Newsletter Spring 14 revised_Layout 1 14/03/2014 08:46 Page 1
HARLEY-DAVIDSON® BMW Motorrad
www.ridersmotorcycles.com
HARLEY-DAVIDSON® Spring 2014
News from your local motorcycle dealer in Bridgwater, Bristol and Cardiff...
MESSAGE
from Riders
Welcome to the Spring Edition of the Riders newsletter, we’ve battled through the wettest winter since records began and now here comes the sun... whoopee!!
NEW ARRIVALS FOR 2014 Harley® Evening Launch
Keep the evening of Thursday 20th March free for the launch of the latest models from Harley-Davidson®.
2014 is set to be a great year for biking with new models from Harley-Davidson®, Ducati and BMW arriving in stores in March. Plus in April our Bridgwater store is celebrating 30 years of Harley-Davidson® with a whole weekend of events and entertainment, everyone is invited, see you at the party!
W NE
2014
See page 2.
The Low Rider™ is returning with timeless custom cruiser styling and enhanced performance. An innovative ergonomic design provides a perfect fit for a broad range of riders. The SuperLow™ 1200T is a lighter touring option - a motorcycle that combines a nimble chassis with essential touring features, plus the new Street Bob™ Special Edition.
The new bikes will only be available to be viewed for the very first time at either Riders of Bridgwater or Bristol on the evening of Thursday 20th March. Following on from the launch we will be showcasing the new models and offering test rides on Friday 21st and Saturday 22nd too.
ANNIVERSARY 2014 is very special year for Riders of Bridgwater, celebrating our 30th Anniversary of Harley-Davidson® in our Bridgwater store. Plus 25 years of the Bridgwater Chapter too.
To mark this momentous occasion we are planning a weekend of celebratory events on Friday 25th, Saturday 26th and Sunday 27th April 2014. Read more about the weekend on page 4.
NEW MODELS
2014 Check out the new Ducati Monster 1200 and Diavel plus the BMW R nineT, R 1200 RT, R 1200 GS Adventure and S 1000 R on our special 2014 model pull out in this issue.
TRIOPTIONS See page 5.
The BMW Motorrad New Season Launch premiere will be held at Riders Cardiff on 15-16 March 2014. This exclusive event gives us the perfect opportunity to showcase the range of new BMW bikes for 2014. Unique as it is, this is your opportunity to be the first to admire the bikes on show and book a test ride. Read more about the event on page 6.
Bridgwater
Bristol
Cardiff
www.ridersmotorcycles.com
Newsletter Spring 14 revised_Layout 1 14/03/2014 08:47 Page 2
Events & News RIDERS EVENTS FOR 2014
At the time of printing our events for 2014 are as below, don't forget to check our website and facebook pages for the latest news.
March
15th – 16th 20th Thursday
21st – 22nd 29th Saturday
April
6th Sunday 12th Saturday
19th Saturday 25th – 27th
25th – 27th
May
2nd – 4th 10th
11th 27th Tuesday
June
BMW 2014 Launch weekend Harley® New Model Reveal Evening Harley® New Model Launch Ducati Demo Roadshow Bristol Prescott Bike Festival Bikesafe @ Castle Combe & Ducati Demo’s Italian Bike Show Bristol Riders of Bridgwater 30th Harley-Davidson Celebration Bridgwater Chapter 25th Years Celebrations Cider Rally Ducati Demo Roadshow – Cardiff Cardiff Bike Show Whitchurch Ducati Track Day Donnington
7th Saturday
Ducati Demo Roadshow Bridgwater Hogs In Hayfields
5th Saturday
4th July Bridgwater & Bristol Ducati Track Day Silverstone
20th-22nd
July
31st Thursday
NEW
The Ducati Roadshow will again be calling at Riders this spring.
DUCATI ROADSHOW
The demonstrator fleet showcases the 2014 range including the acclaimed 899 Panigale and the soon to be launched Monster 1200. The Diavel is a must to test ride appealing to all types of riders - once ridden many riders fall for the Diavel’s versatility and performance. The Multistrada and Hyperstrada are bikes that will benefit from the extended test ride allowing riders to gauge the renowned touring and sporting abilities of these bikes. In addition to these popular bikes there will be the flagship Superbike – the 1199 Panigale and the entry level Monster 696 with an optional low seat for shorter riders and novices.
AT RIDERS
Accompanied test ride will last up to one and half hours taking in a variety of roads and conditions to fully assess the bike’s capabilities. Pillion riders may also join in the test rides for the chance to appraise the ergonomics of these machines. The road show will be calling at Bristol on 29th March, Cardiff on 10th May and Bridgwater on 7th June.
BIKE SAFE AT CASTLE COMBE
SP 8 Leathe
SATURDAY 12TH APRIL
National Bikesafe & Castle Combe Track Experience is a one day event supported by National Bike Safe held at the Castle Combe Race Circuit. The event has two elements to the day, a pre-bookable assessed on-road ride with an advanced Police motorcyclist on a two-to-one basis and the show where Riders will be exhibiting and offering demo rides. All visitors will be able to enjoy the entertainment which includes a professional stunt show and on track demonstration laps. Entry to the show is free and open to the whole family; you can pre book your assessed ride via www.bikesafe.co.uk
£69
GP Plus R
£189
PRESCOTT Join us at...
BIKE FESTIVAL Sunday 6th April
Following on from its successful launch in 2011 the Prescott Bike Festival is set to continue into its fourth year. The Prescott Bike Festival was born out of the need to raise awareness and funds for the Nationwide Association of Blood Bikes.
The 2014 event hopes to raise even more money and is set for Sunday 6th April Set at one of the most
prestigious hill climb venues in the UK against the beautiful backdrop of the Cotswold countryside, the Prescott Bike Festival aims to provide something for everyone. Riders will be exhibiting at the 2014 Prescott Bike Festival, we hope to see you there. More information about the festival can be found at www.prescottbikefestival.co.uk
£349 GP Plus R Leather
£369
Newsletter Spring 14 revised_Layout 1 14/03/2014 08:48 Page 3
Products & Clothing
BMW MOTARRAD NAVIGATOR V
NEW
The state-of-the-art, safe and reliable guide featuring a large and bright 5" TFT Display as well as functions precisely tailored to the rider's needs. The premium-class, Bluetooth capable GPS navigation system is not only a reliable guide on and off the roads of Europe, but also when not in use on the motorcycle. With an automobile mounting kit the powerful GPS unit can also be used as a navigator in the car. The navigation system can be used as a hands-free speaker phone for Bluetooth mobiles thanks to the loudspeaker and microphone integrated into the holder. In store now £TBC
FROM
£229
MERLIN
WAXED COTTON JACKETS
With Sidi’s great style, feel, support and quality there are no finer performance road boots in the world. Microfibre upper and lined in GoreTex mesh with a fixed shin plate, replacable ankle support and toe slider plus rubber top sole.
Using Scottish materials constructed with the latest technology
Armitage Men’s Jacket £199 Bromley Ladies Jacket £199
P8 eather
£69
Motegi Leather Suit
£389
25% OFF ALL REMAINING DAINESE STOCK IN OUR BRIDGWATER STORE – WHILE STOCKS LAST ONLY!
MOTORCYCLE COVER
Ride onto the base pull the top cover over your bike and zip it up it’s simple and takes only seconds!
Jaws Leather
£529
9
TOTAL ENCLOSURE SYSTEM
ATEM Leather
SIDI B2 BOOTS
This product not only keeps your motorcycle dry and clean in all weathers but away from prying eyes and sticky fingers. The system allows you to totally cocoon your motorcycle, safe from the outside world when at an event, camping or even at a rally. When not in use the cover can be easily folded back into the original packaging for easy transportation.
Total Enclosure System features the toughest 10 gauge twin zip system and uses the weight of your bike to secure the cover in place without straps. This is probably the biggest step forward in motorcycle cover technology in years.
Celer Leather
£449
In store now for
£99.99
SHOEI
NXR
FROM
£389
Leonardo da Vinci once said: "Simplicity is the highest sophistication."
With this in mind Shoei created a helmet that aimed at the pureness of motorcycle riding. No gadgets, no unnecessary fancy feature, just pure riding in mind. The NXR from SHOEI is the new pure sports full-face helmet for the modern rider who demands a world-class sports performance. Safety, aerodynamics, clear vision, a ventilation system which truly performs in a compact light design.
BUY ONLINE: www.shop.ridersmotorcycles.com
Newsletter Spring 14 revised_Layout 1 14/03/2014 08:49 Page 4
®
HARLEY 2014 LAUNCH ®
THURSDAY 20TH MARCH 2014 BRAND NEW BIKES REVEALED IN STORE DOORS OPEN FROM 6PM
HAPPY 30th
HARLEY® BIRTHDAY BRIDGWATER 2014 is very special year for Riders of Bridgwater, celebrating our 30th Anniversary of Harley-Davidson® in our Bridgwater store.
To mark this momentous occasion we are planning a weekend of celebratory events on Friday 25th, Saturday 26th and Sunday 27th April 2014. Details are still being confirmed at time of press but will include a stunning fashion show, live music, food, a balloon race, entertainment, competitions plus exclusive merchandise.
Our 30th Birthday also coincides with the Bridgwater Chapters 25th Anniversary so it will be an amazing double celebration, we hope to see you over the weekend.
ANNIVERSARY
“30 years in
the saddle”
H.O.G.® BENEFITS TO GET YOU OUT AND ABOUT!
The range of H.O.G.® benefits continues to expand in 2014 to help you get the most from your membership. We understand that owning a Harley-Davidson® motorcycle is all about the experience, feeling the wind in your hair and the sense of freedom and pride that comes with being an owner – 12 months a year.
Save up to 45% on your next Eurocamp tour booking! H.O.G.® members can now take advantage of preferential prices regardless of whether they’re riding alone, in a large group or on holiday with their family.
Macdonald Hotels & Resorts welcome! If you fancy a hotel instead of the great outdoors then your H.O.G.® membership can help with that too with up to 25% savings at Macdonald Hotels & Resorts and a £10 voucher per room per night too!
Enjoy BMF benefits bonus The British Motorcycle Federation (BMF) have a wide range of member benefits. As an affiliated member club, H.O.G.® UK members are entitled to and can take advantage of the full range on offer including: If you are a H.O.G.® member, for more information about these benefits visit www.hogeuropegallery.co.uk/log-in/, sign in and click on Benefits at the top of the page.
30
SCREAMIN’ EAGLE®
STREET PERFORMANCE RACE KIT FOR 103 CUBIC INCH MOTORS If you are looking to build a reliable performance engine, you will appreciate the Harley-Davidson® Screamin’ Eagle® Stage IV Kit. This popular kit is carefully engineered so critical components are properly matched up to ensure excellent results. Harley-Davidson® has performed hundreds of hours of Dyno testing and fuel injection calibrations so you don’t have to, saving you both time and money. Buy in store £1956
EFFECTIVELY MONITOR MOTORCYCLE PERFORMANCE
FUEL LEVEL SENSOR KIT - £137
£308 5" COMBINATION ANALOG SPEEDOMETER/TACHOMETER
Easy-to-read gauges are an important part of any motorcycle’s safety system. With Harley-Davidson® gauges, you can monitor specific aspects of your motorcycle’s performance, whether it’s engine speed, gear indication, overall mileage, trip mileage, fuel level or time of day. Accurate, at-a-glance readings allow you to take command of your ride.
£308
4" COMBINATION DIGITAL SPEEDOMETER / ANALOG TACHOMETER
BUY ONLINE: www.shop.ridersmotorcycles.com
© H-D 2014. Harley. Harley-Davidson® and the Bar & Shield logo are among the trademarks of H-D U.S.A., LLC.
Newsletter Spring 14 revised_Layout 1 14/03/2014 08:51 Page 5
DUCATI DREAM TOURS 2014
“
Ducati have recently announced a series of factoryorganised 3-day tours through the twisting landscape of the Tuscany-Emilia Apennines. Riding Ducati’s latest motorcycles, each trip will include a guided tour of the Ducati factory and museum, with one additional “special package” tour dedicated to the long-awaited World Ducati Week 2014, the international gathering of Ducatisti being held in Misano 18-20 July. The Ducati models available in the tour package include the brand new for 2014 Monster 1200, the Monster 796, the Multistrada 1200 S Touring, the Diavel, Hypermotard and Hyperstrada. For more details visit Ducati.com
NINE WEEKEND TOURS TO RIDE A DUCATI IN ITALY
“
DUCATI AT
CALIFORNIAN
IPAD COVER
£25
SUPERBIKE SHOW
DUCATI POLO
£42.50
Ducati UK has come to an agreement to supply the UK branch of the California Superbike School with Ducati Motorcycles. The two companies have long been associated with each other through Superbike School Limited (SSL) the event division of California Superbike School. SSL has over a number of years been responsible for operating the Ducati UK Roadshow throughout the UK as well as a number of successful track events. For information on the California Superbike School or to book online visit www.superbikeschool.co.uk/
CORSE WATCH
£85
TRIOPTIONS
LOVE LOW MONTHLY PAYMENTS Low Monthly repayments. Using this form of finance the
monthly payments (and deposit) are lower than regular finance as the residual value in a Ducati is generally one of the highest in the Industry.
Ride a new Ducati every two to three years. Set the
amount of the regular payments based on your proposed annual mileage. You are then in a position to finance a newer more affordable Ducati or part exchange* it for a new one every two to three years if you wish.
Guaranteed Future Value. You can choose your likely annual
mileage and, dependent on term and mileage, Ducati Finance will calculate the Guaranteed Future Value of the bike at the end of the agreement. Ducati’s residual values are amongst the strongest in the industry.
Flexible choices. You can set repayment periods, then take
the best option when you reach the end - part exchange* it with the Ducati dealer for a new one, buy it outright at the pre-agreed price or return the Ducati to the Ducati dealer.
For those motorcyclists that want to ride the newest Ducati and be able to keep their options and be able to budget to achieve their motorcycling dream, then TriOptions is the only option to make the desirable affordable.
Multistrada for £135 a month Monster 696 for £89 a month
899 Panigale for £139 a month
1199 Panigale for £149 a month
Newsletter Spring 14 revised_Layout 1 14/03/2014 08:51 Page 6
Riders of Cardiff
The Ultimate Riding Machine
SUMMER AHEAD
SILK Undergloves
As winter pushes on (and we start to get excited about the warmer weather on its way), the team at World of BMW are looking forward to the spring and summer ahead! There's no better antidote to the long nights than to plan how you'll fill the long summer days. Visit worldofbmw.com and start planning your next trip now!
£25
BMW T-Shirt
R 1200 GS £13
Best Seller
BMW’s all-new R 1200 GS is the best-selling motorcycle over 125cc in the UK - for the fourth consecutive year.
Successful 2013 sees BMW Motorrad top the adventure-sports and touring sectors while growing market share.
BMW LAUNCH WEEKEND
We are proud to invite you to the BMW Motorrad New Season Launch premiere held at Riders Cardiff on 15-16 March 2014. As an exclusive event gives us the perfect opportunity to showcase the range of new BMW bikes for 2014. Unique as it is, this is your opportunity to be the first to admire the bikes on show and book a test ride. What’s more, you will have the chance to check out our existing range of outstanding BMW bikes and the deals we have on offer, as well as our latest range of accessories and rider equipment. What better way to kick off the new season than taking to the road and experiencing for yourself what makes the new BMW range so special.
Check all the 2014 models including the new R nineT, R 1200 RT, R 1200 GS Adventure, S 1000 R and K 1600 GTL Exclusive. Riders will be open on Saturday 15th and opening specially on Sunday 16th March.
S 1000 RR
WINS GROUP TEST Despite renewed competition from the new Honda Fireblade the BMW S 1000 RR wins the MCN group test. The verdict from Senior Road Tester Adam Child reads: "The BMW is the best bike here. It has the most power, its chassis is excellent, it’s easy to ride and sharp at the same time – it’s phenomenally good on road or track. The S 1000 RR also has the overall best electronics and rider aids and is the only bike with a quickshifter. It’s even practical with clear clocks, is reasonably comfortable, looks stunning and sounds as well as it goes."
BMW Motorrad’s class-leading R 1200 GS has, once again, dominated both the adventure-sports sector and overall sales, becoming the UK’s best-selling motorcycle over 125cc. This is the fourth consecutive year that the GS has achieved this feat.
NEW
STREETGUARD The all-new BMW Motorrad StreetGuard is a true four-season riding suit, combining protection from weather and climate in one hugely customisable and adaptable package. With countless sizing combinations available, and offering separate men’s and women’s cuts, and the choice of long and short jackets to ensure the perfect fit, riders can be confident that the StreetGuard will fit as perfectly as it functions. Whatever your ride has in store, the new StreetGuard will be ready. For the first time ever, the StreetGuard jacket is available in both regular and long versions, the latter offering a longer tailored cut with an adjustable belt at the waist. The StreetGuard jacket costs £600 (regular) and £625 (long) and the StreetGuard trousers £495.
BUY ONLINE: www.shop.ridersmotorcycles.com
Newsletter Spring 14 revised_Layout 1 14/03/2014 08:52 Page 7
Clothing and Offers t
DUCATI HOODIE
£80
80’S LEATHER
£339
NEW HARLEY WILEY X SUNGLASSES ®
Leading premium performance eyewear manufacturer Wiley X , has launched an extensive line of new Harley-Davidson® Performance Eyewear by Wiley X® sunglasses. This special collection will provide riders with the same protection and performance that have made Wiley X® a long-time favorite among serious motorcycle enthusiasts. Features like shatterproof frames and lenses, premium quality optics that eliminate reflected glare and harmful UVA/UVB rays, and Wiley X’s patented, removable soft Facial Cavity™ seal that keeps out wind, dust, debris and cold. ®
RACE BOOTS
£299
Espresso Cup & Saucer 6 piece set
£34
From £99 and in store now
GET YOUR HARLEY-DAVIDSON®
DUCATI BATHROBE
£42
READY FOR THE RIDING SEASON The days are finally getting longer and the nights shorter, and it’ll soon be time to start thinking about freeing your two-wheeled beauty from her sheltered prison – that’s if you haven’t been thinking about it all winter!
0%
So, the riding season will soon be upon us and while we have no option but to leave the weather to chance, there are some things you can control to make sure you’re ready for a ride when the weather is.
A Harley-Davidson® service is more than just an oil change and will ensure your motorcycle continues to perform at its peak after a long winter in storage. We share your passion for your pride and joy and with more than 20 specific checkpoints from your front tyre to your tailpipe, our factory trained Master Technicians will take care of your ride using only factoryapproved methods, equipment and a ton of Harley® know-how!
Did you know that you can add a 12 month Riders insurance backed warranty, which includes Bike Breakdown Recovery and MOT Test Insurance, which can start the date your existing warranty finishes. Starting at £299
BMW RIDER EQUIPMENT CLEANING PRODUCTS FINANCE ON
Spend between £750 and 10,000 and we are able to offer 0% finance on your purchase. BMW's fully flexible offer lets you mix and match items from the range of BMW rider equipment. We are also now able to offer 0% finance on any clothing purchase from the Cardiff store (utilizing the BMW scheme)
Why not take a look at the all-season TourShell offer, which includes a Standard System 6 helmet, TourShell jacket and trousers, Atlantis 3 gloves and All-round boots, cash price of £1370.02 or 24 monthly payments of £57.08 at 0% finance. Please ask our team in Cardiff for more information (finance is subject to status)
BUY ONLINE NOW :
Now available in our Cardiff store a range of Original BMW Motorcycle Care Products. Specially formulated to achieve the best results.
Motorcycle Cleaner £9.49 Anti Fogging Spray £4.99 Helmet Padding Cleaner £9.99 Functional Detergent £12.99 Chain Spray £13.99
www.shop.ridersmotorcycles.com
Newsletter Spring 14 revised_Layout 1 14/03/2014 08:52 Page 8
IT SHOULDN'T BE A STRETCH, TO RIDE A HARLEY-DAVIDSON®
At Harley-Davidson®, we don't believe it's a case of you fitting a motorcycle, or finding one that fits you. Dreams shouldn't be restricted by logistics and practicalities and your dream Harley is no different - luckily, we're confident that we can make any motorcycle from our range perfect for you! According to research around 40% of you aren't satisfied with the fit of your ride, so we created Fit Shop. Your one-stop shop inside your local dealership where you can try a host of different accessories to ensure you and your pride and joy are completely compatible, to provide maximum comfort and therefore longer riding hours.
METZELER TOURANCE
CARDIFF NEWS
We are pleased to announce that our Cardiff Wi-Fi is back up and running plus we are expecting very shortly the delivery of some brand new snack and drink machines too. We are also planning a new soft seating area so why not relax while your bike is in our workshop or simply use the space to meet up with friends?
NEXT THE ‘FIRST CHOICE’
SPRING
Britain’s biggest selling motorcycle, the BMW R1200GS, has been tested by authorative German motorcycle magazine Motorrad and the Metzeler Tourance Next was acclaimed as the best tyre for this ultra popular machine.
SERVICE
Get your bike ready for the summer with the Riders Spring Service, perfect if your bike has been resting all winter and all for a very special price of £189*
Included in our service is….
Free Collection+ SPRING Oil and Filter Change SERVICE 28 Point Check Battery Charge Fault Code Analysis Valet Free Delivery back to you!
£189
*
Stating that the Tourance Next ‘fitted the GS like a glove’, Motorrad praised its ‘neutral’ riding behaviour, rapid warm up, high speed stability and minimal stand-up while braking. They also commended its grip in the wet and its low wear rate.
Don’t worry about the weather its always dry in our van!
Available in our Cardiff store for £199 fitted
MARTIN JESSOPP RACING BMW FOR 2014
Riders BMW’s Martin Jessopp will have a pretty hectic 2014. Not only will he be making his debut at the Isle of Man TT, he is also planning a return to the Macau GP and the North West 200. As well as competing in the MCE British Superbike championship for another season, Jessopp also wants to make his first appearance at the Ulster Grand Prix.
“The big announcement for me this year is that I will make my debut at the Isle of Man TT, and I am finally getting to do that. I will also be returning to BSB with BMW with some upgrades and I am getting that sorted out this winter. I will also be back at Macau and waiting to do a deal to see if I will be back at the North West 200," said Jessopp, “I might look at doing the Ulster Grand Prix too, so it will be an exciting year. Everyone who has done the Ulster Grand Prix has loved it, so I want to do that. I have been racing for so long and it is great to be the grand old age of 28 and to be doing something new in the sport.”
Good luck to Martin and the team for 2014
*£189 Mineral Oil or £199 Synthetic Oil + free collection up to 50 mile radius
NEW STARTERS
CONTACT US:
As well as contacting us by phone or in person we are very happy to take e-mail enquiries, either use the contact form on our website or simply direct your enquiry to
Welcome to Sue Sigallias, Paul White and Callum Phillips who have joined our team in Cardiff and also welcome to Ziggy Kalita who joined the team in Bristol. Plus congratulations to Doug Astles in Cardiff on his promotion to General Manager.
enquiries@ridersmotorcycles.com
Riders of Bridgwater Riders House, Wylds Road, Bridgwater TA6 4DH Tel: 01278 457 652’
Bridgwater
Bristol
Cardiff
Riders of Bristol 519-521 Stockwood Road, Brislington, Bristol BS4 5LR Tel: 0117 958 8777
Riders of Cardiff Sloper Road, Cardiff CF11 8AB Tel: 02920 233559
Opening Times:
Monday - Saturday
9.00am - 6.00pm
www.ridersmotorcycles.com
Photographs in this magazine are for illustration purposes only and may not be the featured model. Prices and product information correct at the time of going to press. E&OE.
Many people have negative preconceptions about the size, weight and ergonomics of their dream Harley®. We know our motorcycles inside out, and we're certain that with our vast range of accessories our trained experts can tailor any bike to you. So whether you're 5'3" or 6'5" tall, you can ride comfortably and confidently on any of our two-wheeled dream machines.