Meet Me in St. Louis: RJO Summer Registration Packet

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1 REGISTRATION DEADLINE • JULY 1, 2024 BUYING SHOW •AUGUST2-5• 2024 LOUISSUMMERMISSOURI REGISTRATION DEADLINE JULY 1, 2024

BuyingSummerShow BuyingSummerShow 2024 2024

REGISTRATION DEADLINE FOR JEWELERS: MONDAY, JULY 1, 2024

ONLINE SHOW REGISTRATION

Meet us in St. Louis! Judy Garland said it best, our heartstrings went “thump, thump, thump”! You won’t want to miss this year’s Summer Buying Show. Options abound for attendees, from hands-on, educational classes to knowledgeable keynote speakers, and, of course, hundreds of vendors from around the country showcasing their exquisite styles. From classic to bold, you’ll find the styles you are looking for at the Summer Buying Show.

There’s plenty to explore outside of show hours. Visit the Gateway Arch National Park where urban meets nature, enjoy classic Midwest fare, and soak in the rich cultural and historic opportunities throughout this vibrant city.

To make online registrations for the show and/or to make hotel reservations, members will need to log in at rjomembers.com and visit the buying show section. If you do not have a username and password, contact the RJO office.

BUYING ROOM LOCATION

America’s Center Convention Complex

Exhibit Hall 4 & 4X 8th & Washington

St. Louis, MO 63101 314-342-5036

explorestlouis.com/americas-center

HOST HOTEL INFORMATION

Marriott St. Louis Grand 800 Washington Ave St. Louis, MO 63101 877-303-0104

RATE: $209+

Check In: 4 p.m. / Check Out: 11 a.m. On-site parking $35 USD Daily / Valet $53

Last day to book: Monday, July 15, 2024

HOTEL RESERVATIONS

By phone: Be sure to mention you are part of the Retail Jewelers Organization (or RJO) group block.

Online: Scan the QR Code or login at rjomembers.com to make a reservation. If you do not have a username and password, contact the RJO office at 800-247-1774.

Jewelers: RJO will cover up to three nights stay for qualifying stores at the base rate.

*Qualifying nights may only include Friday, Saturday, Sunday or Monday night stays. Rate is only applicable on stays longer than three nights and/ or shoulder dates not included in the incentive. RJO does not cover suite upgrades or additional persons. **Jewelers will make own reservations.

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BUYING SHOW•AUGUST2-5• 2024 LOUISSUMMERMISSOURI
BOOKING LINK

SHOW EVENT Schedule Schedule

FRIDAY, AUGUST 2

Bench Jeweler Educational Program 1:30 – 5:30 p.m.

*Pre-registration required

Octillion Media: Harnessing the Power of Streaming to Capture Jewelry Buyers: Ensure You are Not Overpaying Middlemen 1:30 – 2:30 p.m.

Essential Lab-Grown Diamonds Inc: Staying Ahead of the Curve with Lab Grown Diamonds

2 – 3 p.m.

Everspark / Samuel B: Revolutionizing Custom Diamond Jewelry Ordering & CAD with Everspark 2:30 – 3:30 p.m.

Teva Diamonds: Natural Earth-Mined HPT Diamonds: Innovation the Diamond Industry 2:30 – 3:30 p.m.

The Edge by Abbott Jewelry Systems: Catching up with the Edge 3 – 4:30 p.m.

Gems One: Clarify, Connect and Convert 3:30 – 5 p.m.

DV Jewelry Corp: The Future of Lab-Grown Diamonds: Insights from a Grower

RDI Diamonds: Rare & Forever Presents: Natural Diamonds –Back to the Future

4 – 5 p.m.

4 – 5 p.m

Jewel360: Enhancing Value: Leveraging Jewel360's Integrations to Drive Impact 4 – 5 p.m

Mayflower Estate Buyers: How to Host a Buying Event and Still Keep the Jewelry & How to Have a $30,000

Vintage Jewelry Trunk Show

5 – 6 p.m.

Early MEMBER & VENDOR Registration 5 – 8 p.m.

Shivani Gems: The Finest in Fancy: Expertise Meets Elegance 5:30 – 6:30 p.m.

New Member Reception (Invitation only)

5:30 – 6:30 p.m.

Next Gen Meet & Greet 5:30 – 6:30 p.m.

RJO Kick-off Reception & Tower Displays 6:30 – 8 p.m.

BUYING FLOOR HOURS

Saturday, August 3 2 – 7 p.m.

Sunday, August 4 9:30 a.m. – 6 p.m.

Monday, August 5 9:30 a.m. – 3 p.m.

SATURDAY, AUGUST 3

Continental Breakfast (available for seminar attendees only) 7:30 – 9 a.m.

Seminar / Retail Member Show Registration 7:30 a.m. – 12:30 p.m.

Rock Tour: Waffles and Chocolate Breakfast 8 – 9:20 a.m.

Educational Seminars 8:30 a.m. – 12:20 p.m.

General Membership Meeting, Luncheon and Keynote 12:30 – 2 p.m.

Member Show Registration 1 – 7 p.m.

Buying Floor Grand Opening 2 – 7 p.m.

Buying Floor Welcome Reception 5:30 – 7 p.m.

NEXT-GEN Excursion: Top Notch Axe Throwing & Dinner ($85/person)

*Pre-registration required 6:30 – 8:30 p.m.

SUNDAY, AUGUST 4

Non-Denomination Reflection Time 7:30 – 8 a.m.

Joint Breakfast & Awards Presentation 7:30 – 9:30 a.m.

Registration Desk Opens 8 a.m.

Brain Gain Breakouts 8:15 – 9:30 a.m.

Happy Hour 5 – 6 p.m.

Member & Vendor Registration Desk Closes 5:30 p.m.

Buying Floor Closes 6 p.m.

OFFSITE EXCURSION – Sunset Dinner Cruise ($150/person)

*Pre-registration required 6:30 - 9:30 p.m.

MONDAY, AUGUST 5

Sharing the Best of Your St. Louis Experience & Continental Breakfast 8 – 9:30 a.m.

Show Registration Desk Opens 8:30 a.m.

Buying Floor Opens 9:30 a.m.

Farewell Event 2 – 3 p.m.

Buying Floor Closes 3 p.m.

*Cost of optional excursions is the responsibility of the participant.

**Separate payment and registration required for this course.

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FRIDAY, AUGUST 2

BENCH JEWELER EDUCATIONAL PROGRAM

Marriott, Majestic H (2nd Floor) 1:30 – 5:30 p.m.

See page 8 for details *Pre-registration is required

VENDOR AFFILIATE MEETINGS

Marriott 1:30 – 6:30 p.m.

See pages 6 – 7 for details.

EARLY MEMBER & VENDOR REGISTRATION

Marriott, Majestic Foyer (2nd Floor) 5 – 8 p.m.

Member registration will be open on Friday evening. This will allow members time to pick up their badges during the Kick-Off Reception.

NEW MEMBER RECEPTION

Marriott, Majestic F (2nd Floor) 5:30 – 6:30 p.m.

Calling all NEW MEMBERS! Start your RJO show experience here! Learn the best tips & tricks to make your first show a success! This event is invitation only.

NEXT-GEN MEET & GREET

Marriott, Pershing (Conference Lobby Level) 5:30 – 6:30 p.m.

On Friday night, RJO will host a Next-Gen Meet & Greet. This event will be an introduction to the weekend and serve as a chance to get excited for the weekend ahead. All attendees under 40 are invited to this get-together to connect with peers facing many of the same opportunities and challenges in today’s independent retail climate.

RJO KICK-OFF RECEPTION & TOWER DISPLAYS: MEET ME IN ST. LOUIS

Marriott, Majestic A-D (2nd Floor) 6:30 – 8 p.m.

Cheers to your RJO members coming together over food, beverages, and musical entertainment. This is one of the most popular RJO events! Sponsors will feature lighted showcase towers scattered throughout the reception to give you a sneak peek of some of their new products. Remember to vote for the winning tower display!

GIA ALUMNI COLLECTIVE SEMINARS

Exciting opportunity for pursuing educational credit hours (GIA Certificate of Completion) in St. Louis. Limited to 24 participants per course. $195 Course fee applies.

INTRODUCTION TO COLORED STONES

Marriott St. Louis Grand 3 – 4:30 p.m.

OVERVIEW OF LABORATORY DIAMONDS

Marriott St. Louis Grand 5 – 6:30 p.m.

SATURDAY, AUGUST 3

CONTINENTAL BREAKFAST (SEMINAR ATTENDEES ONLY)

Marriott, Majestic Foyer (2nd Floor) 7:30 – 9 a.m.

RETAIL MEMBER SHOW REGISTRATION

Marriott, Majestic Foyer (2nd Floor) 7:30 a.m. – 12:30 p.m.

ROCK TOUR: WAFFLES AND CHOCOLATE BREAKFAST

Marriott, Portland/Benton (Mezzanine Level) 8 – 9:20 a.m.

Join us for a Belgium-themed breakfast and past-traveler panel discussion. Hear all about the ever-popular RJO European Rock Tour and the upcoming 2024 Idar Oberstein/Antwerp/ London Itinerary. Discover how your store can pre-sell enough diamonds and colored stones to pay for the trip and increase your store's overall sales. Meet your RJO hosts who will share ideas to maximize your store's selling ability and in turn, your profitability.

EDUCATIONAL SEMINARS

2nd Level & Gateway Level 8:30 a.m. – 12:20 p.m.

See pages 9 - 14 for more information.

GENERAL MEMBERSHIP MEETING & KEYNOTE LUNCHEON: BECOMING A DIFFERENCE MAKER 12:30 – 2 p.m.

RETAIL MEMBER REGISTRATION

Convention Center, Exhibit Hall 4 & 4X Foyer 1 – 7 p.m.

BUYING FLOOR HOURS

Convention Center, Exhibit Hall 4 & 4X 2 – 7 p.m.

BUYING FLOOR WELCOME RECEPTION

Convention Center, Exhibit Hall 4 & 4X

Buying Floor Lounge 5:30 – 7 p.m.

Need a refreshment after your first full day of buying and selling? Who wouldn’t? This casual event will take place in the lounge with music, hosted beer and wine and some complimentary snacks before the buying floor closes.

EXCURSION: NEXT GENERATION NETWORKING –TOP NOTCH AXE THROWING & DINNER 6:30 – 8:30 p.m.

Enjoy two hours of axe throwing while also networking! An Italian Buffet will be served to guests the first hour. Beer, wine and sodas are available for duration of the activity.

Meet in hotel lobby at 6:30 p.m. for departure.

It is a 10 minute walk to the location.

$85 per person (Minimum 20 people)

Note: Ticketed, pre-registered event.

SCAN QR CODE

for full course descriptions and registration details.

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New New

RJO BENCH JEWELER EXPERIENCE

Marriott, Majestic H (2nd Floor)

1:30 – 5:30 p.m.

Calling all RJO Bench Jewelers! You asked for more Bench Jeweler content, and we delivered. We are inviting you to RJO’s first ever Bench Jeweler Experience. This immersive seminar series is crafted exclusively for RJO Bench Jewelers and will provide the perfect opportunity for attendees to connect with peers, refine skills, exchange insights and advance craftsmanship. Registration fee is $100.

SECURE YOUR SPOT NOW and invest in your professional growth!

See page 8 for more information.

SUNDAY, AUGUST 4

GATHER FOR MOMENTS OF REFLECTION: A NON-DENOMINATIONAL EVENT

Marriott, Portland/Benton (Mezzanine Level) 7:30 – 8 a.m.

Step into a sanctuary of introspection at our nondenominational reflection time event. In a fast-paced world, it's crucial to pause and reconnect with our inner selves, regardless of religious or spiritual affiliation.

Join us as we create a space, where individuals from all walks of life can come together to cultivate mindfulness, gratitude, and compassion. Guided by RJO retailer Oz Hefner, Oz’s Fine Jewelry and RJO vendor John Bekarian, Majestic Art, this is a time to immerse yourself in moments of self-reflection and renewal. Coffee and pastries will be available.

MEMBER & VENDOR JOINT BREAKFAST & AWARDS PRESENTATION

Majestic D-E (2nd Floor)

7:30 – 9:30 a.m.

The Member & Vendor Joint Breakfast has proven successful in joining our retailer members and vendor partners for some quality discussions before a busy day on the show floor.

This is a pre-registered event. Ticket is required.

RJO BRAIN GAIN BREAKOUTS

Marriott, Majestic (2nd Floor)

8:15 – 9:30 a.m.

**Attendance Cap: Open to the first 240 retail members** After breakfast, join your fellow members in six, small breakout sessions to learn how your peers work through business and industry challenges and find out what’s hot in stores. Plus, take some tips to the buying room floor and back to your store. There will be six breakout rooms available with a max of 40

KEYNOTE SPEAKER CHAD PORTER

As the lead motivational speaker on the former elite Zig Ziglar International Team, hundreds of thousands have benefited by Chad Porter’s uplifting message for over 20 years. His book, Severed Dreams, captured National Best Seller status in just a few days after release. Additionally, Buffalo Bills Head Coach, Sean McDermott, describes Chad as extremely inspirational and one of the best speakers they’ve ever had.

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attendees in each room. You will be assigned your room when you register in St. Louis. This year you will select which breakout category to attend based on your role in the store:

OWNER, MANAGER, SALES STAFF or OTHER. Register early to ensure your participation!

BUYING FLOOR HOURS

Convention Center, Exhibit Hall 4 & 4X  9:30 a.m. – 6 p.m.

BUYING FLOOR HAPPY HOUR

Convention Center, Exhibit Hall 4 & 4X  5 – 6 p.m.

Enjoy a hosted beverage and appetizers as you finish a full day of buying and selling.

EXCURSION: SKYLINE DINNER CRUISE

6:30 – 9:30 p.m.

$150 per person (Minimum 100 people, maximum 150)

Meet in hotel lobby at 6:30 p.m. for a 7:00pm departure. Boat boarding will begin at 7:30pm.

Note: Ticketed, pre-registered event. Deadline to register for this event is July 1st.

Our group will enjoy a chef inspired menu and enjoy the captivating views of the St. Louis skyline. Guests can take stroll around the top deck to see the city from brand new angles as it lights up the night sky.

MONDAY, AUGUST 5

SHARING THE BEST OF YOUR SHOW EXPERIENCE & CONTINENTAL BREAKFAST

Marriott, Landmark 1-4 (Conference Lobby Level)  8 – 9:30 a.m.

BUYING FLOOR HOURS

Convention Center, (Exhibit Hall 4 & 4X)  9:30 a.m. – 3 p.m.

FAREWELL EVENT

Convention Center, Exhibit Hall 4 & 4X Lounge   2 – 3 p.m.

Cheers to a successful event at the end of the buying show with hosted beverages and appetizers!

FRIDAY

Vendor Affiliates Vendor Affiliates

1:30 – 2:30 p.m.

HARNESSING THE POWER OF STREAMING TO CAPTURE JEWELRY BUYERS: ENSURE YOU ARE NOT OVERPAYING MIDDLEMEN

Gabe Greenberg, Octillion

Since COVID, consumers have changed the way they watch TV and listen to radio. The overwhelming majority now stream TV and audio - think Hulu and Spotify. Streaming reaches 126M of the 141M US households and delivers the scale and reach of TV and Radio with the precision targeting of digital, allowing you to reach only shoppers. Because the scale of streamers has exploded, the number of companies selling it has also exploded with a new group of ad-networks like we saw in the early days of digital advertising. In this session, we will educate you on what streaming is and how best to use it as well as the many questions you should be asking your partner to ensure you are buying without waste, optimizing your spend on working media, not on middlemen or markups.

2 – 3 p.m.

STAYING AHEAD OF THE CURVE WITH LAB-GROWN DIAMONDS

Vinit and Aakash Jobanputra, Essential Lab Grown Diamonds Inc.

We will share how to stay ahead of the curve with the constantly changing lab-grown diamond market and explain how to maximize profits.

2:30 – 3:30 p.m.

NATURAL EARTH-MINED HPHT DIAMONDS: INNOVATING THE DIAMOND INDUSTRY

Martha Jimenez, Teva Diamonds

Teva Diamonds welcomes you to this educational seminar on natural earth-minded HPHT diamonds. We will discuss the history and origins of the product, technical aspects of the treatment and identifying earth-mined HPHT diamonds. Take a deeper dive into how the product fits into the modern landscape of diamonds sales and fulfill all your wildest dreams!

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REVOLUTIONIZING CUSTOM DIAMOND JEWELRY

ORDERING & CAD WITH EVERSPARK

Mathew Behnam, Everspark / Samuel B.

Discover how Everspark Tech simplifies the process of ordering custom diamond bridal and fashion jewelry with our intuitive web portal and custom order submission form. Our innovative platform streamlines the entire process from request to delivery, enabling retailers to submit requests effortlessly and receive precise CAD designs and fast manufacturing turnaround times. Join us to witness how Everspark Tech is transforming the landscape of custom diamond jewelry procurement, making it easier and faster than ever before.

3 – 4:30 p.m.

CATCHING UP WITH THE EDGE

Lenny Prion, The Edge by Abbott Jewelry Systems

Explore the new features and functions recently added to the Edge. We'll also cover upcoming changes and enhancements. This is a great opportunity to stay updated and make the most of what the Edge has to offer. Whether you're experienced or just curious, you'll find useful information to enhance your use of the Edge.

3:30 – 5 p.m.

CLARIFY, CONNECT AND CONVERT

Slav Galkin, GEMS ONE

Transform your sales team, stand out, and maximize profits!

4 – 5 p.m.

THE FUTURE OF LAB GROWN DIAMONDS: INSIGHTS FROM A GROWER

Dhairya Virani and Shrey Virani, DV JEWELRY CORP

Lab-grown diamonds represent a rapidly expanding market segment, with significant growth potential in the coming years. Retailers who understand and embrace this trend early on stand to benefit from the increasing demand for lab-grown diamonds, thereby expanding their customer base and revenue streams. The presentation shares the viewpoint of one of the largest and innovative lab-grown diamond growers.

RARE & FOREVER PRESENTS: NATURAL DIAMONDS – BACK TO THE FUTURE

Christy Davidson, Rare & Forever Natural Diamonds and Mick Roscoe, RDI Diamonds

Still stuck in the lab-grown world? Losing margins and don’t know how to get out? Come join Mick and Christy with Rare & Forever Natural Diamonds for an insightful seminar where you can learn how to reposition yourself as the expert on natural diamonds in your local market!

ENHANCING VALUE: LEVERAGING JEWEL360'S INTEGRATIONS TO DRIVE IMPACT

Nick Gurney, Jewel360

Join us as we dive into the benefits of integrating your point of sale with Jewelers Mutual, Clientbook and Jewelers for Children. We will discuss how you can drive more revenue to your bottom line and increase customer loyalty, all while giving back. Experience a comprehensive demonstration of how these integrations operate within Jewel360.

Plus, gain insightful strategies to maximize potential for your business.

5 - 6 p.m.

HOW TO HOST A BUYING EVENT AND STILL KEEP THE JEWELRY & HOW TO HAVE A $30,000 VINTAGE JEWELRY

TRUNK SHOW

Nicholle Mogavero, Mayflower Estate Buyers

The way most companies do estate buying events is the company who does the buying KEEPS all the jewelry. For stores who sell estate jewelry, that means a loss of income on the jewelry itself! That’s not beneficial for stores whose primary goal is sales. This group gives you options to have your event, drive in traffic and keep the jewelry sales too.

Because we’re so good at events, we can also show you exactly what’s involved in having a vintage jewelry Trunk Show with $30,000 sales. It’s easier than you think, and you’ll walk away with a rinse and repeat strategy you can use whenever you want a boost in your bottom line!

5:30 - 6:30 p.m.

THE FINEST IN FANCY: EXPERTISE MEETS ELEGANCE

Mayur Shah, Shivani Gems Inc

A celebration of fancy shaped diamonds, showcasing our expertise in creating unique pieces that push the boundaries of traditional jewelry. For over 40 years, Shivani Gems has been specializing in fancy shaped diamonds. See the quality of our calibrated layouts and matched pairs from the loose division. Join us as we share our collection of fancy shaped natural diamonds, where each stone tells a story of exquisite craftsmanship and innovative design.

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RJO Bench Jeweler Experience RJO Bench Jeweler Experience

We are inviting you to RJO’s first ever Bench Jeweler Experience. This immersive seminar series is crafted exclusively for RJO Bench Jewelers and will provide the perfect opportunity for attendees to connect with peers, refine skills, exchange insights and advance craftsmanship. Registration fee is $100.

SECURE YOUR SPOT NOW and invest in your professional growth!

MAXIMIZING PROFITABILITY WHILE ELEVATING YOUR BUSINESS WITH ESSENTIAL SERVICES

Scott Isaacs

1:30 – 2:50 p.m.

Discover how to captivate your community and attract new customers by offering essential services like Complimentary Ring Cleanings and Inspections. Learn the art of cultivating lasting customer relationships by providing valuable services that set your business apart from the competition. Gain invaluable insights into the repair intake process, from initial assessment to pricing and generating accurate quotes. Uncover closely guarded industry secrets as we demystify the repair process and share expert tips for pricing and quoting that maximize profitability. Delve into the intricacies of prong rebuilding techniques, including the groundbreaking concept of pulse shaping. Explore how pulse shaping enables you to precisely craft prongs directly over gemstones and diamonds, ensuring unmatched precision and quality in your repairs separating your business from the competition with innovation and efficiency. Whether you're a seasoned professional in the jewelry repair industry or just starting out, this seminar equips you with the knowledge and techniques needed to elevate your business to new heights of profitability. Don't miss this opportunity to revolutionize your approach to jewelry repair and maximize your profits with laser welding technology. Join us and transform your business today!

MASTERING YOUR WORKSPACE: EFFECTIVE TECHNIQUES FOR ORGANIZING YOUR JEWELER'S BENCH

Michael Nashef, A & A Jewelry

3 – 3:30 p.m.

Unlock the full potential of your jewelry-making skills by mastering the art of organization! In our comprehensive seminar, you'll learn practical and creative ways to keep your bench clutter-free, efficient, and conducive to producing high-quality jewelry. This seminar is designed specifically for jewelers who want to optimize their workspaces, improve workflow, and reduce the frustration of searching for misplaced tools or materials. Our expert speaker, a seasoned jeweler with years of experience in both studio and retail

settings, will guide you through various strategies to help you create a more functional and enjoyable work environment.

A CLEAN SHOP IS A PROFITABLE SHOP: OPTIMIZING BENCH JEWELERS' WORKSHOPS FOR PROFITABLE PRECIOUS METAL RECLAMATION

Brian Shellenback, UPMR 3:40 – 4:10 p.m.

This presentation is a comprehensive guide tailored for bench jewelers seeking to streamline their repair and custom shop operations while maximizing profitability through precious metal refining. We will dive into practical strategies and techniques for maintaining a clean and efficient workshop, streamlined to minimize waste. We’ll also explore equipment and procedures that effectively segregate Gold, Silver, Platinum and other categories of high- to low-grade precious metal material, ensuring every ounce is utilized to its fullest potential. Join us as we learn to manage our metals!

JEWELRY REPAIR 101: BEST PRACTICES FOR DEALING WITH REPAIRS

Ross Wesdorp, JewelCraft 4:20 – 4:50 p.m.

Amidst soaring metal markets, prioritizing the repair facet of your business becomes imperative. This seminar delves into optimal approaches for handling jewelry repairs, aiming for seamless processes within your shop and utmost satisfaction for your clientele. We'll address common pitfalls and bottlenecks encountered by bench jewelers and trade shops, while also exploring avenues to boost revenue and foster trust with customers.

BENCH JEWELER ROUNDTABLE

Facilitated by Devon Bond 5 – 5:30 p.m.

Join us for an engaging roundtable discussion led by Devon Bond from Garrick's Jewelers! This 30-minute session is tailormade for you, offering a platform to ask questions, share insights and enhance your craft. Whether you're looking to refine your skills, share tips and tricks, troubleshoot problems, or simply connect with peers in the industry, this seminar is not to be missed.

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FRIDAY

8:30 –

9:20 A.M.

EDUCATIONAL SEMINARS Schedule Schedule

Selling Your Diamonds for Cash

Ankur Savani & Jimmy Savani, Palak Diam

9:30 –

10:20 A.M.

Be True to Your Brand: An Interactive Workshop

Jewelry Sales Academy

Bridging the Gap: Uniting Bench Jewelers and Sales Teams for Profitable Repair Upscaling

Jimmy Lawson, JD&Co

11:20 A.M. Precision Pricing: Maximizing Profits in Repair Services

10:30 –

Patti Fisbeck & Jason LeMaire, Stuller

How to Attract and Sell Jewelry to Men Sebastian Velasquez, Inox

Introduction to Store Management

Vince Rath, Optimum Retail Solutions

Biscuits With the Boss: Sweet Recipes for Success Inspired by Ted Lasso.

Nick Faila, Collected Concepts

Are You Kryptonite to Your Sales Associates?

Jewelry Sales Academy

How Can AI Help Your Store Today

Andy Boundy, VRB

Jewelers Wealth Workshop: Crafting Financial Success with Smart Money Management

Becka Johnson Kibby & Sherry Smith, Edge Retail Academy

Blending Tradition with Innovation: Mastering Current Special Event Strategies

Julie Heller, Singer Estate Collection

Maximizing the Impact of Every Advertising Dollar in the Current Climate

Gabe Greenberg, Octillion

Unlocking the Power of AI: Revolutionizing Your Sales Process With a Personal Touch

Jimmy De Groot, sponsored by Podium

Sparkle on Social: Social Media Strategies for Jewelers

Jennifer Shaheen, Technology Therapy

11:30 A.M. –

12:20 P.M. Tungste: It’s World Famous Now But Will the Real Slim Shady Please Stand Up

Micah Cree, Thorsten Rings

Sales, Shoes, and Significance: How to connect with customers and your team on a deeper level.

Kyle Bullock, Bullock’s Jewelry

Panel Discussion Seamless Transitions: Thriving as a New Owner or Manager in the Retail Jewelry Sector

John Daughtery, Collected Concepts

Showcasing Your Brand, Outside and Inside Your Brick and Mortar

Lyn Falk, Retailworks

Stop Overthinking Your Marketing

Hope Bellair, Punchmark

9 TRACK ONE: TRACK TWO: TRACK THREE: TRACK FOUR: TRACK FIVE: TITLE BEYOND THE BENCH SALES MANAGEMENT YOUR STORE MARKETING ROOM MAJESTIC H GATEWAY AB MAJESTIC FG MAJESTIC AB MAJESTIC C

SATURDAY

Educational Seminars

Educational Seminars

8:30 - 9:30 a.m.

TRACK ONE

SELLING YOUR DIAMONDS FOR CASH

Jimmy Savani and Ankur Savani, Palak Diam

Unlock the secrets to transforming your excess diamond inventory into cashflow at this seminar designed specifically for jewelers. In an industry where every diamond is a precious asset, learning how to optimize your inventory is paramount to success. This seminar is crafted to equip you with the essential tools and knowledge to harness the full potential of your diamonds, turning them into valuable assets that drive profitability and foster enduring client relationships. You will learn how to prepare your goods for sale, the latest diamond trends and pricing, and how to increase your store’s over-the-counter purchases. You will walk away from this seminar with a better understanding of turning dead inventory into working capital.

TRACK THREE INTRODUCTION TO STORE MANAGEMENT

Vince Rath, Optimum Retail Solutions

Join us for a fun and informative session on the fundamental principles of managing a jewelry sales team. If you're new to managing or thinking about becoming one, you don't want to miss this one. In this session, we will cover the importance of managers and the mindset needed to be successful. We will also introduce foundational concepts of how to set clear expectations, how to teach others to sell and how to evaluate performance and provide feedback. We look forward to seeing you there!

TRACK FOUR: HOW AI CAN HELP YOUR STORE TODAY

Andy Boundy, VRB Internet Solutions

Find out the benefits and potential issues of using AI to augment your digital customer service and website services. Discover simple solutions to reduce calls, free up your time, create valuable content, and answer customer inquiries immediately. We will talk about several systems and options you can use today to improve productivity, sales, and efficiency. In this seminar you will learn:

• What AI is, and what it can do for your store in 2024

• Pitfalls of AI you need to avoid

• How AI can generate revenue/margin/value

• How AI integrates with RJO systems

• How AI can integrate, so you don't have to manage it

TRACK FIVE MAXIMIZING THE IMPACT OF EVERY ADVERTISING DOLLAR IN THE CURRENT CLIMATE

Gabe Greenberg, Octillion

Maximizing ad spend has always been important. Unfortunately, many local businesses and regional advertisers have had to purchase from middlemen squeezing their ad dollar and making it more difficult to achieve success. In 2024 consumers are facing pressure on their income and cost of living making their purchase decisions harder which in turn places more pressure on the need for every ad dollar to succeed. Gabe Greenberg, an ad-tech vet and respected industry expert will provide RJO members with insights on how the media landscape has changed, how to find today's

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jewelry buyer using streaming TV and streaming audio without hidden markups and extra fees.

• Learn what connected TV/streaming TV and streaming audio are and how they are different from traditional TV and Radio

• Learn how connected TV/streaming TV and streaming audio campaigns can help you leverage the best of TV and Radio scale with the precision targeting and waste elimination you can achieve with digital

• Learn about the landscape and who the players are

• Become a more educated buyer and understand the nuance between a reseller of streaming TV and radio vs. how to buy from the source without markups while still having the needed controls for your business to measure return on ad spend, optimize in real-time and more

• Learn how to achieve return on ad spend in the double or triple digits

8:30 - 10:20 a.m.

TRACK TWO BE TRUE TO YOUR BRAND: AN INTERACTIVE WORKSHOP

William Jones IV, Jewelry Sales Academy

The independent retailer’s greatest strength is their own personality. This seminar focuses on how to understand what sets you apart and how to work with staff to make sure that experience is replicable. This session will cover:

• Action plan of creating unique brand experience (follow along handout)

• Understanding the lifecycle of jewelry customers

• Pathway of taking a bridal client and creating a jewelry collector

• Marketing differences between existing and new customers

• Understanding of average ticket and how to influence it to consistently grow.

9:30 - 10:20 a.m.

TRACK ONE

BRIDGING THE GAP: UNITING BENCH JEWELERS AND SALES TEAMS FOR PROFITABLE REPAIR UPSCALING

Jimmy Lawson, JD&Co

During this session, we will explore three key reasons why your repair revenue isn't reaching its full potential. We will delve into the success stories of jewelers who have implemented the strategies discussed in this seminar and achieved remarkable 300% increases in their jewelry repair revenue. By the end of this training, you'll be equipped with powerful techniques to Bridge the Gap, uniting Bench Jewelers and sales teams, reimagining your repair processes, create meaningful customer connections, and elevate the overall experience, ultimately leading to substantial increases in your jewelry repair revenue.

TRACK

THREE BISCUITS WITH THE BOSS: SWEET RECIPES FOR SUCCESS INSPIRED BY TED LASSO

Nick Failla, Collected Concepts

Each and every day how we approach people, obstacles and opportunities determines our success. It’s easy to get stuck in a rut and lose our ability to maintain an open-minded approach to life’s challenges. This seminar will introduce you to the Ted Lasso approach to business and life where in every obstacle you can find opportunity. What you will learn:

• The Power of Being Curious and not Judgmental

• The Importance of Biscuits with the Boss

• To Be More Like a Goldfish

• To Push Through Discomfort

• To Never Stop Learning

Sound different than seminars you’ve attended in the past? It is, and has been designed for store owners, managers, team leaders, and anyone in the jewelry industry looking to refresh their approach to business, customer service, and team management. Whether you're a small boutique or a large retailer, the principles shared in this workshop will inspire you to achieve excellence in a thoughtful, fun, and open-minded way. Join us for a biscuit, a lot of fun and actionable skills you will bring back to your teams!

TRACK FOUR

JEWELERS WEALTH WORKSHOP: CRAFTING FINANCIAL SUCCESS WITH SMART MONEY MANAGEMENT

Becka Johnson Kibby & Sherry Smith, Edge Retail Academy Managing your finances is essential to achieve financial freedom. Learn how to track your operating expenses and ensure regular cash flow. We’ll share financial planning strategies, along with key money rules, to help you achieve financial success.

TRACK FIVE

UNLOCKING THE POWER OF AI: REVOLUTIONIZING YOUR SALES PROCESS WITH A PERSONAL TOUCH

Jimmy DeGroot, Podium

Join us for a dynamic speaking session tailored to jewelers seeking to enhance their sales process with the innovative integration of Artificial Intelligence (AI) while maintaining a personal touch. Explore how AI technologies can optimize inventory management, personalize customer interactions, and drive data-informed decision-making to boost sales and customer satisfaction. Delve into real-world examples illustrating the blend of AI-driven insights with genuine, personalized experiences, empowering jewelers to forge deeper connections with their clientele. Whether you're a seasoned industry veteran or a newcomer, this session offers invaluable insights and practical strategies for leveraging AI to simplify and supercharge your sales process, ensuring success in the digital age.

Continued on next page.

11
**double session**

10:30 - 11:20 a.m.

TRACK ONE PRECISION PRICING: MAXIMIZING PROFITS IN REPAIR SERVICES

Patti Fisbeck and Jason LeMaire, Stuller

Join us for an engaging and interactive seminar focused on mastering the art of pricing repairs. In this dynamic session, we'll explore the essential factors that go into determining repair costs and ensuring profitability for your store. Through audience participation and real-world examples, we'll discuss pricing strategies, cost assessment techniques, and effective communication with customers. Led by experienced industry professionals, this seminar is designed to equip you with practical insights and actionable tips to elevate your repair pricing practices. Whether you're a seasoned bench jeweler or new to the field, this session offers invaluable guidance to help you maximize profits while delivering exceptional service.

TRACK TWO HOW TO ATTRACT AND SELL JEWELRY TO MEN

Sebastian Velasquez, INOX

No matter the products or brands, the men's jewelry market is booming each year, urging jewelry stores to adapt and tap into this growing trend. Marketing to men differs from marketing to women, so it's crucial for jewelry store owners to grasp what appeals to guys to boost sales in men's jewelry. We will even show you how to use men’s jewelry to sell more women’s jewelry! Get ready for real, practical ideas you can put into action in your store right away!

TRACK THREE

ARE YOU KRYPTONITE TO YOUR SALES ASSOCIATES?

William Jones IV, Jewelry Sales Academy

An in-depth look into the psychology of hiring and training sales associates. Leave this talk with a great understanding of hiring and training for soft skills, an associate’s superpower, and what areas to avoid and focus on. These points are from secret shopping, psychology, and improv coaches. In this session we will explore:

• What makes a great sales associate

• Reducing training times by 70%

• Create happier and more confident associates

• Training systems to implement in store

• Use your inventory as a sales tool (aged reduction)

TRACK FOUR BLENDING TRADITION WITH INNOVATION: MASTERING CURRENT SPECIAL EVENT STRATEGIES

Julie Heller, Singer Estate Collection

Blending Tradition with Innovation: Mastering Current Special Event Strategies is a dynamic seminar designed for event planners, marketers, and business owners ready to revolutionize the way special events are conceptualized, executed, and leveraged. This immersive workshop goes beyond the basics, offering a deep dive into marrying timeless traditions with cutting-edge innovations to create standout events. Participants will learn strategic approaches to promoting their events across both classic and digital platforms, ensuring maximum visibility and engagement. We'll cover motivational techniques to keep your team inspired and on-point throughout the event planning process, guaranteeing that every detail reflects your unique blend of old and new. Preparation is key, and this seminar will equip you with the tools to meticulously plan and execute your event, ensuring a seamless experience for attendees. Most importantly, we'll provide actionable strategies for closing sales on the day of the event, turning moments of delight into opportunities for business growth. Join us to master the art of blending tradition with innovation and make your next event a record success.

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TRACK FIVE

SPARKLE ON SOCIAL: SOCIAL MEDIA STRATEGIES FROM JEWELERS

When it comes to jewelry retail, understanding the landscape of social media can be the difference between being a hidden gem or a shining star in your market. This session offers a comprehensive overview of the essential social media platforms, including the increasingly influential TikTok, tailored to the unique needs of the jewelry industry. We'll explore the audience demographics of each platform, with a special focus on TikTok’s rapidly growing influence, and the latest updates you need to know. Learn the nuances between organic engagement and paid advertising, and how leveraging influencers and content creators can catapult your brand into the spotlight. With a keen eye on the future, we’ll guide you through the latest trends and tools for measuring the success of your social media endeavors, ensuring your business not only shines but sparkles online. By the conclusion of this session, participants will gain:

• A comprehensive understanding of key social media platforms, with an emphasis on TikTok, and their relevance to the jewelry market.

• Updates on the latest platform-specific changes and how they impact your marketing strategy.

• Insights into the balance and benefits of organic versus paid reach across social media.

• Strategies for collaborating with influencers and content creators to enhance your brand's visibility and appeal.

• Techniques for utilizing social media analytics and other tools to track and amplify your marketing effectiveness.

11:30 a.m. - 12:20 p.m.

TRACK ONE TUNGSTEN: IT’S WORLD FAMOUS NOW, BUT WILL THE REAL SLIM SHADY, PLEASE STAND UP Micah Cree, Thorsten Rings

Tungsten rings are shown at $20 on Amazon to $500. What’s real? Where do the knock offs falter? How to know the difference and communicate and sell that value to your customers. Attend this session to learn how to:

• Distinguish Genuine Tungsten from Knockoffs: Understand the key characteristics and properties that differentiate your rings from your competition. Showcase and communicate the higher quality with exquisite craftsmanship without sacrificing comfort.

• Communicate the Value of Tungsten: Develop effective communication strategies to articulate the

unique qualities and benefits of Tungsten rings to your customers, helping them appreciate the value of these durable and stylish jewelry pieces.

• Pricing Strategies: Gain insights into pricing strategies for Tungsten rings, ensuring that you can set competitive and profitable prices while maintaining transparency and trust with your clientele.

• Customer Satisfaction: Learn how to address common challenges and frustrations among customers related to jewelry, particularly in the context of Tungsten rings. Discover techniques to enhance customer satisfaction and resolve issues effectively.

• Curating Collections: Explore best practices for curating jewelry collections that strike a balance between traditional and trendy pieces, catering to a diverse customer base and staying ahead of industry shifts.

TRACK TWO SALES, SHOES AND SIGNIFICANCE: HOW TO CONNECT WITH CUSTOMERS AND YOUR TEAM ON A DEEPER LEVEL

Kyle Bullock, Bullock Jewelry

What does a tired old shoe have to teach us about selling? Glad you asked! Take the shiny objects our customers wear and discover how they can lead to deeper relationships with your clients, making them your biggest fans for life. This course is highly interactive and requires your participation, so come ready to network with fellow jewelers as you practice communication techniques that will turn a sales pitch into a relationship builder. Then, take home the practical tools you’ll need to lead your staff to do the same. Don’t just create sales relationships with your customers and staff. Create significant ones!

13 Continued on next page.

SEAMLESS TRANSITIONS: THRIVING AS A NEW OWNER OR MANAGER

John Daughtery, Collected Concepts

This workshop is designed for new business owners and managers eager to navigate the complexities of taking the helm of a retail jewelry store. This session is tailored specifically for the jewelry industry's unique challenges and opportunities, provides a comprehensive roadmap for seamless transitions and sustainable success. Key highlights:

• Panel Discussion with Peers: Learn from others who have experienced similar challenges in their role as an owner or manager of a successful jewelry business.

• Visionary Leadership: Uncover the secrets to asserting your role and vision while earning the respect and loyalty of existing employees. Learn effective communication strategies that build trust and foster a collaborative team environment.

• Operational Excellence: Dive deep into the best practices for evaluating and enhancing store operations. Discover how to implement consistent procedures that streamline processes, elevate customer service, and drive sales growth.

• Financial Mastery: Gain critical insights into taking control of your store's finances from day one. Understand the financial metrics that matter, how to read and use financial statements to your advantage, and strategies for financial planning and growth.

Exclusive Panel Discussion: Don't miss the opportunity to engage with a panel of successful business owners who have been in your shoes. This interactive discussion will offer real-world advice on:

• Navigating the early days of leadership in an established business.

• Building a positive culture and strong relationships with long-standing employees.

• Implementing change without sacrificing the store's legacy.

• Strategies for financial analysis, budgeting, and ensuring profitability.

Whether you're stepping into ownership or taking on a new managerial role, this seminar offers the knowledge, tools, and networking opportunities you need to make your transition not just successful, but exemplary. Join us to pave your path to becoming a confident leader who drives their store to new heights of success.

14 TRACK THREE *PANEL
DISCUSSION*

TRACK

FOUR

SHOWCASING YOUR BRAND, OUTSIDE AND INSIDE YOUR BRICK AND MORTAR

Your brand is more than your logo and color scheme, it’s everything your customers experience from the moment they step through your front door until they exit your store. Don’t miss this new way to look at your store’s layout, decor, lighting, signage, and sensory elements. Learn how to capitalize on bringing your traditional 2-D brand into the 3-D world.

TRACK FIVE

STOP OVERTHINKING YOUR MARKETING

Most jewelry stores overthink their marketing. When is the best time to post? How many emails should we send per day? Where should our advertising dollars be spent? Despite your efforts, your target customer will still not see your marketing about your campaign or your store event. Over 350 million photos are added to social media every day, and even posting several times per day will get lost in the noise. Your marketing needs to be simple, immediate, and where your customers are at the moment.

Simplifying your marketing with an engaging, targeted, curated message will transform your store and help you grow your audience. This seminar will help you clear your mind (and your marketing calendar) while learning about more strategic campaigns to get customers' attention. Join Punchmark for this engaging seminar and learn how you can simplify your marketing while standing out in today's sea of content. Key takeaways:

• It’s called mass media for a reason — no one remembers your ad twice

• Grabbing your shopper’s attention needs to be simple and immediate

• Create curated experiences and convert more customers

15

GAMES & PRIZES!

You’re not going to want to leave this show early! RJO wants to make the last day of the show a great one, so we’re calling it RJO’s Monday Funday! Enjoy fun games created to encourage participation on the show floor.

Funday Monday Funday Monday

JEWELER'S JACKPOT!

Who wants to win a Buying Show Shopping Spree … on RJO’s dime? RJO will have a drawing for our retailers at the show. The winner will receive a JACKPOT to spend at participating vendors booths on the show floor Monday ONLY. Winner will be announced Monday, August 5 at 12:30 p.m. You will NOT want to miss out! All RJO Retailers present at the show on Monday will be eligible to win. Sponsored by your RJO participating vendors.

RJO BINGO

Stop by the registration desk beginning at 9:30 a.m. on Monday to collect your packet containing a BINGO card, game sheet and instructions. One BINGO card per store. Our sponsors have provided a fun list of activities to complete to earn their space! For every BINGO you will receive entry ticket(s) for a drawing to win a travel voucher(s) for the 2025 Phoenix show! Cards need to be turned in to the registration desk by 12 p.m. Winner will be announced after the Jewelers Jackpot. Must be present to win. Sponsored by your RJO participating vendors.

PRIZES OVER $12,500 FOR THESE GAMES AND GROWING!

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ATTENDANCE PERKS & ADDITIONAL DISCOUNTS

Sunday Lunch Coupons

RJO Vendors are sponsoring one (1) $10 "concession stand coupon" per store to be used Sunday on the show floor. This is a courtesy from your RJO Vendor Partners.

Photo ID required for all attendees

To ensure the safety of all our members and vendors, we will be requiring a photo ID and business card at registration check-in. These items will need to be presented to receive your badge for access on the show floor and ANY sponsored events held at the host hotel.

Press Release Photos

Press Release Photos will now be self-serve! A photo opportunity station will be available by the RJO Registration desk for you and your crew to snap a quick pic and head into the show floor.

Cancellations and Refunds

If you are unable to attend the show after you have already registered, you must notify the office by July 2, 2024, to avoid event charges. Also, please notify the office at least five (5) business days prior to the show if you will be unable to attend individual events you have registered for but still plan to attend the show.

NOTE: Paid excursion opportunities cannot be cancelled after July 2, 2024

PURCHASE VOUCHERS

2023 Total Purchases Additional Show Discount

Purchase amounts will be based on 2023 total purchases.

17
$1,000,000+ 3% $750,000 – $999,999.99 2.75% $500,000 – $749,999.99 2.5% $200,000 – $499,999.99 2% $150,000 – $199,999.99 1.5% $100,000 – $149,999.99 1%

Show Getting TO THE Show Getting TO THE

RECOMMENDED AIRPORT

St. Louis Lambert International Airport

Airport CODE: STL 10701 Lambert International Blvd.

St. Louis, MO 63145

314-426-8000

Flystl.com (14 miles to host hotel)

AIRPORT SHUTTLE

STL Airport provides free 24-hour shuttle service between Terminal 1 and Terminal 2.

The shuttle runs between Door 12 at T1 and Door 10 in T2 in 8- to 15-minute intervals.

The Marriott St. Louis Grand does not offer airport shuttle service.

TAXICAB SERVICE FROM AIRPORT

Pickup Zones located at Terminal 1, Door 14 (to Garage Yellow Level) and Terminal 2, Door 12.

ABC and Checker Cab 314-725-2111

County Cab Company, Inc. 314-993-8294

Yellow Cab of St. Louis 314-993-8294

Laclede Cab Co. 314-535-1162

ADA-ACCESSIBLE TAXIS

Airport On-Call Taxicabs (see Taxi Booth for information)

Metro West Transport (call to reserve ADA taxicab at 636-272-TAXI)

GROUND TRANSPORTATION

St. Louis Lambert International Airport offers access to a number of local bus, limo, sedan and van services to accommodate the unique needs of our travelers.

Best Transportation, Inc. 314-989-1500

Elite Transportation 314-274-6317

Excel Transportation 618-251-9410

Jed Limousine Service, Inc. 314-429-2200

Premium Transportation Services, Inc. 314-750-1177

St. Louis Transportation, LLC 314-344-1975

STL Shuttle Service 314-450-6453

RIDE-SHARE SERVICE

Rideshare companies Lyft and Uber operate at St. Louis Lambert International Airport. Rideshare pickup zones are located at Terminal 1, Door 6 (Ticketing Level) and Terminal 2, Door 12.

METROLINK

MetroLink is the St. Louis metropolitan region's light rail system and is operated by Metro Transit as part of a fully integrated regional transportation system. Advance fare is required. Purchase a ticket at the Ticket Vending Machines located at both stations, or through the Transit app.

Metrolink Station Terminal 1 is at Exit Door 1 (Ticketing Level, east of all ticket counters)

Metrolink Station Terminal 2 is at Exit Door 12 (through the parking garage)

The closet stop to Marriott Grand St Louis is 6th and Washington

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RJO FOUNDATION FUNDRAISERS

The Foundation will continue their fundraising efforts for education in the jewelry industry through jewelry, show shirt and raffle sales. All proceeds benefit the RJO Foundation and educational scholorship opportunities.

RETURNING THIS SUMMER

Returning are many jewelry items from our very generous vendor partners. Stop by the registration desk to view selection available for purchase.

RJO SHOW SHIRTS!

Support the RJO Foundation by sporting your RJO Meet Me In St Louis Show Shirt on the show floor on Sunday!

REGISTRATION SPECIAL:

$30 PRE-SALE PRICE & EXPANDED COLOR SELECTION

Available Colors: Crimson, Vintage Heather Blue, Jade.

Available Sizes:

SM – XL $30 (+$2 for 2XL, +$3 for 3XL) *shipping is additional.

RAISE YOUR SPIRITS RAFFLE

Savor the anticipation as you await the chance to win coveted bottles, meticulously crafted and sought-after by connoisseurs worldwide. Whether you’re a seasoned enthusiast or an aspiring aficionado, this raffle offers an unparalleled opportunity to add a touch of opulence to your collection. Join us in celebrating the artistry and craftsmanship of premium spirits. Enter the Raise Your Spirits Raffle today and raise a toast to indulgence!

Donated by the family of Mike Pribyl. Proceeds benefitting the RJO Foundation Mike Pribyl Endowment Scholarship.

DIAMOND ART RAFFLE

RJO retailer, Mike Doland, will again be raffling a one-of-a-kind piece of his amazing artwork! Tickets can be purchased at the registration desk.

RAFFLE PRICES

One (1) ticket $20 (7) tickets $100

52 CARD HALF & HALF RAFFLE

Get ready to add some excitement to your day and support a great cause with our innovative fundraising event!

$50/CARD

Don't miss your chance to win big and make a difference! Purchase your cards at the show and let the excitement begin!

Here's how it works:

We've got a deck of 52 playing cards, each available for purchase. Purchase as many cards as you like for a chance to win half of the total jackpot!

As each card is sold, you will rip it in half keeping one as your ticket, and the other goes into the raffle. Once all 52 cards are sold, we'll have a drawing to announce the lucky winner!

The winner walks away with a whopping half of the total amount collected, while the other half goes to support the Mike Pribyl Endowment Scholarship Fund.

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Vendor Showcase

AFFORDABLE GEMS NY

30,000+ gemstones (10,000+ GIA certified)

We specialize in natural Sapphires, Rubies, Emeralds, Alexandrites, Paraiba Tourmalines, Aquamarines, Tanzanite and other gemstones which range from commercial to high end. Visit our website today to create an account and get full access to our inventory!

PHONE: 212-575-2635

EMAIL: sales@afgemsny.com

WEBSITE: AffordableGemsNY.com

A.JAFFE

SKU: ER0944FQ-12 (A); PD0947F/19 (B); PD0974FQ/07 (C); WR1008FQ-68 (D); CH0006/PL (E)

Small Quilted Huggies with Diamonds (A); Round Quilted Pendant with a Diamond Border and Two Paper Clip Links (B); Diamond Libra Zodiac Pendant with Three Paper Clip Links (C); Quilted Dome Ring with Diamonds (D); 20" Plain Paper Clip Chain (E)

PHONE: 212-843-7464

EMAIL: sales@ajaffe.com

WEBSITE: ajaffe.com

ALAMEA

SKU: 976-1101 (Silver Sun), 8853131 (Silver-Opal Hummingbird), 6238101 (Silver-Larimar Dragonfly), 1126-23-01Y (14kt Tsavorite Diamond Ring), 11262401Y (14kt Tsavorite Diamond Bracelet)

The sun always shines with Alamea. Grow a larger list of fast sellers, high margins, more traffic and repeat clients with our display tower, gift packaging, locator listing, and personalized marketing support.

PHONE: 808-922-5333

EMAIL: alameahawaii@gmail.com

WEBSITE: alameahawaii.com

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Vendor Showcase

BENEFICIAL ESTATE BUYERS

Transform your store into a community hero with a Beneficial Estate Buyers’ Buying Event – no cost, pure benefit! Unlock a new revenue stream and welcome a wave of new customers. Plus, our exclusive Estate Trunk Shows are the talk of the town – reserve your spot now!

PHONE: 800-518-1137

EMAIL: info@bebllp.com

WEBSITE: bebllp.com

BOX BROKERS GROUP / THE EDGE

Smartpro Packaging

SKU: 5800 Series

Save up to $1,500/month in cashflow, earn a 5% cash rebate, and never run out of ring boxes again! Let Box Brokers Group and The EDGE show you how.

PHONE: 800-809-3868

EMAIL: daniel.k@boxbrokersgroup.com

WEBSITE: boxbrokersgroup.com

DIA EXPRESSIONS

Garnet Majesty Ring

SKU: RG2402SMPUR/GAR

14k yellow gold ring boasts a regal 7.01ct purple garnet centerpiece, encircled by a dazzling halo of white and purple diamonds, creating an opulent, eye-catching design.

PHONE: 212-671-1133

EMAIL: prashant@diaexpressions.com

WEBSITE: diaexpressions.com

21

Vendor Showcase

DIASTAR

Diastar Ring Builder

An exciting and interactive bridal and engagement ring builder! Allow your customers to design their dream ring in store using our magnetic shanks and settings. Choose from an extensive range of styles, metals, and sizes. Add your branding or logo to our display for free! Rings can be ordered as semi-mount or choose a center stone from our in-stock selection. All combinations are available in natural or lab grown.

PHONE: 713-784-4559

EMAIL: parth@diastarinc.com

WEBSITE: diastarinc.com

EMPIRE CORPORATION

SKU: 4072753W

14KW blue topaz and diamond bracelet. 4x6 oval blue topaz with round diamonds.

PHONE: 630-877-8228

EMAIL: joseph@callempire.com

WEBSITE: callempire.com

EVERLEE

Multi-Shape Cluster Set

SKU: NFC 1.50, EMULTI1, RF3121.50

Elevate your style with Everlee’s Multi-Shape Cluster Set, showcasing a unique 3-stone fancy cluster in pendant, earrings, and ring, available in a variety of CTW. On-trend and versatile, these fashion-forward pieces add sophistication to any look, perfect for everyday wear.

PHONE: 312-300-3880

EMAIL: sales@everleejewelry.com

WEBSITE: Instagram.com/everleejewelry

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EVERLEE

Vendor Showcase

GLOBAL JEWELRY SOLUTIONS

Custom CAD Designs

SKU: Custom/CAD

Expertly crafted custom CAD designs, made in the USA with satisfaction guaranteed. Enjoy reasonable prices and fast, efficient turnaround using our stones or yours. Expertly manufactured to your specifications. Focused on CUSTOM!

PHONE: 800-999-0782

EMAIL: contact@GJSusa.com

WEBSITE: GJSusa.com

IZI CREATIONS

East West Tourmaline

SKU: 56555

This unique shank with diamond accent just highlights the deep beautiful color of the pink and green tourmaline. Set in an east west direction, this ring is a stunning addition to any jewelry collection.

PHONE: 212-688-8885

WEBSITE: izicreations.com

JEWELRY INNOVATIONS

The Shoreline Collection™

SKU: RMSA007611

An ancient predator from the Jewelry Innovations Shoreline Collection™, this Serinium® ring is hand set with fossil shark tooth and modern shark tooth inlays. Also available in Rugged Tungsten™ and Black Diamond Ceramic™. The Shoreline Collection™ features engravings, inlays and styles that celebrate the joy of life along the water’s edge. See the collection at our booth!

PHONE: 800-872-6840

EMAIL: jmcillece@jewelryinnovations.com

WEBSITE: jewelryinnovations.com

23

Vendor Showcase

LEGEND JEWELRY

Bezel Opal Ring

SKU: RE41020P

1 oval opal 1.70 cts bezel set in 14k yellow gold.

PHONE: 866-607-3098

EMAIL: IDinventory@ljcs-inc.com

WEBSITE: legendjewelryinc.com

MERCURY RING

The Radiant Elegance

SKU: LGTXR07876T200-GW3

Experience the epitome of luxury with this 2.10 cttw ring, boasting a radiant 2-carat lab-grown bridal centerpiece, elegantly nestled in 14K white gold. A statement of opulence and elegance, redefined.

PHONE: 877-556-3728

EMAIL: info@mercuryring.com

WEBSITE: mercuryring.com

OCTILLION MEDIA

Octillion Media offers RJO members the ability to place streaming TV and audio ads without middlemen and without markups. Octillion is the only TAG

TrustNet certified transparent platform for local and regional advertisers powering ads on platforms like Hulu, YouTube TV, and hundreds of other streaming TV and audio platforms.

PHONE: 732-742-5616

EMAIL: sales@octillion.tv

WEBSITE: octillion.tech

24

Vendor Showcase

SHIVANI GEMS

Special Fancy Cuts Jewelry

Our new collection created to highlight the uniqueness of the following shapes: epaulettes, half-moons, and trapezoids. These exclusive designs showcase the excellence of these diamond shapes. Please contact us for more information.

PHONE: 914-309-1137

EMAIL: mayur@shivanigems.com

WEBSITE: shivanigems.com

STEVEN ROYCE

Tanzanite, Pink Tourmaline and Diamond Bracelet Cuff

SKU: BK249WTPT

JCK Jewelers’ Choice winner for Best Bracelet Design over $10,000: 35.87ctw Tanzanite, 18.22ctw Pink Tourmaline and 13.65ctw Diamond Bracelet Cuff in 18kw Gold.

PHONE: 516-466-0700

EMAIL: jordan@stevenroyce.com

WEBSITE: stevenroyce.com

UNITED PRECIOUS METAL REFINING INC.

Refining Services

United Precious Metal Refining, Inc. is the largest US-owned full service primary refiner for GOLD, SILVER, PLATINUM, and PALLADIUM in the nation. They specialize in refining for the jewelry industry, processing everything from gold scraps to polishing sweeps and other jewelry manufacturing byproducts.

PHONE: 800-999-FINE

EMAIL: sales@unitedpmr.com

WEBSITE: unitedpmr.com

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GIA Collective Alumni Seminars

RJO is excited to partner with the Gemological Institute of America (GIA) Alumni Collective and provide popular seminars in St. Louis.

Register to enjoy this immersive series crafted exclusively for RJO Bench Jewelers. $30

26 RJO
Things
2024 Summer Buying Show Shirts Three
Three Things THE YOU WON'T WANT TO MISS
EXPERIENCE
BENCH JEWELER
PRE-SHOW SPECIAL

MEMBER REGISTRATION FORM

Please write name of show attendee(s) below for buying floor badges. Also include individual email addresses for each attendee for access to the RJO Event App.

Name:

Name: Email:

Name: Email:

1:30 – 5:30 p.m.

Bench Jeweler Experience ($100/person)

1:30 – 2:30 p.m.

Harnessing the Power of Streaming to Capture Jewelry Buyers: Ensure You are Not Overpaying Middlemen

2 – 3 p.m.

Staying Ahead of the Curve with Lab-Grown Diamonds

2:30 – 3:30 p.m.

Natural Earth-Mined HPHT Diamonds: Innovating the Diamond Industry

7:30 − 9 a.m.

Continental Breakfast (seminar attendees only)

8 – 9:20 a.m.

Rock Tour: Waffles and Chocolate Breakfast

8:30 – 9:20 a.m.

Selling Your Diamonds For Cash

Introduction to Store Management

How AI Can Help Your Store Today

Maximizing the Impact of Every Advertising Dollar in the Current Climate

8:30 – 10:20 a.m. **DOUBLE SESSION**

Be True to Your Brand –

An Interactive Workshop

9:30 – 10:20 a.m.

Bridging the Gap: Uniting Bench Jewelers and Sales Teams for Profitable Repair Upscaling

Biscuits with the Boss: Sweet Recipes for Success Inspired by Ted Lasso

7:30 – 8 a.m.

Gather for Moments of Reflection: A Non-Denominational Event

7:30 – 9:30 a.m.

Member & Vendor Joint Breakfast & Awards Presentation Kosher

(Vegetarian and gluten-free items will be available on the buffet)

Revolutionizing Custom Diamond Jewelry Ordering & CAD with Everspark

3:30 – 4:30 p.m.

Catching up with the Edge

3:30 – 5 p.m.

Clarify, Connect and Convert

4 – 5 p.m.

The Future of Lab-Grown Diamonds: Insights from a Grower

Enhancing Value: Leveraging Jewel360's Integrations to Drive Impact Natural Diamonds - Back to the Future

Financial Success with Smart

Money Management

Unlocking the Power of AI: Revolutionizing Your Sales Process with a Personal Touch

10:30 - 11:20 a.m.

Precision Pricing: Maximizing Profits in Repair Services

How to Attract and Sell Jewelry to Men Are you Kryptonite to Your Sales Associates?

Blending Tradition with Innovation: Mastering Current Special Event Strategies Sparkle on Social: Social Media Strategies for Jewelers

11:30 a.m. – 12:20 p.m.

Tungsten: It’s World Famous Now, But Will the Real Slim Shady Please Stand Up

$40/luncheon beyond four attendees

$40 x _____

8:15 a.m. – 9:30 a.m. RJO Brain Gain Breakouts

5 – 6 :30 p.m.

How to Host a Buying Event and Still Keep the Jewelry & How to Have a $30,000 Vintage Jewelry Trunk Show

5:30 – 6:30 p.m.

The Finest in Fancy: Expertise Meets Elegance

5:30 – 6:30 p.m.

Next-Gen Meet & Greet

6:30 – 8 p.m.

Kick-Off Reception & Tower Displays

Sales, Shoes, and Significance: How to Connect with Customers and Your Team on a Deeper Level

Seamless Transitions: Thriving as a New Owner or Manager Showcasing Your Brand, Outside and Inside Your Brick and Mortar Stop Overthinking Your Marketing

12:30 – 2 p.m.

General Membership Meeting & Keynote Luncheon Regular Vegetarian Gluten-Free Kosher

$40/luncheon beyond four attendees

$40 x _____ Total: ____ 5:30 – 7 p.m.

Buying Floor Welcome Reception

6:30 – 8:30 p.m.

Next-Gen Excursion: Top Notch Axe Throwing & Dinner ($85/person)

5 – 6 p.m.

Buying Floor Happy Hour 6:30 - 9:30 p.m.

Excursion: Skyline Dinner Cruise $150/person

Scan to register online:

8 – 9:30 a.m.

Sharing the Best of Your Show Experience & Continental Breakfast 2 − 3

27
Email: ____________________________________________________________
FAX FORM TO 641-792-9251 Please don’t forget to make your hotel reservation at RJOMembers.com Fax form to 641-792-9251, mail to RJO Inc., P.O. Box 1045, Newton, IA 50208, or register online at RJOMembers.com.
payment is necessary for activities, call RJO at 800-247-1774, ask for Kristi Nelson to request your credit card payment authorization form or subm it your check payable to RJO Inc., Attn. Kristi Nelson P.O. Box 1045, Newton, Iowa 50208
If
p.m. Farewell Event
Jewelers Wealth Workshop: Crafting
Total:
____
Owner Manager
Staff
Sales
Other
Total
MONDAY, AUGUST 5 # ATTENDING # ATTENDING FRIDAY, AUGUST 2 # ATTENDING # ATTENDING # ATTENDING SATURDAY, AUGUST
# ATTENDING # ATTENDING # ATTENDING SUNDAY, AUGUST 4 # ATTENDING # ATTENDING To register for the GIA Collective Seminars, please use the QR code.
(if applicable) $
3

MONDAY, JULY 1, 2024

REGISTRATION DEADLINE
BUYING
LOUIS
SHOW•AUGUST2-5• 2024
SUMMERMISSOURI

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