DESIGN CONCEPTS
R O S
A
N N A
C H R I S T I N A S C H M I D L E
2013 - 2016
about me. I like to go out. experience things. leArn something new. and it’s all the same about design.
i like unconventional ideas.
studies and education.
skills.
Industrial Design Internship
Languages
yellow design | yellow circle, Cologne 2016 | 6 months
german | native english | fluent
Industrial Design Student | Bachelor
Software Experience
University of Applied Sciences | FH Joanneum, Graz 2013 - 2016
Keyshot Rhino SolidWorks Photoshop InDesign Illustrator MS Office
Architecture Student | Bachelor University of Technology, Innsbruck 2011 - 2012
Graduation | Highschool BORG Fallmerayerstrasse, Innsbruck 2010
Social enthusiasm teamwork analytical and strategic approach
not only do i want people to see designed products as pretty things but also of tools that make their everyday life better.
OR more fun.
CONTENT
01 |
PURA
02 |
24h FORM
03 |
CARIS
NINIO
| 04
AVAPAD
| 05
OTHER
| 06
SUNBEAM PURA
01 | pura A SAILING YACHT FOR SOCIETY’S ESCAPISTS. for people who just WANT TO ENJOY NATURE AND ALL ITs PURITY. COOPERATION - SUNBEAM YACHTS
5th semester BACHELOR thesis | topic yacht of the future | GROUP PROJecT | DURATION 3 months
SUNBEAM PURA - target group
MODERN PERFORMERS couple / 2 persons ages 30 - 55
flexible - mobile - achieving trendsetters ready to take risks appreciate a good life standard AIM FOR self-realization by self-management
SUNBEAM PURA - mindset
"I WANT TO... ... escape everyday life. ... BE in intimate togetherness. ... be as close as possible to nature. ... livE in a contrast to home. ... experience sailing.�
FREE K A BRE
SUNBEAM PURA - on board
NEEDS AND ACTIVITIES ON BOARD interior And exterior is REDUCED TO THE essential they need space to ...navigate ...sleep ...eat ...cook ...wash up ...hang out
SUNBEAM PURA - inspiration
exterior contrast patterns asymmetry architecture
INTERIOR contrast material mix simplicity purism
SUNBEAM PURA - ideation
ideation
SUNBEAM PURA - ideation
ideation
SUNBEAM PURA - renderings
exterior
SUNBEAM PURA - renderings
interior
view from inside
example - kitchen
SUNBEAM PURA - animation
watch our animation to get the big picture and a 360 degree view.
24h FORM
02 | 24H form “Create a shape that resembles a car but communicates the attributes of a certain non-transportation brand.�
5th semester short PROJecT | DURATION 24 hours
24h FORM - understanding
COMBINE... ...3 key attributes of nike with the shape of a car.
= speed
agility
strength
24h FORM - shaping
24h FORM - renderings
KOMPTECH CARIS
03 | CARIS a demolition robot that is partly working autonomously and is able to shred construction waste immediately. cooperation - komptech
4th semester | topic shredder of the future | group PROJecT | DURATION 4 months
KOMPTECH CARIS - task
into this we want to turn this...
clear unused offices
plan reutili
this...
tilization
to achieve this!
reconstruct into living space
KOMPTECH CARIS - problem
. . . t u b
while demolishing and gutting old buildings there seem to appear lots of problems and dangers for construction workers and residents, like... ...dust pollution ...sound pollution ...(Temporary) reduction of livability ...difficult use of heavy machines ...danger of injury
KOMPTECH CARIS - USP
so what do we need?
effective
flexible
compact
autonomic
low risk
safe
dust-free
economic
KOMPTECH CARIS - inspiration
Inspiration CRAB SWISS ARMY KNIFE NAKED BIKE ROBOT split surface
TWO WORKING ARMS UNFOLDING MANY DIFFERENT PARTS LET CONSTRUCTION SHINE THROUGH AUTONOMOUS WORKING indicates seperation of different parts
KOMPTECH CARIS - ideation
ideation
KOMPTECH CARIS - renderings
transformation
compact state
grappler and roller visible unfolding
unfolded state
KOMPTECH CARIS - renderings
transport mode
work mode
KOMPTECH CARIS - animation
ANIMATION
NINIO
04 | NINIO the app helps organizing your and your kid’s daily routine. other parents accompany your child on its way to kindergarten and you can accompany theirs.
4th semester | topic strategic design - future mobility | GROUP PROJecT | DURATION 3 months
NINIO - target group
expeditive - adaptive - performers marie dorfinger age 31
in a long-term relationship has a daughter (marlene. age 4) is working part time in a communication agency boyfriend is working full time the have 3.600,- net, per month
NINIO - task
“WE want to preserve the relationship to Our daughter but WE don't have time to take her to kindergarten every day...�
what can WE do ?
? B
kindergarten
A home
C work
NINIO - message
we safely take your kid to kindergarten... provide long-term support
enable trust
minimize stress
...and you’re in !
enable connections
strengthen relationships
use digital media
social
graphic
emotional
friendly
safe
controlled
playful
fun
ual
close
cas
informal
transparent
NINIO - app interface
icon
start screen And menu
login
parents get push notifications when their kids have arrived !
other
NINIO - message
simply... get in touch with other parents from your kid’s kindergarten. you don’t have time to bring them ? Maybe they can help you out by accompaniing your child ! and maybe you will do the same for them next week.
NINIO.
THERE ARE OTHER THINGS TO WORRY ABOUT.
AVAPAD
05 | AVAPAD a neck protector for ski tourers and freeriders. it helps keeping the neck and head stable in case of getting hit by an avalanche. cooperation / supervision - MADKEM
3RD semester | topic sports and safety | solo PROJecT | DURATION 3 months
AVAPAD - task
facts many freeriders suffer from severe injuries or get killed in avalanches. and that despite using full gear and/or avalanche backpacks. the second most common causes of death are fatal injuries of the neck.
asphy
asphyxiation 91 %
fatal injuries 6 % hyperthermia 3 %
AVAPAD - inspiration
supportive comfortable convenient
AVAPAD - ideation
neck pad
ideation
avalanche transceiver
fixation for helmet
back protector
AVAPAD - model making
modeling clay, fibreglass, padding, textiles... ...put together.
AVAPAD - model making
prototype
OTHER
06 | OTHER some sketches...
OTHER - sketches
OTHER - sketches
THANK YOU ! Rosanna Schmidle schmidle.rosanna@hotmail.com +43 676 4229977