VENUE
INSIGHT
A P L AT F O R M F O R T H E H O S P I TA L I T Y I N D U S T RY SEPTEMBER/OCTOBER 2016
Expert Insights
NEWS FROM THE ALMR
Local authorities
Sector reforms must not be undone by red tape
with late-night sector
must work
Licensing reform has helped stimulate and transform the sector, but progress must not be lost to red tape, says the ALMR. ALMR Chief Executive will give evidence before a House of Lords Select Committee inquiry into the Licensed Act 2003 on 18 October. ALMR Chief Executive Kate Nicholls said:
“The 2003 Licensing Act has been a powerful catalyst for innovation across the licensed hospitality sector. The Act sought to provide freedom and flexibility for pubs and bars and it has allowed businesses to present a food and drink offer which attracts a broader range of the public at different times during the day, evening and into the night. “The Act has empowered police and, in the short term at least, helped
Kate Nicholls ALMR Chief Executive
reduce red tape that has permitted businesses to innovate and flourish. “However, successive reforms since its implementation have added new controls and powers which are in danger of undermining the original objectives of the Act and ignoring the benefits of the successful partnerships we have built with communities. We look forward to discussing this further when we provide evidence to the House of Lords on 18th October.”
Ops Awards finalists spotlight exceptional talent throughout licensed retail The ALMR is delighted to announce the finalists for the 2016 Operations Managers Awards, the ALMR’s annual search to identify and celebrate the best and brightest in licensed hospitality. The quality of this year’s field was of such a high standard that, for the first time in the Awards’ history, 21 individuals have gone through to the final stages. The Finalists for Area Manager of the Year representing managed pubs are: Oliver Sweetman and Neil Mckie, Stonegate Pub Company; John Creighton, Intertain; Jenna Edwards, Novus Leisure; Gareth Roberts, S.A. Brain & Co, and Shane O’ Gorman, Mitchells & Butlers. The Finalists for Business Development Manager of the Year representing leased or tenanted pubs are: Alex Smith and Richard Grady, Star Pubs &
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Bars; Alix Horne, Barrie Aspinall and Richard Eden, Punch Taverns; Brandon Critchell and Helen Davis, Marstons; Chris Tremain, Isabelle Whitehouse, Jay Weir, Matt Obrey and Shaun Beedles of Enterprise Inns; Nathan Derby, Charles Wells, and Nick Lawson and Paul Wishart, Greene King Pub Partners. Nick Bish, founder of the Awards, commented: “We have always believed that operations managers are the linchpin of modern and thriving licensed hospitality, and the Ops Awards programme recognises, celebrates and develops the best individuals in the sector. The fact that the judges have decided on 21 finalists, rather than the usual 20, underscores the very high standard of competition and the exceptional work being carried out in our sector.” The finalists will all be closely assessed in the field by a mentor judge before a rigorous three day MasterClass led by Chris Nichols and featuring inspiring sessions from leading businessmen including: Stephen Gould, Simon French and Roger Whiteside.
Responding to the news that Islington Council has revoked Fabric’s licence, the Association of Licensed Multiple Retailers (ALMR) has warned that local authorities need to work more closely with the sector, or risk further venue closures, damage to the UK economy and an erosion of the country’s worldrenowned music scene. ALMR Chief Executive Kate Nicholls: “We are very disappointed with Islington Council’s decision and we are sorry to lose a leading ALMR member and one of the UK’s most innovative, popular and lauded nightclubs. “Management at the club were acutely aware of their responsibilities and had practices in place to ensure the safety of their customers, as highlighted by Finsbury MP Emily Thornberry, who was happy with the club’s best practice. Mayor of London Sadiq Khan called for a “common sense” solution, which is exactly the kind of working relationship the licensed hospitality sector is trying to foster, and exactly what we did not get from Islington Council.
“The ALMR has been a vocal champion of the UK’s late-night economy and we believe that nightclubs such as Fabric are not just crucial economic drivers, but an integral part of the country’s social zeitgeist. Both local and national authorities need to work closely with the sector, not fight against it, or we risk losing more venues and doing irreparable damage to the UK’s music culture.”
Contents Hello
and welcome to the September/October issue of Venue Insight Magazine, THE must have publication for the UK hospitality industry. As we wave goodbye to the final few days of summer and welcome the crisp, colourful autumn vibes we can all reflect on another busy time in the industry and look forward to an even busier early winter and festive season. We also say a fond farewell to Islington’s iconic Fabric nightclub which has closed its doors for the foreseeable future. Is it really all over? Let’s hope not. With the UK’s universities now back in the swing of things we explore some of the most popular student nightspots and what they have to offer. George Rowley and the fantastic team at NV Spirits compliment the piece really nicely with their own spin on the student scene. The guys at Global Brands delve into all things RTD’s and also tell us all about Corky’s stunning new branding and the success that comes with it. Our friends at Europa International dare to mention the ‘C’ word and we find out about their own hectic summer. RCL Proudly announce the launch of their DRX1 range of compact remote controlled architectural LED. Check out the cracking case study from Hakkasan nightclub in Las Vegas. As always, there’s something for everyone, hope you enjoy. David Sullivan - Editor
Editor David Sullivan editor@venue-insight.com 01634 568927 Publication Manager Dan Scudder dan@venue-insight.com 01634 568928 Account Manager Jon McIntosh jon@venue-insight.com 01634 568928 Design Karl Speller design@venue-insight.com 01634 568927 publisher Robert Robinson Crystal Design & Media Ltd 01634 568925
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Features
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6. 20 UK Student Night Clubs 8. Absinthe-Perfect for Students 10. The Marriott Hotel 14. Europa International 16. Canopies UK 18. Corky’s -New Visual Identity 20. Global Brands - RTD’s 22. ‘WKD For Now’
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33. B-Loony - Beat Brexit 34. Brockman’s Gin
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38. Bimber Distillery 40. RCL’s DRX1 Range 44. Visit Guildford
Crystal Design & Media Ltd and the publication Venue Insight Magazine assumes no responsibility for unsolicited material or the accuracy of information received. All material will be treated as unconditionally assigned for publication under copyright and within the editors rights to edit and offer comment. All editorial contributions are to be sent to: editor@venue-insight.com
Friends of Venue Insight:
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OF THE BEST STUDENT NIGHT CLUBS IN THE UK Belfast
El Divino, Mays Meadow, Belfast, BT1 3PH 028 9032 2000 info@eldivino-belfast.com
ABERDEEN
www.eldivino-belfast.com
DUNDEE
Birmingham
GH GBUR EDIN
Pryzm, 182 Broad Street, Birmingham, West Midlands, B15 1DA 0121 667 4535 birmingham@pryzm.co.uk
GLASGOW
www.pryzm.co.uk
BELFAST
Bournemouth
Cameo, Bournemouth, Firvale Road, Bournemouth, Dorset, BH1 2JA 01202 900 071 bournemouth@cameonightclub.co.uk
LEEDS
www.cameonightclub.co.uk
MANCHESTER
OL
RPO
LIVE
SHEFFIELD NOTTINGHAM
BIRMINGHAM COVENTRY
Bristol
The Bunker, 78 Queens Road, Clifton Triangle, Bristol, BS8 1QU 01179 299 363 info@thebunkerbristol.com
www.cameonightclub.co.uk CAMBRIDGE
DIFF CAR BR ISTOOXFORD L BAT H LONDON BOURNEMOUT
CANTERBURY
H
Cambridge
Kuda, 22 Sidney St, Cambridge, CB2 3HG 01223 324600 cambridge@kudaclub.com
www.kudaclub.com Canterbury
Aberdeen
Institute, 5 Bridge Place, Aberdeen, AB11 6HZ 01224 595239 the-institute@luminar.co.uk
www.institutenightclub.com
K-Bar, Keynes College, University Road, Canterbury, Kent, CT2 7NP 01227 827432
www.kent.ac.uk
Bath
El Divino
ClubXL, Walcot St, Bath, BA1 5BG 0845 555 1111 info@clubxl.co.uk
Belfast
www.clubxl.co.uk
Pryzm
Liquid
Birmingham
Dundee
K-Bar
Canterbury
Medication Liverpool
ClubXL Bath
Mint Club
Dirty Pop
Leeds
Cardiff
Cardiff
Liverpool
Dirty Pop, 11 Womanby Street, Cardiff, CF101BR 0113 244 3168
Medication, Arts Club, 90 Seel Street, Liverpool, L1 4BH 0151 559 3773 info@medication.co.uk
Coventry
London
www.jjsnightclub.com
www.cafedeparis.com
www.clwb.net
www.medication.co.uk
Cafe de Paris, 3 Coventry Street, London, W1D 6BL 020 7734 7700 cabaret@cafedeparis.com
JJ’s, The Sky Dome, Croft Rd, Coventry, CV1 3AZ 02476 631636 coventry@jjsnightclub.com
Dundee
Manchester
www.liquidclubs.com
www.thisisgorilla.com
Liquid Dundee, 21 South Ward Road, Dundee, DD1 1PU 01382 205551 dundee@liquidclubs.com
Gorilla, 54-56 Whitworth Street, Machester, M1 5WW 0161 407 0301 info@thisisgorilla.com
Edinburgh
Nottingham
www.luluedinburgh.co.uk
www.clubink.co.uk
Lulu Bar & Nightclub, 125b George St, Edinburgh, EH2 4JN 0131 225 5005 info@luluedinburgh.co.uk
INK, The Elite Building, Queen Street, Nottingham, NG1 2BL liam@clubink.co.uk
Glasgow
Oxford
www.02abcglasgow.co.uk
www.bridgeoxford.co.uk
02 ABC Glasgow, 300 Sauchiehall Street, Glasgow, G2 3JA 0141 332 2232 mail@o2abcglasgow.co.uk
The Bridge, 6-9 Hythe Bridge St, Oxford, OX1 2EW 01865 242526 rsvp@bridgeoxford.co.uk
Leeds
Sheffield
www.mintleeds.com
www.leadmill.co.uk
Mint Club, 8 Harrison Street, Leeds, West Yorkshire, LS1 6PA 0113 244 3168
The Leadmill, 6 Leadmill Rd, Sheffield, S1 4SE 0114 272 7040 information@leadmill.co.uk
* University of Sheffield voted the best Student’s union for the fifth year running in the National Student Survey 2016.
Cafe de Paris London
INK
Nottingham
The Leadmill Sheffield
Drinks Feature
ENVY®, ONE BAR CALL, ONE UNIFIED BRAND,
PERFECT FOR STUDENT bars…
How do we know this? Simple, we asked and handed the design over to student designers Sarah Grazeley and Jessica Webb at shuck-design.co.uk with Label Apeel. They stripped it down to bare essentials, keeping it clean, using on-line surveys with their contemporary students. The main feedback was; new is great, we know what Vodka, Rum, Gin and Whisky are, we want fresh, clear and standout. Add to good quality spirits, affordable price and ergonomic bottle, low glass weight and efficient volume, keeping down shipping cost and CO2 footprint helps. The designs use our distinctive and longstanding NV® brand
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matched to core ingredient graphics for each new spirit: under the distinctive ENVY®, ‘One Bar Call - One Unified Brand. The labelling uses a woven paper (more common to premium wines), with vibrant foil block and a spot high build varnish, giving a tactile quality finish framed by the spirits. The cap has UV active text and logo for venues and clubs with ‘Black Light’ that also reacts positively with the white labels and white ink. Back label data runs vertical in English and French, carrying the latest UK government guidelines, matching men and women’s recommended guidelines ‘do not regularly exceed 2-3 units a day’. New is great and wanted, but is it affordable?, Yes: Whilst the premium gin revival rages on and whisky looks to attract a new generation. Students are reaching out to explore an ever
shrinking world, be it through faster and cheaper travel, to diverse social media. Envy brings the party essentials from Scotland, England, France and the Caribbean under one simplified Brand. Love our gin, the whisky is great too no mixer needed, though if you wish, your call. Mojito to Cosmopolitan and even a splash of Absinthe. Affordable - Quality - Spirits, with great unique standout presence for any Bar under one Unified Brand, like many a student, looking forward in a modern dynamic world… Available, Now: wholesale go to: hello@nv-spirits.com or on-trade: thedrinkshop.com/trade George Rowley (Brand Owner) NV-Spirts.com –The Perfect Party Spirits™
The eye logo, NV and ENVY are registered trade marks of La Fée LLP and/or NV Spirits Ltd. in the EU and are registered trade marks or trade marks elsewhere.
GATHERING
DISTILLATION
BLENDING
FILTRATION
Simple Bar Call: ‘ENVY’
BOTTLING
The Perfect Party SpiritTM
Favoured by artists and writers in the past, this little green fairy is back at a bar near you with exclusive category listing for student bars via NUSSL. It’s a vivid lime colour with complex flavours, ranging from herbal anise to vanilla, cocoa and lemon zest. Intense and generous to taste, it’s smooth, well-balanced and creamy with a superb finish that fuses sweetness with notes of fennel and mint.
Distributed by Cellar Trends and available through all major wholesalers. For EXTENDED ENVY® range contact: Wholesale: hello@NV-Spirits.com or 01992 511445 On-Trade: www.thedrinkshop.com/trade call: 01843 570571 ENVY London Dry Gin ENVY Caribbean Rhum ENVY Triple Distilled Vodka ENVY Blended Scotch Whisky nv-spirits.com
@NV_Spirits
/nvspirits
drinkaware.co.uk
Venue Insight
Marriott hotel county hall
With an unrivalled position at the foot of Westminster Bridge, overlooking the River Thames, Big Ben and the Houses of Parliament, the iconic London Marriott Hotel County Hall has undergone an extensive renovation to combine the very best in contemporary hotel design with the heritage and elegance of its premiere location.
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The newly renovated 206 guest rooms capture the subtle essence of great British style, echoing the building’s incredible history and introducing some quirky and humorous nods to its London location. As part of the multi-million pound renovation, the hotel’s event spaces and meeting rooms have been refreshed, but retain their heritage, named after distinguished people with significance to the County Hall history.
London County Hall, Westminster Bridge Rd, London SE1 7PB
Phone: 020 7928 5200
www.marriott.co.uk
Mead Made Modern. That’s what we call our products and this is the HoneyBee Revolution! Eh?...Well these feisty Bee-babes give us stacks of honey, and we, us humans, have been making mead with it for a very long time. Our job is to blend that ancient tradition with the fiery, sensual, in-your-face pazzaz of our modern world. We’ve got currently 12 flavours that are a careful mix old herbal knowledge and those sensational tastes we can’t get enough of. We want to make sure you get to wow your clientele with the fantastic taste of mead. We also plan to raise awareness of the role of bees play in food production. In a nutshell, we offer beautifully flavoured mead that is crafted by hand, using the perfect balance of traditional and modern techniques, and each bottle is filled from the heart. It’s all for you and for the bees.
So Bee part of the Revolution!
+44 (0)1730 894955 info@ChaliceMead.co.uk
www.ChaliceMead.co.uk
THE PORTABLE BAR SYSTEM
Showing at The Showmans Show 19 & 20 OCTOBER, Newbury Showground, Berkshire. CALL NOW for demonstration and prices on the MARKET LEADING PORTABLE BAR SYSTEM.
The new Industry standard portable bar to the leisure industry - Ultimate style - Flat packs in minutes into flight cases - Set up in minutes with no tools - Mains power distribution on all main sections (RCD protected) - Creates an efficient, safe working environment and increases beverage sales - Hire in extra stock for one off events or hire out your stock to other Zipbar owners
Call now or email for itemised quotations 01752 787422
www.zipbar.co.uk
Zipbar-Portable-Bars
september/october 2016
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Public House News
Brakspear reports strong results for
2015
Above: Tom Davies, Brakspear Chief Executive.
J T Davies & Sons, the parent company for Henley-based pub operator and brewer Brakspear, increased turnover for the year ending 31 December 2015 by almost 13%, to £22.4 million. Operating profit increased by 19% to £6.9m, and profit before tax and exceptional items was up by 26% to £5.3m. Growth came primarily from the company’s expanding managed house division, where turnover increased by £2.1m to £5.7m, as well as from a 2% uplift in turnover from the tenanted and leased estate. Brakspear continued to invest in its managed estate during 2015 with the acquisition of the George Hotel, Shipston-on-Stour and Church Street Townhouse, Stratfordupon-Avon. In addition, the Pocket Watch, Shepherds Bush transferred from the tenanted estate following a significant refurbishment. The managed estate, founded in March 2013, now stands at eight sites, following the purchase of the Grapevine, Stow on the Wold, since renamed the Sheep on Sheep Street, in January 2016.
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Within the tenanted and leased estate, Brakspear bought one pub in 2015, the Frogmill Inn near Cheltenham, and sold two as part of its pub disposal programme, fewer than in 2014 as the programme nears its end. Brakspear invested a total of £7.4m in its pub estate during 2015, including the managed house acquisitions and developments. Within the tenanted estate, Brakspear’s in-house property and design team has helped tenants to achieve maximum impact from refurbishments and developments. Some of the larger investments included the construction of a five-bedroom letting block at the Five Alls at Filkins, an award winning pub in the Cotswolds, and a redesign of the trading area at the Hollybush in Redbourn, Hertfordshire. The company’s workforce has expanded to support the growing business, with a total of 221 people employed across its head office and managed pubs.
“2015 really was a fantastic year for Brakspear. Investment in the managed division’s people and
infrastructure enabled us to make a big step forward with this side of our business, adding two sites, each with rooms, and transferring across a previously tenanted site. At the same time, we continued to see a step change in the quality of our tenanted and leased pubs and the operators who make them successful, as a result of our investment in design, marketing, training and tenant recruitment over recent years. Our results for 2015 demonstrate that considered investment in acquisitions and pub development and refurbishment benefits the Brakspear business as a whole, as we have been able to strengthen our position to grow both our tenanted and managed estates. We will continue to invest in our pubs, our people and our operators to ensure that we maintain this success.” Tom Davies, Chief Executive.
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Canopies UK - New for the hospitality industry! Bars and restaurants can now maximise their outdoor space all year round Our products really are state of the art! With an automated retractable roofing system and accessories ranging from heating to interior lighting and the option of having windows and doors you really can build a canopy to suit your establishment.
Deliver incremental revenue for your business!
. . . . . .
Our canopies will: Maximise your outdoor space all year round Enable you to serve more covers Increase your weekly revenue Provide a private party area Improve your customers dining experience Stand out from the competition
See how we can transform your outdoor space
Call Karen on 01254 777002 Ext: 221
www.canopiesuk.co.uk Email: karen@canopiesuk.co.uk
september/october 2016
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Venue Insight Feature
Europa International by helen lowe
It’s that time of year again when we mourn the loss of what one might call ‘summer’. When we swap sunhats for snoods, shorts for salopettes, and iced tea for frothy coffee. It’s also the time to wave a fond farewell to working on big ticket sporting events, or the type of ‘do’ that leads to frolicking in buttercup covered fields listening to live music. When we say adieus to colourful bunting, sayonara to relaxed seating in tepees, and à bientôt to bbq buffets. As was no doubt the case for so many of you, summer was a particularly busy period for us here at Europa International HQ and we are so very thankful for that. We met some fabulous new friends, and had the honour of working again with some amazing loyal ones. And, true to form, we have had our fair share of fun along the way.
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Think Country File Live, Stereophonics gigs and Ghostbusters premieres (not that we like to name drop, or anything); now picture our merry team delivering lorry loads of chairs and tables, panels and various other bits of excellent kit with smiles on their faces and springs in their steps. We also had a particularly good time this year producing a video which I think pretty much sums up what we’re all about here at Europa, and why we love our jobs so much. After all, helping our clients keep the stress levels down by making sure they can always #HireHappy is what it’s all about. Just check out our fun page and see: www.europainternational.com/hh Now, not one to spend too much time looking backwards, let’s move onto the next chapter of our story.
With the summer season now a distant memory event planners, marketeers and venue managers up and down the country can be found putting away their jam-packed calendars and hanging up their clipboards at long last. The chaos has come to an end, and it’s FINALLY time to sit back, relax and enjoy one of those long, cool cocktails you have spent the summer serving your many delegates, right? WRONG! Anyone working in the oh-so-fast-paced events industry knows that things are about to get even busier. As we start the countdown to Christmas - 110 sleeps as I write this article – I thought I would take a little time to consider what it is that keeps us all going when the going seems to be never ending... Tis the season to be relentlessly
bombarded with seasonal jingles, cinnamon smells and coffee cups donning images of snowflakes and snowmen…. Fa la la la la, la la la. (Secretly, I really love it). I actually used the C word at a meeting I attended last week with a couple of suppliers and the poor loves looked positively flabbergasted that it had passed my lips when we were barely welcoming in September. But we can’t rest on our laurels in this job, can we folks? Assume ‘amused look on face’ pose whilst imagining how disastrous it would be if one only started to think about Christmas and all of the event-orientated demands it brings with it in actual December, or even as late as November. The mind boggles. As far as the Europa International team is concerned, where on earth would we find enough time to be able to respond to all of the strange requests we receive; to support our clients with their visions for the ultimate festive extravaganza; or spot and solve the inevitable issues that arise before they get out of control? Santa may well have a job on his hands delivering presents to children spanning the globe in a 24hr period, but has he ever been asked to substitute a dance floor at a winter wonderland themed event with an ice rink playing host to a waddle of dancing penguins (the actual name for
a group of ‘em, promise. I googled it and everything). I highly doubt it! Ok ok, so requests for dancing penguins may be a bit farfetched, but as a supplier in the furniture and events hire industry ensuring that our clients are happy and that they will want to come back to use our services again is pretty fundamental. And the same applies for all of our comrades working in the sector – whether managing venues or supplying temporary structures, delivering outside catering, or even putting on the entertainment. For me, customer service and satisfaction is a number one priority. Our clients need to be super-duper confident that we will deliver what’s needed, when it’s needed. But more than that, the teams that we work with want to feel that we are as passionate about what they are trying to achieve as they are. That’s our USP, you see.
Probably not the best idea! What you have is the opportunity to work side-by-side with your client to help bring their idea to life whilst remaining within the realms of possibility. After all, they are well within their rights to think big, and as the experts on the ground hired to help them deliver you are well placed to help make it something special. It’s this approach that keeps me, and I would imagine most of us popping vitamin C and D tablets to ensure we’re in tip top condition before the party season doth commence, going. Especially when things seem all too much. At the end of a hard day (or week, or quarter, or year) seeing the end result and knowing that your clients delivered something extra special for their clients’ thanks, in part, to your contribution, is pretty special.
Cast your mind back to the image of penguins (pleural) prancing around on an ice rink, that’s a replacement for a dance floor, at a corporate event… The logistical nightmare of liability insurance and the inevitable cost implications of keeping all that water frozen aside, it probably isn’t going to happen.
And so, before the inevitable blur of festive cocktails and little black dresses sets in, take a little moment to remember what keeps you going season, after season, after season. We’d love for you to tell us @Europa_Int
But does that mean turning around to the client and simply telling them to jog on? Absolutely not! Should you suggest holding the event in the car park whilst praying for sub-zero temperatures?
Helen Lowe, Events & Marketing Manager, Europa International helen.lowe@europainternational.com www.europainternational.com/via Twitter: @Europa_Int
september/october 2016
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Venue Insight Feature
MAXIMISE YOUR OUTDOOR SPACE ALL YEAR ROUND Create additional covers 365 days of the year with a stylish Cantabria canopy system
With the nights starting to draw in and the clocks changing next month (October), now’s the time when many hospitality industry professionals instinctively prepare to do less with their outdoor space. However, just because the weather’s changing, doesn’t necessarily mean you can’t still get the most from your outdoor space. With the right outdoor canopy system, it’s possible to still provide your customers with an outdoor dining experience, all year round. The Cantabria from Canopies UK, a leading manufacturer of high quality canopies, is a canopy system designed to help restaurant, bar, pub, hotel and B&B owners get maximum use from their outdoor space, all year round.
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Controlled by a single handheld remote or smart device, the roof can be retracted at the touch of a button, while the glass screens make it possible to easily transform an open space into a stylish, fully enclosed unit. Weatherproof protection - come wind, rain or shine The Cantabria’s durable aluminium frame, integrated guttering, waterproof roof and glass screens combine to make a UV protected environment. What’s more, with an extensive range of glass sides to choose from - from fixed, folding and sliding, to balustrade and internal – the system is not just highly functional, but highly attractive. For instance, a closed unit offers 100 per cent protection in wind speeds of up to 60km/h. While in the finer months,
the glass sides can be retracted, and come the cooler, wetter or more changeable weather, can be partially or fully closed. Delivering a significant return on investment – in just a matter of weeks Available in any length and ranging in projections of up to 10 metres for single units and 20 metres for twin units, a new Cantabria canopy could create up to 184 additional weekly covers* and an additional weekly revenue of more than £7,000.** For more information visit:
www.canopiesuk.co.uk/hospitality or call: 01254 777 002
* Based on Friday and Saturday, 2 sittings per day. **Based on £40 per cover = £7,360.
LAUNCH OF NEW
‘ALCOHOL INFORMATION PARTNERSHIP’
A new UK organisation, the Alcohol Information Partnership (AIP), has launched today with the aim of ensuring that the debate in UK society around alcohol and alcohol misuse remains balanced. The AIP believes that it is important to remember that the vast majority of people in the UK drink responsibly: binge drinking is in decline[i], particularly among young people, underage drinking is reducing[ii] and long-term harmful drinking is also falling[iii]. AIP will promote the current partnership approach taken to tackle alcohol misuse through coordinated action between Government, industry, Local Authorities and NGOs that focuses on education, enforcement and targeted initiatives. The AIP argues that the steady fall in alcohol misuse suggests this approach is producing results and more of what works should be encouraged. The Alcohol Information Partnership will be led by Dave Roberts, former Chief Executive of the National Clinical Homecare Association and previously
Head of Communications at Wiltshire Health Authority. The independent nonprofit group is funded by eight alcoholic beverage producers (Diageo Great Britain, Pernod Ricard UK, Campari, Bacardi, Brown-Forman, Remy-Cointreau, Moet Hennessy, Beam Suntory). Dave Roberts, Director General of the Alcohol Information Partnership, says: “Alcohol misuse is an incredibly serious issue. As a society, we should continue to have rigorous debate about how best we continue to tackle and reduce alcohol misuse. But the debate has become increasingly imbalanced and characterised
by poor representation of the evidence. Too often the facts have been dramatised or exaggerated in order to scare people and skew the debate. The reality is that binge drinking is in decline in the UK – particularly among young people – and the vast majority of people enjoy a drink responsibly. Roberts continues: “The Alcohol Information Partnership is here to bring balance back to the debate and remind the public that having a drink at home or in the pub can still be a part of a balanced lifestyle as long as it is drunk in moderation.”
[i] Overall, binge drinking has fallen by 19% since 2005. There have been significant declines in binge drinking for the 16-24 and 25-44 age groups, down 33% and 20% respectively. (ONS) https://www.ons.gov.uk/peoplepopulationandcommunity/ healthandsocialcare/drugusealcoholandsmoking/bulletins/opinionsandlifestylesurveyadultdrinkinghabitsingreatbritain/2014 [ii] In the last decade, the proportion of children (11-15) who have had an alcoholic drink has declined by 38%. (HSCIC) http://digital.nhs.uk/catalogue/PUB17879 [iii] In 2014, there were 8,697 alcohol-related deaths registered in the UK. Alcohol-related deaths have fallen since a peak in 2008. The majority of deaths (65%) were among males. Alcohol-related deaths for both males and females are more prevalent in the North of the country. (ONS) https://www.ons.gov.uk/peoplepopulationandcommunity/healthandsocialcare/ causesofdeath/bulletins/alcoholrelateddeathsintheunitedkingdom/registeredin2014
september/october 2016
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RTD Feature
corky’s has announced its new visual identity with the unveiling of a striking new sleeve
Corky’s Schnapps unveils a striking new sleeve as part of its visual identity... Corky’s Schnapps are a range of 15% ABV schnapps driven by innovation, quality and range. The collection of 5 flavours includes; Sour Apple, Sour Cherry, and the glitter collection which includes Blueberry, Mango and Raspberry Glitter and are the only glitter schnapps available on the market. Designed to be enjoyed as a single shot or incorporated into a fruity cocktail the Corky’s flavours are diverse and packed full of flavour.
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The new sleeve covers the entire body of the bottle using vibrant eye catching colours that stand out and make a real impact when displayed on the back bar. The entire range is coated with the metallic new look which also features a partition through the label allowing consumers to see the sparkly liquid and bring the glitter to life. Created to stand out on the bar, the new sleeve will be slowly released into trade subject to forthcoming sales, with the newly fashioned 70cl SKUS beginning to sell to trade in October. The new visual identity will be supported alongside
a point of sale kit. The kit consists of posters, screen media, bar runners and back bar displays to further showcase the new look and feel of Corky’s. Corky’s has had an incredibly exciting year in 2016 and has been involved with a number of exciting events including sponsoring Manchester Fashion Week and the BMD: Law, Beauty and Fashion Awards and will be the proud sponsors of Liverpool fashion week in October. Over the last month, Corky’s has also been showcasing its beautiful glitter feature by hosting a number of glitter events around the UK in Wakefield,
AUTUMN SPARKLE
SPARKLE & SPICE
Corky’s Blueberry Glitter Raspberry Glitter Topped with lemonade
Corky’s Mango Glitter Spiced rum Topped with pineapple juice
Skipton and Doncaster. Party-goers had the chance to enjoy glitter makeover areas, glitter-cannons, sparkle dancers and amazing disco balls.
engaging activity plans running alongside a big growth strategy for social media.
The flavoured schnapps has also teamed up with leading girl gang of creatives The Confetti Crowd for a cocktail making collaboration on social media which was been filled with sparkles and received a great interaction rate.
Cherry A perfect mix of sweet and sour, Corky’s Cherry Schnapps delivers an explosion of sour cherry bite with a sweet, tangy kick.
The new visual identity will be heavily supported through trade press, national sampling campaigns and customer activity. Corky’s has highly
Flavour descriptions:
Apple Guaranteed to bring your taste buds to life, the crisp apple flavour of Corky’s Apple Schnapps is refreshingly fruity with a sour twist.
Raspberry Glitter Raspberry Glitter Schnapps has a unique, distinctive, raspberry fruit flavour infused with specks of glitter to add the perfect sparkle to any drink. Mango Glitter Corky’s Mango Glitter Schnapps is packed full of fresh fruity flavour. The tropical taste of Mango Corky’s adds sparkle to any night. Blueberry Glitter Corky’s Blueberry Glitter Schnapps captures the taste of fresh ripe blueberries swirled together with edible glitter to add a touch of sparkle.
www.corkys.co.uk
Drinks News
rtd’s
All comments are provided by
Christian Sarginson, Senior Brand Manager, at
RTDs are becoming increasingly popular with young adults and are now worth £229m in the on-trade*. Global Brands own a full portfolio of RTDs, which includes the number one student choice, VK. Operators can maximise sales in the category by staying on top of trends and by stocking a range of products and flavours with a point of difference to appeal to young adults and students. VK’s mixed flavour range appeals to consumers’ evolving palettes, which leads to its success in being the preferred bottled alcopop for a night out***. Fruitier flavours are becoming increasingly popular and VK is the first and only traditional RTD to tap into these trends with its range of seven great tasting flavours. 2016 has been an incredible year for VK as it currently sits at the top spot for best-performing traditional RTDs in night clubs, growing +5.1%**, cementing its place as the number one choice for students***. In September 2016, VK will reveal a new identity and digital campaign in the Freshers period alongside launching a
range of UV parties around the country. The new visual identity represents excitement, inclusivity, freedom, togetherness, fun and resonates well with both current and potential consumers. In a new way to define audience, VK is focusing on targeting a particular mindset… Anyone who loves living life with minimal responsibilities. People who seek experiences that embody their sense of freedom, experiences they can celebrate and share in the digital world. Hooch; the fastest growing RTD is enjoying +47.5% volume growth in the nightclub sector and is becoming synonymous with other high energy occasions such as festivals and live music events. Hooch has maintained a strong performance this summer particularly gaining success through the launch of new flavour ‘Hoola Hooch’. The new passionfruit and mango flavour has been created in order to supply consumer demand for more complex and exotic flavours. The new sparkling alcoholic drink contains real fruit juices and combines the sweet tones of mango with a fresh, but juicy tang of
passionfruit, causing an explosion of flavour and Hooch’s signature sharp citrus. Hooch has also been working on a marketing campaign over the past two months, solely across digital and social media. Working with a new generation of’ digital influencers’, Hooch has delivered a comedic video series, #Outrageously Refreshing. The campaign has currently reached 30 million people with an impressive engagement through likes, comments and shares across all social media platforms. This represents a bold departure from the previous ATL focus for the fastest growing RTD brand, which won the Best TV & Cinema Campaign at The Grocer’s Marketing and Advertising Awards in 2014. The videos have seen the lads in an assortment of outrageously refreshing comical moments made up of short sketches and pranks.
www.globalbrands.co.uk *CGA MAT P02 2016 **(CGA MAT P02 2016 volume share %) ***(NUS Student Drink Tracker 2016)
FRESH YEAR FRESH LOOK
FRESH CAMPAIGN
THE BEST PERFORMING RTD IN THE ON TRADE^ VK IS IN BOTH YTD + AND MAT GROWTH AVAILABLE IN
5XPET FL AVO URS
THE ONLY RTD TO OFFER 5 FLAVOURS OF PET; TROPICAL, BLUE, ICE, APPLE, ORANGE
STOCK NOW PLEASE CALL 01246 216 016 *NUS STUDENT DRINK TRACKER 2016 2015 2014 ^CGA MAT TO PO9 2015 + GLOBAL BRANDS DATA AUGUST 2016
september/october 2016
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Drink Feature
REINVENTING ‘WKD FOR THE NOW’ GENERATION
SHS Drinks identifies £65 million growth opportunity
“This isn’t a re-launch, it’s a reinvention of the WKD brand which has championed the development of the RTD category over the last two decades. WKD is a great brand with a great track record, and it has a number of core product qualities - the right taste, the right level of alcohol, and it provides an energising lift - all of which have strong appeal for today’s 18 to 24-year-old consumers, but as a brand proposition it
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needs to be made more relevant to this new generation of consumers. 18 to 24-year-old consumers in 2016 have very different lifestyles, approaches, views and aspirations to their equivalent peer group 20 or even 10 years ago. Although the WKD brand and its marketing support have continued to evolve over the past two decades, and WKD’s sales performance is pretty much in line with that of the
RTD category overall we want to get both the brand and the RTD category back into sustained growth. It became evident from the deep-dive consumer research we have been undertaking that a more radical and revolutionary approach is needed to bring in new RTD consumers and reverse the decline in sales.” Jo Sykes, WKD.
WKD - which has reigned as Britain’s top-selling RTD brand for the past decade1 - is undergoing a radical reinvention which will see the introduction of a revolutionary new pack design across the WKD range; the launch of two new, lower-calorie, contemporary flavour combinations; and the unveiling of a new ‘WKD for the Now’ communications programme to spread the word via a network of social and more traditional media platforms. The sweeping changes coincide with the 20th anniversary of the iconic RTD brand’s launch in 1996 and are set to re-tune WKD so that it is fully engaged and resonates with the lifestyle of today’s 18 to 24-year-old consumers. WKD’s brand owner, SHS Drinks, estimates that attracting one million new drinkers from this demographic could, over the next three years, generate an incremental £65 million in sales for the RTD category across the total take home and on-trade trading channels. The transformational new pack design is a prime indicator of the fundamental changes which signal the metamorphosis of the WKD brand. Contemporary new 275ml bottle shapes with clean, stylish lines incorporate a fresh new WKD marque bringing a sophisticated feel to the design. Adding an element of fun, the new bottle caps come in a variety of bold, bright colours. There will be four variants in the reinvented WKD range: the original WKD Blue and WKD Iron Brew; new WKD Berry and WKD Passion Fruit (the latter being the re-named WKD Blush) giving them both specific flavour descriptors. No fundamental changes have been made to the liquid in terms of flavour or ABV which remains at 4%, and there are no changes to the RRP.*
with the introduction of a new ‘lighter’, lower-calorie range. The business is currently developing a duo of two-flavour combinations which it is planning to launch towards the end of this year. SHS Drinks is dialling up the level of marketing investment behind WKD which will be supported by a heavyweight and comprehensive communications programme anchored on social platforms and spanning mobile phones, live videos and new generation social and digital platforms. Media and consumer PR activity will reflect and animate the new WKD marque and on-pack visuals, and track the change in consumer consumption patterns by positioning WKD as the ideal drink for the ‘getting the energy going’ social slot. The campaign promises to be “engaging, live ‘in the moment’, sociable, shareable and flexible, reacting spontaneously to key social occasions”. SHS Drinks’ research amongst 2,000 18 to 24-year olds2 - the key consumers of RTDs - explored their attitudes and aspirations, drinks and drinking occasions, and highlighted opportunities to reinvent the WKD brand and, at the same time, reinvigorate the £166.1 million on-trade RTD category.3 Jo Sykes who has spearheaded the WKD transformation project team over the past year, says: “When WKD was launched, girl power and the lads/ladettes culture was at its height and WKD was very much part of that social revolution, but today’s 18 to 24-year-olds are genuinely gender inclusive - the demise of the lads’ mags of the 1980s and 1990s is a prime illustration of how the market has changed.
New imagery will be introduced for all outer cases and the new-look WKD packs will start to roll-out from early October.
“70% of 18/19-year-olds are still studying, and young people are living with their parents longer so need to assert their independence in other areas of their lives. They are motivated to be mature and want to be taken seriously, and in today’s 24/7 digital era when anything you do can be captured at any time, image is everything and they want to manage and be in control of that, but they still want to have fun and enjoy themselves.
SHS Drinks also has plans in the pipeline to extend the WKD family
“They are inspired by brands such as Nike, Apple, Starbucks and Beats by Dre
which combine an air of sophistication with sociability and fun, and which resonate with the way young adults live their lives today. WKD is at its heart a sociable brand, that has always been part of its DNA and it’s a positive attribute which gives us a good foundation to build on, but we need to reconnect WKD with this young adult audience. Fruity alcoholic drinks are as popular as ever, but we need to make WKD’s image more relevant to these consumers and get them to reappraise the brand and see it and the RTD category in a new and contemporary light. “As well as changing perceptions, it’s essential to encourage trial amongst new consumers too. We want to make RTDs inviting and exciting again so that 18 and 19 year-olds are inspired to include them in their drinking repertoire. That’s why we are planning to launch two new lower-calorie variants which will add more flavours and choice as well as a further layer of sophistication to the WKD range.” Sykes concludes: “The launch of WKD Blush earlier this year and this summer’s ‘WKD Blush Hour’ campaign was a tentative step-change for the brand in trying out some new conceptual ideas, shifting towards a more balanced gender positioning and associating the brand with the ‘buzz’ of getting ready for a night out. The response from licensees as well as consumers has been extremely positive and has helped shape the plans we are now unveiling. We are confident that the combination of a new direction, new pack designs, two new lower-calorie variants and a comprehensive social media programme will make a big impact amongst our primary 18 to 24-year-old consumers.”
www.shs-drinks.co.uk 1 AC Nielsen/GB/Take Home/YE Aug 12, 06 & AC Nielsen/GB/On Trade/YE May 06/Take Home/YE Aug 12, 06 & CGA GB on-trade RTD (less AGB) category volume (L) and value (£) share MAT to 16.04.16 & Nielsen Scantrack Total GB take home RTD category volume (L) and value (£) share MAT to 16.07.16 2 You Gov,TGI, TNS, Liveminds 2015 3 CGA GB on-trade RTD (less AGB) category volume (L) and value (£) MAT to 16.04.16 * Recommended Retail Price
september/october 2016
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Drink News
Four of CPL’s e-Learning courses CPL Training achieves accredited by the CPD Standards Office CPL Online, a leading software technologies company for the licensed retail and hospitality sector, has achieved further recognition from the CPD Standards Office. In addition to the three e-Learning courses accredited in March this year, CPL Online has also achieved a Registered Provider status with four other courses. After successfully passing the assessments in both July and August, the accredited courses are the most recent launches from the Next Generation series – Allergen Awareness, Manual Handling, First Aid and ALPS (Award for Licenced Premises Staff). The accreditation enables CPD professionals to use the specific courses to request a ‘CPD Certificate of Attendance’. This can then be recorded within their formal CPD requirements for their professional body, institute or employer. As a significant milestone for the Merseyside-based company, it demonstrates the high-quality and professional status of their e-Learning courses. In recent months, CPL Online has been introduced to the CPD Standards Community, offering the chance to
record market share
CPL Training has announced a record market share in Personal Licence training in the first quarter of 2016. The Merseyside based company now claim 34% of the market for the Award for Personal Licence Holders (APLH) training in England and Wales.
network with hundreds of other providers and examine potential new markets. David Dasher, Managing Director, said:
“Following our initial accreditation in March this year, we’ve worked tirelessly to ensure the upcoming launches in the Next Gen series follow suit. The second accreditation is a testament to the ongoing hard-work by the e-Learning team – always striving to deliver the highest-quality courses that help individuals kick-on and progress their career. We look forward to the new opportunities ahead working alongside the CPD Standards Office, as well as the professionals using our courses for their CPD requirements,” added Dasher.
As the leading provider of hospitality and licensed retail training in the UK, CPL Training recorded their best performance to date, which saw over 4,900 APLH delegates train with the company from January – March, across their 75 centres. CPL Training’s strong commitment for outstanding customer service and highquality training has been instrumental in achieving this important milestone. To reward customers for their continued loyalty, CPL is set to offer a £34 discount on APLH courses scheduled in England and Wales. This limited time offer will run until 9th September 2016, and can be redeemed by calling and quoting ‘CPL 34’. The achievement comes after CPL’s CEO, Daniel Davies, announced the company’s growth plans through the acquisition of other training companies. In the past 18-months, CPL acquired one of their largest competitors – abv Training. Currently, around 20,000 individuals per year undertake Personal Licence training with CPL. This figure has been on a steady increase for the past 5 years. Davies said:
“We are delighted to have further cemented our position as the largest provider of the APLH qualification. Since the turn of the year, we’ve experienced an increasing flow of new customers and great loyalty from existing clients – demonstrating the great experience of training and booking with CPL Training. As we look to expand our APLH delivery through the acquisition of other training companies, it’s a great time to be a part of the CPL family.”
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SHOWSEC FLYING HIGH WITH EXCITING NEW OPPORTUNITY
THE SKY’S the limit for Showsec . . . after they raised an exciting business opportunity to greater heights with their part in one of the West Country’s most spectacular summer events. The crowd management and event security specialists were engaged to provide their services for the Bristol International Balloon Fiesta for the first time and, in doing so, extended upon the chance to work closely with the award-winning Richmond Event Management (REM) company. Thousands of people flocked to Ashton Court for the 38th annual Fiesta and Showsec have been praised for their part in the success of this long-established balloon extravaganza. “Showsec have been a great addition to the Fiesta team,” proclaimed Ben Hardy, Director of Operations for the Fiesta and Senior Project Manager at Richmond Event Management. “While we are proud of the reputation which the Balloon Fiesta has established over those 38 years, we are constantly looking at ways in which we can enhance the experience for visitors. “Throughout the planning stage, it was evident that Showsec would make a really positive contribution to help us achieve our objectives and they certainly delivered at the event.” He added: “New attractions for children meant that it was even more of family affair this year, so a customer friendly approach was equally as important to us as safety and security. “Showsec certainly embraced all that with their operation to make an important contribution
to the success of this year’s event, all of which meant it has been fantastic working with them.” The outstanding features of what is the largest Balloon Fiesta in Europe included stunning nightglow displays by 30 balloons ahead of fireworks displays on two of the evenings. Though windy conditions caused some disruption to flight plans, there were mass ascents on both the Saturday and Sunday involving up to 117 balloons at once, creating an incredible splash of colour in the skies above Bristol for the onlookers at the event and across the city. Balloon Fiesta 2 . . . Showsec’s involvement at the picturesque setting of Ashton Court continued what has been a developing association with REM this summer, notable for their work at the Soundclash Festival in Hampshire and more recently events taking place on Bournemouth sea front. “The Balloon Fiesta presented us with a further opportunity to work with key agencies who have been right at the heart of Showsec’s success in the region this year, most notably, of course, REM, ” said Simon Miller, Regional Manager for the South West. “So, long may that continue. “This is certainly the jewel in Bristol’s crown in terms of free events and it was essential that we delivered an operation that added even more to a spectacular event in an idyllic setting. “As the new security provider, it was imperative that we were seen to take an active role in the planning which was led by the Head of Security
for the event Martin Lewis and myself.” He added: “The family atmosphere meant there was great emphasis on customer engagement throughout the event, while the large numbers who turned up on the Saturday and Sunday required us to work in consultation with Ben Hardy to manage both the ingress and egress to ensure a safe, enjoyable event was experienced by everyone in attendance on those particular days.” As well as the operation being focused on Ashton Court, Showsec also provided stewarding in and around the estate on the outskirts of Bristol and also for the closure of the nearby Clifton Suspension Bridge at peak periods of the event during the evenings. “In such circumstances, it is always important to make a good first impression. Therefore, we wanted to identify ways in which we could make a difference at the Balloon Fiesta,” explained Lewis, Showsec’s Area Manager for Wales and the South West. “One such way was the deployment of staff in the nearby village of Bower Ashton to help minimise the disruption to local residents. The impact on the local community is always a vital consideration in planning any event and this was incredibly well-received.” He added: “It was long, long days for the team, due to the fact that it all got underway at 5.30am in the morning for a scheduled ascent by the balloons and went on until late evening with the fireworks displays in some cases, but the reward came in the excellent feedback.” For more information, please contact Nick Lucy on: 07889 591847
www.showsec.co.uk
september/october 2016
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Drink News
HEINEKEN launches brand new cider Blind Pig HEINEKEN’s latest NPD, Blind Pig, is a liquor flavoured cider inspired by American 1920s speakeasies. Blind Pig aims to expand the cider category by offering a Cider that is relevant for a higher energy, late night occasion Blind Pig is served in a 355ml bottle, is available in three variants Bourbon and Blueberry; Whiskey, Honey and Apple; and Rum and Poached Pear - in brand new recipes Blind Pig is available across both the on and off-trade now About HEINEKEN in the UK Headquartered in Edinburgh, HEINEKEN employs around 2,000 people. In addition to being Britain’s leading cider and beer business, HEINEKEN owns around 1,250 pubs through its Star Pubs & Bars business. We are passionate about our cider and beer brands and the outstanding service that we offer to our customers. Our unrivalled portfolio of brands includes Foster’s,
Heineken®, Strongbow, Desperados, Kronenbourg1664, John Smith’s and Bulmers backed by a full range of niche and speciality brands.
For further information, please contact: The HEINEKEN team on 020 3757 6800 or by email to: heineken@publicasity.co.uk
NEW TAGGED AND ENVELOPED TEABAGS FROM DRURY The Drury Tea & Coffee Company, London-based tea blender and coffee roaster, this year celebrating its 80th birthday, has announced the launch of a new range of tagged and enveloped teabags. The new teas are perfect for the dining room or lounge service, self-service locations and for the bedroom beverage tray. TAGGED & ENVELOPED TEABAGS The new range comprises seven different varieties: - Traditional Breakfast - Earl Grey - Camomile - Peppermint - Jasmine - Green Tea - Decaffeinated Breakfast
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The teas are packed in colour coded cartons of 25 and customers may purchase as little as one carton as part of a composite order. The list price of the
new teas is £1.30 per 25 for all varieties except Decaffeinated Breakfast, which is £1.95.
www.drurycoffee.com
Drink News
Heineken® reveals
first Formula 1
Heineken® has officially launched its global Formula 1® (F1®) partnership with two new campaigns; ‘When You Drive, Never Drink’ and ‘More than a Race’. The launch coincides with the brand’s first Formula 1® Grand Prix (GP) as an official F1® Event Title Partner; the FORMULA 1 GRAN PREMIO HEINEKEN D’ITALIA 2016. Both campaigns will be rolled out across multiple markets on TV and digital platforms this year and throughout 2017. ‘When You Drive, Never Drink’ is the latest chapter in HEINEKEN’s long term commitment to encourage responsible drinking. A new TV commercial, featuring road safety pioneer and F1® legend, Sir Jackie Stewart, creatively communicates a powerful anti-drink driving message where consumers are left in no doubt – when you drive, you never drink. It reinforces the company’s view that when you’re behind the wheel, abstinence is the only option. The campaign will also be highly visible at the Italian GP through extensive track branding and an outdoor media campaign in Milan. ‘More than a Race’, features former F1® driver and current TV commentator, David Coulthard. It centres on the insight that F1® is not just a two hour race. An F1® race weekend is a 72 hour spectacle of glamour and excitement, taking place in some of the world’s greatest cities. The commercial will be aired in mid-September 2016. Gianluca Di Tondo, Senior Director Global Heineken® Brand at HEINEKEN, said; “Our new campaigns deliver in two key areas; a new and innovative take on our responsible consumption platform, and a brand campaign aimed at driving commercial opportunities. For each of these, we are only just beginning. Both will be expanded through digital activations, live fan experiences, PR initiatives and packaging/point of sale activations.” He added; “We have partnered with the ideal ambassadors for each campaign. Sir Jackie’s track record in road safety
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®
campaigns
is unparalleled, with nearly 50 years of pioneering work. He’ll be heavily involved in the wider ‘When you Drive, Never Drink’campaign for Heineken®. David embodies our ‘More than a Race’ activity, he enjoyed a highly successful career as an F1 driver, and now has a multi-faceted role in the F1 community.” Bernie Ecclestone, CEO of the Formula One group, said; “Heineken’s new campaigns are impressive. They provide impact, innovation and scale. The campaigns capture the essence of F1; safety and responsibility coupled with excitement and glamour. This is an example of why we were excited about Heineken joining the F1 family.” From the 2017 Formula 1® season onwards, Heineken® will be the F1® Event Title Partner of three Formula 1v Grands Prix (GP). It will also have a significant presence at six additional Formula 1® Events chosen by Heineken® and Formula One Management. Heineken® is the exclusive Global Beer Partner of Formula 1® and has substantial pouring, activation and access rights across the majority of Formula 1® Events in the FIA Formula One World Championship™. The partnership gives Heineken® the right to activate worldwide and throughout the calendar year. Heineken® will not be visible on any Formula 1® cars.
BACARDI BROWN-FORMAN BRANDS APPOINTS NEW UK HEAD OF ADVOCACY Bacardi Brown-Forman Brands (BBFB) announces the appointment of Shervene Shahbazkhani (pictured above) as UK Head of Trade Advocacy as it looks to maintain the momentum of its support for the bar community nationwide. Shahbazkhani also manages the existing team of brand and trade ambassadors that comprise the BBFB Training Team and she will work alongside Nidal Ramini,
Brown-Forman’s UK Head of Advocacy, to demonstrate BBFB’s commitment and innovative approach to supporting the trade and delivering memorable brand experiences. Shahbazkhani took up the role in July,
following her successful tenure as Northern Europe Brand Ambassador for BACARDÍ rum during which time she was nominated as Best International Brand Ambassador at the Spirited Awards 2015 and 2014. Previous UK Head of Trade Advocacy, Marc Plumridge, has moved into the role of Northern Europe Head of Trade Advocacy for Bacardi. Shahbazkhani comments, “The Bacardi Brown-Forman Brands Training Team is comprised of some of the most passionate and knowledgeable people within the bar community so to be given the opportunity to lead them is a real joy for me. We all share the same vision and drive to provide the best support for the UK bar trade, which is why we go the extra mile and offer long-term consultancy to our accounts in addition to in-depth training. We are setting the bar high as we aim to build increased appreciation for our world-famous brands, support the trade and uncover new talent within the next generation of bartenders. “As anyone who has ever met me can attest to, I am extremely passionate and dedicated to our industry, as well as the breadth and quality of the brands we have within the Bacardi Brown-Forman Brands portfolio. Leading the advocacy team in the UK has been a role I have aspired to for some time so I am really excited to have the opportunity to work across all our leading brands and work with some of the world’s best bars across the UK.”
TANQUERAY NO. TEN UNVEILS ITS ‘PERFECT TEN’ CAMPAIGN Diageo Reserve’s super premium gin, Tanqueray No. TEN has announced its new on and off-trade campaign. The ‘Perfect Ten’ campaign, inspired by Charles Tanqueray, a pioneer in his craft and pursuit for perfection, will see Tanqueray No. TEN team up with nine of the UK’s leading luxury brands and craftsmen who uphold the same passion and vision, creating a legacy within their respective industries. The campaign, from which the brand will unveil a series of partnerships throughout the year, has been developed in association with 10 Magazine to communicate the luxury gin’s positioning, raise its profile amongst UK consumers and attract and engage new brand advocates. The partnerships will include, globally renowned photographer Maria Ziegelbock, luxury travel brand Belmond, and international product and interiors designer, Lee Broom, amongst others. The campaign will result in a series of activations including consumer experiences, bespoke cocktails and menus exclusive to select on-trade partners, and tailormade products which will be available in the off-trade at retailers such as Harvey Nichols. A monthly reveal of the partnerships and accompanying brand activations will be revealed in 10 Magazine, and Maria Ziegelbock will capture the collaborations to showcase at an exhibition in June 2017. The campaign has launched with partnership number one – Tanqueray No. TEN and cult florist Rebel Rebel. The Hanging Gardens of Kyoto Terrace will open for an exclusive period, throughout the month of September. Rebel Rebel florists, known for originality, creativity and uncompromising quality, will transform the bar, restaurant and terrace at aqua kyoto into an immersive garden experience, taking inspiration from traditional Japanese gardens and the botanicals of Tanqueray No. TEN.
Small citrus trees will enclose the terrace in a nod to Tanqueray No. TEN’s unique distillation process that uses whole fresh citrus fruits. An exclusive cocktail menu has been created by Tanqueray No. TEN Brand Ambassador, Tim Homewood and aqua kyoto Bar Manager, Nico Peratinos, to mirror the botanical elements of the garden, while aqua kyoto’s Head Chef, Paul Greening will create a seasonal menu taking inspiration from the Hanging Gardens of Kyoto, traditional Japanese culture and autumnal ingredients. The cocktail menu will include Umeshu Negroni, a barrel-aged Negroni, infused with bamboo leaves, Tanqueray No. TEN, plumb sake, Aperol, absinth and cherry wine. In contrast the Shiso Leaves, made with two shiso leaves, Tanqueray No. TEN, pear sake, passion fruit, lime and matcha green tea syrup, will reminisce fresh-cut grass, with an earthy, minty finish. Tim Homewood, Tanqueray No. TEN brand ambassador commented: “The Perfect Ten campaign has been put together to show Tanqueray No. TEN’s luxury positioning
within both the on and off-trade.
“As a brand built on the passion and craftsmanship of Charles Tanqueray, the partners were perfect choices as their own premium credentials, heritage and positioning mirror that of Tanqueray No. TEN. We’re really excited about the number of great opportunities that this campaign will present, allowing us to do some really engaging activities with both trade and consumers.” The launch of the new Tanqueray No. TEN campaign follows continued growth for the brand, which is currently up, 41.4% by value in total trade¹. Each Perfect Ten brand partner and the respective brand activations will be revealed at the start of every month on: www.10magazine.com from August onwards. ¹CGA MAT Data to 14.05.2016
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Drink News
GORDON’S CHAMPIONS HERITAGE WITH NEW MODERN LOOK
Gordon’s, the world’s bestselling London dry gin brand, is proud to reveal a fresh new look of its iconic bottle, which rolled out to the on-trade in September. While the classic gin and recognisable Gordon’s branding remains unchanged, the new taller, narrower bottle provides a more contemporary, premium and distinctive back bar presence. Through label changes and a new embossed design, the bottle also highlights the quality and heritage of the long standing brand, first established in 1769.
Faith Holland, GB’s Head of On-Trade Category Development, comments:
“The Gin category continues to thrive, with the craft and heritage of brands becoming increasingly important to consumer decisions. So we saw an opportunity for Gordon’s to assert our quality and trust credentials by modernising our most important asset – the signature bottle. The new design is bold, distinctive and contemporary and will support the continued growth of this iconic brand in a category worth £600m to the on-trade.”
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Proudly boasting the well-recognised logo, the refreshed bottle features an increased prominence of the brand icon, the Boar’s Head, as well as a new foot label featuring the founder, Alexander Gordon’s signature. Botanicals have been introduced to the label design to showcase the brand’s freshness and provenance. The new packaging is supported by a £3.6m marketing investment aimed at driving consumer awareness of Gordon’s,
whilst demonstrating the wit and personality of the UK’s best-selling dry gin. Launching in October, the campaign will put Gordon’s Trademark front of mind for customers when ordering the first G&T of the weekend. The newly designed bottle will run across the Gordon’s Original (1L and 70cl), Gordon’s Sloe Gin (70cl) and Gordon’s Spot of Elderflower flavour (70cl range.70cl), Gordon’s Sloe Gin (70cl) and Gordon’s Spot of Elderflower flavour (70cl) range.
For more information contact the Diageo Trade Press Office at: Diageo@clarioncomms.co.uk
WE ARE TAKING IT TO THE NEXT LEVEL...
First we reduced our lead times now we are reducing our Minimum Order Quantity We can now offer you flexibility, whether you want 1 cup or 3,044 cups! Sarah Punchard - Printed Cup Advisor
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To find out more, visit our website www.printedcupcompany.co.uk
CALL US TO TODAY TO PLACE YOUR ORDER
/printedcupcompany
@printedcupco
01200 449911
Drink News
HOWZAT FOR A CATCH?!
Hi-Spirits Shakes Up London Cocktail Week
A lucky cricket fan has bagged himself and a mate an allexpenses paid trip to Australia, thanks to Foster’s lager and an outstanding one-handed catch at Sunday’s Royal London One Day International between England v Pakistan in Cardiff.
Southern Comfort, Buffalo Trace Bourbon and Langley’s Gin will all have a high profile during London Cocktail Week 2016, with unique drinks and a diverse offer from distributor Hi-Spirits.
Mateen Sharif, 27 from Birmingham, was in the Foster’s Grandstand when Pakistan player, Sarfraz Ahmed hit a six. With the ball coming straight towards him, Mateen managed to position himself to pluck the ball from the air in a spectacular one-handed catch, as his mates made sure he didn’t lose his balance. The catch meant he won the Foster’s #Catcha6 promotion, and now he and a mate will be jetting off to the Aussie lager’s birthplace. Mateen says: “I am buzzing! I saw the ball coming straight towards me and I just went for it – I didn’t have time to think! I got a high five from Ben Stokes, which is pretty amazing, then he wanted the ball back, I completely forgot the game was still going on. Too excited! And to win a holiday to Australia is immense - thanks Foster’s!” Ify Dozie, from Foster’s says: “Huge congratulations to Mateen – that was true Foster’s spirit on show right there! And if this has inspired cricket fans, there are still chances to win – if a catch is made in the Foster’s Party Stand at this Wednesday’s final Pakistan tour match in Manchester, someone else could also find themselves jetting off down-under!”
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This year’s celebration of the capital’s thriving cocktail culture, running from 3 - 9 October, promises to be the biggest and most vibrant yet. The Southern Comfort Chicken Stop will be popping up in Spitalfields, welcoming dedicated cocktail lovers with a selection of Southern Comfort cocktails and Southern Fried Chicken. The New Orleans inspired pop-up will mark the first stop on the Southern Chicken Trail. Customers will be encouraged to continue on the trail and explore some of London’s best chicken shops, with Southern Comfort and Fried Chicken pairings on offer at all stops. The acclaimed Buffalo Bourbon Empire pop-up bar also returns for 2016. Located this year at Hackney House, the Buffalo Bourbon Empire will spotlight six exclusive bourbon cocktails created by leading London venues - The Vaults of Milroy’s, Barbecoa, Basement Sate, Blessings, MASH, and Four Sisters. Award-winning whiskeys from the Buffalo Trace Distillery in Kentucky will also be on offer, including the first chance for UK aficionados to sample the 2016 release of the Buffalo Trace Antique Collection whiskeys. For those interested in learning more about the heritage and culture of
bourbon, the Buffalo Bourbon Empire will host a series of masterclasses throughout the week. These include sessions with Drew Mayville, the Buffalo Trace master blender, and Nicola Olianas, global brand ambassador for Antica Formula, who will explore the classic cocktail combination of vermouth and bourbon. Tickets can be booked online at: www.Buffalotrace.co.uk/bourbonempire London Cocktail Week will also feature £5 cocktails made with Langley’s No.8 Gin, the award-winning super-premium English gin brand. The exclusive cocktails will be available at Jamie Oliver’s Fifteen, 214 Bermondsey, Arabica, Bermondsey Yard, Merchants House and Village East. Dan Bolton, Managing Director of Hi-Spirits, said: “London has always been one of the world’s great cocktail cities, and London Cocktail Week has reinvented the capital’s party spirit. We’re delighted that Southern Comfort, Buffalo Trace and Langley’s will be at the heart of the celebrations, and as always, our team is expecting a very busy week.” For more information, please contact Hi-Spirits on: 01932 252 100 Email: enquiries@hi-spirits.com or visit: www.hi-spirits.com The full Hi-Spirits portfolio is online at:
www.hi-spirits.com/portfolio
Drink News
A ‘Dinner Like No Other’ for Brockmans Gin
Brockmans, the ‘gin like no other’, staged a ‘Dinner Like No Other’ at the Village Underground in London’s Shoreditch. Brockmans Gin held yet another multisensory event - this time in London Guests were entertained and astonished by Aerialist, Leo Hedman (pictured right) and Illusionist: Brendan Rodrigues. After a sumptuous dinner there was musical entertainment by the ‘Human Jukebox’ Tony Bowen who seemed able to perform any song requested.. Other entertainment was offered via an instant Gifs video booth with Brockmans props there and more Brockmans inspired visual impact with a giant metre high replica of a bottle of Brockmans carved in ice which was used as a gin luge and which gradually melted to reveal, what else, a bottle of Brockmans. Guests dined on cured sea trout with a Brockmans filled party popper accompanied by a Brockmans and Tonic (B&T); venison served with a When Ginger Met Ruby cocktail; and to finish a delectable dessert of a smoked chocolate sphere with blackberry parfait and a hot burnt orange & almond sauce served with a Brockmans 75. The evening began with a Brockmans Punch.
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“It’s great to bring our seductively-delicious brand alive so dramatically in such an appropriate London venue. This is one of many such experiential evenings that we plan for the brand around the world as we explain why we are so brilliantly like no other to a larger international audience.” Bob Fowkes, Co-Founder and Marketing Director of Brockmans Gin.
“The brand is growing faster than any other super-premium gin in the UK and it is great to give such a broad set of people including consumers, customers and press a deeper understanding of the brand, the taste and a series of serves from our Perfect B&T through to 5 stunning cocktails”. Mike Whatmough, Brockmans Gin UK Brand Ambassador.
www.brockmansgin.com
The Brockmans Hot Apple Punch
– so hot, it’s cool
Autumn holds many delights, not least English apples and elegant foods and drinks that make the most of seasonal fruits as the nights draw in.
Brockmans is so full of complex flavours, featuring blueberries, blackberries and Valencian orange peel plus herbal notes of angelica and coriander, that these simple cocktail ingredients are perfect for enhancing the sophisticated profile of the gin.
Punch is so often seen as a summer cooler containing 5 ingredients. Never known for obeying the rules, the makers of that gin ‘like no other’ - Brockmans Gin – have created a punch with a difference that celebrates the season.
Most bar-tenders reach for the ice when they hear the word ‘gin’. Instead, embrace the ‘gin like no other’ and warm up those winter nights. This cocktail is so hot, it’s cool.
The Brockmans Hot Apple Punch requires just three ingredients – apple juice, lemon juice and Brockmans Gin – plus, if you wish, a garnish of that most warming of spices, cinnamon.
Recipe: Stir Brockmans and lemon juice in a glass mug and add warmed apple juice. Garnish with a stick of cinnamon.
www.brockmansgin.com
Brockmans Hot Apple Punch Perfect for the cold nights of winter • 50ml Brockmans • 25ml lemon juice • Warmed apple juice (to suit your taste)
September/october 2016
35
Drink News
Sláinte! Let’s raise a glass to solving one
more of Scotch whisky’s many complexities
BAILEYS LAUNCHES LIMITED EDITION PUMPKIN SPICE FLAVOUR FOR AUTUMN
Whisky, it is generally accepted, is one of the finest gifts that Scotland has given to the world, a subtle distillation of the rich fields, the rushing rivers and even the sparkle of the air. But, my goodness, it is a complex matter. Every malt, of course, has its own distinguished pedigree, and 115 licensed distilleries ship 38 bottles every second to appreciative drinkers around the world, generating nearly £4 billion for the UK’s balance of trade. In excess of 40,000 jobs in the UK are supported by the industry, and at any given moment, around 20 million casks are slowly maturing into the golden water of life in bonded warehouses around the country. But that last facet of the industry adds yet another complexity. Among all the other elements which distillers have to consider is the value of their stock at given times in this long, slow maturation process. This is particularly important for insurance purposes. How, for instance, is it possible to accurately calculate the value of a product which will not be saleable for up to 25 years? And how should it be valued if a loss occurs, say, four years into a 25 year laying down? Like good malts, every distiller is different and their interpretations of valuing stock will also necessarily differ. There is no right or wrong answer. But just as whisky companies make use of the talents of the best marketing and sales professionals to maximise their global market share, the sensible approach for them is to partner with insurance experts who can create a bespoke proposition for them. We work with many whisky companies to resolve such complexities. The key, it has found over the course of fruitful associations is to assess matters from a forensic accounting perspective. This involves drilling down into all revenue streams and working closely with the client to understand what must be considered and what calculations should
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Above: Gordon Duncan, Partner and Head of Corporate at Lockton Companies LLP.
be made in the event of a significant loss arising. Consideration should be given to: • Identifying the value of stock between raw spirit, blended spirit and maturing stock; • Discussing how maturing stock could be valued - for instance, book value, brokerage value, direct trading value and going concern matrix; • Assessing the impact of evaporation • original litres of alcohol versus regauge litres of alcohol; • Loss of production; • Loss of gross profit; • Increased cost of working/additional increased cost of working; • Duty; • Distribution costs. This, essentially, is what any insurer will look for to quantify its exposure. Recognising the complexity of this topic, Lockton has a simple question for distillers. It will not start any discussion with the question: “How will your insurance policy respond in the event of a loss?” Its starting point is: “How do you want your insurance policy to respond?” Gordon Duncan is Partner and Head of Corporate at Lockton Companies LLP.
www.lockton.com
Baileys, the world’s number one selling liqueur brand[1], is introducing a new limited edition flavour to its portfolio – Baileys Pumpkin Spice. Only available for Autumn, the seasonal variant blends Baileys Original Irish Cream with the flavour of autumn spices such as cinnamon, cloves and nutmeg. Seasonal events continue to grow and Halloween alone is worth £330m to retailers in Great Britain[2]. Within this, there is an increasing consumer demand for food and drinks with seasonal flavourings and proving particularly popular is Pumpkin Spice, a spice mix used as a key ingredient in American style pumpkin pies. Baileys is tapping into these trends with its latest limited edition flavour, which has recently won a Gold Medal at the San Francisco World Spirits Competition. Marina Thompson, Baileys Europe Brand Manager, comments: “We have created a seasonal twist on Baileys by combining the luxurious taste of Baileys Original Irish Cream with the flavour of autumnal spices. “There’s also a growing trend towards the coffee cocktail, presenting outlets with a huge opportunity to drive incremental sales and cash margin. The coffee category is currently in growth, with 70 million cups of coffee being drunk in the UK every day[3]. Licensees can tap into this by serving a Baileys Pumpkin Spiced Latte.”
The new product will be supported by a six-figure marketing investment which will focus on social media activity and strategic sampling across the UK. To create a Baileys Pumpkin Spiced Latte visit: www.Baileys.com
[1] International Wine & Spirits Review, 2014 [2] http://www.thisismoney.co.uk/money/news/ article-3286170/Halloween-overtakes-Valentine-sDay-biggest-retail-event.html [3] Mintel Coffee UK Report 2015
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Options include: • CDVs LCVs and HGVs available • Chiller / freezer vans • Dual compartment • Box body • Flexi-temperature
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With nearly 50 years’ experience supplying vehicles, we can offer a diverse fleet on various short, long and flexi hire options.
Supreme Benches Sizes L x W 4 Seat 31/2ft x 41/2ft £74.99 4L 4ft x 41/2ft £79.99 6 Seat 41/2ft x 41/2ft £84.99 6L 5ft x 41/2ft £89.99 8 Seat 51/2ft x 41/2ft £94.99 8L 6ft x 41/2ft £99.99
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01480 400346 or 07446 101657 All prices exclude VAT
september/october 2016
37
Drink News
About Bimber
Meaning moonshine in Polish, Bimber is London’s newest micro-distillery. Using 100% natural ingredients and traditional methods, Bimber has handcrafted a range of premium spirits with no artificial colours or additives – just a pure and natural taste! A unique Oak Aged Vodka, matured in ex-Woodford Reserve Bourbon barrels and infused with cinnamon, vanilla and cloves; traditional Infused Vodkas - Blackcurrant, Blackberry, Cherry and Summer Fruits - made from quadruple distilled wheat vodka and the finest fruits for the ultimate fruit character and lip-smacking acidity; and their London Dry Gin; a stand-out contribution to the UK’s burgeoning craft scene – very much ‘old school’ London Dry, with a spicy, off-dry backbone that carries the juniper, coriander, liquorice, cinnamon, nutmeg, orris root, orange & lemon citrus, cassia and angelica. Infused overnight in a 600-litre copper alembic still, it is distilled in the morning before being bottled at 42% abv. In its first six months, the range has received multiple awards from the
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International Spirits Challenge and the International Wine & Spirits Competition. The London Single Malt Whisky Two alembic copper stills, Doris and Astraeus, take centre stage at the Bimber distillery in Park Royal, sitting between a stainless steel mash tun and a trio of washback’s, thankfully there is plenty of space for ageing Bimber’s London Single Malt Whisky; one of the first to have been produced in the city for over a century. 100% English barley is mashed and fermented on site before being distilled first in Doris, a 1000-litre copper still, then secondly in little sister, 600-litre
Astraeus. Aged in a variety of casks, including ex-Woodford Reserve Bourbon and ex-Pedro Ximénez; it’s rich, sweet and heady with tropical fruit and malted characters. Available in limited batches; this exceptional whisky is due to be bottled in 2019. Bimber is distributed in the UK by Amathus Drinks PLC. Place your orders now: sales@amathusdrinks.com or for more information, please contact: holly@amathusdrinks.com or visit:
www.bimberdistillery.co.uk
Code
Product
RRP
V OB I SF
Bimber Oak Aged Vodka 42%
70CL
34.95
V OB I B C
Bimber Blackcurrant Infused Vodka 40%
70CL
34.95
V OB I B B
Bimber Blackberry Infused Vodka 40%
70CL
34.95
V OB I O
Bimber Cherry Infused Vodka 40%
70CL
34.95
V OB I C
Bimber Summer Fruits Infused Vodka 40%
70CL
34.95
GIBI
Bimber London Dry Gin 42%
70CL
35.35
Temporary Catering Facilities During Refurbishment
Suppliers of
We regularly provide our services to clients when they are undergoing a kitchen refurbishment or carrying out other building works that necessitate the closure of existing catering facilities. We offer a free design service, and project management from concept through to delivery Mobile Kitchens Ltd and installation on site, plus full technical specialises in the hire of support throughout the hire period.
temporary catering facilities and foodservice equipment.
The elements that make up our temporary kitchen and restaurant facilities can be provided as individual units in their own right – Production Kitchens, Preparation Kitchens, Ware-washing Units, Dry Store Units, Cold Rooms, Restaurant Units, etc - or they can be linked together on site to form a complete complex. Alternatively, we can offer modular, open-plan facilities, usually for larger, longer term hires.
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WHAT? No Ad?
Here’s a random picture of a labrador instead.
Posh Pasty was founded in 2013 by chef and TV presenter James Strawbridge and his wife Holly. They are delighted to bring you a great range of pasties, pies and sausage rolls with recipes and ingredients inspired by Cornwall and travels around the world. “We hope you enjoy eating them as much as we’ve enjoyed making them.”
A shame - you could have had a great advertising rate for your business in this quarter page space. Don’t waste another opportunity like this again -
TARBOARD ,S
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18/08/2016 11:20
39
Tech News
DRX1 - range RCL proudly announce the launch of their DRX1 range of compact remote controlled architectural LED fixtures. The DRX1 offers a host of options in a new formfactor, designed with a minimalist appeal. Consistent with all RCL luminaires, the new DRX1 is fully adjustable in pan, tilt and dim level remotely, providing an ideal solution for scenarios which require a flexible lighting scheme to adapt to multiple-use cases or who require minimal downtime for refocusing of luminaires. Hospitality venues, including ballrooms and restaurants, the museum and gallery sector, and retail stores will all benefit from the integration of such control in the DRX1. The DRX1 is fully adjustable using RCL’s ‘Select and Direct’ technology; using a handheld remote control with a modulated laser, specifiers or end users can select individual DRX1 luminaires, and using the remote, direct the luminaire’s aim with the touch of a button.
Above: Hakkasan nightclub in Las Vegas benefiting from RCL LED fixtures.
The technical sophistication of the DRX1 is compressed into a far smaller luminaire than that which can usually accommodate such advanced features. The 115m luminaire head measures just 100mm in diameter, while the luminaire as a whole has a 230mm turning circle, meaning it is ideally suited for integration into tight spaces.
In particular, the design of the RCL offers improved range of direction through the tilt axis, the DRX1 offers ±110° tilt, meaning the luminaire is well-suited to lighting the vertical plane, perfect for lighting vertical spaces within venues, such as theming elements or feature walls. With this advanced degree of control from floor level, the DRX1 allows designers and venue operators vary the lighting scenario (with light focused on different areas or objects within the space, or with different contrasts), helping to create differing ambiences for the same space. Bars and restaurants often require versatility in design; patrons would not expect the same lighting scheme at mid-day as they would, say, in the late evening, so both guest expectations and the function of the space should be treated with sympathy. There are also commercial expectations, the lighting should be designed to ‘sell’ both the space for an enjoyable experience, and to direct visitor’s attention to profitable areas such as the bars or menu boards. The DRX1 was designed to address these key concerns, with the DRX! the lighting is adaptable
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of individual luminaires with simple finger gestures in an easy-to-use interface. Up to 126 DRX1s can be controlled by a single iPad, and users can also recall global scenes, and control the dim-level of luminaires across the scheme.
Above: DRX1 product range. and provides a flexible solution can aid temporary or seasonal themes, allowing the lighting to complement the venue’s design. Recognising the need for options with controls compatibility with global standards, RCL have developed a number of DRX1 variants which allow for 1-10V, DALI and DMX dimming. Opting for the DMX protocol also allows users to control the pan and tilt of the luminaire via DMX too. Further consideration of end-user requirements is demonstrated through the DRX1’s integration with RCL’s iDirect app. With iDirect, users have complete control
The DRX1’s beam offerings include three options: narrow spot (6°), spot (10°) and flood (24°) distributions, while three colour temperatures are available as standard (2700K, 3000K, and 4000K). This greater appreciation of colour temperature; empowers designers, meaning they can choose from a cooler white for a starker or clinical feel, to a warmer offering for a more welcoming, cosy tone, which allows subtle variances in schemes. The option to choose colour temperatures with LED options available from the DRX1 offers designers greater flexibility in crafting an appropriate aesthetic for their venue spaces. The 2700K and 3000K offerings deliver 90+CRI, excellent for colour critical applications; the DRX1’s excellent colour rendering will reveal tones that may otherwise be flattened or indiscrete – helping colours to ‘pop’ and creating a vibrant space.
Tech News
EXPANDED TIKI RANGE FOR 2016 The Artis 2016 catalogue contains an expanded range of Tiki mugs to cater for this fun and rapidly growing market More and more bars are finding out that Tiki is fun, as they serve their own Caribbean-inspired cocktails in Tiki mugs. So popular has the Tiki craze become, that leading glassware and tabletop distributor, Artis, has further expanded its range of these funky drinking vessels. New Tiki for 2016 New to the range for 2016 is a collection of three Tiki glasses from Libbey, which are distributed on an exclusive basis to the UK foodservice market by Artis. The collection comprises a Tiki Hi-ball glass, a Tiki sharing bowl and a Tiki Old Fashioned glass.
shrunken heads, coconuts, glass skulls and even a bowling ball!
More details of the full 2016 Tiki range may be found online at:
Also joining the Tiki range is the Chiki Monkey Head, a Pineapple Tiki and an Indian Head Tiki. In all, there are now a total of over 30 different pieces to choose from, including volcanos, Fu Manchu,
List prices for the new Tiki glassware start at £1.85 for the Old Fashioned. The Chiki Monkey is £13.50; the Pineapple Tiki £16.50 and the Indian Head Tiki costs £15.50.
www.artis-uk.com/tiki
or why not order your own personal hard copy of the Artis 2016 catalogue by calling: 020 8391 5544
NEW CUT GLASS STYLE GLASSWARE FROM ARTIS The demand for vintage cut-glass effect glassware continues to grow – a demand that Artis is meeting with new and expanded ranges Vintage style glassware continues to play well in the pubs and bars of Britain and high on many a bar owner’s shopping list is the cutglass effect first introduced by Artis three years ago. As demand grows Artis is satisfying this requirement by introducing new and extended ranges to its 2016 catalogue. HEALEY, RADIANT AND HOBSTAR RANGES Healey offers a fine quality vintage cutglass look that is suitable for cocktails and spirits. It is available in three sizes – double old fashioned, beverage and high ball. Radiant is a unique glassware range with polished retro design that is perfect for water, whisky or cocktails. It is available in
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double old fashioned and cooler shapes. Hobstar is the first ever cut-glass effect glassware that Artis introduced. It has been so successful that the Company has expanded the range with a distinctive 30cl wine glass. Despite their sleek good looks, these glasses are surprisingly affordable. List prices for Healey start at £2.67 for the hi ball; Radiant costs just £2.85 for the double old fashioned and the Hobstar wine glass has a list price of only £2.79. More details of these and other vintage glassware ranges may be found online at:
www.artis-uk.com/glassware
or why not order your own personal hard copy of the Artis 2016 catalogue by calling: 020 8391 5544
september/october 2016
43
Venue Insight
Tried and Tested hotels for
your next conference or meeting
Heading straight to a hotel to host a conference or meeting may seem unimaginative but there is no denying that you have everything on tap, with experienced events teams, accommodation and parking – and early starts are never a problem! Guildford’s Holiday Inn is ideal for meetings and conferences. Located a short distance from Guildford Town Centre. Whether you’re planning an important business meeting, seminar or large conference, they can offer with a choice of 15 modern conference rooms and a unique range of meeting packages. 14 of their meeting rooms are located in The Academy over two floors. The superior Club Suite is perfect for a large conference, easily accommodating up to 180 delegates, while the attractive Albury Suite offers a more intimate setting for up to 12 delegates – exactly what you may need for that important board meeting. Whatever your event, we provide a conference room and service to match. All the meetings rooms on the ground floor have natural light keeping your delegates invigorated during the day. The large Academy reception break out area serving fantastic bean to cup coffee is ideal when guests need to take that all important break. Holiday Inn Guildford has new Food for Thought menus which are packed full of energy boosting
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september/october 2016
goodness to keep delegates focused for longer and provide a choice of healthy balanced dishes as well as classic comfort food and little treats. It is easy for guests to make healthier choices with clear labelling and key nutritional info to highlight the benefits. Plus their event teams have been specially trained to advise guests with specific dietary requirements. There are a range of competitive packages including all the basic requirements and free parking during the stay! More details at: www.holidayinn.com/Guildford The Holiday Inn at Kingston South is close to London and situated right on the River Thames – It has five dedicated meeting rooms for up to 300 delegates; a dedicated reception area with business support, air conditioning throughout,
flexible room layouts, free wifi and 116 contemporary bedrooms. There is so much to do in the surrounding area such as Hampton Court Palace, Chessington World of Adventures or a boat on the river, there are plenty of imaginative options for team building or recreation. www.holidayinn.com/Kingston-South The Hogs Back Hotel and Spa just outside Guildford is named after the area of surrey of the same name which is a raised ridge of the Surrey Hills, it is a narrow elevation rising over 504 feet, the sharpness of the rise is in stark contrast compared to the rest of the downs, which are more undulating. The name Hog’s Back was first mentioned by Jane Austin in 1813.
“Upon the whole it was an excellent journey & very thoroughly enjoyed by me; the weather was delightful the greatest part of the day. Henry found it too warm, & talked of its being close sometimes, but to my capacity it was perfection. I never saw the county from the Hog’s Back .so advantageously”
well as a luxurious spa area Decleor treatments available.
It is even thought that Lewis Carroll was inspired to write The Hunting of the Snark whilst walking along the Hog’s Back!
www.farnhamhogsbackhotel.co.uk
Originally one of the Admiralty semaphore stations because of its high vantage point, the hotel is now owned by Surya Hotels. The Hog’s Back Hotel and Spa has 96 bedrooms, a restaurant, a bar, five conference rooms (accommodating up to 200 delegates), a swimming pool, sauna and steam room as
The recently refurbished conference area offers a flexible space and although there are plenty of break out areas, if the weather is good, the grounds are stunning and ideal break out spots.
Booking a hotel in Guildford for your next meeting means you can safely start early, or carry on until late; offer overnight accommodation, and have no worries that anything you may need or indeed have forgotten, will be within easy reach! For more information on hotels and conference venues in Guildford go to:
www.visitguildford.com
september/october 2016
45
Venue Insight
Beat Brexit,
Support British Business You’ve seen the news, heard the scaremongering, now it’s time to get down to business.
Found it cheaper elsewhere? It happens, you’ve shopped around and been offered a better price, but wait!
At B-Loony, we believe that a recession caused by ‘Brexit’ won’t become a reality if people believe in Britain.
• What is the real cost of a cheaper alternative to your business or your customer? • Is the alternative product compliant with product safety standards? • Does the competitor employ homeworkers, exposing you to the serious risk of child labour? • How could your brand be affected by negative press around these issues?
Now is the time to Support British Business and UK Manufacturing • Poor exchange rate buying from overseas? Buy British • Chinese factories closing for holidays? Buy British • Ethical standards in question? Buy British • Need assurances on material sources? Buy British • Worried about child labour being used? Buy British As a UK manufacturer, B-Loony have invested heavily in our commitment to compliance across all areas of the business. Are you compliant? Our policies and certifications show just how far our commitment goes to ensuring customer safety, healthy working practices and environmental sustainability. We are ISO:9001 Certified, SEDEX Audited Members, conduct regular EN71 Toy Safety testing, are certified FSSC:22000 food safety compliant, and have adopted an FSC Policy. For information on compliance or any sales enquiry, our friendly team are always ready to take your call.
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september/october 2016
Our prices don’t just reflect the quality of our workmanship, but the investment we make in adhering to safety, environmental and ethical working standards to protect your business, as well as ours. Our pricing policy is that we will always attempt to match a cheaper price, we just ask that you give us the opportunity to do so. If we really can’t match a price, ask yourself how much brand reputation and customer safety is worth to your business - we do every day.
Join us in supporting and promoting British manufacturing!
Call Sales: 01494 774 376 Email: sales@b-loony.co.uk Website: www.b-loony.co.uk
Lucky Voice private karaoke rooms and cocktail bar
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Tech News
Nelson Catering Equipment at Independent Hotel 2016 With 35 years’ kitchen design experience, Nelson provides cleverly thought through solutions which allow the ultimate kitchen layout to be achieved every time. Nelson supplies and installs all the UK’s leading brands of catering equipment as well as its own warewasher range and provides a bespoke stainless steel fabrication service.
stand
132
At the Independent Hotel Show, Nelson will be showing on screen images from its hotel and restaurant kitchen design portfolio and will be showcasing the latest equipment from Blue Seal and Controlled Induction. Nelson will also focus on its own range of warewashers, including the new Advantage Plus glasswashers and dishwashers, available in various undercounter and pass through models. Designed for a discerning market that demands the highest build quality, faultless performance and ongoing reliability, Advantage Plus provides the ultimate warewashing solution. These machines deliver on every level. They reduce running costs drastically by using minimal water, energy and chemicals; they run exceptionally quietly and they produce exceptional results.
Get in touch +44 (0)1634 568925 Above: Nelson Catering Equipment at Independent Hotel Show. Outstanding results are achieved across all types of crockery and glassware – even delicate items can be washed with the ‘Soft Start’ programme which gradually
VENUE
builds to full force. The Nelson Advantage is built to exceptionally high specifications with all parts undergoing rigorous testing to ensure durability and ongoing reliability.
INSIGHT
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Tech News
Precision’s new Variable Temperature Drawer:
is it a fridge? Is it a freezer? No, it’s both!
British manufacturer’s ultraflexible, energy-saving individually refrigerated drawer unit. Precision has launched the latest version of its Variable Temperature Drawer, the individually refrigerated unit that provides a compact, incredibly flexible bulk storage solution, right in the heart of the kitchen. The new version, model VUBC121, is the first Precision individual drawer to launch since the introduction of the Ecodesign and Energy Labelling Directives and MEPS (Minimum Energy Performance Standard). In independent tests, carried out by RD&T, the drawer scored ‘A’ when operating as a fridge and ‘B’ when being used as a freezer (EN16825 Climate Test Class 4). What makes the VUBC121 even more attractive, according to Precision, is that it offers the best value of any unit of its type on the market. The VUBC121 has a clever new airflow design and an upgraded refrigeration system that enhance temperature control while delivering excellent energy efficiency. The thickness of insulation on the top of the drawer has been increased, helping to reduce running costs even further. As with the majority of Precision products, the drawer
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Above: Precision’s Variable Temperature Drawer.
uses eco-friendly hydrocarbon refrigerant, R290, which has a GWP (Global Warming Potential) of just three. It also features Precision’s ‘green’ polyurethane insulation, which has an ODP (Ozone Depletion Potential) of zero.
from blocked condensers. The refrigeration system is designed to operate effectively even in ambient temperatures up to 43°C.
The ability to switch the drawer from fridge to freezer, at the push of a button, is a huge bonus in any kitchen where seasonal or other menu variations mean that storage requirements change from time to time. The flexibility of the unit is further enhanced by a variety of options, including a worktop and the ability to stack units. The optional heat resistant worktop allows operators to put cooking appliances on top of the drawer.
Says Precision Managing Director Nick Williams.
The drawer size is GN2/1 and the maximum pan depth is 180mm. The net usable volume is 62 litres, while the external dimensions are 1100mm wide by 675mm deep and 410mm high. The drawer is constructed in stainless steel throughout and uses Precision’s advanced controller with an oversize, easy read LCD screen. Standard features include hot gas defrost, flush door handle, Hi/Lo audio visual temperature alarm, a waste heat recovery condensate vaporiser and a system to protect the compressor
“This is our best ever variable temperature drawer.”
“I’m delighted for our R&D team that it achieved such brilliant energy label ratings. I believe the VUBC121 offers the best flexible, affordable individual drawer storage solution for the modern commercial kitchen.” The VUBC121 is available through Precision distributors. The list price is £2,505. RD&T (Refrigeration Developments and Testing Ltd) is a leading independent test house for refrigeration equipment. Visit rdandt.co.uk for more information. For more information check out the Precision website: www.precision-refrigeration.co.uk or call the company directly on: +44 (0)1842 753 994
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