RWM 2019 Rate Card

Page 1

EMPOWERING WOMEN TO LIVE PASSIONATLEY March 2019 – April 2020

RATE CARD

Reach Smart, Professional Women Ages 25-65+ In a 45-mile radius

of Rochester

Helping Women Feel Beautiful, Confident and Worthy

Connect with more than 20,000 area women with each issue of Rochester Women and 1000s more on RWmagazine.com Established in 2000


SALES info@RWmagazine.com GRAPHIC DESIGN graphics@RWmagazine.com

2019 Rate Card PRICING

Rate

1/12 Page

1/6 Page

1/4 Page

1/3 Page

1/2 Page

2/3 Page

Full Page

Color

1-3x

$275

$525

$625

$795

$1145

$1445

$1645

Color

4-6x

$245

$425

$525

$695

$995

$1245

$1445

Black & White

1-3x

$225

$425

$525

$645

$945

$1245

$1445

Black & White

4-6x

$195

$325

$425

$575

$795

$1045

$1195

+$25

+$50

+$50

+$50

+$100

+$100

+$100

Spot Color Option Added to Black & White Ad

Prime Positions 4-6x Rate

Back Cover

$1995

$1645

Inside Back Cover

$1845

$1545

Inside Front Cover

$1845

$1545

Page 3

$1845

$1545

Across from Table of Contents

$1795

1/12 1/6

1/4

1/3

$1495

Timeline Issue (2019)

Sales Deadline

Ad Copy Deadline

Release Date

Jan./Feb.

Fri., Nov. 30

Fri., Dec. 7

Fri., Jan. 4 2/3

Mar./Apr.

Fri., Jan. 25

Fri., Feb. 1

Fri., Mar. 1

May/June

Fri., Mar. 29

Fri., Apr 5

Fri. May 3

July/Aug.

Fri., May 24

Fri., May 31

Fri. Jun. 28

Sep./Oct.

Fri., Jul. 26

Fri., Aug. 2

Fri., Aug. 30

Nov./Dec.

Fri., Sep. 27

Fri., Oct. 4

Fri., Nov. 1

Jan./Feb. (2020)

Fri., Nov. 29

Fri., Dec. 6

Fri., Jan. 3

Mar./Apr. (2020)

Fri., Jan. 31

Fri., Feb. 7

Fri., Mar. 6

Graphic Specs • High resolution PDFs & InDesign files preferred formats • Include graphics, fonts, and paper proof • No Word or Publisher files • 300 dpi minimum • Output line screen 150 lpi • Must be CMYK or grayscale; no RGB

1/2

Full Page

Square

2.347” x 2.333”

Horizontal

4.861” x 2.333”

Vertical

2.347” x 4.833”

Horizontal

7.375” x 2.333”

Vertical

3.604” x 4.833”

Square

4.861” x 4.833”

Vertical

2.347” x 9.833”

Horizontal

7.375” x 4.833”

Vertical

3.604” x 9.833”

Island

4.861” x 7.333”

Vertical

4.861” x 9.833”

No Bleed

7.375” x 9.833”

Trim

8.375” x 10.833” 1/2 “ live copy area on edges and 1/4” bleed

EDITORIAL editor@RWmagazine.com

COMMUNITY CALENDAR calendar@RWmagazine.com

Vertical

Square 1/3

2/3 1/6

Vertical

RW Magazine Print Ad Sizes 1-3x Rate

PRICING

Contact Us

Vertical 1/2

1/4

Vertical

1/2 Island

1/6

1/3

1/12 1/4

1/2 Horizontal

RWmagazine.com Online Advertising 6 Month Contract

12 Month Contract

Small (200 px x 200 px)

$33/month

$30/month

Large (200 px x 400 px)

$50/month

$45/month

PRICING

Advertorials Copywriting services available: $50/200 words, $75/400 words, and $100/600 words. Advertorials are paid editorial coverage about you and your business. Include you business logo and contact information. Advertorials are SEO friendly with native content on RWmagazine.com

Advertorials in Rochester Women magazine and on RWmagazine.com With Rochester Women magazine 4-6x annual contract. ¼ Page Print Ad Size $625*/$725 Ad on RWmagazine.com $100 200 Word article

½ Page Print Ad Size $1095*/$1295 Ad on RWmagazine.com $100 400 Word article

Full Page Print Ad Size $1645*/$1845 Ad on RWmagazine.com $100 600 Word article


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