RIZA FATHIA
CHOIRUNNISA
Graphic Designer Jakarta, November 6th 1998 Based in jakarta, Indonesia Hello there! Thank you for noticing me. My colleagues usually call me Ica or Icay for more spesific “Ica”. I’m a fresh graduate graphic designer from State Polytechnic of Jakarta as an applied bachelor of design 2020. I have experience in designing visual or brand identity, packaging, editorial, and advertisement. I also like to do illustrations and hand-lettering. I love to explore different styles and new techniques to improve my skill. I always interested to do new projects and bring more colors to the world. Feel free to contact me, hope we can share our skills and ideas to create something beyond imagination together! For me, colors are magic and design is a mystery.
EDUCATION 2016 - 2020 Politeknik Negeri Jakarta Printing Technology & Publishing Department Study Program: Graphic Design 2013 - 2016 SMAN 64 Jakarta Social Science
CONTACT
CAMPUS INVOLVEMENT 2017 - 2018 President Polytechic English Club
+62 859 2198 2228 2017 Event Coordinator of “English Camp” Polytechnic English Club rizafathiac@gmail.com 2017 Project Officer of “Big Events” Polytechnic English Club Riza Fathia
WORKING EXPERIENCE Riza Fathia Choirunnisa
Apr 2021 - present Cobra Dental Indonesia Creative Designer Jan - Apr 2021 Kreativv ID Graphic Designer Intern Dec 2019 - March 2020 Gozali Consultant Graphic Designer Intern Feb 2019 - Jul 2019 Kulit Ayam Krispi NGAMOK Founder & Art Director
ABILITIES Branding Editorial design Packaging Advertising Illustration Hand-lettering Photography Video Editting Web Design
QUALITIES Out of the box
MORE PORTFOLIO
Adaptable Persistent Leadership Eager to Learn
icaay.png
INTERESTS Cats Books
Fathia Choirunnisa
Travelling Photography Cinematography Japanese Culture
Riza Fathia Choirunnisa
PERSONAL SKILLS Voiceover
Riza Fathia Choirunnisa
News casting Master of Ceremony Modelling
SOFTWARE SKILLS
Adobe Illustrator
Adobe Photoshop
Adobe Premier Pro
Adobe Muse
Adobe InDesign
CONTENTS Branding 3 Langkar Kopi 7 Kulit Ayam Krispi NGAMOK
Packaging 11 Shazz Herbal Beauty 13 PST4.0 14 De-Lezato
Editorial 17 RACUNCINTA Brand Profile 19 Book of Inspirations
Social Media 23 @sunkistid 25 @monysnack.id 26 @gingerly_id
Printed Promotion 29 Bella Shoes 30 Alma’s Kitchen
Website 33 Portfolio Website
Life at Cobra Dental 37 Monthly Promotion Theme 41 2022 Calendar
Branding
BRANDING
LANGKAR KOPI Year 2020 Type College Final Project / Client Project Client Langkar Kopi Field Rebranding, logo, packaging,
rizafathiac@gmail.com
collateral.
Project Background Langkar Kopi is a coffee shop located in Tanjung Barat, South Jakarta, established in 2019. These days, coffee is starting to become a lifestyle among citizen. Coffee shop can be found easily in every corner of Jakarta. Therefore, Langkar Kopi needed a new concept for their branding so they can attract more customer and able to compete with other coffee shop.
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
Solution Langkar means “beautiful” in Banjar. Our client hopes for every cutsomer to make beautiful memories in Langkar Kopi even if it’s just a little. Also, it was discovered by Harvard University that coffee can cause feelings of happiness. So the new branding of Langkar Kopi is “fetch the happiness in a cup of coffee”. The design concepts are friendly, warm, and modern because the target market are mainly the young adult in urban areas.
3
BRANDING rizafathiac@gmail.com
Wordmark type logo giving a firm and frank impression. Wordmark contains a pictorial that is differentiated by color. The pictorial refers to the shape of wink eyes, smile, and coffee cup. The corporate colors represent coffee, warm, and happiness.
Chilean Fire
Gold
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
Cafe Royale
Cinnabar
4
5
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
rizafathiac@gmail.com
BRANDING
BRANDING rizafathiac@gmail.com
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
6
BRANDING
KULIT AYAM KRISPI
NGAMOK Year 2019 Type College Project Field Branding, logo, packaging, collateral. Team Faizah Weningtyas, Rifky Abidin,
rizafathiac@gmail.com
Tarusyifa Pakarti, Viola Irfanda
Project Background
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
Kulit Ayam Krispi (Crispy Chicken Skin) NGAMOK created for our attention to Indonesian people who like spicy taste, snacks, and fried chicken skin. Spicy taste can relieve negative energy such as stress and excess pressure. But every people has different spicy taste. The target market are active young adult in urban areas.
Solution Therefore, we decided to present spicy snack with 5 level of spiciness. Our tagline says “RASAKAN INI!!!” means after you eat NGAMOK, every negative energy will be released because of the spicy taste that you enjoy. The design concepts are POP and provocative but friendly.
7
Speech bubble represent communicated feelings and thoughts shows courage and freedom in expression. Burst of positive energy pictured by puffs of smoke that comes from the spicy taste. The colors also represent the POP vibes by giving them contrast colors.
BRANDING rizafathiac@gmail.com
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
8
packaging
PACKAGING rizafathiac@gmail.com C urriculum Vitae & Portfolio | Riza Fathia Choirunnisa
SHAZZ HERBAL BEAUTY
Year 2019 Type Client Project Client Himpunan Pengusaha Internasional Field Packaging, logo, printed promotion
11
PACKAGING rizafathiac@gmail.com
Himpunan
Pengusaha
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
Project Background
Solution Internasional
The target market of these products are
needs packaging designs for their
women, therefore, feminine design style
new products. They requested box
was chosen to be applied. Each box has
packaging for soap devided by 4 sizes
been measured in such a way as to fit
and 3 variants. These products are only
the weight of each soap. The promotion
sold for private community.
flyer designed to be printed in A5 paper.
12
PACKAGING rizafathiac@gmail.com Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
PST4.0
Year
2019
Type
Client Project
Client
Himpunan Pengusaha Internasional
Field
Sticker label
Concept Simple, clear readability
13
PACKAGING rizafathiac@gmail.com
Year
2018
Type
College Project
Field
Pouch packaging, logo
Team
Tarusyifa Pakarti, Anisti
Fakhirah, Mohamad Iqbal
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
DE-LEZATO
Concept Fresh and simple
14
editorial
EDITORIAL
BOOK OF INSPIRATIONS Year 2018 Type College Project
rizafathiac@gmail.com
Field Editorial, layout design
Project Background This book is a part of Design I Like Project by Printing Technology and Publishing Department,
State
Polytechnic
of
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
Jakarta. Each student have to make a book that tells about their favorite designer, artist, and design styles.
Solution The concepts of my book are bullet journal and feminine. I told about my favorite designers and their styles, and also my favorite photographer. I named it “Book of Inspirations” because all of them are my inspiration.
17
EDITORIAL rizafathiac@gmail.com
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
18
EDITORIAL
RACUNCINTA BRAND PROFILE Year 2018 Type College Project / Client Project Client Racuncinta Field Editorial, promotion design, photography Team Airin Kusumawardani, Safira
rizafathiac@gmail.com
Pratiwi, Vivi Wijayanti
Project Background Racuncinta is a local ethnic fashion brand from Indonesia. Graphic design major of State Polytechnic of Jakarta in collaboration with local fashion brands, assigned students to make a brand Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
profile book. At that time, Racuncinta needs a brand profile book for the upcoming fashion event, Jakcloth 2018, to introduce their brand to potentiak investors, event organizer, and customer.
Solution The concepts for this brand profile is minimalist, modern, and ethnic. The magenta cover gives eye catching look. We also did outdoor photography.
19
EDITORIAL rizafathiac@gmail.com
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
20
social media
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
@SUNKISTID
Period: Dec 2019 - March 2020
23
rizafathiac@gmail.com
SOCIAL MEDIA
SOCIAL MEDIA rizafathiac@gmail.com
2019-2020
Type
Client Project
Client
Sunkist Indonesia
Field
Social Media Content
Concept Family, fun, and friendly Team
Irinne Devita, Dini
Najmiatusari, Nicholas David
24
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
Year
SOCIAL MEDIA rizafathiac@gmail.com Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
@MONYSNACK.ID
Year
2020
Type
Client Project
Client
Mony Snack
Field
Social Media Content
Concept Fun and young
25
Team
Irinne Devita, Achmad Dahlan,
Nicholas David
SOCIAL MEDIA rizafathiac@gmail.com
Year
2020
Type
Client Project
Client
Gingerly
Field
Social Media Content
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
@GINGERLY_ID
Concept Fun, modern, teenager Team
Irinne Devita, Achmad Dahlan,
Nicholas David
26
printed promotion
PRINTED PROMOTION
BELLA
SHOES Year
2018
Type
Client Project
Client
ANEXPO
Field
Promotion design
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
rizafathiac@gmail.com
Concept Modern, feminine
29
KITCHEN Year
2017
Type
College Project
Field
Promotion design
PRINTED PROMOTION
ALMA'S
Concept Minmalist, feminine Team
Julia Anita, Velianda,
Yosephine Maynarda
rizafathiac@gmail.com Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
30
website
WEBSITE rizafathiac@gmail.com Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
PORTFOLIO WEBSITE Year
2019
Type
College Project
Field
Web design
Concept Modern, minimalist, neon
33
WEBSITE rizafathiac@gmail.com
Each student have to make their own portfolio website using Adobe Muse. There's no spesific rule. The website is educational purpose only.
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
Project Background
Solution To representing myself, I choose neon vibes which means bright and unique on the dark blue background that representing mysteriousness. The dark background chosen to gives audience a dim reading experience so it's less damaging to the eye.
34
L I F E AT C O B R A D E N TA L
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
rizafathiac@gmail.com
LIFE AT COBRA DENTAL
MONTHLY PROMOTION THEME
37 Year 2021
Type Company project
Field Promotion
Concept Depends on the month
LIFE AT COBRA DENTAL
Web banner
rizafathiac@gmail.com
Social media banner
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
Instagram theme
38
39
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
rizafathiac@gmail.com
LIFE AT COBRA DENTAL
LIFE AT COBRA DENTAL rizafathiac@gmail.com
Curriculum Vitae & Portfolio | Riza Fathia Choirunnnisa
40
Curriculum Vitae & Portfolio | Riza Fathia Choirunnisa
rizafathiac@gmail.com
LIFE AT COBRA DENTAL
2022 CALENDAR
Year 2021
Type Company Project
Field Calendar
Concept Minimalist, beneficial
41
LIFE AT COBRA DENTAL rizafathiac@gmail.com
Curriculum Vitae & Portfolio | Riza Fathia Choirunnnisa
42
YOU ARE AT THE END OF PAGES Thank you for watching More portfolio Riza Fathia Choirunnisa icaay.png Fathia Choirunnisa Riza Fathia Choirunnisa Riza Fathia Choirunnisa
RIZA FATHIA CHOIRUNNISA
Graphic Designer rizafathiac@gmail.com
