Chamber Voice | June 2020

Page 8

Small Businesses Finding Success with Entrepreneurism

Creative

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mall business owners who are meeting the needs of customers during a period of social distancing, fear and uncertainty are certainly earning their stripes as entrepreneurs. COVID-19 is the most impactful event of a generation and as business owners struggle to survive, many are finding opportunities to flourish with resilience, innovation, and determination. The Chamber’s popular social media campaign #WeMeanBusiness is recognizing businesses who are surviving with creative entrepreneurism. Here are some of the stories we have discovered.

LBC Studio A simple storefront at 105 W. Walnut Street provides little hint of the creativity and broad reaching business activities that lie within. Like her commercial space on the bricks of downtown Rogers, Laura Coello, and her design business LBC Studio, are difficult to encapsulate. She designs lots of products and makes business deals that might surprise her neighbors in the historic district. “I was attracted to downtown Rogers for several reasons,” commented Coello. “Most importantly, as a small woman-owned business, it is more affordable than other regions in Northwest Arkansas. And, I just love the look and feel of downtown Rogers.”

Taking Care of Business – Innovative Design With more than 20 years of experience in design, branding, and product development, Coello’s clients rely on her for new innovative product ideas and packaging design solutions that earn placement on the shelves and e-commerce sites of major retailers. She provides the latest in trends, colors, and patterns for products that are eventually sold in big box

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C h a m b e r Vo i ce | J U N E 2 02 0


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