Repak Update - Issue 11 - August 2014

Page 1

green dot newsletter Colours

introduction The Green Dot is one of the most widely used recycling symbols on packaging. Its usage means that the producer of the packaging has contributed to the end recovery of the packaging.

Pantone® 343 C

It is a mark of environmental responsibility. Members of Repak, who support packaging recycling in Ireland, are fully licensed to use the Green Dot. In doing so, the integrity of the symbol must be retained through proper usage. This newsletter sets out some the ‘dos and don’ts’ for using the Green Dot. As more than 460 billion products containing the symbol are sold to consumers worldwide, it is important that the symbol is used correctly on all packaging.

c: 100

m: 000

y: 069

r: 000

g: 088

b: 061

k: 060

RIGHT -pointing arrow (dark colour compulsory)

The rules of Green Dot usage have been established by Pro Europe, the European organisation which licences the symbol. You can find more information by clicking here or by contacting Repak Membership Services. Declan Martin Membership Services Manager Repak

margins X

X

X

X

Pantone® 366 C c: 018

m: 000

y: 047

r: 208

g: 228

b: 166

LEFT - pointing arrow (light colour compulsory)

k: 000


green dot newsletter presentation Minimum Size 10mm - recommended minimum

8 mm - permitted minimum

Orientation The central axis must stay in vertical position towards the packaging text

VERTICAL AXIS OF THE SYMBOL

UPPER PART

LOWER PART

6 mm - permitted minimum in exceptional cases TRADEMARK

Good on-pack examples Black on white background.

Any colour on a white or transparent background.

Use of official colours on contrasting backgrounds.

White on single colour background.

Examples of Incorrect Use of Colours Incorrect official colours

Reversed colours

Three different colours, where the symbol is not in the correct official colours

Use of shading and effects

REM LO

IP S U M 速

Incorrect surrounding margins

Use of other wording or elements on the symbol


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