AI-enabled business-driven sentiment analysis and text analytics like YouTube comments analysis has taken the business world by storm. Every brand, every organization, eager to increase its efficiency, productivity, and growth is exploring ways to use sentiment analysis with social media listening. At the same time, many brands shy away from exploring AI-powered platforms because the task seems intimidating and inundated with hassles. Nothing could be further than the truth. In fact, technology gives us customer insights that are more accurate and more targeted than manual analysis.