Redington Value Plus July 2013

valueplus presents

the

July 2013 03 HP FlexFabric 07 EMC VSPEX 09 CISCO Rack Servers

q u a r t e r ly

11

TRIPP LITE WALL-MOUNT RACKS

A special publication from Redington Gulf Value Division

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SIEMENS OPENSCAPE

Plugged in

With the Middle East waking up to the benefits of cloud computing, Redington Value has its sights set on providing its own IaaS and SaaS offerings.

Application

other application providers

Hypervisor Generic Servers Network Storage

For more information or to place an order on EMC, For more information or to place an order on EMC, please to sales.value@redingtongulf.com please write write to sales.value@redingtongulf.com

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VSPEX in virtualised SharePoint environments: Efficient, easy to mange, powerful

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Rack Attack

contents 03 HP FlexFabric 07 EMC VSPEX in virtualised SharePoint environments: Efficient, easy to mange, powerful 09 CISCO: Rack Attack 11 TRIPP LITE: Considering a wall-mount rack? Here are 5 convincing facts

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Bringing UC to the SMB

13 SIEMENS: Bringing UC to the SMB

from the director: Dear Partner

W

e all need to optimize and innovate our business model to ensure growth and long term sustainability of our organizations. While doing this, some fundamental questions need to be answered. One such question could be to ask about prospective competitors for the business.

We are all aware of our existing competition, but there may be a

potential competitor who could evolve from a different market or industry and take the market and the business by surprise.

The key enabler for this to happen is technology.

Technology is making boundaries between industries more porous and providing opportunities for businesses to enter different industries. For example, Telecom providers have become a medium for selling music besides the traditional CD’s. Similar opportunities may exist across

industries and it takes one idea for an organization to enter a new business.

Please write to me at valueplus@ redingtongulf.com to share your views on how organizations can utilize technology to identify new business opportunities.

Your Sincerely

Raj Shankar Managing Director, Redington Gulf

For more information, please write to sales.value@redingtongulf.com

July 2013

The ValuePlus Quarterly

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Viewpoint by Ramkumar

Time to embrace change activity, we at Redington Value are

that we have achieved Authorised

busy putting together our act on cloud

Training Partner status with a few

platforms and value-added services for

vendors, for whom we’ll be in a position

the partner community. You will very

to deliver training that culminates into

soon hear from us on both the initiatives.

certifications. This is a critical area

Cloud adoption is catching up fast

of investment, which will enable us to

worldwide, and we expect this region to

skill up, and enhance the value of, our

follow suit soon. Already a lot of customers

partner community.

have proposals under consideration to move non-critical applications to the

As more and more vendors launch

cloud. All the development, quality

their products on the cloud and also

control environments, intranet, mail

offer significant benefits in terms of

and many other applications are being

both commercial value and product

moved to the cloud.

completeness, it is imperative that this

transition is bound to happen sooner

IaaS and SaaS are the two key areas

or later. This is the best time for the

where we are trying to come out with

community to embrace change and also

offerings soon. As valued channel

be prepared to operate in the virtual

partners we expect that we will be able

world. We at Redington Value will do our

to table viable and interesting solutions

best in enabling the partner community

for you. These solutions will enable

during this transition.

you to make further inroads into your

customer segments.

Wishing you all a great quarter ahead.

Wish you all happy Eid and happy

holidays for those of you who are

In terms of our value-added service

Thanks and best regards,

planning your annual vacations!

initiatives, we’ll be focusing on training,

in addition to implementation services

Ramkumar B.

As we enter the summer months, when

and other pure-play consulting areas. In

Senior Vice-president, Redington Gulf,

traditionally we see a slowdown in

lieu of the above we will soon announce

Value Division

Dear Partner,

For more information, please write to sales.value@redingtongulf.com

2

The ValuePlus Quarterly July 2013

HP flexfabric | in depth

HP FlexFabric The industry’s most complete softwaredefined networks fabric.

S

imple, scalable and automated – data centre networks are reaching a breaking point.

Cloud, virtualisation, mobility, and big data are placing unprecedented demands on the data center and accelerating the evolution of new application architectures.

What is needed is a new solution that reduces network complexity, improves application performance and scale, and increases network and business agility.

This is precisely what HP is delivering with the biggest and most comprehensive data center networking announcement in our history.

We are announcing the future of data center networking—HP FlexFabric—the industry’s most complete software-defined data centre network fabric.

HP FlexFabric HP FlexFabric redefines how customers architect and implement

data centre network fabrics. The open, standards-based approach of HP FlexFabric delivers three important customer benefits: • Reduces operational complexity up to 75 percent compared to legacy solutions.

• Delivers two times the scale of the leading competitor.

• Accelerates application deployment—cutting provisioning time from months to minutes.

HP FlexFabric is focused on reducing complexity in the data centre by leveraging a number of different technologies and services.

HP Intelligent Resilient Fabric (IRF) HP FlexFabric allows data centre operators to simplify large-scale fabric design and operations by interconnecting multiple core or access layer switches—and managing these devices using a single IP address.

New innovations to HP IRF increase network resiliency, performance, and availability, while reducing operational complexity. In fact, HP FlexFabric with IRF can deliver up to double the fabric scaling of existing solutions, while reducing operational complexity by up to 75 percent.

For those organisations with multiple data centres, HP’s Ethernet Virtual Interconnect (EVI) provides Layer 2 VLAN extensions between data centres. This encapsulation and routing technology simplifies the process

of extending geographically dispersed data centres. In addition, when used in conjunction with IRF, these links are load balanced, and Multitenant Device Context ensures true multi-tenancy across multiple data centres.

New HP FlexFabric innovations simplify the data centre access layer by unifying the management of virtual and physical fabrics with the new HP FlexFabric Virtual Switch

For more information, please write to sales.value@redingtongulf.com

July 2013

The ValuePlus Quarterly

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in depth | HP flexfabric

5900v and HP FlexFabric 5900 physical switch.

HP FlexFabric Virtual Switch 5900v The HP FlexFabric Virtual Switch 5900v is a software solution designed to integrate with the VMware ESX Hypervisor as a replacement for the standard VMware vSwitch.

The Virtual Switch 5900v allows network services to be defined and managed at the virtual machine level, opening the door for future extension of HP Software-defined Networks (SDN) capabilities down to the virtual machine.

The HP FlexFabric Virtual Switch 5900v provides the following benefits: • Allows you to create and manage standard networking policies to VMs • Provides you with full visibility of the VM-VM traffic, so that traffic can be monitored, managed, and secured • Automates the migration of VM policies and profiles with VMs when using vMotion

HP FlexFabric 5900AF Switch Series (EVB/VEPA) The HP FlexFabric 5900AF Switch Series is a high-density 1/10 GbE access layer switch, ideally suited for high-performance, resilient, scalable virtualised environments. The HP FlexFabric 5900AF Switch Series includes the following benefits: • Delivers ultra-fast speeds in a diverse portfolio on 1/10 GbE server connectivity and 10/40 GbE uplinks • Provides high reliability with Comware 7 operating system, and full L2/L3 features with no hidden costs for switch features • Delivers consistent management across all switches and IRF fabric for higher scalability Comware version 7 – Operating System Underpinning HP FlexFabric is the HP Comware operating system used across all of the data centre switches and routers. This carrier grade, modular operating system offers: • Advanced feature consistency with no hidden cost or licensing

complexity • Robust, advanced L2/L3 feature set including ISSU (In Service Software Upgrade) • Support for advanced features, such as OpenFlow 1.3, protecting the customer’s investment Scaling the data centre fabric As organisations continue to consolidate data centres, there will be fewer locations, but each will be much larger in scale.

To accommodate that scale, the network must support rapid scale.

HP FlexFabric was designed to handle today’s pressure as well as tomorrow’s requirements. New HP FlexFabric innovations deliver 2x the scale of the current leading legacy solutions.

For those organisations running into problems scaling their Layer 2 networks, HP FlexFabric can leverage open industry standardsbased Transparent Interconnect of Lots of Links (TRILL) and Shortest Path Bridging (SPB) to help them scale those networks. And both standards are fully interoperable with HP IRF. We are announcing a host of new HP FlexFabric access and core switches and routers that provide new levels of industry-leading 10GbE and 40 GbE density, scale, and performance.

HP FlexFabric 11900 Switch Series The industry’s first OpenFlow 1.3-enabled data centre aggregation provides line-rate, high-density 10GbE and 40 GbE designed for cost-effective End-of-Row (EOR) and

For more information, please write to sales.value@redingtongulf.com

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The ValuePlus Quarterly July 2013

small-core deployments. The HP FlexFabric 11900 Switch Series includes the following benefits: • Simplifies data centre complexity with flatter Layer 2 network architectures • Reduces footprint, power, and cost with converged network and storage infrastructure • Provides energy-efficiency and ultra-low latency with front-to-rear airflow, redundant and hotswappable management, and power, fabric, and cooling modules HP HSR 6800 Router Series The HP HSR 6800 is the industry’s first aggregation router to support network virtualisation, improving performance and availability while reducing operational complexity and cost. These routers are built with a multi-core distributed processing architecture and 2 Tbps switch capacity.

The HP HSR 6800 Router Series includes the following benefits: • Enables you to provide highperformance service securely that can scale to hundreds of thousands of users • Ensures high-speed delivery of cloud services and applications across the WAN • Minimises impact from network or device failures with very fast convergence time in milliseconds compared to seconds HP Virtual Services Router The HP Virtual Services Router (VSR) is the industry’s first carrierclass, software-based Network Function Virtualisation (NFV)

router. The VSR is designed for cloud data centres and enables enterprises to automate secure connectivity across the WAN to public cloud networks. The HP VSR includes the following benefits: • Flexible deployment across branch, data centre, and cloud • Agile services delivery for faster time to revenue • Virtualised router for multitenant, hosted public clouds • Reduced footprint, power and cost, and OPEX for managing and deploying the services Automate the data centre fabric With so many demands being placed upon the network, it’s critical to have a networking foundation that’s able to transition to SDN. To enable organisations to deploy and manage a network capable of supporting these demands, the HP FlexFabric architecture provides the industry’s most comprehensive software-defined management solution.

HP’s unique single-pane-of-glass management automates accelerated application and service delivery for SDN- enabled and traditional network devices from the data centre to the campus and branch.

HP IMC VAN Resource Automation Manager The HP IMC VAN Resource Automation Manager provides a data centre fabric orchestration tool intended to deploy an intelligent, virtualised, on-demand fabric for end-to-end HP Converged Infrastructure and traditional tier network architecture.

HP IMC Resource Automation Manager includes the following benefits: • Simplifies planning, provisioning, monitoring, and troubleshooting, and completely segregates and secures the application • Service profiles define connectivity, policies, and L4 to L7 services integration to remove complexity of statically configured networks • Extends the policy-driven provisioning from the edge, which was initiated with the release of IMC VAN Connection Manager to the rest of the fabric.

branch, and data center networks.

The HP IMC SDN Manager provides full fault, configuration, accounting, performance, and security management for HPenabled SDN domains and includes the following benefits: • Enables deployment, monitoring, and management of HP OpenFlow-enabled switches • Allows visualization of traffic flow and performance monitoring in HP SDN domains • Enables backup and restoration of configurations and software of HP SDN controllers • Provides graphical OpenFlow troubleshooting with path analysis HP data centre services Helping organisations make the transition from today’s rigid legacy networks to tomorrow’s agile networks is a set of new HP Data Centre services.

These services focus on data

centre transformation that encompasses people, process, and technology change, offering a holistic approach to support.

Connectivity Transformation Workshop The new HP Connectivity Transformation Workshop focuses on helping customers make the transformation from a current legacy network environment to the future network environment, which is agile and can align with their business goals.

IPv6 Roadmap Service The new IPv6 Roadmap Service provides access to experienced consultants to develop a transition roadmap to IPv6 by considering all six of the domains affected by this transition— the network, security, infrastructure, applications, governance, and finance.

HP data centre care

HP IMC SDN Manager The HP IMC SDN Manager automates the management of SDN and traditional network infrastructure operations, providing monitoring and policy management that spans campus, For more information, please write to sales.value@redingtongulf.com

July 2013

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Make your network cloud-ready HP Cloud-Ready Data Center Networking Solutions Simplify your migration to the cloud and drive innovation with a cloud-enabled data center. It’s never been HP Cloud-Ready Data Center Networking Solutions designed to help you: • Improve business agility • Reduce costs • Simplify networking • Unleash innovation

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.

For more information or to place an order on HP, please write to sales.value@redingtongulf.com

emc | focus

VSPEX in virtualised SharePoint environment: Efficient, easy to manage, powerful

E

MC VSPEX Proven Infrastructure configurations are optimised for virtualised Microsoft SharePoint environments. VSPEX provides customers the power to choose the hypervisor, server, and network technology they prefer to go along with EMC’s award-winning VNX and VNXe unified storage and

EMC Data Domain, EMC Avamar and EMC NetWorker backup and recovery solutions to address the uniqueness of their SharePoint environments. The simple, efficient and flexible VSPEX for SharePoint configuration can scale from 1,000 users up to 10,000 users and can be used with all of the private cloud solutions in the VSPEX catalog. Since its April 2012

launch, EMC partners have sold hundreds of VSPEX, which offer a wide variety of configurations enabling channel partners to accommodate a diverse range of customer deployment preferences.

EMC has also announced updates for all 14 of the original VSPEX configurations to ensure customers can choose from the latest technology when deploying

their VSPEX, as well as an online education and sales enablement centre and simplified technical documentation for partners.

Organisations implement SharePoint to improve internal and external productivity and collaboration. For many customers, SharePoint is often deployed in a highly distributed model that can result in significant

For more information, please write to sales.value@redingtongulf.com

July 2013

The ValuePlus Quarterly

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focus | emc

data growth, management complexity and isolated islands of information and infrastructure.

VSPEX Proven Infrastructure for virtualised SharePoint environments enables customers to confidently consolidate or deploy new SharePoint environments and leverage the power of virtualisation to lower costs and simplify management. VSPEX includes EMC’s award-winning unified storage systems, which, according to recently released research from IDC, are most preferred by SharePoint customers over other vendors.

EMC VSPEX for SharePoint simplifies infrastructure design and deployment so partners can focus on rapidly consolidating existing or deploying new SharePoint environments for their customers. VSPEX enables EMC and Microsoft’s mutual customers to take advantage of the power of SharePoint so they can more quickly respond to business and competitive requirements.

VSPEX Proven Infrastructure for virtualised SharePoint is designed for customers looking to consolidate storage and infrastructure and lower costs associated with SharePoint use cases such as Document Repository (file shares replacement) and Enterprise Content Management. With VSPEX, customers can realise greater efficiency, flexibility,

higher availability, faster and simplified backup and recovery and reduce TCO. VSPEX provides Microsoft customers and others a choice of industry-leading virtualisation technologies for

“VSPEX includes EMC’s award-winning unified storage systems, which, according to recently released research from IDC, are most preferred by SharePoint customers.”

For more information, please write to sales.value@redingtongulf.com

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The ValuePlus Quarterly July 2013

their private cloud Infrastructures.

EMC unified storage solutions deliver predictable performance and significantly reduce the planning, sizing and configuration burdens of adopting a private cloud environment. EMC backup and recovery solutions leverage industry-leading deduplication technologies to significantly reduce backup storage requirements and enable fast, reliable data protection.

Validated in tests and studies conducted by EMC and leading

industry analyst firms, these technologies combined in VSPEX can help users in virtualised SharePoint environments: • Tune SharePoint storage performance in 80 percent less time • Shorten SharePoint provisioning by four times with EMC Storage Integrator (ESI) • Accelerate SQL Server transactions per second by four times • Cut time to manage backup by 81 percent • Reduce backup storage by 10 to 30 times.

cisco | in depth

Rack attack N Unified rack server solutions for Microsoft Applications.

ow that Microsoft Server and Microsoft Exchange have both gone through a major refresh, a lot of data centres are planning to refresh their hardware as well. With Cisco C-Series Rack Servers perfectly placed to reap the benefits, we’ve developed this powerful campaign to showcase their advantages – and promote your partners’ own hero offers.

The following campaign

assets will be available to your Partners through PMC: • Three customisable sets of emails, MPU banners and landing pages – with one set designed to promote partners’ own offers • Pop-up event banners • A4 Partner flyer • Downloadable content, including premium white papers, reports and videos • Ready-to-use copy blocks Plus more collateral to help

For more information, please write to sales.value@redingtongulf.com

July 2013

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in depth | cisco

Partners make the most of the campaign: • Partner Implementation Guide • An ‘At-A-Glance’ Guide to Unified Rack Servers • Competitive Battlecard • Strategic Partner Playbook • Telemarketing Call Guide Take Advantage of Microsoft’s Portfolio Refresh With Microsoft offerings going through a major refresh, Cisco has created a powerful and compelling marketing campaign for partners to help them drive awareness, generate demand and accelerate sales of Cisco C-Series rack server bundles. These can be aimed at customers who are upgrading

or migrating to the latest Microsoft solutions: • SQL Server 2012 • Windows Server 2012 • System Center 2012 • Exchange 2010 Welcome to the world of Yes Cisco’s Unified Computing System, cutting-edge products and best-of-breed partners comprise a complete ecosystem that is uniquely capable of dealing with the complex demands of business – and the IT department. By pooling our individual strengths, we are able to provide effective guidance and optimum solutions at every step.

And whatever the question – will it save money? Can it

For more information, please write to sales.value@redingtongulf.com

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The ValuePlus Quarterly July 2013

“Cisco’s Unified Computing System, cutting-edge products and best-ofbreed partners comprise a complete ecosystem that is uniquely capable of dealing with the demands of business.” scale? Is it flexible? Is it easy to manage? – the answer is simple: Yes. Three Market-Oriented Themes The play materials follow three critical customer needs: • Cost-effectiveness • IT performance and ease of deployment • Pre-configured, Windowsready Cisco SmartPlay bundles

Powerful Assets Targeting Technical Decision Makers, you can make use of a range of customisable assets including: • Emails and landing pages • Online banners • Five Cisco SmartPlay bundles • Event pull-up banners • Ready-prepared copy blocks

tripp lite| guide

Considering a wallmount rack? Here are 5 convincing facts

W

hen most of us think about racks, the first image that comes to mind is a tall, freestanding rack typically found in a data centre environment, but not all applications need cabinets of this size. In certain scenarios where floor space is limited, a wall-mount rack cabinet is a more logical choice. Still

For more information, please write to sales.value@redingtongulf.com

July 2013

The ValuePlus Quarterly

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guide | tripp lite

debating the installation of a wall-mount rack for your network project? Here are the top five reasons why you should purchase a wall-mount rack.

1. You can secure equipment in minimal space Wall-mount rack cabinets are perfect for housing equipment like servers and audio/video consoles in rooms with limited floor space like wiring closets.

They come with adjustable vertical mounting rails with square holes that accommodate all standard 19-inch rack

equipment, and sturdy steel frames are rated up to 250 pounds. Plus, you don’t have to worry about unwanted access because you can protect equipment with a hinged wallbracket lock.

2. They provide convenient access Most wall-mount racks include a sturdy hinge between the cabinet and the wall bracket, allowing the cabinet to swing away from the wall for easy access to equipment and cabling.

For more information, please write to sales.value@redingtongulf.com

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The ValuePlus Quarterly July 2013

Top and bottom panels include channels for cable routing, and the front door and side panels are removable.

3. Most can adapt to diverse applications Wall-mount rack cabinets are available in a variety of sizes from 6U to 26U and can be converted into floor-standing enclosures with the optional Rolling Caster Kit (SRCASTER), allowing them to roll under desks, tables or counters.

4. They fit standard 1U servers Wall-mount racks are sized to fit standard 1U servers with plenty of room for cable management and unobstructed airflow.

5. You have a more economical option If you simply want to organise your equipment and save space but aren’t concerned with security, choose a wall-mount open frame rack. They have sturdy steel frames and are rated up to 150 pounds.

siemens | highlight

Bringing UC to the SMB Noting demand among SMBs for unified communications capabilities, Siemens recently launched its OpenScape Business solution, which promises to bring UC to the SMB.

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esponding to the growing demand among small and medium businesses (SMBs) for powerful yet simple business solutions that drive higher team performance, Siemens Enterprise Communications recently introduced OpenScape Business, a vibrant, all-in-one solution that brings the benefits of UC to SMBs, regardless of their telephony infrastructure.

“SMBs increasingly recognize the value of UC to amplify the effectiveness of their teams and enhance customer engagement – anywhere, anytime and on

any device – yet we know SMB business dynamics demand a more flexible, scalable and costeffective solution,” said Chris Hummel, Chief Commercial Officer, Siemens Enterprise Communications. “Siemens Enterprise Communications has a long history of serving the SMB market, with over seven million users today, and we used that experience to develop the most innovative, featurerich solution possible.

OpenScape Business offers more functionality in one box than competitive solutions, giving customers the advanced

UC tools they want in an easy to purchase and deploy package.”

OpenScape Business delivers voice, UC, web collaboration, mobility and seamless integration into office applications in a unique all-inone solution for single and multi-site SMBs. It is the first solution introduced under the new OpenScape Business portfolio, building on the best features of the existing HiPath 3000 and OpenScape Office SMB solutions. Plus, for customers currently using OpenScape Office or HiPath 3000, OpenScape Business

offers a simple and costeffective migration to UC, while still leveraging their current investment.

OpenScape Business is easily scalable as an SMB’s business grows and its telephony and communications needs change.

Regardless of the telecommunications protocol a business is using, OpenScape Business is unique in offering a single platform to address their UC needs, protecting their investment and simplifying deployment. Customers currently using TDM are supported with voice with IM

For more information, please write to sales.value@redingtongulf.com

July 2013

The ValuePlus Quarterly

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highlight | siemens

and presence built in, and if they later choose to add IP it can easily be added at the customer’s pace to realize full UC functionality, without having to buy a new platform.

Additionally, the solution’s intuitive web-based management tools simplify installation, management and upgrades.

Increasingly mobile SMB employees can leverage OpenScape Business on a wide variety of devices and tablets, so businesses can offer users the device flexibility they want.

Plus it offers a client for Apple MAC OS, providing better reliability and functionality for users than the web-only options found in many competitive solutions.

Why Buy? Staying connected to colleagues and customers in the office or on the road is essential to getting the job done. But today’s communications systems can do more than help you stay in touch, they can dramatically transform your business.

They can enhance inter-office collaboration, enable new home and flexible working practices, and they can integrate employee ownedtablets and smartphones into your secure business network to support Bring Your Own Device (BYOD) strategies.

OpenScape Business can do all this, and much more.

It’s a unique voice and Unified Communications (UC) solution specifically designed to address the needs of dynamic SMBs like yours. Not only will it keep your staff connected anywhere, at any

time, OpenScape Business will accelerate team productivity, improve customer service and dramatically reduce your communications costs.

Why Unified Communications?

UC takes all the ways your people communicate - email, phone, fax, instant messaging, video conferencing, web collaboration and more - and integrates them into a single place. There’s no need to switch between screens, programs, contact lists, email accounts and all the other things that can slow down even the simplest communications.

OpenScape Business goes further... delivering more UC functionality in one box than any other vendor, on top of your existing infrastructure.

Why OpenScape Business?

OpenScape Business is an all-inone solution for single and multi-site businesses that simplifies the deployment and delivery of cost-saving enterprise voice and UC across your business.

- No investment in new infrastructure: Delivers UC functionality on top of your existing network, using established interfaces and supporting all common communications protocols.

- Performance-boosting functionality: Comes packaged with the very latest UC applications – from productivity enhancing presence and seamless mobility to anytime collaboration.

- Cost saving communications: Seamlessly integrates cost saving Voice over IP on top of your existing network to

For more information, please write to sales.value@redingtongulf.com

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The ValuePlus Quarterly July 2013

reduce your total communications bill.

- Total connectivity: Provides instant access to UC on any desktop, tablet or smartphone.

- Comprehensive mobility: Supports more mobile platforms than any other offering from any other vendor - from Android and Windows to iOS - using a web-based solution.

- Superior ownership experience: Reduces total system cost through swift and easy deployment, and webbased management tools for simple, low cost maintenance and support.

- A future-proofed investment Delivers a low cost upgrade path from voice to UC. You can improve service to employees and customers: - Solve issue in an instant by routing colleague and customer calls directly to any device you choose.

-Achieve first call resolution by integrating multimedia contact centre functionality.

-Engage with customers on their terms by offering multiple ways to get in touch – email, phone and social collaboration tools.

-Bring all your communications tools together in Microsoft Outlook – email, IM, calendar, presence status, social collaboration, drag and drop conferencing and more.

You can deliver seamless workforce mobility: -Keep remote and mobile employees connected by delivering UC functionality on more mobile platforms than from any other vendor, from Android to iOS, though a web-

based approach to mobility.

-Employees can quickly respond to customer inquiries while ‘on the road’.

-Bring virtual teams together by delivering real-time audio and video conferencing to employees’ smartphones and tablets.

-Stay productive with access to all critical apps – directories, favourites, voice mail and call journals.

- Accelerate BYOD strategies with secure access to corporate apps on the move.

You can boost employee productivity: -Communicate more efficiently with customers and bring virtual teams together anywhere, at any time with chat, conferencing, webcollaboration and more.

-Never miss another important call with integrated presence and one number services.

-Speed decision-making with drag and drop conferencing from your desktop, tablet or smartphone.

You can maximise limited budgets and reduce high operational costs: -Slash conferencing costs by up to 90 percent and total voice calls cost by up to 30 percent with voice over IP (VoIP).

-Reduce support costs with easy-to-use, web-based management tools.

-Avoid expensive rip and replace projects by deploying UC to all users independent of the communications network infrastructure.

-Instantly scale to support more UC functionality and more users with ease.

For more information or to place an order on Siemens, Please write to sales.value@redingtongulf.com

Redington Value Channel Events

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2

3

4

5

6

1. HP Enterprise Security Partner Event, Dubai, UAEon 23rd April 2013

4. Winning with HP Networking, Riyadh, KSA on 23rd June 2013

2. RSA Redington Saudi Arabia Distribution Launch, Riyadh, KSA on May 27th

5. Participation in EMC forum, Lagos, Nigeria on 17th July 2013

3. Trend Micro Worry Free 8 Launch in Doha, Qatar on 22nd May 2013

6. Trend Micro Iftar, Dubai, UAE on 1st Aug 2013

Breathe easy.

Partner with Redington Value.

For more information, contact sales.value@redingtongulf.com

Redington Value is a value-added distributor for the following brands in parts of Middle East and Africa:

Hot-Swappable UPS Systems

ELIMINATE DOWNTIME You wouldn’t buy a blade server or network switch that requires a lengthy service outage and costly repair specialist to replace a power supply. Why should your UPS system be any different? Unlike traditional UPS systems, Tripp Lite’s SmartOnline® Hot Swappable UPS Systems can be serviced by almost anyone without requiring any downtime.

ASK THE UPS EXPERT How does a hot-swappable UPS system work?

Most network-grade UPS systems have hot-swappable batteries, but SmartOnline Hot-Swappable UPS Systems also have hot-swappable power modules and a detachable bypass PDU. The bypass PDU houses all the AC input and output connections. When you turn the bypass switch, you can remove the power module without disrupting the operation of connected equipment, making it a true Uninterruptible Power Supply. The detachable bypass PDU is a feature exclusive to Tripp Lite.

Why do I need a hot-swappable UPS? If you want to avoid downtime, a hot-swappable UPS is essential. Repairing a traditional UPS above 5 kVA typically requires 1 to 2 hours of downtime while connected systems are powered down, the new UPS is wired into the circuit and systems are started up, tested and returned to service.

Performing the same repair with a SmartOnline Hot-Swappable UPS System doesn’t require any downtime.

Is a hot-swappable UPS expensive?

SmartOnline Hot-Swappable UPS Systems are typically priced at or below the level of traditional UPS systems that lack a bypass PDU, and adding one will add hundreds of dollars to the cost of a traditional UPS. Traditional UPS systems above 5 kVA also require expensive service contracts or specialists for repairs. And don’t overlook the high cost of downtime. A recent Aberdeen Group survey found that data center downtime cost businesses an average of USD 138 000 per hour, so a hotswappable UPS can pay for itself very quickly.

SmartOnline Hot-Swappable Rack/Tower UPS Systems • • • • • • • •

11 Models from 6 to 20 kVA On-Line, Double-Conversion Best-in-Class Energy High Power Factor (Up to 0,9) N+1 Redundancy (Select Models) Wide Input Voltage Range Pure Sine Wave Output Scalable Runtime

REMOVE THE POWER MODULE… Power Module

Detachable Bypass PDU

External Battery Pack

…AND YOUR EQUIPMENT STAYS ON! Power Module Removed

AC Input Remains Connected Detachable Bypass PDU is Supported

by Built in Tabs

Battery Removed (Optional)

Your Equipment Remains Connected, Powered and Fully Operational

For more information or to place an order on Tripp Lite, please write to sales.value@redingtongulf.com