ECOMMERCE MANAGER DEVELOPMENT PROGRAMME 2024 Irelands Premier E-commerce Training Course
VIRTUAL OVER ZOOM
27th March 17th April 1st May 15th May
FOR FURTHER INFORMATION CONTACT KEELAN@RETAILEXCELLENCE.IE
Getting the Foundations Right
DAY 1 9.00
Welcome! Gift Card Investors Meeting
James Burke - Welcome Address & Introduction
9.15
Email Marketing Basics & Automations That Drive Automatic Revenue Annik Dennehy, Marketing Lead - StudioForty9
10.00 9.00
How to Discover Hidden Marketing Success With Tracking Links Amanda Webb - Spiderworks
9.00 10.45
Coffee Break
11.00
Ultimate Guide To E-commerce Growth: 7 Unexpected KPIs To Scale An E-commerce Shop To £10 Million Plus Ian Hammersley, Ecommerce Expert - Distinguished Author & Podcast Host
11.45
The Growth Secrets behind Billon Dollar Brands Richard Chapple, Co-Founder & Chief Growth Officer - The Growth Foundation, previously worked as the CMO of Gymshark.
12.30
Final Round Up & Group Discussion
Getting Your Content Right
DAY 2 9.00
Welcome! Gift Card Investors Meeting
James Burke Welcome Address & Introduction
9.15
Social Media Advertising Latest Key Tips, Working with Influencers & Creating Video Content Conor Cochrane - Social Media Elite
10.00 9.00
Creative Tik Tok Best Practices To Boost Your Profile Ivy Arthur – Beauty Brand Partnerships Manager at Tik Tok
9.00 10.45
Coffee Break
11.00
Copyrighting That Works – How to Write Product Descriptions That Actually Sells More To Customers Ciara Meagher, Copyrighter with The Content Lab
11.45
Be On Social without Being on Social Michael Corcoran, - Frankly, Ex Head of Social Media for Ryanair
12.30
Final Round Up & Group Discussion
Building Your Brand Long Term
DAY 3 9.00
Feedback Session with James Burke Gift Card Investors Meeting
9.15
Maximising Performance at McSport Post Pandemic Lorraine Marren, Head of Ecommerce, McSport, who won Digital Campaign of the Year 2022
10.00 9.00
SEO Audit Key Actions and Long Term Plays to Grow Your Website Traffic Brian Conlon, Head of SEO at Core Optimisation
9.00 10.45
Coffee Break
11.00
Maximizing Your Marketing ROI: Moving Forward with Brand Focused Marketing Strategies John Fahy, Professor of Marketing at the University of Limerick
11.00
Ecommerce Tips for 2024 and Q&A with Small Online Retailer of the Year 2022 & 2023 Winner James Byrne, Founder of Faerly, Online Store for Sustainable Living
12.30
How To Draft Your Ecommerce Growth Plan for Day 4
Inspiring Your Next Level Growth
DAY 4 9.00
Feedback Session with James Burke
9.15
Growth Plan Presentation
10.00 9.00
Group Breakouts & Discussion
9.00 10.45
Coffee Break
11.00
A Surprise Guest Speaker
12.30
Final Remarks & Certificate Presentation
• Group 1 Winning ideas for driving traffic online • Group 2 Winning ideas for increasing conversion • Group 3 Winning ideas for increasing ATV • Group 4 Winning ideas for stimulating your database
PRICE: €795 + VAT Member
€1095 + VAT Non-Member
BOOK YOUR PLACE NOW at retailexcellence.ie
Or contact us: keelan@retailexcellence.ie | +353 86 083 6721