Marketing & Digital Strategy
zation, come talk with us. The professional staff in the Office of Leadership Activities have been planning, managing and advising events for years. We are here to help! Event Planning Basics Below is a list of some of the key event planning points to consider. This list may not address every element of your particular creative project; it is just a place to get started. As your ideas begin to take shape, consider having a brainstorming session with the student programs event coordinator and remember that event planning is a perfect time to exercise your best team building and leadership skills, and your commitments to inclusiveness and green initiatives. • Designing the event: What are your goals and visions for this event? Who will attend? • Who is responsible for the event? Sponsors, co-sponsors and staffing • Event budgeting: Estimating your human and financial resources • Choosing a date and time for your event • Choosing a location for your event • Special considerations for outdoor events • Selecting, inviting, negotiating and contracting your entertainment (DJ/band/performer, etc.). • Registering your event • Contingency plans: rain sites, snowstorms, rescheduling, etc. • Food and beverages, catering and bartending • Lights, sound, projections • Furniture and room setups • Custodial, housekeeping services • Parking for your presenters and audience • Keeping your event safe and compliant • Thinking sustainable • Creating inclusive events • Decorations, costumes, props, prizes, etc. • Printing tickets and creating your box office plan • Marketing and publicity
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