MAKE OUR LOYAL READERS YOUR CUSTOMERS BY ADVERTISING IN MARCH 2016 – APRIL 2017
OUR READERS ARE SMART, STRONG AND SUCCESSFUL
Reach Women Ages 25-65+
Tell them about your products and services Connect with women in a 45-mile radius of Rochester!
Established in 2000
Photo by Mike Hardwick Photography
RWmagazine.com
Contact Us SALES
editor@RWmagazine.com
GRAPHIC DESIGN
COMMUNITY CALENDAR
graphics@RWmagazine.com
2016 Rate Card PRICING
Rate
1/12 Page
Color
1-3x
$275
$525
$625
$795
$1145
$1445
$1645
Color
4-6x
$245
$425
$525
$695
$995
$1245
$1445
Black & White
1-3x
$225
$425
$525
$645
$945
$1245
$1445
Black & White
4-6x
$195
$325
$425
$575
$795
$1045
$1195
+$25
+$50
+$50
+$50
+$100
+$100
+$100
Spot Color Option Added to Black and White Ad
1/6 Page
1/4 Page
1/3 Page
1/2 Page
2/3 Page
Full Page
Prices listed are per advertisement run. Complimentary ad design. 2 proofs maximum; $25 each additional.
Prime Positions
RW Magazine Print Ad Sizes 1-3x Rate
PRICING
4-6x Rate
Back Cover
$1995
$1645
Inside Back Cover
$1845
$1545
Inside Front Cover
$1845
$1545
Page 3
$1845
$1545
Across from Table of Contents
$1795
$1495
Timeline Issue (2016)
Ad Space Deadline
Ad Copy Deadline
Release Date
May/June
Fri, Mar 18
Fri, Mar 25
Fri, Apr 22
July/Aug
Fri, May 20
Fri, May 27
Fri, June 24
Sep/Oct
Fri, July 22
Fri, July 29
Fri, Aug 26
Nov/Dec
Fri, Sep 30
Fri, Oct 7
Fri, Nov 4
Jan/Feb 2017
Fri, Dec 2
Fri, Dec 9
Fri, Jan 6
Mar/Apr 2017
Fri, Jan 27
Fri, Feb. 3
Fri, Mar. 3
RWmagazine.com Banner Ads
1/12 1/6
1/4
1/3
1/2
2/3 Full Page
Square
2.347” x 2.333”
Horizontal
4.861” x 2.333”
Vertical
2.347” x 4.833”
Horizontal
7.375” x 2.333”
Vertical
3.604” x 4.833”
Square
4.861” x 4.833”
Vertical
2.347” x 9.833”
Horizontal
7.375” x 4.833”
Vertical
3.604” x 9.833”
Island
4.861” x 7.333”
Vertical
4.861” x 9.833”
No Bleed
7.375” x 9.833”
Trim
Vertical
2/3 1/6
Vertical Vertical
1/2
1/4
Vertical
1/2 Island
1/6 1/4
1/2” live copy area on edges and 1/4” bleed
1/2
Horizontal
Graphic Specs • High resolution PDFs & InDesign files preferred formats • Include graphics, fonts, and paper proof
12 Month Contract
Small (200 px x 200 px)
$33/month
$30/month
• Output line screen 150 lpi
Large (200 px x 400 px)
$50/month
$45/month
• Must be CMYK or grayscale; no RGB
Pricing valid with signed 6 or 12 month contract.
calendar@RWmagazine.com
8.375” x 10.875”
6 Month Contract
PRICING
EDITORIAL
info@RWmagazine.com
• No Word or Publisher files
Square
1/12
• 300 dpi minimum 1/3
1/3