Receptionist training

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RECEPTIONIST TRAINING PROGRAM SCHEDULING NEW PATIENTS EXPLAINER VIDEO SCRIPT INTRODUCTION: The purpose of this training program is to teach the Receptionist, or any one who answers the phone, how to properly handle new patient inquiries, and get them scheduled and arrived. The majority of new patient calls are the result of paid marketing, whether that's from your website, direct mail, a referral, the sign on the building, Google, Yelp, and others. And calls generated from any of these sources all come in through a SINGLE channel: the Receptionist. Therefore, her ability to convert these into new patients is one of the most important factors in the viability and growth of a practice. Let's do some math. What is the dollar value of a new patient to the practice? Based on surveys by The Dentists Network, Dental IQ, and Dental Economics, the national average value of a new dental patient in their first year is $1,000. Additionally, the average marketing cost per new patient acquisition is approximately $250. (This can vary depending on your location. For example, in Beverly Hills California the marketing cost of patient acquisition can be as high as $1,000 to $2,000. But $250 can be considered a conservative average). So if a new patient call is not converted, this costs the practice at least $1,250. After completing this training, it’s not uncommon for a practice to see an increase of 20-30% in new patients scheduled. Even if that’s just 10 additional patients per month, it would equate to $12,500 in additional revenue or, for the year, 120 potential new patients and $150,000 in revenue. And that’s all without spending one additional dollar on marketing. So the importance of a Receptionist’s ability to schedule new patients can’t be understated. To put it bluntly, there is simply nothing more valuable to a doctor than NEW PATIENTS. This training program contains everything that you'll need to master the telephone and get New Patients in the door.


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Receptionist training by Leigh Zimmatore - Issuu