THETheNEWS News
How aRE the millennials receiving World News? What information are they remembering? Are the millennial’s slowly being brainwashed into what seems to be important in life?
AUTHENTICITY Being real to ourselves
Brainwashed
How can we really express ourselves? How is information manipulated?
What’s important?
THE NEWS
Why am I discussing this
What do I want to know?
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Who reads the News? How do journalists piece together information? Which information makes a good news article? Is print fading out?
BOOKS
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EMERGNCE OF DIGITAL TECHNOLOGY.
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CONTENT OF NEWSPAPERS IS EFFECTIVELY REDUNDANT.
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NEWSPAPER BOYS AND GIRLS WILL BE CONSIGNED TO HISTORY.
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BREAKFAST TIMES WILL BE TRANSFORMED; THE CLUTTER OF MARMALADE POTS, MUESLI, TOAST AND TEA CUPS ON THE KITCHEN TBLE WILL NEED TO MAKE WAY FOR THE FAMILY’S COMPUTER(S)
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IT IS POSSIBLE FOR HEARERS TO MISUNDERSTAND SOMETHING WHICH WAS CLEARLY AND ACCURATLEY EXPRESSED.
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THE MORE CLEARCUT THE STORY IS, THE MORE IT IS FAVOURED.
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NEGATIVITY IS WHAT COMES TO PEOPLES MINDS AS THE BASIC NEWS VALUE.
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DAMAGE, INJURY OR DEATH WHICH MAKE DISASTERS AND ACCIDENTS NEWSWORTHY.
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THE BEST NEWS STORY IS SOMEONE ELSE’S DISASTER.
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WHILE OCCASSIONALLY THERE IS A CRY FOR GOOD NEWS, PEOPLE ACTUALLY PY LESS ATTENTION TO GOOD NEWS THAN BAD NEWS
THE NEVER ENDING NEGATIVITY…
h$p://www.bbc.com/future/story/20140728-‐why-‐is-‐all-‐the-‐news-‐bad Trussler and Soroka invited participants from their university to come to the lab for "a study of eye tracking”. The volunteers were first asked to select some stories about politics to read from a news website so that a camera could make some baseline eye-tracking measures. They then had a ‘filler task’ after. The results of the experiment, as well as the stories that were read most, were somewhat depressing. Participants often chose stories with a negative tone – corruption, set-backs, hypocrisy and so on – rather than neutral or positive stories.
State of The News Media 2016 Newspapers Fact Sheet: Print ads have produced less revenue ( down 5%), while digital ads have produced more revenue (up 3%).
About this report (2015) Available at: h$p://assets.pewresearch.org/wp-‐content/uploads/sites/13/2015/04/FINAL-‐STATE-‐OF-‐THE-‐NEWS-‐MEDIA1.pdf (Accessed: 7 January 2017).
Digital: For the largest newspapers, their digital audience numbers far outpace circulation: The New York Times reported an average weekday print circulation of less than 650,000 in September 2014. But their website and associated apps attracted nearly 54 million unique visitors in January 2015, and the majority of their paid circulation comes from digital sources (about 1.4 million).
CELEBRITY CULTURE
Celebrity life and media culture are probably the most overbearing popcultural conditions that we as young people have to deal with, because it forces us to judge ourselves. Lady gaga
Why are we so obsessed with the celebrity culture? We have front page news about divorces instead of front page news about global warming, about women being abused, about children being abused. We’re going on a downward spiral. Â
Heather Mills
Celebrity culture has gone crazy, and I think the reason is that real news is just not bearable, and it also seems impossible to change anything. Chris Martin
‘CELEBRITY
CULTURE is AS DAMAGING TO FUTURE GENERATIONs AS POLLUTION?’
ROWAN WILLIAMS
52% Said yes.
h$ps://www.posiUve.news/2016/perspecUve/24675/can-‐improve-‐cult-‐celebrity/
We live in a celebrity-obsessed society. The mainstream media thrives by positioning the handful of famous people as more important, more thrilling, than global issues such as environmental disasters and financial crises. In one sense, we can’t blame them. Our minds are unhelpfully wired to be drawn to the bitesize format of celebrity news. Reading about the antics of the seemingly high and mighty makes us feel better about our own lives; it can be cathartic. Media outlets have merely adjusted their business plans accordingly.
P rimary
QUESTIONNAIRE RESULTS More females answered 18-25 yr olds answered the most81% Only 22% answered ‘Yes’ to knowing what’s going on in the world.
CHANGES THAT NEED TO BE MADE… More focus on third world countries More FACTS not opinions Less severe and on an equal platform Less Negativity
Quality of News- 3/5 Stars Less bias 78% said the News is mainly negative 41% check news everyday Only 15% said ‘Yes’ to being politically educated
Change high impact words in headers to allow own judgement Less on celebrities, more on commoners
EXPERIMENT I organised an experiment which had a table in the middle of the room and asked a number of people to find a news article/story from one of the sources provided. -3 people- aged 20-30 -4 people aged 50-90 On the table there were: • Newspapers • Ipad • Phone • Laptop
RESULTS UNDER 50 YEARS 1 PARTICIPENT TOOK THE PAPER 2 PARTICIPENTS TOOK A PHONE
OVER 50 YEARS 2 PARTICIPENTS TOOK A PAPER 2 PARTICIPANTS TOOK AN IPAD
Experiment • I showed 7 people news headlines. 5 positive headlines, 5 celebrity headlines and 5 negative headlines. • They were shown each headline for 10 seconds then there was a random funny video shown after which lasted 3 minutes. • I then asked them to note down 8 headlines they could remember.
RESULTS PARTICIPENT
NEGATIVE
POSITIVE
CELEBRITY
1
5
3
0
2
6
0
2
3
5
2
1
4
4
3
1
5
5
0
3
6
2
1
5
7
5
0
3
INTERVIEWS JAMES You look for something which is newsworthy. Best summed up by Harcup and O’Neil who believe something to believe is Newsworthy is if it fits into one of these criteria's: • Exclusivity • Bad news Things like war and terrorism will get top slots because • Conflict human lives are lost and we are at a direct risk. • Surprise • Audio/visuals Stories may be depressing but if its about lives and disaster, • Share ability journalism is the mouthpiece of the world. • Entertainment • Drama Having the news on digital is also better as videos and audio • Follow-up can be attached to create a more powerful and educational • Power elite story. • Relevance • Magnitude In emotional stories e.g cancer survivor or a car crash, • Celebrity people want to hear how this person is, people watching • Good news want to know how they feel, what it was like and stories • News organisation agenda like that are about telling the world what they’ve been through.
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For me, journalists need to keep doing what they are doing as long as it is legal. I think some people forget what journalists do, especially those war correspondents across the world who risk their life every day to tell the people of the world what horrible things are happening and giving those people caught up in these situations e.g. the people of Aleppo, a voice and a chance to show the world what they are going through. If it wasn’t for journalism, would we know what is happening in Syria? If you ask me? No. But through journalism, money has been raised, twitter has offered its support all because of journalism and I suppose that suggests it can connect people on a higher level. A lot of journalists get a bad reputation (some rightly so) but I believe the majority help make the world a better place and can help people across the world.
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Jim
Everything is heading online at the moment – even some newspapers are only online and not print. I hope for the future of real journalism , media companies establish a way of ensuring the public pay to consume their news online, otherwise the cost of producing news will decrease more so than it already has, and the quality of articles will go down with it.
“More and more people want to be entertained, not necessarily informed when consuming news these days.”
Primary to do next: Contacting BBC Nottingham-Shadowing them. Send someone a news headline first thing in the morning which is very negative and just before they go to sleep, videos/images included too – 1 week Do the same but with positive headlines Then interview them at end of each week to see how their mood changed
What has been done already?
#OwnTheMedia
News that surrounds us has a huge impact on how we feel. Shine the light on stories on innovation, kindness and cooperation. Not fluffy good news but proper journalism to show positive change. Should investigate solutions not problems.
h$ps://thehappynewspaper.com/ Â
A plaYorm to share posiUve news and wonderful people. First issue launched December 2015-‐ 73 people pledged towards a kickstarter campaign. All issues are released quarterly. Has a whole page dedicated to our everyday heroes-‐ to show our appreciaUon. WanUng to shed some light on the world.
Big idea
APP
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An app which generates positive news to notify you randomly throughout the day on your home screen. -Quick -Snappy -Positive
My primary research of sending negative and positive headlines to someone for 2 weeks will be a good test to see if having positive news headlines and images being sent randomly in the day uplifts peoples attitude and thoughts.
• • • • •
• Notifications could annoy. • Use up a lot of storage on phone. • Would it stop people knowing everything that’s going on in the world? Is a bit of negativity good?
S w t o
Helps to improve peoples attitudes. Shuts out the constant negativity. Easy to use and access. Easily found and bought. Don’t have the effort of having to go and buy in a shop and make time to read articles- They’ll just pop up.
• Websites which already produce positive News might already have the people located with them. • People might not take it too seriously as they are too used to seeing/ hearing of negative articles.
• Motivate people to change attitude and contribute to doing good in the local area/ the world.