Global Market Research Report :China beer market insights 2013

Report: China Beer Market Insights 2013 Category: Food & Beverage

www.researchonglobalmarkets.com

Report: China Beer Market Insights 2013 Report Details

• • • • • • • • •

Publish date: 26th Jul, 2013 N b Number of slides: f lid 200 Geographic coverage: China Available format: PDF, CD, Hardcopy Available format: PDF CD Hardcopy Price for Single User License: USD 12,821 Price for Site License: USD 12,821 Price for Site License: USD 12 821 Price for Global User License: USD 12,821 Delivery Time: y Within 1 business dayy Payment Modes: Credit/Debit Card, RTGS/Wire Transfer, Google Wallet, PayPal www.researchonglobalmarkets.com

Report: China Beer Market Insights 2013 Report Insights

• With the recent London Olympics, local brewers upgraded their brand images by linking their brands to the Games, and organized promotions, reaching out to younger consumers • No alcohol and low alcohol beer currently have very small volume but N l h l dl l h lb l h ll l b growth is forecast in view of ever stricter punishments for drink‐ di i driving • The demand for premium beer has seen an upturn • A new focus on innovation and the search for profit has been A new focus on innovation and the search for profit has been contributing to this

www.researchonglobalmarkets.com

Report: China Beer Market Insights 2013 Report Insights (Continued)

• As the largest foreign brewer in China, AB‐InBev never stops its investment in China’s beer market • At the beginning of 2013, AB‐InBev has struck a deal to acquire N h Nanchang Asia Brewery to help it tap into middle and low‐end Ai B h l i i iddl dl d markets in China • In recent years, environmental concerns, cost‐saving initiatives, I t i t l t i i iti ti convenience and novelty elements are driving packaging innovation • This is bringing PET, aluminum and mini‐keg formats under the This is bringing PET aluminum and mini keg formats under the spotlight

www.researchonglobalmarkets.com

Report: China Beer Market Insights 2013 Report Coverage

• This report provides readers with an excellent way of gaining a thorough understanding of the dynamics and structure of the China beer industry • Data includes volumes from 2008 to 2012, plus forecasts for 2013, D i l d l f 2008 2012 l f f 2013 enabling historical and current trend analysis • It gives readers in‐depth market segmentation covering mainstream, It i d i d th k t t ti i i t premium, super premium, discount, alcoholic strength, local segmentation and beer type segmentation, and beer type • It provides data and analysis of the performance of both domestic and imported brands and reports on new product activity in 2012 and imported brands and reports on new product activity in 2012 www.researchonglobalmarkets.com

Report: China Beer Market Insights 2013 Report Coverage (Continued)

• This report provides an analysis of industry structure, reports on company volumes and contains brewer profiles for major brewers • It covers distribution channel data (on‐ vs. off‐premise) and discusses the latest trends in the key sub‐channels h l d i h k b h l • Packaging data includes consumption volumes by pack material, type, size, refillable vs. non‐refillable, and multi‐serve vs. single serve i fill bl fill bl d lti i l • Market valuation data and pricing data, including beer consumption by price segment/distribution channel and selected consumer beer by price segment/distribution channel and selected consumer beer prices, are also included

www.researchonglobalmarkets.com

Report: China Beer Market Insights 2013 Category: Food & Beverage

• Executive Summary • Market Context • Market update • Brewer Profiles

www.researchonglobalmarkets.com

Interested in this report?

To view more details regarding this premium market research report, Please click here

For further information, get in touch with us: E‐mail: support@researchonglobalmarkets.com Call: International: +91 (22) 4098 7600 About Us Research on Global Markets is a leading source for market research on various sectors globally Research on Global Markets is a leading source for market research on various sectors globally offering premium research content from worldwide publishers of market research reports Industry Segments A tomoti e & Transport Automotive & Transport

Cons mer oods Consumer goods

A ri lt re Agriculture

Food and Beverage

Energy and Utilities

Public Sector

Manufacturing & Construction

Healthcare

Media & Entertainment

IT, Telecom & Electronics

Services

Others

www.researchonglobalmarkets.com