Ritchie Hassan Portfolio

Savoy Property Consultants www.savoyproperty.co.uk A fresh and contemporary design for an exciting new estate agency in West London.

Complete 360 project starting with the branding of the company following through to all marketing material and interior/ exterior design of the agency.

A few estate agencies already occupied the surrounding area so I focused on creating a bold and distinctive look that stands out amongst it’s competitors.

Kallums Bathrooms www.kallumsbathrooms.co.uk Kallums Bathrooms have a great reputation for selling luxury bathroom products all around the UK. I assisted the owner with a comprehensive rebrand which included the development of a new identity, as well as a brand strategy that runs throughout their digital marketing material and brand new showroom in Putney.

I developed a user-friendly interface so customers can easily browse through hundreds of products and categories to find what they’re looking for. Specific content including photography and copywriting was generated by my team to inform customers and increase there online presence.

Auping Ltd UK www.auping.com “Auping Nights, Better Days� is the moto for this high end motorized bed company founded in 1940. I was approached to design some marketing material to target their UK customer base. My job was to educate people about their awards, sustainability and comfort of the product as well as selling a new range of mattresses. A clean and concise design was key in keeping with the luxury brand.

The Liquor Works Launching 2018 A buzzing 3 story pub based in Islington just a stones throw away from the Emirates stadium is a very exciting project to be working on. Another 360 project which began with creating the brand identity and following it through into their web presence and marketing material. Photography and Copywriting was handled in house and put together to follow a circus theme.

Functionality is key when it comes to online table bookings so an advanced reservations system was integrated including table plans and notifications to avoid double bookings.

This needed to be carefully planned and implemented.

Eric Bellinger www.ericbellinger.com US Singer and Songwriter Eric Bellinger discovered my Instagram page and approached me to design his next album cover. The rest is history! Since then I’ve designed numerous album and single artwork for the talented R&B singer along with marketing material for events and social media posts.

I also designed the ‘EB’ emblem that is now at the forefront of all of his branding. He loved it so much that he had the emblem carved out in gold which he wears on his chain.

Ambreen Make Up www.ambreenmakeup.com One of the most influential bridal make up artists in the country approached me to rebrand her company and redevelop her website, so this is exactly what I did. I focused on creating a fresh and innovative interface much like her make-up work to give her the edge over her competitors.

Once completed this led to her being noticed

by MAC Cosmetics who have just launched an ‘Asian Bride’ collection based on her online portfolio and talent.

Ezma Fine Cashmere www.ezmafinecashmere.co.uk Ezma deals with only the best materials sourced from India to create flawless scarves. Featured in the RITZ magazine it needed a user experience to match the top quality of this product. Working closely with the director as well as the product team we were able to create a stunning platform for users to purchase these wonderful scarves from all over the world. With no hassle at all!

This is a perfect example of when functionality and design fuse together to bring a product to life. Resulting in conversion rates going up to a new high and a very satisfied client.

Chimayo London www.chimayolondon.co.uk Another comprehensive rebrand to bring a 12-year-old family run restaurant/nightclub new life in the heart of Chelsea. Devising a marketing strategy for this venue was tough because of the amount of competition in the surrounding areas, however I believe we have been successful in our approach by creating an authentic wood burning pizzeria.

Due to restrictions in the area many factors had to be taken into account. For instance a membership is required for all guests after midnight, so a registration form was integrated into the functionality of the website to help collect data from customers and to ensure a speedy entrance to the venue during club nights.

2012 Security www.2012security.co.uk This company was in need of a fresh approach to their target market in order to be taken seriously as a corporate company.

I created a 12-page brochure as well as a shorter tri-fold leaflet to create awareness of the company’s services and dedication.

The website was an important factor for the business because their offices were very hidden. This meant the website had to reproduce a corporate online shop front to entice a wider range of clientele