Global Smartwatch Market January 2015
MARKET INSIGHTS The market for smartwatches is witnessing a double-digit growth rate globally. North America is a promising and a highest revenue generating geography for smartwatches. As per the estimates, North American region generated nearly 1/3rd of the market revenue in 2013, and it is further expected to grow at a significant rate.
However, in the near future, the growth of this market is expected to be driven by the Asian region with China emerging as a popular hub, being a low-cost Android based smartwatch manufacturer.
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MARKET DRIVERS AND CHALLENGES Out of the total smartwatch shipment in 2013, Samsung held a market leader position, followed by Nike and Garmin. As of now, the market is purely driven by the leading tech companies such as Samsung, Apple, Google, etc.; however, in the near future, the entry of watch companies is expected to increase the competition and dynamics of this market. FAST FACTS  The global market is witnessing a huge inflow in the number of companies and is expected to grow manifold from the existing number of 40 companies at present.
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MARKET BY TYPE OF PRODUCT Extension smartwatch Classic smartwatch Standalone smartwatch
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MARKET BY APPLICATION PA Wellness Medical/ Health Sports Others
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MARKET BY OPERATING SYSTEM Android IOS Windows Others
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REPORT COVERAGE The report highlights the major mile stones of the smartwatch market with details covering the key influencing factors impacting this market An in-depth insight on the competitive scenario and its evolution in the near future has been covered in the report along with the forecast of the future of the smartwatch market worldwide Key players such as Samsung, Pebble, Garmin, Nike, Sony, Fitbit and Casio have been profiled with elaborated information on business overview, financials, product portfolios, investments, news and recent developments
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GAIN A COMPETITIVE EDGE The study highlights the global market for smartwatch along with current market conditions and a trend/awareness forecast to forage the prominent investment pockets in the market The analysis unveils the dominant aspects, viz. upsurge in demand for smartwatches in applications such as PA, Wellness, Medical/ Health, Sports and Others Trends of the global market are outlined to determine the overall attractiveness and single out market trends and gain a stronger foothold in the market A microscopic analysis of segments is conducted to gauge the potential of the market. These segments highlight the favorable conditions for the growth of global smartwatch market
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GAIN A COMPETITIVE EDGE
Continued..
 Porters five forces model helps in analyzing the potential of buyers & suppliers, with a competitive sketch of the market, which helps market players in better decision making
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KEY VENDORS IN THE MARKET  Led by innovations, the smartwatch companies are spending heavily on R&D. Top players such as Samsung, Pebble, Maritime and Sony are counting on their R&D investments to be the dominant strategy to maximize on the respective market shares. Further, Strong distribution support is another key aspect that is imperative to this market. The leading companies are collaborating with their suppliers and re-sellers to penetrate into this market through the right selection of channel, geography and target audience.
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KEY REGIONS COVERED IN THE STUDY North America Europe Asia Pacific LAMEA
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TABLE OF CONTENTS Introduction Executive summary Market overview Global smartwatch market by: Products Application Operating system Geography
Company profiles
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REPORT DETAILS Publish date: Jan 15, 2015 Number of slides: 126 Geographic coverage: Global Available format: PDF, CD, Hardcopy Price for Single User License: USD 3,300 Price for Site License: USD 6,300 Price for Global User License: USD 9,300 Delivery Time: Within 1 business day Payment Modes: Credit/Debit Card, RTGS/Wire Transfer, Google Wallet, PayPal
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