Rochester Cocktail Revival | Year Nine | Official Brochure

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OFFICIAL BROCHURE

Rochester Cocktail Revival YEAR NINE JUNE 6-12, 2022 PROCEEDS OF RCR 9 BENEFIT CANCER SUPPORT COMMUNITY ROCHESTER

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FOR THE CRAFT

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a notebook that is old enough to have started off in a paper packet tucked behind my wallet, to what

Inside

is now a ‘note’ on my iPhone, I keep a list of ideas for cocktail names. There are

Host Bars

hundreds at this point. As a former [amateur]

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Feature Events

music producer, I liken the practice of naming drinks to that of christening song titles. Alluring, ironic or an inside joke,

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Map of Venues

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Seminars

16

these monikers are the results of brief inspiration

and

a

reference

to

culture

surrounding that moment in time. Bestowing a name upon a drink is only 5% of creating it, but as dessert completes a meal, to me, the privilege of imagining a cocktail’s

Thank You

title is as much a part of the creative process as is picking a base spirit.

Cancer Support Community Rochester Often, I find myself answering the question,

George Eastman Museum

‘What is the RCR?’ It’s a festival, with a

Historic German House

multitude of celebrations of drink culture,

City Blue

a fantastic charity partner, a showcase of

Fee Bros.

talent, a creation. Sometimes I look at all

Black Button Distilling

the madness that goes into manifesting this

Writes & Books

behemoth and simply smile. I feel my team

Tiny Fish Printing

and I are conjuring something as though an

Bar Mecca

invisible panel of zeitgeist-adept critics

Adam Chodak + WROC News 8

are watching intently as we create.

Visit Rochester Jackrabbit Club

Leah Stacy masterfully paints pictures with

Fever Tree

words. Justin Dusett textures the context of

Katboocha

all that is graphic. Cat Archer formulates

Cocktail Garnish Co.

unforgettable cocktails for feature events,

John Henry

and Mike Martinez makes moments immortal.

Yelp Rochester

The

Refined Taste Rochester

creativity

Clutterbuck’s

continues metric

to

approach

flow:

Donny

mashes

The Lucky Flea

up

the classics, Gabrielle Lewis sculpts with

AltBar

spirits, Zack Mikida hones hospitality amidst

The Little Theatre

his palace of agave, Samantha Councilman

CITY Newspaper

crafts

creative

concepts,

Ralph

DiTucci

is an architect of ice, Will, Cornfields.

The immense amount of energy the entire Rochester craft bar community pours into seven days of imbibing is impressive beyond

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Photographer

Mike Martinez

Design Director

Cat Archer

Director, Rochester Cocktail Revival

Associate Producer

Good Luck / Cure / Jackrabbit Club / Lucky’s / DMC Management

Leah Stacy

Chuck Cerankosky

Personnel

memories. Back Together. RCR9, here we go.

Chuck Cerankosky

to experience camaraderie. Back to creating

Founder & Director

It pulls us away from those iPhones and back

Justin Dusett

The creativity that is RCR showcases talent.

Special Events Producer

anything we all can imagine.

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HOST BARS

Bar Bantam

Grace & Disgrace

Redd

S. Clinton Ave.

17 Richmond St.

24 Winthrop St.

Bitter Honey

Jackrabbit Club

Roux

127 Railroad St.

40 Anderson Ave.

688 Park Ave.

Branca Midtown

Lento

Swan Dive

280 East Broad St.

274 Goodman St. N

289 Alexander St.

Cheshire

Locals Only

Tapas 177

647 South Ave.

311 Alexander St.

177 St Paul St.

Cub Room

Lucky’s

The Owl House

739 S. Clinton Ave.

628 Winton Rd. N

75 Marshall St.

Cure

Nox

The Revelry

50 Public Market

302 N. Goodman St.

1290 University Ave.

The Daily Refresher

Ox & Stone

Velvet Belly

293 Alexander St.

282 Alexander St.

50 Public Market

Good Luck

Radio Social

Vern’s

40 Anderson Ave.

20 Carlson Rd.

696 Park Ave.

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2022 Rochester Cocktail Revival

Spirit Tasting Spectacular presented by:

Sample Craft Spirits From 30+ Vendors SATURDAY 6/11/22 11:00 AM → 3:00 PM

The Metropolitan ⇄ 1 S. Clinton Ave.

TICKETS → → → → → GET $5 OFF WITH CODE RCR9TASTING

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$11

June 5 - 6:15PM - The Little Theatre 240 East Ave. In the shadows of the bright lights of Las Vegas, it’s last call for a beloved dive bar known as the Roaring 20s. That’s the premise, at least; the reality is as unreal as the world the regulars are escaping from. Bloody Nose, Empty Pockets is a mosaic of disparate lives, teetering between dignity and debauchery, reckoning with the past as they face an uncertain future, and singing as their ship goes down. Presented with The Little Theatre x One Take Doc Series.

$75

June 7 - 6PM - George Eastman Museum 900 East Ave. The George Eastman Museum’s West Garden provides a lush setting for guests to sip Italian-inspired cocktail creations, enjoy hors d’oeuvres, listen to live music by The Rita Collective, commission a custom poem from J.R. Taylor, pose for the photo booth, and play lawn games. White, black, and tropical-themed attire is encouraged. Sponsored by haus-alpenz. 21+ only.

Find all the great spirits served at the RCR Garden Party at BayTowne Wine & Spirits.

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$45

June 9 - 6:30PM - The Historic German House 315 Gregory St. Join us for the most extravagant event of the ninth annual Rochester Cocktail Revival, Enchantment at Twilight: 2022 RCR Gala, featuring Branca USA. A phantasmagoric prom backdropped with trappings of magic, mysticism and apothecary-inspired cocktails featuring live music from The Televisionaries, DJ Daggz, and DJ Pro. Pin on a corsage and take a classic prom photo with your date, then compete for your spot on Prom Court. Sample cocktails from three unique bars, cheeseboards

by Fromage & Friends, and hors d’oeuvres by Folk Catering; cut up the dance floor; enjoy a live dance performance from Kanbern; and have your fortune told. It’s the after hours, boozy prom your high school self hoped for! Three cocktails included with each ticket. Dress to impress in your finest magical prom attire from any era. Find all the great spirits served at the RCR Gala at BayTowne Wine & Spirits.

$15

June 11 - 11AM - The Metropolitan 1 S. Clinton Ave. Presented by BayTowne Wine & Spirits. Taste through more than 30 spirit brands, including national and New York State distillers. Sample an expansive variety of craft spirits – the toolkit of the RCR bartenders – along with non-spirit vendors and hands-on activities like candle pouring and printmaking. Entry includes samples of up to 16 spirits and an educational seminar from NYC-based industry expert Maxwell Britten, former bar director at the James Beard Award-winning Maison Premiere. Find all the great spirits served at the Spirit Tasting Spectacular at BayTowne Wine & Spirits. **$20 at the door.** 8

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$10

June 11 - 7PM - Water Street 204 N. Water St. Extra Live Music w/ Matt + Chris O’Brian & Friends. The champion musical event of RCR... RCR Super Sound will feature Extra Life Music with Matt + Chris O’Brian & Friends the brothers behind popular locally grown acts Giant Panda Guerilla Dub Squad, Thunder Body, Lightning Skeleton and more - for a night of vibesational sonic collaboration. Matt and Chris O’Brian have been playing music together for more than two decades. Hear new original material, old favorites, and maybe some fun covers as a slew of friends and family joins them on stage. Brought to you by Rochester Cocktail Revival + presented by Reyka, Hendricks Gin, Sailor Jerry, Fistful of Bourbon, Monkey Shoulder and Tullamore Dew. Dance, revive and imbibe!

$15

June 12 - 5PM - Radio Social 20 Carlson Rd. RCR bartenders from around the city go shaker-to-shaker in the annual Bar Room Battle Royale, but only one will claim mixological supremacy. Ticket price includes admission to the Bar Ninja competition, spirit tasting tables, and samples.

Cash bar with drink specials and bar snacks will also be available, all set to a live DJ soundtrack. Judges for the Bar Room Battle TBA! **$20 at the door** Sponsored by CAMPARI AMERICA. Find all the great spirits served at the Bar Room Battle Royale at BayTowne Wine & Spirits.

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MAP OF VENUES

22 3 10

24 17 8

5 23 15

21

20 2

11 13

14

9 12 6

4

7 19 16

18 1

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Cheshire

647 South Ave.

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Locals Only

311 Alexander St.

2

Good Luck

40 Anderson Ave.

14

Radio Social

20 Carlson Rd.

3

Cure

50 Public Market

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Bar Bantam

1 S. Clinton Ave.

4

Revelry

1290 University Ave.

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Vern’s

696 Park Ave.

5

Grace & Disgrace

17 Richmond St.

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Lento

274 Goodman St.

6

Ox & Stone

282 Alexander Street

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Cub Room

39 S. Clinton Ave.

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Owl House

75 Marshall Street

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Roux

688 Park Ave.

8

Jackrabbit Club

40 Anderson Ave.

20

Nox

302 N. Goodman St.

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Daily Refresher

293 Alexander St.

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Lucky’s

628 N. Winton Rd.

10

Bitter Honey

127 Railroad St.

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Velvet Belly

3 Public Market

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Branca Midtown

280 E. Broad St.

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Redd

24 Winthrop St.

12

Swan Dive

289 Alexander St.

24

Tapas 177

177 St. Paul St.

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A SPECIAL THANK YOU TO OUR 2022 RCR BACK BAR SPIRITS

Ask for the official 2022 RCR BackBar Spirits in your favorite cocktail at any of our host bars.

ELIJAH CRAIG BOURBON

ANCHO REYES

AMRUT TWO INDIES RUM

TEREMANA TEQUILA

SEBUSCA MEZCAL

STRAY DOG GIN

BARR HILL VODKA

REDEMPTION RYE

BARROW'S INTENSE GINGER LIQUEUR

FEVER-TREE

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FEE BROTHER'S BITTERS

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SEMINARS An Introduction to Greek Spirits

plant,

June 7 - 2PM - Jackrabbit Club

qualities of production less easily defined.

FREE

40 Anderson Ave.

terroir,

hand

of

the

maker,

and

Get ready to test those tastebuds!

Greece is known for many things – beautiful beaches,

dancing

in

circles,

and

eating

lamb. But many people don’t realize that Greece has a tremendous, in-depth history and culture around its traditional spirits.

Cocktail Class Feat. McKenzie Bourbon, Rye, + Gin June 9 - 6PM -

$45

Cub Room

39 S. Clinton Ave.

(It’s not just Ouzo!) Join Johnny Livanos --

a

third

generation

Greek-American

Join Brian McKenzie, owner of Finger Lakes

restaurateur, Greek wine expert and founder

Distilling and Tony Rouhana from The Cub

of Stray Dog Gin -- to taste and discuss the

Room and learn to make classic cocktails The

main traditional spirits of Greece, as well

Cub Room way! $45 ticket gets you a set of

as some of the more modern products coming

take-home bar tools, a $10 off coupon for

out of the country. We will also discuss how

Pinnacle Liquor to purchase spirits for your

these can be used in your cocktail programs.

Home Bar, and one beverage to sip during the

Traditional spirits include Ouzo, Tsipouro,

cocktail hour following the class. Brought

Matiha, Tentura, Greek Brandy, and some of

to you by Pinnacle Liquor, Skurnik, and

the modern spirits include vodka and gin.

McKenzie.

A Little Knowledge June 8 - 5:30PM - Jackrabbit Club

$15

40 Anderson Ave. The

histories

of

spirits

and

cocktails,

it turns out, are full of yawning holes, things that nobody ever investigated, or if they did, they published their research in obscure Lithuanian technical journals.

Please join Dave and Noah for a lively and anecdotal look at some of the known unknowns of the drinks world and how they and their contributors tried to plug some of these vexing gaps in our collective knowledge, large and small—everything from the origin

Solubility Solutions with Eamon Rockey

of rum to the effects of World War II on

June 10 - 11:30AM - Jackrabbit Club

American whisky to why it doesn’t matter

40 Anderson Ave.

FREE

whether you spell it “whiskey” or “whisky.”

Happy hour to follow! Sponsored by Heaven

Have you ever asked yourself how to get the

Hill Distillery.

most flavor out of any particular ingredient?

Yes? Cool, this seminar is for you. Join Eamon Rockey, founder of Rockey’s, Liqueur,

What It’s Not: An Agave Seminar June 9 - 3PM - Bitter Honey

FREE

in a demonstration of three applications with entirely different bases, and taste drinks made with them all. Eamon Rockey is

127 Railroad St.

a graduate of the Culinary Institute of Skurnik Wines & Spirits, along with their

America, where he received his Bachelor’s

unparalleled agave portfolio, teams up with

Degree in Culinary Management. For over a

Bitter Honey for “What it’s Not,” a blind

decade, he has been a part of some of New

tasting mezcal and tequila seminar. Through

York City’s most highly regarded restaurants

tasting multiple selections of this beloved

—

category,

Aska and Betony — where he held service,

we

will

explore

the

exciting

variations in character made possible by

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including

Eleven

Madison

Park,

Atera,

management and beverage-centric positions.

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BDX Cocktail Methods with Dave Arnold + Donny Clutterbuck

FREE

June 10 - 1PM - Jackrabbit Club 40 Anderson Ave. Join Dave Arnold, founder of NYC bars Booker &

Dax

and

Existing

Clutterbuck,

Conditions

caretaker

of

+

Donny

Rochester

bar

Cure, for a seminar detailing scientific cocktail methods developed at Booker & Dax such as clarification, nitro muddling, and carbonation.

T-Pain, Data, .jpegs & You June 11 - 1PM - Bar Bantam

$15

1 S. Clinton Ave. Join Donny Clutterbuck of Cure for a fireside discussion

about

conventional

paths

and

obscure interest with Maxwell Britten, an NYC-based industry leader with 15+ years of experience. Maxwell may best be known for his role as Bar Director of Brooklyn’s James Beard Award-winning Maison Premiere, but he also spent years as an advisor and consultant

to

premium

spirits

companies;

Chief Brand Officer for The Liquor Cabinet; and opened a jazz club as Managing Partner at The Roxy Hotel in NYC. Currently, Maxwell works

as

an

advisor

to

multiple

global

resort brands and is solidifying his soonto-be-released NFT collection with Crypto. com, which is based on his seminal cocktail book, “Can I Mix You A Drink?” written with celebrity recording artist T-Pain.

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Hop aboard a special RCR x Pedal Tours collab, hosted by John Henry and Noble Oak! (Limited to 14 spots.)

Meet at Owl House on Friday, June 10 at 5 p.m., pedaling to stops along Park and Alexander (Vern’s, Swan Dive and Branca).

Noble Oak Bourbon Lemonades will be served along the way, and National Arbor Society Tree Plantings will be made in honor of each rider!

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0420_WGHE_22_RochesterRev8x5_mech_x1a.pdf

1

3/15/22

9:19 AM

refreshingly curious

PLEASE DRINK THE UNUSUAL RESPONSIBLY. HENDRICK’S GIN, 44% ALC./VOL. ©2022 IMPORTED BY WILLIAM GRANT & SONS, INC., NEW YORK, NY

View The Complete Schedule Online www.rochestercocktailrevival.com

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Ape+Canary discounted services for all hard-workin industry peeps during RCR week: 1/2 off our Signature A+C Massage ($120 becomes $60) and 1/2 off our Signature A+C pedicure ($60 becomes $30) for RCR industry professionals. They can book these services through Ape+Canary’s front desk by call/text 585-490-9401 or book directly online at apeandcanary.com. Be sure to mention you are RCR industry when booking an appt.

All RCR event ticket holders can take half off O2 Lift Facial ($125 to $62.50) - note that this is for RCR when booking!

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Made with Moroccan hibiscus blended with Brazilian clove, Indonesian cassia and Nigerian ginger, this bright red liqueur from Brooklyn is a modern twist on an exotic classic.

SORELOFFICIAL.COM • @SORELOFFICIAL

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Discover Stray Dog Wild Gin The Official Gin of Rochester Cocktail Revival

@StrayDogGin www.StrayDogGin.com

PLEASE ENJOY RESPONSIBLY / © 2022 STRAY DOG SPIRITS LLC, NEW YORK, NY / DISTILLED AND BOTTLED IN GREECE / STRAY DOG WILD GIN® 43.5% alc/vol (87 proof) ALL RIGHTS RESERVED

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World’s #1 favorite Brandy for the third consecutive year.

OUR GREATEST GRATITUDE TO THE BAR COMMUNITY AROUND THE WORLD.

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BRIDGING WORLDS

NEW YORK WORLD WINE AND SPIRIT COMPETITION 2021 – DOUBLE GOLD, BEST OF CLASS: EXTRA-AGED RUM & BEST OF OVERALL RUM

BEVERAGE TESTING INSTITUTE 2021 – GOLD (92 POINTS EXCEPTIONAL)

ASCOTT 2021 – DOUBLE PLATINUM, BEST RUM (CLASS), BEST OVER PROOF RUM (CATEGORY) OF 2021

USA SPIRIT RATING 2021 – SILVER

AMERICAN DISTILLING INSTITUTE – 2021 BEST HIGH PROOF RUM

CHINA WINES & SPIRITS AWARDS 2021 – GOLD

DIFFORTS GUIDE 5 STAR RATING

SAN FRANCISCO WORLD SPIRIT COMPETITION 2020 – GOLD

PREISS IMPORTS 760-789-9000

WINE ENTHUSIAST 2021 – 93 POINTS OUTSTANDING

NOW AVAILABLE ON

@RONCOLONSALVADORENO @RUMRYE100

WWW.PREISSIMPORTS.COM ORDERS@PREISSIMPORTS.COM

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