THE GUIDEBOOK | NOWA
Nowa’s LOGO
Nowa’s LOGO
Nowa’s LOGO Black And White
Nowa’s Colour Palette Primary Color Palette - CMYK - RGB - Pantone
: : :
75 , 17 , 56 , 1 61 , 158 , 135 #3D9E87
Secondary Color Palette - CMYK - RGB - Pantone
: : :
89 , 56 , 55 , 38 24 , 73 , 80 #184950
Secondary Color Palette - CMYK - RGB - Pantone
: : :
68 , 61 , 59 , 46 64 , 64 , 65 #404041
Nowa’s Brand Typeface
Primary Headline Font
Secondary Headline Font
Minion Pro
Myriad
ABCDEFGHJKLMN OPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz
ABCDEFGHIJKLMN OPQRSTUVWXYZ
1234567890
1234567890
abcdefghijklmn opqrstuvwxyz
Nowa’s Logo Sizes x x x
x:x
x
x x x x x:x x:x
Nowa’s Logo Sizes x x x
x x:x
x:x
x x x : x1/2
Nowa’s LOGO Mockup
Nowa’s LOGO Usage
X : 6X
X : 3X
= X
Nowa’s LOGO Usage
X : 2X
X : 2X
X : 2X
X : 2X
= X
Nowa’s LOGO TONE TO TONE
#BBBCBE
#E3AD4F
#C7C8C9
#B38C46
#FFFFFF
#DC9C26