in 1996, then located at the Convention Center. In 2004, we moved the mansion three miles north on Virginia St. to the corner of Court St. and Arlington Ave. where it WILL be forever – no more moves.

Having a job that affects thousands of individuals lives positively, not only makes a difference in our community, but in my life as well. How can you not work as hard as possible to provide the best opportunity you can for individuals who need the arts in their lives. I wear a dozen hats including writing grants, making presentations, talking to the media (you!) and your readers, and maintaining the mansion. Some are not so fun. This morning I was cleaning up a bird nest that fell off a ledge at the Lake Mansion. Some are very rewarding. Listening to a parent earlier this week stating how much our weekly program for adults with developmental delays has changed her adult child’s life or opening the mail with an unexpected donation and words of encouragement and gratitude.

RTT: What's the core mission of Art For All Nevada?

Mary Ellen Horan: Our name NOW states our mission – art for all ages and all abilities. The arts are important for everyone, but with limited resources we focus on children and adults who have a disability, are disadvantaged, at-risk or under-served by the arts. When the Lake Mansion was donated to us, our mission expanded to include the preservation and year-round use of the Mansion as a cultural and historic site. The mansion is now an integral part of Arts for All Nevada with a historic main floor and furnishings, a two room Art Access Gallery and two art studio spaces for our classes and special event/meeting room rental space.

Our offices are on the top floor.

RTT: What are your funding sources?

Mary Ellen Horan: Take a class/give a class. One of our major funding sources is your readers who register for one of our many open-to-the-public classes and camps for adults and children. These include our popular Paint & Sips (transform a famous piece into your own acrylic painting and BYOB and snacks), Ceramics (hand built or wheel thrown), Art Adventures, Acting and our school break four-five day art camps where children 6-10 years old experience an hour each of visual art, theater and creative movement. Your readers can have a child or adult art birthday party at the mansion or a private Paint & Sips or other art activity party. Income from these public classes and events helps fund our many classes for the special populations we serve.

We have a diversified funding base. Every DMV “Rich in Art” license plate assists Nevada Arts Council and Arts for All programs for Nevada’s kids. We also receive donations from individuals (hopefully your readers), foundations, corporations, special events, service organizations, Nevada Arts Council, and the City of Reno Arts and Culture Commission. Your readers may not know they can rent the historic Lake Mansion for their special events or weekly, monthly or one-time meeting. Their rental helps maintain the mansion and fund our many arts programs. It’s just not cash donation.

For many years Signature Landscaping has provided landscaping services for the Lake Mansion. That’s huge for us. This year, we were selected for the Noble Studios Noble Deeds award. They helped choose our new organization name introduced earlier this year, our new logos, re-branding and our new website (artsforallnevada. org) - over $100,000 in services that we could have never afforded. Talk about making a lasting difference.

RTT: Describe the scope and range of services and programs under your umbrella, both locally and nationally.

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FEATURE Mary Ellen Horan: Arts for ALL Nevada, formerly called VSA arts of Nevada, is a member of the VSA Affiliate Network, a program of the John F. Kennedy Center for the Performing Arts based in Washington DC. VSA was founded more than 40 years ago by Ambassador Jean Kennedy Smith to provide arts and education opportunities for people with disabilities and increase access to the arts for all. There are 52 international affiliates and a network of nationwide affiliates. Each year, 7 million people of all ages and abilities participate in VSA programs, in every aspect of the arts – from visual arts, performing arts, to the literary arts.

three day festival at Lovelock Elementary School and at the Lake Mansion three free and open to the public family arts festival in March for Youth Art Month, during Artown in July, and in November to kick-off the holidays. Each year, we welcome hundreds of fourth graders who tour the mansion in conjunction with Historic Reno Preservation Society. This year we have a new program in conjunction with Sierra Nevada Journeys, a fellow non-profit organization. We are turning STEM (Science, Technology, Engineering, Math) into STEAM at their facility near Portola, CA. Students from several special education classrooms will be able to experience an overnight camp with a focus on science and art.

For adults who have a developmental delay, we conduct weekly workshops at the Lake Mansion and at the Larry D. Johnson Community Center in Sparks. We also have weekly/ monthly workshops at nursing homes in Reno, Sparks, and Las Vegas. Two times a week we conduct workshops in an outpatient treatment facility for adults experiencing mental health or substance abuse issues. Our Art Access Gallery at the Lake Mansion features 20 emerging and professional artists who have a disability. Most of the work is for sale. Artists receive 85% of all sales. The mansion is open to the public usually Monday – Friday from 10 AM – 4 PM to view the art and tour the mansion. There is no admission.

"Each year, 7 million people of all ages and abilities participate in VSA programs, in every aspect of the arts – from visual arts, performing arts, to the literary arts. " – Mary Ellen Horan Arts for All Nevada is statewide with most of our programming taking place in northern Nevada. The list of activities we do is a little overwhelming. We usually hear, “how can you do all that with such a small budget and staff?” We know the needs are great and resources are limited. We just keep “at it” making sure that quality arts are accessible to all ages and abilities.

For children during the school year, we conduct visual art, theater or creative movement workshops for special/general education students at 50 plus schools Yes, I did say we do a lot! I could add sign language in 130 classrooms. Our largest program is in 75 special interpretation for cultural events in Reno, an exhibit education Washoe, Carson City and Douglas County at the Northwest Reno Library and at the Legislative classrooms. Over 600 students who have a moderate Building in Carson City, art activities at an annual to severe physical, mental or emotional disability holiday party in conjunction with the City of Reno participate in an average of 12 art classes with our Fire/Police Departments for youth who are in transition teaching artists throughout the school year. The arts or homeless, and let’s see what comes up this week! are important for all students, but especially for these students "The best part of my job? Reading the evaluations from with limited access to the arts. The best part of my job? the classroom teachers who state what a difference Arts Reading the evaluations from for All Nevada has made" – Mary Ellen Horan the classroom teachers who state what a difference Arts for All Nevada has made not only for their students, but for their own use of the arts in their RTT: An organization of this kind cannot run classroom being able to model effective ways to teach art without volunteers. Talk about the training throughout their curriculum and realizing there is only required to become a volunteer and the areas of ability, not disability, in the arts. need our readers can assist in filling?

Additionally, we conduct weekly workshops for children who are hospitalized and a wide variety of affordable year-round open-to-the-public workshops and camps at the Lake Mansion, Alf Sorensen Community Center and during the school year at six public elementary schools after-school programs. 100% scholarships are provided based on financial need. We also conduct a 34 Reno Tahoe Tonight

Mary Ellen Horan: We have a dedicated volunteer board of directors, a small staff of four and a wonderful and talented base of teaching artists who are the heart of the organization. You are right, especially with a small staff, we need volunteers. They don’t need to have any arts experience. We fit the job to the person, rather than the person to the job, allowing a lot of flexibility whether

someone wants to volunteer for a specific project, daily, weekly, monthly or just once in a while. We need volunteers for office work, marketing, IT support, Lake Mansion tours, hands-on with children/adults assisting our teaching artists, face painters, exhibition assistance, hospitality, internships and specialty support including photography, repair/maintenance work, carpentry, painting, electrical and plumbing. Training is provided as needed. We want everyone to have fun, feel comfortable in their tasks and feel appreciated.

One area I would like to develop more is an individual, service organization, or group sponsoring a special event fundraiser to benefit Arts for All Nevada. I have a file full of ideas!

RTT: What art and community activities are scheduled for this summer?

Mary Ellen Horan: I think we submitted the most events, classes and camps to Artown this year! We have a variety of public, affordable Summer Youth Art Camps, youth and adult art classes with several new offerings including Arte en Espanol, Art and Poetry and an Author’s Camp. We are also the beneficiary of the July 11 annual yART Sale at 1420 Mt. Rose St. New this year we are having a preview and postview and sale of the yART Sale art at the Lake Mansion through July 31. On July 11 from 10 -2, it’s our annual free Sizzling Family Art Festival at the Lake Mansion with eight art stations for kids, tours, and a free book for each child. The next Saturday, July 18, we are the beneficiary of the monthly Riverwalk Vine Gogh Art and Wine Walk (renoriver.org). Throughout July, Monday – Friday from 11-2 the public is welcome to visit the Lake Mansion built in 1877 and listed on the State/National Registers of Historic Places to see, hear and touch Reno’s history. Guided tours will take place on the hour.

We will of course continue all our existing programs for special populations during the summer months.

physical, mental or emotional disability. “The artist receives 85% of all sales and AFAN 15%,” notes Horan.“The gallery also features a selection of artwork donated to AFAN with 100% of all sales directed to our programs.”

Throughout the year, AFAN features special exhibits. “In May we had Creativity Explored: Abilities in Art with artwork from AFAN weekly workshops for older teens and adults who have a developmental delay,” says Horan.

Running June 8 – July 31 AFAN has yART (yard + art) Sale Preview and Postview. “For the first time in yART (yard + art) Sale's history, preview and purchase the art that will be for sale at the July 11 event,” Horan beams.

“You can be one of the first to see the artists for this year's show and be able to purchase their preview pieces. On July 9 from 4-6 PM, join the yART Sale artists at a reception at the Lake Mansion. Artistic creations include paintings, pen and ink, jewelry, sculpture, mixed media, pottery and more.

Feeling regret that you didn’t purchase a piece at the yARt Sale on July 11th? Stop by the Lake Mansion after the sale to see more art. A portion of the art sales benefit Arts for All Nevada's programs,” notes Horan.

Mary Ellen Horan is Executive Director of Arts for All Nevada, formerly VSA arts of Nevada 250 Court Street at Arlington Ave., Reno, NV 89501 775-826-6100, ext. 1# meh@artsforallnevada.org artsforallnevada.org

RTT: Any final thoughts for our readers?

You may not think that you can make an impact. You can. Every hour you volunteer, every donation however small/large you make, if you take a class, if you rent the mansion for a meeting or special event, if you purchase a “Rich in Art” license plate, if you drop off some needed art supplies, if you purchase a piece of art, and if you talk to others about the importance of the arts for all abilities and all ages, you are making an impact in our state, our community, in a special person’s life, and I bet in your own life as well.

Curated year-round, Arts for All Nevada’s Art Access Gallery at the Lake Mansion features 2-D and 3-D pieces created by emerging and professional artists who have a

Mary Ellen Horan

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KRZQ RADIO PERSONALITY WILLOBEE – PART 1 104.1FM KRZQ's quick-witted radio personality Willobee (Weekdays 10am-2pm), wears many hats.

The New York native and modern rock radio pioneer is Operations Manager of Shamrock Communications Reno and Program Director of KRZQ, Martini Radio and PopFM. In a career that spans over three decades, Willobee is a legendary programming and operations innovator with a professional record of accomplishments in music management and broadcasting most would die for.

In the first installment in a series of Shamrock Broadcasting profiles, I speak to the lovably snarky radio personality in his KRZQ offices, as we talk about his early radio career and the emergence of the alternative rock format.

RTT: How did you get into radio?

Willobee: I knew I wanted to be in radio when I was ten years old. My cousin and I loved the radio and we loved music. We used to create our own radio shows on a cassette deck. We got a couple of mics and a cassette deck and we'd make these phony radio shows and listen back to them for our families. I never thought I'd actually make a living doing this.

I got my first job in radio when I was in high school.

I grew up in New York City and I answered an ad for an internship at some Godforsaken multilingual, block programming radio station in New Jersey. It would take me about an hour to an hour and a half to get there and get home; taking the bus and the train, ti Jersey City New Jersey, four days a week. I started by sweeping up in the studios and editing 1/4� tape with a razor blade and a grease pencil. Then I worked my way up to producing talk shows. The station sold blocks of time to different ethnic groups. So I would be the producer of these talk shows. One hour would be Italian; one hour would be Spanish; one hour would be Jamaican; one hour would be Hebrew and then we'd have an hour of Greek. And the funny thing was, a lot of these people didn't speak English. I didn't speak Greek, or Spanish...I didn't speak English very well either [laughter]. I had to learn how to do radio with people that I couldn't communicate with. Which was a very, very good learning experience.

I learned how to communicate with people without speaking, just by doing things and showing them how to do things. It was pretty wild.

The owner of the station grew fond of me and thought I was doing a really good job. He had some block time available on Sunday night at like ten o'clock or something...the wasteland [laughter]. He said, 'Hey, I got two hours of time empty and no one's buying it.

FEATURE Text Oliver X Photo Frank Haxton Digiman Studio

How would you like the time?' and I go, 'Well I can't afford it. I can't buy the time.' And he goes 'No, no, no, I'm just gonna give it to you. Go out and sell some advertising and we'll split the advertising money.' So I started to produce my own show and I also was selling advertising to local businesses. And I started to learn how to do sales right there. I was doing the show on weekends. It was a lot of travel for me for very little money, but it was a great learning experience.

RTT: What did your parents think?

Willobee: They were very supportive. The funny thing is a lot of people ask me how I got the name Willobee. It was the guy, the owner of this radio station, who offered me my own show. He goes, 'So you're gonna have your own show. What's your handle? What are you gonna call yourself? I go, 'I don't know, I don't have a handle.

I've never done radio before. He goes, 'Well, William is a boring name. What, are we gonna call you William on the air? No. You gotta have a handle. What's your nickname? What do you friends call you? I say, 'My friends call me Willobee.' Because it was my favorite episode of the Twilight Zone which had a train stop at Willobee...'Next stop Willobee.' So he goes, 'Willobee?

That's it! We're gonna call you Willobee. And that's how the name came about. The owner of this radio station dubbed me Willobee and it stuck. I've been using that name in the music business since. Everybody knows me as Willobee.

RTT: Was that first radio experience good training for you? Take us from that station to your next your job in radio.

Willobee: Absolutely. It was great training. It was on the job training...I had a favorite DJ that I grew up listening to in New York and I used to call him and bug him and say, 'Hey, I really want to do radio. What do you recommend?' He sort of mentored me in how to pursue a real career in radio. He told me, 'If you're really serious, here's a couple of books you should read...

And you should do college radio. Go to college, and do college radio.' He said that was the best training. I took his advice. I gave up going to USC for film school. I was accepted into the film school at USC. (I also wanted to work in film and other media). I gave that up.

RTT: USC has one of the best film schools in the world.

Willobee: I know. Jerry Lewis would have been one of my instructors. But my parents couldn't afford it at the time. It would have been too expensive to send me to live in California. So, I decided to stay in New York.

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FEATURE I sought out the best college radio stations in the area at that time. There was WFUV at Fordham University; there was WNYU, which was also an expensive school. But they had a great radio station.

Then there was WNYT, which was part of the New York Institute of Technology... a university out on Long Island. It was affordable, but I knew a lot of people who were going to that school strictly for the radio program. They had a great radio station.

It was a progressive rock station. I decided to go to New York Tech. I was a communications major, with a film and marketing minor. On my very first week on campus I walked into the radio station and said, 'How do I sign up?' They went, 'well, do you have a demo?' I happened to have a demo from when I worked in high school on radio. I played them the demo and they said, 'Oh, you're crazy; we want you!' Cause the demo I gave them was just nuts. So they put me right on the air. My first week in college, I was on the college radio station. We got to play whatever we wanted. They gave us a handful of new music tracks we had to drop in. We were using vinyl. I had a two hour show, twice a week playing progressive rock. They had a great library, but I could also bring my own stuff. I was playing like Pink Floyd and Utopia and some crazy stuff. It was a lot of fun and a great learning experience.

A lot of people who started off at this college radio station, wound up being drafted by a local rock station, WLIR. While I was in college I also was a DJ'ing at nightclubs. I was playing new wave dance music. We're in the 80's now. I worked the club circuit in New York and Long Island, while my friends were being drafted by WLIR. While I was still in school, the station flipped format from album rock to new wave, which is the equivalent of alternative now. It was the only new wave radio station ever.

RTT: So it went from AOR to new wave?

Willobee: WLIR was a very popular rock station. But in '81 or '82 they flipped it to new wave—which included punk and ska of course.

At the time I was a partner in and was managing a small nightclub out in Long Island. I made the radio commercials for the nightclub.

I was producing and voicing the spots.

The club was called network. It was way ahead of its time. We had video monitors all over the club showing new wave videos.

We had Public Image limited and Bow Wow Wow performing live in this place. Every Sunday afternoon we had the punk matinee.

You'd come in at noon and pay ten bucks for like 40 Reno Tahoe Tonight

five bands. We had bands like GBH, Fear, Flipper and Black Flag. All of the original punk bands. Bow Wow Wow opened for PIL on New Year's Eve. The club was pretty hip. Some of my friends who were on the college station with me would come there and hang out. So, I'd been doing the radio spots for the club and running them on WLIR, which had just become a new wave station. And day one of my buddies comes to visit me in the nightclub and says 'Hey, my boss, the program director at WLIR, loves the radio commercials you've been doing for the club. He asked me if I knew the guy who does these commercials? They're fantastic. I told him yea, that's my friend Willobee; he runs the nghtclub.' The program director says to my buddy, 'Ask him if he wants a job.' So WLIR, the world's first new wave radio station, became my first real radio gig.

In part 2, we look at Willobee's commercial radio and music management career. Listen to Willobee on KRZQ weekdays from 101m-2pm on 104.1FM and streaming on krzqradio.com

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THE PEPPERMILL'S NIGHTLIFE AND WHISKEY COCKTAILS

“We want you to come here and find a new cocktail; find a new favorite song; a new favorite band; make some new friends and have a great time.� - Julia Jeffers Assistant Director of Nightlife The Peppermill The Peppermill continues to set the standard for nightlife and entertainment that appeals to locals and visitors alike. Their commitment to innovative, highvalue entertainment starts with their ethos of service, respect and commitment to Reno. From the leadership team to the service staff, this spirit shines through in everything they do on the spectacular resort property.

This summer, that excellence and innovation is again on prominent display in the signature bars and popular entertainment venues that make The Peppermill a popular nightlife destination. From great local acts like Verbal Kint (facebook.com/verbalkint101), to club legends like DJ Scene (soundcloud.com/djscene1), to the resort's award-winning team of cocktail crafters, nightlife at The Peppermill is always top shelf.

Below we speak with Assistant Director of Nightlife, Julia Jeffers about the unique activities, entertainers, cocktails and events on The Peppermill's crowded summer programming schedule.

Oliver X: The Peppermill is always pushing boundaries with its programming of some of the finest musicians and entertainers in their genres.

What artists do you have coming that we can look forward to this summer?

Julia Jeffers: We are really fortunate to have a couple of phenomenal DJ's who come to see us regularly. And then there are new guys we bring in who haven't been to the area, either in a while, or ever. I am a major fan girl for Four Color Zack. To sit and watch what he does technically, is amazing. The amount of music Zack plays is mind blowing. Zack plays more music in a two hour set than most DJs have on their entire laptops.

His ability with quick cuts is one of the most beautiful

FEATURE

Text Oliver X Photos Joe Kukler

things I've ever seen. Zack vibes off the crowd; he vibes off the people in the room that he's gotten to know. I know that he holds a special place in my heart because he vibes off of me. My dog is named after a rapper that I love, Young Jeezy. Zack, as soon as he sees me in the club on a Saturday night, you can guaranty there's going to be a Jeezy set coming [laughter]. Zack will drop the Lion King theme song on you and for some reason it works, and everybody loses their minds. I've seen Zack mix in, like, the cookie monster into a song. The way his mind works and the stuff that he gets a kick out of is like watching a kid in a candy store. He loves seeing people's reaction to his mixing. He shares that vibe with the crowd and the staff. All of us love it when he's in.

Oliver X: Take me back to how you got into music as a fan.

Julia Jeffers: Everybody's progression into music comes in a different way. I'm a huge hip-hop fan. I'm a 42 year-old white lady who loves hip-hop. My progression into hip-hop came from my love as a kid of punk rock and New York hardcore. KRS-One in 1989 was on a Sick Of It All track. So as a kid from the west coast, it was like, who's this dude on this Sick Of It All track. I started looking into KRS-One and finding all this cool stuff. To me punk rock and hardcore are a direct lineage into hip-hop and hardcore rap. Everybody comes to music in different ways. One of my boys' love of hiphop has expanded his love of music to where, he looks at where the samples came from. So he loves Queen; he loves Nirvana; he loves all these bands that I grew up loving. His progression was in the opposite direction of mine. That's what I love about music. That's what I love about what I do. We come from a fan's perspective. I am a fan. I have zero musical talent whatsoever. I am a pure fan, and that's how we book our room in The Terrace and that's how we book Edge. We book what we love.

And that's what we're trying to share with people.

We want you to come into this room and find a new cocktail; find a new favorite song; a new favorite band; make some new friends and have a great time. That's the whole point. We're in the business of showing people a good time. You can't beat that.

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Boulevardia

Oliver X: You also seem super happy doing your job.

Julia Jeffers: We come to work everyday to have fun with people. It's a tough job, don't get me wrong. You see people at their best and at their worst in nightlife.

But how wonderful is it to come to work and meet the band that you've been talking to for months and see one of your favorite DJs. You come here on any given weekend and you may get a country band, or a bluegrass band, a rock n roll band. That's very unexpected for a room like this to experience programming like that. We don't do that traditional casino entertainment, which is such a huge credit to our ownership and executive management. I am so greatful to them for going like, 'OK Jules...whatever.' [laughter]. That they have enough confidence in us to allow us to do something like that to where, we are doing completely non-traditional casino entertainment. This is not cabaret acts. And things like that. They encourage us to get as nutty as we want is pretty cool and it's really exciting to be part of that.

Oliver X: As you trail blaze, do you feel any pressure to compete with other venues who are starting to experiment with similar programming?

Julia Jeffers: I don't see it that way at all. We kind of come from an all ships rise kind of mentality. I think the more people want to go out and seek out live music and go to the clubs and dance, the better it is for all of us. If all of us are providing a different experience to our locals I think that that's awesome. We're a small, close-knit nightlife community. Many of us have worked together before at different times. There's great things happening at Studio on Fourth; there's great things happening at Lex; there's great things happening at Cargo. My gosh Pete at The Loving Cup is doing great stuff. And Tony Walker is doing lovely stuff around town. There's all these wonderful people doing great stuff. We're just a small part of that. This town has been hosting great live music for years, with almost no fanfare. So if we can fan that flame a little brighter because of us being The Pep, then I think that's awesome. But great people have been supporting this scene for years; we're just the latest to get on that train.

Oliver X: Without exception, the artists love and adore the customer service and respect they receive here – especially the locals.

Julia Jeffers: I have a limited budget. We're a free lounge. All of the shows we do at Terrace are free. You can come any time for free and sit down and have a drink with us. But because I have a limited budget, and because we don't have a ticket price – to make up for that – we try and treat our bands like gold. We want them to have a great time and feel like they're getting a bit of a getaway too. Bands tell me all the time that it's nice to be in one place for a few nights and get a break; get a meal and get to know the staff. We want them to feel as much a part of our family as we do our guests.

Oliver X: Do you feel like you're booking for yourselves, or for an audience that you might not even know?

Julia Jeffers: Dude, I totally book for myself [laughter].

I definitely book from a fan's perspective. But I am also really conscious of what we are doing in the hotel and what's happening around town. I wanna do stuff that people are going to enjoy. We have a great country concert happening at the end of July. We want to make sure we have a great band in Terrace to complement that so people can keep having a good time. For Hot August Nights we do our style booking for that event.

We have Kim Lenz & The Jaguars (kimlenz.com) coming in and Deke Dickerson (dekedickerson.com) the fabulous rockabilly guitarist.

“Our philosophy here is that it doesn't have to be a twelve ingredient cocktail to be craft; it just has to be a cocktail crafted well.” Dylan Evans Nightlife Mixologist “We approach our cocktail menu the same way we approach our music: as fans,” Jeffers notes. “What do we love? What do people enjoy? Both Dylan and I are really into gin right now. We've been exploring all these great gins like St. George and The Botanist. We actually started in spring bringing back a gin cocktail that's a classic old cocktail, and we're going to do a couple more in summer. Let's take a drink that started in the 1920's, put our spin on it and reintroduce it to people, like The Aviation, or Old Fashioned, a great Manhattan, or a Hemingway daiquiri,” notes Jeffers.

From June 1-7 The Peppermill will be part of a citywide fundraising event called Negroni Week, where one dollar from each sale of their Negroni cocktail special (The Peppermill will serve up a delicious Boulevardier with bourbon instead of gin as their Negroni Week special) will go to the Girls and Boys Club of the Truckee Meadows. Dry and very clean, Evans' preparation of the Boulevardier was flawless.

The flaming orange zest on the nose brought out the dryness in the Campari and gave it depth, opened up and hit my palate really well. This is a sipping drink that mellowed as I drank it. Evans also served up a sweet twelve year Hakushu single malt Japanese whiskey with a peat finish that showcased the Terrace's stellar back bar whiskey selection.

Started about three years ago by the United States Bartenders Guild, there are now twenty-two bars and restaurants on board here locally for Negroni Week and, according to Evans, there are over 2,200 bars nationwide involved. Each state chooses their own charity to endow. Evans, Nicole Barker, Ilona Smith and Michael Tragash have been involved in the event organizing over the past five weeks. Both the Terrace and Bimini Steakhouse will be participating and serving for the Peppermill during the fundraiser.

Be sure and check out Negroni Week: A Drink for the Cause June 1-7 at some of your favorite participating bars and restaurants throughout the Truckee Meadows.

And check out what Smith and Evans serve up at The Terrace and Bimini, you're certain to be impressed.

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FEATURE

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Japanese-Whiskey

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Pinnacle Wellness Healing Spa

JUST BREATHE SPECIAL

Oxygen Bar, Jade Mat, Chi Machine & Foot Detox for $60

775-236-3631 3631 WARREN WAY RENO NV 89509

www.PinnacleWellnessReno.com

FITNESS Flex Appeal Special to Reno Tahoe Tonight

SOUTH RENO'S NEWEST GYM IS ALREADY CHANGING THE LIVES OF ITS MEMBERS TESTIMONIALS “I had tried various diets and meal programs for a few years with no real results. Sure I could lift heavy weights, and I thought I felt good, but my body always seemed to feel like it wasn't quite firing right. Literally a week into my meal plan with Ian, I felt better, my clothes fit baggy, and my energy was going through the roof. Ian would check in with me everyday asking how I felt, how my energy level was, if I was craving anything, and about my water intake. I felt great, the food recipes were super easy, and way better than anything fast food can offer up. I wasn't craving anything, and my energy level kept rising.

After a few weeks on the diet plan, a few adjustments were made, and I went back at it. In just two months, I went from being out of shape, wearing size 42 pants, and having digestion issues, to being able to roll in Brazilian jiu jitsu for well over a half an hour after class, wearing size 36 pants, and having zero digestion issues. It is an amazing feeling when people ask what you are doing to change your physique in such a quick amount of time.

Most importantly, I can feel my body transitioning from being what it was, to being a fully functional athlete, and I am closer to achieving my goal of competing in various competitions.” - Pedro Mendoza

“Flex Appeal has fantastic trainers – especially my personal trainer Lana. Lana rocks! She is fun and works me to my limits. She encourages me to reach my goals. Friendly staff; when I walk in, someone always says 'Hello, enjoy your workout.' The staff is always happy and smiling. After my workout someone again says 'Have a great day.' The entire staff is very knowledgeable and will take time to answer your questions, instruct you on how to use equipment correctly. The gym is clean and I love the lighting. Great equipment to workout on.

“Boot Camp is the best, always challenging but fun! Lana, Shawna and Tai always keep it fresh and upbeat. Spin class with Carrissa is great, followed by yoga. The combo classes are great too.

Workout hard; then relax. After my workout, I get a great Paradise drink from Ian at the juice bar.

“Brandon gives a great massage; I have only had the chair massage so far, but am looking forward to the entire massage. Tobin was friendly and gave a great assessment. He helped with my shoulder and I feel amazing now. No more pain. Thinking I may have to see him monthly for an adjustment. I feel so much happier since I joined the gym. Working out is the best to help lower my stress, and who doesn't have stress in their lives? I lost 5% body fat.

I feel stronger every day!” - Sharon Ryan

Flex Appeal is located in the Damonte Ranch Town Center at 1101 Steamboat Parkway Suite 350, Reno, NV near CVS, Home Depot and Lamppost Pizza. For information, call (775) 852-3539.

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FREESTYLE Photographer Michael Higdon Text Michael Higdon Beards: John Wilson, Kyle Brice, Brandon Barringer, Aaron Walton

Beards are fascinating because of all the ways a man can grow, not grow or style them. While beards are not that unusual in the west, they are unusual in the east, where shaved faces and suits dominate, making them unique to Nevada and the Pacific Northwest. Out here, a man without a beard is considered less than those with beards. Beards are automatically masculine because only men can grow beards. But a beard doesn’t really define his masculinity, it simply defines his face.

In this photoshoot, I found regular dudes in Reno, not models, who wanted to explore and ultimately poke fun at the idea of “masculinity” as we sometimes define it.

By photographing “manly” bearded men doing a “masculine” task and juxtaposing that with the oppositely “feminine” task, I’m able to draw attention to the fine line between the two.

Photographer Mike Higdon can be reached at mikehigdon.com

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HEALTH TIPS

THE SHOT SPOT A B12 BAR

Text Oliver X Photo Ron Kots

Flex Appeal

Vitamin B12 is one of the most important natural elements for human health maintenance on earth.

Scientific studies surrounding its use and effectiveness treating a myriad of maladies, including heart disease, mental disorders, insomnia, inflammatory bowel disease, vitiligo, migraine headaches, male infertility, asthma, and other conditions, is well-documented. According to the Linus Pauling Institute at Oregon State University, which specializes in micronutrient research for optimal health, vitamin B12 has the most complex chemical structure of any vitamin. The institute further notes that vitamin B12 absorption is commonly impaired in individuals 60 years or older (the fastest growing population in the United States), placing them at risk of deficiency. Both depression and osteoporosis have been linked to vitamin B12 deficiencies and high homocysteine levels. Elevated homocysteine levels in the blood has been linked to increased risk of cardiovascular disease—the number one killer of Americans each year. Vitamin B12 has been shown to decrease high levels of homocysteine. More and more athletes and professional trainers are using

vitamin B12 in their consulting practices and personal fitness and wellness regimens. Here's one trainer's experience with B12.

TESTIMONIAL My name is Matt Haley and I have been using B12 supplements at The Shot Spot for two months now.

I have been receiving injections twice a week on Mondays and Fridays. Methylcobalamin, combined with other B vitamins, helps to ensure carbohydrate and nutrient conversion to energy. I have felt an increase in energy, and a more efficient metabolism. Combining the B12 with a healthy balance of diet and exercise, I have dropped my body fat percentage down 2% and have put on a healthy amount of muscle. I recommend The Shot Spot to my Clients and Friends. - Matt Haley Personal Trainer and co-owner Flex Appeal The Shot Spot A B12 Bar is located at 615 Sierra Rose Drive, Suite 4, Reno, NV 89511. 775-826-1008. theshotspotb12.com Reno Tahoe Tonight 63

Erotica Author Lynda Bailey Veteran local erotic novelist Lynda Bailey is building a growing fan base with her brilliantly crafted prose, in novels that titillate, hold and intensify the reader's attention from first page to last. Below Bailey discusses the genre, her work and how she entered the world of erotica.

RTT: For readers not familiar with your work, what can they expect from your novels?

Lynda Bailey: My stories are emotional driven and center around ordinary characters who experience extraordinary romances.

I love writing about average people who fall in love then face sometimes insurmountable obstacles in order to have their happily-ever-afters.

RTT: Why write erotic romance?

Lynda Bailey: Why eat the icing on a cake? A romance story is like a cake. Tasty and sweet and oh so delicious. But the icing is extra scrumptious. That’s the erotic part in erotic romance…the icing.

You don’t need icing for a great cake just like you don’t erotic components for a great romance.

But it makes the cake—the romance—all that yummier.

It's safe to say that it takes a special breed of cat to choose a career in romance and erotic fiction. Yet the genre and its myriad sub-genres, is enjoying increasing popularity. Once the object of derision and snickering at the check-out counter, erotic novels are now big business. Author and mother Kristina Laferne Roberts, who writes under the pseudonym Zane, started writing erotic fiction after her children went to bed at night and serialized her chronicles online, building a large African American audience that eventually led her to self-publish her first novel. The fanfare attracted publishing giant Simon & Schuster, a feature film and a late night series on Cinemax called Zane's The JumpOff. The runaway, mainstream mega success of E.L. James' 50 Shades of Grey trilogy is well-documented.

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RTT: How did you start writing erotic romance?

Lynda Bailey: I’ve always written “hot” romances, but they couldn’t really be classified as erotic because the language wasn’t super graphic. It was about twelve years ago when one of my critique partners, who did write erotic, told me to basically sh*t or get off the pot. I did, and haven’t looked back.

RTT: Where do you find the inspiration for your stories? From everywhere. Literally.

Lynda Bailey: Sometimes I take an actual person or place and craft a story from there. For example, in my novella MIC the heroine was based on a female mechanic who helped me out when I first got to

LIT Text Oliver X Illustration Kim Killion – The Killion Group Reno and stupidly locked my keys in my car. The inspiration for BATTLE-BORN LOVE was a former repo business here in Reno that was called Account Retrievable. (In fact that was the original name of the book before BATTLE-BORN LOVE.) And I sometimes take inspiration from famous people.

Kate from SHATTERED TRUST, was based on the owner of the Coyote Ugly saloons, Liliana Lovell.

RTT: As a reader, what do YOU look for in a good romance?

Lynda Bailey: Because I want a story that will suck me in, make me cry then make me cheer, I look for characters I can relate to who are fighting personal demons and/or overcoming impossible odds. I also look at the premise of the story. Is it something I haven’t read before? Is it a new twist on an old storyline?

For the most part I steer clear of romances that feature billionaires, military task forces and dystopian settings.

Not that there’s anything wrong with them…they’re just not my particular vintage of wine.

RTT: What are you working on now?

Lynda Bailey: My current project is an erotic romantic suspense titled, ON A KNIFE’S EDGE. It’s set in the fictitious town of Stardust, Nevada, and has a biker gang, a secret pregnancy, a villainous villain and a super heroic hero/bad boy biker.

ON A KNIFE’S EDGE is my first foray into writing romantic suspense and the learning curve has been steep. I started the book in January and had hoped to have it released by now. If I’m lucky, it’ll be out by the end of the summer.

RTT: How do you develop plausible plotlines, characters and dialogue?

Lynda Bailey: My process for developing believable stories starts with noodling the GMC (Goal, Motivation, Conflict) for the main characters. What does he/she want? (Goal) Why does he/she want it?

(Motivation) What’s keeping him/her from getting it? (Conflict) The GMC is the foundation for any character. Without a solid GMC, the character will lack substance and depth.

Once I've created the GMCs, my next step is to play the “What If ” game. What if this or that happens…how will the character(s) react? The purpose of the “What If ” game is to flesh out the hurdles my characters will have to conquer in order to achieve their happily ever after.

For example: What if the heroine loses her leg in an

accident…how will she react to being disabled? Will she reject the hero because she doesn’t want to be a burden or because she fears his pity? And how will her rejection affect him? How far will he go to convince the woman of his dreams they were meant to be together?

Another important question to ask about the characters is why…why did they do what they did? As the author, you can’t simply say “because it worked better for the story if they did xyz.” You need motivation for each action. We’ve all heard the bad story about the teenage girl who goes into the basement where the serial killer is waiting. What makes that story bad is the girl had no reason—no incentive—to go into the basement.

But if her little sister was missing…then the appropriate motivation exists.

After noodling the story for a while, jotting down snippets of scenes and dialogue, I usually feel comfortable enough to start the actual writing.

I need to know pretty much chapter and verse how the story will begin and end.

RTT: What inspiration, if any, did you draw from classic erotica like "The Story of O," "The Happy Hooker," and "My Secret Garden?"

Lynda Bailey: I admit I’ve never read those classics.

However, I did reference The Story of O in my BDSM romance, SHATTERED TRUST. I draw inspiration for my erotic romances from current authors like Delilah Devlin, Ann Mayburn and Cris Anson.

RTT: How much does great book cover art impact retail sales?

Lynda Bailey: There’s no question that good cover art is vital. It’s the first thing a reader sees so it has to capture their attention. It also tells them what kind of story they’re investigating. If you’ve written a sweet romance, where the lovemaking takes place behind closed doors, you probably won’t want a scantily clad couple locked in a passionate embrace on the cover…But as far as cover art having a direct impact on sales…I’m not convinced it does. What’s important, and what will impact sales, is writing a good book that people will want to buy.

RTT: Any advice for aspiring writers?

Lynda Bailey: Learn your craft and don’t quit – no matter what. lyndabailey.net

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Virginia Street Antique Mall 1251 South Virginia Street, Reno, NV 89502 Open daily from 10am-6pm 775-324-4141 Eye Antiques Antique eye examination equipment (which fall under the collector category of “eye antiques”) are devices and objects that often look like sci-fi steam punk ray guns, or something out of a Jules Vern novel. Keratometers, most commonly referred to as ophthalmometers, first invented in 1851, are strikingly handsome display piece collectibles, prized by medical professionals, medical historians, and hobbyists who fancy the design, look and style of these hard to find devices. These instruments were used by ophthalmologists to investigate and determine the levels and degrees of astigmatism by measuring the reflection of an image on the surface of the cornea. 1 According to Eye Antiques and Collectibles.com, the eye antiques market is worldwide and includes a wide array of rare objects like Ophthamlmophantomes – which closely resemble Hannibal Lecter's muzzle mask. Crafted in 1900, Ophthamlmophantomes were created for aspiring eye surgeons to practice their skills. The way it worked was, a slaughtered animal's eye was clasped into place and the eye surgeon would do practice surgeries, such as cataract extraction. These devices command a high price at sale or auction. 2 Virginia Street Antique Mall vendor Romaine Johnson, who specializes in antique Danish furniture, came across a complete set of antique eye exam equipment that included a black leather lens case full of test lenses; a large ophthalmometer dating from the 1920's, a dramatic looking McClaran Perimeter a device developed in 1857 used to examine the visual field up to 90 degrees and a cool antique lens flipper. “The shapes of these pieces of equipment looked space age for their time,” says Romaine.

“The set is unique and you don't often see a complete set of eye antiques like this.”

Vendor Barry Crane – Barry's World - “I am trying to save history.”

Meeting paper memorabilia collector and archivist Barry Crane was like having an encounter with the real-life Henry Bemis, the lead character from the famous Twilight Zone episode “Time Enough at Last.” The episode tells the story of a man who seeks salvation in the rubble of a ruined world.

He loves books, yet is surrounded by those who would prevent him from reading them. The episode follows Bemis (portrayed brilliantly by Burgess Meredith) through the post apocalyptic world, touching on such social issues as antiintellectualism, the dangers of reliance upon technology, and the difference between aloneness (solitude) and loneliness.

The teleplay paints Bemis as the bespectacled, antisocial, bookworm-bank teller, whose thick coke bottle lenses allow him to see. Bemis's only solace is his escape into the fictional worlds that consume his attention – at the expense of his

MALL Text Oliver X Photos Kyle Volland

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wife and bank customers. During his lunch break, Bemis sequesters himself in the bank's vault for the peace and quiet he needs to read his books. While inside, a catastrophic nuclear explosion wipes out all life around him and he emerges from the vault realizing that all is lost. He nearly commits suicide. But as he surveys the devastation around him, he sees the ruins of the library in the distance and makes his way to it, discovering that the books are still intact. Bemis is almost giddy, as now, with nobody there to stop him, he has the opportunity and time to read all the books he wants. But as Bemis bends over, his glasses fall off and are irreparably broken. Bemis shrieks in despair. The episode ends with Rod Serling's voice-over, “The best laid plans of mice and men... and Henry Bemis...the small man in the glasses who wanted nothing but time. Henry Bemis, now just a part of a smashed landscape, just a piece of the rubble, just a fragment of what man has deeded to himself...” 3 Books are Crane's passion, and, like the fictional Henry Bemis, Barry Crane laments the decline of literature's place in our lives. Books are now passe, and, at a time when experts say that close to 60 million Americans are functionally illiterate, Crane's socio-intellectual apocalypse is now. “I am collecting the written history of modern civilization,” Crane states. “The knowledge contained in these books could one day be lost,” he notes sadly.

Crane's collection is vast and diverse, and includes old post cards, gadgets and devices like a mint condition film negative editing suite; preserved copies of journals and once important periodicals like The Christian Science Monitor among other newsprint publications.

The army veteran, who was stationed in Germany during Vietnam, had a career as a mechanic working on large motor homes and travel trailers, with a short stint in wooden antique boat restoration. Most of Crane's customers are Boomers looking for archival sources for technical books, science and engineering. “I knew enough about science to know the historical importance of these books to collectors, scholars and archivists,” Crane says.

Crane's personal library of books could fill a warehouse.

99% of his vendor booth collection is non fiction and includes books on history, science and the applied technology of the 19th and 20th centuries, technical books, civil engineering, manuals of practice; books on steam power and the internal combustion engine and much more. His book themes and titles revolve around the way things are made.

The histories of places, science and the technologies that drive cultures. Crane catalogs the planned obsolescence of entire industries, like telephony, electronics and mechanical engineering, and draws close correlations between what we discard and the information that is permanently abandoned to our collective amnesia.

References

1. Dictionary.com 2. Eye Antiques and Collectibles.com 3. Wikipedia en.wikipedia.org/wiki/ Time_Enough_at_Last

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New Business Text Oliver X Photo Kyle Volland

Culture - Modern Fashion & Accessories

Part 1 of a 2 Part Feature The newly opened indie clothing retailer Culture is a breath of fresh, big city hip right in the heart of Reno's Midtown District. Gorgeous, style conscious fashionista Kendra Cro partnered with long time companion Ryan Van Dyn to open the 600 square foot location in April and business has already been brisk. “We are happy with the [shop's] size for now, but we look forward to growing and expanding as the store flourishes,” Cro explains. “We spent almost two months building out the interior. Most of the building materials are re-purposed from the old Post Office that is now known as Fifty South Virginia. They're doing an amazing remodel on that building and turning it into a beautiful retail and workspace. They were kind enough to give me the majority of the wood and metal pipes that we turned into our feature wall racks. I have always loved that old post office building, so I'm grateful to have some of this Reno history in our shop,” Cro notes.

Specializing in hard to find alt lifestyle brands and quality crafted clothing and apparel, the store also features beard care products and accessories for men.

“As far as beard care goes, we have something for every beard,” says Cro. “We carry beard wash and beard butter, beard oil and cologne, mustache wax and combs, boar hair brushes, wood combs, trimming scissors, and even a hanky for when your beard gets weird. Our brand selection currently consists of Beard Brand, Texas Beard Co., Beard Company, Maestro's, and a really awesome local brand called Well Groomed.

We're also building our selection of shaving items with straight razors and after care products. We are cultivating a little something for every level of beard and no beard. Ryan and I are happy to answer any questions about the products and help men find the fight product for their needs,” Cro states.

Van Dyn, a modern day dead ringer for Rasputin, has an epic beard that Cro proudly claims she tamed with just a few simple grooming tips. “Ryan has a big beautiful beard and we have both done extensive research on how to care for it,” says Cro. “He lovingly refers to me as his beard coach [laughter].”

Here the ambitious duo shares how they brought their retail dreams to life.

RTT: What's your retail and fashion background?

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Kendra Cro: I've been in retail for the majority of the last 10 years. I was going to school for business when I got my first retail job, working a few days a week at Never Ender (a local boutique that just became our neighbor in Midtown). Since then I've worked in a variety of different kinds of retail shops; a sports/ active wear store, Macy's, Junkee, and the Melting Pot World Emporium, to name a few. I'm grateful for all of my past retail jobs. Each one taught me a valuable lesson in business. I feel like I've spent the last 10 years studying. I've made note of how I do and don't want to run my business and I've honed my customer service skills. Of course we are always growing and evolving, but I've paid attention over the last decade and let life and experiences teach me things they don't cover in the classroom. I've worn many hats in the retail world. I've analyzed people's stride and helped them pick the perfect pair of runners. I've been a personal shopper, a sales associate, a manager, a costume maker, a buyer, a book keeper, an office manager, and the person who scrubs the toilets every Sunday. Every position has humbled me and given me an understanding of the retail world that can only be acquired through experience.

As for my background in fashion, I was always intrigued by the way that people chose to dress. I didn't really have a lot of choices growing up. Clothing was just another necessity in our household and not much more than that. My mom worked really hard to raise us on her own and provide to the best of her ability. It wasn't until the end of high school that I was able to break out of my wardrobe of baggy jeans and over sized T-shirts. Clothing became my expression.

I had a hard time finding my voice, as most teenagers do, and what I wore became an extension of a "self" that I was so eagerly trying to find and express. That expression continues to change as I grow as a person, but one thing has always remained the same. I dress for my spirit and never for my age. I wear what makes me feel good, inspired, empowered, and beautiful.

I don't wear what people think I should based on my age, class, and gender. Clothing is an expression of our "self." To me, it's our own individual form of art, and art is subjective. So, if you want to wear cat shirts and cheeseburger socks until you're 100, them you absolutely should. Long story short, my fashion background is, "I do what I want!"

I am lucky to have my life partner, Ryan be a part of the store as well. He's had years of experience in mom and pop shops, as well as bigger retail stores.

He eventually switched careers and did inside sales and marketing for multiple action sports and clothing brands. He did that for over a decade. He's done it all, from the sales floor to management, merchandising, buying, and eventually wholesaling and marketing for suppliers. He is a great partner in all of this. He has a lot of great insight in areas that I'm not familiar with.

We've been through a lot together. Everything is falling into place so sweetly and we find a lot of joy in running the store together.

RTT: What inspired you to open Culture?

Kendra Cro: Oh man, where to begin...

My most immediate inspiration had to be turning 30. I was starting to plant roots as the office manager at The Melting Pot and I could feel time racing by and my dream getting further and further away. I guess I got bit by the "now or never" bug. I knew I could spend the next few years working at one of the most amazing store's Reno has ever known, but I felt like I was, once again, settling in to fuel a dream that belonged to someone else instead of pursuing my own. I was finally at a place in my life where I had the confidence I needed to take the risk.

Along with my 30 year self evaluation of my life path, I had grown tired of shopping online. I love supporting local businesses, but I was having trouble finding things that fit my "weird" and eclectic style that were both quality and affordable. So, I decided to put my education and my retail experience to use and open a store that housed brands and styles that Reno hasn't had yet.

RTT: How have you distinguished yourself as a boutique retailer and what sets you apart in this market?

Kendra Cro: When I think of a boutique, I think of a store that sells to a specialized clientele, but I also think, "expensive." We definitely sell to a specialized clientele. Our clothing varies from everyday comfortable casual, eclectic festival fashion, to occult, and even higher end fashion. The biggest things that set us apart are our prices and our selection. We do have some brands that are more expensive and pieces that are an investment for your wardrobe, but we also have a wide selection of affordable clothing and accessories. We don't jack our prices up so that we can have a sale later.

We keep things as affordable as we can so that our inventory moves quickly. This allows us to always have something new in the shop. It also allows our customers to be able to afford to shop here. One thing our customers can count on is variety. We don't order the same things over and over.

There are some best-sellers that we keep on the racks, but I'm always looking for something new.

Culture is located at 737 South Virginia Street Midtown Reno, NV 89501.

Open Monday through Sunday 10:30am-7pm. (775) 657-6192. cultureboutique.tumblr.com 72 Reno Tahoe Tonight

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NEW BUSINESS Text Oliver X Photo Infinity Photography

“Let us be your muse.”

Muse Group is the newest entry in the region's crowded consulting services market. But this group of young female professionals is tenacious, driven, and in possession of the requisite skill sets to create and elevate their client campaigns and impact the bottom line. The Muse Group specializes in Public Relations, Email Marketing, Branding and Design, Social Media and Reputation Management. What will distinguish these dynamic women in their field is that they are smart, hungry and relentless in pursuit of their goals.

Introducing Jaclyn Coleman, Courtney O'Neill and Whitney Grimes of the Muse Group.

RTT: Small companies, struggling businesses and start-ups sometimes require branding, or even re-branding. How does your company tag line “Let us be you muse” apply to their needs?

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Q & A WITH GROUP

muse

Courtney O'Neill: We are so inspired by people who are taking the chance of running their own business.

As owners ourselves, we feed off of the creative process.

But many times owners are so tied up in operations or the logistical aspects of their business, they do not have time to come up with effective strategies. We want to inspire our client's ideas and then make them happen.

Jaclyn Coleman: I think our relative youth is an advantage to us in client relations. We have a different perspective than other agencies. Because we are younger, we know what's new and up and coming. We're not stuck in our ways. We integrate new methods with first hand experience on what's happening now and changing.

The newest trends and technologies do not escape us.

I think that's invaluable.

RTT: What attracts a client to Muse Group?

Whitney Grimes: We offer a little bit of everything.

We're the buffet of the consulting world. Internet marketing, PR, social media, branding and web design

everything that a client needs, we have. That makes us a very strong in the industry and sets us apart.

We're all women under thirty and are very ambitious.

We're looking for clients who want to take their business to the next level.

together. Courtney told me, 'If I don't like Whitney, I'm not going to do this.' But they hit it off right away.

RTT: What are some of your aces in the hole that clients can't get from any other firm, established or new?

Jaclyn Coleman: Our community and professional relationships are major strengths. We know a lot of people, and know the demographics our clients want to capture. I have really strong relationships with the media too and that helps us get a bump. By working on clients like Comic-Con, I was able to meet and build regional and national media relationships. Being able offer a client regional and national media exposure and coverage, and not just local, is really important.

RTT: Who do you look up to in the industry?

Whitney Grimes: Chad Hallert at Noble Studio is a huge inspiration to me. He's been my mentor, best friend, older brother type mentor figure to me. I've definitely grown under him and I believe that I am the person that I am in the industry because of him and his strong skills set. Seeing him flourish at Noble has been really inspiring. I still talk to him on a weekly basis and get mentoring and advice. Seeing him grow like that, helps me see the vision I have for Muse and gets me excited for me and the girls to grow as a team.

Jaclyn Coleman: Our intern, Maddie Dart, reminds us so much of ourselves. She helped me on Comic-Con. She's going to school for broadcasting. Maddie works her butt off and we love her. Most kids in school will not return emails, or meet you at all hours to work on a project. She shows up to learn.

RTT: Maddie what do you have to say about all this?

Courtney O'Neill: We all come from different backgrounds and different disciplines. I started off in publication design and photography. I worked my ass off during school. I went through high school and college knowing exactly what I wanted to do. While going to school I worked at three different publications; I worked at a print shop and at a start-up agency and then I worked for other agencies in town. All of us worked hard when we were younger. We soaked up all of this information and now we're coming together as a group to apply that passion and knowledge.

Jaclyn Coleman: We were all on our own doing our own thing, freelancing. I was doing freelance for Comic-Con; Courtney and Whitney were both doing freelance work.

What we all saw was that when we would go after big clients, that they would always want more services. So, if you do PR and social media, they'll say, 'OK, now can you do our logo?' I could of course say, 'Yes, I'll go find someone to do that for you.' But it's better when you bring it all together as a team package. I worked with both Whitney and Courtney and I brought us all

Maddie Dart: [Laughter]. I've grown up watching my dad on the news; being in the news studio.

RTT: Who's your dad?

Maddie Dart: He's Gulstan Dart on KCRA News 3 in Sacramento. I never knew about PR. In high school I always did broadcasting, reporting the news, getting stories. Then when I came to college, a lot of people at the university were talking about pursuing marketing, advertising and PR. I never knew that those were even under the journalism school umbrella. When I started working behind the scenes on Comic-Con, I really liked it. I was exposed to a whole new world.

Jaclyn Coleman: PR and media work so closely together so it's awesome to see how you get a story placed.

Maddie Dart: Jaclyn's an awesome mentor. I feel like I am more well-rounded now after experiencing the industry in a hands on way.

Muse Group musegroupreno.com Reno Tahoe Tonight 75

NEW BUSINESS Zocker Riesling – Paragon Vineyards, Edna Valley California Text Oliver X Photo of Alysia K. Peters by Heather McAlpine

“You won't see these labels in any big box stores; only in select boutique wine shops.

And We Olive likes it that way.”

- Oliver X

Alysia K. Peters

We Olive Part 2 of an ongoing series On my third visit to We Olive, I sampled wine from the Niven Family Wine Estates. Full disclosure: I am no wine sophisticate. As a serious competitive athlete my entire youth, I missed those rite of passage raids on my father's wine cabinet. So, late to the game, I cut my teeth in my college days on headache inducing jug wine, and thought Boone's Farm Strawberry Hill was um, how you say, superb. And, at a strapping 5'5” (in boots and thick socks), wine typically knocks me out like Ambien after only a few glasses. But I know what I like, am a quick study, and have started to become more savvy in my advancing years, though I speak no French.

The We Olive franchise prefers to do business with small, single vineyard, family wineries and SIP Certified Sustainable growers. SIP Certified (Sustainable in Practice) is the organization that determines if a winery's practices and policies can be considered sustainable. These wineries exercise sustainable business practices and policies that far exceed those of certified organic producers. If a winery's wine-making, farming, fertilization, bottling and barreling and energy use leaves the land in better shape for future generations, and if they employ safe, fair labor standards and a host of other stringent criteria, then they qualify as SIP Certified Sustainable (sipcertified.org).

The Niven Family Wine Estates is one such winery.

Their family run labels include True Myth, Baileyanna, Tangent, Zocker, Trenza and Cadre. Established over thirty years ago by an enterprising woman, Catharine Niven, who planted her first vines on a modest three acre plot in the Edna Valley of California, the farm sits 76 Reno Tahoe Tonight

just over five miles from the Pacific Ocean. The Edna Valley is the coolest growing climate in California, extending the growing season and vine ripening to its full flavor potential.

At We Olive, I chose to try the Riesling (my favorite white wine) offering from Niven's Zocker label, grown on their Paragon Vineyard. This region's silty clay soil with thinner sections of red volcanic rock, drains well and, coupled with the influence of the Pacific Ocean and the vine's elasticity, the grape achieves its “full varietal character,” according to Niven's famed award-winning winemaker, Christian Roguenant. The terroir (OK, I know a few French words like escargot and Jacques Cousteau) of the central coast “delivers great acidity and minerality.” I find the Rieslings bright and very refreshing, and this Zocker was no exception. Though my palate is closer to Fred Flintstone's than Johnathan Wright's, this wine was rich and complex, with citrus aromatics and peach, with floral notes, a hint of spiciness and just the right amount of sweetness. A perfect early summer wine. I highly recommend you pick up a bottle...

You're very welcome.

Next month we will try another white wine European varietal at We Olive that pairs well with just about everything: Niven's Gruner Veltliner.

We Olive is located in the Redfield Promenade next to Nordstrom Rack at 4991 South Virginia Street, reno, NV 89502. 775-440-1480. Open Monday through Thursday 10am-8pm; Friday and Saturday 10am-9pm and Sundays 10am-7pm. Shop online at weolive.com/reno

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[radius] = great design inspires us to reach for the sky

I

n the shower this morning, I grimaced at my poorly designed shower head. The water disperses disproportionately. There are no controls to adjust the weight of the spray. The head allows very little torque, forcing me to contort my body in awkward positions to achieve maximum cleanliness in those hard-to-reach places. In short, the design simply sucks.

Why, you may ask, am I blathering on about shower heads? It’s not the shower on which I’m fixated. I’m interested in the structural elements. Being in the shower prompted me to consider—in a rather intimate fashion—the critical importance of excellent design.

Whether daily household objects, artful masterpieces, furniture, buildings and the spaces within them; streets, or the cars, buses and bikes that travel upon them, design drives user experience.

I am not a two or three dimensional artist, but I don’t need to be to understand the feelings evoked when utility and beauty arrive at a harmonious intersection.

Good design evokes feelings of comfort and ease.

Great design inspires and catalyzes.

For a brief backgrounder, let’s consider the principles of design: balance, emphasis, movement, pattern, repetition, proportion, rhythm, variety, unity. When you gaze upon an artwork, or enter a building, you may not be consciously aware of how the artist or architect utilized these principles to create her masterpiece.

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You do, however, know intuitively if it works or not.

Granted, some aspect of user reception is subjective.

When it comes to space, however, we arrive at objective conclusions more easily. How people engage in a room is determined by its construction. I just bought a house, and have found myself understanding this concept at the most rudimentary level. When Brad and I were househunting, we walked into a number of structures that created a sense of dis-ease within me. One poor, abused house—a haphazard disaster of an unfinished flipjob—literally made me noxious. The angles of the floor were set all askew, the closet doors ever-so-slightly off kilter. Other houses we looked at simply felt unsettling, especially when the previous owner had attempted an addition for which he received poor architectural advice.

The bottom line: you know when a space feels off, or cold, or sterile. Why are so many doctors’ offices designed this way? Shouldn’t they be constructed with your ease and well-being in mind, rather than utilitarian, literally frigid, waiting rooms? Nothing speaks impending doom like pastel boxes flanked by uncomfortable stainless-plated furniture. But I digress.

Rather than focus on the unrest caused by design failures, let’s celebrate design successes.

Recently, the Nevada Museum of Art, Donald W. Reynolds Center for the Visual Arts, E. L. Wiegand Gallery announced an exciting new expansion to the rooftop. The state’s only accredited art museum began looking skyward, razing the roof to make way for a new partnership with the western sky.

Radius Text Amanda Horn Sky Room renderings courtesy of the Nevada Museum of Art Photo of Amanda Horn

by Alina Vincent

[

[

“We’re bringing back a cherished piece of Reno history: a vibrant new version of the beloved Sky Room that once stood atop the elegant Mapes Hotel in downtown Reno,” said David B. Walker, Nevada Museum of Art CEO. “We’re building a Sky Room for the 21st century.”

The entire fourth floor, known as the Fred W. Smith Penthouse in honor of the chairman of the board of trustees of the Donald W. Reynolds Foundation, will include the 4,800 square-foot Nightingale Sky Room featuring a banquet kitchen and retractable floor-toceiling glass walls that allow for the creation of an openair environment. The Sky Room will accommodate 260 attendees for formal dinners, and up to 397 for concerts, parties, lectures, conferences, workshops, programs for children and other special events. The space will feature state-of-the-art acoustics to flexibly accommodate a variety of programs. The outdoor Stacie Mathewson Sky Plaza will complement the Sky Room with nearly 5,000 square feet of patio space, accentuated by glass parapets on the building that block the wind while enabling a view of the Sierras.

Steven Nightingale of the Nightingale Family Foundation said, “The place we are, that is, if we are in a beautiful place, it affects the way we think. It affects the way we talk with one another, the way we dream.”

The Nevada Museum of Art intends the new Sky Room to be a beautiful place that will inspire

individuals who occupy it at any given time to dream beyond the limits of the sky.

To accommodate construction, the rooftop will be closed until February 2016. Third Floor Galleries closed May 3; the Second Floor Galleries close July 26. All galleries will reopen August 22 with the Museum feature exhibition, Tahoe: A Visual History, a breathtaking museum-wide show.

If you want to be among the first to host your special event in the Sky Room, Special Events Director Nisha Hallert is accepting reservations. Rent the sky, and revel in the principles of excellent design.

Amanda Horn is a Reno-based writer, yogini, and creative community enthusiast. A former circus performer, she has been pushing boundaries most of her life, constantly redefining her own and testing the radius of the world she inhabits. She currently serves as Director of Communications for the Nevada Museum of Art. Follow her on Twitter @TeboHorn or email her at amanda.horn @nevadaart.org.

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Reno Computer Fix Text and photo courtesy of Michelle Haryasz

Cutting the Cord:

Life After Cable TV

Can’t justify the expense of cable television? Luckily, if you have high-speed internet, you have alternatives.

A selection of services and devices exist to allow streaming to your television as easily as easily as you do to your mobile devices.

Netflix’s service is increasing to $8.99/month for new customers (while staying at $7.99 for current customers for two more years), and allows use on two devices at a time. PROS: Varied movie selection, decent amount of TV shows, some original shows, and no commercials.

CONS: Content leans towards older movies and shows (though for some of us that’s a ‘pro’), and previous seasons of shows are added when the next season has started meaning you’ll spend a year ducking spoilers.

Amazon Prime is $99/year, and also allows viewing on up to two devices at a time. PROS: Wide selection of movies, and available to college students at 50% off.

CONS: Not all Prime content is free, and some shows are $2 per episode even with an account. Hulu Plus is also popular at $7.99/month. PROS: More TV shows than Netflix or Prime, and includes recent episodes.

CONS: Can only stream to one device at a time, and has commercials.

PBS, Smithsonian, TV Land, Food Network, Comedy Central, and CW have content available for streaming, with some commercials. Most other cable channels require you to sign in with your cable or satellite provider account, making this option unavailable to those of us avoiding cable expenses.

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So how do you get all this content on your TV? Smart TVs and most Blu-ray players will do it, but not as well as other devices. Gaming consoles are ranked as the most popular device for streaming to TV. Other choices include: Amazon Fire (box or HDMI stick), Apple TV, Chromecast stick, Roku (box or HDMI stick), or a PC hooked up to the television. The sticks are $50 or less, but have less functionality. As for the boxes, Amazon’s Fire TV ($100) is best paired with a Prime account, although it will also access Netflix and Hulu. Apple TV ($100) can be used with Hulu and Netflix. Most importantly, it allows access to content you’ve previously rented or bought through the iTunes store, plus Apple’s AirPlay can send content from your Mac or iOS devices. The Roku 3 ($100), or Roku 2 ($70, and almost all the same features), supports various streaming services equally.

The Roku 2 would be my choice if I were not already streaming to a TV via gaming console, and to a second TV using an inexpensive computer that allows streaming plus anything that can be done with a regular PC. We are always glad to provide a no-cost, no-obligation initial analysis, on your desktop PC, Mac, MacBook or laptop PC. This way, you can make confident and informed decisions regarding your system.

Reno Computer Fix, 1170 S. Wells Mon-Fri 10am-6pm, Sat 10am-4pm 775.996.0212, or online at renocomputerfix.net and on Facebook Remember, Don't Suffer in Silence

Review Text Oliver X

Reno funk outfit What It Do “started playing a while ago as a kind of escape from our other projects,” says band co-founder, guitarist Mark Sexton. Regular appearances at downtown Reno's Seven Teahouse at West Street Market and The Loving Cup honed their considerable musical chops over the years. The group's debut, self-produced record “Shit's Dope” was recorded nearly seven years into their tenure, in bassist Alex Korostinsky and Sexton's garage, old school style, on Sexton's Tascam Portastudio four-track cassette tape machine on 1/8” tape! We probably spent about $12 on this album, quips Korostinsky.

“A lot of these songs are old songs,” says Korostinsky.

“There's a few new ones mixed in there, but by most of these have been around since 2008 or 2009, when we first started. We wanted to write songs that were hard for us to play. A lot of it is just like very weird, metered key change-y experimental funk music to a large degree.

We've been lovingly calling it 'art funk.' It's just so abstract. The songs go through a lot of emotions and moods throughout the record,” says Korostinsky.

There's everything from classic Tower of Power inspired arrangements (there's one lonely trombone on one track buried underneath a ton of Moog synthesizers), to more fun, wacky, early seventies cinematic sounding grooves.

All-killer, no filler, the 11-song record is an instrumental experiment in melodic, skinny-tie, cafe-jazz inflected, hi-fi, lo-fi, DIY stank. The rhythm section of drummer Aaron Chiazza and Korostinsky is tighter than the girdle of a baptist minister's wife at an all-you-can-eat pancake breakfast. Sexton's tasty guitar licks are flavored with 82 Reno Tahoe Tonight

What It Do – Shit's Dope

equal parts Blackbird McKnight, Dennis Coffey and Wes Montgomery. Refreshingly, the sound blends and fuzzes into something all Sexton's own. Sexton's already impressive chops as a multi-instrumentalist have grown by bounds, and that advancement is on full display on Shit's Dope.

“I think our lack of funk experience when we started as a group helped us develop our own sound,” states Sexton.

“So, being ignorant in the beginning, was kind of a blessing of sorts.”

“You weren't listening to The Funky Meters?” I ask.

“We were,” says Sexton. “But now we have studied funk music and music in general much more seriously than we did six or seven years ago, when we first started out as a unit. The record is not your standard A section, B section, A section B section, take a solo; back to the A section. It's not like that at all. It's very unconventional.”

Unconventional indeed. The music, while accessible, has complex off-time signatures, tempo changes, breaks and interludes, and is as good a headphone listen as anything released this year. Favorite tracks: “Michael Douglass” and “Sig Rivs.”

Check out What It Do on First Listen Fridays Friday morning at 8:15am on Mornings on Fox 11 news and later that night at their Record Release Party at Lincoln Lounge, at 9pm, Friday, June 19 with co-headliners The Funk Assassination. $5 cover. 21+.

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8AM -11:30AM • MONDAY - FRIDAY 8AM- 12PM • SATURDAY

SALON TIPS Posh Salon & Med-Spa Special to Reno Tahoe Tonight

Soft Beach Waves for Summer Many clients tell us they don’t have enough time to style their hair. All you need is the right product and a quick lesson to point you in the right direction.

Our answer? Effortless beach waves using Bumble and Bumble’s Surf Infusion.

Surf Infusion is great when texture is desired for an Up-do.

Styling methods:

We also love Bumble and Bumble Hairdresser’s Invisible Oil Line. It’s a sulfate free line that was created with six feather light oils to soften, de-frizz, and detangle hair. The shampoo and conditioner nourish and protect hair from further damage. The Invisible Oil Primer is a leave in spray to further help nourish and detangle as well as protect hair from heat and UV exposure. Finally, the lightweight Invisible Oil works great to prevent frizz. We recommend using Surf and Invisible Oil products together for hair that is healthy as well as protected during the summer heat.

After applying Surf Infusion, let hair dry on its own. A great technique for those who have natural curl or wave.

We offer complimentary consultations if you would like to learn more.

To add more body, apply and dry with a diffuser.

Posh Salon and Med-Spa 250 Crummer Lane, Reno 775-826-7674

Surf Infusion is the newest member to the Surf collection. It’s a salt infused oil spray to add texture to the hair while keeping it soft and manageable. Made with uv inhibitors to block out the sun’s harsh UV rays.

To use: Shake bottle to blend ingredients and spray on damp or dry hair, focusing on mid-lengths and ends.

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4

Use a curling iron to style desired curls on dry hair, apply Surf Infusion, and tousle curls with your fingers to separate them for an effortless looking wave.

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SKATE NV Photo Kyle Volland Skater Chris "Ratface" Jatoft Melon grab over the hip at Skatehouse Lake Tahoe; El Bowlritto Dos skate competition May 2, 2015.

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THE COUTURE CLOSET Text Isha Casagrande Stylist Isha Casagrande Photos Clayton Beck, Clayton Beck Creative Hair/MUA Jenna Harlin, Salon Platinum Tru Talent Agency Model Brooke Hansen Decorative knits and carefree femininity are trending this summer with elements of crochet.

Layer on the embellished textures for a modern revival or wear nothing underneath for romantic nostalgia. Crochet is our summertime crush.

Isha Casagrande, owner of The Couture Closet, is a fashion stylist who has a passion for fashion and a love for shopping. Isha's attitude is that fashion is about confidence and confidence is about style.

Welcome to her stylish world where labels do not matter but your selfconfidence does.

The Couture Closet 538 W. Plumb Ln. Ste E Reno, NV 89509 (775) 432-1869 Facebook.com/ TheCoutureCloset

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Folk Art Velzera dress $59, canvas clutch $42, necklace $59, bangles $18, earrings $28 and ring $36 all from The Couture Closet.

Leather & Lace May & July bra top $34, Lime Chile shorts $42, Nila Anthology fanny pack $59, necklace $59, earrings $24 and bangles $18 per set all from The Couture Closet.

Naughty & Nice Dress $128, tassel handbag $139 and necklaces $39$79 all from Chez Vous.

Earrings $24 from The Couture Closet.

Tribal Trend Umgee dress $89, 3AM Forever fringe handbag $79, tribal necklace $59 and horn necklace $32 all from The Couture Closet.

Fringe Benefits A Peach fringe top $49, Soie Blue shorts $64, necklace $42, bangles $18 and earrings $22 all from The Couture Closet.

Folk Art

Leather & Lace

Naughty & Nice

THE COUTURE CLOSET – CRUSHING ON CROCHET

Tribal Trend

Fringe Benefits

YOGA Text Rachel Douglass Photo Dana Nollsch

Yoga For Runners It's that beautiful time of year that everyone gets out of the gym and into the sunshine. Running is one of my favorite outside exercises that yoga compliments perfectly. The strength and flexibility created in your practice on the mat will keep you running smooth on the streets. Yoga will make you a better runner because it improves your form and balance, helping you to run more efficiently and avoid injury. Yoga decreases your susceptibility to overuse injuries such as IT band syndrome, plantar fasciitis, and Achilles tendonitis to name a few. Yoga also keeps the muscles loose and healthy that are tightened during running like your hips and hamstrings, allowing you to stay pliable through the range of motion used in running so there are no hiccups in your stride.

The difference between yoga and stretching is the breath. The longer you've been practicing the deeper and more fluid your breath will be. This helps with breath control during your run allowing you to keep your breath even when things get challenging. Connecting to your breath helps create a meditative state that can also be duplicated while on the run. The repetitive motion of running is just like the routine of going through a sun salutation allowing your mind to clear and just be in the present moment.

Yoga is a practice that creates discipline to hold and breathe into poses. Maintaining challenging poses on the mat builds the mental endurance to push through on the road. This strength is not ego based, where we can be manipulated into not honoring where we are today. Acceptance of our limits helps to avoid injury where a runner's high pain threshold and competitive nature can often lead to trouble.

The ability to listen to our body allows you to let go of competition, judgment, and ego.

I mentioned earlier the benefits of the sun salutation for mindfulness but it also stretches the tightest body parts aggravated by running. Walking out your down dog lengthens the calves, and just hanging out in a forward fold opens up the hamstrings. A quick and easy sequence for stretching out following a run is to just put one foot on top of the opposite knee or in front, depending on your level of flexibility, and rooting down through the tailbone, extending into a forward fold. Make sure to switch sides.

Afterward, just lengthen out into a seated forward fold. This will hit two of the most problematic areas for runners, the hips and hamstrings to keep you running long and strong.

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