EXPERIENCE Art Director, Havas World Wide Developed campaign strategy and creative ideas through many of Hershey’s brands, most predominately the launch of Hershey’s Caramels. Worked largely on website design, directing photo shoots and creating an influencer program to launch the product online and in stores.
Visual Designer, Havas World Wide Worked across several Hershey’s brands in developing social media for Jolly Rancher, Reese’s, Lancaster, and Kisses. Created content calendars as well as larger social media intiatives through video and static posts.
Associate Art Director, Geometry Global Worked closely with all of Covergirl’s digital and social media. Executed website design, Facebook and Twitter reskins, directed photo shoots for social posts as well as designing for the Covergirl + NFL Partnership.
Digital Design Intern, Vox Global Worked on digital advertisements and website layouts, worked with clients such as GE and Nestle, built and edited presentations in Prezi and Illustrator, collaborated with a design and development team while gaining knowledge in HTML and CSS coding.
EDUCATION Syracuse University, Syracuse, NY College of Visual and Performing Arts B.F.A. Communications Design
ACTIVITIES + AWARDS Gold Clio: Sports Integrated Campaign for Covergirl + NFL Partnership.
Volunteer Designer, OPAM Created a website refresh for the Out Professionals in Advertising and Media. Continually doing photography and design for events.
AIGA Member
SKILLS Design, Art Direction, Web Design, Photography, Indesign, Illustrator, Photoshop, HTML, CSS, FaceBook, Twitter, FourSquare, Instagram, Pinterest, Tumblr, Vine, Word, Excel, Powerpoint, Illustration, Painting, Drawing, Video Editing, 3D Building, Craftsmenship, Public Speaking. rlrenock@gmail.com 315.345.3957 www.rachelrenock.com IG: @rachren