PORTFOLIO

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ROBIN DE BEELDE

PORTFOLIO


WHO AM I ?

HI, I’M ROBIN AND I’M A 3RD YEAR STUDENT FROM BELGIUM AT THE UANTWERPEN. I’M SPORTIVE AND LOVE GYMNASTICS, BUT ALSO PHOTOGRAPHY AND SKETCHING, WHICH I DO IN MY SPARE TIME. I CHOSE TO STUDY PRODUCT DEVELOPMENT BECAUSE DESIGN HAS ALWAYS HAD MY ATTENTION JUST LIKE SKETCHING, AND WHAT’S BETTER THAN TO COMBINE YOUR PASSIONS INTO A JOB LATER? I PRACTICE GYMNASTICS SINCE I WAS 6.

BE

I PRACTICE PHOTOGRAPHY SINCE 5 YEARS.

I LOVE SKETCHING CARS.


SCHOOL PROJECTS

01 02 03 04 05 06 AMHU

INSU

TALE-O-MATIC

PERSONAL CONTAINER

TERMINAL.

AIR FRESHENER


01

‘‘

FIND A PRODUCT THAT IS STIGMATIZING FOR ITS USER OR THE ENVIRONMENT AND DESIGN 6 SOLUTIONS THAT HELP IT TO BE GENERALLY MORE ACCEPTED.

STIGMATICITY


INSU

FOR THIS ASSIGNMENT WE HAD TO DESIGN 6 SOLUTIONS FOR AN EXISITING STIGMATIZING PRODUCT. THESE SOLUTIONS NEEDED TO SOLVE THE STIGMATIZING PROBLEM OR MAKE IT MORE BAREABLE FOR THE USER AND HIS/HER ENVIRONMENT. WE DECIDED TO CHOOSE FOR A GLUCOSE METER BUT AFTER RESEARCH REFOCUSED ON THE INSULIN PUMP, ANOTHER PRODUCT FOR PEOPLE WITH DIABETES.

| EXPLORATION EXPLORING THE GROUP OF POSSIBLE USERS AND DECIDING ON THE CRITICAL USERS

BRAINSTORMING

DEFINING PRODUCT

ONLINE RESEARCH

DEFINING USERS

IDEATION

FINALIZING CONCEPTS

STIGMATICITY _ INSU


WE DECIDED ON 3 FOCUS GROUPS: ELDERLY, YOUTH AND SPORTERS. WE THEN STARTED SKETCHING DIFFERENT CONCEPTS TO FINALLY END UP WITH 6 CONCEPTS WE WOULD DEVELOP FURTHER.

| IDEATION

SKETCHING A MINIMUM OF 2 CONCEPTS FOR EACH GROUP, AFTER THIS WE CHOSE 6 CONCEPTS WE DEVELOPED FURTHER FROM CONCEPT TO PRODUCT WITH SOME DESIGN: INSU COVER, INSU LEG STRAP, INSU SIGHT, INSU STRAP BAG, INSU WATCH AND INSU SPORTLINE.

WE USED THE PAM’S METHOD TO FIND THE SOCIAL AND STIGMATIZING PROBLEMS FOR ALL THE STAKEHOLDERS AND NEXT WE USED THE PIM’S METHOD TO FIND DIFFERENT TYPES OF SOLUTIONS FOR THESE PROBLEMS. (These methods were developed by UAntwerpen PhD Kristof Vaes.)

STIGMATICITY_INSU


THESE ARE MY 4 PERSONAL RENDERINGS OF THE 6 FINAL CONCEPTS. 2 CONCEPTS FOR ACTIVE USERS (LEG STRAP - SPORTLINE), 1 FOR YOUTH (STRAP BAG) AND 1 FOR EVERYONE (WATCH).

| FINALIZATION

INSU LEG STRAP

FOR THE ACTIVE USER

INSU WATCH

FOR THE DESIGN LOVER

THESE RENDERS ARE DONE IN PHOTOSHOP STARTING FROM A SCANNED SKETCH AND MADE INTO A DIGITAL RENDERING USING A WACOM TABLET.

INSU SPORTLINE

FOR THE SPORTIVE USER

INSU STRAP BAG

FOR THE TRENDY USER

STIGMATICITY _ INSU


02

‘‘

DESIGN IN 1 WEEK A SOLUTION FOR THE NEAR FUTURE TO SOLVE AN EXISTING PROBLEM, MAKING A COMBINATION OF TRANSPORTATION IN ANY SORT AND HEALTHCARE.

WORKSHOPWEEK


AMHU

(ARMY MOBILE HOSPITAL UNIT)

FOR THIS ASSIGNMENT WE WORKED TOGETHER WITH DESIGN STUDIO: ‘DESIGN BY FRANK’ TO FIND A SOLUTION TO AN EXISTING PROBLEM WHERE WE WOULD COMBINE TRANSPORTATION AND HEALTHCARE IN 1 WEEK AND IT HAD TO LOOK ‘BADASS’. WE CHOSE TO INNOVATE THE MOBILE ARMY CAMPS / FIELD HOSPITALS, WE WANTED TO MAKE THESE FASTER LIKE TENTS AND STRONGER/MORE HYGIENIC LIKE BUILDINGS. THIS SOLUTION INVOLVED 2 TRUCKS AND A TENT-SYSTEM.

| EXPLORATION

THERE ARE 3 KINDS OF SOLUTIONS FOR THE MOMENT. WE WANT TO MAKE A COMBINATION OF THE LAST 2, THE BENEFIT OF THE SPEED OF TENTS AND THE DURABILITY OF CONCRETE/METAL STRUCTURES.

REFUGEE CAMP BRAINSTORMING

ONLINE RESEARCH

DEFINING CONCEPT

IDEATION

FIELD HOSPITAL MAKING MOCK UP

ARMY BASE FINALIZING CONCEPT

WORKSHOPWEEK_AMHU


WE FIRST DECIDED ON A PLACEMENT SYSTEM FOR THE TENTS: 1 TRUCK LAYS DOWN THE GROUND PLATES, 1 TRUCK PUTS DOWN THE TENT STRUCTURE AND PULLS IT OPEN, THEN THE TENTS ARE CLOSED ON THE FRONT AND BACK END.

| IDEATION AFTER THIS I STARTED SKETCHING THE DESIGN OF THE TRUCK AND WE WORKED OUT A FOLDING MECHANISM FOR THE TENT STRUCTURE, BASED ON ORIGAMI.

WORKSHOPWEEK_AMHU


THIS IS THE FINAL RESULT AFTER 1 WEEK OF INTENSE DESIGN: A PHOTOSHOP RENDER OF THE TRUCK AND A PROTOTYPE OF THE TENT SYSTEM (GROUND PLATE - TENT STRUCTURE).

| FINALIZATION

ON THE LEFT IS THE FINAL PHOTOSHOP RENDER SHOWING THE FRONT AND BACK OF THE TRUCK, ON THE RIGHT IS THE AMHU LOGO INSPIRED ON THE ORIGAMI TENT STRUCTURE (BOTTOM).

AMHU LOGO BASED ON THE FRONT VIEW OF THE FOLDABLE TENT STRUCTURE.

SETUP GROUND PLATE

MULTI PURPOSE

WET

COLD

URBAN

DRY

01

TENT STRUCTURE

02

FINISHED SETUP

03

WORKSHOPWEEK_AMHU


03

‘‘

DESIGN AN ITEM IN WHICH 1 PERSON/GROUP CAN STORE MAXIMUM 5 PERSONAL ITEMS AND CORRESPONDS WITH THE STYLE OF THE USER.

PERSONAL CONTAINER


PERSONAL CONTAINER

FOR THIS ASSIGNMENT WE HAD TO MAKE, WHAT’S CALLED A PERSONAL CONTAINER, AN ITEM THAT CAN HOLD 5 PERSONAL BELONGINGS OF A USER OF CHOICE. THE PRODUCT HAD TO BE DESIGNED IN SUCH A WAY THAT IT FITS COMPLETELY WITH THE STYLE OF THE USER. AFTER SOME EXPLORATION WE CHOOSE FOR THE LIVE-DUBSTEP PERFORMANCE ‘DESTROID’ AS USER. SO THE FINAL PRODUCT HAD TO LOOK MEAN, FUTURISTIC, AND OVERWHELMING.

| EXPLORATION

BRAINSTORMING

WE STARTED BRAINSTORMING AROUND SOME EXTRAORDINARY JOBS AND HOBBY’S AND ENDED UP GOING FOR DJ’S WHICH WE LATER SPECIFIED INTO THE LIVE-DUBSTEP PERFORMANCE ‘DESTROID’.

DEFINING USER

DEFINING ITEMS

PLACEMENT ITEMS

FORM IDEATION

FINALIZING CONCEPT

PERSONAL CONTAINER


WE FIRST DECIDED ON THE USER (DESTROID), WE THEN DEFINED THE ITEMS THAT HAD TO FIT IN THE PREDEFINED MAX. VOLUME. AFTER THIS WE TESTED DIFFERENT SETUPS WITH A MOCK UP AND FINALLY WE SKETCHED THE EXTERIOR OF THE PERSONAL CONTAINER

| IDEATION SKETCHES: FINAL FORM (RIGHT), EXPLORING FORMS (MIDDLE), SKETCHING SETUPS FOR THE ITEMS (RIGHT) (LATER TESTED WITH MOCK UP ) (BOTTOM).

TESTING REACHABILITY AND STRAP SYSTEM ON THE USER.

PERSONAL CONTAINER

TESTING THE LAYOUT OF THE 5 ITEMS IN THE MAX. VOLUME.


THIS IS THE FINAL RESULT OF THE PERSONAL CONTAINER, A 3D SOLIDWORKS MODEL. IT REFLECTS THE PERSONAL STYLE OF ‘DESTROID’ AND FITS THE 5 PERSONAL ITEMS, WITH SPECIAL OPENING MECHANICS FOR ALL OF THEM.

| FINALIZATION

ON THE TOP LEFT IS THE FINAL RENDER WITH THE RED GLOWING LED’S AND STRAPS, THIS PRODUCT IS WORN ON THE USER’S CHEST, WITH THE 4 STRAPS CLOSING IN 1 PLACE. (TOP RIGHT: IN USE)

OPENED PERSONAL CONTAINER, SHOWING OPENING MECHANICS AND PERSONAL ITEMS.

DIFFERENT TYPES OF STRAPS THE USER CAN CHOOSE FROM. (ALSO SHOWN ON 3D MODEL)

PERSONAL CONTAINER


04

‘‘

DESIGN A PRODUCT THAT TELLS A TALE MAKING USE OF THE INPUT OF ITS USER AND FOCUS ON THE USER EXPERIENCE.

WORDCATCHER


TALE-O-MATIC

FOR THIS ASSIGNMENT WE HAD TO MAKE, WHAT’S CALLED A WORDCATCHER. IT’S A PRODUCT THAT USES UP TO 5 WORDS OF THE USER AS INPUT, THEN A SMALL GROUP OF WRITERS, STORYTELLERS, ... MAKE A STORY OUT OF IT IN 24H AND THAT GETS SENT BACK TO THE USER. HE/SHE CAN LISTEN TO IT ONCE. THE FOCUS OF THIS PRODUCT IS ON THE USER EXPERIENCE.

| EXPLORATION

DEFINING USER

WE FIRST DECIDED ON WHICH TYPE OF USER WE WANTED TO FOCUS. WE WENT WITH CHILDREN (BOYS AROUND THE AGE OF 9) AND WROTE A PERSONA FOR OUR FOCUS GROUP.

SKETCHING

PROTOTYPING

DESIGNING FORM

FINAL PROTOTYPE

USER TEST

WORDCATCHER_TALE-O-MATIC


AFTER WE DECIDED ON THE USER WE STARTED EXPLORING THE ACTIONS FOR: INPUT (WORDS), WAITING (24H) AND OUTPUT (STORY). WE SKETCHED THESE AND TESTED THESE WITH CARDBOARD MODELS.

| IDEATION

WORDCATCHER_TALE-O-MATIC

SKETCHES: ACTIONS (TOP), FORM (BOTTOM) - SOME PROTOTYPES (BOTTOM)


THIS IS THE FINAL MODEL OF THE TALE-O-MATIC, A WORDCATCHER FOR BOYS FROM 7-10. WE ALSO TESTED THE FINAL CARDBOARD MODEL WITH A GROUP OF KIDS (BOYS AND GIRLS) TO CHECK IF THE INTERACTION IS CLEAR AND THE MODEL CORRESPONDS WITH OUR FOCUS GROUP.

| FINALIZATION

THE FINAL RENDER OF THE TALE-O-MATIC, IN FULL STEAMPUNK STYLE (MIDDLE) AND THE ACTIONS WHEN IT’S IN USE (TOP RIGHT TO BOTTOM LEFT). IN-USE (BOTTOM LEFT) AND DETAILS (LEFT)

01

02

03

04

09

08

07

06

05

WORDCATCHER_TALE-O-MATIC


05

‘‘

REDESIGN AN AIR FRESHENER, BASED ON AN EXISTING SYSTEM , THAT IS ECO FRIENDLY AND HAS A BRAND IDENTITY.

AIR FRESHENER


AIR FRESHENER

FOR THIS ASSIGNMENT WE HAD TO REDESIGN AN AIR FRESHENER. WE HAD TO USE THE EXISTING MAIN MECHANIC (IN OUR CASE THE PRODUCT MADE USE OF THE GRID TO EVAPORATE A FLUID.) BUT WE HAD TO TWEAK IT TO MAKE IT MORE ECO FRIENDLY AND WE HAD TO CREATE A HOUSING THAT FITS WITH AN EXISTING BRAND IDENTITY, WE CHOSE FOR ‘AXE’.

| EXPLORATION

WE STARTED EXPLORING INDIVIDUALLY TO DISCOVER PROBLEMS WITH THE EXISTING MODEL THAT COULD BE RESOLVED, INCORPORATING ECOLOGY IN OUR DESIGN PROCESS.

FUNCTION STRUCTURE OF EXISTING MODEL ANALYZING PRODUCT

PROBLEMS IDEATION

COMBINING SOLUTIONS

BRANDING IDEATION

FINAL MODEL

ECO STAR FEEDBACK

AIR FRESHENER


AFTER ANALYZING THE EXISTING PROBLEMS I STARTED SKETCHING DIFFERENT SOLUTIONS FOR EACH INDIVIDUAL PROBLEM. THE NEXT STEP WAS A TRADE OFF AND ADDING THE SOLUTIONS TOGETHER AND THE LAST WAS INCORPORATING THE BRAND IDENTITY.

| IDEATION

SKETCHES FROM LEFT TO RIGHT: SOLUTIONS, 3 COMBINATIONS FOR TRADE OFF AND BRAND IDENTITY.

WE ANALYZED THE EXISTING AIR FRESHENER USING THE ECOSTAR-TOOL AND VERIFIED THE NEW MODEL WITH THE SAME TOOL.

AIR FRESHENER

THE ‘AXE’ SHAMPOO BOTTLE ON WHICH THE FORM OF THE AIR FRESHENER IS BASED.


THIS IS THE FINAL MODEL OF THE AXE AIR FRESHENER. IT USES THE GRID TO HEAT UP A RESISTOR TO EVAPORATE THE FLUID THAT DRIPS OUT OF THE CYLINDRICAL CONTAINER ONTO THE BOWL BELOW. THE LEVEL CAN BE ADJUSTED WITH THE WHEEL, BY INCREASING OR DECREASING THE AMOUNT OF DROPS. ITS FORM IS INSPIRED BY THE AXE SHAMPOO BOTTLE.

| FINALIZATION

LEFT: FULL VIEW, RIGHT: EXPLODED VIEW (BACK) AND SOME DETAILS. IT’S SIMPLE IN FORM AND FUNCTION TO MAKE IT ECO FRIENDLY AND BEAUTIFUL.

AIR FRESHENER


06

‘‘

DESIGN AN AUTOMAT THAT’S LOCATED IN A PROTECTED ENVIRONMENT MAKING IT AS MODULAR AS POSSIBLE, BUT STILL SAVE, AND GIVE THE AUTOMAT AND ITS ‘GUI’ A FRESHER LOOK.

AUTOMAT


TERMINAL.

FOR THE BACHELOR THESIS WE HAD TO DESIGN A NEW MODEL OF AUTOMAT FOR THE FIRM ‘ANTENOR’. THE EXISTING MODELS ARE OUTDATED AND USE TOO MUCH SPACE, SO MODULARITY WAS A BIG FOCUS. THE GUI (GRAPHIC USER INTERFACE) HAD TO BE REDESIGNED TO, TO A MORE UP TO DATE VERSION.

| EXPLORATION

ANALYZING MODELS

WE STARTED ANALYZING THE EXISTING MODELS OF AUTOMATS AND DECIDED ON A FOCUS CONTEXT (CINEMA), BUT THE AUTOMAT HAS TO FIT IN EVERY PROTECTED CONTEXT.

DEFINING CONTEXT

IDEATION

SYSTEM DESIGN

VERIFICATION

PRODUCT DESIGN

FINAL MODEL

AUTOMAT_TERMINAL .


AFTER ANALYZING THE EXISTING PROBLEMS WE SEARCHED FOR SOLUTIONS FOR 5 ASPECTS: MODULARITY, TECHNICAL ASPECT, ERGONOMICS, DESIGN AND INTERACTION. WE COMBINED THESE INTO 1 SYSTEM DESIGN WE MATERIALIZED IN THE PRODUCT DESIGN FASE.

| SYSTEM DESIGN

AUTOMAT_TERMINAL .

TOP: SKETCHES FROM THE SYSTEM DESIGN BOTTOM: MOODBOARD OF THE DESIGN STYLE


| SYSTEM DESIGN

SYSTEM DESIGN WITH THE FOCUS ASPECTS: 01. STACKING 02. DESIGN 03. LIGHT FEEDBACK 04. ERGONOMIC SCREEN 05. 2 KEY PRINCIPLE 06. SECURE SAFE 07. + 08. ATTACHMENT

01.

02.

03.

04.

05.

07.

06.

08.

A QUICK DIGITAL SKETCH THAT REPRESENTS THE SYSTEM DESIGN WITH ITS ASPECTS.

AUTOMAT_TERMINAL .


THE FINAL STEP WAS TO MATERIALIZE THE SYSTEM DESIGN AND GET TO A FINAL MODEL. WE FIRST TESTED THE GUI FOR ITS USABILITY AND THE AUTOMAT FOR ITS STRENGTH. THESE ARE THE FINAL RENDERS.

| FINALIZATION

AUTOMAT_TERMINAL .

THE ‘TERMINAL.’ IS MAINLY MADE OUT OF STEEL SHEET AND HARDENED GLASS. IT CONSISTS IN ITS MAXIMUM FORM OF 6 UNITS AND MINIMUM 3 UNITS. IT HAS A 27’’ TOUCHSCREEN AND SPACE UNDER IT FOR WHEELCHAIR USERS.


| FINALIZATION

SOME DETAIL RENDERS SHOWING: LIGHT FEEDBACK, ASSEMBLY OF UNITS, MAINTENANCE, CABLE MANAGEMENT, RANGE OF UNIT COMBINATIONS, ...

AUTOMAT_TERMINAL .


SPARE TIME PROJECTS DIGITAL WORK

SKETCHES

PHOTOGRAPHY

OTHER PROJECTS


SKETCHES

THESE ARE SOME OF MY SKETCHES I MADE IN MY SPARE TIME. MOST OF THEM ARE CARS BECAUSE I’M FOND OF AUTOMOTIVE DESIGN. I ALSO HAVE A SMALL SKETCHBOOK IN WHICH I MAKE A DAILY SKETCH.

SKETCHES


DIGITAL WORK

NEXT TO THE SKETCHING WITH PENCIL AND PAPER I ALSO MAKE SOME DIGITAL WORK IN MY SPARE TIME (ARTWORK, LOGOS, RENDERS, ...). THIS IS SOME OF MY DIGITAL WORK. (MADE WITH WACOM INTUOS OR RENDERS WITH KEYSHOT / SOLIDWORKS)

DIGITAL WORK


OTHER PROJECTS

THESE ARE 3 SPARE TIME PROJECTS I DID: A DESKTOP ORGANIZER MADE OUT OF 1 SHEET OF CARDBOARD, A MOOSE PEPAKURA HEAD AND A MODULAR TREEHOUSE.

OTHER PROJECTS


PHOTOGRAPHY

SINCE 5 YEARS I PRACTICE PHOTOGRAPHY. IT STARTED ON VACATION AND NOW I TAKE SOME PICTURES OF THINGS I FIND BEAUTIFUL HERE AND THERE IN MY SPARE TIME AND ON VACATION.

PHOTOGRAPHY


SKILLS

LANGUAGES DUTCH ENGLISH FRENCH GERMAN

ANY QUESTIONS ?

robin.de.beelde@telenet.be +32 (0)4 87 45 07 37 www.behance.net/RBN_

PROGRAMS

SOLIDWORKS RHINOCEROS KEYSHOT SKETCHBOOK PHOTOSHOP INDESIGN ILLUSTRATOR

OTHERS

SKETCHING PHOTOGRAPHY

THANK YOU !


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