Live brief 2

Competition: Pretty Green Talenthouse Brief: Design a T-shirt for Pretty Green, inspired by The Who. The winner will have there T-shirt manufactures and massed produced for sale in store and online.

Considerations: That the design will have to show clear inspiration from The Who, and to have clear Pretty Green undertones throughout the design in order for it to fit with the already established aesthetic.

Bobby Jones

OUDG503

1

Competition: Pretty Green Talenthouse Design Elements: I was inspired by ‘The kids are alright’ album artwork. Draped in a Union Jack, the consumer can now also don the flag and become part of the band.

The paisley design which creeps into the blue of the flag was taken from the Pretty Green trademark pattern, to keep tapped in to the manufacture.

Finally the arrow on the front of the design is from The Who typography. The arrow ascends from the ‘o’. The Pretty Green logo sits at he top of the arrow head.

Bobby Jones

OUDG503

2

Competition: Pretty Green Talenthouse Development: The same concept but the imagery was directly from ‘The kids are alright’. I chose against this design as there is not enough clarity on what the design is.

Bobby Jones

OUDG503

3