DAWN

Page 106

Lifestyle/Culture

Pro-gamers are Putting Kenya on the Global Esports Map – Quartz Africa By Daniel Maithya

ONCE A FRINGE SPORT, organized competitive gaming—known as esports—will this year hit revenues of over $1.1 billion with an audience of 474 million people. It’s even up for debate, whether esports will join the Olympics and if it even needs the Olympics given it has built its own legitimacy. Africa is a hub of opportunities for esports given the large population of young people who are the major consumers. In Kenya, digital gaming is moving to a higher level of recognition as the industry yields high revenues. In 2019, Kenya was ranked the eighth most popular gaming hub in Africa with the local market projected to reach $118 million in 2022 up from $63 million in 2017, according to PwC. The industry is quickly shaking off the narrative that gaming is for kids and idlers. High internet penetration, a youthful population, fast adoption of technology, and endorsements from deep-pocketed sponsors are among the key reasons for the rise of esports in Kenya. For example, in 2019, Kenya’s leading mobile network operator, Safaricom, in partnership with Pro Series Gaming (PSG) and Standard Group, ran an esports tournament “for youth aged between 18 and 26 who are looking at gaming as a career choice.” The event included at least 700 gamers and finals took place in five regions in Kenya. Adam Mcloude Wekesa, an esports manager, says that the Kenyan esports community has attracted a huge number of gamers who join in all the way from Uganda and Tanzania in a bid to “get the Kenyan esport experience.” “The level of esports awareness in Kenya has increased in folds and the results are measurable. Tournaments have increased and this is because more people are getting interested and becoming aware of the esport culture.”

How are players picking up esports in Kenya? 106

November-December 2021

Two top esports stars in the country—Sylvia Gathoni, known as “Queen Arrow,” and Brian Diang’a popularly known as “Beast”—got into professional gaming after participating in a Mortal Kombat tournament in 2017 and 2015 respectively. “In 2015, I found a mortal kombat tournament being advertised and I signed up. It was my first time in a tournamentt and d I finished i h d third. Despite the odds, I was happy with my placement and I decided I was going to engage in pro-gaming full time. That was my spark,” says Diang’a. Gathoni states, “I began my esports journey back in 2017 when I participated in the Mortal Kombat XL tournament held at the East African Gaming Convention at Two Rivers Mall. I came in fourth and it sparked my love for professional gaming.” To rise up the ranks, esports pro-gamers must demonstrate hard work and commitment given that their expertise is self-taught. Diang’a enhanced his skills by taking classes of his own and watching tournaments and tutorials on YouTube. Benchmark interactions are also instrumental in helping pro-gamers in Kenya assess their gaming skills, which enables them to learn the dynamics of esports. “I had a lot to learn from people out there who were playing games at a very different level compared to what I could play here. For instance, when I attended work-related duties in Egypt, I met seasoned veterans in gaming and they helped me a lot in growing pro gamer fundamentals,” Diang’a says. Transitioning into professional gaming in Kenya requires up-coming esports gamers to practice

DAWN

www.africabusinessassociation.org

▲" Ken esp of t Mo ►" and team


Turn static files into dynamic content formats.

Create a flipbook

Articles inside

Milwaukee Bucks Celebrate NBA Championship with White House Visit

2min
page 105

How Masai Ujiri is Using Basketball to Transform the Lives of African Youth

8min
pages 109-111

Pro-gamers are Pu ng Kenya on the Global Esports Map – Quartz Africa

7min
pages 106-108

UFC Will Debut in Africa in 2022, Thanks to African MMA Champions

1min
page 104

6 Essen al Essays by Groundbreaking Cultural Cri c Greg Tate

2min
pages 102-103

Abdulrazak Gurnah wins the 2021 Nobel Prize in Literature

4min
pages 100-101

African Vibes' Mag Off ers List of 10 Educa on Apps all Parent's Should Know About

2min
page 92

Google Honors the Founder of African Sign Language Studies in one of Their Latest Doodles

1min
page 96

Cambridge University to Return Benin Bronze to Nigeria in Historic Moment

2min
page 97

'A Tes mony that We Existed': Benin Receives Looted Art from France

2min
pages 98-99

Ethical AI Trained on Reddit Posts Said Genocide is OK if it Makes People Happy

6min
pages 90-91

‘There’s a Blockchain App for That’

6min
pages 93-95

Founder of Tribl Messaging App for Pan-African Commerce Plans for a New Black Wall Street

3min
page 89

Black Company Raises $2.4 Million to Build

2min
page 88

This 29-year-old is on Track to Build a $1,000,000 So ware Development Company

11min
pages 83-87

Worldcoin Launches a Global Cryptocurrency that will be Given to Every Person on Earth

4min
pages 81-82

Jay-Z’s Marcy Venture Partners Closes Second Fund with $325 Million in Capital Commitments

3min
pages 79-80

Silicon Valley has Deep Pockets for African Startups – if you’re not African

9min
pages 70-72

Google will now off er African Startups more than No-Strings Cash and Offi ce Space

6min
pages 74-78

African Stock Exchange/Bourse

2min
pages 68-69

West African Regional Bloc Adopts New Plan to Launch Eco Single Currency in 2027

1min
page 67

Permanent Forum on People of African Descent

5min
pages 62-63

Africa's First Chief Heat Offi cer - on a Mission

2min
page 66

The United Na ons Could Finally Create New Rules for Space

6min
pages 64-65

Erdogan Meets Liberia's Weah, Leaders of Togo Burkina Faso

1min
page 61

Pfi zer Moves to Allow Cheap Versions of Promising Covid Pill

2min
pages 56-57

Why it’s not Nearly Enough that Germany is Returning Nigeria’s Looted Benin Bronzes

4min
pages 58-59

Biden Meets Kenya's President Uhuru Kenya a at the White House

1min
page 60

WHO-led Program Aims to Buy An viral COVID-19 Pills for $10

5min
pages 54-55

How Tech and Agriculture can Help Africa’s Pandemic Recovery

3min
pages 40-41

Eco-friendly, Lab-grown Coff ee is on the Way but it Comes with a Catch

6min
pages 45-46

WHO Honors Henrie a Lacks for "Incalculable" Medical Breakthroughs

6min
pages 47-49

Re red Black Surgeon is on Global Mission

4min
pages 50-51

Growing Crops Under Solar Panels - a Bright Idea

7min
pages 42-44

First Malaria Vaccine Approved by W.H.O

5min
pages 52-53

An Airline CEO’s Strategy for Making African Avia on Sustainable

14min
pages 36-39

COP26: World Leaders Promise to end Deforesta on by 2030

2min
page 35

Nearly 90 Countries Join Pact to Slash Planet Warming Methane Emissions

2min
page 34

How Mobile Money Grew in Sub-Saharan Africa in the Last 10 Years

3min
pages 30-31

Nigeria Launches Digital Currency ‘to Drive Economic Growth’

2min
page 32

USAID Delivers on Prosper Africa Goals with Africa Trade and Investment Program

2min
page 33

Has Black Lives Ma er Really Helped African Brands?

5min
pages 24-25

Africa’s Post-Covid Economic Recovery will be an Uphill Ba le

2min
page 28

Alphabet Device Makes Drinking Water From Air

4min
pages 26-27

With 900,000 Developers, Here's Where the Next Big Startup Ecosystem Will Be

1min
page 29

What I've Learned as a Black Female Founder in Silicon Valley

5min
pages 22-23

400 Rand - The Global Gig Worker

5min
pages 8-9

Make Your Business Idea a Reality

5min
pages 10-11

5 Strategies Entrepreneurs can Incorporate to Build Brand Awareness

3min
pages 14-15

“Something from Nothing,” Inspiring People to Turn their Dreams into Reality

2min
page 7

The Interna onal Cheat Sheet for Startups and Small Businesses

11min
pages 16-19

Chris an Loubou n, Sabrina Elba, and Idris Elba Reinvented Red-Bo oms for a Cause

3min
pages 20-21

‘Invest in Yourself’: How to Grow Your Business With Self-Investment, Educa on and Authen city

4min
pages 12-13

Publisher's Message

3min
pages 4-6
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.