Polaroid at CES 2015

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January, 2015

Polaroid Ranked #2 in the 20 Most EyeCatching Booths at CES 2015

Winning Numerous Awards Polaroid also took home the Polaroid Cube and Socialmatic Innovation Honoree Awards

FindTheBest Jan. 7, 2015

We looked at the big picture vibe, not any one feature or prop Standing out at CES is a nightmare. With over 3,500 separate exhibitors and two million net square feet of presentation space, you need much more than a big sign and friendly representatives. With this in mind, we set out to highlight the most eye catching booths across all of CES. In order to pick—and rank—the final 20, we walked a combined five miles, snapped hundreds of photos and took between 12 and 15 water breaks. In order to prevent the big guns from snapping up all the awards, we had a few basic rules.

Six Gadgets You Thought Were Dead Are New Again at CES 2015 1) Cleverness is more important than size. Just because you purchased tens of thousands of square feet doesn’t mean you earned a spot on this list. 2) The product or brand should come through. Bright lights and loud music are only good ideas if they match the personality of the company. No easy outs here. 3) We’re looking at the big picture vibe, not any one feature or prop. How does the whole booth come together?

We’ll start with number 20 and count all the way down to the most eye catching of all. 2. Polaroid Polaroid nails a combination of modern technology and nostalgic design better than anyone at CES. With walls of classic Polaroid’s, bright displays with modern photography, and product models hanging from the ceiling, the Polaroid space is a visual treat. Just like a good photograph, Polaroid’s space draws your attention from display to display, intentionally leaving a gap here, a space there. Superb. Read Full News Article: http://time.com/3657884/bestboothsces2015/4/4

Polaroid instant cameras: The company that helped catalyze consumer photography thanks to its instant-film cameras has been mostly nonexistent from the iPhone era. Polaroid's big effort at CES this year is a total throwback. The company will try to sell Snapchat-addicted millennials on the promises of physical pictures. The Socialmatic resembles an old Polaroid instant film camera — or ask a kid, and she'll tell you it looks like the Instagram logo — but it has a photo printer built-in. Polaroid is also selling wireless printers to quickly spit out pictures taken with a smartphone. Read Full News Article: http:// www.bloomberg.com/news/201501-08/six-gadgets-you-thoughtwere-dead-are-new-again-at-ces2015.html


CES 2015: POLAROID’S PORTABLE ZIP PRINTER OFFERS FAST, INK-FREE PHOTO PRINTS FROM ANDROID OR iOS. Bringing the essence of classic Polaroids into the modern era with minimal hassle As with Kodak, the move towards digital photography wasn’t kind to Polaroid, but under new stewards, the company has made some interesting moves. And the Zip is its latest. Polaroid’s Zip mobile printer is a compact, ink-free way to print a photo from your iPhone or Android phone, and it appears to be an updated version of the PoGo printer from several years back, although it's currently unclear if the changes are more than skin deep. You’ll use Polaroid’s app - which has an array of editing tools and filters - to get the photo wirelessly to the printer via Bluetooth or NFC, and the image prints out within 60 seconds. It’s a throwback to the iconic and utterly classic cameras Polaroid produced in its heyday, and in more ways that one. Here, it’s all about the paper, which has cyan, magenta, and yellow dyes built in that are activated when the printer heats up. The result is a quality, smudge-free print - and better yet, no need to replace cartridges. Read Full News Article: http://www.stuff.tv/android/ces-2015/ces-2015-polaroid-s-zip-offers-fast-inkfree-photo-prints-android-or-ios/news

The Polaroid Socialmatic is finally a reality at CES 2015. Soon to be available in stores, this camera can shoot, print and share your photos on most social media platforms.

POLAROID'S PLAN TO GET MILLENNIALS TO PRINT THEIR PHOTOS It's not likely that the people who once used Polaroid's Instamatic cameras are the company's future, not least of all because they're currently well into their 50s. Their kids, however—also known as Generation Y—are squarely in Polaroid's viewfinder. Its GoPro-chasing $99 action camera, the Cube, was the Minnesota company’s first—and, it says, highly successful—bid for younger consumers. Next up: a mobile, wireless printer that spits out wallet-size images without using ink cartridges. Like the Instamatics of yore, the bulk of the technology is built into the paper. That’s largely where the similarities end. The simple, clean, white pocket-size printer, dubbed Zip, is reminiscent of a younger icon—a first-generation iPod—and it is the first of Polaroid's mobile printers that works on iOS. Polaroid once again enlisted the help of the San Francisco industrial-design firm Ammunition, responsible for the Cube and and led by Robert Brunner, a former Apple designer. Read Full News Article: http://finance.yahoo.com/news/polaroids-plan-millennials-print-photos182152733.html


CNET-SOCIALMATIC CAMERA TURNS OLD SCHOOL POLAROIDS DIGITAL INSIDE CES

Boston.com Watch The Video: http://www.boston.com/business/technology/2015/01/07/socialmaticcamera-turns-old-school-polaroids-digital/xEoKwFoeE3x63LNByvl27K/video.html

BRING INSTAGRAM INTO THE REAL WORLD WITH THE POLAROID ZIP INSTANT PRINTER

Melissa Hoistion of R&J Public Relations displays a tray of new colors of the Polaroid Cube action cameras. The camera is splash-resistant, shockproof, mountable, and shoots 1080p

People love Instagram because it brings that “vintage” Polaroidera look to your digital photos. But what if instead of instantly applying a filter and sharing to social networks you could instantly print the photo with a real filter? That’s exactly what you can do with the Polaroid Zip.

HD video. Tim Loehrke, USA TODAY

The Polaroid Zip connects to both Android and iOS devices via Bluetooth. Once connected you can use the companion app to print any photo from your phone. The photos print out in 3×2-inch rectangles. With the companion app you can add filters, frames, stickers, and more. The paper used by the Zip is made of dye crystals which get heated up to reveal the desired colors. It’s crazy fast and crazy cool. The Polaroid Zip will be available this spring for $130. Check out the video below to see how fast the printer works. Read Full News Article: http://phandroid.com/2015/01/06/polaroid-zip-printer-android-ios-instagram/

PetaPixel Read News Article: http:// petapixel.com/2015/01/07/polaroidannounces-new-mobile-printer-newline-dashcams/

TECH CRUNCH

CNN-MONEY

Android Police

Tech Crunch Watch The Video: http://techcrunch.com/ video/polaroid-booth/518586986/

Money-Money Watch The Video: http://money.cnn.com/ video/technology/2015/01/08/best-ofces.cnnmoney/index.html?iid=V_Taboola

Read News Article: http:// www.androidpolice.com/2015/01/05 /ces-2015-polaroid-announces-zipinstant-mobile-ink-free-printer-soonshipping-socialmatic-camera/


CES COVERAGE ALL THE WAY FROM THE UK POLAROID GOES BACK TO FUTURE WITH ‘APP CAM’ A NEW app-shaped camera designed to share photos instantly on social media — or print out small copies — is proving a hit among hipsters. It comes with front and rear cameras, making selfies a breeze, and offers touchscreen editing. The quirky product, priced at £191, was unveiled at the Consumer Electronics Show in Las Vegas, US.

Read Full News Article The Sun UK http:// www.thesun.co.uk/sol/homepage/ news/6243147/app-shaped-socialmaticcamera.html Polaroid Socialmatic Camera

POLAROID TAKES ON GOPRO Oh sure, we all want a GoPro. Just not all of us can afford a GoPro. That is why there are an increasing number of competitors that are taking them on at lower price points. Just not that much lower. Well Polaroid, the aging company that refuses to die, has come up with this cute little cube for only $99. It is packed with features like a wide angle lens, 1080p recording, weather and splash proof, drop proof tough, and the built in battery will handle 90 minutes of recording. Not possible with GoPro. Not even close.

FICTION BECOMES FACT Alternatively, those who prefer more retro-style photography, Polaroid’s Socialmatic camera has been on display. Polaroid’s Socialmatic camera (pictured) is also on display at the event. Its 14MP camera prints 2inch x 3-inch photos instantly, in homage to the Polaroids of the 1980s, but also connects to social networks. Its 14MP camera prints 2-inch x 3-inch photos instantly on ink-free paper, in homage to the Polaroids of the 1980s, but also connects to social networks and features a touchscreen. Read Full News Article Daily Mail: http://www.dailymail.co.uk/sciencetech/article-2900294/CESscience-fiction-FACT-Brainwave-bands-Knight-Rider-style-cars-helmets-inspired-Iron-Manunveiled.html

Read Full News Article: http:// www.phototips.biz/2015/01/polaroidtakes-on-gopro.html? utm_source=feedburner&utm_mediu m=feed&utm_campaign=Feed% 3A+blogspot%2FilUfF+(phototips.biz)

FRESH OFF THE PRESS FROM MEXICO CES 2015- CUBIFY YOUR MOMENTS WITH THE POLAROID CUBE! Polaroid, as a master and sir of photography made itself notice in the CES 2015 now with this small HD camera named Polaroid Cube, the direct response to the Go Pro. We are in an experience market, the products beyond being innovative and highly technologic must comply its users with a unique experience, Polaroid simplifies the task of immortalizing our moments from a new perspective ¡one cube!. Different to the Go Pro, the Polaroid Cube is not specifically dedicated to extreme sports, it is a camera that fits your lifestyle. Even though it has a capacity of recording up to 90 minutes in HD 1080p, the Polaroid Cube presents a good proposal against the Go Pro at an accessible price and with which we can make incredible shots, no doubt. Read Full News Article Pixell: http://pixell.com.mx/2015/01/13/ ces-2015-polaroid-cube/? utm_source=twitterfeed&utm_medium=twitter


THE POLAROID SOCIALMATIC HAS BECOME A REALITY IN THE CES 2015. The Polaroid Socialmatic arrives. This new instant printing and digital camera gives you the possibility to print and share images. Polaroid made official the launching of the Polaroid Socialmatic at the CES 2015 as was expected. Most has been said about this camera which lets us print and share images instantly. With a vintage design that evokes the Polaroid emblematic logo, the camera fuses technology with fashion, individuality and society and creates a social network of prints and posts, making it easy the 360 degrees off/online experience. The Polaroid Socialmatic runs with Android, a LCD touchscreen of 4.5 inches for an easy navigation, and a LED sensor for low light settings. It has 4GB of internal storage and expandable memory with a Micro SD card. IMMEDIATE POST. The Polaroid Socialmatic pretends to change the perspective users have about digital cameras with its squared form and vintage design. You can choose to use the 14 megapixel frontal camera or the 2MP rear-side camera to make a shot and post immediately in your favorite social network using the integrated WiFi or via Bluetooth. Read Full News Article Isopixel: http://isopixel.net/archivo/2015/01/polaroid-socialmatic-ces/

The new Polaroid Zip mobile printer doesn’t just streamline and simplify the process it makes it as much fun as sharing an image online.

DID YOU LOVE THE PHOTO YOU JUST TOOK? Did you love the photo you just took? With

possible to share images in social networks

Polaroid Zip Mobile you can print it immedi-

there will always be a necessity and value in

ately no matter where you are.

sharing moments physically.

Print any photo from your smartphone with

“The new Polaroid Zip mobile printer doesn’t

the new Polaroid Zip Mobile.

just streamline and simplify the process it

Polaroid has presented a new device that will enchant those fanatics who love taking pictures with their smartphones. Its name is Zip Mobile Printer, an easy to carry printer that allows you to print any image from a smartphone. With a light weight and small dimensions it is possible to take the printer wherever whenever. It works with a wireless system and with a free Android and iOS app where users can capture and choose the image they want

makes it as much fun as sharing an image online. That’s why we’re excited to bring the ‘updated” version of the Polaroid experience to a generation of consumers known for always being on-the-move.” said Hardy in the release. Thanks to the Zero Ink Printing technology and the ZINK paper this device uses, it will also allow you to stick it to almost any surface, perfect for a scrapbook with your best memories.

to print. The dimensions of each print is of

Read Full News Article Código Espagueti:

2x3 inches.

http://codigoespagueti.com/noticias/

According to Scott W. Hardy, the president and CEO of Polaroid, smartphones are part of our daily lives, users commonly take pictures and share moments with it. Even though it is

imprime-cualquier-fotografia-de-tusmartphone-con-la-nueva-polaroid-zipmobile/


NEWS FROM GERMANY TECHNOLOGY JUNKIES Polaroid Zip: Mobile instant printer in pocket-size With the Zip“, the American company Polaroid has presented a new mobile instant printer at the CES 2015. Via an app it is possible to instantly transfer pictures from a smartphone directly to the mobile printer and print them out. Who does not know the old instant cameras by Polaroid which could instantly print out snapshots on the specially prepared paper? Since smartphone era, pictures are immediately transferred digitally or presented on the high resolution displays. One could think that the market for portable photo printer has been disrupted. However, manufacturers still launch new models. This indicates that there is still a certain demand. It seems like Polaroid also has this point of view and presented with the “Zip” a new mobile photo printer. Due to its small size (7.5 x 12 x 2.5 centimeters) and a weight of 186 grams, the Polaroid Zip is extremely handy. With the instant printer one is able to print pictures on the 5.1 cm x 7.6 cm full-color photo paper on the way. Pictures are transferred via an app for iOS or Android using Bluetooth or NFC. Before printing pictures can be edited in brightness, contrast, color saturation and also filters can be applied. The printing technology which is used for the Polaroid Zip is pretty impressive because it does not need any ink. The patented printing process called “ZINK / Zero INK” only needs special photo paper which already include dye crystals. Not before the printing process these crystals are “activated”. The integrated lithium-ion battery is capable to print up to 25 images – afterwards the device has to plugged-in again.

Link: http://technologiejunkies.de/polaroid-zip-mobilersofortbilddrucker-im-hosentaschenformat/

FUTUREZONE – TECHNOLOGY NEWS Polaroid is alive – also in the digital era Back then pictures were taken with a small camera that came out of the box with a fizz. What an innovation, because after 2-3 minutes an image became visible. No more film rolls had to be handed in and also waiting for 24 or 36 (2-4 were always poor looking) pictures had vanished. Today the company still exists – but what are they doing today? A look at the product portfolio answers this questions immediately. But one product is outstanding and one of the highlights at this years CES. The name is “Polaroid Cube Mini Lifestyle Action Camera” and the name says it all. This is the tiniest and lightest Action Cam that will accompany your life. My personal highlight of this product is the fact that I can attach the Action Cam to any metallic surface where it sticks to because of an integrated magnet. Perfect for certain kinds of recordings. The tiny Action Cam is compatible with microSD cards with up to 32GB. The technology allows video recordings with up to 1080p and takes pictures with a clear 6MB lens. Link: http://www.ipadblog.de/allgemein/messe-ces-live-report-block-dunsere-berichterstattung-aus-las-vegas-abenteuer-in-bild-und-video/

LIVE REPORT FROM CES Android instant camera Polaroid Socialmatic tested Polaroid’s digital instant camera is based on Android and is able to print pictures instantly on the E-Zink-paper. Futurezone took some test images. The Polaroid Socialmatic is certainly one of the most curious products that one is able to test at the CES 2015. The camera with the square design not only is equipped with a fullfunctioning Android system, but also prints pictures instantly on E-Zinkpaper. The technology does not require ink but only the specially prepared paper. The quadratic format with Instagram looks appealingly funny and is outstanding. If you take the camera in your hands, you do not think that it is a functioning device. The haptics are more of a toy than a camera. However, this is not to be valued as a bad thing. The body and the control buttons do not appear fragile, but high-quality and durable. Link: http://futurezone.at/produkte/android-sofortbildkamera-polaroid -socialmatic-angetestet/106.815.105


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