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20|Retail News|November 2013|www.retailnews.ie

Gala Retail Conference

Gala:

15 Years A Growing Pictured at the Gala Annual Conference are (l-r): Helen Oldridge, Gala Financial Controller; Tony Cluskey, Marketing & Promotions Manager, Gala Retail Services; guest speaker John Teeling; Denise Lord , Customer Service Manager, Gala Retail Services; guest speakers David Mc Williams and Enda McNulty; and Gala Chairman Liam Peters.

Gala’s 2013 Retail Conference celebrated the group’s 15th birthday of remarkable retailing in Ireland. THE Gala Retail Conference took place on October 7 and 8 in the five-star Heritage Hotel, Killenard, Co. Laois. This two-day event proved a very special occasion that offered Gala retailers and wholesalers, along with the support team, conference exhibitors and guest speakers the opportunity to meet in a relaxed atmosphere. The first day saw a host of fun-packed activities organised, including golf, a trip to the National Stud and Japanese Gardens and even quad biking for the more adventurous attendees. The following day saw Gala getting down to business with the annual Gala Conference, trade fair exhibition and B.E.S.T. Awards taking place.

15 Years of Gala

The Conference, which was opened by Liam Peters, Chairman of Gala Retail Services, coincided with Gala’s 15th birthday and so proved a welcome opportunity to celebrate a

decade and a half of remarkable retailing in Ireland. In his opening address, Liam welcomed representatives from Gala’s nationwide network of 200 stores. Conference attendees were briefed on how the Gala group has expanded over the course of the last decade and a half, with particular mention made of some of the group’s most recent innovations.

Marketing Highlights

Some of Gala’s recent highlights include: •An association with Walt Disney on both the Wreck it Ralph and Monsters University movies; •A huge giveaway for The Gathering; •A Gala Social Media campaign which embraces the latest digital and social media, together with the best above-the-line activity, sponsorship communications, and trade plans activity. •The introduction of the new ‘Hot and Healthier @ Gala’,


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